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ATI Technologies

October 17, 2023

ATI Technologies Inc. (commonly called ATI) was a Canadian semiconductor technology corporation based in Markham, Ontario, that specialized in the development of graphics processing units and chipsets. Founded in 1985 as Array Technology Inc., the company listed publicly in 1993 and was acquired by AMD in 2006. As a major fabrication-less or fabless semiconductor company, ATI conducted research and development in-house and outsourced the manufacturing and assembly of its products. With the decline and eventual bankruptcy of 3dfx in 2000, ATI and its chief rival Nvidia emerged as the two dominant players in the graphics processors industry, eventually forcing other manufacturers into niche roles.

ATI Technologies Inc.
AMD Markham, the former ATI headquarters
TypePublic
TSX: ATY
IndustrySemiconductors
Founded1985; 38 years ago (1985)
(as Array Technology Inc.)
DefunctOctober 25, 2006; 16 years ago (2006-10-25)
FateAcquired by AMD in 2006 and branding phased out in 2010
SuccessorATI Technologies ULC
HeadquartersMarkham, Ontario, Canada
Key people
K.Y. Ho
(Founder, Former CEO)
Lee Ka Lau
(Founder, Former President)
Benny Lau
(Founder)
Francis Lau
(Founder)
ProductsGraphics processing units
Chipsets
Video capture cards
Revenue$2.222 Billion USD (2005)
$16.93 Million USD (2005)
Number of employees
2,700 (2004) 
Website (Archived Oct 08, 2006)

The acquisition of ATI in 2006 was important to AMD's strategic development of its Fusion generation of computer processors, which integrated general processing abilities with graphics processing functions within a chip. Since 2010, AMD's graphics processor products have ceased using the ATI brand name.[1]

History Edit

Lee Ka Lau,[2] Francis Lau, Benny Lau, and Kwok Yuen Ho[3] founded ATI in 1985 as Array Technology Inc.[4] Working primarily in the OEM field, ATI produced integrated graphics cards for PC manufacturers such as IBM and Commodore. By 1987, ATI had grown into an independent graphics-card retailer, introducing EGA Wonder and VGA Wonder card product lines that year.[5] In the early nineties, they released products able to process graphics without the CPU: in May 1991, the Mach8, in 1992 the Mach32, which offered improved memory bandwidth and GUI acceleration. ATI Technologies Inc. went public in 1993, with shares listed on NASDAQ and on the Toronto Stock Exchange.

 
ATI's former Silicon Valley office at 4555 Great America Pkwy, Santa Clara, CA
 
ATI "Graphics Solution Rev 3" from 1985/1986, supporting Hercules graphics. As the PCB reveals, the layout dates from 1985, whereas the marking on the central chip CW16800-A says "8639"—meaning that chip was manufactured in week 39, 1986. Notice UM6845E CRT controller. This card uses the ISA 8-bit interface.
 
ATI VGA Wonder with 256 KB RAM

In 1994, the Mach64 accelerator debuted, powering the Graphics Xpression and Graphics Pro Turbo, offering hardware support for YUV-to-RGB colour space conversion in addition to hardware zoom; early techniques of hardware-based video acceleration.

ATI introduced its first combination of 2D and 3D accelerator under the name 3D Rage. This chip was based on the Mach 64, but it featured elemental 3D acceleration. The ATI Rage line powered almost the entire range of ATI graphics products. In particular, the Rage Pro was one of the first viable 2D-plus-3D alternatives to 3dfx's 3D-only Voodoo chipset. 3D acceleration in the Rage line advanced from the basic functionality within the initial 3D Rage to a more advanced DirectX 6.0 accelerator in 1999 Rage 128.

The All-in-Wonder product line, introduced in 1996, was the first combination of integrated graphics chip with TV tuner card and the first chip that enabled display of computer graphics on a TV set.[6] The cards featured 3D acceleration powered by ATI's 3D Rage II, 64-bit 2D performance, TV-quality video acceleration, analogue video capture, TV tuner functionality, flicker-free TV-out and stereo TV audio reception.

ATI entered the mobile computing sector by introducing 3D-graphics acceleration to laptops in 1996. The Mobility product line had to meet requirements different from those of desktop PCs, such as minimized power usage, reduced heat output, TMDS output capabilities for laptop screens, and maximized integration. In 1997, ATI acquired Tseng Labs's graphics assets, which included 40 engineers.

The Radeon line of graphics products was unveiled in 2000. The initial Radeon graphics processing unit offered an all-new design with DirectX 7.0 3D acceleration, video acceleration, and 2D acceleration. Technology developed for a specific Radeon generation could be built in varying levels of features and performance in order to provide products suited for the entire market range, from high-end to budget to mobile versions.

In 2000, ATI acquired ArtX, which engineered the Flipper graphics chip used in the GameCube video game console. They also created a modified version of the chip (codenamed Hollywood) for the successor of the GameCube, the Wii. Microsoft contracted ATI to design the graphics core (codenamed Xenos) for the Xbox 360. Later in 2005, ATI acquired Terayon's cable modem silicon intellectual property, strengthening their lead in the consumer digital television market.[7] K. Y. Ho remained as Chairman of the Board until he retired in November 2005. Dave Orton replaced him as the President and CEO of the organization.

On July 24, 2006, a joint announcement revealed that AMD would acquire ATI in a deal valued at $5.6 billion.[8] The acquisition consideration closed on October 25, 2006,[9] and included over $2 billion financed from a loan and 56 million shares of AMD stock.[10] ATI's operations became part of the AMD Graphics Product Group (GPG),[11] and ATI's CEO Dave Orton became the Executive Vice President of Visual and Media Businesses at AMD until his resignation in 2007.[12] The top-level management was reorganized with the Senior Vice President and General Manager, and the Senior Vice President and General Manager of Consumer Electronics Group, both of whom would report to the CEO of AMD.[13] On 30 August 2010, John Trikola announced that AMD would retire the ATI brand for its graphics chipsets in favour of the AMD name.[14]

Products Edit

 
ATI's fictional character & mascot Ruby

In addition to developing high-end GPUs (originally called a VPU, visual processing unit, by ATI) for PCs and Apple Macs, ATI also designed embedded versions for laptops (Mobility Radeon), PDAs and mobile phones (Imageon), integrated motherboards (Radeon IGP), and others.

"Ruby", a fictional female character described as a "mercenary for hire", was created by ATI to promote some of its products.[15] Computer-animated videos produced by RhinoFX about Ruby on a mission (being a sniper, saboteur, hacker and so on) appeared at large technology shows such as CeBIT and CES.

Computer graphics chipsets Edit

  • Graphics Solution / "Small Wonder" – Series of 8-bit ISA cards with MDA, Hercules, CGA and Plantronics Color+ compatibility using the United Microelectronics Corporation (UMC) UM6845E CRT controller. Later versions added EGA support.
  • EGA / VGA Wonder – IBM "EGA/VGA-compatible" display adapters (1987)
  • Mach Series – Introduced ATI's first 2D GUI "Windows Accelerator". As the series evolved, GUI acceleration improved dramatically and early video acceleration appeared.
  • Rage Series – ATI's first 2D and 3D accelerator chips. The series evolved from rudimentary 3D with 2D GUI acceleration and MPEG-1 capability, to a highly competitive Direct3D 6 accelerator with then "best-in-class" DVD (MPEG2) acceleration. The various chips were very popular with OEMs of the time. The Rage II was used in the first ATI All-In-Wonder multi-function video card, and more advanced All-In-Wonders based on Rage series GPUs followed. (1995–2004)
    • Rage Mobility – Designed for use in low-power environments, such as notebooks. These chips were functionally similar to their desktop counterparts but had additions such as advanced power management, LCD interfaces, and dual monitor functionality.
  • Radeon Series – ATI launched the Radeon line in 2000, as their consumer 3D accelerator add-in cards, its flagship product line and the direct competitor to Nvidia's GeForce. The original Radeon DDR was ATI's first DirectX 7 3D accelerator, introducing their first hardware T&L engine. ATI often produced 'Pro' versions with higher clock speeds, and sometimes an extreme 'XT' version, and even more recently 'XT Platinum Edition (PE)' and 'XTX' versions. The Radeon series was the basis for many ATI All-In-Wonder boards.
    • Mobility Radeon – A series of power-optimized versions of Radeon graphics chips for use in laptops. They introduced innovations such as modularized RAM chips, DVD (MPEG2) acceleration, notebook GPU card sockets, and "PowerPlay" power management technology. AMD recently announced DirectX 11-compatible versions of its mobile processors.[16]
    • ATI CrossFire – This technology was ATI's response to NVIDIA's SLI platform. It allowed, by using a secondary video card and a dual PCI-E motherboard based on an ATI Crossfire compatible chipset, the ability to combine the power of the two, three or four video cards to increase performance through a variety of different rendering options. There is an option for additional PCI-E video card plugging into the third PCI-E slot for gaming physics, or another option to do physics on the second video card.[17]
  • FireGL/FirePro – Launched in 2001, following ATI's acquisition of FireGL Graphics from Diamond Multimedia. Workstation CAD/CAM video card, based on the Radeon series.
  • FireMV – For workstations, featuring "multi-view", for multiple displays with 2D acceleration only, usually based on low-end products of the Radeon series (now integrated into FirePro series).

Although AMD strongly considered making the functional part of the ATI drivers "open source",[18] before the merger with AMD, ATI had no plans to release their graphics drivers as free software:

Proprietary, patented optimizations are part of the value we provide to our customers and we have no plans to release these drivers to open source. In addition, multimedia elements such as content protection must not, by their very nature, be allowed to go open source.

— ATI statement, August 2006

Personal computer platforms and chipsets Edit

See also: Comparison of ATI chipsets

In addition to the above chipset, ATI struck a deal in 2005, with CPU and motherboard manufacturers, particularly Asus and Intel, to create onboard 3D Graphics solutions for Intel's range of motherboards released with their range of Intel Pentium M-based desktop processors, the Intel Core and Intel Core 2 processors, the D101GGC and D101GGC2 chipset (codenamed "Grand County"[21]) based on the Radeon Xpress 200 chipset. However, high-end boards with integrated graphics processor (IGP) still used Intel GMA integrated graphics processors. The deal with Intel ended with the purchase of ATI by AMD in 2006, with Intel announcing SiS IGP chipset (D201GLY chipset, codenamed "Little Valley") for entry-level desktop platform, replacing the "Grand County" series chipsets.

Multimedia and digital TV products Edit

  • All-in-Wonder series – A series of multimedia graphics cards which incorporating TV tuner and Radeon family graphics cards onto one add-in card, which, after being seemingly discontinued was relaunched as All-in-Wonder HD on June 26, 2008.
  • TV tuners
    • TV Wonder and HDTV Wonder – a chipset family providing TV reception of various analogue TV and digital TV signals (PAL, NTSC, ATSC, DVB-T and so on) with first generation AVIVO technology, also supporting CableCARD, and Clear QAM technologies.
    • Theater – a family of QAM and VSB demodulators for the Digital Cable ready and ATSC environments.
  • Remote Wonder, wireless remote control series for ATI multimedia products. Operates using radio frequency, away from mainstream implementations using infrared.

Console graphics products Edit

  • Flipper – The GameCube (codenamed "dolphin" during production) contains a 3D accelerator developed by ArtX, Inc, a company acquired by ATI during the development of the GPU. Flipper was similar in capability to a Direct3D 7 accelerator chip. It consisted of four rendering pipelines, with hardware T&L, and some limited pixel shader support. Innovatively the chip has 3 MB of embedded 1T-SRAM for use as ultra-fast low-latency (6.2 ns) texture and framebuffer/Z-buffer storage allowing 10.4 GB/second bandwidth (extremely fast for the time). Flipper was designed by members of the Nintendo 64 Reality Coprocessor team who moved from SGI. The Flipper team went on to have a major hand in the development of the Radeon 9700.
  • Xenos – Microsoft's Xbox 360 video game console contains a custom graphics chip produced by ATI, known as "R400", "C1", internally as "Crayola",[22] or more often as Xenos. Some of these features include the embedded DRAM (eDRAM). The Xenos also features the “True Unified Shader Architecture” which dynamically loads and balances pixel and vertex processing amongst a bank of identically capable processing units. This differs greatly from PC graphics chips of previous generations that have separate banks of processors designed for their individual task (vertex/fragment). Another feature presented in Xenos is the hardware surface tessellation to divide a surface into smaller triangles, similar to TruForm in terms of functionality, which is an advanced feature as it is not presented even in the DirectX 10 specification. The recent generation Radeon R600 GPU core inherited most of the features presented in Xenos, except eDRAM.
  • Hollywood – Successor to Flipper. Part of Nintendo's gaming console, Wii.

Handheld chipsets Edit

  • Imageon – System-on-a-chip (SoC) design introduced in 2002, to bring integrated 2D and 3D graphics to handhelds devices, mobile phones and Tablet PCs. The Imageon 2298 included DVD quality recording and playback, TV output, and supported up to a 12-megapixel camera, with another line of Imageon products, the 2300 series supporting OpenGL ES 1.1+ extensions. The Imageon line was rebranded under AMD as Adreno, and sold to Qualcomm in 2009.
  • Imageon TV – Announced in February 2006, allowing handhelds devices to receive digital broadcast TV (DVB-H) signals and enables watching TV programs on these devices, the chipset includes tuner, demodulator, decoder, and a full software stack, operates alongside the Imageon chip.

Besides full products, ATI also supplied 3D and 2D graphics components to other vendors, specifically the Qualcomm[23] MSM7000 series SoC chips of handheld and upcoming Freescale i. MX processors[24] ATI claimed in May 2006, that it had sold over 100 million[25] 'cell phone media co-processors', significantly more than ATI's rival NVIDIA, and announced in February 2007, that the firm had shipped a total of 200 million of Imageon products since 2003.[26]

After the AMD acquisition, the Imageon and Xilleon were sold off to Qualcomm and Broadcom, respectively.

High-performance computing Edit

See also Edit

Competing companies Edit

References Edit

  1. ^ "ATI to be re-branded as AMD – branding, ATI Radeon, ati, amd – ARN". Arnnet.com.au. August 30, 2010. Retrieved February 19, 2011.
  2. ^ University of Toronto Division of University Advancement page December 10, 2008, at the Wayback Machine. Retrieved February 28, 2008.
  3. ^ . Ati.com. February 7, 2011. Archived from the original on November 3, 2002. Retrieved November 23, 2019.
  4. ^ . BusinessWeek. 2005. Archived from the original on December 11, 2005. Retrieved August 19, 2014. The company was incorporated in August 1985 as Array Technology Inc. and changed its name to Array Technologies Inc. in September 1985. Further, it changed its name to ATI Technologies Inc. in December 1985.
  5. ^ History of AMD at AMD.com October 12, 2007, at the Wayback Machine
  6. ^ History of AMD – 1996 at AMD.com October 12, 2007, at the Wayback Machine
  7. ^ press release March 13, 2005, at the Wayback Machine
  8. ^ "AMD 2008 10-K SEC Filling. Pg 105". U.S. Securities and Exchange Commission. February 24, 2009. Retrieved November 26, 2011.
  9. ^ . Ir.ati.com. Archived from the original on December 26, 2008. Retrieved February 19, 2011.
  10. ^ "AMD page". Amd.com. February 10, 2011. Retrieved February 19, 2011.
  11. ^ "AMD 2007 Analyst Day page". Amd.com. Retrieved February 19, 2011.
  12. ^ "AMD 2006 December Analyst Day page". Amd.com. Retrieved February 19, 2011.
  13. ^ "Corporate Information – Executive Biographies at". Amd.com. February 14, 2011. Retrieved February 19, 2011.
  14. ^ "AMD Decides to Drop the ATI Brand – Softpedia". News.softpedia.com. Retrieved February 19, 2011.
  15. ^ "Ruby's Headquarters at". Ati.de. January 15, 2011. Retrieved February 19, 2011.
  16. ^ . techworld.com. January 8, 2010. Archived from the original on August 20, 2014. Retrieved January 8, 2010.
  17. ^ . Dailytech.com. Archived from the original on August 10, 2011. Retrieved February 19, 2011.
  18. ^ Yager, Tom (August 2, 2006). "'AMD talks about ATI' at". Infoworld.com. Retrieved February 19, 2011.
  19. ^ Gavrichenkov, Ilya. ATI RADEON 9100 IGP Integrated Chipset Review March 3, 2016, at the Wayback Machine, X-bit Labs, December 1, 2003.
  20. ^ Wasson, Scott. ATI's Radeon Xpress 200 chipset May 10, 2007, at the Wayback Machine, Tech Report, November 8, 2004.
  21. ^
  22. ^ "Ex. 2050 - R400 Document Library FH - folder_history (PROTECTIVE ORDER) — IPR2015-00325 - LG Electronics, Inc. v. ATI Technologies ULC". Unified Patents. September 9, 2015. Retrieved December 10, 2021.
  23. ^ page 10 and 15 September 26, 2007, at the Wayback Machine
  24. ^ DailyTech report August 19, 2016, at the Wayback Machine. Retrieved September 17, 2007.
  25. ^ . Theinquirer.net. Archived from the original on August 14, 2007. Retrieved February 19, 2011.{{cite web}}: CS1 maint: unfit URL (link)
  26. ^ AMD press release March 15, 2009, at the Wayback Machine. Retrieved July 27, 2007
  27. ^ "AMD Delivers First Stream Processor with Double Precision Floating Point Technology". AMD. November 8, 2007. Retrieved February 12, 2015.
  28. ^ "R.I.P: FireStream (2006 - 2012)". AnandTech. August 14, 2012. Retrieved February 12, 2015.

External links Edit

 
Wikimedia Commons has media related to ATI Technologies.
  • ATI corporate milestones
  • FiringSquad's History of ATI December 20, 2010, at the Wayback Machine
    • Historical business data for ATI Technologies:
    • SEC filings

43°50′20″N 79°22′48″W / 43.83889°N 79.38000°W / 43.83889; -79.38000

October 17, 2023
technologies, commonly, called, canadian, semiconductor, technology, corporation, based, markham, ontario, that, specialized, development, graphics, processing, units, chipsets, founded, 1985, array, technology, company, listed, publicly, 1993, acquired, 2006,. ATI Technologies Inc commonly called ATI was a Canadian semiconductor technology corporation based in Markham Ontario that specialized in the development of graphics processing units and chipsets Founded in 1985 as Array Technology Inc the company listed publicly in 1993 and was acquired by AMD in 2006 As a major fabrication less or fabless semiconductor company ATI conducted research and development in house and outsourced the manufacturing and assembly of its products With the decline and eventual bankruptcy of 3dfx in 2000 ATI and its chief rival Nvidia emerged as the two dominant players in the graphics processors industry eventually forcing other manufacturers into niche roles ATI Technologies Inc AMD Markham the former ATI headquartersTypePublicTraded asTSX ATYIndustrySemiconductorsFounded1985 38 years ago 1985 as Array Technology Inc DefunctOctober 25 2006 16 years ago 2006 10 25 FateAcquired by AMD in 2006 and branding phased out in 2010SuccessorATI Technologies ULCHeadquartersMarkham Ontario CanadaKey peopleK Y Ho Founder Former CEO Lee Ka Lau Founder Former President Benny Lau Founder Francis Lau Founder ProductsGraphics processing unitsChipsetsVideo capture cardsRevenue 2 222 Billion USD 2005 Net income 16 93 Million USD 2005 Number of employees2 700 2004 Websitewww ati com Archived Oct 08 2006 The acquisition of ATI in 2006 was important to AMD s strategic development of its Fusion generation of computer processors which integrated general processing abilities with graphics processing functions within a chip Since 2010 AMD s graphics processor products have ceased using the ATI brand name 1 Contents 1 History 2 Products 2 1 Computer graphics chipsets 2 2 Personal computer platforms and chipsets 2 3 Multimedia and digital TV products 2 4 Console graphics products 2 5 Handheld chipsets 2 6 High performance computing 3 See also 3 1 Competing companies 4 References 5 External linksHistory EditLee Ka Lau 2 Francis Lau Benny Lau and Kwok Yuen Ho 3 founded ATI in 1985 as Array Technology Inc 4 Working primarily in the OEM field ATI produced integrated graphics cards for PC manufacturers such as IBM and Commodore By 1987 ATI had grown into an independent graphics card retailer introducing EGA Wonder and VGA Wonder card product lines that year 5 In the early nineties they released products able to process graphics without the CPU in May 1991 the Mach8 in 1992 the Mach32 which offered improved memory bandwidth and GUI acceleration ATI Technologies Inc went public in 1993 with shares listed on NASDAQ and on the Toronto Stock Exchange nbsp ATI s former Silicon Valley office at 4555 Great America Pkwy Santa Clara CA nbsp ATI Graphics Solution Rev 3 from 1985 1986 supporting Hercules graphics As the PCB reveals the layout dates from 1985 whereas the marking on the central chip CW16800 A says 8639 meaning that chip was manufactured in week 39 1986 Notice UM6845E CRT controller This card uses the ISA 8 bit interface nbsp ATI VGA Wonder with 256 KB RAMIn 1994 the Mach64 accelerator debuted powering the Graphics Xpression and Graphics Pro Turbo offering hardware support for YUV to RGB colour space conversion in addition to hardware zoom early techniques of hardware based video acceleration ATI introduced its first combination of 2D and 3D accelerator under the name 3D Rage This chip was based on the Mach 64 but it featured elemental 3D acceleration The ATI Rage line powered almost the entire range of ATI graphics products In particular the Rage Pro was one of the first viable 2D plus 3D alternatives to 3dfx s 3D only Voodoo chipset 3D acceleration in the Rage line advanced from the basic functionality within the initial 3D Rage to a more advanced DirectX 6 0 accelerator in 1999 Rage 128 The All in Wonder product line introduced in 1996 was the first combination of integrated graphics chip with TV tuner card and the first chip that enabled display of computer graphics on a TV set 6 The cards featured 3D acceleration powered by ATI s 3D Rage II 64 bit 2D performance TV quality video acceleration analogue video capture TV tuner functionality flicker free TV out and stereo TV audio reception ATI entered the mobile computing sector by introducing 3D graphics acceleration to laptops in 1996 The Mobility product line had to meet requirements different from those of desktop PCs such as minimized power usage reduced heat output TMDS output capabilities for laptop screens and maximized integration In 1997 ATI acquired Tseng Labs s graphics assets which included 40 engineers The Radeon line of graphics products was unveiled in 2000 The initial Radeon graphics processing unit offered an all new design with DirectX 7 0 3D acceleration video acceleration and 2D acceleration Technology developed for a specific Radeon generation could be built in varying levels of features and performance in order to provide products suited for the entire market range from high end to budget to mobile versions In 2000 ATI acquired ArtX which engineered the Flipper graphics chip used in the GameCube video game console They also created a modified version of the chip codenamed Hollywood for the successor of the GameCube the Wii Microsoft contracted ATI to design the graphics core codenamed Xenos for the Xbox 360 Later in 2005 ATI acquired Terayon s cable modem silicon intellectual property strengthening their lead in the consumer digital television market 7 K Y Ho remained as Chairman of the Board until he retired in November 2005 Dave Orton replaced him as the President and CEO of the organization On July 24 2006 a joint announcement revealed that AMD would acquire ATI in a deal valued at 5 6 billion 8 The acquisition consideration closed on October 25 2006 9 and included over 2 billion financed from a loan and 56 million shares of AMD stock 10 ATI s operations became part of the AMD Graphics Product Group GPG 11 and ATI s CEO Dave Orton became the Executive Vice President of Visual and Media Businesses at AMD until his resignation in 2007 12 The top level management was reorganized with the Senior Vice President and General Manager and the Senior Vice President and General Manager of Consumer Electronics Group both of whom would report to the CEO of AMD 13 On 30 August 2010 John Trikola announced that AMD would retire the ATI brand for its graphics chipsets in favour of the AMD name 14 Products Edit nbsp ATI s fictional character amp mascot RubyIn addition to developing high end GPUs originally called a VPU visual processing unit by ATI for PCs and Apple Macs ATI also designed embedded versions for laptops Mobility Radeon PDAs and mobile phones Imageon integrated motherboards Radeon IGP and others Ruby a fictional female character described as a mercenary for hire was created by ATI to promote some of its products 15 Computer animated videos produced by RhinoFX about Ruby on a mission being a sniper saboteur hacker and so on appeared at large technology shows such as CeBIT and CES Computer graphics chipsets Edit Graphics Solution Small Wonder Series of 8 bit ISA cards with MDA Hercules CGA and Plantronics Color compatibility using the United Microelectronics Corporation UMC UM6845E CRT controller Later versions added EGA support EGA VGA Wonder IBM EGA VGA compatible display adapters 1987 Mach Series Introduced ATI s first 2D GUI Windows Accelerator As the series evolved GUI acceleration improved dramatically and early video acceleration appeared Rage Series ATI s first 2D and 3D accelerator chips The series evolved from rudimentary 3D with 2D GUI acceleration and MPEG 1 capability to a highly competitive Direct3D 6 accelerator with then best in class DVD MPEG2 acceleration The various chips were very popular with OEMs of the time The Rage II was used in the first ATI All In Wonder multi function video card and more advanced All In Wonders based on Rage series GPUs followed 1995 2004 Rage Mobility Designed for use in low power environments such as notebooks These chips were functionally similar to their desktop counterparts but had additions such as advanced power management LCD interfaces and dual monitor functionality Radeon Series ATI launched the Radeon line in 2000 as their consumer 3D accelerator add in cards its flagship product line and the direct competitor to Nvidia s GeForce The original Radeon DDR was ATI s first DirectX 7 3D accelerator introducing their first hardware T amp L engine ATI often produced Pro versions with higher clock speeds and sometimes an extreme XT version and even more recently XT Platinum Edition PE and XTX versions The Radeon series was the basis for many ATI All In Wonder boards Mobility Radeon A series of power optimized versions of Radeon graphics chips for use in laptops They introduced innovations such as modularized RAM chips DVD MPEG2 acceleration notebook GPU card sockets and PowerPlay power management technology AMD recently announced DirectX 11 compatible versions of its mobile processors 16 ATI CrossFire This technology was ATI s response to NVIDIA s SLI platform It allowed by using a secondary video card and a dual PCI E motherboard based on an ATI Crossfire compatible chipset the ability to combine the power of the two three or four video cards to increase performance through a variety of different rendering options There is an option for additional PCI E video card plugging into the third PCI E slot for gaming physics or another option to do physics on the second video card 17 FireGL FirePro Launched in 2001 following ATI s acquisition of FireGL Graphics from Diamond Multimedia Workstation CAD CAM video card based on the Radeon series FireMV For workstations featuring multi view for multiple displays with 2D acceleration only usually based on low end products of the Radeon series now integrated into FirePro series Although AMD strongly considered making the functional part of the ATI drivers open source 18 before the merger with AMD ATI had no plans to release their graphics drivers as free software Proprietary patented optimizations are part of the value we provide to our customers and we have no plans to release these drivers to open source In addition multimedia elements such as content protection must not by their very nature be allowed to go open source ATI statement August 2006 Personal computer platforms and chipsets Edit See also Comparison of ATI chipsets IGP 3x0 Mobility Radeon 7000 IGP ATI s first chipsets Included a DirectX 7 level 3D graphics processor 9100 IGP 2nd generation system chipset IXP250 southbridge It was notable for being ATI s first complete motherboard chipset including an ATI built southbridge It included an updated DirectX 8 1 class graphics processor 19 Xpress 200 200P PCI Express based Athlon 64 and Pentium 4 chipset Supports SATA as well as integrated graphics with DirectX 9 0 support the first integrated graphics chipset to do so 20 Xpress 3200 similar to Xpress 200 but designed for optimal CrossFire performance In addition to the above chipset ATI struck a deal in 2005 with CPU and motherboard manufacturers particularly Asus and Intel to create onboard 3D Graphics solutions for Intel s range of motherboards released with their range of Intel Pentium M based desktop processors the Intel Core and Intel Core 2 processors the D101GGC and D101GGC2 chipset codenamed Grand County 21 based on the Radeon Xpress 200 chipset However high end boards with integrated graphics processor IGP still used Intel GMA integrated graphics processors The deal with Intel ended with the purchase of ATI by AMD in 2006 with Intel announcing SiS IGP chipset D201GLY chipset codenamed Little Valley for entry level desktop platform replacing the Grand County series chipsets Multimedia and digital TV products Edit All in Wonder series A series of multimedia graphics cards which incorporating TV tuner and Radeon family graphics cards onto one add in card which after being seemingly discontinued was relaunched as All in Wonder HD on June 26 2008 TV tuners TV Wonder and HDTV Wonder a chipset family providing TV reception of various analogue TV and digital TV signals PAL NTSC ATSC DVB T and so on with first generation AVIVO technology also supporting CableCARD and Clear QAM technologies Theater a family of QAM and VSB demodulators for the Digital Cable ready and ATSC environments Remote Wonder wireless remote control series for ATI multimedia products Operates using radio frequency away from mainstream implementations using infrared Console graphics products Edit Flipper The GameCube codenamed dolphin during production contains a 3D accelerator developed by ArtX Inc a company acquired by ATI during the development of the GPU Flipper was similar in capability to a Direct3D 7 accelerator chip It consisted of four rendering pipelines with hardware T amp L and some limited pixel shader support Innovatively the chip has 3 MB of embedded 1T SRAM for use as ultra fast low latency 6 2 ns texture and framebuffer Z buffer storage allowing 10 4 GB second bandwidth extremely fast for the time Flipper was designed by members of the Nintendo 64 Reality Coprocessor team who moved from SGI The Flipper team went on to have a major hand in the development of the Radeon 9700 Xenos Microsoft s Xbox 360 video game console contains a custom graphics chip produced by ATI known as R400 C1 internally as Crayola 22 or more often as Xenos Some of these features include the embedded DRAM eDRAM The Xenos also features the True Unified Shader Architecture which dynamically loads and balances pixel and vertex processing amongst a bank of identically capable processing units This differs greatly from PC graphics chips of previous generations that have separate banks of processors designed for their individual task vertex fragment Another feature presented in Xenos is the hardware surface tessellation to divide a surface into smaller triangles similar to TruForm in terms of functionality which is an advanced feature as it is not presented even in the DirectX 10 specification The recent generation Radeon R600 GPU core inherited most of the features presented in Xenos except eDRAM Hollywood Successor to Flipper Part of Nintendo s gaming console Wii Handheld chipsets Edit Imageon System on a chip SoC design introduced in 2002 to bring integrated 2D and 3D graphics to handhelds devices mobile phones and Tablet PCs The Imageon 2298 included DVD quality recording and playback TV output and supported up to a 12 megapixel camera with another line of Imageon products the 2300 series supporting OpenGL ES 1 1 extensions The Imageon line was rebranded under AMD as Adreno and sold to Qualcomm in 2009 Imageon TV Announced in February 2006 allowing handhelds devices to receive digital broadcast TV DVB H signals and enables watching TV programs on these devices the chipset includes tuner demodulator decoder and a full software stack operates alongside the Imageon chip Besides full products ATI also supplied 3D and 2D graphics components to other vendors specifically the Qualcomm 23 MSM7000 series SoC chips of handheld and upcoming Freescale i MX processors 24 ATI claimed in May 2006 that it had sold over 100 million 25 cell phone media co processors significantly more than ATI s rival NVIDIA and announced in February 2007 that the firm had shipped a total of 200 million of Imageon products since 2003 26 After the AMD acquisition the Imageon and Xilleon were sold off to Qualcomm and Broadcom respectively High performance computing Edit ATI Firestream using the stream processing concept together with Close to Metal CTM hardware interface After the AMD acquisition it was succeeded by AMD FireStream in 2006 rebranded as AMD Stream Processor until 2012 27 28 See also Edit nbsp Companies portalComparison of ATI chipsets Comparison of ATI graphics processing units Fglrx Linux display driver used for ATI video cards Radeon Video card Video in video out VIVO Competing companies Edit Nvidia Matrox 3dfx InteractiveReferences Edit ATI to be re branded as AMD branding ATI Radeon ati amd ARN Arnnet com au August 30 2010 Retrieved February 19 2011 University of Toronto Division of University Advancement page Archived December 10 2008 at the Wayback Machine Retrieved February 28 2008 Partner Resources Ati com February 7 2011 Archived from the original on November 3 2002 Retrieved November 23 2019 The Information Technology 100 90 ATI Technologies BusinessWeek 2005 Archived from the original on December 11 2005 Retrieved August 19 2014 The company was incorporated in August 1985 as Array Technology Inc and changed its name to Array Technologies Inc in September 1985 Further it changed its name to ATI Technologies Inc in December 1985 History of AMD at AMD com Archived October 12 2007 at the Wayback Machine History of AMD 1996 at AMD com Archived October 12 2007 at the Wayback Machine press release Archived March 13 2005 at the Wayback Machine AMD 2008 10 K SEC Filling Pg 105 U S Securities and Exchange Commission February 24 2009 Retrieved November 26 2011 Press Release Ir ati com Archived from the original on December 26 2008 Retrieved February 19 2011 AMD page Amd com February 10 2011 Retrieved February 19 2011 AMD 2007 Analyst Day page Amd com Retrieved February 19 2011 AMD 2006 December Analyst Day page Amd com Retrieved February 19 2011 Corporate Information Executive Biographies at Amd com February 14 2011 Retrieved February 19 2011 AMD Decides to Drop the ATI Brand Softpedia News softpedia com Retrieved February 19 2011 Ruby s Headquarters at Ati de January 15 2011 Retrieved February 19 2011 AMD launches DirectX 11 graphics chips for laptops techworld com January 8 2010 Archived from the original on August 20 2014 Retrieved January 8 2010 DailyTech report Dailytech com Archived from the original on August 10 2011 Retrieved February 19 2011 Yager Tom August 2 2006 AMD talks about ATI at Infoworld com Retrieved February 19 2011 Gavrichenkov Ilya ATI RADEON 9100 IGP Integrated Chipset Review Archived March 3 2016 at the Wayback Machine X bit Labs December 1 2003 Wasson Scott ATI s Radeon Xpress 200 chipset Archived May 10 2007 at the Wayback Machine Tech Report November 8 2004 Intel Boxed Desktop Board Quick Guide December 2006 Ex 2050 R400 Document Library FH folder history PROTECTIVE ORDER IPR2015 00325 LG Electronics Inc v ATI Technologies ULC Unified Patents September 9 2015 Retrieved December 10 2021 page 10 and 15 Archived September 26 2007 at the Wayback Machine DailyTech report Archived August 19 2016 at the Wayback Machine Retrieved September 17 2007 The Inquirer report Theinquirer net Archived from the original on August 14 2007 Retrieved February 19 2011 a href Template Cite web html title Template Cite web cite web a CS1 maint unfit URL link AMD press release Archived March 15 2009 at the Wayback Machine Retrieved July 27 2007 AMD Delivers First Stream Processor with Double Precision Floating Point Technology AMD November 8 2007 Retrieved February 12 2015 R I P FireStream 2006 2012 AnandTech August 14 2012 Retrieved February 12 2015 External links Edit nbsp Wikimedia Commons has media related to ATI Technologies ATI corporate milestones FiringSquad s History of ATI Archived December 20 2010 at the Wayback Machine Historical business data for ATI Technologies SEC filings 43 50 20 N 79 22 48 W 43 83889 N 79 38000 W 43 83889 79 38000 Retrieved from https en wikipedia org w index php title ATI Technologies amp oldid 1177480420, wikipedia, wiki, book, books, library,

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