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Gimmick (professional wrestling)

In professional wrestling, a gimmick generally refers to a wrestler's in-ring persona, character, behaviour, attire and/or other distinguishing traits while performing which are usually artificially created in order to draw fan interest.

WWE wrestler Rey Mysterio uses a Mexican 'luchador' gimmick.

These in-ring personalities often involve costumes, makeup and catchphrases that they shout at their opponents or the fans.

Gimmicks can be designed to work as good guys/heroes (babyfaces) or bad guys/villains (heels) depending on the wrestler's desire to be popular or hated by the crowd. A tweener gimmick falls between the two extremes, such as wrestlers who manifests many heel and face traits such as Randy Orton's viper gimmick. A wrestler may portray more than one gimmick over their career depending on the angle or the wrestling promotion that they are working for at that time.

Promotions will use gimmicks on more than one person, albeit at different times, occasionally taking advantage of a masked character which allows for the identity of the wrestler in question to be concealed. Razor Ramon was portrayed by both Scott Hall and Rick Bognar and Diesel was portrayed by Kevin Nash and then Glen Jacobs.

Occasionally, a wrestler uses a gimmick as a tribute to another worker; such is the case of Ric Flair's Nature Boy persona which he took on as an homage to the original Nature Boy, Buddy Rogers.

When a wrestler acts outside their gimmick this is known as 'breaking kayfabe', a term showing pro wrestling's linkages to theatre, where the more common term "breaking the fourth wall" is used.

Gimmicks are annually rated for the Wrestling Observer Newsletter awards by the publication's owner, professional wrestling journalists, and various industry insiders, such as Dave Meltzer, promoters, agents and performers, other journalists, historians, and fans. The two awards are given to the best and worst gimmick of that year.

History Edit

 
Photo postcard of Gorgeous George, one of pro wrestling's first modern gimmicks

Beginnings (1860s to 1940s) Edit

Pro wrestling's history has been tied to the use of gimmicks from its infancy. From its circus origins in the 1830s, showmen presented wrestlers under names such as “Edward, the steel eater”, “Gustave d’Avignon, the bone wrecker”, or “Bonnet, the ox of the low Alps” and challenged the public to knock them down for 500 francs.[1]

During the late 19th century-early 20th century, when wrestler Frank Gotch rose to prominence, the focus became on contests largely legitimate (see catch wrestling), which largely resulted in the abandoning previous character gimmicks.

Television era (1950s to 1970s) Edit

It was not until the First Golden Age of Professional Wrestling in the United States during the 1940s–1950s, when Gorgeous George created pro wrestling's first major gimmick. His heel character focused on his looks and quickly antagonized the fans with his exaggerated effeminate behavior, drawing jealousy to the fans. Such showmanship was unheard of for the time; and consequently, arena crowds grew in size as fans turned out to ridicule George.[2]

Gorgeous George's impact and legacy on wrestling gimmicks was enormous, demonstrating how fast television changed the product from athletics to performance. Before him, wrestlers gimmicks imitated "ethnic terrors"—Nazis, Middle Eastern Muslims (Arabs, Turks, Persians, Afghans, etc.), Japanese, Russians, etc.—but his success birthed a more individualistic and narcissist form of character.[3]

He was one of the first pro-wrestlers to use entrance music, "Pomp and Circumstance" which always played as he made his way to the ring.[4]

In Britain, television took British wrestling to the next level when in 1964, it went full-time as part of the World of Sport show.

The style of wrestling at the time was unique with strong emphasis on clean technical wrestling. Heels made up a minority of the roster, with most shows containing an abnormally high proportion of clean sportsmanly matches between two "blue-eyes" (as faces were known backstage in the UK). This would remain the case for several decades to come. Gimmick matches were a rarity, midget wrestling failed to catch on, while women were banned by the Greater London Council until the late 1970s.

Explosion (1980–present) Edit

 
Hogan making his entrance at SummerSlam in 2005

During the Golden Age of pro wrestling in the 1980s–1990s, a rise of cartoonish, outlandish gimmicks became popular with the increase of the World Wrestling Federation's popularity.

The WWF contributed to the explosion of gimmicks by becoming the most colorful and well-known wrestling brand because of its child-oriented characters, soap opera dramatics and cartoon-like personas. Most notable was the muscular Hulk Hogan, who marked the 1980s with his "Real-American" gimmick and made his main events into excellent ratings draws. His dominant role in the industry at that time led to this era to be also known as "Hulkamania". Around this time, wrestling became a form of entertainment rather than an official sport.

Other wrestlers from this era with similarly vivid and outlandish characterization include The Iron Sheik, The Ultimate Warrior, Randy Savage, The Undertaker, Sting, Goldust, Roddy Piper, Ric Flair, "The Heartbreak Kid" Shawn Michaels, Big Daddy Cool Diesel, Kwang, The Bushwhackers, Big Boss Man, Tatanka, Razor Ramon, Sgt. Slaughter, Irwin R. Schyster, among many others.

Following the Attitude era, the emphasis of gimmicks has been more realistic with wrestlers portraying themselves or actual people without the exaggeration, freakishness or fantastical qualities. It's also more common for the wrestlers to use their actual names. Wrestlers like Randy Orton, Batista, Bobby Lashley, John Cena, and Brock Lesnar are prime examples. All the said wrestlers are depicted as less-exaggerated average people.

Although rare, colorful and cartoon-like characters remain in the WWE, such as Shinsuke Nakamura (a wildly random, erratic mixed martial arts enigma, emotionally charged by the sound of violins) and Matt Riddle (a stereotypical carefree, barefoot surfer Valley boy).[5] Outside WWE, some wrestlers have made names for themselves on the crowded independent circuit by adopting absurdist comedy gimmicks intended to be understood by post-kayfabe fans as purely fictional characters. Two such wrestlers whose independent-scene popularity got them noticed and eventually signed by the internationally televised promotion All Elite Wrestling are Orange Cassidy, an emotionless slacker who puts as little effort as possible into his matches and frequently wrestles with his hands in his pockets; and Danhausen, a demonic but somewhat-bumbling figure in horror face paint who claims to be "very nice, very evil" and attempts to put curses on his opponents.

Common gimmicks Edit

Related to origin Edit

Exaggerating the characteristics of a wrestler's (on occasion fabricated) origin is one of the most commonly exploited gimmicks, in which overarching characteristics of a character play up to clichés and stereotypes.

 
Abdullah the Butcher created his Arabian sadist gimmick, but he was actually born in Canada

A long list of wrestlers in this category includes: Albanian (Rezar), Arab (The Sheik, The Sultan, Muhammad Hassan), African (Kamala, Abdullah The Butcher, Akeem, Apollo Crews), American (The Patriot, Hulk Hogan, 'Hacksaw' Jim Duggan, Jack Swagger), Australian (The Bushwackers, Outback Jack, Nathan Jones, Buddy Murphy), Austrian (Walter), Brazilian (Arturo Ruas, Taynara Conti), Bulgarian (Rusev), Canadian (Team Canada (TNA), Team Canada (WCW)), Chinese (Xia Li, Boa), Cowboy (Bob Orton Jr.), Cuban (Razor Ramon), Dominican (No Way Jose), Dutch (Aleister Black), English (William Regal, Lord Alfred Hayes, Gentleman Jack Gallagher), Fijian (Jimmy Snuka), French (La Résistance), German (Alexander Wolfe, Marcel Barthel), Guyanese (Ezekiel Jackson), Hawaiian (Crush, Leilani Kai, Ricky Steamboat), Indian (The Great Khali, Jinder Mahal, Akam), Iranian (The Iron Sheik, Ariya Daivari), Irish (Finlay, Sheamus), Israeli (Noam Dar), Italian (FBI, Santino Marella, Fabian Aichner), Jamaican (Kofi Kingston), Japanese (The Orient Express, Mr. Fuji, Kai En Tai), Korean (Gail Kim), Lithuanian (Aksana), Mexican (Alberto Del Rio, Eddie Guerrero, The Mexicools), Moldovan (Alex Koslov, Marina Shafir) Native American/American Indian (Chief Jay Strongbow, Tatanka), New Zealander/Maori (The Sheepherders, Dakota Kai), Puerto Rican (Carlito Colón, Primo and Epico), Polish (Dabba-Kato/Commander Azeez,), Russian (Vladimir Kozlov, Nikolai Volkoff, Lana), Samoan (Samoa Joe, The Wild Samoans, Roman Reigns, The Usos) Scottish (Drew McIntyre, Roddy Piper), South African (Adam Rose, Justin Gabriel) Swiss (Cesaro), Thai (Super Invader), Tongan (Haku, Tama Tonga, Tanga Loa), and Welsh (Mason Ryan).

The undeniable influence of the Puroresu style in the world of professional wrestling has resulted in many wrestlers using fabricated Japanese origins or being billed from a Japanese city, without actually being natives of the country. Prime examples of this include Yokozuna, Awesome Kong, Hawaiians Professor Tanaka and Mr. Fuji, and British wrestler Kendo Nagasaki. Several Japanese wrestlers who wrestle outside of their home country are known to play up or exaggerate aspects of their cultural heritage as part of their gimmicks for an overseas audience.

Masked Edit

 
Mil Máscaras was the first masked wrestler to perform at Madison Square Garden

Masked wrestlers made their appearance in Europe (Theobaud Bauer in France, 1865) and the United States (Mort Henderson as "Masked Marvel" in 1915) considerably earlier than in Mexico, but it was the latter that popularised the use of masks. This, in some cases to signify a high-flyer style, influenced by Lucha Libre.

A specific masked gimmick may be used by more than one wrestler at a wrestling company's request since their identity can be permanently concealed. This is the case of Mexican Sin Cara and Japanese Tiger Mask. Masks also allow a wrestler to perform as more than one character for a variety of wrestling promotions. In Mexico, a masked wrestler's identity is often not even a matter of public record, and being unmasked, usually as a stipulation of losing a match, is considered a great humiliation. It is a major taboo for a Mexican wrestler who has lost his mask to start wearing one again, though this has occasionally been violated, as in the case of Rey Mysterio.

Other wrestlers who have used masks in their performances include: The Masked Superstar, Mexican-American Kalisto, Lince Dorado, Gran Metalik, or Japanese legend Jushin Thunder Liger.

Sports Edit

A high number of wrestlers who start their careers in another sport incorporate their athletic abilities as part of their act. That is the case for Olympic medallist Kurt Angle, who previously competed in freestyle wrestling and alludes to it in his attire and wrestling style. Brock Lesnar is also an ex-amateur wrestler, NFL player and UFC champion. Welsh wrestler Mason Ryan is also a former Gladiator and football player. English wrestler Wade Barrett was also a former bare-knuckle fighter as well as Elijah Burke who is also a former amateur boxer. Former MMA fighters Ronda Rousey and Shayna Baszler also uses their MMA background as part of their characters as well as former American Ninja Warrior competitor Kacy Catanzaro, former kung-fu fighter Xia Li, and Matt Riddle, who always wrestles barefooted during matches, presuming that he had an MMA background career in the past before debuting in WWE along with Mojo Rawley's "hyperactive" wrestling style due to being a former NFL player before debuting WWE as well as the stable The Four Horsemen.

Superheroes, supervillains and other comic-based characters Edit

 
Sting's gimmick alteration in the mid-1990s was influenced by The Crow

The theatrical nature of professional wrestling easily blends with comic hero and villain characters, made popular in the 1980s by legend The Ultimate Warrior and Sting, whose character was inspired by the 1994 movie The Crow, based on the comic book of the same name.

Other wrestlers with superhero and supervillain gimmicks include late WWE Hall of Famer Dusty Rhodes' sons Gold and Stardust, Big Van Vader, Bam Bam Bigelow, Pierre Carl Ouellet, Dr. Luther, the magician Phantasio, Icarus, Super Eric, Dexter Lumis, Samoan Rosey during his "the Super Hero in Training" (the S.H.I.T.) phase and his tag-team partner The Hurricane and valet Super Stacy, Earthquake/Avalanche and his tag-team partner Typhoon in The Natural Disasters stable, and tag-teams The Road Warriors, Demolition, KroniK, The Assassins, The Super Assassins, The Machines, and most recently, The Ascension, and The Viking Raiders/War Machine.

Some of these characters are brought during very short periods of time for entertainment value. The Joker and Harley Quinn from the Batman comics have inspired wrestling attire for Sting and Alexa Bliss respectively. Finn Bálor's Demon King persona is visually based on Spider-Man villains Venom and Carnage. Sandman's character name is also based on Spider-Man villain Sandman as well as Rhyno, whose character name was based on a pun on the Spider-Man villain Rhino. Raven's character name was based on DC Comics superhero, Raven. Kenny Omega's taunts were inspired by video games since he was a big fan of them. Mantaur's character name was also based on a pun on the word Minotaur, a half-man, half-bull creature from Greek Mythology. Luchasaurus' character name is a portmanteau of "lucha libre" and "dinosaurus". Tag-team The Super Smash Brothers's name was based on the video game franchise Super Smash Bros. Nikki Cross also changed her gimmick and name like that of a superhero, into Nikki A.S.H. (Almost a Superhero). TNA's Dean Roll's ring name, Shark Boy, became the inspiration for the 3D film, The Adventures of Sharkboy and Lavagirl in 3-D.

Supernatural-based characters Edit

 
Wrestling Observer Newsletter awarded The Undertaker in "Deadman" form Best Gimmick award a record five times in a row

Similarly to superheroes and supervillains, supernatural characters add to entertainment value. Most famously in this category is The Undertaker, considered one of the most respected wrestlers in the business, whose gimmick is a horror-themed character of an undead, macabre and paranormal dark presence prone to scare tactics. He was managed by the ghostly character that was Paul Bearer and tagged with his half-brother Kane in The Brothers of Destruction stable.

Other wrestlers displaying supposed supernatural powers include Matt Hardy (as his Broken/Woken persona), and his younger brother Jeff Hardy (as his Brother Nero/Willow character), Mordecai, Waylon Mercy, Jake "The Snake" Roberts, Papa Shango, The Boogeyman, Abyss, and most recently Asuka, Aleister Black, and Bray Wyatt's The Fiend, and stables The Three Faces of Fear, and The Dungeon of Doom. Japanese Onryo portrays a dead wrestler who returned for vengeance.

Raven was the leader of five stables; Raven's Nest, The Flock, The Dead Pool, The Gathering, and Serotonin.

The Brood was a vampire stable, composed of Gangrel, Christian and Edge.[6]

Alexa Bliss was also given a different gimmick after her alliance with Bray Wyatt in late 2020s, appearing suddenly and sometimes attacking the other wrestlers, the same things that Bray Wyatt would do.

Juggernaut Edit

Since its beginnings in the circus circuit, the professional wrestler's stereotype has been that of large, powerful and strong, most notably Kane upon his arrival to the WWF/E. Various wrestlers have banked on the larger size which has influenced their in-ring style and persona.

Notable examples of these kind include Swede Tor Johnson (181 kg), Gorilla Monsoon (182 kg), Giant González (8 ft 0 in), André the Giant (7 ft 4 in), The Great Khali (7 ft 3 in), Big Show (7 ft 2 in), Awesome Kong and Nia Jax (123 kg).

Midget Edit

Similarly to juggernauts, since its beginnings in the circus circuit, the professional wrestler's stereotype has been that of small, but powerful and strong like those of dwarves of Norse mythology. Various wrestlers have banked on the small size which has influenced their in-ring style and persona.

Notable examples of these kind include the leprechaun Hornswoggle, El Torito and other various dwarfed versions of other various wrestlers.

Educational Edit

Education is a rare gimmick in wrestling due to the fact that, most times, the wrestler is a former real-life student or scholar of a school, a college, a university, or a TAFE, who also worked as a cheerleader, a coach, a dean, a librarian, a teacher, or even a principal. Wrestlers who used this gimmick include NXT wrestlers, e.g. Alex Riley etc., Bobby "The Brain" Heenan, Sgt. Slaughter, Dean Douglas, Jonathan Coachman, Michelle McCool's "sexy teacher" character, The Miz's and Jack Swagger's "student" amateur background characters, Damien Sandow's "Intellectual Savior of the Unwashed Masses" character, and "The Librarian" Peter Avalon and his manager Leva Bates, and tag-teams The Steiner Brothers, The Spirit Squad, and most recently, Team Rhodes Scholars, American Alpha, and Chase University.

Bad News reporter Edit

Bad News reporter characters are a villainous gimmick; due to any "bad news" reported to the fans by a "bad guy" (heel); but is quite rare since that fans are not quite interested in it either. Wrestlers who used this gimmick include Bad News Brown, and most recently, "Bad News" Barrett.

Religious Edit

Religion is often a rare gimmick in Professional Wrestling due to its controversial nature. Wrestlers who used this gimmick include Friar Ferguson, and most recently, "Bolieve" Bo Dallas, and "The Monday Night Messiah" Seth Rollins.

Hardcore technician Edit

Whilst being way beyond over the limit from some sheer violence is scary in some matches, hardcore technician gimmicks are also another popular choice for gimmicks, due to the fans being over with getting used to watching sheer violence as they don't shy away from it either. These include Abdullah the Butcher, and Bruiser Brody, which came popular into other professional wrestling companies like ECW wrestlers, e.g. Terry Funk, Hardcore Holly, New Jack, and Mick Foley/Mankind/Cactus Jack, etc., CZW wrestlers, e.g. John Zandig, Necro Butcher, Wifebeater, Nick Mondo, and Nick Gage, etc., AEW wrestlers, e.g. The Blade, and The Butcher, etc., Japanese Wrestlers Atsushi Onita, Toshiaki Kawada, and Jun Kasai, and tag-teams The Motor City Machine Guns, and most recently, The Mechanics, and Heavy Machinery.

Music-based characters Edit

Music influences are another popular choice for gimmicks. In the 80's, The Honky Tonk Man worked with a Elvisesque character. Elias also works well with his musician guitar character. Rapping was demonstrated by R-Truth/K-Kwik's original rapper character along with Road Dogg and John Cena worked during the first years of his career with a rapper gimmick. Other music genre types were demonstrated by CM Punk's straight edge iconoclast hardcore punk, party boys No Way Jose and Adam Rose, Cameron Grimes, Rick Boogs, Rockstar Spud, Heath Slater, Lance Archer, Chris Jericho, Jeff Jarrett, Marty Jannetty, The Honky Tonk Man, Disco Inferno, One Man Gang, Buck Zumhofe, WWE's Brodus Clay and his fun-loving, funk dancing gimmick "The Funkasaurus" and Fandango who includes salsa dancing in his routine, and AEW's Jack Evans who usually does breakdancing in the ring during entrances or when he's won a match, and tag-teams The Public Enemy, Badd Company, The Rockers, The Rock 'n' Roll Express, The Rhythm and Blues, and most recently, The Vaudevillains. AEW's Adam Williams is also a professional wrestler and a real-life guitarist.

Comedy Edit

 
Doink the Clown is a comedic gimmick that has been used by several wrestlers

Whilst humor has long been present in professional wrestling matches and many wrestlers incorporate elements of comedy in their act, full-on comedic gimmicks are not commonly seen. These are sometimes reserved for wrestlers who not always have the stereotypical physique required in the industry and instead exploit their entertainment abilities.

Initiated by English wrestler Les Kellett, wrestlers who fall under this category are Doink The Clown which was majorly portrayed by Matt Osborne until his death in 2013, which inspired others like Scottish comedian and actor Grado, Ring of Honor's Colt Cabana, Santino Marella, James Ellsworth, and Eugene's "mentally disabled boy" character, Japanese Wrestlers Stalker Ichikawa, Gran Naniwa, Kuishinbo Kamen and Toru Yano, Charlie Haas during his impersonations run, and WWE's 1990s turkey character Gobbledy Gooker, and rooster character Red Rooster, WCW's Brian Pillman, and Al Snow along with his mannequin prop called "Head" which he used as a sidekick companion during segments while addressing the fans. And recently, The New Day pursued a joyous gimmick, giving them a character heavily associated with the fans. Damien Sandow also falls under this category due to his 'stunt double' gimmick in late 2014 where he copied whatever his on-screen mentor The Miz did, due to the latter using a gimmick of an arrogant movie star. R-Truth also influenced his character with some of his comedic activities, such as breaking out a joke, dancing and finding out his opponent to win the 24/7 Championship in a strange and funny way.

Charity Edit

Characters who do charity are depicted as a heroic gimmick due to real-life charity. Wrestlers who used this gimmick include Sweet Daddy Siki, Brother Love, "Make a Difference" Fatu, Dude Love, and most recently, "The Doctor of Hug-o-nomics" Bayley, and tag-team Men on a Mission.

Self-absorbed Edit

Usually a villainous gimmick, initiated by Gorgeous George, due to the jealousy of the good looks the fans want to have for themselves. Wrestlers that followed on with this trend include Sonny Kiss, Angel Garza, "The Untouchable" Carmella, Lana with her catchphrase, "I am the best in the world", "Dashing" Cody Rhodes, "The Black Machismo" Jay Lethal, "The Artist Collective" Sami Zayn, "The Masterpiece" Chris Masters, Byron Saxton, "The Swiss Superman" Antonio Cesaro, Dolph Ziggler with his "perfection" gimmick, The Miz with his catchphrase, "AWESOME", Randy Orton, "The Glamazon" Beth Phoenix, Carlito Caribbean Cool, "The Phenominal" AJ Styles, "Glorious" Bobby Roode, "The Almighty" Bobby Lashley, "The Golden Standard" Shelton Benjamin, Scotty 2 Hotty, "The Rated R Superstar" Edge, The "Great One" Rock, "The World's Strongest Man" Mark Henry, Val Venis, "The Heartbreak Kid" Shawn Michaels, "Big Sexy" Kevin Nash, Lex Luger's "The Narcissist" character, "Beautiful" Bobby Eaton, Ravishing Rick Rude, "The Model" Rick Martel, "Adorable" Adrian Adonis, Hulk Hogan, "Macho Man" Randy Savage, Jesse "The Body" Ventura, "The Nature Boy" Ric Flair and his daughter, "Handsome" Harley Race, "Classy" Freddie Blassie, AEW's "Pretty" Peter Avalon, and Powerhouse Hobbs, TNA's Mr Pec-tacular, Brian Christopher's Grand Master Sexay, Billy Gunn's Mr Ass, Curt Hennig's Mr Perfect, Paul Orndorff's Mr Wonderful, NXT's Tyler Breeze, Lacey Evans, and "The Finest" Kona Reeves, and tag-teams The Mexicools, and Too Cool, as well as women's tag-teams The Beautiful People, LayCool, Fire and Desire, and The IIconics.

Hollywood movie star Edit

Hollywood movie stars are occasionally villainous due to fame outside of wrestling as a real-life Hollywood actor/actress. These include "Hollywood" Hulk Hogan, The Rock, and most recently, Batista, John Cena, The Miz, and David Otunga's A-list character, and tag-teams The Hollywood Blondes, and MNM, and most recently, The Bollywood Boyz, despite being of Indian descent and being billed from the famous Indian filming district of Bollywood, Mumbai (Bombay), instead which they were named after (although the name "Bollywood" was borrowed from the word "Hollywood" but with a "B" instead of a "H" to describe a famous filming district in Mumbai (Bombay), in India, which it was named after).

Authority figure-based characters Edit

 
WWE promoter Vince McMahon regularly portrayed a heel onscreen authority figure

Authority figures are apparently villainous but sometimes as heroic characters as wrestlers and non-wrestlers (e.g. referees, general managers, security, police, etc.) as well depending on the storyline. Some wrestlers also use a character based on an authority over other people. These include non-wrestlers like managers, and wrestlers like The Mountie, Big Boss Man, "The Alpha Male" Marcus Cor Von, Consequences Creed, "The Man" Becky Lynch, "The Boss" Sasha Banks, Sean O'Haire's devil advocate gimmick, and David Otunga's legal adviser character, ECW's 911, and stables New World Order, Right to Censor, The Truth Commission, The Acolytes Protection Agency, 3-Minute Warning, and most recently, The Authors of Pain, The Shield, and The Authority.

Money-based characters (Evil billionaire/Millionaire tyrant) Edit

The evil billionaire/millionaire tyrant character works well as a villain — due to the jealousy of the fans who want the things "money can't buy" for themselves which they can't afford — in contrast to professional wrestling's working-class fan-base. It is because of this audience that Dusty Rhodes' Common Man or "American Dream" was highly successful with the crowds.

The original gimmick of this type was created by "Million Dollar Man" Ted DiBiase, which consequently inspired wrestlers like his son, which includes being owners of the promotion, like Mr. McMahon and his family (including his son and daughter (since they are the real owners of WWE)), and most recently, "The Dream" Velveteen Dream, and stables The Diamond Exchange, The Beverly Brothers, The Million Dollar Corporation, Money Inc., Beer Money, Inc., and most recently, The Prime Time Players, The Street Profits, and The Hurt Business. JBL used his real-life work as Wall Street investor as base for his JBL character.

Ruthless ruler Edit

Similarly to evil billionaire/millionaire tyrant characters, and even authority figures, ruthless ruler characters are mostly a villainous gimmick based on real-life royals, imperials, empires, monarchs, or around other non-royal characters, like bureaucrats, aristocrats, diplomats, nobles, and gents. Wrestlers who originally used this gimmick include Lord Alfred Hayes, which inspired others like Baron von Raschke, "King" James Valiant, The Duke of Dorchester, Jerry "The King" Lawler, The Sultan, King Booker, Hunter Hearst Helmsley, Prince Nana, Tiger Ali Singh's rich and arrogant Asiatic heir character and his manservant Babu, William Regal's arrogant royal noble English ambassador character and his manager Sir William, and most recently, Dalton Castle, Gentleman Jack Gallagher, Baron Corbin who uses the gimmick of a villainous and an evil king, after winning the 2019 king of the ring tournament, but lost to Shinsuke Nakamura who is using the gimmick like that of the Japanese emperor after winning the "Battle For The Crown" against Corbin, Roman Reigns who is using the gimmick of the head of the table and the tribal chief, representing his tribe, upon his heel turn, Jinder Mahal as the Modern Maharaja, associating with his Indian ancestry, Apollo Crews as a proud representative of Nigeria, and Alberto Del Rio's arrogant rich Mexican aristocrat character and his personal ring announcer, Ricardo Rodriguez, and stables The Nation of Domination, The Kings of Wrestling, The British Invasion, The British Bulldogs, The Blue Bloods, Los Conquistadores, and most recently, The Kingdom, The Undisputed Era, and The Imperium.

Hated crime gang/Terrorist thugs/Bad guy bandits/Mafia mobsters Edit

Hated crime gang/terrorist thugs/bad guy bandits/mafia mobsters work perfectly well as villainous gimmick due to real-life crime gangs, terrorist thugs, bandits, and mobsters but has become a more popular gimmick (partially due to being over with fans who seem to be more malicious, malevolent, violent, aggressive, erratic, or hostile, and seem show no respect, remorse or sympathy — especially when they show some profanity — to the heels, even if they are trying to be friendly, polite, or nice to them, especially when they are telling them they are or telling them to by placating them). These include Razor Ramon, The Brooklyn Brawler, Stone Cold Steve Austin, Eddie Guerrero and Chavo Guerrero with their catchphrase, "I lie, I cheat, I steal"/"We lie, We cheat, We steal", "Brutal" Bob Evans, Beer City Bruiser, Shannon Moore, John Cena's "thug nature" character, and most recently, Eddie Edwards, Sami Callihan, Darby Allin, and Bandido, and tag-teams Cryme Tyme, D-Generation X, The New Age Outlaws, The Disciples of Apocalypse, The Gangstas/The Gangstanators, FBI, LAX, Mexican America, La Familia, The Forever Hooligans, and most recently, Riott Squad, The Forgotten Sons, Social Outcasts, Enzo Amore and Big Cass, Sanity, Aces & Eights, The Bullet Club, and Retribution.

Other usage Edit

  • Within professional wrestling in insider usage the word 'gimmick' has come to refer to an array of other related terms, including any weapon or foreign object used during a match or the scripted quality of a match.[7]
  • In backstage lingo, gimmick is also a stand-in for basically any physical noun or set of moves in a match.
  • Gimmicked is used to describe an object that is altered or rigged for use in a match. For example, a gimmicked table or chair which would be precut or made to fall apart more easily.[8]
  • An event that is referred to as a gimmick event is one that is centred around a match type, such as the pay-per-view events WWE Hell in a Cell and WWE TLC: Tables, Ladders, & Chairs.[9]
  • The term is also a euphemism for hormone-enhancing drugs, namely steroids and growth hormone, which have historically been linked to the sport.
  • It has also been used by people in the profession to describe casual marijuana use, as wrestlers will refer to 'smoking the gimmick'.

See also Edit

References Edit

  1. ^ . unitedworldwrestling.org. Archived from the original on 2016-03-27. Retrieved 2016-02-08.
  2. ^ Thesz, Lou. Hooker. p. 100.
  3. ^ Assael, Shaun. Sex, Lies, and Headlocks. p. 11.
  4. ^ Foley, Mick (2010). The Fabulous, Freaky, Unusual History of Pro Wrestling (Unusual Histories). Velocity Business Publishing. pp. 48. ISBN 978-1429647892.
  5. ^ ""CHARACTER" ACTORS - Jim Cornette.com". jimcornette.com.
  6. ^ Shields, Brian; Sullivan, Kevin (2009). WWE Encyclopedia. DK. p. 46. ISBN 978-0-7566-4190-0.
  7. ^ Shoemaker, David (13 August 2014). "Grantland Dictionary: Pro Wrestling Edition".
  8. ^ "Wrestling Dictionary of Terms".
  9. ^ Ferrer, Mike (August 2, 2012). "What is it that differentiates classic PPVs from "Gimmick PPVs"?". Súper Luchas (in Spanish). Retrieved January 21, 2022.

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This article needs additional citations for verification Please help improve this article by adding citations to reliable sources Unsourced material may be challenged and removed Find sources Gimmick professional wrestling news newspapers books scholar JSTOR January 2022 Learn how and when to remove this template message In professional wrestling a gimmick generally refers to a wrestler s in ring persona character behaviour attire and or other distinguishing traits while performing which are usually artificially created in order to draw fan interest WWE wrestler Rey Mysterio uses a Mexican luchador gimmick These in ring personalities often involve costumes makeup and catchphrases that they shout at their opponents or the fans Gimmicks can be designed to work as good guys heroes babyfaces or bad guys villains heels depending on the wrestler s desire to be popular or hated by the crowd A tweener gimmick falls between the two extremes such as wrestlers who manifests many heel and face traits such as Randy Orton s viper gimmick A wrestler may portray more than one gimmick over their career depending on the angle or the wrestling promotion that they are working for at that time Promotions will use gimmicks on more than one person albeit at different times occasionally taking advantage of a masked character which allows for the identity of the wrestler in question to be concealed Razor Ramon was portrayed by both Scott Hall and Rick Bognar and Diesel was portrayed by Kevin Nash and then Glen Jacobs Occasionally a wrestler uses a gimmick as a tribute to another worker such is the case of Ric Flair s Nature Boy persona which he took on as an homage to the original Nature Boy Buddy Rogers When a wrestler acts outside their gimmick this is known as breaking kayfabe a term showing pro wrestling s linkages to theatre where the more common term breaking the fourth wall is used Gimmicks are annually rated for the Wrestling Observer Newsletter awards by the publication s owner professional wrestling journalists and various industry insiders such as Dave Meltzer promoters agents and performers other journalists historians and fans The two awards are given to the best and worst gimmick of that year Contents 1 History 1 1 Beginnings 1860s to 1940s 1 2 Television era 1950s to 1970s 1 3 Explosion 1980 present 2 Common gimmicks 2 1 Related to origin 2 2 Masked 2 3 Sports 2 4 Superheroes supervillains and other comic based characters 2 5 Supernatural based characters 2 6 Juggernaut 2 7 Midget 2 8 Educational 2 9 Bad News reporter 2 10 Religious 2 11 Hardcore technician 2 12 Music based characters 2 13 Comedy 2 14 Charity 2 15 Self absorbed 2 16 Hollywood movie star 2 17 Authority figure based characters 2 18 Money based characters Evil billionaire Millionaire tyrant 2 19 Ruthless ruler 2 20 Hated crime gang Terrorist thugs Bad guy bandits Mafia mobsters 3 Other usage 4 See also 5 ReferencesHistory Edit nbsp Photo postcard of Gorgeous George one of pro wrestling s first modern gimmicksBeginnings 1860s to 1940s Edit Pro wrestling s history has been tied to the use of gimmicks from its infancy From its circus origins in the 1830s showmen presented wrestlers under names such as Edward the steel eater Gustave d Avignon the bone wrecker or Bonnet the ox of the low Alps and challenged the public to knock them down for 500 francs 1 During the late 19th century early 20th century when wrestler Frank Gotch rose to prominence the focus became on contests largely legitimate see catch wrestling which largely resulted in the abandoning previous character gimmicks Television era 1950s to 1970s Edit It was not until the First Golden Age of Professional Wrestling in the United States during the 1940s 1950s when Gorgeous George created pro wrestling s first major gimmick His heel character focused on his looks and quickly antagonized the fans with his exaggerated effeminate behavior drawing jealousy to the fans Such showmanship was unheard of for the time and consequently arena crowds grew in size as fans turned out to ridicule George 2 Gorgeous George s impact and legacy on wrestling gimmicks was enormous demonstrating how fast television changed the product from athletics to performance Before him wrestlers gimmicks imitated ethnic terrors Nazis Middle Eastern Muslims Arabs Turks Persians Afghans etc Japanese Russians etc but his success birthed a more individualistic and narcissist form of character 3 He was one of the first pro wrestlers to use entrance music Pomp and Circumstance which always played as he made his way to the ring 4 In Britain television took British wrestling to the next level when in 1964 it went full time as part of the World of Sport show The style of wrestling at the time was unique with strong emphasis on clean technical wrestling Heels made up a minority of the roster with most shows containing an abnormally high proportion of clean sportsmanly matches between two blue eyes as faces were known backstage in the UK This would remain the case for several decades to come Gimmick matches were a rarity midget wrestling failed to catch on while women were banned by the Greater London Council until the late 1970s Explosion 1980 present Edit nbsp Hogan making his entrance at SummerSlam in 2005Main article 1980s wrestling boom During the Golden Age of pro wrestling in the 1980s 1990s a rise of cartoonish outlandish gimmicks became popular with the increase of the World Wrestling Federation s popularity The WWF contributed to the explosion of gimmicks by becoming the most colorful and well known wrestling brand because of its child oriented characters soap opera dramatics and cartoon like personas Most notable was the muscular Hulk Hogan who marked the 1980s with his Real American gimmick and made his main events into excellent ratings draws His dominant role in the industry at that time led to this era to be also known as Hulkamania Around this time wrestling became a form of entertainment rather than an official sport Other wrestlers from this era with similarly vivid and outlandish characterization include The Iron Sheik The Ultimate Warrior Randy Savage The Undertaker Sting Goldust Roddy Piper Ric Flair The Heartbreak Kid Shawn Michaels Big Daddy Cool Diesel Kwang The Bushwhackers Big Boss Man Tatanka Razor Ramon Sgt Slaughter Irwin R Schyster among many others Following the Attitude era the emphasis of gimmicks has been more realistic with wrestlers portraying themselves or actual people without the exaggeration freakishness or fantastical qualities It s also more common for the wrestlers to use their actual names Wrestlers like Randy Orton Batista Bobby Lashley John Cena and Brock Lesnar are prime examples All the said wrestlers are depicted as less exaggerated average people Although rare colorful and cartoon like characters remain in the WWE such as Shinsuke Nakamura a wildly random erratic mixed martial arts enigma emotionally charged by the sound of violins and Matt Riddle a stereotypical carefree barefoot surfer Valley boy 5 Outside WWE some wrestlers have made names for themselves on the crowded independent circuit by adopting absurdist comedy gimmicks intended to be understood by post kayfabe fans as purely fictional characters Two such wrestlers whose independent scene popularity got them noticed and eventually signed by the internationally televised promotion All Elite Wrestling are Orange Cassidy an emotionless slacker who puts as little effort as possible into his matches and frequently wrestles with his hands in his pockets and Danhausen a demonic but somewhat bumbling figure in horror face paint who claims to be very nice very evil and attempts to put curses on his opponents Common gimmicks EditRelated to origin Edit Exaggerating the characteristics of a wrestler s on occasion fabricated origin is one of the most commonly exploited gimmicks in which overarching characteristics of a character play up to cliches and stereotypes nbsp Abdullah the Butcher created his Arabian sadist gimmick but he was actually born in CanadaA long list of wrestlers in this category includes Albanian Rezar Arab The Sheik The Sultan Muhammad Hassan African Kamala Abdullah The Butcher Akeem Apollo Crews American The Patriot Hulk Hogan Hacksaw Jim Duggan Jack Swagger Australian The Bushwackers Outback Jack Nathan Jones Buddy Murphy Austrian Walter Brazilian Arturo Ruas Taynara Conti Bulgarian Rusev Canadian Team Canada TNA Team Canada WCW Chinese Xia Li Boa Cowboy Bob Orton Jr Cuban Razor Ramon Dominican No Way Jose Dutch Aleister Black English William Regal Lord Alfred Hayes Gentleman Jack Gallagher Fijian Jimmy Snuka French La Resistance German Alexander Wolfe Marcel Barthel Guyanese Ezekiel Jackson Hawaiian Crush Leilani Kai Ricky Steamboat Indian The Great Khali Jinder Mahal Akam Iranian The Iron Sheik Ariya Daivari Irish Finlay Sheamus Israeli Noam Dar Italian FBI Santino Marella Fabian Aichner Jamaican Kofi Kingston Japanese The Orient Express Mr Fuji Kai En Tai Korean Gail Kim Lithuanian Aksana Mexican Alberto Del Rio Eddie Guerrero The Mexicools Moldovan Alex Koslov Marina Shafir Native American American Indian Chief Jay Strongbow Tatanka New Zealander Maori The Sheepherders Dakota Kai Puerto Rican Carlito Colon Primo and Epico Polish Dabba Kato Commander Azeez Russian Vladimir Kozlov Nikolai Volkoff Lana Samoan Samoa Joe The Wild Samoans Roman Reigns The Usos Scottish Drew McIntyre Roddy Piper South African Adam Rose Justin Gabriel Swiss Cesaro Thai Super Invader Tongan Haku Tama Tonga Tanga Loa and Welsh Mason Ryan The undeniable influence of the Puroresu style in the world of professional wrestling has resulted in many wrestlers using fabricated Japanese origins or being billed from a Japanese city without actually being natives of the country Prime examples of this include Yokozuna Awesome Kong Hawaiians Professor Tanaka and Mr Fuji and British wrestler Kendo Nagasaki Several Japanese wrestlers who wrestle outside of their home country are known to play up or exaggerate aspects of their cultural heritage as part of their gimmicks for an overseas audience Masked Edit Main article Wrestling mask nbsp Mil Mascaras was the first masked wrestler to perform at Madison Square GardenMasked wrestlers made their appearance in Europe Theobaud Bauer in France 1865 and the United States Mort Henderson as Masked Marvel in 1915 considerably earlier than in Mexico but it was the latter that popularised the use of masks This in some cases to signify a high flyer style influenced by Lucha Libre A specific masked gimmick may be used by more than one wrestler at a wrestling company s request since their identity can be permanently concealed This is the case of Mexican Sin Cara and Japanese Tiger Mask Masks also allow a wrestler to perform as more than one character for a variety of wrestling promotions In Mexico a masked wrestler s identity is often not even a matter of public record and being unmasked usually as a stipulation of losing a match is considered a great humiliation It is a major taboo for a Mexican wrestler who has lost his mask to start wearing one again though this has occasionally been violated as in the case of Rey Mysterio Other wrestlers who have used masks in their performances include The Masked Superstar Mexican American Kalisto Lince Dorado Gran Metalik or Japanese legend Jushin Thunder Liger Sports Edit A high number of wrestlers who start their careers in another sport incorporate their athletic abilities as part of their act That is the case for Olympic medallist Kurt Angle who previously competed in freestyle wrestling and alludes to it in his attire and wrestling style Brock Lesnar is also an ex amateur wrestler NFL player and UFC champion Welsh wrestler Mason Ryan is also a former Gladiator and football player English wrestler Wade Barrett was also a former bare knuckle fighter as well as Elijah Burke who is also a former amateur boxer Former MMA fighters Ronda Rousey and Shayna Baszler also uses their MMA background as part of their characters as well as former American Ninja Warrior competitor Kacy Catanzaro former kung fu fighter Xia Li and Matt Riddle who always wrestles barefooted during matches presuming that he had an MMA background career in the past before debuting in WWE along with Mojo Rawley s hyperactive wrestling style due to being a former NFL player before debuting WWE as well as the stable The Four Horsemen Superheroes supervillains and other comic based characters Edit nbsp Sting s gimmick alteration in the mid 1990s was influenced by The CrowThe theatrical nature of professional wrestling easily blends with comic hero and villain characters made popular in the 1980s by legend The Ultimate Warrior and Sting whose character was inspired by the 1994 movie The Crow based on the comic book of the same name Other wrestlers with superhero and supervillain gimmicks include late WWE Hall of Famer Dusty Rhodes sons Gold and Stardust Big Van Vader Bam Bam Bigelow Pierre Carl Ouellet Dr Luther the magician Phantasio Icarus Super Eric Dexter Lumis Samoan Rosey during his the Super Hero in Training the S H I T phase and his tag team partner The Hurricane and valet Super Stacy Earthquake Avalanche and his tag team partner Typhoon in The Natural Disasters stable and tag teams The Road Warriors Demolition KroniK The Assassins The Super Assassins The Machines and most recently The Ascension and The Viking Raiders War Machine Some of these characters are brought during very short periods of time for entertainment value The Joker and Harley Quinn from the Batman comics have inspired wrestling attire for Sting and Alexa Bliss respectively Finn Balor s Demon King persona is visually based on Spider Man villains Venom and Carnage Sandman s character name is also based on Spider Man villain Sandman as well as Rhyno whose character name was based on a pun on the Spider Man villain Rhino Raven s character name was based on DC Comics superhero Raven Kenny Omega s taunts were inspired by video games since he was a big fan of them Mantaur s character name was also based on a pun on the word Minotaur a half man half bull creature from Greek Mythology Luchasaurus character name is a portmanteau of lucha libre and dinosaurus Tag team The Super Smash Brothers s name was based on the video game franchise Super Smash Bros Nikki Cross also changed her gimmick and name like that of a superhero into Nikki A S H Almost a Superhero TNA s Dean Roll s ring name Shark Boy became the inspiration for the 3D film The Adventures of Sharkboy and Lavagirl in 3 D Supernatural based characters Edit nbsp Wrestling Observer Newsletter awarded The Undertaker in Deadman form Best Gimmick award a record five times in a rowSimilarly to superheroes and supervillains supernatural characters add to entertainment value Most famously in this category is The Undertaker considered one of the most respected wrestlers in the business whose gimmick is a horror themed character of an undead macabre and paranormal dark presence prone to scare tactics He was managed by the ghostly character that was Paul Bearer and tagged with his half brother Kane in The Brothers of Destruction stable Other wrestlers displaying supposed supernatural powers include Matt Hardy as his Broken Woken persona and his younger brother Jeff Hardy as his Brother Nero Willow character Mordecai Waylon Mercy Jake The Snake Roberts Papa Shango The Boogeyman Abyss and most recently Asuka Aleister Black and Bray Wyatt s The Fiend and stables The Three Faces of Fear and The Dungeon of Doom Japanese Onryo portrays a dead wrestler who returned for vengeance Raven was the leader of five stables Raven s Nest The Flock The Dead Pool The Gathering and Serotonin The Brood was a vampire stable composed of Gangrel Christian and Edge 6 Alexa Bliss was also given a different gimmick after her alliance with Bray Wyatt in late 2020s appearing suddenly and sometimes attacking the other wrestlers the same things that Bray Wyatt would do Juggernaut Edit Since its beginnings in the circus circuit the professional wrestler s stereotype has been that of large powerful and strong most notably Kane upon his arrival to the WWF E Various wrestlers have banked on the larger size which has influenced their in ring style and persona Notable examples of these kind include Swede Tor Johnson 181 kg Gorilla Monsoon 182 kg Giant Gonzalez 8 ft 0 in Andre the Giant 7 ft 4 in The Great Khali 7 ft 3 in Big Show 7 ft 2 in Awesome Kong and Nia Jax 123 kg Midget Edit Main article Midget wrestling Similarly to juggernauts since its beginnings in the circus circuit the professional wrestler s stereotype has been that of small but powerful and strong like those of dwarves of Norse mythology Various wrestlers have banked on the small size which has influenced their in ring style and persona Notable examples of these kind include the leprechaun Hornswoggle El Torito and other various dwarfed versions of other various wrestlers Educational Edit Education is a rare gimmick in wrestling due to the fact that most times the wrestler is a former real life student or scholar of a school a college a university or a TAFE who also worked as a cheerleader a coach a dean a librarian a teacher or even a principal Wrestlers who used this gimmick include NXT wrestlers e g Alex Riley etc Bobby The Brain Heenan Sgt Slaughter Dean Douglas Jonathan Coachman Michelle McCool s sexy teacher character The Miz s and Jack Swagger s student amateur background characters Damien Sandow s Intellectual Savior of the Unwashed Masses character and The Librarian Peter Avalon and his manager Leva Bates and tag teams The Steiner Brothers The Spirit Squad and most recently Team Rhodes Scholars American Alpha and Chase University Bad News reporter Edit Bad News reporter characters are a villainous gimmick due to any bad news reported to the fans by a bad guy heel but is quite rare since that fans are not quite interested in it either Wrestlers who used this gimmick include Bad News Brown and most recently Bad News Barrett Religious Edit Religion is often a rare gimmick in Professional Wrestling due to its controversial nature Wrestlers who used this gimmick include Friar Ferguson and most recently Bolieve Bo Dallas and The Monday Night Messiah Seth Rollins Hardcore technician Edit Main article Hardcore wrestling Whilst being way beyond over the limit from some sheer violence is scary in some matches hardcore technician gimmicks are also another popular choice for gimmicks due to the fans being over with getting used to watching sheer violence as they don t shy away from it either These include Abdullah the Butcher and Bruiser Brody which came popular into other professional wrestling companies like ECW wrestlers e g Terry Funk Hardcore Holly New Jack and Mick Foley Mankind Cactus Jack etc CZW wrestlers e g John Zandig Necro Butcher Wifebeater Nick Mondo and Nick Gage etc AEW wrestlers e g The Blade and The Butcher etc Japanese Wrestlers Atsushi Onita Toshiaki Kawada and Jun Kasai and tag teams The Motor City Machine Guns and most recently The Mechanics and Heavy Machinery Music based characters Edit Music influences are another popular choice for gimmicks In the 80 s The Honky Tonk Man worked with a Elvisesque character Elias also works well with his musician guitar character Rapping was demonstrated by R Truth K Kwik s original rapper character along with Road Dogg and John Cena worked during the first years of his career with a rapper gimmick Other music genre types were demonstrated by CM Punk s straight edge iconoclast hardcore punk party boys No Way Jose and Adam Rose Cameron Grimes Rick Boogs Rockstar Spud Heath Slater Lance Archer Chris Jericho Jeff Jarrett Marty Jannetty The Honky Tonk Man Disco Inferno One Man Gang Buck Zumhofe WWE s Brodus Clay and his fun loving funk dancing gimmick The Funkasaurus and Fandango who includes salsa dancing in his routine and AEW s Jack Evans who usually does breakdancing in the ring during entrances or when he s won a match and tag teams The Public Enemy Badd Company The Rockers The Rock n Roll Express The Rhythm and Blues and most recently The Vaudevillains AEW s Adam Williams is also a professional wrestler and a real life guitarist Comedy Edit nbsp Doink the Clown is a comedic gimmick that has been used by several wrestlersWhilst humor has long been present in professional wrestling matches and many wrestlers incorporate elements of comedy in their act full on comedic gimmicks are not commonly seen These are sometimes reserved for wrestlers who not always have the stereotypical physique required in the industry and instead exploit their entertainment abilities Initiated by English wrestler Les Kellett wrestlers who fall under this category are Doink The Clown which was majorly portrayed by Matt Osborne until his death in 2013 which inspired others like Scottish comedian and actor Grado Ring of Honor s Colt Cabana Santino Marella James Ellsworth and Eugene s mentally disabled boy character Japanese Wrestlers Stalker Ichikawa Gran Naniwa Kuishinbo Kamen and Toru Yano Charlie Haas during his impersonations run and WWE s 1990s turkey character Gobbledy Gooker and rooster character Red Rooster WCW s Brian Pillman and Al Snow along with his mannequin prop called Head which he used as a sidekick companion during segments while addressing the fans And recently The New Day pursued a joyous gimmick giving them a character heavily associated with the fans Damien Sandow also falls under this category due to his stunt double gimmick in late 2014 where he copied whatever his on screen mentor The Miz did due to the latter using a gimmick of an arrogant movie star R Truth also influenced his character with some of his comedic activities such as breaking out a joke dancing and finding out his opponent to win the 24 7 Championship in a strange and funny way Charity Edit Characters who do charity are depicted as a heroic gimmick due to real life charity Wrestlers who used this gimmick include Sweet Daddy Siki Brother Love Make a Difference Fatu Dude Love and most recently The Doctor of Hug o nomics Bayley and tag team Men on a Mission Self absorbed Edit Usually a villainous gimmick initiated by Gorgeous George due to the jealousy of the good looks the fans want to have for themselves Wrestlers that followed on with this trend include Sonny Kiss Angel Garza The Untouchable Carmella Lana with her catchphrase I am the best in the world Dashing Cody Rhodes The Black Machismo Jay Lethal The Artist Collective Sami Zayn The Masterpiece Chris Masters Byron Saxton The Swiss Superman Antonio Cesaro Dolph Ziggler with his perfection gimmick The Miz with his catchphrase AWESOME Randy Orton The Glamazon Beth Phoenix Carlito Caribbean Cool The Phenominal AJ Styles Glorious Bobby Roode The Almighty Bobby Lashley The Golden Standard Shelton Benjamin Scotty 2 Hotty The Rated R Superstar Edge The Great One Rock The World s Strongest Man Mark Henry Val Venis The Heartbreak Kid Shawn Michaels Big Sexy Kevin Nash Lex Luger s The Narcissist character Beautiful Bobby Eaton Ravishing Rick Rude The Model Rick Martel Adorable Adrian Adonis Hulk Hogan Macho Man Randy Savage Jesse The Body Ventura The Nature Boy Ric Flair and his daughter Handsome Harley Race Classy Freddie Blassie AEW s Pretty Peter Avalon and Powerhouse Hobbs TNA s Mr Pec tacular Brian Christopher s Grand Master Sexay Billy Gunn s Mr Ass Curt Hennig s Mr Perfect Paul Orndorff s Mr Wonderful NXT s Tyler Breeze Lacey Evans and The Finest Kona Reeves and tag teams The Mexicools and Too Cool as well as women s tag teams The Beautiful People LayCool Fire and Desire and The IIconics Hollywood movie star Edit Hollywood movie stars are occasionally villainous due to fame outside of wrestling as a real life Hollywood actor actress These include Hollywood Hulk Hogan The Rock and most recently Batista John Cena The Miz and David Otunga s A list character and tag teams The Hollywood Blondes and MNM and most recently The Bollywood Boyz despite being of Indian descent and being billed from the famous Indian filming district of Bollywood Mumbai Bombay instead which they were named after although the name Bollywood was borrowed from the word Hollywood but with a B instead of a H to describe a famous filming district in Mumbai Bombay in India which it was named after Authority figure based characters Edit Main article Professional wrestling authority figures nbsp WWE promoter Vince McMahon regularly portrayed a heel onscreen authority figureAuthority figures are apparently villainous but sometimes as heroic characters as wrestlers and non wrestlers e g referees general managers security police etc as well depending on the storyline Some wrestlers also use a character based on an authority over other people These include non wrestlers like managers and wrestlers like The Mountie Big Boss Man The Alpha Male Marcus Cor Von Consequences Creed The Man Becky Lynch The Boss Sasha Banks Sean O Haire s devil advocate gimmick and David Otunga s legal adviser character ECW s 911 and stables New World Order Right to Censor The Truth Commission The Acolytes Protection Agency 3 Minute Warning and most recently The Authors of Pain The Shield and The Authority Money based characters Evil billionaire Millionaire tyrant Edit The evil billionaire millionaire tyrant character works well as a villain due to the jealousy of the fans who want the things money can t buy for themselves which they can t afford in contrast to professional wrestling s working class fan base It is because of this audience that Dusty Rhodes Common Man or American Dream was highly successful with the crowds The original gimmick of this type was created by Million Dollar Man Ted DiBiase which consequently inspired wrestlers like his son which includes being owners of the promotion like Mr McMahon and his family including his son and daughter since they are the real owners of WWE and most recently The Dream Velveteen Dream and stables The Diamond Exchange The Beverly Brothers The Million Dollar Corporation Money Inc Beer Money Inc and most recently The Prime Time Players The Street Profits and The Hurt Business JBL used his real life work as Wall Street investor as base for his JBL character Ruthless ruler Edit Similarly to evil billionaire millionaire tyrant characters and even authority figures ruthless ruler characters are mostly a villainous gimmick based on real life royals imperials empires monarchs or around other non royal characters like bureaucrats aristocrats diplomats nobles and gents Wrestlers who originally used this gimmick include Lord Alfred Hayes which inspired others like Baron von Raschke King James Valiant The Duke of Dorchester Jerry The King Lawler The Sultan King Booker Hunter Hearst Helmsley Prince Nana Tiger Ali Singh s rich and arrogant Asiatic heir character and his manservant Babu William Regal s arrogant royal noble English ambassador character and his manager Sir William and most recently Dalton Castle Gentleman Jack Gallagher Baron Corbin who uses the gimmick of a villainous and an evil king after winning the 2019 king of the ring tournament but lost to Shinsuke Nakamura who is using the gimmick like that of the Japanese emperor after winning the Battle For The Crown against Corbin Roman Reigns who is using the gimmick of the head of the table and the tribal chief representing his tribe upon his heel turn Jinder Mahal as the Modern Maharaja associating with his Indian ancestry Apollo Crews as a proud representative of Nigeria and Alberto Del Rio s arrogant rich Mexican aristocrat character and his personal ring announcer Ricardo Rodriguez and stables The Nation of Domination The Kings of Wrestling The British Invasion The British Bulldogs The Blue Bloods Los Conquistadores and most recently The Kingdom The Undisputed Era and The Imperium Hated crime gang Terrorist thugs Bad guy bandits Mafia mobsters Edit Hated crime gang terrorist thugs bad guy bandits mafia mobsters work perfectly well as villainous gimmick due to real life crime gangs terrorist thugs bandits and mobsters but has become a more popular gimmick partially due to being over with fans who seem to be more malicious malevolent violent aggressive erratic or hostile and seem show no respect remorse or sympathy especially when they show some profanity to the heels even if they are trying to be friendly polite or nice to them especially when they are telling them they are or telling them to by placating them These include Razor Ramon The Brooklyn Brawler Stone Cold Steve Austin Eddie Guerrero and Chavo Guerrero with their catchphrase I lie I cheat I steal We lie We cheat We steal Brutal Bob Evans Beer City Bruiser Shannon Moore John Cena s thug nature character and most recently Eddie Edwards Sami Callihan Darby Allin and Bandido and tag teams Cryme Tyme D Generation X The New Age Outlaws The Disciples of Apocalypse The Gangstas The Gangstanators FBI LAX Mexican America La Familia The Forever Hooligans and most recently Riott Squad The Forgotten Sons Social Outcasts Enzo Amore and Big Cass Sanity Aces amp Eights The Bullet Club and Retribution Other usage EditWithin professional wrestling in insider usage the word gimmick has come to refer to an array of other related terms including any weapon or foreign object used during a match or the scripted quality of a match 7 In backstage lingo gimmick is also a stand in for basically any physical noun or set of moves in a match Gimmicked is used to describe an object that is altered or rigged for use in a match For example a gimmicked table or chair which would be precut or made to fall apart more easily 8 An event that is referred to as a gimmick event is one that is centred around a match type such as the pay per view events WWE Hell in a Cell and WWE TLC Tables Ladders amp Chairs 9 The term is also a euphemism for hormone enhancing drugs namely steroids and growth hormone which have historically been linked to the sport It has also been used by people in the profession to describe casual marijuana use as wrestlers will refer to smoking the gimmick See also EditGlossary of professional wrestling terms KayfabeReferences Edit History of Wrestling United World Wrestling unitedworldwrestling org Archived from the original on 2016 03 27 Retrieved 2016 02 08 Thesz Lou Hooker p 100 Assael Shaun Sex Lies and Headlocks p 11 Foley Mick 2010 The Fabulous Freaky Unusual History of Pro Wrestling Unusual Histories Velocity Business Publishing pp 48 ISBN 978 1429647892 CHARACTER ACTORS Jim Cornette com jimcornette com Shields Brian Sullivan Kevin 2009 WWE Encyclopedia DK p 46 ISBN 978 0 7566 4190 0 Shoemaker David 13 August 2014 Grantland Dictionary Pro Wrestling Edition Wrestling Dictionary of Terms Ferrer Mike August 2 2012 What is it that differentiates classic PPVs from Gimmick PPVs Super Luchas in Spanish Retrieved January 21 2022 Retrieved from https en wikipedia org w index php title Gimmick professional wrestling amp oldid 1172908871, wikipedia, wiki, book, books, library,

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