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Devdas (2002 Hindi film)

April 21, 2023

Devdas is a 2002 Indian Hindi-language period romantic drama film directed by Sanjay Leela Bhansali and produced by Bharat Shah under his banner, Mega Bollywood. It stars Shah Rukh Khan, Aishwarya Rai and Madhuri Dixit in lead roles, with Jackie Shroff, Kirron Kher, Smita Jaykar, and Vijayendra Ghatge in supporting roles. Based on the 1917 novel of the same name by Sarat Chandra Chattopadhyay, the film narrates the story of Devdas Mukherjee (Khan), a wealthy law graduate who returns from London to marry his childhood friend, Parvati "Paro" (Rai). However, the rejection of their marriage by his own family sparks his descent into alcoholism, ultimately leading to his emotional deterioration and him seeking refuge with the golden-hearted courtesan Chandramukhi (Dixit).

Devdas
Theatrical release poster
Directed bySanjay Leela Bhansali
Written by
  • Prakash Ranjit Kapadia
  • Sanjay Leela Bhansali
Based onDevdas
by Sarat Chandra Chattopadhyay
Produced byBharat Shah
Starring
Narrated byShah Rukh Khan
CinematographyBinod Pradhan
Edited byBela Sehgal
Music bySongs:
Score:
Monty Sharma
Production
company
Mega Bollywood
Distributed byEros International
Release dates
Running time
174 minutes[1]
CountryIndia
LanguageHindi
Budget₹500 million[2]
Box office₹1.68 billion[3][4]

Bhansali was inspired to remake the novel into a film after reading it for a second time, and announced the project in November 1999. The screenplay was written by him and Prakash Ranjit Kapadia, who also wrote the dialogue. Nitin Chandrakant Desai built the sets between August 2000 and May 2001 and spent ₹200 million (US$4.12 million). Along with Bhansali and other crews, he did extensive research on Calcuttan building design from the period of the British Raj. Principal photography was handled by Binod Pradhan from November 2000 to April 2002, taking place in Bikaner, Film City, and Filmistan. While Ismail Darbar and Birju Maharaj composed the soundtrack, Monty Sharma composed the background score.

Devdas is featured in Out of Competition section at the 2002 Cannes Film Festival on 23 May 2002 and was released worldwide on 12 July that year. It was the most expensive Indian film ever made at the time, with a budget of ₹500 million (US$10.29 million). The film got mixed reviews when it premiered at Cannes, but was better received when it was theatrically released. The film was a major commercial success and emerged as the highest-grossing Indian film of the year, earning approximately ₹1.68 billion ($35 million) worldwide. It won several accolades, including 5 awards at the 50th National Film Awards, including Best Popular Film Providing Wholesome Entertainment and Best Female Playback Singer (Shreya Ghoshal for "Bairi Piya"). At the 48th Filmfare Awards, it won a record-setting 11 awards, including Best Film, Best Director (Bhansali), Best Actor (Khan), Best Actress (Rai) and Best Supporting Actress (Dixit). It was also nominated for the BAFTA Award for Best Film Not in the English Language.

Plot

In the 1900s, Kaushalya hears that her younger son, Devdas, is about to return home after leaving ten years ago for law school in London. She tells her neighbour, Sumitra, who is overjoyed. The latter's daughter, Parvati aka Paro, and Devdas share a deep friendship rooted in childhood. When Devdas was sent to London, Paro had lit an oil lamp to prompt his return and never allowed it to extinguish. When Devdas returns, their friendship turned into love. Everyone believes that Devdas and Paro will get married, but Devdas' scheming sister-in-law Kumud reminds Kaushalya of Paro's maternal lineage of nautch girls and nautanki performers, which is inappropriate for Devdas' family. Sumitra publicly announces her desire for Devdas and Paro to marry, but Kaushalya rejects and humiliates her in public by saying that she is from a lower-class family. Devastated, Sumitra hastily arranges Paro's marriage to a man, named Bhuvan, a forty-year-old widower aristocrat with three grown children, who is wealthier than Devdas' family.

When Devdas' father also rejects Paro, Devdas leaves his parents' house and takes refuge at a brothel. He leaves a letter for Paro, falsely stating that love had never existed between them. At the brothel, he meets a good-hearted courtesan named Chandramukhi, who falls in love with him. Soon, Devdas realizes his mistake in abandoning Paro. He returns to her during her wedding and asks her to elope but Paro refuses, reminding him of the way he had discarded her so easily. Paro tearfully is married off to Bhuvan. Paro learns from her new husband that he has married her only to be a mother to his children and lady of the estate, but that his love is only for his late first wife. She dutifully fulfills her responsibilities, while the heartbroken Devdas permanently moves to Chandramukhi's brothel and becomes an alcoholic. When Devdas' father is on his deathbed, he asks to see Devdas. The latter arrives later at his father's funeral, causing a scene and eventually passes out.

Devdas returns to the family home and discovers that his sister-in-law has stolen his mother's keys to the family safe. He confronts her but Kumud tells his mother that Devdas had stolen the keys. His mother believes her and Devdas leaves, banished. Paro arrives at Chandramukhi's brothel, accusing her of driving Devdas to drink, but quickly realizes that Chandramukhi loves Devdas. Paro urges Devdas to stop drinking, but he remains stubborn. He promises Paro that before he dies, he will come to her doorstep one last time. Paro invites Chandramukhi to a celebration of Durga Puja at her husband's home and introduces her to her in-laws without revealing Chandramukhi's profession. However, Bhuvan's ill-natured son-in-law Kalibabu, a frequent visitor to the brothel, reveals Chandramukhi's background and tries to humiliate her in front of the guests, but Chandramukhi reveals that he is the one who visits her place and the reason why her brothel is still successful. She slaps him and leaves disheartened. Kalibabu tells Bhuvan and his mother about Paro's relationship with Devdas. As a result, Bhuvan permanently forbids Paro from leaving the mansion.

Eventually, Devdas becomes so ill that the slightest dose of alcohol could kill him. Devdas tells Chandramukhi that she must let him go, and decides to travel the country; on a train, he meets his old college friend Chunnilal, who urges him to drink in the name of friendship. Devdas drinks, knowing full well it will be fatal. On the verge of death, Devdas travels to Paro's house to honour his promise, collapsing under a tree in front of the main gate. When she finds out that the man who is lying outside is him, she runs through the mansion, attempting to reach him. Bhuvan sees this and orders the servants to shut the gates. Devdas sees a blurred image of Paro running towards him, but the gates close just before she can reach him, leaving her sobbing inside. Devdas whispers Paro's name with his last breath as he slowly dies, and immediately Paro's lamp flickers out.

Cast

The cast is listed below:[5][6]

Production

Development

Devdas is the third Hindi remake of the 1917 Bengali novel of the same name by Sarat Chandra Chattopadhyay, following the 1936 and 1955 versions.[7][8] The director Sanjay Leela Bhansali read the novel for a second time and decided to adapt it.[9] When asked by a Times of India interviewer about why he based the film on the novel, he said that it was "the most widely read story", and added, "I thought it would be a fascinating challenge for me [...] to present already known and loved characters, in my very own way, with my perspective."[10] He wanted to make this remake was "bigger, better and more spectacular than any classical movie made in Indian cinema".[9] He explained how the novel Devdas has "a simple story [and] a soul which was so big", and confessed that he was motivated "to do justice to this, it had to be made with grandeur and opulence". He stated that it was his interpretation of the novel and "a tribute to a great story that transcends sexual love and makes emotion its hero."[10]

Bhansali, who had wanted to make a film that has grandeur and grace, spoke of his love to the film "as much as Devdas loved his Paro. I have put more sincerity and passion into Devdas than my other two films [Khamoshi: The Musical (1996) and Hum Dil De Chuke Sanam (1999)] put together".[11] He described the novel's main character, also named Devdas, as "the paradox of a man who was [...] like a child, utterly lovable", believing that it "exists in every male, especially every Indian male".[10] In an interview with Man's World magazine, he found a resemblance between the character and his father, who directed the 1965 action film Lootera, starring Dara Singh. He saw Devdas "as a man who is so passionate about his love that it eventually consumes his entire being".[12] He revealed that his father often narrates the novel's story to him, and he read it entirely for the first time at the age of 17. Furthermore, Bhansali claimed that he only altered the presentation style of the 1955 version by the director Bimal Roy, with retaining its essence.[13]

The first news about Devdas appeared in an article written by Bhawana Somaaya for The Hindu in November 1999.[14] It was produced (and financed) by the industrialist Bharat Shah under his production company, Mega Bollywood.[5] The screenplay was written by Bhansali with Gujarati playwright and television series writer Prakash Ranjit Kapadia, who also wrote the dialogue.[15] The distribution was jointly handled by Eros International in India, the United Kingdom, the United States, and France, and Focus International in other territories.[16] Bhansali included several novelties on its plot, as he had a desire to make it different from its predecessors; for instance, in the novel, Devdas returns from his studies in Calcutta (present-day Kolkata), while in the film's version, he is shown finishing his studies in London.[17] In June 2000, the film faced controversy when another producer, K. Chopra, had registered a film with the same title. Bhansali, however, was able to successfully get the title.[18]

Casting

 
 
 
The lead actors of Devdas: Shah Rukh Khan, Aishwarya Rai, and Madhuri Dixit (l-r)

Shah Rukh Khan, Aishwarya Rai, and Madhuri Dixit were cast as the lead actors. At the same time when the film's first report appeared, it was reported that Bhansali tried to offer Dixit the role of Chandramukhi, a part written specifically for her.[14][17] She declined it because of her marriage to the cardiovascular surgeon Shriram Madhav Nene on 17 October 1999, but eventually accepted it in September 2000.[14][19] She said of her excitement about the collaboration: "Working with Sanjay was a dream. He gives you a lot of scope and leeway with the role's interpretation. Since he has the whole film worked out in his mind, he is aware of the length of the scene. He knows exactly what he wants from each scene in order to keep the storyline crisp."[20]

Devdas marked the third film between Khan and Rai, after the romantic films Josh (2000) and Mohabbatein (2000).[21][22] The former features as Devdas, a Bachelor of Law student who later being an alcoholic, which was originally offered to Govinda and Salman Khan.[17][23] Bhansali approached him in February 2000, following the release of Khan's Phir Bhi Dil Hai Hindustani (2000).[24] Having watched his performances while assisting Vidhu Vinod Chopra in 1942: A Love Story (1994), Bhansali stated that he was "extremely happy" after Shah Rukh Khan accepted to star in the film.[25] Meanwhile, the latter was given with the role of Paro, Devdas' childhood friend, the next month;[26] this was the second collaboration between her and Bhansali, following Hum Dil De Chuke Sanam.[27] She first heard the story of the novel when he narrated the film's script to her. Prior to her, several actresses were offered to play the role, including Kajol and Kareena Kapoor.[17][28] Working with Bollywood well-known stars was a new experience for her, who was a newcomer at the time after debuted in Mani Ratnam's Tamil political film Iruvar (1997) and she said, "[...] so the fact that this was an opportunity to work with them on a big scale was one of the immediate attractions."[29]

The supporting cast includes Kirron Kher, Smita Jaykar, and Vijayendra Ghatge.[30] In August 2000, Kher was cast as Paro's mother, Sumitra.[31] She had always wanted to work with Bhansali after sees his work in Khamoshi: The Musical and Hum Dil De Chuke Sanam, and met him at the 50th Berlin International Film Festival when the screening of her film, the drama Bariwali, in 2000. He offered Kher two roles, Sumitra and Devdas' mother Kaushalya, but the director suggested her to choose the former role. In an interview with Rediff.com, she described the role as "a very definite character, never seen on the big screen before", and found it to be different compared with other mother roles from any films. She also felt that it gave her "a lot of scope to perform—from a flamboyant, young and larger-than-life character." Kher later positively spoke of her rapport with him: "What made me keen on working with him was the bound script that he gave me and the unusual characterisation of Sumitra."[32]

Jaykar, who was also offered with both roles, chose to play Kaushalya. Jaykar explained that she had portrayed similar roles before, and believed that they were "very bechari [hopeless] [...] lots of soulful crying". A second collaboration with Bhansali subsequent to his previous venture, she confessed, "The look of this film is different from that of Hum Dil De Chuke Sanam. It is richer, more opulent."[33] Ghatge portrays Paro's husband Bhuvan, a forty-old-year zamindar; he said that Bhansali initially wanted him to play a role opposite Kher (he did not mention specifically). Discussing his role, Ghatge stated, "What I like about my character is that he comes from a noble lineage. There is a dignity, a grace in him that appealed to me." Ghatge compared the film to two Kamal Amrohi's historical films—Pakeezah (1972) and Razia Sultan (1983)—and noted how Devdas "is the only other lavish film I have ever seen".[34] Vijay Chrisna got the role of Narayan, Devdas' father, and he was sure Bhansali offered him it because of his age factor.[35] In October 2000, Jackie Shroff joined the cast and made a special appearance, playing Devdas' friend Chunnilal (a role that was declined by Govinda, Manoj Bajpayee, and Saif Ali Khan).[17][36][37]

Sets

The production design of Devdas led by Nitin Chandrakant Desai (Bhansali's collaborator in Hum Dil De Chuke Sanam),[17][38] with between sixty and one hundred assistants, including Pune-based architect Dheeraj Alkokar, helped him in several constructions.[39][40][41] Bhansali wanted the sets to be different from the novel's 1936 and 1955 Hindi remakes and, to fulfill his request, Desai visited the National Film Archive of India to collect the photographs of the previous remake versions and "to be sure that there is no duplication".[42] As the film is set in the 1900s, Bhansali, Desai and other crews did extensive research and discussions on house design from the period of the British Raj in Calcutta and Indian culture at the time.[17][43] After this research, Desai came up with the first four different set designs: Paro's haveli and mansion, Devdas' house, and Chandramukhi's brothel.[17]

 
Nitin Chandrakant Desai was inspired from the Dilwara Temples (pictured) to build Chandramukhi's brothel

Desai started building the sets in August 2000—two months before the shooting began—and finished in May 2001 in Film City, a film studio complex in Mumbai.[2] For representing an aristocratic family, he was predominantly used the colors yellow and green for Devdas' no-walls in-between house to make it a 1911 British-styled home, and used between 128 and 180 pillars (this was inconsistently reported), each 60-foot (18 m) high.[42][43] The building had a total area of 250-foot (76 m), and was constructed on a ₹1.5 million (US$30,864.64) budget.[43][44]

For Paro's haveli, the place where she lives before marriage, Desai spent ₹30 million (US$617,292.84) and used pink and blue as the main colors.[43] He told Anita Aikara of The Indian Express in a 2011 interview, "[...] I spend so much time in the details of the home that Bhansali asked me to rework Devdas' house. It looked very small when compared to Paro's [haveli]."[42] According to India Today's journalists, 1.22 million pieces for Paro's bedroom's stained glass were continuously made in ten days;[2] Alkokar claimed that it is aimed to "reflect her fragile beauty".[39] A number of painted walls with standstill figures were created for Paro's mansion, features in the film post her marriage to Bhuvan, and, this time for the primary color, Desai chose "claustrophobic" red.[2][43] Both Devdas' and Paro's house were done in November 2000.[45]

The brothel of Chandramukhi was the most expensive set among others, with ₹120 million (US$2.47 million) was spent;[2] The Times of India called it "the costliest set of made in the history of Hindi cinema",[43] while Alkokar said that it was "the most challenging job".[39] A multidimensional set with a temple city and an artificial lake around it, the construction was inspired by the Dilwara Temples located in Rajasthan. With the major color of festive gold, the set had 60 explicitly-carved domes and a 6-foot (1.8 m) chandelier.[2][43] For the song "Dola Re Dola", Desai (without Alkokar's help)[39] used twenty-five pieces of glass for the floor and added a layer to prevent actors from getting injured when they dance on it.[42] The media estimated the total budget of the film's entire sets to be ₹200 million (US$4.12 million),[2] and reported that it took nearly nine months to build them.[43] Desai recalled the experiment as "a beautiful challenge, as a classic masterpiece had to be recreated with precision and opulence".[38]

Characters

 
The painter M. V. Dhurandhar's illustrations of ghagra cholis, which were parts of Dixit's costumes

Abu Jani, Neeta Lulla, Reza Shariffi, and Sandeep Khosla designed the costumes. Lulla claimed to be a fan of the duo Jani and Khosla, adding that "I do not know them on a personal level, but I received positive vibes. We were competing among ourselves not with each other." In preparation, the crews watched a number of Bengali films based on Kolkata, talking to locals, and did research on the Bengali culture, including traditional wear and dress patterns at that time.[46][47] They visited several museums, and made intensive discussions on the costumes that, according to The Times of India, "... would be a blend of [a look] from the magical period and a look that today's audience could relate to".[48] All of the clothes by Jani and Khosla were inspired by traditional Bengali clothes from the 1930s and 1940s.[2] Beside that, Lulla bought 600 saris from the city and mix-and-matched them: "Sometimes, I mixed two saris in one, sometimes three."[46] Designing the jewellery as well, she chose kundan and garnet, which she found to be "suited the [film's] era", and added stones in them.[46][49]

Khan had read the novel version several years before the shooting, however, confessing that he did not want to watch the two remakes, starring K. L. Saigal and Dilip Kumar as his character.[17] He said, "I did not want my own interpretation to be influenced by what he had done."[50] Devdas, a part that required Khan to drink, has two different appearances—the first was a western look, while the second was a typical alcoholic look.[50][48] For the former, which features in the film following the character's study in London, Jani and Khosla bought vintage suits, including cravat, handkerchief, and shoes, from old-clothing stores in the same city. For the latter, they dressed him in beige, white, and off-white, although Khan wanted the character to wear black clothes. They also gave Khan an angvastra, chikan, dhoti, and kurta, and a short-hair cut to show his nonchalant nature.[48]

Same as Khan, Rai decided to not watch the earlier remakes and wanted "to go in to this project with no mental frame of reference whatsoever, I wanted my Paro to be Sanjay's interpretation of the character and to do that, I needed to stay free of any conceptions based on what previous actresses had done with the role."[29] Lulla gave the mix-and-match product of 600 saris—with traditional motifs of Kantha and traditional-striped borders, called chudipaard and aashpaard—to her for the film's first half; according to reports from the media, it was revealed that each saris took around three hours to drape on a mannequin.[2] While for the second half, Rai wore dhakais with eight to nine meters long, which was different from the regular size of six meters. Furthermore, Lulla used tangails, ashpards, chudipards, and Chinese brocades. She used traditional print valkalams for Jaykar and Banarasi sari for Ananya Khare, playing Devdas' sister-in-law.[46]

Dixit believed that Devdas and the two previous versions "are entirely different", and commended Bhansali's "mounting, eye for detail [and] passion" for "[helping] raise the movie to an absolutely [dissimilar] level altogether". Describing Chandramukhi as "a very poignant, very feminine character", she compared her part to Rekha's role in Muqaddar Ka Sikandar (1978).[20] Dixit, who portrayed a courtesan for the first time, admitted that it was "a very challenging role, especially since Sanjay does not compromise with quality".[51] She added, "Still she has much resilience. She belongs to a relegated category but she possesses a golden heart. Playing such a role was an excellent experience."[52] She wore ghagra cholis, Banarasi saris, brocades, and silk saris that have a total weight of approximately thirty kilograms and costed ₹1.5 million (US$30,864.64), making its designers Jani and Khosla were initially reluctant to give her the costumes.[2][48] Moreover, Dixit experienced difficulty when she wore the dress for publicity stills, leading the duo to create a new lighter version, weighted sixteen kilograms.[53][54] The lengha was described as a 'marvel of mirrors which took a team of skilled artisans two months to put together[8] and featured as part of the 'The Fabric of India' exhibit held in 2015 at the Victoria & Albert Museum in London.[13][16]

Madhuri Dixit in Devdas. (Image courtesy: abujanisandeepkhosla)

Meanwhile, Lulla worked on Rai's and Dixit's saris in the song "Dola Re Dola", along with Shariffi who helped to design the latter actress' costume.[46][55] Jani and Khosla designed Shroff's costumes as well; an open-collared sherwani, dhoti, and kurta were employed. Interviewed by the journalist Aseem Hattangady of Rediff.com, they complained that "the biggest challenge was, we had to avoid having the ensembles look fresh and unworn. This was achieved by selective washing."[47]

Filming

 
The train sequences from Devdas were shot in Bikaner

Binod Pradhan served as the cinematographer for Devdas.[56] He met Bhansali when the shooting of 1942: A Love Story and supposed to filmed Khamoshi: The Musical, but he was replaced by Anil Mehta for an unknown reason. Pradhan said, "It took time to adjust to Sanjay's style of work. I am known to be a slow cameraman. Initially, we would discuss camera angles and how he wanted a scene shot. But now, I can read his mind. I know exactly what he wants." He praised Bhansali for "handles love stories with a sensitivity that I have never seen on screen before". While working with Bhansali, Pradhan found the director to be "meticulous and painstaking" and it was revealed that the latter did research before the shooting began.[57]

It took two days for Pradhan to work on the sets' lighting; he used three million watts of power produced by 42 generators and 2,500 lights with 700 lightmen were employed.[2][54] Principal photography started in November 2000 in Film City.[2][24] Birju Maharaj, Saroj Khan, Vaibhavi Merchant, and the duo Pappu–Malu (born Zahur Sheikh and Kavita Gandhi, respectively) completed the choreography.[38] The artificial lake around the Chandramukhi's brothel set was filled by many gallons of water to avoid from dry up. The set was burnt three times, and the media presumed it because of the generators or diyas that were put around the location.[54] On 9 December, the filming was delayed after two crew members had accidents on the set of Paro's haveli, with one dying (Dindayal Yadav, then aged 27) and the other (Raju Yadav) being seriously injured after trying to help the former.[24] According to Bollywood Hungama, an electrician turned on a stand-fan while the two was near on it, causing Yadav's head was fatally hit.[58][59]

A second delay happened in the 15-day shooting schedule on 8 January 2001,[2] when the film's producer and financier Shah was arrested by the Mumbai Police; he was charged with receiving funding from the Karachi-based gangster Chhota Shakeel of the Mumbai underworld.[60][61] The controversy began after a caller, claiming himself to be Abu Salem, contacted the news channel Star India and talked about his ₹480 million (US$9.88 million) investment on Devdas. However, Shah denied the accusation, admitting that he did not know the caller, and confessed the film's entire budget was financed by himself.[62] The trial was commenced when the pre-release of his another film, Chori Chori Chupke Chupke (2001), and finished in October 2003 with the High Court sentenced him with a one-year imprisonment.[63][64]

The film's climax sequences, featuring Devdas' travel to Paro's and her husband Bhuvan's house, were shot on a train in Bikaner.[57] In their August 2001 issue, Filmfare published that 75 percent of the film was completed.[65] Also that month, another accident occurred, resulting in the death of the 40-year-old lightman Subhash Morkar.[66] The schedule for the song "Dola Re Dola" took place in Filmistan in November 2001.[67] Shooting was completed on 29 April 2002.[24] After the filming ended, it was edited by Bhansali's sister Bela Sehgal. Jitendra Chaudhary handled the audiography, while Monty Sharma did the background score.[38]

Music

Main article: Devdas (soundtrack)

The entire soundtrack and lyrics for Devdas was composed by Ismail Darbar, making it his second collaboration with Bhansali after Hum Dil De Chuke Sanam, and written by Nusrat Badr, respectively—except for "Kaahe Chhed", composed and written by Maharaj, and "Morey Piya", written by Sameer Anjaan.[68][69] The vocals were performed by Dixit, Jaspinder Narula, Kavita Krishnamurthy, KK, Maharaj, Raghav Chatterjee, Rashmi Sharma, Shreya Ghoshal, Supriya Adhikari, Udit Narayan and Vinod Rathod.[70]

The soundtrack album, which was highly anticipated, has nine original songs and one background score.[70] Newspapers reported that it had been considered as "Bollywood's best music album ever" even before its release on 2 April 2002 by Universal Music India.[68][71] The Vice President of Universal Music India Vinay Sapru refused to confirm the music rights' purchasing cost, but the press reported that the label had given an advance of more than ₹100 million (US$2.06 million).[a] Upon release, it topped charts on a number of platforms in India and emerged as the third-highest-selling Bollywood soundtrack of the year,[75] with between 1.8 million and 2 million sales.[76][77] According to Rediff.com, 5.000 units had been sold on the then-defunct e-commerce Fabmart itself.[73] Chitralekha magazine featured the soundtrack in their listing of "Top Five Hindi Film Albums" of the year.[78] The song "Maar Dala" became popular and entered the top 10 most-listened songs chart by Raaga.com, peaking the third position.[73]

The album received positive critical reviews.[73] Writing for India Today, S. Sahaya Ranjit singled out Ghoshal's "tuneful voice" and concluded, "In an age when film music is heavily westernised, the use of Indian instruments ... is pleasing. Apart from the voices, the rich choral accompaniment is prominent. A sheer delight for classical music buffs."[79] Joginder Tuteja of Bollywood Hungama opined that Darbar's compositions and Badr's lyrics were "classical-based" and "very rich", respectively, while adding that the former did "a commendable job".[80] Kavita Awasathi from the television entertainment network B4U shared similar thoughts of Darbar, with elaborating that "has once again weaved magic [and] done an admirable job here".[81] Biswadeep Ghosh of Outlook observed that he "has shed all inhibitions and come up with some really divine music".[82] A review in The Hindu said, "Ismail Durbar has made attempts to blend classical music into his tunes. But because of his dependence on and usage of familiar tunes, the music lacks the freshness."[83]

Marketing and release

Devdas was one of the most anticipated Indian films of the year, owing to its budget and the success of Bhansali's previous directorial venture, and several trade analysts regarded it as "a massive gamble".[2] Taran Adarsh, the editor of the film magazine Trade Guide, noted, "There seems to be a lot of interest in the film which is positive indication."[84] In his article, Adarsh wrote that Mega Bollywood received many calls from film exhibitors across the country, "wanting to open the advance booking for two weeks instead of the regular one-week advance booking".[85] The journalist Prerana Trehan felt that the film had good word-of-mouth publicity,[86] and Maya C. of The Hindu labelled it as the "Bollywood's most-talked-about film of the year".[87] With a total budget of ₹500 million (US$10.29 million), it was the most expensive Indian film at the time.[2][88] The film's promotional trailer was televised in April 2002.[89]

On 20 April 2002, Devdas was selected to premiere at the 2002 Cannes Film Festival, after the festival's director Christian June met Bhansali in November 2001.[90] June wanted Bhansali to send the prints of the film to him in March 2002, but Bhansali did the requirement in the next month after shooting was done. Marking the first Indian film to be screened at the festival,[91] it was chosen for the out-of-competition section and the premiere occurred on 23 May,[92][93] with its stars—Khan and Rai—were in the attendance;[94] the press questioned about the absence of Dixit.[95] Audiences criticized the film's themes, which had been filmed several times before, and The Hindu called it the festival's "disappointment".[96] Bhansali, however, later said of his enjoyment about the screening, describing it as "a huge honour for Bollywood" and claimed, "To me, it seems like an opportunity for a completely new kind of audience to see our cinema."[97][98] Khan and Rai went to New York City on 29 June to attend a press conference for promoting the film, this time Bhansali did not attend it.[99]

 
Rai and Dixit at the special screening for Devdas, one day before its worldwide release

On 11 July 2002, the Ministry of Information and Broadcasting held a special screening for L. K. Advani in an auditorium at Mahadev Road, New Delhi.[100] Another special screening was organized at the same time, attended by the film's cast and crew members and other celebrities.[101] On the next day, Devdas was opened worldwide after facing several postponements; it was originally scheduled for release on 14 June, but later shifted to 28 June and 12 July.[102] It faced competition from Kuch Tum Kaho Kuch Hum Kahein, Kyaa Dil Ne Kahaa, Om Jai Jagadish and Shararat.[102][103] Devdas was released on 350 screens in India and 250 screens overseas. While the film's duration was 174 minutes in India, it was shortened to 150 minutes for the overseas prints.[1] As parts of the promotions, MTV India managed special shows for the film: Devdas – Countdown Calendar features footage and tracks from the film, and MTV's Big Picture: Director's Special contains interviews of the cast and Bhansali. The former was aired on the channel from early July to the day of the film's release, while the latter was broadcast on 18 July.[104][105]

Devdas along with five other remakes of the novel was shown at the Devdas Film Festival, a six-day festival held by the Hyderabad Film Club in Secunderabad on 16–22 September 2002; the 2002 version by Bhansali was chosen as the closing of the festival.[106] The secretary S. S. Prakash Reddy told The Hindu that the purpose of the festival was to show "people ... the subtle changes in script and the deviations from the original novel too."[107] Devdas was selected for the Festival of Indian Feature Films and Documentaries section at the India Festival 2002 at Tagore Theatre on 21–30 September.[108] It was screened at the Directorate of Film Festivals's 33rd International Film Festival of India on 1 October.[109] It opened the Palm Springs International Film Festival on 12 January 2003.[110][111] The film was shown at Bollywood Shuffle festival in Brooklyn on 20 December.[112] In 2017, Fathom Events screened the film alongside the period epic romantic drama Veer-Zaara (2004) as parts of the "Best of Bollywood Event Series" event in the United States.[113]

Devdas was released on Blu-ray on the same day of its theatrical premiere.[114] The novel's version by Chattopadhyay was translated to English under the title of Devdas: A Novel by Sreejata Guha in Bangalore, featuring Rai in a scene from Devdas on the cover. It was published by Penguin Books in July 2002 (shortly after the release of the film), and ranked among the highest-selling books in India.[115][116] --> Distributed by Eros International, the film was released on a double-disc DVD on 20 January 2003 in NTSC widescreen format.[117] The film's cable and satellite rights for Indian television were sold to Sony Entertainment Television in a five-year contract for ₹120 million (US$2.47 million) on 18 April,[118] and its world television premiere happened on 27 April on Sony Max.[119][120] Its VHS and single-disc DVD versions were released on 26 January 2004 and 10 February 2009, respectively.[121][122] The film was re-released in the English-dubbed version in July 2004 at the theatres and multiplexes across India.[123] The film was available on a triple-disc DVD on 1 February 2005.[124] A VCD version was also provided.[125] The rights of the film subsequently acquired by Khan under his production and distribution company Red Chillies Entertainment.[126] It has been accessible for streaming on Apple TV+ and Amazon Prime Video since March 2016.[127]

Reception

Box office

Although the reviews were generally mixed, Devdas was successful at the box office in India and overseas, due to its cast's performances, costumes, dialogues, narrative style, and sound designs.[128][129] In India, the film had a theatrical run of fourteen weeks.[130] It collected ₹20.9 million (US$430,047.35) on the opening day, the year's highest first-day earnings, and ₹61.5 million (US$1.27 million) after the first weekend.[131][132] Following the first week, the film had grossed ₹117.8 million (US$2.42 million)—according to The Times of India, it earned ₹3.5 million (US$72,017.5) at six theatres in Hyderabad in this period.[131][133] Still, Devdas gradually lost public interest and subsequently earned ₹0.9 million (US$18,518.79) in the next week. The trade analyst Amod Mehra reported, "Hype has pulled the film through. Though the film is doing well in major cities, collections have dropped drastically in the interiors." He believed that the big budget of the film was negatively influenced its theatrical performance.[134] It eventually collected ₹681.9 million (US$14.03 million), making it Indian highest-grossing film of 2002.[131][135]

In the United Kingdom, Devdas emerged as the highest-grossing film of the year from India and The Guardian called it "a significant UK box office hit";[136] the film debuted in fifth place, grossing $730.243.[137] By the end of its first week, the film had grossed ₹97.5 million (US$2.01 million) abroad, marking the year's highest overseas first-week gross for an Indian film.[138] At the end of its overseas running, the Hindi language collected ₹316.9 million (US$6.52 million),[139] including $2.5 million from the United Kingdom.[137] The film-trade website Box Office India estimated the Hindi version's total collections to be ₹998.8 million, making it the most profitable Indian film of 2002.[131][140] A Chinese language version grossed a further ¥2.75 million RMB in China.[141] As of 2003, the film grossed a total of approximately ₹1.68 billion ($35 million) worldwide.[3][4]

Critical response

India

Devdas received mixed reviews from Indian critics, with most of them praised Dixit in her role as Chandramukhi, but panned Bhansali's direction, and Khan and Rai's performances.[142][143]

Sukanya Verma described it as "a work of art and heart", saying, "Sanjay Leela Bhansali's labour of love Devdas is a larger-than-life, poignant and spectacular interpretation." However, she felt that the supporting cast "comes up with an exceedingly over-the-top performance and disrupts the entire tempo of the film", mostly that from Kher, who she found "goes overboard with her boisterous, dreamy-eyed mother".[144] In a one-star review, the entertainment portal Bollywood Hungama stated, "... Devdas belies the expectations that one has from a film of this magnitude. Expectedly, the much-hyped film has taken a historic start all over, but it lacks in merits and most importantly, repeat value, which is so very vital to recover the colossal investment that has gone into its making." The critic explained that the film's "first half has an enjoyable mix of light moments and dramatic scenes", raising "the expectations of a better and much bigger second half. But the post-interval portions fail to hold ... attention and there are several reasons for it."[145]

"Shah Rukh Khan does a good job in a very difficult role. ... His flashes of arrogant harshness are excellent, and he can carry off sensuous romantic scenes effortlessly. Madhuri Dixit ... does an equally good job. As for Aishwarya Rai, Bhansali has done a masterful job of camouflaging her weaknesses as an actress in practically every scene, and of photographing her to near perfection."

 —Shyamala B. Cowsik of Rediff.com, reviewing the actor's performances in Devdas[146]

The film critic Subhash K. Jha, who gave the film a three-and-a-half stars rating, asserted that Devdas "confirms the director's faith in the power of the visual medium to create poetry out of melodrama and the audience's faith in Bhansali as one of the most gifted filmmakers mainstream Hindi cinema has produced", adding that Rai "attains legendary proportions in this film ... Her eyes are crystal-blue pools that change colours according to her character's moods."[147] Sita Menon appreciated Dixit's performance as Chandramukhi, a part that she called the "most understated role and perhaps the one that is most lingering", for being "stunning lending passion, fire and gentleness with such consummate ease that watching her perform is sheer delight".[148] S. Ramachandran of Mid-Day complimented Khan for "excellently hics his way through without a hiccup in the role of Devdas", and believed that Rai "pumps glamour into the much sought-after role of Paro".[149] Writing for The New Sunday Express, Baradwaj Rangan wrote that the film was dominated with the "most-elaborate" costumes and spoke positively of how Dixit "effortlessly combines allure and sacrifice".[150]

Outlook claimed that "[s]eeing Devdas is like witnessing an exhausting opera. It's all about the sheer self-indulgence, ego and audacity of its maker". The magazine saw that Bhansali turned the film into "a tale of female bonding, between a head-strong Paro ... and Chandramukhi", and observed of how its dialogues "are declamatory with mixed metaphors and play of words aplenty", comparing it to Mughal-e-Azam (1960) and Pakeezah.[151] Madhu Trehan (reviewing for the magazine as well) thought that Devdas became "a chick film" because of its dialogues and screenplay.[15] Anjana Guha Chatterjee of The Indian Express concluded, "His film is in no way Sarat Chandra's Devdas. It was entirely Sanjay Leela Bhansali's Devdas."[152] Khalid Mohammed rated the film three stars, dismissing it as "a magnum opus" that "makes [the audience] want to hit the bottle and fast out of sheer disappointment". Even so, he noted that Mukerji was "bankably competent" and described Rai's performance as the "best" one in her career.[153] Rajeev Masand found the film to be "a big disappointment" and declared it as "the worst film" in Bhansali's directorial career,[154] with Roshmila Bhattacharya reviewing, "Ornate, opulent and indulgent, Sanjay Leela Bhansali's Devdas is a rich tapestry of colours."[155]

Ziya Us Salam took note of Bhansali's ability to "give form to feeling here, expression to thought. His concept is old and familiar, his presentation new and delightful. His canvas is grand, his imagination grander still. His sets are opulent, his images larger than life, his characters larger still."[156] Deepa Gahlot opined that both Rai and Dixit were burdened by their heavy costumes and compulsion to perform perfectly. Gahlot bemoaned that the film's dialogues were "shockingly inappropriate—cheap in places", and added that "[the] film veers completely away from the novel in the second half, when he introduces Paro's creepy step-son-in-law, makes Devdas's vampish sister-in-law vie for control, and creates a forced situation for a meeting between the Paro and Chandramukhi who do a dance number together—unthinkable at the time."[157] Komal Nahta, giving it eight out of ten stars, was impressed with Khan's "mind-blowing" performance, commending him for playing his role "with such finesse and aplomb that it is sheer delight to watch him."[158] Amit Khanna from India Today credited Rai for "brings a fine balance of arrogance, vulnerability and sensuality to her performance".[159]

Siddharth Patankar from NDTV opined that most of the film's cast "overacted" in the first half, and presumed it because of Bhansali's direction. He singled out Dixit's "powerful" performance, which he thought was a "highlight" of the film.[160] In a review published in The Hindu, the critic Paresh C. Palicha elaborated: "On the acting front, the performance of the three main actors is top notch." He lauded Khan for "[excelling] in the role of his lifetime", noting that "he shows a tendency to go overboard in the scenes where he is shown in an inebriated state ..."[161] Ratna Rajaiah (also from The Hindu) hailed the film was an "outstanding example of brilliant cinematic techniques and technology", and according to her, Devdas was "a fabulous, sumptuous, glittering tribute to the lofty ideal of romantic love where almost every frame leaves you gasping at its immaculately, painstaking orchestrated beauty."[162] Sudhanva Deshpande of Frontline magazine referred to Khan as "overwhelming", while arguing that Rai gave a "below-par" performance though she "gets all of the director's attention and the best shots". Furthermore, Deshpande believed Dixit had succeeded to save her "weak" role.[163]

Overseas

Devdas generated mixed when the film premiered at Cannes, with many reviewers were critical of the direction, story, sets, and costumes.[96][164][165] Journalists also attributed it to the film's melodramatic sequences and how Khan and Rai portraying their roles as Devdas and Paro, respectively.[166] However, better responses were given following its theatrical release.[167] On the review aggregator website Rotten Tomatoes, 89% of 19 critics' reviews are positive, with an average rating of 7.6/10.[168] Patrick Z. McGavin of the Chicago Tribune said that it "welds a powerful technical sophistication with a deeply emotional story that moves starkly from joyous exuberance to epic tragedy", and felt Bhansali had brilliantly directed the film, "[layering] abstract stylization with a charged dramatic construction".[169] Writing for the BBC, Shamaila Khan gave the film nine-and-a-half stars and declared it as "one of the best films" she has ever seen, noting that it was "completely justifies [its] title as the most expensive Indian film ever made". She expressed approval of the "breathtaking" cinematography of the film, and commended its sets and costume designs.[170]

Zeba Haider from the Arab News found Devdas to be overly "loud and melodramatic", while hailing the production aspects and the performances of the lead cast. However, Haider lauded Bhansali for "bringing the life culture and values of 1930s to a 21st-century audience" and concluded, "There is no denying that he did succeed in making the audience alive to the realities of the 1930s. No doubt the film viewer will find himself somewhere in some form in Bhansali's Devdas. And that is a great achievement."[171] In the words of Empire magazine: "Devdas lacks Bollywood's broader comic touches but in its field, it's the event movie of the year." According to the review, Rai "proves she has the acting talent to back up her flawless looks".[172] Giving the film two stars, the critic and film historian Derek Malcolm of The Guardian criticized its production design, which he described as "tacky".[173] The Chicago Reader weekly's J. R. Jonas added, "... the sets and costumes are intoxicating, and whenever the tabla kicked in, I understood why people of my parents' generation used to dream about the movies."[174]

In Screen International, Sheila Johnston wrote that Khan was a "dead loss as the film's romantic hero" and thought her chemistry with Rai "a failure". Johnston deemed that Khan looks "too old for the role", but saying that Rai "develops nicely from gorgeous doe-eyed ingenue to a figure of real stature and authority".[175] Laura Bushell of the BBC rated the film four out of five stars, taking note of the actors, especially Rai, who the critic called "stunningly beautiful".[176] Derek Elley of Variety summarized, "By contrast, Bhansali's reworking, in splashy color and widescreen, cranks up the fantasy elements, piles on the melodrama and shears back most of the novel's plot."[177] Reviewing for the Radio Times, David Parkinson, giving the rating of three stars, reported Dixit had made an "exhilarating presence" in Devdas and commented that the film was "gorgeous" and "epic".[178] Kim Linekin from Eye Weekly was appreciative of Rai's performance: "Surprisingly, the beauty pageant winner is the best actor in the bunch. Rai's doe eyes and long hair are exploited to full effect, but she also seems the most committed to the story and creates the most believable character."[179]

Sukhdev Sandhu of The Daily Telegraph gave Devdas a scathing review by saying that it was "embarrassingly bad" and "absolutely horrid". He observed that Rai "dimply and doe-eyed, coos and trills like an asthmatic mynah bird" and saw that she failed to made a chemistry with Khan, later arguing that the film "wastes the talent of its cast". He opined, "It gives its audience a tacky, cartoon version of Bollywood. Colourful and tumultuous it my be, but its preoccupation with spectacle does not make up for the absence of soul."[180] The Independent likened the film to a "pudding trolley" that has "flaring colours, elaborate song and dance sequences and opulent locations".[164] Michael Dequina of the Film Threat rated the film five stars, stating "... there's more to Devdas than extravagance; the emotion and passion of the story is felt just as strongly in every frame as the budget".[181] Rich Cline, writing for the website as well, noted in his review that the costumes were "vibrant" and regarded that its plot was "jammed with meaning and relevance".[182]

Kryztoff de Breza did a review for Rediff.com at the film's premiere at Cannes; he described the film as "a treat to the eyes" and admired its sets and costumes, which he found to be "beautiful".[183] In a review carried by The Globe and Mail, Liam Lacey shared similar thoughts: "It's all vastly sumptuous, though the spectacle frequently overwhelms the dramatic impact."[127] Still, Breza was ambivalent of Bhansali's direction, mentioning that he "lose the strings and the film degenerates rapidly" when it features the sequences of Devdas and Chunnilal getting drunk.[183] Rick McGinnis considered the cast's performances were "completely over-the-top—pitched at a level somewhere north of soap-opera hysterical—and absolutely perfect", while labelling the film "an instant Bollywood classic".[184] Katrina Onstad of the National Post credited the film for giving its "... older generation of duelling mothers [characters] ... some great, scenery-chewing monologues".[185] The BBC's Poonam Joshi presumed the story was "beautifully recounted through subtle and heartrending interchange".[186] Adrian Martin recognized the film as "one of the most spectacular Bollywood musicals of the past decade".[187]

Awards and nominations

Main article: List of accolades received by Devdas (2002 Hindi film)

Devdas was the Indian submission for the Best International Feature Film at the 75th Academy Awards.[188][189][190] It was chosen by the Film Federation of India (FFI) over the fantasy film Agni Varsha (2002), the dramas Kabhi Khushi Kabhie Gham... (2001), Mondo Meyer Upakhyan (2002) and Saanjhbatir Roopkathara (2002), the war film Kannathil Muthamittal (2002) and the biopic The Legend of Bhagat Singh (2002).[191] Bhansali met the director Ashutosh Gowariker and the actor Aamir Khan—the crew and cast members of Lagaan (2001), which was also nominated in the category at the previous ceremony—to ask for their help to get Devdas to enter the nomination.[192] When the 75th Academy Awards was held on 23 March 2003 at the Dolby Theatre in Hollywood, Los Angeles, the film was not nominated and the FFI was blamed by journalists, including Gautaman Bhaskaran of The Hindu, who called their decision "shortsighted", "almost mulish" and "has been extremely detrimental for Indian cinema".[193][194]

Devdas received a nomination for the Best Film Not in the English Language from the 56th iteration of the British Academy Film Awards (BAFTA).[195] At the 50th National Film Awards, the film received five awards: Best Popular Film Providing Wholesome Entertainment, Best Playback Singer – Female (Ghoshal), Best Production Design (Desai), Best Costume Design (Lulla, Jani, Khosla, Shariffi) and Best Choreography (Saroj Khan).[196][197] It garnered a leading 17 nominations at the 48th Filmfare Awards, and won 11 awards—the most for any film at the time—including Best Film, Best Director (Bhansali), Best Actor (Khan), Best Actress (Rai) and Best Supporting Actress (Dixit).[198][199] It won 16 of its 18 nominations at the 4th IIFA Awards, including Best Film, Best Director (Bhansali), Best Actor (Khan), Best Actress (Rai) and Best Supporting Actress (Kher).[200][201]

Legacy

Impact

"How can love ever grow irrelevant? Devdas is the ultimate love story. The novel belonged to an era when drinking, going to nautch girls and loving your neighbours daughter were taboo. All that is irrelevant today. But [Devdas'] unflinching love for Paro, whereby even the seductive Chandramukhi couldn’t distract him, is timeless. Devdas gave dignity to the concept of love. I’ve never heard of such love anywhere else."

— Bhansali on the relevance of Devdas[202]

Devdas is regarded as one of Bhansali's best works.[203] Rahul Desai of Film Companion wrote in 2017, "There is no greater film to demonstrate how the glorious vanity of song picturization in Indian movies goes a long way in defining our memories of them. Devdas, I suspect, was the beginning of Bhansali's marriage with perfection and prose—an abusive, fascinating relationship that would thrive on its imperfections in the years to come."[204] In an interview with The Indian Express, Bhansali revealed that he would only cast Khan again if he remade the film. He called Khan's acting flawless and said that the actor "understood the character without losing his spontaneity", adding, "He has left me speechless. I had my doubts before working with him. But it's his most endearing and honest performance."[202]

Devdas has been featured in several listings. Richard Corliss of Time magazine featured the film in his listings of "2002: Best and Worst" in 2002 and "The 10 Greatest Movies of the Millennium" in 2012.[205][206] In 2010, Empire listed the film among the "100 best films of world cinema", noting: "A star-crossed love-triangle melodrama... Hollywood needs another one of those!"[207] Also that year, Donald Clarke, writing for The Irish Times, considered it to be one of "Indian most exuberant movies".[208] In 2013, The New York Times' Jeff Olozia included it in the "Louboutin's Bollywood" listing.[209] The film was ranked sixth in Lata Jha of Mint's listing of "Ten Most Popular Period Films of Bollywood" in 2015.[210] The next year, Elena Nicolaou and Prakruti Patel from O, The Oprah Magazine featured Devdas in their listing of "25 Best Bollywood Movies of All Time".[211]

A book on the production of the film was published by the journalist and author Mushtaq Shiekh in August 2002, entitled Devdas: The Indian Hamlet. Shah Rukh Khan and Bhansali wrote the foreword and afterword, respectively.[212]

Influence

Dale Hudson of the film journal Screen credited Devdas for "dramatically [changing] the social mobility of women from earlier cinematic interpretations" of the novel.[213] The Hindu hailed, "The movie is even greater than Romeo and Juliet, as it has been shot more number of times than the Shakespearean play, itself."[214] A dialogue said by Khan, "Babuji ne kahaa gaon chhod do, sab ne kahaa Paro ko chhod do..." (Dad said to leave the village, everyone said to leave Paro...), and, "Kaun kambhakkht bardaasht karne ko peeta hai?" (Who the hell drink to tolerate?), told by Khan to Dixit, attained popularity.[215][216] Deepika Padukone, who collaborated with Bhansali in Goliyon Ki Raasleela Ram-Leela (2013),[217] Bajirao Mastani (2015)[218] and Padmaavat (2018),[219] revealed that she was impressed with how Bhansali portraying female character, noting: "If you look closely, every (female) character has her own life and journey; I hope my part is also as remembered and loved as that of ... Paro or Chandramukhi's."[220]

Following the film's success, traditional Indian women's costumes emerged as a style trend of the year.[221] The Hindu wrote that it has influenced young women in India to wear saris that have the same design with those of Rai and Dixit in Devdas.[222] Most properties from the film, including pieces of glass from the scene in which Shah Rukh Khan's character breaking his alcohol bottle after getting drunk, were offered for purchase on several Indian auction websites.[223] In March 2003, Rai's saris were exhibited at the Taj Mahal Palace Hotel. Talking to The Hindu, Lulla said that the "bridal collection epitomises the traditional Indian woman who believes in tasteful things of life complete with class and elegance";[224] she added that Rai's jewellery was popular among Indian college students.[225] They were re-exhibited in August at the Welcomhotel Chennai.[226] The works have been referenced in several visual arts; Suhasi Dhami's look in a 2012 episode from Yahan Main Ghar Ghar Kheli was inspired by the saris.[227] Also that year, Filmfare included Rai's costumes in their listing of "10 Shades of Beauty", elaborating, "From her jewellery to her pallu, all her styling was given intricate details which made this Paro look flawless."[228]

See also

Notes

  1. ^ In an interview with Bharati Dubey of Rediff.com, the film's producer and financier Bharat Shah said that he earned ₹130 million (US$2.67 million).[72] However, another article from the publication revealed that he only received ₹120 million (US$2.47 million),[73] which was also reported by The Tribune.[74]

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External links

April 21, 2023
devdas, 2002, hindi, film, devdas, 2002, indian, hindi, language, period, romantic, drama, film, directed, sanjay, leela, bhansali, produced, bharat, shah, under, banner, mega, bollywood, stars, shah, rukh, khan, aishwarya, madhuri, dixit, lead, roles, with, j. Devdas is a 2002 Indian Hindi language period romantic drama film directed by Sanjay Leela Bhansali and produced by Bharat Shah under his banner Mega Bollywood It stars Shah Rukh Khan Aishwarya Rai and Madhuri Dixit in lead roles with Jackie Shroff Kirron Kher Smita Jaykar and Vijayendra Ghatge in supporting roles Based on the 1917 novel of the same name by Sarat Chandra Chattopadhyay the film narrates the story of Devdas Mukherjee Khan a wealthy law graduate who returns from London to marry his childhood friend Parvati Paro Rai However the rejection of their marriage by his own family sparks his descent into alcoholism ultimately leading to his emotional deterioration and him seeking refuge with the golden hearted courtesan Chandramukhi Dixit DevdasTheatrical release posterDirected bySanjay Leela BhansaliWritten byPrakash Ranjit Kapadia Sanjay Leela BhansaliBased onDevdasby Sarat Chandra ChattopadhyayProduced byBharat ShahStarringShah Rukh Khan Aishwarya Rai Madhuri DixitNarrated byShah Rukh KhanCinematographyBinod PradhanEdited byBela SehgalMusic bySongs Ismail Darbar Birju Maharaj Score Monty SharmaProductioncompanyMega BollywoodDistributed byEros InternationalRelease dates23 May 2002 2002 05 23 Cannes Film Festival 12 July 2002 2002 07 12 India Running time174 minutes 1 CountryIndiaLanguageHindiBudget 500 million 2 Box office 1 68 billion 3 4 Bhansali was inspired to remake the novel into a film after reading it for a second time and announced the project in November 1999 The screenplay was written by him and Prakash Ranjit Kapadia who also wrote the dialogue Nitin Chandrakant Desai built the sets between August 2000 and May 2001 and spent 200 million US 4 12 million Along with Bhansali and other crews he did extensive research on Calcuttan building design from the period of the British Raj Principal photography was handled by Binod Pradhan from November 2000 to April 2002 taking place in Bikaner Film City and Filmistan While Ismail Darbar and Birju Maharaj composed the soundtrack Monty Sharma composed the background score Devdas is featured in Out of Competition section at the 2002 Cannes Film Festival on 23 May 2002 and was released worldwide on 12 July that year It was the most expensive Indian film ever made at the time with a budget of 500 million US 10 29 million The film got mixed reviews when it premiered at Cannes but was better received when it was theatrically released The film was a major commercial success and emerged as the highest grossing Indian film of the year earning approximately 1 68 billion 35 million worldwide It won several accolades including 5 awards at the 50th National Film Awards including Best Popular Film Providing Wholesome Entertainment and Best Female Playback Singer Shreya Ghoshal for Bairi Piya At the 48th Filmfare Awards it won a record setting 11 awards including Best Film Best Director Bhansali Best Actor Khan Best Actress Rai and Best Supporting Actress Dixit It was also nominated for the BAFTA Award for Best Film Not in the English Language Contents 1 Plot 2 Cast 3 Production 3 1 Development 3 2 Casting 3 3 Sets 3 4 Characters 3 5 Filming 3 6 Music 4 Marketing and release 5 Reception 5 1 Box office 5 2 Critical response 5 2 1 India 5 2 2 Overseas 6 Awards and nominations 7 Legacy 7 1 Impact 7 2 Influence 8 See also 9 Notes 10 References 11 External linksPlotIn the 1900s Kaushalya hears that her younger son Devdas is about to return home after leaving ten years ago for law school in London She tells her neighbour Sumitra who is overjoyed The latter s daughter Parvati aka Paro and Devdas share a deep friendship rooted in childhood When Devdas was sent to London Paro had lit an oil lamp to prompt his return and never allowed it to extinguish When Devdas returns their friendship turned into love Everyone believes that Devdas and Paro will get married but Devdas scheming sister in law Kumud reminds Kaushalya of Paro s maternal lineage of nautch girls and nautanki performers which is inappropriate for Devdas family Sumitra publicly announces her desire for Devdas and Paro to marry but Kaushalya rejects and humiliates her in public by saying that she is from a lower class family Devastated Sumitra hastily arranges Paro s marriage to a man named Bhuvan a forty year old widower aristocrat with three grown children who is wealthier than Devdas family When Devdas father also rejects Paro Devdas leaves his parents house and takes refuge at a brothel He leaves a letter for Paro falsely stating that love had never existed between them At the brothel he meets a good hearted courtesan named Chandramukhi who falls in love with him Soon Devdas realizes his mistake in abandoning Paro He returns to her during her wedding and asks her to elope but Paro refuses reminding him of the way he had discarded her so easily Paro tearfully is married off to Bhuvan Paro learns from her new husband that he has married her only to be a mother to his children and lady of the estate but that his love is only for his late first wife She dutifully fulfills her responsibilities while the heartbroken Devdas permanently moves to Chandramukhi s brothel and becomes an alcoholic When Devdas father is on his deathbed he asks to see Devdas The latter arrives later at his father s funeral causing a scene and eventually passes out Devdas returns to the family home and discovers that his sister in law has stolen his mother s keys to the family safe He confronts her but Kumud tells his mother that Devdas had stolen the keys His mother believes her and Devdas leaves banished Paro arrives at Chandramukhi s brothel accusing her of driving Devdas to drink but quickly realizes that Chandramukhi loves Devdas Paro urges Devdas to stop drinking but he remains stubborn He promises Paro that before he dies he will come to her doorstep one last time Paro invites Chandramukhi to a celebration of Durga Puja at her husband s home and introduces her to her in laws without revealing Chandramukhi s profession However Bhuvan s ill natured son in law Kalibabu a frequent visitor to the brothel reveals Chandramukhi s background and tries to humiliate her in front of the guests but Chandramukhi reveals that he is the one who visits her place and the reason why her brothel is still successful She slaps him and leaves disheartened Kalibabu tells Bhuvan and his mother about Paro s relationship with Devdas As a result Bhuvan permanently forbids Paro from leaving the mansion Eventually Devdas becomes so ill that the slightest dose of alcohol could kill him Devdas tells Chandramukhi that she must let him go and decides to travel the country on a train he meets his old college friend Chunnilal who urges him to drink in the name of friendship Devdas drinks knowing full well it will be fatal On the verge of death Devdas travels to Paro s house to honour his promise collapsing under a tree in front of the main gate When she finds out that the man who is lying outside is him she runs through the mansion attempting to reach him Bhuvan sees this and orders the servants to shut the gates Devdas sees a blurred image of Paro running towards him but the gates close just before she can reach him leaving her sobbing inside Devdas whispers Paro s name with his last breath as he slowly dies and immediately Paro s lamp flickers out CastThe cast is listed below 5 6 Shah Rukh Khan as Devdas Mukherjee Aishwarya Rai as Parvati Paro Madhuri Dixit as Chandramukhi Jackie Shroff as Chunnilal Kirron Kher as Sumitra Chakraborty Smita Jaykar as Kaushalya Mukherjee Manoj Joshi as Dwijdas Mukherjee Ananya Khare as Kumud Mukherjee Milind Gunaji as Kalibabu Dina Pathak as Bhuvan s mother Vijayendra Ghatge as Bhuvan Choudhry Tiku Talsania as Dharamdas Jaya Bhattacharya as Manorama Sunil Rege as Neelkanth Chakraborty Vijay Crishna as Mr Narayan Mukherjee Amardeep Jha as Kalibabu s mother Apara Mehta as Badi Aapa Muni Jha as Kaka Radhika Singh as Yashomati Disha Vakani as SakhiProductionDevelopment Devdas is the third Hindi remake of the 1917 Bengali novel of the same name by Sarat Chandra Chattopadhyay following the 1936 and 1955 versions 7 8 The director Sanjay Leela Bhansali read the novel for a second time and decided to adapt it 9 When asked by a Times of India interviewer about why he based the film on the novel he said that it was the most widely read story and added I thought it would be a fascinating challenge for me to present already known and loved characters in my very own way with my perspective 10 He wanted to make this remake was bigger better and more spectacular than any classical movie made in Indian cinema 9 He explained how the novel Devdas has a simple story and a soul which was so big and confessed that he was motivated to do justice to this it had to be made with grandeur and opulence He stated that it was his interpretation of the novel and a tribute to a great story that transcends sexual love and makes emotion its hero 10 Bhansali who had wanted to make a film that has grandeur and grace spoke of his love to the film as much as Devdas loved his Paro I have put more sincerity and passion into Devdas than my other two films Khamoshi The Musical 1996 and Hum Dil De Chuke Sanam 1999 put together 11 He described the novel s main character also named Devdas as the paradox of a man who was like a child utterly lovable believing that it exists in every male especially every Indian male 10 In an interview with Man s World magazine he found a resemblance between the character and his father who directed the 1965 action film Lootera starring Dara Singh He saw Devdas as a man who is so passionate about his love that it eventually consumes his entire being 12 He revealed that his father often narrates the novel s story to him and he read it entirely for the first time at the age of 17 Furthermore Bhansali claimed that he only altered the presentation style of the 1955 version by the director Bimal Roy with retaining its essence 13 The first news about Devdas appeared in an article written by Bhawana Somaaya for The Hindu in November 1999 14 It was produced and financed by the industrialist Bharat Shah under his production company Mega Bollywood 5 The screenplay was written by Bhansali with Gujarati playwright and television series writer Prakash Ranjit Kapadia who also wrote the dialogue 15 The distribution was jointly handled by Eros International in India the United Kingdom the United States and France and Focus International in other territories 16 Bhansali included several novelties on its plot as he had a desire to make it different from its predecessors for instance in the novel Devdas returns from his studies in Calcutta present day Kolkata while in the film s version he is shown finishing his studies in London 17 In June 2000 the film faced controversy when another producer K Chopra had registered a film with the same title Bhansali however was able to successfully get the title 18 Casting The lead actors of Devdas Shah Rukh Khan Aishwarya Rai and Madhuri Dixit l r Shah Rukh Khan Aishwarya Rai and Madhuri Dixit were cast as the lead actors At the same time when the film s first report appeared it was reported that Bhansali tried to offer Dixit the role of Chandramukhi a part written specifically for her 14 17 She declined it because of her marriage to the cardiovascular surgeon Shriram Madhav Nene on 17 October 1999 but eventually accepted it in September 2000 14 19 She said of her excitement about the collaboration Working with Sanjay was a dream He gives you a lot of scope and leeway with the role s interpretation Since he has the whole film worked out in his mind he is aware of the length of the scene He knows exactly what he wants from each scene in order to keep the storyline crisp 20 Devdas marked the third film between Khan and Rai after the romantic films Josh 2000 and Mohabbatein 2000 21 22 The former features as Devdas a Bachelor of Law student who later being an alcoholic which was originally offered to Govinda and Salman Khan 17 23 Bhansali approached him in February 2000 following the release of Khan s Phir Bhi Dil Hai Hindustani 2000 24 Having watched his performances while assisting Vidhu Vinod Chopra in 1942 A Love Story 1994 Bhansali stated that he was extremely happy after Shah Rukh Khan accepted to star in the film 25 Meanwhile the latter was given with the role of Paro Devdas childhood friend the next month 26 this was the second collaboration between her and Bhansali following Hum Dil De Chuke Sanam 27 She first heard the story of the novel when he narrated the film s script to her Prior to her several actresses were offered to play the role including Kajol and Kareena Kapoor 17 28 Working with Bollywood well known stars was a new experience for her who was a newcomer at the time after debuted in Mani Ratnam s Tamil political film Iruvar 1997 and she said so the fact that this was an opportunity to work with them on a big scale was one of the immediate attractions 29 The supporting cast includes Kirron Kher Smita Jaykar and Vijayendra Ghatge 30 In August 2000 Kher was cast as Paro s mother Sumitra 31 She had always wanted to work with Bhansali after sees his work in Khamoshi The Musical and Hum Dil De Chuke Sanam and met him at the 50th Berlin International Film Festival when the screening of her film the drama Bariwali in 2000 He offered Kher two roles Sumitra and Devdas mother Kaushalya but the director suggested her to choose the former role In an interview with Rediff com she described the role as a very definite character never seen on the big screen before and found it to be different compared with other mother roles from any films She also felt that it gave her a lot of scope to perform from a flamboyant young and larger than life character Kher later positively spoke of her rapport with him What made me keen on working with him was the bound script that he gave me and the unusual characterisation of Sumitra 32 Jaykar who was also offered with both roles chose to play Kaushalya Jaykar explained that she had portrayed similar roles before and believed that they were very bechari hopeless lots of soulful crying A second collaboration with Bhansali subsequent to his previous venture she confessed The look of this film is different from that of Hum Dil De Chuke Sanam It is richer more opulent 33 Ghatge portrays Paro s husband Bhuvan a forty old year zamindar he said that Bhansali initially wanted him to play a role opposite Kher he did not mention specifically Discussing his role Ghatge stated What I like about my character is that he comes from a noble lineage There is a dignity a grace in him that appealed to me Ghatge compared the film to two Kamal Amrohi s historical films Pakeezah 1972 and Razia Sultan 1983 and noted how Devdas is the only other lavish film I have ever seen 34 Vijay Chrisna got the role of Narayan Devdas father and he was sure Bhansali offered him it because of his age factor 35 In October 2000 Jackie Shroff joined the cast and made a special appearance playing Devdas friend Chunnilal a role that was declined by Govinda Manoj Bajpayee and Saif Ali Khan 17 36 37 Sets The production design of Devdas led by Nitin Chandrakant Desai Bhansali s collaborator in Hum Dil De Chuke Sanam 17 38 with between sixty and one hundred assistants including Pune based architect Dheeraj Alkokar helped him in several constructions 39 40 41 Bhansali wanted the sets to be different from the novel s 1936 and 1955 Hindi remakes and to fulfill his request Desai visited the National Film Archive of India to collect the photographs of the previous remake versions and to be sure that there is no duplication 42 As the film is set in the 1900s Bhansali Desai and other crews did extensive research and discussions on house design from the period of the British Raj in Calcutta and Indian culture at the time 17 43 After this research Desai came up with the first four different set designs Paro s haveli and mansion Devdas house and Chandramukhi s brothel 17 Nitin Chandrakant Desai was inspired from the Dilwara Temples pictured to build Chandramukhi s brothel Desai started building the sets in August 2000 two months before the shooting began and finished in May 2001 in Film City a film studio complex in Mumbai 2 For representing an aristocratic family he was predominantly used the colors yellow and green for Devdas no walls in between house to make it a 1911 British styled home and used between 128 and 180 pillars this was inconsistently reported each 60 foot 18 m high 42 43 The building had a total area of 250 foot 76 m and was constructed on a 1 5 million US 30 864 64 budget 43 44 For Paro s haveli the place where she lives before marriage Desai spent 30 million US 617 292 84 and used pink and blue as the main colors 43 He told Anita Aikara of The Indian Express in a 2011 interview I spend so much time in the details of the home that Bhansali asked me to rework Devdas house It looked very small when compared to Paro s haveli 42 According to India Today s journalists 1 22 million pieces for Paro s bedroom s stained glass were continuously made in ten days 2 Alkokar claimed that it is aimed to reflect her fragile beauty 39 A number of painted walls with standstill figures were created for Paro s mansion features in the film post her marriage to Bhuvan and this time for the primary color Desai chose claustrophobic red 2 43 Both Devdas and Paro s house were done in November 2000 45 The brothel of Chandramukhi was the most expensive set among others with 120 million US 2 47 million was spent 2 The Times of India called it the costliest set of made in the history of Hindi cinema 43 while Alkokar said that it was the most challenging job 39 A multidimensional set with a temple city and an artificial lake around it the construction was inspired by the Dilwara Temples located in Rajasthan With the major color of festive gold the set had 60 explicitly carved domes and a 6 foot 1 8 m chandelier 2 43 For the song Dola Re Dola Desai without Alkokar s help 39 used twenty five pieces of glass for the floor and added a layer to prevent actors from getting injured when they dance on it 42 The media estimated the total budget of the film s entire sets to be 200 million US 4 12 million 2 and reported that it took nearly nine months to build them 43 Desai recalled the experiment as a beautiful challenge as a classic masterpiece had to be recreated with precision and opulence 38 Characters The painter M V Dhurandhar s illustrations of ghagra cholis which were parts of Dixit s costumes Abu Jani Neeta Lulla Reza Shariffi and Sandeep Khosla designed the costumes Lulla claimed to be a fan of the duo Jani and Khosla adding that I do not know them on a personal level but I received positive vibes We were competing among ourselves not with each other In preparation the crews watched a number of Bengali films based on Kolkata talking to locals and did research on the Bengali culture including traditional wear and dress patterns at that time 46 47 They visited several museums and made intensive discussions on the costumes that according to The Times of India would be a blend of a look from the magical period and a look that today s audience could relate to 48 All of the clothes by Jani and Khosla were inspired by traditional Bengali clothes from the 1930s and 1940s 2 Beside that Lulla bought 600 saris from the city and mix and matched them Sometimes I mixed two saris in one sometimes three 46 Designing the jewellery as well she chose kundan and garnet which she found to be suited the film s era and added stones in them 46 49 Khan had read the novel version several years before the shooting however confessing that he did not want to watch the two remakes starring K L Saigal and Dilip Kumar as his character 17 He said I did not want my own interpretation to be influenced by what he had done 50 Devdas a part that required Khan to drink has two different appearances the first was a western look while the second was a typical alcoholic look 50 48 For the former which features in the film following the character s study in London Jani and Khosla bought vintage suits including cravat handkerchief and shoes from old clothing stores in the same city For the latter they dressed him in beige white and off white although Khan wanted the character to wear black clothes They also gave Khan an angvastra chikan dhoti and kurta and a short hair cut to show his nonchalant nature 48 Same as Khan Rai decided to not watch the earlier remakes and wanted to go in to this project with no mental frame of reference whatsoever I wanted my Paro to be Sanjay s interpretation of the character and to do that I needed to stay free of any conceptions based on what previous actresses had done with the role 29 Lulla gave the mix and match product of 600 saris with traditional motifs of Kantha and traditional striped borders called chudipaard and aashpaard to her for the film s first half according to reports from the media it was revealed that each saris took around three hours to drape on a mannequin 2 While for the second half Rai wore dhakais with eight to nine meters long which was different from the regular size of six meters Furthermore Lulla used tangails ashpards chudipards and Chinese brocades She used traditional print valkalams for Jaykar and Banarasi sari for Ananya Khare playing Devdas sister in law 46 Dixit believed that Devdas and the two previous versions are entirely different and commended Bhansali s mounting eye for detail and passion for helping raise the movie to an absolutely dissimilar level altogether Describing Chandramukhi as a very poignant very feminine character she compared her part to Rekha s role in Muqaddar Ka Sikandar 1978 20 Dixit who portrayed a courtesan for the first time admitted that it was a very challenging role especially since Sanjay does not compromise with quality 51 She added Still she has much resilience She belongs to a relegated category but she possesses a golden heart Playing such a role was an excellent experience 52 She wore ghagra cholis Banarasi saris brocades and silk saris that have a total weight of approximately thirty kilograms and costed 1 5 million US 30 864 64 making its designers Jani and Khosla were initially reluctant to give her the costumes 2 48 Moreover Dixit experienced difficulty when she wore the dress for publicity stills leading the duo to create a new lighter version weighted sixteen kilograms 53 54 The lengha was described as a marvel of mirrors which took a team of skilled artisans two months to put together 8 and featured as part of the The Fabric of India exhibit held in 2015 at the Victoria amp Albert Museum in London 13 16 Madhuri Dixit in Devdas Image courtesy abujanisandeepkhosla Meanwhile Lulla worked on Rai s and Dixit s saris in the song Dola Re Dola along with Shariffi who helped to design the latter actress costume 46 55 Jani and Khosla designed Shroff s costumes as well an open collared sherwani dhoti and kurta were employed Interviewed by the journalist Aseem Hattangady of Rediff com they complained that the biggest challenge was we had to avoid having the ensembles look fresh and unworn This was achieved by selective washing 47 Filming The train sequences from Devdas were shot in Bikaner Binod Pradhan served as the cinematographer for Devdas 56 He met Bhansali when the shooting of 1942 A Love Story and supposed to filmed Khamoshi The Musical but he was replaced by Anil Mehta for an unknown reason Pradhan said It took time to adjust to Sanjay s style of work I am known to be a slow cameraman Initially we would discuss camera angles and how he wanted a scene shot But now I can read his mind I know exactly what he wants He praised Bhansali for handles love stories with a sensitivity that I have never seen on screen before While working with Bhansali Pradhan found the director to be meticulous and painstaking and it was revealed that the latter did research before the shooting began 57 It took two days for Pradhan to work on the sets lighting he used three million watts of power produced by 42 generators and 2 500 lights with 700 lightmen were employed 2 54 Principal photography started in November 2000 in Film City 2 24 Birju Maharaj Saroj Khan Vaibhavi Merchant and the duo Pappu Malu born Zahur Sheikh and Kavita Gandhi respectively completed the choreography 38 The artificial lake around the Chandramukhi s brothel set was filled by many gallons of water to avoid from dry up The set was burnt three times and the media presumed it because of the generators or diyas that were put around the location 54 On 9 December the filming was delayed after two crew members had accidents on the set of Paro s haveli with one dying Dindayal Yadav then aged 27 and the other Raju Yadav being seriously injured after trying to help the former 24 According to Bollywood Hungama an electrician turned on a stand fan while the two was near on it causing Yadav s head was fatally hit 58 59 A second delay happened in the 15 day shooting schedule on 8 January 2001 2 when the film s producer and financier Shah was arrested by the Mumbai Police he was charged with receiving funding from the Karachi based gangster Chhota Shakeel of the Mumbai underworld 60 61 The controversy began after a caller claiming himself to be Abu Salem contacted the news channel Star India and talked about his 480 million US 9 88 million investment on Devdas However Shah denied the accusation admitting that he did not know the caller and confessed the film s entire budget was financed by himself 62 The trial was commenced when the pre release of his another film Chori Chori Chupke Chupke 2001 and finished in October 2003 with the High Court sentenced him with a one year imprisonment 63 64 The film s climax sequences featuring Devdas travel to Paro s and her husband Bhuvan s house were shot on a train in Bikaner 57 In their August 2001 issue Filmfare published that 75 percent of the film was completed 65 Also that month another accident occurred resulting in the death of the 40 year old lightman Subhash Morkar 66 The schedule for the song Dola Re Dola took place in Filmistan in November 2001 67 Shooting was completed on 29 April 2002 24 After the filming ended it was edited by Bhansali s sister Bela Sehgal Jitendra Chaudhary handled the audiography while Monty Sharma did the background score 38 Music Main article Devdas soundtrack The entire soundtrack and lyrics for Devdas was composed by Ismail Darbar making it his second collaboration with Bhansali after Hum Dil De Chuke Sanam and written by Nusrat Badr respectively except for Kaahe Chhed composed and written by Maharaj and Morey Piya written by Sameer Anjaan 68 69 The vocals were performed by Dixit Jaspinder Narula Kavita Krishnamurthy KK Maharaj Raghav Chatterjee Rashmi Sharma Shreya Ghoshal Supriya Adhikari Udit Narayan and Vinod Rathod 70 The soundtrack album which was highly anticipated has nine original songs and one background score 70 Newspapers reported that it had been considered as Bollywood s best music album ever even before its release on 2 April 2002 by Universal Music India 68 71 The Vice President of Universal Music India Vinay Sapru refused to confirm the music rights purchasing cost but the press reported that the label had given an advance of more than 100 million US 2 06 million a Upon release it topped charts on a number of platforms in India and emerged as the third highest selling Bollywood soundtrack of the year 75 with between 1 8 million and 2 million sales 76 77 According to Rediff com 5 000 units had been sold on the then defunct e commerce Fabmart itself 73 Chitralekha magazine featured the soundtrack in their listing of Top Five Hindi Film Albums of the year 78 The song Maar Dala became popular and entered the top 10 most listened songs chart by Raaga com peaking the third position 73 The album received positive critical reviews 73 Writing for India Today S Sahaya Ranjit singled out Ghoshal s tuneful voice and concluded In an age when film music is heavily westernised the use of Indian instruments is pleasing Apart from the voices the rich choral accompaniment is prominent A sheer delight for classical music buffs 79 Joginder Tuteja of Bollywood Hungama opined that Darbar s compositions and Badr s lyrics were classical based and very rich respectively while adding that the former did a commendable job 80 Kavita Awasathi from the television entertainment network B4U shared similar thoughts of Darbar with elaborating that has once again weaved magic and done an admirable job here 81 Biswadeep Ghosh of Outlook observed that he has shed all inhibitions and come up with some really divine music 82 A review in The Hindu said Ismail Durbar has made attempts to blend classical music into his tunes But because of his dependence on and usage of familiar tunes the music lacks the freshness 83 Marketing and releaseDevdas was one of the most anticipated Indian films of the year owing to its budget and the success of Bhansali s previous directorial venture and several trade analysts regarded it as a massive gamble 2 Taran Adarsh the editor of the film magazine Trade Guide noted There seems to be a lot of interest in the film which is positive indication 84 In his article Adarsh wrote that Mega Bollywood received many calls from film exhibitors across the country wanting to open the advance booking for two weeks instead of the regular one week advance booking 85 The journalist Prerana Trehan felt that the film had good word of mouth publicity 86 and Maya C of The Hindu labelled it as the Bollywood s most talked about film of the year 87 With a total budget of 500 million US 10 29 million it was the most expensive Indian film at the time 2 88 The film s promotional trailer was televised in April 2002 89 On 20 April 2002 Devdas was selected to premiere at the 2002 Cannes Film Festival after the festival s director Christian June met Bhansali in November 2001 90 June wanted Bhansali to send the prints of the film to him in March 2002 but Bhansali did the requirement in the next month after shooting was done Marking the first Indian film to be screened at the festival 91 it was chosen for the out of competition section and the premiere occurred on 23 May 92 93 with its stars Khan and Rai were in the attendance 94 the press questioned about the absence of Dixit 95 Audiences criticized the film s themes which had been filmed several times before and The Hindu called it the festival s disappointment 96 Bhansali however later said of his enjoyment about the screening describing it as a huge honour for Bollywood and claimed To me it seems like an opportunity for a completely new kind of audience to see our cinema 97 98 Khan and Rai went to New York City on 29 June to attend a press conference for promoting the film this time Bhansali did not attend it 99 Rai and Dixit at the special screening for Devdas one day before its worldwide release On 11 July 2002 the Ministry of Information and Broadcasting held a special screening for L K Advani in an auditorium at Mahadev Road New Delhi 100 Another special screening was organized at the same time attended by the film s cast and crew members and other celebrities 101 On the next day Devdas was opened worldwide after facing several postponements it was originally scheduled for release on 14 June but later shifted to 28 June and 12 July 102 It faced competition from Kuch Tum Kaho Kuch Hum Kahein Kyaa Dil Ne Kahaa Om Jai Jagadish and Shararat 102 103 Devdas was released on 350 screens in India and 250 screens overseas While the film s duration was 174 minutes in India it was shortened to 150 minutes for the overseas prints 1 As parts of the promotions MTV India managed special shows for the film Devdas Countdown Calendar features footage and tracks from the film and MTV s Big Picture Director s Special contains interviews of the cast and Bhansali The former was aired on the channel from early July to the day of the film s release while the latter was broadcast on 18 July 104 105 Devdas along with five other remakes of the novel was shown at the Devdas Film Festival a six day festival held by the Hyderabad Film Club in Secunderabad on 16 22 September 2002 the 2002 version by Bhansali was chosen as the closing of the festival 106 The secretary S S Prakash Reddy told The Hindu that the purpose of the festival was to show people the subtle changes in script and the deviations from the original novel too 107 Devdas was selected for the Festival of Indian Feature Films and Documentaries section at the India Festival 2002 at Tagore Theatre on 21 30 September 108 It was screened at the Directorate of Film Festivals s 33rd International Film Festival of India on 1 October 109 It opened the Palm Springs International Film Festival on 12 January 2003 110 111 The film was shown at Bollywood Shuffle festival in Brooklyn on 20 December 112 In 2017 Fathom Events screened the film alongside the period epic romantic drama Veer Zaara 2004 as parts of the Best of Bollywood Event Series event in the United States 113 Devdas was released on Blu ray on the same day of its theatrical premiere 114 The novel s version by Chattopadhyay was translated to English under the title of Devdas A Novel by Sreejata Guha in Bangalore featuring Rai in a scene from Devdas on the cover It was published by Penguin Books in July 2002 shortly after the release of the film and ranked among the highest selling books in India 115 116 gt Distributed by Eros International the film was released on a double disc DVD on 20 January 2003 in NTSC widescreen format 117 The film s cable and satellite rights for Indian television were sold to Sony Entertainment Television in a five year contract for 120 million US 2 47 million on 18 April 118 and its world television premiere happened on 27 April on Sony Max 119 120 Its VHS and single disc DVD versions were released on 26 January 2004 and 10 February 2009 respectively 121 122 The film was re released in the English dubbed version in July 2004 at the theatres and multiplexes across India 123 The film was available on a triple disc DVD on 1 February 2005 124 A VCD version was also provided 125 The rights of the film subsequently acquired by Khan under his production and distribution company Red Chillies Entertainment 126 It has been accessible for streaming on Apple TV and Amazon Prime Video since March 2016 127 ReceptionBox office Although the reviews were generally mixed Devdas was successful at the box office in India and overseas due to its cast s performances costumes dialogues narrative style and sound designs 128 129 In India the film had a theatrical run of fourteen weeks 130 It collected 20 9 million US 430 047 35 on the opening day the year s highest first day earnings and 61 5 million US 1 27 million after the first weekend 131 132 Following the first week the film had grossed 117 8 million US 2 42 million according to The Times of India it earned 3 5 million US 72 017 5 at six theatres in Hyderabad in this period 131 133 Still Devdas gradually lost public interest and subsequently earned 0 9 million US 18 518 79 in the next week The trade analyst Amod Mehra reported Hype has pulled the film through Though the film is doing well in major cities collections have dropped drastically in the interiors He believed that the big budget of the film was negatively influenced its theatrical performance 134 It eventually collected 681 9 million US 14 03 million making it Indian highest grossing film of 2002 131 135 In the United Kingdom Devdas emerged as the highest grossing film of the year from India and The Guardian called it a significant UK box office hit 136 the film debuted in fifth place grossing 730 243 137 By the end of its first week the film had grossed 97 5 million US 2 01 million abroad marking the year s highest overseas first week gross for an Indian film 138 At the end of its overseas running the Hindi language collected 316 9 million US 6 52 million 139 including 2 5 million from the United Kingdom 137 The film trade website Box Office India estimated the Hindi version s total collections to be 998 8 million making it the most profitable Indian film of 2002 131 140 A Chinese language version grossed a further 2 75 million RMB in China 141 As of 2003 update the film grossed a total of approximately 1 68 billion 35 million worldwide 3 4 Critical response India Devdas received mixed reviews from Indian critics with most of them praised Dixit in her role as Chandramukhi but panned Bhansali s direction and Khan and Rai s performances 142 143 Sukanya Verma described it as a work of art and heart saying Sanjay Leela Bhansali s labour of love Devdas is a larger than life poignant and spectacular interpretation However she felt that the supporting cast comes up with an exceedingly over the top performance and disrupts the entire tempo of the film mostly that from Kher who she found goes overboard with her boisterous dreamy eyed mother 144 In a one star review the entertainment portal Bollywood Hungama stated Devdas belies the expectations that one has from a film of this magnitude Expectedly the much hyped film has taken a historic start all over but it lacks in merits and most importantly repeat value which is so very vital to recover the colossal investment that has gone into its making The critic explained that the film s first half has an enjoyable mix of light moments and dramatic scenes raising the expectations of a better and much bigger second half But the post interval portions fail to hold attention and there are several reasons for it 145 Shah Rukh Khan does a good job in a very difficult role His flashes of arrogant harshness are excellent and he can carry off sensuous romantic scenes effortlessly Madhuri Dixit does an equally good job As for Aishwarya Rai Bhansali has done a masterful job of camouflaging her weaknesses as an actress in practically every scene and of photographing her to near perfection Shyamala B Cowsik of Rediff com reviewing the actor s performances in Devdas 146 The film critic Subhash K Jha who gave the film a three and a half stars rating asserted that Devdas confirms the director s faith in the power of the visual medium to create poetry out of melodrama and the audience s faith in Bhansali as one of the most gifted filmmakers mainstream Hindi cinema has produced adding that Rai attains legendary proportions in this film Her eyes are crystal blue pools that change colours according to her character s moods 147 Sita Menon appreciated Dixit s performance as Chandramukhi a part that she called the most understated role and perhaps the one that is most lingering for being stunning lending passion fire and gentleness with such consummate ease that watching her perform is sheer delight 148 S Ramachandran of Mid Day complimented Khan for excellently hics his way through without a hiccup in the role of Devdas and believed that Rai pumps glamour into the much sought after role of Paro 149 Writing for The New Sunday Express Baradwaj Rangan wrote that the film was dominated with the most elaborate costumes and spoke positively of how Dixit effortlessly combines allure and sacrifice 150 Outlook claimed that s eeing Devdas is like witnessing an exhausting opera It s all about the sheer self indulgence ego and audacity of its maker The magazine saw that Bhansali turned the film into a tale of female bonding between a head strong Paro and Chandramukhi and observed of how its dialogues are declamatory with mixed metaphors and play of words aplenty comparing it to Mughal e Azam 1960 and Pakeezah 151 Madhu Trehan reviewing for the magazine as well thought that Devdas became a chick film because of its dialogues and screenplay 15 Anjana Guha Chatterjee of The Indian Express concluded His film is in no way Sarat Chandra s Devdas It was entirely Sanjay Leela Bhansali s Devdas 152 Khalid Mohammed rated the film three stars dismissing it as a magnum opus that makes the audience want to hit the bottle and fast out of sheer disappointment Even so he noted that Mukerji was bankably competent and described Rai s performance as the best one in her career 153 Rajeev Masand found the film to be a big disappointment and declared it as the worst film in Bhansali s directorial career 154 with Roshmila Bhattacharya reviewing Ornate opulent and indulgent Sanjay Leela Bhansali s Devdas is a rich tapestry of colours 155 Ziya Us Salam took note of Bhansali s ability to give form to feeling here expression to thought His concept is old and familiar his presentation new and delightful His canvas is grand his imagination grander still His sets are opulent his images larger than life his characters larger still 156 Deepa Gahlot opined that both Rai and Dixit were burdened by their heavy costumes and compulsion to perform perfectly Gahlot bemoaned that the film s dialogues were shockingly inappropriate cheap in places and added that the film veers completely away from the novel in the second half when he introduces Paro s creepy step son in law makes Devdas s vampish sister in law vie for control and creates a forced situation for a meeting between the Paro and Chandramukhi who do a dance number together unthinkable at the time 157 Komal Nahta giving it eight out of ten stars was impressed with Khan s mind blowing performance commending him for playing his role with such finesse and aplomb that it is sheer delight to watch him 158 Amit Khanna from India Today credited Rai for brings a fine balance of arrogance vulnerability and sensuality to her performance 159 Siddharth Patankar from NDTV opined that most of the film s cast overacted in the first half and presumed it because of Bhansali s direction He singled out Dixit s powerful performance which he thought was a highlight of the film 160 In a review published in The Hindu the critic Paresh C Palicha elaborated On the acting front the performance of the three main actors is top notch He lauded Khan for excelling in the role of his lifetime noting that he shows a tendency to go overboard in the scenes where he is shown in an inebriated state 161 Ratna Rajaiah also from The Hindu hailed the film was an outstanding example of brilliant cinematic techniques and technology and according to her Devdas was a fabulous sumptuous glittering tribute to the lofty ideal of romantic love where almost every frame leaves you gasping at its immaculately painstaking orchestrated beauty 162 Sudhanva Deshpande of Frontline magazine referred to Khan as overwhelming while arguing that Rai gave a below par performance though she gets all of the director s attention and the best shots Furthermore Deshpande believed Dixit had succeeded to save her weak role 163 Overseas Devdas generated mixed when the film premiered at Cannes with many reviewers were critical of the direction story sets and costumes 96 164 165 Journalists also attributed it to the film s melodramatic sequences and how Khan and Rai portraying their roles as Devdas and Paro respectively 166 However better responses were given following its theatrical release 167 On the review aggregator website Rotten Tomatoes 89 of 19 critics reviews are positive with an average rating of 7 6 10 168 Patrick Z McGavin of the Chicago Tribune said that it welds a powerful technical sophistication with a deeply emotional story that moves starkly from joyous exuberance to epic tragedy and felt Bhansali had brilliantly directed the film layering abstract stylization with a charged dramatic construction 169 Writing for the BBC Shamaila Khan gave the film nine and a half stars and declared it as one of the best films she has ever seen noting that it was completely justifies its title as the most expensive Indian film ever made She expressed approval of the breathtaking cinematography of the film and commended its sets and costume designs 170 Zeba Haider from the Arab News found Devdas to be overly loud and melodramatic while hailing the production aspects and the performances of the lead cast However Haider lauded Bhansali for bringing the life culture and values of 1930s to a 21st century audience and concluded There is no denying that he did succeed in making the audience alive to the realities of the 1930s No doubt the film viewer will find himself somewhere in some form in Bhansali s Devdas And that is a great achievement 171 In the words of Empire magazine Devdas lacks Bollywood s broader comic touches but in its field it s the event movie of the year According to the review Rai proves she has the acting talent to back up her flawless looks 172 Giving the film two stars the critic and film historian Derek Malcolm of The Guardian criticized its production design which he described as tacky 173 The Chicago Reader weekly s J R Jonas added the sets and costumes are intoxicating and whenever the tabla kicked in I understood why people of my parents generation used to dream about the movies 174 In Screen International Sheila Johnston wrote that Khan was a dead loss as the film s romantic hero and thought her chemistry with Rai a failure Johnston deemed that Khan looks too old for the role but saying that Rai develops nicely from gorgeous doe eyed ingenue to a figure of real stature and authority 175 Laura Bushell of the BBC rated the film four out of five stars taking note of the actors especially Rai who the critic called stunningly beautiful 176 Derek Elley of Variety summarized By contrast Bhansali s reworking in splashy color and widescreen cranks up the fantasy elements piles on the melodrama and shears back most of the novel s plot 177 Reviewing for the Radio Times David Parkinson giving the rating of three stars reported Dixit had made an exhilarating presence in Devdas and commented that the film was gorgeous and epic 178 Kim Linekin from Eye Weekly was appreciative of Rai s performance Surprisingly the beauty pageant winner is the best actor in the bunch Rai s doe eyes and long hair are exploited to full effect but she also seems the most committed to the story and creates the most believable character 179 Sukhdev Sandhu of The Daily Telegraph gave Devdas a scathing review by saying that it was embarrassingly bad and absolutely horrid He observed that Rai dimply and doe eyed coos and trills like an asthmatic mynah bird and saw that she failed to made a chemistry with Khan later arguing that the film wastes the talent of its cast He opined It gives its audience a tacky cartoon version of Bollywood Colourful and tumultuous it my be but its preoccupation with spectacle does not make up for the absence of soul 180 The Independent likened the film to a pudding trolley that has flaring colours elaborate song and dance sequences and opulent locations 164 Michael Dequina of the Film Threat rated the film five stars stating there s more to Devdas than extravagance the emotion and passion of the story is felt just as strongly in every frame as the budget 181 Rich Cline writing for the website as well noted in his review that the costumes were vibrant and regarded that its plot was jammed with meaning and relevance 182 Kryztoff de Breza did a review for Rediff com at the film s premiere at Cannes he described the film as a treat to the eyes and admired its sets and costumes which he found to be beautiful 183 In a review carried by The Globe and Mail Liam Lacey shared similar thoughts It s all vastly sumptuous though the spectacle frequently overwhelms the dramatic impact 127 Still Breza was ambivalent of Bhansali s direction mentioning that he lose the strings and the film degenerates rapidly when it features the sequences of Devdas and Chunnilal getting drunk 183 Rick McGinnis considered the cast s performances were completely over the top pitched at a level somewhere north of soap opera hysterical and absolutely perfect while labelling the film an instant Bollywood classic 184 Katrina Onstad of the National Post credited the film for giving its older generation of duelling mothers characters some great scenery chewing monologues 185 The BBC s Poonam Joshi presumed the story was beautifully recounted through subtle and heartrending interchange 186 Adrian Martin recognized the film as one of the most spectacular Bollywood musicals of the past decade 187 Awards and nominationsMain article List of accolades received by Devdas 2002 Hindi film Devdas was the Indian submission for the Best International Feature Film at the 75th Academy Awards 188 189 190 It was chosen by the Film Federation of India FFI over the fantasy film Agni Varsha 2002 the dramas Kabhi Khushi Kabhie Gham 2001 Mondo Meyer Upakhyan 2002 and Saanjhbatir Roopkathara 2002 the war film Kannathil Muthamittal 2002 and the biopic The Legend of Bhagat Singh 2002 191 Bhansali met the director Ashutosh Gowariker and the actor Aamir Khan the crew and cast members of Lagaan 2001 which was also nominated in the category at the previous ceremony to ask for their help to get Devdas to enter the nomination 192 When the 75th Academy Awards was held on 23 March 2003 at the Dolby Theatre in Hollywood Los Angeles the film was not nominated and the FFI was blamed by journalists including Gautaman Bhaskaran of The Hindu who called their decision shortsighted almost mulish and has been extremely detrimental for Indian cinema 193 194 Devdas received a nomination for the Best Film Not in the English Language from the 56th iteration of the British Academy Film Awards BAFTA 195 At the 50th National Film Awards the film received five awards Best Popular Film Providing Wholesome Entertainment Best Playback Singer Female Ghoshal Best Production Design Desai Best Costume Design Lulla Jani Khosla Shariffi and Best Choreography Saroj Khan 196 197 It garnered a leading 17 nominations at the 48th Filmfare Awards and won 11 awards the most for any film at the time including Best Film Best Director Bhansali Best Actor Khan Best Actress Rai and Best Supporting Actress Dixit 198 199 It won 16 of its 18 nominations at the 4th IIFA Awards including Best Film Best Director Bhansali Best Actor Khan Best Actress Rai and Best Supporting Actress Kher 200 201 LegacyImpact How can love ever grow irrelevant Devdas is the ultimate love story The novel belonged to an era when drinking going to nautch girls and loving your neighbours daughter were taboo All that is irrelevant today But Devdas unflinching love for Paro whereby even the seductive Chandramukhi couldn t distract him is timeless Devdas gave dignity to the concept of love I ve never heard of such love anywhere else Bhansali on the relevance of Devdas 202 Devdas is regarded as one of Bhansali s best works 203 Rahul Desai of Film Companion wrote in 2017 There is no greater film to demonstrate how the glorious vanity of song picturization in Indian movies goes a long way in defining our memories of them Devdas I suspect was the beginning of Bhansali s marriage with perfection and prose an abusive fascinating relationship that would thrive on its imperfections in the years to come 204 In an interview with The Indian Express Bhansali revealed that he would only cast Khan again if he remade the film He called Khan s acting flawless and said that the actor understood the character without losing his spontaneity adding He has left me speechless I had my doubts before working with him But it s his most endearing and honest performance 202 Devdas has been featured in several listings Richard Corliss of Time magazine featured the film in his listings of 2002 Best and Worst in 2002 and The 10 Greatest Movies of the Millennium in 2012 205 206 In 2010 Empire listed the film among the 100 best films of world cinema noting A star crossed love triangle melodrama Hollywood needs another one of those 207 Also that year Donald Clarke writing for The Irish Times considered it to be one of Indian most exuberant movies 208 In 2013 The New York Times Jeff Olozia included it in the Louboutin s Bollywood listing 209 The film was ranked sixth in Lata Jha of Mint s listing of Ten Most Popular Period Films of Bollywood in 2015 210 The next year Elena Nicolaou and Prakruti Patel from O The Oprah Magazine featured Devdas in their listing of 25 Best Bollywood Movies of All Time 211 A book on the production of the film was published by the journalist and author Mushtaq Shiekh in August 2002 entitled Devdas The Indian Hamlet Shah Rukh Khan and Bhansali wrote the foreword and afterword respectively 212 Influence Dale Hudson of the film journal Screen credited Devdas for dramatically changing the social mobility of women from earlier cinematic interpretations of the novel 213 The Hindu hailed The movie is even greater than Romeo and Juliet as it has been shot more number of times than the Shakespearean play itself 214 A dialogue said by Khan Babuji ne kahaa gaon chhod do sab ne kahaa Paro ko chhod do Dad said to leave the village everyone said to leave Paro and Kaun kambhakkht bardaasht karne ko peeta hai Who the hell drink to tolerate told by Khan to Dixit attained popularity 215 216 Deepika Padukone who collaborated with Bhansali in Goliyon Ki Raasleela Ram Leela 2013 217 Bajirao Mastani 2015 218 and Padmaavat 2018 219 revealed that she was impressed with how Bhansali portraying female character noting If you look closely every female character has her own life and journey I hope my part is also as remembered and loved as that of Paro or Chandramukhi s 220 Following the film s success traditional Indian women s costumes emerged as a style trend of the year 221 The Hindu wrote that it has influenced young women in India to wear saris that have the same design with those of Rai and Dixit in Devdas 222 Most properties from the film including pieces of glass from the scene in which Shah Rukh Khan s character breaking his alcohol bottle after getting drunk were offered for purchase on several Indian auction websites 223 In March 2003 Rai s saris were exhibited at the Taj Mahal Palace Hotel Talking to The Hindu Lulla said that the bridal collection epitomises the traditional Indian woman who believes in tasteful things of life complete with class and elegance 224 she added that Rai s jewellery was popular among Indian college students 225 They were re exhibited in August at the Welcomhotel Chennai 226 The works have been referenced in several visual arts Suhasi Dhami s look in a 2012 episode from Yahan Main Ghar Ghar Kheli was inspired by the saris 227 Also that year Filmfare included Rai s costumes in their listing of 10 Shades of Beauty elaborating From her jewellery to her pallu all her styling was given intricate details which made this Paro look flawless 228 See also Bollywood portalList of Indian submissions for the Academy Award for Best International Feature Film List of submissions to the 75th 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