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Wikipedia

Blogosphere

The blogosphere is made up of all blogs and their interconnections. The term implies that blogs exist together as a connected community (or as a collection of connected communities) or as a social networking service in which everyday authors can publish their opinions.

History Edit

The term was coined on September 10, 1999 by Brad L. Graham, as a joke.[1][2] It was re-coined in 2002 by William Quick,[3] and was quickly adopted and propagated by the warblog community. The term resembles the older word logosphere (from Greek logos meaning word, and sphere, interpreted as world), "the world of words", the universe of discourse.[4][5]

Despite the term's humorous intent, CNN, the BBC, and National Public Radio's programs Morning Edition, Day To Day, and All Things Considered used it several times to discuss public opinion. A number of media outlets in the late 2000s started treating the blogosphere as a gauge of public opinion, and it has been cited in both academic and non-academic work as evidence of rising or falling resistance to globalization, voter fatigue, and many other phenomena,[6] and also in reference to identifying influential bloggers[7] and "familiar strangers" in the blogosphere.[8][9]

Proliferation Edit

In 1999, Pyra Labs opened blogging to the masses by simplifying the process of creating and maintaining personal web spaces. Prior to the creation of Pyra's "Blogger", the number of blogs in existence was thought to be less than one hundred. Blogger led to the birth of the wider blogosphere.[10][11] In 2005, a Gallup poll showed that a third of Internet users read blogs at least on occasion,[12] and in May 2006, a study showed that there were over forty-two million bloggers contributing to the blogosphere. With less than 1 million blogs in existence at the start of 2003, the number of blogs had doubled in size every six months through 2006.[11]

In 2011, it was estimated that there were more than 153 million blogs, with nearly 1 million new posts being produced by the blogosphere each day.[13]

Revenue Edit

In a 2010 Technorati study, 36% of bloggers reported some sort of income from their blogs, most often in the form of ad revenue.[14] This shows a steady increase from their 2009 report, in which 28% of the blogging world reported their blog as a source of income, with the mean annual income from advertisements at $42,548.[15] Other common sources of blog-related income are paid speaking engagements and paid postings.[14] Paid postings may be subject to rules on clearly disclosing commercial advertisements as such (regulated by, for example, the Federal Trade Commission in the US and the Advertising Standards Authority in the UK).

As a social network Edit

Sites such as Technorati, BlogPulse, and Tailrank track the interconnections between bloggers. Taking advantage of hypertext links which act as markers for the subjects the bloggers are discussing, these sites can follow a piece of conversation as it moves from blog to blog. These also can help information researchers study how fast a meme spreads through the blogosphere, to determine which sites are the most important for gaining early recognition.[16] Sites also exist to track specific blogospheres, such as those related by a certain genre, culture, subject matter, or geopolitical location.

Mapping Edit

 
The blogosphere as a network of interconnections

In 2007, following six weeks of observation, social media expert Matthew Hurst mapped the blogosphere, generating the plot to the left based on the interconnections between blogs. The most densely populated areas represent the most active portions of the blogosphere. White dots represent individual blogs. They are sized according to the number of links surrounding that particular blog. Links are plotted in both green and blue, with green representing one-way links and blue representing reciprocal links.[17]

DISCOVER Magazine described six major 'hot spots' of the blogosphere. While points 1 and 2 represent influential individual blogs, point 3 is the perfect example of "blogging island", where individual blogs are highly connected within a sub-community but lack many connections to the larger blogosphere. Point 4 describes a sociopolitical blogging niche, in which links demonstrate the constant dialogue between bloggers who write about the same subject of interest. Point 5 is an isolated sub-community of blogs dedicated to the world of pornography. Lastly, point 6 represents a collection of sports' lovers who largely segregate themselves but still manage to link back to the higher traffic blogs toward the center of the blogosphere.[17]

Merging with other social networks Edit

Over time, the blogosphere developed as its own network of interconnections. In this time, bloggers began to engage in other online communities, specifically social networking sites, melding the two realms of social media together.

According to Technorati's 2010 "State of the Blogosphere" report, 78% of bloggers were using the microblogging service Twitter, with much larger percentages of individuals who blogged as a part-time job (88%) or full-time for a specific company (88%). Almost half of all bloggers surveyed used Twitter to interact with the readers of their blog, while 72% of bloggers used it for blog promotion. For bloggers whose blog was their business (self-employed), 63% used Twitter to market their business. Additionally, according to the report, almost 9 out of 10 (87%) bloggers were using Facebook.[14]

Blogging niches Edit

Within the blogosphere, several sub-communities have developed. These communities are largely divided by genre. Blogs are often identified by a specific genre or topic, such as travel or politics.

  • News blogs have become popular, and have created competition for traditional print newspaper and news magazines. The Huffington Post was ranked the most powerful blog in the world by The Observer in 2008,[18] and has come to dominate current event reporting.
  • Political blogs are often tied to a large media or news corporation, such as "The Caucus" (affiliated with The New York Times), "CNN Political Ticker", and the National Review's "The Corner".
  • Gossip blogs have grown extensively with the development of the blogosphere. One of the first influential gossip bloggers was Perez Hilton, a celebrity and entertainment media gossip blogger. His blog posts tabloid photographs of celebrities, accompanied by captions and comments. Web traffic to the often controversial and raunchy Perez Hilton site increased significantly in 2005, prompting similar gossip blogs, such as TMZ.com to gain popularity.[19]
  • Food blogs allow chefs to share recipes, cooking techniques, and food porn. Food blogs such as 101 Cookbooks, Smitten Kitchen, and Simply Recipes can serve as online cookbooks for followers and often contain restaurant critiques, product reviews, and step-by-step photography for recipes.
  • Fashion blogs have also become large sub-communities following the growth of the blogosphere. blogs like Racked, The Cut, and Fashionista give readers an eye into the fashion industry. Besides fashion news blogs, street style blogs have also become popular. Such bloggers include Scott Schuman (The Sartorialist), Tommy Ton (Jak and Jil), Jane Aldridge (Sea of Shoes), Bryan Grey-Yambao (Bryanboy), and Tavi Gevinson (Style Rookie). They are able to earn considerable livings through advertising, selling their photos and even providing their services as photographers, stylists, and guest designers.
  • Health blogs cover health topics, events and/or related content of the health industry and the general community. A health blog can cover diverse health related concerns such as nutrition and diet, fitness, weight control, diseases, disease management, societal trends affecting health, analysis about health, business of health and health research.
  • Scientific blogs cover different scientific and mathematical topics. Some of these are written by leading researchers, others by interested laymen. These are often free to access and thus provide an alternative to pay walled scientific literature.
  • Genealogy blogs cover a variety of topics related to genealogy and family history, including the genealogy industry, genealogy software and technology, as well as educational "how to" posts related to specific research areas.
  • Philosophy blogs both in analytic philosophy and Continental philosophy are a significant part of the blogosphere, often covering metaphysics, ethics and philosophy of language.

See also Edit

References Edit

  1. ^ . The BradLands. 1999-09-10. Archived from the original on 2011-08-08. Retrieved 2011-12-26.
  2. ^ Axelrod, Laura (January 4, 2010). "Brad L. Graham, coined the term 'blogosphere,' dies at 41". The Birmingham News. Retrieved September 28, 2011.
  3. ^ DailyPundit.com (via Internet Archive)
  4. ^ "Logos." PBS.org. https://www.pbs.org/faithandreason/theogloss/logos-body.html
  5. ^ "Sphere." English for Students. http://www.english-for-students.com/sphere.html
  6. ^ at the Wayback Machine (archived July 13, 2011)Blogosphere: The new political arena, Michael Keren, 2006.
  7. ^ Nitin Agarwal, Huan Liu, Lei Tang, and Philip Yu. "Identifying Influential Bloggers in a Community", First International Conference on Web Search and Data Mining (WSDM08), February 11–12, Stanford, California.
  8. ^ Nitin Agarwal, Huan Liu, John Salerno, and Philip Yu. "Searching for 'Familiar Strangers' on Blogosphere: Problems and Challenges", NSF Symposium on Next-Generation Data Mining and Cyber-enabled Discovery and Innovation. October 10–12, Baltimore, MD.
  9. ^ Nitin Agarwal, Huan Liu, Sudheendra Murthy, Arunabha Sen, and Xufei Wang. "A Social Identity Approach to Identify Familiar Strangers in a Social Network", 3rd Int'l AAAI Conference on Weblogs and Social Media, May 17–20, 2009, San Jose, California.
  10. ^ "All About The Blogosphere". Into The Blogosphere.
  11. ^ a b Joust, K. & Hipolit, M. (2006). Blog explosion. CQ Researcher, 16(22), 505-528.
  12. ^ Saad, L. (2006). Blog Readership Bogged Down. Gallup. http://www.gallup.com/poll/21397/blog-readership-bogged-down.aspx.
  13. ^ . BlogPulse. Nielsen Holdings. Archived from the original on 2011-01-12. Retrieved 2023-05-27.
  14. ^ a b c Sobel, J. (2010). State of the blogosphere.Retrieved October 3, 2011, from http://technorati.com/blogging/article/state-of-the-blogosphere-2010-introduction/ at the Wayback Machine (archived January 6, 2012)
  15. ^ Sussman, M. (2009). State of the blogosphere.Retrieved October 3, 2011, from. Archived from the original on 2012-01-01. Retrieved 2011-10-04.{{cite web}}: CS1 maint: bot: original URL status unknown (link) . Archived from the original on 2011-10-27. Retrieved 2011-10-04.
  16. ^ Investigating the Impact of the Blogosphere: Using PageRank to Determine the Distribution of Attention November 27, 2007, at the Wayback Machine, Kirchhoff, Bruns & Nicolai, 2007.
  17. ^ a b Ornes, S. (2007). Welcome to the blogosphere. DISCOVER Magazine. Retrieved October 3, 2011, from http://discovermagazine.com/2007/may/map-welcome-to-the-blogosphere
  18. ^ Aldred, Jessica (2008-03-09). "The world's 50 most powerful blogs". London: Observer. Retrieved 2008-09-23.
  19. ^ The designation itself is mentioned in, among others, Gray, Tyler (2006-09-28). "Pop goes Perez: How a pudgy Miami poseur became gossip's new queen". Radar Online. Retrieved 2007-02-1

External links Edit

blogosphere, blogosphere, made, blogs, their, interconnections, term, implies, that, blogs, exist, together, connected, community, collection, connected, communities, social, networking, service, which, everyday, authors, publish, their, opinions, contents, hi. The blogosphere is made up of all blogs and their interconnections The term implies that blogs exist together as a connected community or as a collection of connected communities or as a social networking service in which everyday authors can publish their opinions Contents 1 History 2 Proliferation 2 1 Revenue 3 As a social network 3 1 Mapping 3 2 Merging with other social networks 4 Blogging niches 5 See also 6 References 7 External linksHistory EditThe term was coined on September 10 1999 by Brad L Graham as a joke 1 2 It was re coined in 2002 by William Quick 3 and was quickly adopted and propagated by the warblog community The term resembles the older word logosphere from Greek logos meaning word and sphere interpreted as world the world of words the universe of discourse 4 5 Despite the term s humorous intent CNN the BBC and National Public Radio s programs Morning Edition Day To Day and All Things Considered used it several times to discuss public opinion A number of media outlets in the late 2000s started treating the blogosphere as a gauge of public opinion and it has been cited in both academic and non academic work as evidence of rising or falling resistance to globalization voter fatigue and many other phenomena 6 and also in reference to identifying influential bloggers 7 and familiar strangers in the blogosphere 8 9 Proliferation EditIn 1999 Pyra Labs opened blogging to the masses by simplifying the process of creating and maintaining personal web spaces Prior to the creation of Pyra s Blogger the number of blogs in existence was thought to be less than one hundred Blogger led to the birth of the wider blogosphere 10 11 In 2005 a Gallup poll showed that a third of Internet users read blogs at least on occasion 12 and in May 2006 a study showed that there were over forty two million bloggers contributing to the blogosphere With less than 1 million blogs in existence at the start of 2003 the number of blogs had doubled in size every six months through 2006 11 In 2011 it was estimated that there were more than 153 million blogs with nearly 1 million new posts being produced by the blogosphere each day 13 Revenue Edit In a 2010 Technorati study 36 of bloggers reported some sort of income from their blogs most often in the form of ad revenue 14 This shows a steady increase from their 2009 report in which 28 of the blogging world reported their blog as a source of income with the mean annual income from advertisements at 42 548 15 Other common sources of blog related income are paid speaking engagements and paid postings 14 Paid postings may be subject to rules on clearly disclosing commercial advertisements as such regulated by for example the Federal Trade Commission in the US and the Advertising Standards Authority in the UK As a social network EditSites such as Technorati BlogPulse and Tailrank track the interconnections between bloggers Taking advantage of hypertext links which act as markers for the subjects the bloggers are discussing these sites can follow a piece of conversation as it moves from blog to blog These also can help information researchers study how fast a meme spreads through the blogosphere to determine which sites are the most important for gaining early recognition 16 Sites also exist to track specific blogospheres such as those related by a certain genre culture subject matter or geopolitical location Mapping Edit nbsp The blogosphere as a network of interconnectionsIn 2007 following six weeks of observation social media expert Matthew Hurst mapped the blogosphere generating the plot to the left based on the interconnections between blogs The most densely populated areas represent the most active portions of the blogosphere White dots represent individual blogs They are sized according to the number of links surrounding that particular blog Links are plotted in both green and blue with green representing one way links and blue representing reciprocal links 17 DISCOVER Magazine described six major hot spots of the blogosphere While points 1 and 2 represent influential individual blogs point 3 is the perfect example of blogging island where individual blogs are highly connected within a sub community but lack many connections to the larger blogosphere Point 4 describes a sociopolitical blogging niche in which links demonstrate the constant dialogue between bloggers who write about the same subject of interest Point 5 is an isolated sub community of blogs dedicated to the world of pornography Lastly point 6 represents a collection of sports lovers who largely segregate themselves but still manage to link back to the higher traffic blogs toward the center of the blogosphere 17 Merging with other social networks Edit Over time the blogosphere developed as its own network of interconnections In this time bloggers began to engage in other online communities specifically social networking sites melding the two realms of social media together According to Technorati s 2010 State of the Blogosphere report 78 of bloggers were using the microblogging service Twitter with much larger percentages of individuals who blogged as a part time job 88 or full time for a specific company 88 Almost half of all bloggers surveyed used Twitter to interact with the readers of their blog while 72 of bloggers used it for blog promotion For bloggers whose blog was their business self employed 63 used Twitter to market their business Additionally according to the report almost 9 out of 10 87 bloggers were using Facebook 14 Blogging niches EditWithin the blogosphere several sub communities have developed These communities are largely divided by genre Blogs are often identified by a specific genre or topic such as travel or politics News blogs have become popular and have created competition for traditional print newspaper and news magazines The Huffington Post was ranked the most powerful blog in the world by The Observer in 2008 18 and has come to dominate current event reporting Political blogs are often tied to a large media or news corporation such as The Caucus affiliated with The New York Times CNN Political Ticker and the National Review s The Corner Gossip blogs have grown extensively with the development of the blogosphere One of the first influential gossip bloggers was Perez Hilton a celebrity and entertainment media gossip blogger His blog posts tabloid photographs of celebrities accompanied by captions and comments Web traffic to the often controversial and raunchy Perez Hilton site increased significantly in 2005 prompting similar gossip blogs such as TMZ com to gain popularity 19 Food blogs allow chefs to share recipes cooking techniques and food porn Food blogs such as 101 Cookbooks Smitten Kitchen and Simply Recipes can serve as online cookbooks for followers and often contain restaurant critiques product reviews and step by step photography for recipes Fashion blogs have also become large sub communities following the growth of the blogosphere blogs like Racked The Cut and Fashionista give readers an eye into the fashion industry Besides fashion news blogs street style blogs have also become popular Such bloggers include Scott Schuman The Sartorialist Tommy Ton Jak and Jil Jane Aldridge Sea of Shoes Bryan Grey Yambao Bryanboy and Tavi Gevinson Style Rookie They are able to earn considerable livings through advertising selling their photos and even providing their services as photographers stylists and guest designers Health blogs cover health topics events and or related content of the health industry and the general community A health blog can cover diverse health related concerns such as nutrition and diet fitness weight control diseases disease management societal trends affecting health analysis about health business of health and health research Scientific blogs cover different scientific and mathematical topics Some of these are written by leading researchers others by interested laymen These are often free to access and thus provide an alternative to pay walled scientific literature Genealogy blogs cover a variety of topics related to genealogy and family history including the genealogy industry genealogy software and technology as well as educational how to posts related to specific research areas Philosophy blogs both in analytic philosophy and Continental philosophy are a significant part of the blogosphere often covering metaphysics ethics and philosophy of language See also EditBloggernacle Customer engagement Global Voices Online Group blogging J blogosphereReferences Edit Must See http The BradLands 1999 09 10 Archived from the original on 2011 08 08 Retrieved 2011 12 26 Axelrod Laura January 4 2010 Brad L Graham coined the term blogosphere dies at 41 The Birmingham News Retrieved September 28 2011 DailyPundit com via Internet Archive Logos PBS org https www pbs org faithandreason theogloss logos body html Sphere English for Students http www english for students com sphere html Blogosphere in Web Archive at the Wayback Machine archived July 13 2011 Blogosphere The new political arena Michael Keren 2006 Nitin Agarwal Huan Liu Lei Tang and Philip Yu Identifying Influential Bloggers in a Community First International Conference on Web Search and Data Mining WSDM08 February 11 12 Stanford California Nitin Agarwal Huan Liu John Salerno and Philip Yu Searching for Familiar Strangers on Blogosphere Problems and Challenges NSF Symposium on Next Generation Data Mining and Cyber enabled Discovery and Innovation October 10 12 Baltimore MD Nitin Agarwal Huan Liu Sudheendra Murthy Arunabha Sen and Xufei Wang A Social Identity Approach to Identify Familiar Strangers in a Social Network 3rd Int l AAAI Conference on Weblogs and Social Media May 17 20 2009 San Jose California All About The Blogosphere Into The Blogosphere a b Joust K amp Hipolit M 2006 Blog explosion CQ Researcher 16 22 505 528 Saad L 2006 Blog Readership Bogged Down Gallup http www gallup com poll 21397 blog readership bogged down aspx BlogPulse Stats BlogPulse Nielsen Holdings Archived from the original on 2011 01 12 Retrieved 2023 05 27 a b c Sobel J 2010 State of the blogosphere Retrieved October 3 2011 from http technorati com blogging article state of the blogosphere 2010 introduction On web archive at the Wayback Machine archived January 6 2012 Sussman M 2009 State of the blogosphere Retrieved October 3 2011 from Archive link Archived from the original on 2012 01 01 Retrieved 2011 10 04 a href Template Cite web html title Template Cite web cite web a CS1 maint bot original URL status unknown link Day 4 Blogging Revenues Brands and Blogs SOTB 2009 Technorati Blogging Archived from the original on 2011 10 27 Retrieved 2011 10 04 Investigating the Impact of the Blogosphere Using PageRank to Determine the Distribution of Attention Archived November 27 2007 at the Wayback Machine Kirchhoff Bruns amp Nicolai 2007 a b Ornes S 2007 Welcome to the blogosphere DISCOVER Magazine Retrieved October 3 2011 from http discovermagazine com 2007 may map welcome to the blogosphere Aldred Jessica 2008 03 09 The world s 50 most powerful blogs London Observer Retrieved 2008 09 23 The designation itself is mentioned in among others Gray Tyler 2006 09 28 Pop goes Perez How a pudgy Miami poseur became gossip s new queen Radar Online Retrieved 2007 02 1External links Edit nbsp Look up blogosphere in Wiktionary the free dictionary Technorati s State of the Blogosphere Retrieved from https en wikipedia org w index php title Blogosphere amp oldid 1174113957, wikipedia, wiki, book, books, library,

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