Sèleco was born in 1965 as a spin-off from the home appliances maker Zanussi. In the first years of its life, Sèleco produced mostly black and white televisions with the Zanussi or Rex brand. The company was put up for sale in 1984, and was acquired by Gian Mario Rossignolo. He first became chairman and then main stockholder.
During the 1980s, the company launched worldwide marketing campaigns and began sponsoring some of the most famous Italian soccer teams, such as S.S. Lazio.
During the '90s, the company was mainly concentrated on the production of pay-TV decoders, but in 1993 suffered from a loss of competitiveness. With the intent to reshape its position and to get gave new life to the company, Gian Mario Rossignolo bought Brionvega from the Brion family, the founder. This attempt went nowhere, so the company was forced to declare failure in 1997. During the years, Sèleco has passed through ups and downs, and at the end it was overcome by the continuous changes in the electronics world.
After the melt-down, the company and all its interests were bought by the Formenti family. This gave rise to the Sèleco-Formenti Group, owner of the rights for the brands Sèleco, Rex, Phonola, Imperial, Stern, Phoenix, Televideon, Kerion and Webrik.
The Formenti family re-launched the company with the production of CRT-TVs. In 2000, the company suffered a strong crisis, following the price dumping made by Turkish manufacturers. This led to end of the Sèleco and Brionvega story, as the Sèleco-Formenti Group was forced to liquidation.
In 2006, Trademark property were entrusted to Super//Fluo except for the Brionvega brand (bought by Sim2 Multimedia), up to the bankruptcy of company, after which Sèleco went to Selek Technology.
In December 2016, Sèleco was acquired by Twenty S.p.A.,[1] which successively changed its name to Sèleco S.p.A.,[2]moving the company's headquarters and production lines to Trieste.[citation needed] It was revealed that the parent company of Sèleco S.p.A. was owned by Maria Mancini, a woman born in 1939.[2]
^"Twenty completed the acquisition of Sèleco". Home Appliances World. Milan: Tecniche Nuove. 27 December 2016. Retrieved 20 May 2019.
^ abDel Giudice, Elena (28 September 2017). "Una romana di 78 anni è la proprietaria della nuova Sèleco". Messaggero Veneto (in Italian). Retrieved 20 May 2019.
^"Pro Piacenza, la società passa alla Seleco". Corriere dello Sport - Stadio (in Italian). 29 June 2018. Retrieved 13 August 2018.
^"Cessione Società" (Press release) (in Italian). A.S. Pro Piacenza 1919. 29 June 2018. Retrieved 9 September 2018.
sèleco, this, article, needs, additional, citations, verification, please, help, improve, this, article, adding, citations, reliable, sources, unsourced, material, challenged, removed, find, sources, news, newspapers, books, scholar, jstor, 2019, learn, when, . This article needs additional citations for verification Please help improve this article by adding citations to reliable sources Unsourced material may be challenged and removed Find sources Seleco news newspapers books scholar JSTOR May 2019 Learn how and when to remove this template message Seleco S p A is an Italian manufacturer of consumer electronics Seleco S p A TypePrivate companyIndustryConsumer electronicsFounded1965 1965 FounderGiorgio Tranzocchi Lino ZanussiHeadquartersTrieste ItalyArea servedWorldwideProductsTelevision setOwnerMaria Mancini via Sargas S r l ParentSargas S r l Websiteseleco wbr itHistory EditSeleco was born in 1965 as a spin off from the home appliances maker Zanussi In the first years of its life Seleco produced mostly black and white televisions with the Zanussi or Rex brand The company was put up for sale in 1984 and was acquired by Gian Mario Rossignolo He first became chairman and then main stockholder During the 1980s the company launched worldwide marketing campaigns and began sponsoring some of the most famous Italian soccer teams such as S S Lazio During the 90s the company was mainly concentrated on the production of pay TV decoders but in 1993 suffered from a loss of competitiveness With the intent to reshape its position and to get gave new life to the company Gian Mario Rossignolo bought Brionvega from the Brion family the founder This attempt went nowhere so the company was forced to declare failure in 1997 During the years Seleco has passed through ups and downs and at the end it was overcome by the continuous changes in the electronics world After the melt down the company and all its interests were bought by the Formenti family This gave rise to the Seleco Formenti Group owner of the rights for the brands Seleco Rex Phonola Imperial Stern Phoenix Televideon Kerion and Webrik The Formenti family re launched the company with the production of CRT TVs In 2000 the company suffered a strong crisis following the price dumping made by Turkish manufacturers This led to end of the Seleco and Brionvega story as the Seleco Formenti Group was forced to liquidation In 2006 Trademark property were entrusted to Super Fluo except for the Brionvega brand bought by Sim2 Multimedia up to the bankruptcy of company after which Seleco went to Selek Technology In December 2016 Seleco was acquired by Twenty S p A 1 which successively changed its name to Seleco S p A 2 moving the company s headquarters and production lines to Trieste citation needed It was revealed that the parent company of Seleco S p A was owned by Maria Mancini a woman born in 1939 2 Seleco also acquired a football club Pro Piacenza in June 2018 3 4 References Edit Twenty completed the acquisition of Seleco Home Appliances World Milan Tecniche Nuove 27 December 2016 Retrieved 20 May 2019 a b Del Giudice Elena 28 September 2017 Una romana di 78 anni e la proprietaria della nuova Seleco Messaggero Veneto in Italian Retrieved 20 May 2019 Pro Piacenza la societa passa alla Seleco Corriere dello Sport Stadio in Italian 29 June 2018 Retrieved 13 August 2018 Cessione Societa Press release in Italian A S Pro Piacenza 1919 29 June 2018 Retrieved 9 September 2018 Italy portal Companies portalExternal links EditOfficial website Super Fluo Retrieved from https en wikipedia org w index php title Seleco amp oldid 1106181034, wikipedia, wiki, book, books, library,
