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Magadheera

April 23, 2023

Magadheera (lit. 'The Heroic Man')[3] is a 2009 Indian Telugu-language fantasy action film directed by S. S. Rajamouli and produced by Allu Aravind's Geetha Arts, on a story by V. Vijayendra Prasad. The film stars Ram Charan, Srihari, Kajal Aggarwal and Dev Gill. It is themed on reincarnation and eternal love.

Magadheera
Theatrical release poster
Directed byS. S. Rajamouli
Screenplay byS. S. Rajamouli
Dialogues by
  • M. Rathnam
Story byV. Vijayendra Prasad
Produced by
Starring
CinematographyK. K. Senthil Kumar
Edited byKotagiri Venkateswara Rao
Music byM. M. Keeravani
Production
company
Distributed byGeetha Arts
Release date
  • 31 July 2009 (2009-07-31)
Running time
158 minutes
CountryIndia
LanguageTelugu
Budget₹35–44 crores[a]
Box officeest.₹150 crore[1][2]

Made on a budget of ₹35–44 crore (US$7–10 million),[b] Magadheera was the most expensive Telugu film at that time.[a] The film's production began on 2 March 2008 while principal photography commenced on 19 March 2008. The soundtrack was composed by M. M. Keeravani while the cinematography was done by K. K. Senthil Kumar. The action sequences were choreographed by Peter Hein and the duo of Ram–Lakshman. It was the first Telugu film to list a "visual effects producer" in its credits.

Magadheera was released on 31 July 2009 to critical acclaim and commercial success. It collected a distributors' share of ₹73.6 crore and gross collections of ₹150 crores at the end of its theatrical run. It became the highest-grossing Telugu film in history at that time.[1][2] Its 1000-day theatrical run surpassed Chandramukhi (2005) as the longest-running South Indian film.[8] The film won the National Award for Best Choreography and Best Special Effects at the 57th National Film Awards as well as winning six Filmfare Awards, and nine states Nandi Awards. The film's success catapulted the lead actors to stardom.

The film was dubbed into Tamil as Maaveeran and into Malayalam as Dheera: The Warrior and was released on 27 May 2011.[9] Both the dubbed versions were successful and earned a good fan base for Ram Charan in Tamil Nadu and Kerala.[2] The Japanese-dubbed version of the film released in August 2018 and became one of the highest-grossing Indian films ever at the Japanese box office.[5][2] In 2014, it was remade in Bengali as Yoddha: The Warrior.

Plot

Present: In 2009, Harsha, a street-bike racer, is traveling on an auto-rickshaw (auto) with his friend to the airport. He spots the blurry outline of a woman trying to flag the auto down and gestures to her that it is already occupied. As he does, their fingers accidentally touch, and Harsha feels an electric current passing through him, which triggers a few fleeting images. After recovering from the shock, he flees the auto in search of the girl and inquires about her to a woman named Indira "Indu", unaware that Indu is the same woman. Indu, thinking he is stalking her, misdirects him by convincing him that the girl is her neighbor. She and her friends exploit Harsha, having him take them to places and promising that the girl will show. After Harsha beats up a group of men who were verbally harassing Indu, she starts to fall in love with him.

It is then revealed that Indu was raised in Hyderabad because her father, Pratap Varma, was evicted from their ancestral estate in Rajasthan, where the 15th-century kingdom of Udaigarh used to stand. The property was seized by Pratap's late younger sister's husband, who after her death had no right to the estate. After killing many lawyers, the brother-in-law and his son, Raghuveer, go to Hyderabad to kill him, but Raghuveer falls in love with Indu after seeing her beauty and body. Raghuveer's father calls him silly, to which Raghuveer murders him and then manipulates Indu and her father into thinking his father died of old age and offering them the estate again, as well as trusting him. However, when he attempts to touch a sleeping Indu, he sees visions of a warrior slitting his throat. Raghuveer consults a tantrik, Ghora, who reveals that in a prior life, Raghuveer was a prince who lusted after Indu and was killed by her lover, a warrior. Raghuveer is determined to find the reincarnation of the warrior and kill him. Meanwhile, Harsha discovers how Indu and her friends have been tricking him, and after he pranks her in retaliation, they start to fall in love. Raghuveer discovers that Harsha is the reincarnation of the warrior, murders Indu's father, and frames Harsha. As Raghuveer and Indu leave in a helicopter, Harsha fails to catch them; falling into a lake, he faces a near-death experience and gets a full vision of his past life in 1609 CE.

1609 CE: In 1609, Emperor Sher Khan is preparing to invade the kingdom of Udaigarh when he hears of the brave warrior Kala Bhairava (Harsha). King Vikram Singh's daughter and heir, Princess Mithravindha Devi (Indu), loves Bhairava, but he holds himself back even though he reciprocates her feelings. Ranadev Billa (Raghuveer), the royal general as well as the son of Vikram Singh's late sister and brother-in-law, lusts after Mithra, thus his cousin, and plans a competition between himself and Bhairava; the winner will marry the princess and the loser will be banished from Udaigarh. Bhairava's victory leads to Ranadev's banishment. Vikram Singh, however, secretly requests Bhairava not to marry his daughter, because Bhairava will likely die, like his ancestors, in the coming battle with Khan's forces, and he does not wish to see Mithra widowed. Though shocked, Bhairava concedes to the king's request and publicly declines to marry Mithra, leaving her distraught.

Bhairava takes Mithra, his soldiers, and his caretakers to the Bhairavakona Temple atop a cliff to seek blessings from Lord Shiva before the attack. Mithra demands that Bhairava admit his love for her. When he does not respond, she upsets the sacred items they have brought for the puja and, using her blood, paints an image of Bhairava on a rock picturing him leaving his true love to do his duty. An injured soldier arrives to tell Bhairava that Ranadev has aided Khan's army, who have killed Vikram Singh and are now rushing toward them. They arrive, and Khan challenges Bhairava to kill at least 100 of his soldiers. Bhairava completes the challenge but is severely injured in the battle. Khan, impressed by Bhairava's bravery, has a change of heart and accepts him as his friend. However, Ranadev, invoking Khan's promise to aid him in victory, continues attacking, eventually stabbing Mithra in the stomach before being decapitated by Bhairava. A dying Mithra asks Bhairava to confess his love, but before he can respond, she dies and falls off the cliff. Distraught, he jumps off as well, following her to meet the same fate.

Present: In the present, Harsha is rescued by a fisherman named Solomon (the reincarnation of Sher Khan) from Srikakulam and, with Solomon's help, visits Srikakulam where he fell to Udaigarh. He reaches Raghuveer's palace and overhears Ghora telling Raghuveer that if Indu's past-life memories are not revived within the day they never can be, and she will be with Raghuveer forever. Harsha kidnaps Indu, with Solomon aiding him, and takes her to the Bhairavakona Temple, now in a dilapidated state, and in the process, Raghuveer accidentally kills Ghora. Raghuveer arrives by helicopter and asks Indu to come with him; however Indu sees Mithra's painting, and her past-life memories are revived. She reunites with Harsha and asks him to forgive her. An angered Raghuveer attacks Harsha who fights him, and with the help of Solomon, manages to kill him and the couple reunites.

Cast

Cameo appearances

  • Chiranjeevi after the song "Bangaru Kodipetta"
  • Mumaith Khan as Reshma, the street bike race organiser. She also appears in "Bangaru Kodipetta"
  • Saloni Aswani as Apilli, Solomon's love interest
  • Kim Sharma as Hamsa, a dancer who appears in the item song "Jorsey"

Production

Development

"My father Vijayendra Prasad prepared a story for a film titled Jagadeka Veerudu with Krishna as hero in the direction of Sagar. They didn't like that concept and it was turned down. I was working as an assistant to my father at that time. I always wanted to do that story and it required huge budget. When I was granted big budget from Allu Aravind for Charan's movie, I picked this subject up.

I watched DVDs of Alfred Hitchcock's TV series before making Magadheera. What intrigued me is that he reveals the entire plot in the beginning and is still able to maintain the suspense by showing how the protagonist does it. It became an eye opener for me. That is the reason why I revealed the story of the movie right on the film's launch. Opening the film with flashback scene is influenced by Alfred Hitchcock."

 — S. S. Rajamouli on the genesis of the film[10]

Screenwriter Vijayendra Prasad prepared a story for a film titled Jagadeka Veerudu with Krishna as the lead in the direction of Sagar. That story is about a bodyguard who serves a Rajamatha (queen mother). He fights 100 warriors and dies in his attempt to re-enthrone the Rajamatha after she is overthrown by her conspirators. He is reborn after 400 years and fulfils his ambition of placing her on the throne by making her a Chief Minister or a popular social worker like Medha Patkar. It was rejected as they didn't like the concept.[10]

After fifteen years, Prasad's son S. S. Rajamouli selected this script for the film he was to direct with Ram Charan under Geetha Arts banner. But, he made several changes to it.[11] Rajamouli re-characterised the Rajamatha character as a princess to create a vital love story for the film, as he felt that the relationship between a queen and a bodyguard would be only about loyalty and honesty.[10]

Production for the film was officially launched on 2 March 2008 at Film Nagar Cultural Center (FNCC) in Hyderabad. B. V. S. N. Prasad co-produced the film with Allu Aravind under his production banner, Geetha Arts. M. Rathnam was announced as the dialogue writer while Rajamouli's usual collaborators K. K. Senthil Kumar, Kotagiri Venkateswara Rao, and M. M. Keeravani worked on the film's cinematography, editing and music respectively.[12] After many potential titles, Magadheera was considered and finalised in early February 2009.[13][14]

Casting

After considering several actresses (including Tamannaah) for the princess role, Kajal Aggarwal was selected by Rajamouli as the female lead opposite Ram Charan after conducting a photoshoot in his office.[15] Rajamouli said that he wanted to cast her as the female lead in Yamadonga (2007) after her Telugu debut Lakshmi Kalyanam (2007), but she was unavailable. He added that he wanted somebody "good looking, who would look like a princess and who had dates available" and finalised her because she met all of these prerequisites.[16] After conducting her photoshoot, Rajamouli explained the story and Mithra's characterisation to her in 45 minutes. He said she needed to treat the hero arrogantly, but do so out of love for the hero. Kajal kept this in mind and acted accordingly[10] while playing the dual roles of a princess from 400 years ago and a modern-day college student. Kajal called both her roles "unique and challenging".[17]

Dev Gill was selected to portray the film's antagonist. Rajamouli was criticised for selecting him considering Gill's previous film, Krishnarjuna (2008), but remained adamant about casting him. He said that he had to cast a good looking man as the film's villain because the heroine needed to find him trustworthy. For this film, Gill had to practice horse riding in Ramoji Film City; Ram Charan was already an experienced equestrian.[10] Srihari was cast in his role in the film in early April 2008.[18] Kim Sharma was selected to perform one of the two item numbers in the film in early June 2008.[19] Saloni Aswani made a cameo appearance in the film and shot for three days. She was subsequently signed for Rajamouli's next project, Maryada Ramanna (2010), before Magadheera was even released.[20]

Rao Ramesh was cast as a tantrik who helps Gill's character in the present era.[21] Mumaith Khan was selected for another item number, a remix version of the hit song "Bangaru Kodipetta" from Gharana Mogudu (1992); Gharana Mogudu's music was also composed by M. M. Keeravani.[22] Chiranjeevi made a special appearance after the song, making Magadheera the first film he appeared in after his entry into politics. When Rajamouli suggested the idea of a cameo appearance, Chiranjeevi was initially hesitant till the director narrated the complete sequence and the importance of the song.[23]

Costume designs

"The colour scheme was decided at the beginning itself with Senthil, Ravinder and Rajamouli. There was a lot of coordination with the sets and the lighting schemes. The story has a Rajasthan backdrop so I had to look up old books available and the Internet for references to design the ancient costumes.

For Yamadonga, there were direct references to get-ups and one had to improvise upon them. Whereas here there are no proper references as Magadheera is a fantasy story. Though the backdrop is Rajasthan, the references were useful for other characters than the lead protagonists. One had to imagine, match and put the costumes together for the hero and heroine."

 — Rama Rajamouli on the film's styling in an interview with Rediff.com[24]

Regarding his looks in the film, Ram Charan said, "Personality-wise there isn’t really much difference to Kala Bhairava but I have to tell you minor changes like the shape of my mustache, a slight voice modulation, the background scale, the atmosphere, and even the ‘Chandrabindu’ worked wonders on screen and gave a totally different look and feel and I felt like it was an altogether different side of me. When I was told of the characterization of ‘Kala Bhairava’, I had an impression of a young, passionate soldier and naturally it had to have a great body and an authoritative voice. So, we also worked on it. We actually went to Rajasthan and observed the local culture and their way of dressing, we researched a lot about their costumes, history, and great personalities 400 years ago and planned it accordingly."[25] Ram Charan sported a long hairdo for both of his characters in the film.[25]

To design the armour used by Charan in his role as Kala Bhairava, art director R. Ravinder wanted precise measurements of Charan's body; they used plaster of Paris to make a mold of Charan's body shape from which they created a statue. They designed costumes for the statue and had Charan try them on once they were satisfied with the designs.[26] In an interview with Radhika Rajamani of Rediff.com, the film's stylist, Rama Rajamouli, said that it took one month to develop the right look for the olden period before she began working on the materials and costumes for the film. She added that all of the film's costumes were designed by her and stitched in Hyderabad and that Kajal's costumes were heavily detailed as she needed to look rich, elegant, and bright. Rama Rajamouli had some disagreements with cinematographer K. K. Senthil Kumar over the colors of the costumes.[24] Her decision of having Kajal wear a dress of baby pink and pista green during the war sequence at Bhairavakona was initially opposed by Rajamouli, but later agreed to after the director saw the final edit. She also used minimal jewelry for the princess' outfits.[16]

Filming

 
Ramoji Film City in Hyderabad where the film was shot in specially erected sets

The film's principal photography was expected to begin on 26 February 2008,[27] and then on 15 March 2008, but finally began on 19 March 2008 in Rajasthan.[12][28] Initial shooting occurred for 10 days in Rann of Kutch, Gujarat.[18] Art director Ravinder went to Chennai and gave details of their requirements to a prominent chariot-making specialist. After rejecting the maker's first iron skeletons, Ravinder opted to design them himself, and prepared three models of chariots with different heights to be used, depending on the camera's location and other technical requirements. He used fibre material for the iron skeleton's exteriors. For a scene in which neither the hero nor the villain was present on the chariot, Ravinder measured a short person and designed a hidden chamber in which he could sit and secretly control the horses. While the chariot race sequence was shot in Dholavira, the sequence in which the chariot sinks in quicksand was shot at a set comprising three acres in Ramoji Film City.[29]

"When we were looking for locations, we were told about Kutch. A BSF guard there told us if we go further, we would find white land. We went further and found that kind of land. We doubted whether horses and chariots could run on that land. We took pictures and came back. Then our people checked whether horses and chariots could move on it. Because of the uneven light conditions, the sand would look yellowish and with DI we could make it white. So also the sky was colored with a tinge of blue. The location helped the way it came out on screen.

 — K. K. Senthil Kumar on the shoot of the film in Dholavira[30]

K. K. Senthil Kumar scouted for locations in Gujarat, looking for dry, open lands to shoot the chariot race sequence. They found salt lands with white sands in Dholavira. To shoot the sequence there, they wanted a light weight vehicle to follow the horses; they bought a Maruti van, removed the vehicle's top and mounted the camera along with a jimmy jib atop it. A part of the song Dheera Dheera was also shot there, requiring filmmakers to plant a dry tree and a couple of oxen for use in the song's backdrop.[31] An item number featuring Kim Sharma and Ram Charan was shot in late June 2008 in a specially erected fishermen colony. It was set up on the first floor of Annapurna Studios and cost less than ₹30 lakh. Ravinder explained, "The set should look like an outdoor location, but need to be constructed in an indoor floor. I constructed exteriors of around 28 houses in that floor with detailed interior plan for the house of Srihari. I also constructed a small boat and a big wheeled fish with thermocol. When director wanted smoke-effect for a shot I held the heavy smoke machine on my shoulders in a low angle for the required effect."[19][32]

After filming key parts of the film in Rajasthan, suburbs of Hyderabad, and at Badami in Karnataka, filming continued in Ramoji Film City in a specially erected set named Bhairavakona in late October 2008. Two more schedules, one from 3–10 December and one in January, were also shot at the Bhairavakona set.[33][34] The sequence of Charan killing 100 warriors, also at Bhairavakona, included a bridge. As the set did not permit for shooting with low angles, a separate half-bridge was erected at Bhoot Bangla in Road No. 22 of Banjara Hills. The bridge, which had a height of 60 feet (18 m) and a length of 100 feet (30 m), was constructed on top of a rocky hill using steel beams as the skeleton and wooden material as support. It was built in around 20 days by over 60 men amid heavy rains. 20 trucks of black soil were transported from Ramoji Film City for the bridge set, as that type of soil was only available in the former location.[35]

 
Golkonda Fort in Hyderabad where the song "Panchadara Bomma", picturised on Ram Charan and Kajal, was shot.

After the completion of shooting at the arena set in Ramoji Film City, the arena set was demolished and a set for heroine's house was constructed in its place. This was the last set constructed for this film.[36] By late September 2008, 70% of the film's shoot was complete. The remix version of "Bangaru Kodipetta" was shot by Ram Charan and Mumaith Khan under the supervision of Prem Rakshith at Chennai Port, although Visakhapatnam Port was first considered.[37] Filming continued in and around Hyderabad very discreetly in November 2008.[38] Stunt sequences by Ram Charan and some stuntmen were shot in mid-December 2008 at Hyderabad.[39] By mid-February 2009, the film's scripted part had been wrapped up, with only some songs left to shoot.[40] The song "Nakosam Nuvvu" was shot in Switzerland while "Panchadara Bomma Bomma" was shot at Golconda Fort in Hyderabad. Both songs were duets featuring Ram Charan and Kajal.[41] K. K. Senthil Kumar said in an interview that Magadheera could not have been made in eight months because of its long pre-production and post-production phases.[30] Over two lakhs worth of props, including swords, daggers, knives, bows and arrows, pouches, armour, footwear and other accessories, were used in the film. They were designed by 160 workers, including welders, molders, carpenters, painters, cobblers, artists, tailors and leather men, who worked for two months in the Geetha Arts Studio. Five people were appointed exclusively to look after these props.[42] However, during the film's shoot both Peter Hein and Ram Charan suffered major injuries.[43] The former fell down from a height of 80–90 feet during the composition of a stunt and was advised a bed rest for four months.[44] Charan faced severe leg fractures,[43] while Rajamouli said that Peter "met with an accident on the sets, had two broken ribs, fractured hands and jaw and lost all his teeth. Within a month, he was back on the sets with his face and body covered in bandages and plaster. He could barely lift his hands to shoot."[16]

Visual effects

 
A scene from the song "Dheera Dheera" during the filming stage (above), the same scene in the film after utilisation of CG extension (below).

R. C. Kamalakannan was the VFX producer of this film. Magadheera was the first Telugu film in which the position of "Visual Effects Producer" was used in the credits. He was assisted by a team of five experts from abroad and 62 dedicated group members apart from 130 people from the company EFX in Chennai and Hyderabad. Special effects and CG was used for about 1 hour and 40 minutes out of the total 2 hours and 35 minutes in the film. 15% of the frames in the film's scenes of Udaigarh city were actually shot with a camera; the rest were CG extension. For the scenes in the stadium, CG extension was slightly above 50%.[45] For the stadium, Italian concept artist Marco Rolandi began with a CAD drawing and made his first 3D concept in 5 days. It took five months for Marco Rolandi to reach the design shown in the film and as imagined by Rajamouli. Simultaneously, Iranian 3D technical director Adel Adili, who worked with Kamalakannan for Anji (2004), Yamadonga and Arundathi (2009), was working on the 3D Udaigarh city. He started with a city-plan and added streets, buildings, mountains, temples, palaces, water bodies, a huge waterfall, rivers, gates, a moat and trees, all of which were planned and received Rajamouli's approval before being executed to full scale. Adili redesigned Marco's 3D stadium to suit Indian aesthetics and made it fit perfectly within the city.[46]

Pete Draper, who worked with Kamalakanna in Ghajini (2008), was selected as the pipeline technical director of the film. At that time, Kamalakannan was in Iran finalising the CG stadium and City with Adili. The majority of the film was shot in anamorphic format, but a Super 35 camera gate and lens were used for the stadium episode to minimise distortion. Post-production of the stadium scenes were given to Prasad EFX, and the film set up their own render farm in Chennai. The post process was done in several stages after the scan. The live stadium had only 7 steps, in which live people were positioned in 6 steps while the remaining 12 steps were CG extension. Adili created 3D CG people to fill the CG steps and their actions in a library of 3000 frames.[46]

Draper designed the birds in two flows: one flow kept flying around the stadium, while the other flow took off from a position dome and landed on a target dome. Rajamouli used those birds in several shots. Upon finishing the stages of the stadium composite, Kamalakannan flew to Iran again to work with Adel for the 3D city shots which were created entirely in CG. Adili designed 3D horses for the hero and villain and Draper designed the 3D people flocking behind the horses. About Adili's work, Kamalakannan said, "When we started the city-shot renders, it has taken several hours to render one frame. But Adili re-corrected the geometry and applied several path breaking ideas, so even on 24 July, just a week before the film release, we were able to do corrections, render and submit."[46] ₹4 crore ($825,000) was spent solely on VFX for Magadheera.[47]

Piracy

During the film's shoot at Ramoji Film City in late November 2008, a 500 square feet (46 m2) film can, containing two or three scenes, was discovered missing from Rainbow lab. The filmmakers filed a case at Hayathnagar police station.[48] Security personnel and film unit members searched, but failed to recover the reels.[49] Rajamouli's unit said it was not important if the scenes from the can were aired online since they were not crucial scenes, were all on a blue matte and lacked finishing.[48] Later, raw footage from the film was seen on the internet but no details about the culprits were found.[48] After the photographs and small video clips were leaked on the Internet, some of the film unit members felt that the loss might have been a ploy on the part of the producers to create hype.[49]

Themes and influences

The film is based on the concept of reincarnation and eternal love. According to Rediff, the rewritten script's basic storyline is that "Love remains eternal and it will follow generations and generations. There is always a big victory for Love."[50] The film's flashback sequences were used as a flip switch between the film's olden and present day eras.[51] Initially the film featured a scene in which the present day heroine accidentally receives a dupatta preserved in a museum that is used in the flashbacks as the dupatta Bhairava and Ranadheer race for. However, separate dupattas were used in the film as Rajamouli felt that getting the dupatta from the flashback would complicate the narrative.[10]

In her book Bimal Roy's Madhumati: Untold Stories from Behind the Scenes, writer Rinki Bhattacharya compared the reincarnation theme of Magadheera with that of Madhumati (1958), Karz (1980), Karan Arjun (1995) and Om Shanti Om (2007).[52] Touching the heroine unleashes locked memories within the hero that transport him to Rajasthan in 1609 from contemporary Hyderabad. Bhattacharya also compared Magadheera to another Telugu film, Mooga Manasulu (1964).[52] Rajamouli told Subhash K. Jha that he was inspired by Karan Arjun to make films based on reincarnation.[53]

Music

Main article: Magadheera (soundtrack)

M. M. Keeravani composed the film's soundtrack. Kalyani Malik had done the Sound suvervision.[54] It features six songs including the remixed version of his own composition "Bangaru Kodipetta" from the 1992 film Gharana Mogudu. The soundtrack of the Tamil dubbed version, Maaveeran, had three additional tracks. The Telugu soundtrack was launched at Shilpakala Vedika in Hyderabad on 28 June 2009.[55] The Tamil version was launched on 25 April 2011 in Chennai.[56]

Release

Theatrical

Geetha Arts released the film on 31 July 2009, with 625 digital UFO Moviez prints in 1250 theatres across the globe, making Magadheera the biggest release for a Telugu film in history. Its release included more than 1000 screens in Andhra Pradesh alone.[41][57][58] The film opened up with 25 prints overseas in almost 40 locations. Magadheera was the first Telugu film to be released on 21 screens in North America.[57][59] Huge vinyl posters featuring Ram Charan and his father, cameo performer Chiranjeevi, were put up at all of the theatres in Krishna District. Posters also featured the head of Chiranjeevi's political party, former MLA Vangaveeti Radhakrishna, which added political importance to the release.[60]

Tamil and Malayalam dubbed versions were planned in mid February 2009.[61] The film's Tamil dubbed version was titled as Maaveeran, named after the 1986 Tamil film.[62] Geetha Arts collaborated with Udhayanidhi Stalin for the Tamil version and distributed it under his production banner, Red Giant Movies.[63] K. Bhagyaraj wrote the dialogues for Maaveeran.[64] The Malayalam version was titled Dheera—The Warrior and was distributed by Pallavi films.[65][66] The Tamil dubbed version Maaveeran and Malayalam dubbed version Dheera—The Warrior were released in more than 100 screens and 50 screens respectively on 27 May 2011.[9]

Distribution

Raju Hirwani, the owner of Supreme Music, ventured into overseas distribution with Magadheera. He distributed the film in the USA via Blue Sky Cinemas Inc.[67][68][69] The distribution rights of non-US countries, including the UK, Ireland, Middle East, Australia, New Zealand and Singapore, were acquired by Krishna Productions.[70] The theatrical rights of Australia and New Zealand were sold to Tollyfilmz. The film's Singaporean rights were sold to Pragati films.[71][72] Gulf and Kuwait theatrical rights were sold to K. A. Chowdary and Basheer respectively.[73] Red Giant Movies distributed Maaveeran while Pallavi films distributed Dheera—The Warrior.[63][66] The film's Karnataka distributor, Vijayakumar, was disciplined for breaking the rules of the Karnataka Film Chamber of Commerce by simultaneously releasing a non-Kannada film in more than 21 screens in the state. The proceeds of 21 screens were given to him while the rest was confiscated by the Chamber of Commerce. The KFCC also suspended Vijaykumar, who was KFCC's secretary for distribution, from its executive committee.[74]

Joint collector Gaurav Uppal convened a meeting of film exhibitors and distributors, warning them against black-marketing tickets to Magadheera. This was after local leaders, attempting to acquire a maximum number of tickets, blocked and booked tickets to the film in advance, to enthuse their supporters during the local civic polls in Guntur. Special teams of revenue, police and commercial tax officers were appointed to keep watch at ticket counters and ensure that each person was issued only one ticket. Priority was ordered to be given for the sanitation, safety and comfort of the viewers.[60] Authorities in Vijayawada ensured the strict checking and prevention of black-marketing of tickets. However, Ram Charan's fans resorted to sloganeering and an impromptu protest demonstration in the office of Revenue Divisional Officer K. Hymavathi in Machilipatnam. They demanded the screening of a benefit show and the advance sale of tickets after being rejected by the management of the twin theatres, Siri Venkata and Siri Krishna, where the film was screened. Their plea was rejected by the officer, who said that the tickets would be issued only to those who came in queue and that no special concessions would be made for fans.[60]

Mishaps

On 9 August 2009, two persons, identified as NIT student M. Praveen Kumar and Ganesh, were killed and 15 others sustained severe injuries after being electrocuted while jostling for tickets for Magadheera at the theatre Bhavani in Kazipet, Warangal.[75] The screening of Magadheera at theatres in Vizianagaram was prohibited by the then minister Botsa Satyanarayana until safety measures were complied with. Satyanarayana's announcement followed the death of five people in Salur Village due to an electrical accident at the Lakshmi theatre screening Magadheera.[76]

Accusation of plagiarism

Folk lyricist Vangapandu Prasada Rao alleged that his 40-year-old folk song "Em Pillado Eldamostavaa", which was featured in T. Krishna's Ardharathri Swatanthram (1986), was used by film director Rajamouli and Allu Aravind in the Magadheera song "Jorsey" without Rao's consent.[77][78] Activists of PDSU, POW and PYL staged a protest demonstration in front of the Ashok 70 MM theatre in Nizamabad, where the film was screened, to demand the removal of the song. The protesters said that the song was written by Rao during the famous Srikakulam armed struggle four decades prior and had been misused to portray an obscene duet in the film. They added that the song was used without the permission of the writer and that the depiction defeated the very purpose of the song, which was written in a revolutionary spirit. They demanded a public apology by the makers to Rao.[79] A few reports stated that Rao demanded Aravind pay him compensation of ₹50 lakh.[80]

After the completion of the film's 175-day run, novelist S. P. Chary accused the film of being based on a novel that he had written and published as a serial under the title Chanderi in a monthly magazine in 1998. He demanded that filmmakers compensate him for using his idea without consent, and threatened to take legal action if the producers did not heed his demands, or remade the film in another language. He added that he deserved to be credited for the story and alleged that Allu Arjun and Allu Sirish were trying to postpone his acknowledgment by discussing the issue with him.[81]

Home media

Magadheera was the first Telugu film in India to have a home media release on the Blu-ray format. During the release announcement, Allu Sirish said that although they initially were reluctant to go for it, given the fact that there were approximately only 2500 Blu-ray devices in Andhra Pradesh, the overwhelming demand for it made him rethink the decision. He added, "Sharing this vision with us was Sri Balaji Videos, the largest home-video label in Andhra Pradesh. Together, we're bringing out Magadheera on Blu-ray. Though Bhavani Videos released Nagarjuna's King (2008) on Blu-ray, it was only for the overseas market. This makes Magadheera the first Blu-ray film to be released in India and with a bonus disc with additional footage. We're also a holding a press event on this regard to officially announce the launch of the movie on DVD and Blu-ray."[82]

A press note announced that the DVDs would be available beginning the third week of March 2010 while the Blu-ray would be available two weeks later.[83] The launch ceremony took place in a Marriott Hotel on 27 February 2010. The first DVD was released by M. M. Keeravani and was presented by journalist Pasupuleti Ramarao.[84] The DVD was released in NTSC video format and Dolby Digital 5.1 surround audio format on 5 March 2010. The Blu-ray disc released on 13 April 2010. Magadheera held the top position in sales for its 720p Blu-ray edition with 5.1 Dolby digital sound format as of July 2014.[41]

Reception

Critical response

Suresh Krishnamoorthy of The Hindu summarised, "Magadheera is not for the weak-hearted, those who do not like the sight of blood and neither is it for those who like movies with storylines that are much-closer-to-everyday- reality. But Rajamouli excels in story-telling. The way he has used the flashback as a flip switch, going back and forth and taking the viewer through a 400-year journey in a jiffy is interesting. The rest is about how well technology, creativity, imagination and innovation are leveraged to present what is an eye-pleasing experience for viewers."[51] B. V. S. Prakash of The Times of India wrote, "Despite a few narrative lapses, the much-hyped semi-periodic epic lives up to expectations. Unlike his previous action-centric films, director Rajamouli dishes a heart-touching love story in a lavish canvas convincingly. Also kudos for the way he has visualised and presented the film." He added, "After not-so-impressive Chirutha, Ram Charan Tej returns as a valiant soldier and breathes life into the larger-than-life role with ease. Similarly, Kajal known for simple lover girl roles transforms into a determined princess and truly impresses. Dev Gil is adequate as the ruthless villain", and rated the film 3 out of 5.[85]

Upperstall.com stated "Magadheera is not an epic, not a legend, not even a cult movie, but it is certainly an artistic extravaganza and a sensory treat. Like we said before, a must watch! A mast watch!".[86] Radhika Rajamani of Rediff.com called the film "technically brilliant" and wrote "A reincarnation story is not often seen in Telugu cinema and SS Rajamouli uses this theme for Ram Charan Teja's second film Magadheera. It's a magnum opus production with great technical work. The graphics are excellent for a Telugu movie. Overall, the movie is a mainstream one with good packaging." She rated the film 3 out of 5.[87] Sify called the film a "brilliant entertainer" and wrote, "Set against the backdrop of an eerie theme — reincarnation — Magadheera unfolds on the screen with multiple shades of entertainment. When the movie was launched last year, director Rajamouli dared to reveal the central theme of the story. He has succeeded in his attempt, as he was able to keep the screenplay and narration gripping from start to finish. The second half has the soul in it." Sify summarised, "In short, the movie encompasses some of the best commercial elements that Telugu audience have seen in the recent past."[88]

IndiaGlitz called the film "royal and spellbinding" and opined, "The film deserves a special credit for many reasons, notable among them is the grandeur of the movie and the amazing technical aspects. This is surely a path breaker in terms of Telugu film making and with the likes of 'Arundhati', Tollywood sure is proud to have this one in its league. It is a valiant attempt to bring such genre to the modern day audience and present it with finesse so that it fits the historical angle and the today's angle."[89] However, Rajamouli was accused of lifting scenes from films like Gladiator (2000), Troy (2004), The Myth (2005) and 300 (2007).[90]

Box office

The film collected a share of approximately ₹19.87 crore ($4 million) in its first week in Andhra Pradesh alone, of which a share of ₹7.1 crore ($1.46 million) was collected in Nizam region.[91][92] Sixteen centres collected ₹1 crore ($206,000), each of which was an all-time state record.[93] It collected a share of ₹38.15 crore ($7.88 million) in 21 days in Andhra Pradesh.[94] By the end of its four-week run, the film was declared a blockbuster and collected a share of ₹43.56 crore ($9 million) in 28 days and ₹47.08 crore ($9.7 million) in 35 days.[95][96] The film completed a 50-day run in 302 centres on 18 September 2009. By then, the film had collected ₹65 crore ($13.4 million) share and stood strong.[97][98]

The film completed its 100-day run in 223 centres. By then it had surpassed Rajinikanth's Sivaji (2007), which grossed ₹65 crore in Tamil Nadu, and stood second to Ghajini (2008), which reached ₹200 crore.[93] The film completed a 175-day run in three centres.[97] The film completed a 365-day run in Vijayalakshmi theatre in Kurnool on 31 July 2010 and a 1000-day run in the same theatre on 26 April 2012.[99][100]

More than 50% of the film's lifetime collections were from the Nizam region.[101] The film also did well in the overseas box office. It was released in New Jersey with three prints on three screens and collected a record share of more than 150,000 dollars, turning the highest amount raised overseas by a Telugu film; the previous record holder was Trivikram Srinivas' Jalsa (2008), which collected more than 100,000 dollars. It grossed 102,000 dollars in its first two days in New Jersey and a share of 95,000 dollars in Virginia with two prints as of mid August 2009. It collected a share of 78,000 dollars in the San Francisco Bay Area with a single print. It managed to sell 2300 tickets in Minneapolis; the previous record for tickets sold there for a Telugu film was 1200.[102] The film's overseas records were beaten two years later by Dookudu (2011), although disputes have arisen over which film holds the Tollywood all-time sales record.[103]

The film was dubbed in Japanese and released there in 2018. This version earned an additional $1million, the second highest for an Indian film after Muthu (1995), which earned $1.6 million after being released in Japan.[104]

Legacy

Magadheera's success turned Kajal into one of the most sought-after actresses in Telugu cinema and catapulted her into the foray of leading Telugu actresses.[105] The film was also considered a fate changer in the career of Ram Charan.[106] The role of Sher Khan played by Srihari was considered as one of the best roles in his career and also catapulted S. S. Rajamouli to stardom.[107] Dev Gill attained stardom with this film and went on to work in several South Indian films as an antagonist. After the release of Magadheera, people began recognising him as Ranadheer.[108] According to writer Gopimohan, Magadheera started a trend of experimentation with period, socio-fantasy and spiritual themes that was continued in films like Panchakshari (2010), Nagavalli (2010), Anaganaga O Dheerudu (2011), Mangala (2011), Sri Rama Rajyam (2011) and Uu Kodathara? Ulikki Padathara? (2012).[109]

The props used in this film, including weapons like swords and shields, were auctioned by Movie Artists Association. Actors, technicians, and the general public were invited to bid and the proceeds were used to aid poor artists in the Telugu film industry.[110] Actor Sivaji Raja started the bidding by offering ₹50,000 for the sword that Ram Charan used and comedian Venu Madhav started the bidding for the shield with ₹25,000. B. V. S. N. Prasad bid for both the sword and knife for ₹100,000. The bidding started on 7 May 2010 online in the association's official website and ended on 16 May. The winners were declared on 20 May 2010.[111] After Magadheera, S. S. Rajamouli worked on a small budget film Maryada Ramanna (2010) which, according to Crazy Mohan, was similar to the act of S. S. Vasan directing the small budget film Mr. Sampat (1952) after Chandralekha (1948).[112] Rajamouli explained his decision by saying, "I decided that my next project would be Maryada Ramanna during the Magadheera shooting itself because it is a one and half year project that demands a lot of physical labour and mental strain. I didn't want to commit another physically exhausting film immediately after Magadheera. Maryada Ramanna gave us time to recharge our batteries so that we could come up with another huge project." He revealed Maryada Ramanna's plot before its launch to minimise the expectations of his audience after Magadheera's success.[113]

Tammareddy Bharadwaja said "Ever since Arundhati and Magadheera did well at the box office, the rest of the industry started following their footsteps. Also, since there is an irrational craze to make high budget films right now, producers are turning towards mythological films. It is the only genre where you can boast of spending crores for creating the sets and the look of the film. But what they don't realize is that if these films flop, the blow to the producer will be severe." Films like Anaganaga O Dheerudu (2011) and Sakthi (2011) were commercial failures and Badrinath (2012) was an average grosser; all being fantasy films in which the protagonist is a warrior.[114][115] The promos of Badrinath looked similar to Magadheera and the former's director V. V. Vinayak along with its male lead Allu Arjun kept insisting that Badrinath is dissimilar to Magadheera. Producer Natti Kumar said "If a hero delivers a hit, producers run after him for five years and burn their fingers only after six or eight flops. It's the same story with movies. Since Magadheera became a hit, every other hero and director wants to do a period film where there is scope to spend crores. They don't work on the script, story or relevance. It is a pure display of graphics, heroes' abs and grandeur. The plot is lost. Magadheera worked because it was a novel genre then, but why will people want to see the same things again?"[114]

Matt Groening, the creator of the television series The Simpsons and Futurama while discussing his inspiration for Disenchantment said, "In a given show there might be homages to Buster Keaton and to an Indian filmmaker named S. S. Rajamouli, who has made some of my favorite films of the last decade. I particularly recommend a movie called Magadheera. I’m getting very obscure now. But this stuff just makes me so happy."[116]

Janani Iyer cited the character of Mithravinda played by Kajal in the film as one of her dream roles.[117] Ram Gopal Varma refused to call Magadheera a film and instead termed it as an event that comes "once in a blue moon".[118] While commenting on Mahesh Babu's Aagadu (2014), he said that Magadheera looked like a 750 crore film when compared to Aagadu if the latter was a 75 crore film and added, "My comparison between "Aagadu" and "Magadheera" is mainly because they both are the most expensive films for their own individual times."[119] Reviewing the Tamil film Anegan (2014), few critics opined that the film had traces of Magadheera mainly due to the theme of reincarnation.[120][121] The Tamil dubbed version of the Telugu film Yevadu (2014), which featured Charan in one of the lead roles and Kajal in a crucial cameo, was titled Magadheera.[122]

The film was dubbed into Tamil as Maaveeran and into Malayalam as Dheera: The Warrior and was released on 27 May 2011.[9] Both the dubbed versions were big hits and earned a good fan base for Ram Charan in Tamil Nadu and Kerala.[2]

Accolades

Main article: List of accolades received by Magadheera

The film won the National Award for Best Choreography and Best Special Effects at the 57th National Film Awards.[123] The film also won six Filmfare Awards,[124] nine Nandi Awards,[125] and ten CineMAA Awards.[126]

Remakes

Charan decided not to debut in Hindi film with Magadheera's Hindi language remake, as he believed the film might not be recreated well. In an interview with The Times of India, Charan said, "When I met Anil Kapoor some time back, he told me I will ask Boney Kapoor to remake Magadheera with you in Hindi. But I said I don't know if I would want to do the remake. Magadheera is a lovely film which can't be recreated."[127] The film was remade in Bengali as Yoddha: The Warrior in 2014; it was directed by Raj Chakraborty with Dev and Mimi Chakraborty playing the lead roles.[128] The 2014 Kannada film Brahma, according to its director R. Chandru, was on the lines of Magadheera but was not a remake.[129] The film was dubbed in Hindi under the same name by Goldmines Telefilms and released in 2015.[130]

Notes

  1. ^ a b Budget estimates of Magadheera vary. Independent estimates include ₹35 crore by The Times of India,[5] ₹42 crore by Mint,[6] and ₹44 crore by News18.[7]
  2. ^ The average exchange rate in 2008 and 2009 was 43.51 and 48.41 Indian rupees (₹) per 1 US dollar (US$) respectively.[4]

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Bibliography

  • Chinnarayana, Pulagam (2 August 2015). ధీర... ధీర... ధీర... మనసాగ లేదురా! [O brave one... my heart can't wait any longer]. Sakshi (in Telugu).
  • Bhattacharya, Rinki Roy (2014). Bimal Roy's Madhumati: Untold Stories from Behind the Scenes. Rupa Publications. ISBN 978-8129129161.

External links

April 23, 2023
magadheera, heroic, 2009, indian, telugu, language, fantasy, action, film, directed, rajamouli, produced, allu, aravind, geetha, arts, story, vijayendra, prasad, film, stars, charan, srihari, kajal, aggarwal, gill, themed, reincarnation, eternal, love, theatri. Magadheera lit The Heroic Man 3 is a 2009 Indian Telugu language fantasy action film directed by S S Rajamouli and produced by Allu Aravind s Geetha Arts on a story by V Vijayendra Prasad The film stars Ram Charan Srihari Kajal Aggarwal and Dev Gill It is themed on reincarnation and eternal love MagadheeraTheatrical release posterDirected byS S RajamouliScreenplay byS S RajamouliDialogues byM RathnamStory byV Vijayendra PrasadProduced byAllu Aravind B V S N PrasadStarringRam Charan Srihari Kajal Aggarwal Dev GillCinematographyK K Senthil KumarEdited byKotagiri Venkateswara RaoMusic byM M KeeravaniProductioncompanyGeetha ArtsDistributed byGeetha ArtsRelease date31 July 2009 2009 07 31 Running time158 minutesCountryIndiaLanguageTeluguBudget 35 44 crores a Box officeest 150 crore 1 2 Made on a budget of 35 44 crore US 7 10 million b Magadheera was the most expensive Telugu film at that time a The film s production began on 2 March 2008 while principal photography commenced on 19 March 2008 The soundtrack was composed by M M Keeravani while the cinematography was done by K K Senthil Kumar The action sequences were choreographed by Peter Hein and the duo of Ram Lakshman It was the first Telugu film to list a visual effects producer in its credits Magadheera was released on 31 July 2009 to critical acclaim and commercial success It collected a distributors share of 73 6 crore and gross collections of 150 crores at the end of its theatrical run It became the highest grossing Telugu film in history at that time 1 2 Its 1000 day theatrical run surpassed Chandramukhi 2005 as the longest running South Indian film 8 The film won the National Award for Best Choreography and Best Special Effects at the 57th National Film Awards as well as winning six Filmfare Awards and nine states Nandi Awards The film s success catapulted the lead actors to stardom The film was dubbed into Tamil as Maaveeran and into Malayalam as Dheera The Warrior and was released on 27 May 2011 9 Both the dubbed versions were successful and earned a good fan base for Ram Charan in Tamil Nadu and Kerala 2 The Japanese dubbed version of the film released in August 2018 and became one of the highest grossing Indian films ever at the Japanese box office 5 2 In 2014 it was remade in Bengali as Yoddha The Warrior Contents 1 Plot 2 Cast 2 1 Cameo appearances 3 Production 3 1 Development 3 2 Casting 3 3 Costume designs 3 4 Filming 3 5 Visual effects 3 6 Piracy 4 Themes and influences 5 Music 6 Release 6 1 Theatrical 6 2 Distribution 6 3 Mishaps 6 4 Accusation of plagiarism 6 5 Home media 7 Reception 7 1 Critical response 7 2 Box office 8 Legacy 9 Accolades 10 Remakes 11 Notes 12 References 13 Bibliography 14 External linksPlot EditPresent In 2009 Harsha a street bike racer is traveling on an auto rickshaw auto with his friend to the airport He spots the blurry outline of a woman trying to flag the auto down and gestures to her that it is already occupied As he does their fingers accidentally touch and Harsha feels an electric current passing through him which triggers a few fleeting images After recovering from the shock he flees the auto in search of the girl and inquires about her to a woman named Indira Indu unaware that Indu is the same woman Indu thinking he is stalking her misdirects him by convincing him that the girl is her neighbor She and her friends exploit Harsha having him take them to places and promising that the girl will show After Harsha beats up a group of men who were verbally harassing Indu she starts to fall in love with him It is then revealed that Indu was raised in Hyderabad because her father Pratap Varma was evicted from their ancestral estate in Rajasthan where the 15th century kingdom of Udaigarh used to stand The property was seized by Pratap s late younger sister s husband who after her death had no right to the estate After killing many lawyers the brother in law and his son Raghuveer go to Hyderabad to kill him but Raghuveer falls in love with Indu after seeing her beauty and body Raghuveer s father calls him silly to which Raghuveer murders him and then manipulates Indu and her father into thinking his father died of old age and offering them the estate again as well as trusting him However when he attempts to touch a sleeping Indu he sees visions of a warrior slitting his throat Raghuveer consults a tantrik Ghora who reveals that in a prior life Raghuveer was a prince who lusted after Indu and was killed by her lover a warrior Raghuveer is determined to find the reincarnation of the warrior and kill him Meanwhile Harsha discovers how Indu and her friends have been tricking him and after he pranks her in retaliation they start to fall in love Raghuveer discovers that Harsha is the reincarnation of the warrior murders Indu s father and frames Harsha As Raghuveer and Indu leave in a helicopter Harsha fails to catch them falling into a lake he faces a near death experience and gets a full vision of his past life in 1609 CE 1609 CE In 1609 Emperor Sher Khan is preparing to invade the kingdom of Udaigarh when he hears of the brave warrior Kala Bhairava Harsha King Vikram Singh s daughter and heir Princess Mithravindha Devi Indu loves Bhairava but he holds himself back even though he reciprocates her feelings Ranadev Billa Raghuveer the royal general as well as the son of Vikram Singh s late sister and brother in law lusts after Mithra thus his cousin and plans a competition between himself and Bhairava the winner will marry the princess and the loser will be banished from Udaigarh Bhairava s victory leads to Ranadev s banishment Vikram Singh however secretly requests Bhairava not to marry his daughter because Bhairava will likely die like his ancestors in the coming battle with Khan s forces and he does not wish to see Mithra widowed Though shocked Bhairava concedes to the king s request and publicly declines to marry Mithra leaving her distraught Bhairava takes Mithra his soldiers and his caretakers to the Bhairavakona Temple atop a cliff to seek blessings from Lord Shiva before the attack Mithra demands that Bhairava admit his love for her When he does not respond she upsets the sacred items they have brought for the puja and using her blood paints an image of Bhairava on a rock picturing him leaving his true love to do his duty An injured soldier arrives to tell Bhairava that Ranadev has aided Khan s army who have killed Vikram Singh and are now rushing toward them They arrive and Khan challenges Bhairava to kill at least 100 of his soldiers Bhairava completes the challenge but is severely injured in the battle Khan impressed by Bhairava s bravery has a change of heart and accepts him as his friend However Ranadev invoking Khan s promise to aid him in victory continues attacking eventually stabbing Mithra in the stomach before being decapitated by Bhairava A dying Mithra asks Bhairava to confess his love but before he can respond she dies and falls off the cliff Distraught he jumps off as well following her to meet the same fate Present In the present Harsha is rescued by a fisherman named Solomon the reincarnation of Sher Khan from Srikakulam and with Solomon s help visits Srikakulam where he fell to Udaigarh He reaches Raghuveer s palace and overhears Ghora telling Raghuveer that if Indu s past life memories are not revived within the day they never can be and she will be with Raghuveer forever Harsha kidnaps Indu with Solomon aiding him and takes her to the Bhairavakona Temple now in a dilapidated state and in the process Raghuveer accidentally kills Ghora Raghuveer arrives by helicopter and asks Indu to come with him however Indu sees Mithra s painting and her past life memories are revived She reunites with Harsha and asks him to forgive her An angered Raghuveer attacks Harsha who fights him and with the help of Solomon manages to kill him and the couple reunites Cast EditRam Charan in a dual role as Harsha and Kala Bhairava Kajal Aggarwal in a dual role as Indira Indu and Princess Mithravinda Devi Srihari in a dual role as Sher Khan and Solomon Dev Gill in a dual role as Raghuveer and Ranadev Billa Brahmanandam as Kittu Indu s neighbour guest appearance Sunil as Gautam Harsha s gullible friend Surya as Pratap Varma Indu s father Sameer Hasan as Maan Singh Subbaraya Sharma as Guru Devulu Rao Ramesh as Aghora Sarath Babu as King Vikram Singh Mithravinda Devi s father Hema as Sasikala Chatrapathi Sekhar as Raghuveer s sidekickCameo appearances Edit Chiranjeevi after the song Bangaru Kodipetta Mumaith Khan as Reshma the street bike race organiser She also appears in Bangaru Kodipetta Saloni Aswani as Apilli Solomon s love interest Kim Sharma as Hamsa a dancer who appears in the item song Jorsey Production EditDevelopment Edit My father Vijayendra Prasad prepared a story for a film titled Jagadeka Veerudu with Krishna as hero in the direction of Sagar They didn t like that concept and it was turned down I was working as an assistant to my father at that time I always wanted to do that story and it required huge budget When I was granted big budget from Allu Aravind for Charan s movie I picked this subject up I watched DVDs of Alfred Hitchcock s TV series before making Magadheera What intrigued me is that he reveals the entire plot in the beginning and is still able to maintain the suspense by showing how the protagonist does it It became an eye opener for me That is the reason why I revealed the story of the movie right on the film s launch Opening the film with flashback scene is influenced by Alfred Hitchcock S S Rajamouli on the genesis of the film 10 Screenwriter Vijayendra Prasad prepared a story for a film titled Jagadeka Veerudu with Krishna as the lead in the direction of Sagar That story is about a bodyguard who serves a Rajamatha queen mother He fights 100 warriors and dies in his attempt to re enthrone the Rajamatha after she is overthrown by her conspirators He is reborn after 400 years and fulfils his ambition of placing her on the throne by making her a Chief Minister or a popular social worker like Medha Patkar It was rejected as they didn t like the concept 10 After fifteen years Prasad s son S S Rajamouli selected this script for the film he was to direct with Ram Charan under Geetha Arts banner But he made several changes to it 11 Rajamouli re characterised the Rajamatha character as a princess to create a vital love story for the film as he felt that the relationship between a queen and a bodyguard would be only about loyalty and honesty 10 Production for the film was officially launched on 2 March 2008 at Film Nagar Cultural Center FNCC in Hyderabad B V S N Prasad co produced the film with Allu Aravind under his production banner Geetha Arts M Rathnam was announced as the dialogue writer while Rajamouli s usual collaborators K K Senthil Kumar Kotagiri Venkateswara Rao and M M Keeravani worked on the film s cinematography editing and music respectively 12 After many potential titles Magadheera was considered and finalised in early February 2009 13 14 Casting Edit After considering several actresses including Tamannaah for the princess role Kajal Aggarwal was selected by Rajamouli as the female lead opposite Ram Charan after conducting a photoshoot in his office 15 Rajamouli said that he wanted to cast her as the female lead in Yamadonga 2007 after her Telugu debut Lakshmi Kalyanam 2007 but she was unavailable He added that he wanted somebody good looking who would look like a princess and who had dates available and finalised her because she met all of these prerequisites 16 After conducting her photoshoot Rajamouli explained the story and Mithra s characterisation to her in 45 minutes He said she needed to treat the hero arrogantly but do so out of love for the hero Kajal kept this in mind and acted accordingly 10 while playing the dual roles of a princess from 400 years ago and a modern day college student Kajal called both her roles unique and challenging 17 Dev Gill was selected to portray the film s antagonist Rajamouli was criticised for selecting him considering Gill s previous film Krishnarjuna 2008 but remained adamant about casting him He said that he had to cast a good looking man as the film s villain because the heroine needed to find him trustworthy For this film Gill had to practice horse riding in Ramoji Film City Ram Charan was already an experienced equestrian 10 Srihari was cast in his role in the film in early April 2008 18 Kim Sharma was selected to perform one of the two item numbers in the film in early June 2008 19 Saloni Aswani made a cameo appearance in the film and shot for three days She was subsequently signed for Rajamouli s next project Maryada Ramanna 2010 before Magadheera was even released 20 Rao Ramesh was cast as a tantrik who helps Gill s character in the present era 21 Mumaith Khan was selected for another item number a remix version of the hit song Bangaru Kodipetta from Gharana Mogudu 1992 Gharana Mogudu s music was also composed by M M Keeravani 22 Chiranjeevi made a special appearance after the song making Magadheera the first film he appeared in after his entry into politics When Rajamouli suggested the idea of a cameo appearance Chiranjeevi was initially hesitant till the director narrated the complete sequence and the importance of the song 23 Costume designs Edit The colour scheme was decided at the beginning itself with Senthil Ravinder and Rajamouli There was a lot of coordination with the sets and the lighting schemes The story has a Rajasthan backdrop so I had to look up old books available and the Internet for references to design the ancient costumes For Yamadonga there were direct references to get ups and one had to improvise upon them Whereas here there are no proper references as Magadheera is a fantasy story Though the backdrop is Rajasthan the references were useful for other characters than the lead protagonists One had to imagine match and put the costumes together for the hero and heroine Rama Rajamouli on the film s styling in an interview with Rediff com 24 Regarding his looks in the film Ram Charan said Personality wise there isn t really much difference to Kala Bhairava but I have to tell you minor changes like the shape of my mustache a slight voice modulation the background scale the atmosphere and even the Chandrabindu worked wonders on screen and gave a totally different look and feel and I felt like it was an altogether different side of me When I was told of the characterization of Kala Bhairava I had an impression of a young passionate soldier and naturally it had to have a great body and an authoritative voice So we also worked on it We actually went to Rajasthan and observed the local culture and their way of dressing we researched a lot about their costumes history and great personalities 400 years ago and planned it accordingly 25 Ram Charan sported a long hairdo for both of his characters in the film 25 To design the armour used by Charan in his role as Kala Bhairava art director R Ravinder wanted precise measurements of Charan s body they used plaster of Paris to make a mold of Charan s body shape from which they created a statue They designed costumes for the statue and had Charan try them on once they were satisfied with the designs 26 In an interview with Radhika Rajamani of Rediff com the film s stylist Rama Rajamouli said that it took one month to develop the right look for the olden period before she began working on the materials and costumes for the film She added that all of the film s costumes were designed by her and stitched in Hyderabad and that Kajal s costumes were heavily detailed as she needed to look rich elegant and bright Rama Rajamouli had some disagreements with cinematographer K K Senthil Kumar over the colors of the costumes 24 Her decision of having Kajal wear a dress of baby pink and pista green during the war sequence at Bhairavakona was initially opposed by Rajamouli but later agreed to after the director saw the final edit She also used minimal jewelry for the princess outfits 16 Filming Edit Ramoji Film City in Hyderabad where the film was shot in specially erected sets The film s principal photography was expected to begin on 26 February 2008 27 and then on 15 March 2008 but finally began on 19 March 2008 in Rajasthan 12 28 Initial shooting occurred for 10 days in Rann of Kutch Gujarat 18 Art director Ravinder went to Chennai and gave details of their requirements to a prominent chariot making specialist After rejecting the maker s first iron skeletons Ravinder opted to design them himself and prepared three models of chariots with different heights to be used depending on the camera s location and other technical requirements He used fibre material for the iron skeleton s exteriors For a scene in which neither the hero nor the villain was present on the chariot Ravinder measured a short person and designed a hidden chamber in which he could sit and secretly control the horses While the chariot race sequence was shot in Dholavira the sequence in which the chariot sinks in quicksand was shot at a set comprising three acres in Ramoji Film City 29 When we were looking for locations we were told about Kutch A BSF guard there told us if we go further we would find white land We went further and found that kind of land We doubted whether horses and chariots could run on that land We took pictures and came back Then our people checked whether horses and chariots could move on it Because of the uneven light conditions the sand would look yellowish and with DI we could make it white So also the sky was colored with a tinge of blue The location helped the way it came out on screen K K Senthil Kumar on the shoot of the film in Dholavira 30 K K Senthil Kumar scouted for locations in Gujarat looking for dry open lands to shoot the chariot race sequence They found salt lands with white sands in Dholavira To shoot the sequence there they wanted a light weight vehicle to follow the horses they bought a Maruti van removed the vehicle s top and mounted the camera along with a jimmy jib atop it A part of the song Dheera Dheera was also shot there requiring filmmakers to plant a dry tree and a couple of oxen for use in the song s backdrop 31 An item number featuring Kim Sharma and Ram Charan was shot in late June 2008 in a specially erected fishermen colony It was set up on the first floor of Annapurna Studios and cost less than 30 lakh Ravinder explained The set should look like an outdoor location but need to be constructed in an indoor floor I constructed exteriors of around 28 houses in that floor with detailed interior plan for the house of Srihari I also constructed a small boat and a big wheeled fish with thermocol When director wanted smoke effect for a shot I held the heavy smoke machine on my shoulders in a low angle for the required effect 19 32 After filming key parts of the film in Rajasthan suburbs of Hyderabad and at Badami in Karnataka filming continued in Ramoji Film City in a specially erected set named Bhairavakona in late October 2008 Two more schedules one from 3 10 December and one in January were also shot at the Bhairavakona set 33 34 The sequence of Charan killing 100 warriors also at Bhairavakona included a bridge As the set did not permit for shooting with low angles a separate half bridge was erected at Bhoot Bangla in Road No 22 of Banjara Hills The bridge which had a height of 60 feet 18 m and a length of 100 feet 30 m was constructed on top of a rocky hill using steel beams as the skeleton and wooden material as support It was built in around 20 days by over 60 men amid heavy rains 20 trucks of black soil were transported from Ramoji Film City for the bridge set as that type of soil was only available in the former location 35 Golkonda Fort in Hyderabad where the song Panchadara Bomma picturised on Ram Charan and Kajal was shot After the completion of shooting at the arena set in Ramoji Film City the arena set was demolished and a set for heroine s house was constructed in its place This was the last set constructed for this film 36 By late September 2008 70 of the film s shoot was complete The remix version of Bangaru Kodipetta was shot by Ram Charan and Mumaith Khan under the supervision of Prem Rakshith at Chennai Port although Visakhapatnam Port was first considered 37 Filming continued in and around Hyderabad very discreetly in November 2008 38 Stunt sequences by Ram Charan and some stuntmen were shot in mid December 2008 at Hyderabad 39 By mid February 2009 the film s scripted part had been wrapped up with only some songs left to shoot 40 The song Nakosam Nuvvu was shot in Switzerland while Panchadara Bomma Bomma was shot at Golconda Fort in Hyderabad Both songs were duets featuring Ram Charan and Kajal 41 K K Senthil Kumar said in an interview that Magadheera could not have been made in eight months because of its long pre production and post production phases 30 Over two lakhs worth of props including swords daggers knives bows and arrows pouches armour footwear and other accessories were used in the film They were designed by 160 workers including welders molders carpenters painters cobblers artists tailors and leather men who worked for two months in the Geetha Arts Studio Five people were appointed exclusively to look after these props 42 However during the film s shoot both Peter Hein and Ram Charan suffered major injuries 43 The former fell down from a height of 80 90 feet during the composition of a stunt and was advised a bed rest for four months 44 Charan faced severe leg fractures 43 while Rajamouli said that Peter met with an accident on the sets had two broken ribs fractured hands and jaw and lost all his teeth Within a month he was back on the sets with his face and body covered in bandages and plaster He could barely lift his hands to shoot 16 Visual effects Edit A scene from the song Dheera Dheera during the filming stage above the same scene in the film after utilisation of CG extension below R C Kamalakannan was the VFX producer of this film Magadheera was the first Telugu film in which the position of Visual Effects Producer was used in the credits He was assisted by a team of five experts from abroad and 62 dedicated group members apart from 130 people from the company EFX in Chennai and Hyderabad Special effects and CG was used for about 1 hour and 40 minutes out of the total 2 hours and 35 minutes in the film 15 of the frames in the film s scenes of Udaigarh city were actually shot with a camera the rest were CG extension For the scenes in the stadium CG extension was slightly above 50 45 For the stadium Italian concept artist Marco Rolandi began with a CAD drawing and made his first 3D concept in 5 days It took five months for Marco Rolandi to reach the design shown in the film and as imagined by Rajamouli Simultaneously Iranian 3D technical director Adel Adili who worked with Kamalakannan for Anji 2004 Yamadonga and Arundathi 2009 was working on the 3D Udaigarh city He started with a city plan and added streets buildings mountains temples palaces water bodies a huge waterfall rivers gates a moat and trees all of which were planned and received Rajamouli s approval before being executed to full scale Adili redesigned Marco s 3D stadium to suit Indian aesthetics and made it fit perfectly within the city 46 Pete Draper who worked with Kamalakanna in Ghajini 2008 was selected as the pipeline technical director of the film At that time Kamalakannan was in Iran finalising the CG stadium and City with Adili The majority of the film was shot in anamorphic format but a Super 35 camera gate and lens were used for the stadium episode to minimise distortion Post production of the stadium scenes were given to Prasad EFX and the film set up their own render farm in Chennai The post process was done in several stages after the scan The live stadium had only 7 steps in which live people were positioned in 6 steps while the remaining 12 steps were CG extension Adili created 3D CG people to fill the CG steps and their actions in a library of 3000 frames 46 Draper designed the birds in two flows one flow kept flying around the stadium while the other flow took off from a position dome and landed on a target dome Rajamouli used those birds in several shots Upon finishing the stages of the stadium composite Kamalakannan flew to Iran again to work with Adel for the 3D city shots which were created entirely in CG Adili designed 3D horses for the hero and villain and Draper designed the 3D people flocking behind the horses About Adili s work Kamalakannan said When we started the city shot renders it has taken several hours to render one frame But Adili re corrected the geometry and applied several path breaking ideas so even on 24 July just a week before the film release we were able to do corrections render and submit 46 4 crore 825 000 was spent solely on VFX for Magadheera 47 Piracy Edit During the film s shoot at Ramoji Film City in late November 2008 a 500 square feet 46 m2 film can containing two or three scenes was discovered missing from Rainbow lab The filmmakers filed a case at Hayathnagar police station 48 Security personnel and film unit members searched but failed to recover the reels 49 Rajamouli s unit said it was not important if the scenes from the can were aired online since they were not crucial scenes were all on a blue matte and lacked finishing 48 Later raw footage from the film was seen on the internet but no details about the culprits were found 48 After the photographs and small video clips were leaked on the Internet some of the film unit members felt that the loss might have been a ploy on the part of the producers to create hype 49 Themes and influences EditThe film is based on the concept of reincarnation and eternal love According to Rediff the rewritten script s basic storyline is that Love remains eternal and it will follow generations and generations There is always a big victory for Love 50 The film s flashback sequences were used as a flip switch between the film s olden and present day eras 51 Initially the film featured a scene in which the present day heroine accidentally receives a dupatta preserved in a museum that is used in the flashbacks as the dupatta Bhairava and Ranadheer race for However separate dupattas were used in the film as Rajamouli felt that getting the dupatta from the flashback would complicate the narrative 10 In her book Bimal Roy s Madhumati Untold Stories from Behind the Scenes writer Rinki Bhattacharya compared the reincarnation theme of Magadheera with that of Madhumati 1958 Karz 1980 Karan Arjun 1995 and Om Shanti Om 2007 52 Touching the heroine unleashes locked memories within the hero that transport him to Rajasthan in 1609 from contemporary Hyderabad Bhattacharya also compared Magadheera to another Telugu film Mooga Manasulu 1964 52 Rajamouli told Subhash K Jha that he was inspired by Karan Arjun to make films based on reincarnation 53 Music EditMain article Magadheera soundtrack M M Keeravani composed the film s soundtrack Kalyani Malik had done the Sound suvervision 54 It features six songs including the remixed version of his own composition Bangaru Kodipetta from the 1992 film Gharana Mogudu The soundtrack of the Tamil dubbed version Maaveeran had three additional tracks The Telugu soundtrack was launched at Shilpakala Vedika in Hyderabad on 28 June 2009 55 The Tamil version was launched on 25 April 2011 in Chennai 56 Release EditTheatrical Edit Geetha Arts released the film on 31 July 2009 with 625 digital UFO Moviez prints in 1250 theatres across the globe making Magadheera the biggest release for a Telugu film in history Its release included more than 1000 screens in Andhra Pradesh alone 41 57 58 The film opened up with 25 prints overseas in almost 40 locations Magadheera was the first Telugu film to be released on 21 screens in North America 57 59 Huge vinyl posters featuring Ram Charan and his father cameo performer Chiranjeevi were put up at all of the theatres in Krishna District Posters also featured the head of Chiranjeevi s political party former MLA Vangaveeti Radhakrishna which added political importance to the release 60 Tamil and Malayalam dubbed versions were planned in mid February 2009 61 The film s Tamil dubbed version was titled as Maaveeran named after the 1986 Tamil film 62 Geetha Arts collaborated with Udhayanidhi Stalin for the Tamil version and distributed it under his production banner Red Giant Movies 63 K Bhagyaraj wrote the dialogues for Maaveeran 64 The Malayalam version was titled Dheera The Warrior and was distributed by Pallavi films 65 66 The Tamil dubbed version Maaveeran and Malayalam dubbed version Dheera The Warrior were released in more than 100 screens and 50 screens respectively on 27 May 2011 9 Distribution Edit Raju Hirwani the owner of Supreme Music ventured into overseas distribution with Magadheera He distributed the film in the USA via Blue Sky Cinemas Inc 67 68 69 The distribution rights of non US countries including the UK Ireland Middle East Australia New Zealand and Singapore were acquired by Krishna Productions 70 The theatrical rights of Australia and New Zealand were sold to Tollyfilmz The film s Singaporean rights were sold to Pragati films 71 72 Gulf and Kuwait theatrical rights were sold to K A Chowdary and Basheer respectively 73 Red Giant Movies distributed Maaveeran while Pallavi films distributed Dheera The Warrior 63 66 The film s Karnataka distributor Vijayakumar was disciplined for breaking the rules of the Karnataka Film Chamber of Commerce by simultaneously releasing a non Kannada film in more than 21 screens in the state The proceeds of 21 screens were given to him while the rest was confiscated by the Chamber of Commerce The KFCC also suspended Vijaykumar who was KFCC s secretary for distribution from its executive committee 74 Joint collector Gaurav Uppal convened a meeting of film exhibitors and distributors warning them against black marketing tickets to Magadheera This was after local leaders attempting to acquire a maximum number of tickets blocked and booked tickets to the film in advance to enthuse their supporters during the local civic polls in Guntur Special teams of revenue police and commercial tax officers were appointed to keep watch at ticket counters and ensure that each person was issued only one ticket Priority was ordered to be given for the sanitation safety and comfort of the viewers 60 Authorities in Vijayawada ensured the strict checking and prevention of black marketing of tickets However Ram Charan s fans resorted to sloganeering and an impromptu protest demonstration in the office of Revenue Divisional Officer K Hymavathi in Machilipatnam They demanded the screening of a benefit show and the advance sale of tickets after being rejected by the management of the twin theatres Siri Venkata and Siri Krishna where the film was screened Their plea was rejected by the officer who said that the tickets would be issued only to those who came in queue and that no special concessions would be made for fans 60 Mishaps Edit On 9 August 2009 two persons identified as NIT student M Praveen Kumar and Ganesh were killed and 15 others sustained severe injuries after being electrocuted while jostling for tickets for Magadheera at the theatre Bhavani in Kazipet Warangal 75 The screening of Magadheera at theatres in Vizianagaram was prohibited by the then minister Botsa Satyanarayana until safety measures were complied with Satyanarayana s announcement followed the death of five people in Salur Village due to an electrical accident at the Lakshmi theatre screening Magadheera 76 Accusation of plagiarism Edit Folk lyricist Vangapandu Prasada Rao alleged that his 40 year old folk song Em Pillado Eldamostavaa which was featured in T Krishna s Ardharathri Swatanthram 1986 was used by film director Rajamouli and Allu Aravind in the Magadheera song Jorsey without Rao s consent 77 78 Activists of PDSU POW and PYL staged a protest demonstration in front of the Ashok 70 MM theatre in Nizamabad where the film was screened to demand the removal of the song The protesters said that the song was written by Rao during the famous Srikakulam armed struggle four decades prior and had been misused to portray an obscene duet in the film They added that the song was used without the permission of the writer and that the depiction defeated the very purpose of the song which was written in a revolutionary spirit They demanded a public apology by the makers to Rao 79 A few reports stated that Rao demanded Aravind pay him compensation of 50 lakh 80 After the completion of the film s 175 day run novelist S P Chary accused the film of being based on a novel that he had written and published as a serial under the title Chanderi in a monthly magazine in 1998 He demanded that filmmakers compensate him for using his idea without consent and threatened to take legal action if the producers did not heed his demands or remade the film in another language He added that he deserved to be credited for the story and alleged that Allu Arjun and Allu Sirish were trying to postpone his acknowledgment by discussing the issue with him 81 Home media Edit Magadheera was the first Telugu film in India to have a home media release on the Blu ray format During the release announcement Allu Sirish said that although they initially were reluctant to go for it given the fact that there were approximately only 2500 Blu ray devices in Andhra Pradesh the overwhelming demand for it made him rethink the decision He added Sharing this vision with us was Sri Balaji Videos the largest home video label in Andhra Pradesh Together we re bringing out Magadheera on Blu ray Though Bhavani Videos released Nagarjuna s King 2008 on Blu ray it was only for the overseas market This makes Magadheera the first Blu ray film to be released in India and with a bonus disc with additional footage We re also a holding a press event on this regard to officially announce the launch of the movie on DVD and Blu ray 82 A press note announced that the DVDs would be available beginning the third week of March 2010 while the Blu ray would be available two weeks later 83 The launch ceremony took place in a Marriott Hotel on 27 February 2010 The first DVD was released by M M Keeravani and was presented by journalist Pasupuleti Ramarao 84 The DVD was released in NTSC video format and Dolby Digital 5 1 surround audio format on 5 March 2010 The Blu ray disc released on 13 April 2010 Magadheera held the top position in sales for its 720p Blu ray edition with 5 1 Dolby digital sound format as of July 2014 41 Reception EditCritical response Edit Suresh Krishnamoorthy of The Hindu summarised Magadheera is not for the weak hearted those who do not like the sight of blood and neither is it for those who like movies with storylines that are much closer to everyday reality But Rajamouli excels in story telling The way he has used the flashback as a flip switch going back and forth and taking the viewer through a 400 year journey in a jiffy is interesting The rest is about how well technology creativity imagination and innovation are leveraged to present what is an eye pleasing experience for viewers 51 B V S Prakash of The Times of India wrote Despite a few narrative lapses the much hyped semi periodic epic lives up to expectations Unlike his previous action centric films director Rajamouli dishes a heart touching love story in a lavish canvas convincingly Also kudos for the way he has visualised and presented the film He added After not so impressive Chirutha Ram Charan Tej returns as a valiant soldier and breathes life into the larger than life role with ease Similarly Kajal known for simple lover girl roles transforms into a determined princess and truly impresses Dev Gil is adequate as the ruthless villain and rated the film 3 out of 5 85 Upperstall com stated Magadheera is not an epic not a legend not even a cult movie but it is certainly an artistic extravaganza and a sensory treat Like we said before a must watch A mast watch 86 Radhika Rajamani of Rediff com called the film technically brilliant and wrote A reincarnation story is not often seen in Telugu cinema and SS Rajamouli uses this theme for Ram Charan Teja s second film Magadheera It s a magnum opus production with great technical work The graphics are excellent for a Telugu movie Overall the movie is a mainstream one with good packaging She rated the film 3 out of 5 87 Sify called the film a brilliant entertainer and wrote Set against the backdrop of an eerie theme reincarnation Magadheera unfolds on the screen with multiple shades of entertainment When the movie was launched last year director Rajamouli dared to reveal the central theme of the story He has succeeded in his attempt as he was able to keep the screenplay and narration gripping from start to finish The second half has the soul in it Sify summarised In short the movie encompasses some of the best commercial elements that Telugu audience have seen in the recent past 88 IndiaGlitz called the film royal and spellbinding and opined The film deserves a special credit for many reasons notable among them is the grandeur of the movie and the amazing technical aspects This is surely a path breaker in terms of Telugu film making and with the likes of Arundhati Tollywood sure is proud to have this one in its league It is a valiant attempt to bring such genre to the modern day audience and present it with finesse so that it fits the historical angle and the today s angle 89 However Rajamouli was accused of lifting scenes from films like Gladiator 2000 Troy 2004 The Myth 2005 and 300 2007 90 Box office Edit The film collected a share of approximately 19 87 crore 4 million in its first week in Andhra Pradesh alone of which a share of 7 1 crore 1 46 million was collected in Nizam region 91 92 Sixteen centres collected 1 crore 206 000 each of which was an all time state record 93 It collected a share of 38 15 crore 7 88 million in 21 days in Andhra Pradesh 94 By the end of its four week run the film was declared a blockbuster and collected a share of 43 56 crore 9 million in 28 days and 47 08 crore 9 7 million in 35 days 95 96 The film completed a 50 day run in 302 centres on 18 September 2009 By then the film had collected 65 crore 13 4 million share and stood strong 97 98 The film completed its 100 day run in 223 centres By then it had surpassed Rajinikanth s Sivaji 2007 which grossed 65 crore in Tamil Nadu and stood second to Ghajini 2008 which reached 200 crore 93 The film completed a 175 day run in three centres 97 The film completed a 365 day run in Vijayalakshmi theatre in Kurnool on 31 July 2010 and a 1000 day run in the same theatre on 26 April 2012 99 100 More than 50 of the film s lifetime collections were from the Nizam region 101 The film also did well in the overseas box office It was released in New Jersey with three prints on three screens and collected a record share of more than 150 000 dollars turning the highest amount raised overseas by a Telugu film the previous record holder was Trivikram Srinivas Jalsa 2008 which collected more than 100 000 dollars It grossed 102 000 dollars in its first two days in New Jersey and a share of 95 000 dollars in Virginia with two prints as of mid August 2009 It collected a share of 78 000 dollars in the San Francisco Bay Area with a single print It managed to sell 2300 tickets in Minneapolis the previous record for tickets sold there for a Telugu film was 1200 102 The film s overseas records were beaten two years later by Dookudu 2011 although disputes have arisen over which film holds the Tollywood all time sales record 103 The film was dubbed in Japanese and released there in 2018 This version earned an additional 1million the second highest for an Indian film after Muthu 1995 which earned 1 6 million after being released in Japan 104 Legacy EditMagadheera s success turned Kajal into one of the most sought after actresses in Telugu cinema and catapulted her into the foray of leading Telugu actresses 105 The film was also considered a fate changer in the career of Ram Charan 106 The role of Sher Khan played by Srihari was considered as one of the best roles in his career and also catapulted S S Rajamouli to stardom 107 Dev Gill attained stardom with this film and went on to work in several South Indian films as an antagonist After the release of Magadheera people began recognising him as Ranadheer 108 According to writer Gopimohan Magadheera started a trend of experimentation with period socio fantasy and spiritual themes that was continued in films like Panchakshari 2010 Nagavalli 2010 Anaganaga O Dheerudu 2011 Mangala 2011 Sri Rama Rajyam 2011 and Uu Kodathara Ulikki Padathara 2012 109 The props used in this film including weapons like swords and shields were auctioned by Movie Artists Association Actors technicians and the general public were invited to bid and the proceeds were used to aid poor artists in the Telugu film industry 110 Actor Sivaji Raja started the bidding by offering 50 000 for the sword that Ram Charan used and comedian Venu Madhav started the bidding for the shield with 25 000 B V S N Prasad bid for both the sword and knife for 100 000 The bidding started on 7 May 2010 online in the association s official website and ended on 16 May The winners were declared on 20 May 2010 111 After Magadheera S S Rajamouli worked on a small budget film Maryada Ramanna 2010 which according to Crazy Mohan was similar to the act of S S Vasan directing the small budget film Mr Sampat 1952 after Chandralekha 1948 112 Rajamouli explained his decision by saying I decided that my next project would be Maryada Ramanna during the Magadheera shooting itself because it is a one and half year project that demands a lot of physical labour and mental strain I didn t want to commit another physically exhausting film immediately after Magadheera Maryada Ramanna gave us time to recharge our batteries so that we could come up with another huge project He revealed Maryada Ramanna s plot before its launch to minimise the expectations of his audience after Magadheera s success 113 Tammareddy Bharadwaja said Ever since Arundhati and Magadheera did well at the box office the rest of the industry started following their footsteps Also since there is an irrational craze to make high budget films right now producers are turning towards mythological films It is the only genre where you can boast of spending crores for creating the sets and the look of the film But what they don t realize is that if these films flop the blow to the producer will be severe Films like Anaganaga O Dheerudu 2011 and Sakthi 2011 were commercial failures and Badrinath 2012 was an average grosser all being fantasy films in which the protagonist is a warrior 114 115 The promos of Badrinath looked similar to Magadheera and the former s director V V Vinayak along with its male lead Allu Arjun kept insisting that Badrinath is dissimilar to Magadheera Producer Natti Kumar said If a hero delivers a hit producers run after him for five years and burn their fingers only after six or eight flops It s the same story with movies Since Magadheera became a hit every other hero and director wants to do a period film where there is scope to spend crores They don t work on the script story or relevance It is a pure display of graphics heroes abs and grandeur The plot is lost Magadheera worked because it was a novel genre then but why will people want to see the same things again 114 Matt Groening the creator of the television series The Simpsons and Futurama while discussing his inspiration for Disenchantment said In a given show there might be homages to Buster Keaton and to an Indian filmmaker named S S Rajamouli who has made some of my favorite films of the last decade I particularly recommend a movie called Magadheera I m getting very obscure now But this stuff just makes me so happy 116 Janani Iyer cited the character of Mithravinda played by Kajal in the film as one of her dream roles 117 Ram Gopal Varma refused to call Magadheera a film and instead termed it as an event that comes once in a blue moon 118 While commenting on Mahesh Babu s Aagadu 2014 he said that Magadheera looked like a 750 crore film when compared to Aagadu if the latter was a 75 crore film and added My comparison between Aagadu and Magadheera is mainly because they both are the most expensive films for their own individual times 119 Reviewing the Tamil film Anegan 2014 few critics opined that the film had traces of Magadheera mainly due to the theme of reincarnation 120 121 The Tamil dubbed version of the Telugu film Yevadu 2014 which featured Charan in one of the lead roles and Kajal in a crucial cameo was titled Magadheera 122 The film was dubbed into Tamil as Maaveeran and into Malayalam as Dheera The Warrior and was released on 27 May 2011 9 Both the dubbed versions were big hits and earned a good fan base for Ram Charan in Tamil Nadu and Kerala 2 Accolades EditMain article List of accolades received by Magadheera The film won the National Award for Best Choreography and Best Special Effects at the 57th National Film Awards 123 The film also won six Filmfare Awards 124 nine Nandi Awards 125 and ten CineMAA Awards 126 Remakes EditCharan decided not to debut in Hindi film with Magadheera s Hindi language remake as he believed the film might not be recreated well In an interview with The Times of India Charan said When I met Anil Kapoor some time back he told me I will ask Boney Kapoor to remake Magadheera with you in Hindi But I said I don t know if I would want to do the remake Magadheera is a lovely film which can t be recreated 127 The film was remade in Bengali as Yoddha The Warrior in 2014 it was directed by Raj Chakraborty with Dev and Mimi Chakraborty playing the lead roles 128 The 2014 Kannada film Brahma according to its director R Chandru was on the lines of Magadheera but was not a remake 129 The film was dubbed in Hindi under the same name by Goldmines Telefilms and released in 2015 130 Notes Edit a b Budget estimates of Magadheera vary Independent estimates include 35 crore by The Times of India 5 42 crore by Mint 6 and 44 crore by News18 7 The average exchange rate in 2008 and 2009 was 43 51 and 48 41 Indian rupees per 1 US dollar US respectively 4 References Edit a b Aravinda Sametha 18 day box office collection Jr NTR film turns fifth all time highest Telugu film International Business Times 29 October 2018 a b c d e Ram Charan s Magadheera a hit in Japan The News Minute 4 September 2018 Retrieved 28 May 2021 Chitty Naren Ji Li Rawnsley Gary D Hayden Craig 3 November 2016 The Routledge Handbook of Soft Power Routledge ISBN 978 1 317 36936 3 Official exchange rate LCU per US period average India World Bank Retrieved 6 February 2023 a b Rajamouli s Magadheera rocking in Japan after Baahubali and Muthu The Times of India 6 September 2018 Retrieved 5 June 2022 Pulla Priyanka 26 May 2010 Tollywood tightens belt as rising costs hit production Mint Retrieved 5 June 2022 Bahubali Director SS Rajamouli Completes 20 Years in Industry A Look At His Journey News18 28 September 2021 Retrieved 5 June 2022 Ramanujam Srinivasa 31 August 2019 I missed Thalaivar s entry in Chandramukhi says Sharath Kamal The Hindu ISSN 0971 751X Retrieved 31 December 2020 a b c Tamil Magadheera releases on 27 Idlebrain com 26 May 2011 Archived from the original on 10 November 2014 Retrieved 10 November 2014 a b c d e f Postmortem Magadheera by SS Rajamouli Part 1 Idlebrain com Archived from the original on 6 November 2014 Retrieved 6 November 2014 Chinnarayana 2015 p 10 a b Rajamouli Ram Charan film launched Sify 3 March 2008 Archived from the original on 6 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story in 2015 Wait Dhanush is the hero Who are you in the film then CNN IBN 14 February 2015 Archived from the original on 20 July 2015 Retrieved 20 July 2015 మగధ ర గ వస త న న ఎవడ Yevadu as Magadheera Andhra Jyothy in Telugu 10 July 2015 Archived from the original on 20 July 2015 Retrieved 20 July 2015 Magadheera bags best spl effects choreography awards The Times of India 15 September 2010 Archived from the original on 12 November 2014 Retrieved 12 November 2014 Magadhera wins 6 Filmfare awards Sify 9 August 2010 Archived from the original on 12 November 2014 Retrieved 12 November 2014 Magadheera Sweeps Nandi Awards IndiaGlitz 7 October 2010 Archived from the original on 12 November 2014 Retrieved 12 November 2014 Cine Maa Awards 10 Magadheera grabs it all IndiaGlitz 18 August 2010 Archived from the original on 12 November 2014 Retrieved 12 November 2014 Why Ram Charan didn t debut with Magadheera remake The Times of India 30 April 2012 Archived from the original on 14 November 2014 Retrieved 14 November 2014 Ganguly Ruman 27 October 2014 Shopping mall or railway station Dev gets mobbed everywhere Raj Chakrabarty The Times of India Archived from the original on 12 November 2014 Retrieved 12 November 2014 Chandru Uppi team up for Brahma The New Indian Express 7 May 2013 Archived from the original on 12 November 2014 Retrieved 12 November 2014 Magadheera 2015 Hindi Dubbed Movie With Telugu Songs Goldmines Movies 9 July 2015 Retrieved 16 August 2017 dead YouTube link Bibliography EditChinnarayana Pulagam 2 August 2015 ధ ర ధ ర ధ ర మనస గ ల ద ర O brave one my heart can t wait any longer Sakshi in Telugu Bhattacharya Rinki Roy 2014 Bimal Roy s Madhumati Untold Stories from Behind the Scenes Rupa Publications ISBN 978 8129129161 External links EditMagadheera at IMDb Magadheera at Rotten Tomatoes Retrieved from https en wikipedia org w index php title Magadheera amp oldid 1151101634, wikipedia, wiki, book, books, library,

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