Azores Airlines

Azores Airlines, previously known as SATA Internacional,^[1] is a Portuguese airline based in the municipality of Ponta Delgada, on the island of São Miguel in the autonomous archipelago of the Azores.^[2][3] A subsidiary of SATA Air Açores, the airline operates as the international arm of the regional network, connecting the archipelago with Europe and North America, from its hub at João Paulo II Airport.

Azores Airlines

IATA ICAO Callsign S4 RZO AIR AZORES
Founded	1990 (as OceanAir) 1998 (as SATA Internacional) 2015 (as Azores Airlines)
Commenced operations	1998
Operating bases	João Paulo II Airport Humberto Delgado Airport
Focus cities	Lisbon Airport
Frequent-flyer program	SATA Imagine
Fleet size	8
Destinations	17
Parent company	SATA Air Açores
Headquarters	Ponta Delgada, São Miguel, Azores, Portugal
Key people	Luís Rodrigues (CEO)
Website	azoresairlines.pt

History

Early years

 

The SATA Group headquarters in Ponta Delgada

The airline was first established in March 1990 under the name of OceanAir and in 1995 was authorized to operate air transport services as a non-scheduled carrier. SATA Air Açores became the major shareholder when OceanAir suspended service in 1994. It later became the sole owner, and on 20 February 1998 it was re-branded as SATA Internacional, resuming operations on 8 April 1998. The airline became a wholly owned subsidiary of Grupo SATA, which also operates SATA Air Açores.

Following its bid by public tender, SATA Internacional was awarded scheduled routes from Ponta Delgada to Lisbon, Madeira Island and Porto. SATA would later own two tour operators in North America: SATA Express in Canada and Azores Express in the United States.

21st century

 

Azores Airlines Airbus A320-200 in former SATA Internacional livery

In May 2009, SATA adopted a new brand image and a new logo which was applied to its first new Airbus A320-200, registered CS-TKO and named "Diáspora". The new scheme was adopted by both SATA Internacional and SATA Air Açores during the fleet upgrades beginning at the end of the 1990s and lasted until 2015.

In January 2015, the airline announced strategic plans to reduce its debts from €179 million to €40 million by 2020 by reducing its fleet and workforce. Under the plan it would also be renamed to Azores Airlines.^[4] In October 2015, SATA Internacional subsequently announced a major rebranding, including the name change to Azores Airlines and a change of the colour scheme from blue tones to green tones. At the same time, a fleet renewal with Airbus A330 aircraft had been announced.^[1] The first A330 commercial flight took place on 25 March 2016 from Ponta Delgada to Boston.^[5]

In September 2016, the airline announced a change of plans regarding its fleet renewal. While plans to phase in a second Airbus A330 were later cancelled, Azores Airlines ordered two Airbus A321neo on interim lease for 2017-2019 and four Airbus A321LRs to be delivered in 2019 to replace the interim A321neos.^[6] The A310 fleet was fully retired in October 2018,^[7] after which the airline's fleet was composed entirely of narrowbody Airbus aircraft. In July 2019, the airline received its first Airbus A321LR.^[8] As of March 2023 the airline has opted to keep the two interim A321neo. ^[9]

In January 2021, an Airbus A321LR operating Azores Airlines Flight S46865 claimed the record for the longest commercial A321LR flight by duration, which operated as a charter from Lisbon to Bogotá in a time of 9 hours and 49 minutes.^[10][11] The airline surpassed the record previously set by Air Transat for its A321LR flight on 26 October 2020 from Montréal Trudeau to Athens, taking a duration of 8 hours and 20 minutes,^[12] but was later surpassed by TAP Air Portugal on 29 March 2021 with its A321LR flight from Maputo to Praia, for a flight duration of 10 hours and 7 minutes.^[13]

Destinations

Main article: List of Azores Airlines destinations

Azores Airlines operates scheduled domestic flights from the Azores to the Madeira Islands and mainland Portugal, and international flights from the Azores to destinations in Europe and North America, as well as charter flights. Regional flights within the Azores are operated by its parent company, SATA Air Açores.

Interline agreements

Azores Airlines has interlining agreements with the following airlines:^[14]

• Alaska Airlines
• JetBlue
• Porter Airlines
• SATA Air Açores

Codeshare agreements

Azores Airlines has codeshare agreements with the following airlines:

• Air France^[15]
• TAP Air Portugal^[16]
• WestJet^[17]

Fleet

Current fleet

As of August 2023^[update], Azores Airlines operates the following aircraft in its all-Airbus fleet:^[18][19][20]

 

Azores Airlines Airbus A321neo

Azores Airlines Fleet

Aircraft	In service	Orders	Passengers			Notes
			C	Y	Total
Airbus A320-200	3	—	—	168	168	To be retired
Airbus A320neo	0	2^[21]	16	TBD	TBD
Airbus A321LR	3	—	16	174	190^[22]
Airbus A321neo	2	—	16	170	186^[22]
Total	8	2

Smaller aircraft are operated by parent SATA Air Açores under its own air operator's certificate, while longer-range aircraft may be wet-leased from Hi Fly, Plus Ultra Airlines, and EuroAtlantic on a seasonal basis.

Historical fleet

 

Azores Airlines Airbus A310-300 in former SATA Internacional livery

Azores Airlines has previously operated the following aircraft:^[19][20]

Azores Airlines Former fleet

Aircraft	Total	Introduced	Retired
Airbus A310-300	3	1999	2018
Airbus A330-200	1	2016	2018
Boeing 737-300	3	1995	2005
Boeing 737-400	2	2001	2005

Liveries

The airline over its history as SATA Internacional and later as Azores Airlines has iterated various liveries.

SATA Internacional liveries

 

A former SATA Internacional Boeing 737-400 in the airline's second livery

The airline's original livery consisted of an all white fuselage with the name SATA Internacional in ocean blue over the front windows, and a dark blue tail with the company logo. Before this, the livery had an idealised logo featuring the bands of crashing waves, superimposed by a sun-disk, with the calligraphic lettering "Fly Azores" below. This tourist-friendly logo was retired at the end of the 20th century, to be replaced with a more corporate image.

The airline as well as its parent company SATA Air Açores adopted new branding in 2009, which included an idealised bird symbol as the new logo. The symbol, called BIA (for "Blue Islands Açor"), consisted of nine geometrical shapes, representing the nine islands of the Azores assembled to form the mythical Açor of Portuguese legend.^[23] The "açor" or northern goshawk was thought to have been the bird found circling the islands of the Azores when Portuguese sailors first discovered the archipelago. This form appeared on the tail fin, in addition to a portion located just ahead of the wings on the fuselage.

Azores Airlines liveries

 

Initial 2015 logo of Azores Airlines, featuring green tones and a symbol resembling a whale's tail

 

A former Azores Airlines Airbus A330-200, featuring elements of the initial 2015 branding

Following the airline's rebranding in 2015 from SATA Internacional to Azores Airlines, the new branding consisted of a change from blue tones to green tones, and the airline's previous açor symbol was changed to a symbol resembling a whale's tail exposed above the ocean surface, though like the previous symbol was also of nine geometrical shapes.^[1] The main elements of the new branding on the airline's livery consisted of the word "Azores" written on the aircraft tailfin, the whale tail symbol appearing on the tailfin, engines, and within the airline's name written on the forward fuselage. The airline's first Airbus A330-200 additionally featured a decal of a sperm whale on the main fuselage, with the whale tail symbol and logo also appearing on the wingtips.

In 2017, the airline introduced revisions to its branding and livery upon the delivery of its first Airbus A321neo aircraft, which involved abandoning the green tones in the airline's wordmark and logo in favor of the blue tones originally adopted in 2009, but maintaining the use of the whale tail logo. The wingtips also featured blue geometrical shapes resembling the logo. On the airline's Airbus A321neos and A321LRs, the fuselage prominently features a word, consisting of either "Breathe", "Wonder", "Magical", "Inspire" or "Peaceful" in a different colour, accompanied by the text, "That's the feeling when you visit Azores." in a matching colour. The airline's name, logo, and associated websites are also written on either side at the forward and rear boarding doors. The airline's A321neos and the first of two A321LRs collectively delivered between 2017 and 2019 additionally feature a QR code leading to the airline's website.

In late 2020, the airline's second Airbus A321LR featured further revisions to the branding and livery, consisting of the removal of the QR code, and abandoning the use of the whale tail logo in favor of a modified version of the original açor logo adopted in 2009. On the fuselage, the revised version of the livery includes the airline's wordmark written behind the forward boarding door, while the logo is placed between the boarding door and the cockpit windows. On the aircraft tail fin, the açor logo is enlarged compared to previous iterations, with the word "Azores" written in white along the rear edge of the tail fin, while the rest of the tail fin is coloured in dark blue. The airline's Airbus A320 aircraft were repainted to match the branding, each one with the word "Natural", "Dream" and "Unique" written prominently on their respective fuselages.

Accidents and incidents

• On 4 August 2009, a SATA Internacional Airbus A320-200 operating flight S4-129 from Lisbon to Ponta Delgada bounced off the runway then subsequently experienced a severe hard landing of 4.86G, causing damage to the landing gear.^[24] Nothing was written in the aircraft's technical maintenance log, both flight crew and maintenance staff were unable to interpret the hard landing report and despite the damage, the aircraft was not removed from service and flew back to Lisbon in customer service as well as flying an additional 6 sectors.^[25] SATA said in a statement ^[26] that the hard landing/load reports are not a mandatory requirement for the aircraft type and drew attention to the amount of time Airbus took to confirm to them the interpretation of the load report. Both landing gear legs subsequently had to be replaced. In their final report^[27] the Portuguese accident investigation authority the Aviation Accidents Prevention and Investigation Department determined that the primary cause of the incident was the ground spoilers deploying in flight after the aircraft had bounced 12 ft off the runway. Contributing factors were the failure of the pilot to go-around after the bounce, the failure of the pilot to release the thrust levers before the first touchdown (which inhibited the ground spoilers deploying) and the pilot providing insufficient flare input.^[28]

See also

• Aviation in the Azores

References

1. "Travel: SATA completes rebranding with extreme makeover – Azores". Portuguese American Journal. 21 October 2015.
2. (PDF). SATA International. p. 19. Archived from the original (PDF) on 26 July 2014. Retrieved 29 August 2014. GRUPO SATA Sede Headoffice: Av. Infante D. Henrique nº55 9504-528 Ponta Delgada S.Miguel – Açores
3. (PDF). Grupo SATA. Archived from the original (PDF) on 4 June 2013. Retrieved 7 July 2010. The SATA Group comprises air transport companies whose decision centre is located in the city of Ponta Delgada, on the island of São Miguel, in the archipelago of Azores.
4. . airtraveller.org. 15 January 2015. Archived from the original on 26 October 2015.
5. "Travel: Azores Airlines inaugurates first Airbus 330 flight to Boston – Azores". Portuguese American Journal. 24 March 2016.
6. Eiselin, Stefan (21 September 2016). "Azores Airlines baut mit dem A321 Neo LR aus" [Azores Airlines expands with A321LR] (in German).
7. Wenzel, Nick (15 October 2018). "Azores Airlines retires its last Airbus A310". International Flight Network.
8. "PICTURE: Azores receives first A321LR". FlightGlobal. DVV Media Group. 9 July 2019. Retrieved 23 July 2020.
9. "Azores Airlines".
10. Singh, Jay (8 January 2021). "Azores Airlines Beats Air Transat For Longest Airbus A321LR Flight". Simple Flying. Retrieved 21 April 2021.
11. "Record achieved with the new Airbus A321LR". Azores Airlines (Press release). Grupo SATA. 12 January 2021. Retrieved 21 April 2021.
12. Ahlgren, Linnea (26 October 2020). "Wow: Air Transat Flies 7600km Airbus A321LR Transatlantic Flight". Simple Flying. Retrieved 22 April 2021.
13. Bailey, Joanna (31 March 2021). "TAP Air Portugal Operates Epic 10 Hour Long Airbus A321LR Flight". Simple Flying. Retrieved 22 April 2021.
14. "SATA Group's Summer 2020 Operation". Azores Airlines (Press release). Grupo SATA. 28 February 2020. Retrieved 21 April 2021. The recent code-share agreements established with WestJet and Air France*, as well as the existing interline protocols between Azores Airlines and Jet Blue,[sic] Alaska Airlines, and Porter*, allow for a wide range of passengers arriving in Boston, Toronto, or Montreal, to be able to continue their journey on Azores Airlines, thanks to the partnerships established.
15. Karp, Aaron (28 January 2020). "Air France, Sata Azores Airlines reach codeshare deal". Routesonline. Informa Markets. Retrieved 21 April 2021.
16. "TAP launches SATA codeshare to US". Routesonline. Informa Markets. 23 July 2009. Retrieved 21 April 2021.
17. Liu, Jim (19 June 2019). "Azores Airlines begins WestJet codeshare partnership from June 2019". Routesonline. Informa Markets. Retrieved 21 April 2021.
18. "Fleet". Azores Airlines. Grupo SATA. Retrieved 30 May 2021.
19. "Azores Airlines Fleet Details and History". Planespotters.net. 1 October 2021. Retrieved 1 October 2021.
20. "SATA International Fleet Details and History". Planespotters.net. Retrieved 20 April 2021.
21. "kiosquedaaviacao.pt">"Primeiro Airbus A320neo da SATA Azores Airlines". Kiosque da Aviação. Kiosque da Aviação. 14 July 2023.
22. "Azores Airlines takes first A321neo on lease from ALC". ch-aviation. ch-aviation GmbH. 16 December 2017.
23. (PDF). Grupo SATA. Archived from the original (PDF) on 5 March 2012. Retrieved 21 April 2010.
24. Kaminski-Morrow, David (8 October 2009). "Inquiry details hard landing by brand new SATA A320". FlightGlobal. DVV Media Group. Retrieved 6 February 2011.
25. Kaminski-Morrow, David (18 February 2011). "Baffled engineers left A320 to fly on after severe landing". FlightGlobal. DVV Media Group. Retrieved 19 February 2011.
26. . 13 October 2009. Archived from the original on 27 July 2012. Retrieved 6 February 2011.
27. (PDF). GABINETE DE PREVENÇÃO E INVESTIGAÇÃO DE ACIDENTES COM AERONAVES. 27 December 2010. Archived from the original (PDF) on 21 June 2011. Retrieved 6 February 2011.
28. "Accident: SATA A320 at Ponta Delgada on Aug 4th 2009, 4.86G landing". Aviation Herald. 3 February 2011. Retrieved 6 February 2011.

External links

  Media related to SATA Internacional at Wikimedia Commons

• Official website