November Project

The November Project is a free, open-to-the-public exercise group founded in Boston, Massachusetts, in 2011.^[1] The name "November Project" comes from the Google Doc that the founders shared to track their progress in November 2011. While sessions occur year-round, the name stuck.

Logo of the November Project

History

Founded by Brogan Graham and Bojan Mandaric, both Northeastern crew alumni, the group was started as a way to keep working out through Boston's cold winter months. The pair made a pact to continue to meet at 6:30 am every day through the month of November.^[2][3]

Since that original promise, the group has grown to hundreds of members who exercise multiple times a week in a number of cities around the United States, Canada, Asia and Europe. Membership is open and free to the general public. The group employs several recruiting strategies including a blog, a Facebook page,^[4] and a Twitter account,^[5] in addition to various media outlets including Runner's World magazine,^[6][7][8] the Boston Globe,^[9][10][11] and NPR.^[12]

The group selected specific locations within the city of Boston (as well as immediate communities such as Brookline and Cambridge) for its workouts. The standard locations include Harvard Stadium for its stairs, and Corey Hill Outlook Park (also known as "Summit Ave.") in Brookline.

Locations

As of June 1, 2022^[update], November Project is active in 58 locations across the world:^{[13][14][15][16][17][18][19]}

Location Name	Location	Start date	Monday workout	Wednesday workout	Friday workout	Pre-NP name	Ref
November Project Boston	Boston, MA	11 November 2011	Various Locations	Harvard Stadium	Corey Hill, Summit Ave Brookline, MA		^[20]^[21]
November Project Madison	Madison, WI	13 February 2013	N/A	Bascom Hill	State Capitol Steps		^[22]^[23]^[24]
November Project San Francisco	San Francisco, CA	1 May 2013	Dolores Park	Alta Plaza Park	Rotating Hill Workouts		^[25]^[26]^[27]^[28]^[29]
November Project Canada	Edmonton, AB	11 September 2013	Various locations	Royal Glenora Stairs (fall/winter) Commonwealth Stadium (spring/summer)	Walterdale Hill		^[30]^[31]
November Project Denver	Denver, CO	23 October 2013	N/A	Civic Center Park	Governor's Park		^[32]^[33]
November Project DC	Washington, D.C.	23 October 2013	Meridian Hill Park, Peace Circle on the last Monday of every month	Lincoln Memorial Steps	Various locations		^[34]^[33]
November Project San Diego	San Diego, CA	23 October 2013	Rotating Locations	Bea Evanson Fountain, Balboa Park, San Diego	N/A		^[35]^[33]
November Project Baltimore	Baltimore, MD	15 January 2014	N/A	Federal Hill Park	Patterson Park		^[36]^[37]
November Project Philadelphia	Philadelphia, PA	15 January 2014	N/A	Rocky Steps, Philadelphia Museum of Art	Various locations		^[38]^[37]
November Project Indianapolis	Indianapolis, IN	15 January 2014	N/A	Indiana War Memorial	Various locations		^[39]^[37]
November Project New York	New York, NY	5 March 2014	Morningside Park (Harlem)	Gracie Mansion	Various locations		^[40]^[41]^[42]
November Project Los Angeles	Los Angeles, CA	5 March 2014	N/A	Griffith Observatory	Rotating Hill Workouts		^[43]^[41]
November Project Milwaukee	Milwaukee, WI	5 March 2014	N/A	The Calling statue west of the Art Museum	Rotating locations around the city		^[44]^[41]
November Project Minneapolis	Minneapolis, MN	5 March 2014	N/A	Gold Medal Park	Various Locations Around the Twin Cities		^[45]^[41]
November Project New Orleans	New Orleans, LA	16 April 2014	Various Locations	Mercedes-Benz Superdome	Shelter 1 - Lakeshore Dr		^[46]^[47]
November Project Chicago	Chicago, IL	14 May 2014	N/A	Kwanusila Totem Pole	Cloud Gate		^[48]
November Project Winnipeg	Winnipeg, MB	6 March 2015	N/A	The Forks	Spring-Fall at the Legislative Building	WPG Gone Rogue	^[49]
November Project Calgary	Calgary, AB	9 March 2015	Various locations	Memorial Stairs	N/A	Calgary Fit Mob	^[50]
November Project Virginia Beach	Virginia Beach, VA	11 March 2015	N/A	Mount Trashmore Park	N/A	Heroic Hearts Project	^[51]^[52]
November Project Phoenix	Phoenix, AZ	1 July 2015	Rotating Hill Workouts at locations in Phoenix and Tempe, Arizona	Papago Park Amphitheater	N/A		^[15]^[53]
November Project Vancouver	Vancouver, BC	8 July 2015	N/A	Queen Elizabeth Park	N/A		^[15]^[54]
November Project Toronto	Toronto, ON	26 August 2015		Rogers Centre		PledgeT.O.Fitness
November Project Kansas City	Kansas City, MO	25 September 2015		National World War I Museum and Memorial		Get Moving KC
November Project Kelowna	Kelowna, BC	25 September 2015		Knox Mountain Park		Kelowna Tribe
November Project Worcester	Worcester, MA	2 October 2015		Fitton Field Football Stadium		Wednesday Workouts - Worcester
November Project Victoria	Victoria, BC	2 December 2015		Beacon Hill Park Petting Zoo		Victoria Sweat Project
November Project Iceland	Reykjavík, IS	16 December 2015		University of Iceland	Hallgrímskirkja	Áform
November Project Novi Sad	Novi Sad, Serbia	15 January 2016	N/A	Petrovaradin Fortress (Tuesday)	Danube Park	Dobro Jutro	^[55]^[56]
November Project Seattle	Seattle, WA	26 March 2016		Seattle Center	Various locations	Gas Works Wednesday Workout
November Project Amsterdam	Amsterdam, NL	7 September 2016		Nemo Museum		Amsterdam Fit Project
November Project London	London, UK	7 September 2016		Duke of York Column		Hour of Power London
November Project Hong Kong	Hong Kong	23 October 2016		Sun Yat-sen Memorial Park		justshowuphk
November Project Orlando	Orlando, FL	2 December 2016		Harbor Park at Lake Baldwin		Orlando Fit Project
November Project Montreal	Montreal, QC	12 April 2017		Nelson’s Column		Projet Sweat Montréal
November Project Dallas	Dallas, TX	19 April 2017		Winspear Opera House		We Run Big D
November Project Richmond	Richmond, VA	19 April 2017		Virginia Museum of Fine Arts		All The Way Up RVA
November Project Ottawa	Ottawa, ON	3 May 2017		Parliament Hill (during the summer at TD Place Stadium, Lansdowne Park)		Work it YOW
November Project Regina	Regina, SK	10 May 2017				QueenCity Fit
November Project Austin	Austin, TX	10 May 2017		Waterloo Park	Butler Park	Project Austin
November Project Brooklyn	Brooklyn, NY	12 May 2017		Fort Greene Park		Kings County Fit Club
November Project Portland	Portland, OR	17 May 2017				PDX Fit Project	^[57]
November Project Malaysia	Miri, Malaysia	14 June 2017				Myyfitnessfeat	^[58]
November Project Buffalo	Buffalo, NY	21 June 2017		Albright Knox Art Gallery		Run This Town 716
November Project Atlanta	Atlanta, GA	18 October 2017		Ponce City Market		Fitlanta Movement	^[59]
November Project Grand Rapids	Grand Rapids, MI	27 December 2017		Corner of Lyon & Bostwick		Carpe Diem GR	^[18]
November Project West LA	West Los Angeles, CA	25 April 2018	N/A	Drake Stadium	N/A	Westside Wednesdays	^[60]^[61]
November Project Syracuse	Syracuse, NY	23 May 2018	N/A	Thornden Park Water Tower	N/A	Cuse Community Fitness	^[62]^[63]
November Project Oakland	Oakland, CA	23 May 2018	N/A	Lake Merritt	N/A	East Bay Free Fitness	^[64]^[65]
November Project Providence	Providence, RI	30 May 2018	N/A	Rhode Island State House	N/A	Providence Project
November Project Newport	Newport, RI	30 May 2018	N/A	Easton's Beach	N/A	Newport Fit Club
November Project Rochester	Rochester, NY	17 July 2019	N/A	Cobbs Hill Reservoir	N/A	Roc Free Fitness
November Project Toulouse	Toulouse, France	10 July 2019	N/A	Place Saint-Pierre	N/A		^[66]^[67]^[68]
November Project Scioto Mile	Columbus, OH	28 Aug 2019	N/A	Genoa Park	N/A	Crushing it Columbus
November Project WWW	World Wide Web	27 July 2021	N/A	Zoom	N/A
November Project Calgary	Calgary, AB	1 June 2022	N/A	Rotating locations	N/A	YYCFitFam
November Project Maui	Maui, HI	1 June 2022	N/A	Waipuilani Park	N/A	Maui Project
November Project Maine	Portland, ME	1 June 2022	N/A	Rotating locations	N/A	Portland Sweat Project
November Project Sydney	Sydney, AUS	1 June 2022	N/A	Campbell's Cove Lookout	N/A	Sydney Fitness Project
November Project Tacoma	Tacoma, WA	1 June 2022	N/A	Point Ruston	N/A	The Tacoma Project

Collaborations

Over the years, November Project has worked alongside fitness brands, most notably New Balance, The North Face, Knockaround Sunglasses, and Brooks.

New Balance

In July 2013, New Balance launched an advertising campaign centered around the fitness group. The campaign was titled "Runnovation" and focused on the shift in running from being a solitary sport to a social and group-based activity. “This campaign is built on the strong foundation that we, as a brand, have in driving and supporting innovation in the sport of running,” says Hilary Keates, New Balance director of global marketing and brand management.^[1]

The advertisements were placed in Men’s Journal, Outside Magazine, Running Times, Women's Running, Competitor, Men’s Health, and Women’s Health.^[2]

The North Face

Beginning on March 31, 2015, The North Face and November Project launched jointly hosted workouts on Tuesday and Thursday evenings. The events were held under the name Mountain Athletics and primarily focused on strength training and conditioning.^[3]

The workouts were hosted in five cities in the U.S.: San Francisco, Washington D.C., New York, Chicago and Boston. ^[4]

Brooks Running

In April 2019, Brooks Running began sponsoring November Project.^[69]

References

1. Graham, Brogan. "November Project". Retrieved December 13, 2012.
2. Muther, Christopher (November 15, 2012). "November Project members embrace exercise, one another". Boston Globe. Retrieved December 13, 2012.
3. Goldberg, Carey (November 2, 2012). "Two Guys Walk Into A Bar And A Free Fitness 'Movement' Is Born". WBUR National Public Radio. Retrieved December 13, 2012.
4. "November Project on Facebook".
5. "@nov_project on Twitter".
6. "The November Project Celebrates the December Cover". Runner's World. Retrieved April 18, 2014.
7. Daniloff, Caleb. "Hugs, Sweat & Cheers". Runner's World. Retrieved April 18, 2014.
8. McGoldrick, Hannah. "November Project Pays Back Community by Shoveling". Runner's World. Retrieved April 18, 2014.
9. Ross, Mike. "Facebook meets boot camp". Boston Globe. Retrieved April 18, 2014.
10. Muther, Christopher. "November Project members embrace exercise, one another". Boston Globe. Retrieved April 18, 2014.
11. Miller, Joshua. "For some, fitness and camaraderie come first". Boston Globe. Retrieved April 18, 2014.
12. Goldberg, Carey. "Two Guys Walk Into A Bar And A Free Fitness 'Movement' Is Born". WBUR. Retrieved April 18, 2014.
13. "Warm Welcome to #Turbo15 – November Project Surges & Now Owns 15 Cities - November Project". Retrieved July 17, 2016.
14. "The Week of Insanity (BOS & NOLA!!!)". November Project. Retrieved April 17, 2014.
15. "VANCOUVER AND PHOENIX JOIN THE FAMILY, NOW KNOWN AS #21HumpBeat". November Project. Retrieved August 26, 2015.
16. "Welcome, Tribe. - November Project". Retrieved July 17, 2016.
17. "Locations – November Project". november-project.com. Retrieved September 20, 2017.
18. "WELCOME TO NUMBER 45 GRAND RAPIDS". November Project. Retrieved December 28, 2017.
19. "SYRACUSE! SYRACUSE! OAKLAND! OAKLAND! The two new tribes officially join the NP Movement today! 47 cities worldwide!". Retrieved May 25, 2018.
20. "Boston, MA". November Project. Retrieved April 18, 2014.
21. "November Project™ – Open to Public". November Project. Retrieved April 18, 2014.
22. "Madison, WI". November Project. Retrieved April 18, 2014.
23. "November Project 608". @Nov_Project_MSN. Retrieved April 18, 2014.
24. "NP Expansion". November Project. Retrieved September 20, 2017.
25. "San Francisco, CA". November Project. Retrieved August 10, 2014.
26. "Brilliant start to SF". November Project-San Francisco. Retrieved September 21, 2017.
27. "November Project SF has acquired the coveted stencils". November Project-San Francisco. Retrieved September 21, 2017.
28. "For the love of the newbie group". November Project. Retrieved September 21, 2017.
29. "We're Proud of You [+ a note on our move!] (SF)". Retrieved July 16, 2018.
30. "Edmonton, AB Canada". November Project. Retrieved April 18, 2014.
31. "Real Plan for Wednesday". November Project. Retrieved April 18, 2014.
32. "Denver CO". November Project. Retrieved April 18, 2014.
33. "NOVEMBER PROJECT IS OFFICIALLY IN 7 CITIES! TODAY'S #POWERFUL7". November Project. Retrieved April 18, 2014.
34. "Washington, DC". November Project. Retrieved April 18, 2014.
35. "San Diego CA". November Project. Retrieved April 18, 2014.
36. "Baltimore, MD". November Project. Retrieved April 18, 2014.
37. "It's Official – #POWER10 had its first workout". November Project. Retrieved April 18, 2014.
38. "Philadelphia, PA". November Project. Retrieved April 18, 2014.
39. "Indianapolis, IN". November Project. Retrieved April 18, 2014.
40. "New York, NY". November Project. Retrieved April 18, 2014.
41. "Warm Welcome to #Turbo15 – November Project Surges & Now Owns 15 Cities". November Project. Retrieved April 18, 2014.
42. "Summer Fridays". November Project. Retrieved May 22, 2014.
43. "Los Angeles". November Project. Retrieved April 18, 2014.
44. "Milwaukee, WI". November Project. Retrieved April 18, 2014.
45. "Minneapolis, MN". November Project. Retrieved April 18, 2014.
46. "New Orleans, LA". November Project. Retrieved April 18, 2014.
47. "The Week of Insanity (BOS & NOLA!!!)". November Project. Retrieved April 18, 2014.
48. "Chicago, IL | November Project". November Project. Retrieved July 17, 2016.
49. ""Winnipeg Gone Rogue" gone November Project". November Project. November Project. Retrieved March 10, 2015.
50. "Calgary Fit Mob turned November Project". November Project. November Project. Retrieved March 10, 2015.
51. "Civil Shades of Grey". November Project. Retrieved March 17, 2015.
52. "Banananananananana (YEG)". November Project. Retrieved March 17, 2015.
53. "Phoenix, AZ". November Project. Retrieved August 26, 2015.
54. "Vancouver, BC". November Project. Retrieved August 26, 2015.
55. "NP Sŕbija". November Project Serbia. Retrieved September 28, 2017.
56. "Please Allow Me To Introduce Myself". November Project. Retrieved September 28, 2017.
57. "November Project PDX Kick-Off Workout". November Project PDX. Retrieved September 28, 2017.
58. "November Project Malaysia 14th June 2017". November Project Malaysia. Retrieved September 28, 2017.
59. "Local group joins international fitness movement, November Project". Atlanta Journal-Constitution. Retrieved December 28, 2017.
60. "NOVEMBER PROJECT WEST LA!!!". November Project. Retrieved May 25, 2018.
61. "West Los Angeles, CA". November Project. Retrieved May 25, 2018.
62. "What a Wednesday!!!🙌🏽We were grateful and honored to host the one and only @bmandaric for DAY ONE!!". Retrieved May 25, 2018.
63. "November Project Syracuse". Retrieved May 25, 2018.
64. "The East Bay Free Fitness Caterpillar Has Become the November Project Oakland Butterfly". November Project. Retrieved May 25, 2018.
65. "Oakland (OAK)". November Project. Retrieved May 25, 2018.
66. "Fifty Nifty Sections (BOS)". November Project. Retrieved July 10, 2019.
67. "Toulouse, France". November Project. Retrieved July 10, 2019.
68. "It's Official we are NOVEMBER PROJECT TOULOUSE 🔥 !". Retrieved July 10, 2019.
69. "Brooks x November Project = Awesome". November Project. Retrieved July 10, 2019.

Bibliography

• Rubin, Courtney (March 25, 2015), "The Early-Morning Workout Flash Mob", The New York Times
• MacVean, Mary (October 10, 2015), "How hugs make everything better, even running the stairs at the Hollywood Bowl", Los Angeles Times
• Muther, Christopher (November 15, 2012), November Project members embrace exercise, one another, The Boston Globe
• Daniloff, Caleb (November 8, 2013), Hug, Sweat & Cheers, Runner's World
• Tsong, Nicole (January 18, 2016), The November Project is a great idea, if you like 6:29 a.m. winter workouts outside, The Seattle Times
• Young, Bob (October 1, 2015), November Project fitness group blossoms in Phoenix, The Arizona Republic
• Earle, Caroline (March 20, 2015), The North Face Is Partnering with the November Project, BostInno
• Hallett, Vicky (September 16, 2014), "November Project: Hugs and fitness", The Washington Post
• Atwood, Kylie (September 30, 2014), November Project: More than a fitness movement, CBS News
• Earle, Caroline (January 28, 2015), Apparently the November Project Really Is Weatherproof, BostInno
• Salz, Allison (July 3, 2014), Oilers' captain Andrew Ference's November Project gaining popularity in Edmonton, Edmonton Sun
• Tappen, Kathryn (October 12, 2013), Tapped In: Ference talks Oilers, November Project, NHL.com
• Malamut, Melissa (July 9, 2013), New Balance Launches Ad Campaign With Local Runners, Boston Magazine
• Willey, David (November 7, 2013), Strength in Numbers, Runner's World

External links

• Official website