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PCMag

January 01, 1970

For the unrelated German computer magazine, see PC Magazin.

PC Magazine (shortened as PCMag) is an American computer magazine published by Ziff Davis. A print edition was published from 1982 to January 2009. Publication of online editions started in late 1994 and continues as of 2024.

PC Magazine
EditorWendy Sheehan Donnell
Former editorsDan Costa, Lance Ulanoff, Jim Louderback, Michael J. Miller, Bill Machrone, David Bunnell
CategoriesComputer magazine
First issueFebruary/March 1982; 42 years ago (1982-03) (as PC)
Final issueJanuary 2009 (print)
CountryUnited States
Based inNew York
LanguageEnglish
Websitewww.pcmag.com
ISSN0888-8507
OCLC960872918

Overview edit

PC Magazine provides reviews and previews of the latest hardware and software for the information technology professional. Other regular departments include columns by long-time editor-in-chief Michael J. Miller ("Forward Thinking"), Bill Machrone, and Jim Louderback, as well as:

  • "First Looks" (a collection of reviews of newly released products)
  • "Pipeline" (a collection of short articles and snippets on computer-industry developments)
  • "Solutions" (which includes various how-to articles)
  • "User-to-User" (a section in which the magazine's experts answer user-submitted questions)
  • "After Hours" (a section about various computer entertainment products; the designation "After Hours" is a legacy of the magazine's traditional orientation towards business computing.)
  • "Abort, Retry, Fail?" (a beginning-of-the-magazine humor page which for a few years was known as "Backspace"—and was subsequently the last page).

For several years in the 1980s, PC Magazine gave significant coverage to programming for the IBM PC and compatibles in languages such as Turbo Pascal, BASIC, Assembly and C. Charles Petzold was one of the notable writers on programming topics.

Editor Bill Machrone wrote in 1985, that If an article doesn't evaluate products or enhance productivity, "chances are it doesn't belong in PC Magazine".[1][2]

History edit

In an early review of the new IBM PC, Byte reported that PC: The Independent Guide to the IBM Personal Computer "should be of great interest to owners".[3] The first issue of PC, dated February–March 1982,[4] appeared early that year.[5] (The word Magazine was added to the name with the third issue in June 1982,[6] but not added to the logo until January 1986.)[2]

PC Magazine was created by David Bunnell, Jim Edlin, and Cheryl Woodard[7] (who also helped Bunnell found the subsequent PC World and Macworld magazines). David Bunnell, Edward Currie and Tony Gold were the magazines co-founders. Bunnell and Currie created the magazine's business plan at Lifeboat Associates in New York which included, in addition to PC Magazine, explicit plans for publication of PC Tech, PC Week and PC Expositions (PC Expo) all of which were subsequently realized. Tony Gold, a co-founder of Lifeboat Associates financed the magazine in the early stages. The magazine grew beyond the capital required to publish it; to solve this problem, Gold sold the magazine to Ziff-Davis, moving from California to New York City.[8] By February 1983 it was published by PC Communications Corp., a subsidiary of Ziff-Davis Publishing Co., Bunnell and his staff left to form PC World magazine.[9] The first issue of PC carried an interview with Bill Gates,[10] made possible by his friendship with David Bunnell, who was among the first journalists and writers to take an interest in personal computing.[11]

Early transition to square binding edit

By its third issue PC was square-bound because it was too thick for saddle-stitch. At first the magazine published new issues every two months, but became monthly as of the August 1982 issue, its fourth.[6] In March 1983 a reader urged the magazine to consider switching to a biweekly schedule because of its thickness.[12] Although the magazine replied to the reader's proposal with "Please say you're kidding about the bi-weekly schedule. Please?",[12] after the December 1983 issue reached 800 pages in size,[13] in 1984 PC began publishing new issues every two weeks, with each about 400 pages in size.[5] In January 2008 the magazine dropped back to monthly issues.[14] Print circulation peaked at 1.2 million in the late 1990s. In November 2008 it was announced that the print edition would be discontinued as of the January 2009 issue, but the online version at pcmag.com would continue. By this time print circulation had declined to about 600,000.[15][16] In the December 2022 issue, it was announced that the issue was the last one following the magazine format, and focus was shifted to the pcmag.com website.

The magazine had no ISSN until 1983, when it was assigned ISSN 0745-2500, which was later changed to ISSN 0888-8507.

PC Magazine uses Google Books as the official archive of its 27 years as a print publication.[2]

Editor edit

Wendy Sheehan Donnell was appointed editor-in-chief of PCMag.com in January 2022.[17] Donnell had been deputy editor under the previous editor-in-chief, Dan Costa.[18] Costa was editor-in-chief from August 2011 to December 2021. Lance Ulanoff held the position of editor-in-chief from July 2007 to July 2011.[19]

Jim Louderback was editor-in-chief before Ulanoff, from 2005, and left to become chief executive officer of online media company Revision3.

Development and evolution edit

The magazine evolved significantly over the years. The most drastic change was the shrinkage of the publication due to contractions in the computer-industry ad market and the easy availability of the Internet, which made computer magazines less necessary. This is also the primary reason for the November 2008 decision to discontinue the print version.[20] It has adapted to the new realities of the 21st century by reducing its once-standard emphasis on massive comparative reviews of computer systems, hardware peripherals, and software packages to focus more on the broader consumer-electronics market. From the late 1990s, the magazine more frequently reviewed Macintosh software and hardware.

PC Magazine was one of the first publications to have a formal test facility, which they called PC Labs. The name was used early in the magazine, and a physical PC Labs was built at the magazine's 1 Park Avenue, New York facility in 1986. William Wong was the first PC Labs Director.[21] PC Labs created a series of benchmarks, of which older versions can be found on the internet.[22] PC Labs was designed to help writers and editors to evaluate PC hardware and software, especially for large projects like the annual printer edition where almost a hundred printers were compared using PC Labs printer benchmarks.[23]

See also edit

References edit

  1. ^ Machrone, Bill (1985-11-26). "Compatibility Wars—Here and Abroad". PC Magazine. p. 59.
  2. ^ a b c griffith, eric (2022-09-27). "40 Years of PCMag: An Illustrated Guide". PC Magazine. from the original on 2023-01-29.
  3. ^ Williams, Gregg (January 1982). "A Closer Look at the IBM Personal Computer". BYTE. p. 36.
  4. ^ "Front cover". PC Magazine. Feb–Mar 1982. p. 1.
  5. ^ a b Sandler, Corey (November 1984). "IBM: Colossus of Armonk". Creative Computing. p. 298. from the original on 2013-09-28.
  6. ^ a b Bunnell, David (June–July 1982). "For Ten Minutes PC Was Free". PC Magazine. Vol. 1, no. 3. p. 19.
  7. ^ "Publishing Business Group: How We Started PC Magazine". www.publishingbiz.com. from the original on 2016-07-30.
  8. ^ "40 Years of PCMag: An Illustrated Guide". PCMAG. from the original on 2023-01-29.
  9. ^ Wise, Deborah (1982-12-20). "Staff Walks Out on PC Magazine, Starts New Journal". InfoWorld. 4 (50). Popular Computing, Inc.: 1–8. ISSN 0199-6649.
  10. ^ Bunnell, David (Feb–Mar 1982). "The Man Behind The Machine?". PC Magazine (interview). p. 16.
  11. ^ Lohr, Steve (1995-06-19). "Adapting 60's Sensibilities to the Internet". The New York Times. ISSN 0362-4331. from the original on 2018-11-30.
  12. ^ a b Siebert, Bill (March 1983). "Double Time". PC Magazine. p. 31.
  13. ^ "Front cover". PC. December 1983.
  14. ^ . PC Magazine. Archived from the original on 2012-03-28.
  15. ^ Lance Ulanoff (2008-11-19). "PC Magazine Goes 100% Digital". PC Magazine. from the original on 2011-01-08.
  16. ^ Clifford, Stephanie (2008-11-19). "PC Magazine, a Flagship for Ziff Davis, Will Cease Printing a Paper Version". The New York Times. from the original on 2017-07-13.
  17. ^ Silber, Tony (2022-01-25). "Ziff Media Group Appoints New PCMag and Mashable Editors-in-chief". MediaPost.com. from the original on 2022-01-27.
  18. ^ "New editor at PCMag.com". talkingbiznews.com. 2011-07-12. from the original on 2022-01-27.
  19. ^ "Ulanoff Named Editor in Chief of PC Magazine Network". adage.com. 2008-04-11. from the original on 2022-01-27.
  20. ^ "PC Magazine Goes 100% Digital". PCMAG. from the original on 2023-03-14. Retrieved 2023-12-19.
  21. ^ Wong, William (2018). "Remembering PC Mag Editors". electronicdesign.com. from the original on 2021-08-05. Retrieved 2021-03-26.
  22. ^ "PC Magazine Labs Performance Tests 1.x". winworldpc.com. from the original on 2021-07-28. Retrieved 2021-03-26.
  23. ^ "PC Magazine". PCMag. 5 (19). 1986.

External links edit

January 01, 1970
pcmag, unrelated, german, computer, magazine, magazin, magazine, shortened, american, computer, magazine, published, ziff, davis, print, edition, published, from, 1982, january, 2009, publication, online, editions, started, late, 1994, continues, 2024, update,. For the unrelated German computer magazine see PC Magazin PC Magazine shortened as PCMag is an American computer magazine published by Ziff Davis A print edition was published from 1982 to January 2009 Publication of online editions started in late 1994 and continues as of 2024 update PC MagazineEditorWendy Sheehan DonnellFormer editorsDan Costa Lance Ulanoff Jim Louderback Michael J Miller Bill Machrone David BunnellCategoriesComputer magazineFirst issueFebruary March 1982 42 years ago 1982 03 as PC Final issueJanuary 2009 print CountryUnited StatesBased inNew YorkLanguageEnglishWebsitewww wbr pcmag wbr comISSN0888 8507OCLC960872918 Contents 1 Overview 2 History 2 1 Early transition to square binding 3 Editor 4 Development and evolution 5 See also 6 References 7 External linksOverview editPC Magazine provides reviews and previews of the latest hardware and software for the information technology professional Other regular departments include columns by long time editor in chief Michael J Miller Forward Thinking Bill Machrone and Jim Louderback as well as First Looks a collection of reviews of newly released products Pipeline a collection of short articles and snippets on computer industry developments Solutions which includes various how to articles User to User a section in which the magazine s experts answer user submitted questions After Hours a section about various computer entertainment products the designation After Hours is a legacy of the magazine s traditional orientation towards business computing Abort Retry Fail a beginning of the magazine humor page which for a few years was known as Backspace and was subsequently the last page For several years in the 1980s PC Magazine gave significant coverage to programming for the IBM PC and compatibles in languages such as Turbo Pascal BASIC Assembly and C Charles Petzold was one of the notable writers on programming topics Editor Bill Machrone wrote in 1985 that If an article doesn t evaluate products or enhance productivity chances are it doesn t belong in PC Magazine 1 2 History editIn an early review of the new IBM PC Byte reported that PC The Independent Guide to the IBM Personal Computer should be of great interest to owners 3 The first issue of PC dated February March 1982 4 appeared early that year 5 The word Magazine was added to the name with the third issue in June 1982 6 but not added to the logo until January 1986 2 PC Magazine was created by David Bunnell Jim Edlin and Cheryl Woodard 7 who also helped Bunnell found the subsequent PC World and Macworld magazines David Bunnell Edward Currie and Tony Gold were the magazines co founders Bunnell and Currie created the magazine s business plan at Lifeboat Associates in New York which included in addition to PC Magazine explicit plans for publication of PC Tech PC Week and PC Expositions PC Expo all of which were subsequently realized Tony Gold a co founder of Lifeboat Associates financed the magazine in the early stages The magazine grew beyond the capital required to publish it to solve this problem Gold sold the magazine to Ziff Davis moving from California to New York City 8 By February 1983 it was published by PC Communications Corp a subsidiary of Ziff Davis Publishing Co Bunnell and his staff left to form PC World magazine 9 The first issue of PC carried an interview with Bill Gates 10 made possible by his friendship with David Bunnell who was among the first journalists and writers to take an interest in personal computing 11 Early transition to square binding edit By its third issue PC was square bound because it was too thick for saddle stitch At first the magazine published new issues every two months but became monthly as of the August 1982 issue its fourth 6 In March 1983 a reader urged the magazine to consider switching to a biweekly schedule because of its thickness 12 Although the magazine replied to the reader s proposal with Please say you re kidding about the bi weekly schedule Please 12 after the December 1983 issue reached 800 pages in size 13 in 1984 PC began publishing new issues every two weeks with each about 400 pages in size 5 In January 2008 the magazine dropped back to monthly issues 14 Print circulation peaked at 1 2 million in the late 1990s In November 2008 it was announced that the print edition would be discontinued as of the January 2009 issue but the online version at pcmag com would continue By this time print circulation had declined to about 600 000 15 16 In the December 2022 issue it was announced that the issue was the last one following the magazine format and focus was shifted to the pcmag com website The magazine had no ISSN until 1983 when it was assigned ISSN 0745 2500 which was later changed to ISSN 0888 8507 PC Magazine uses Google Books as the official archive of its 27 years as a print publication 2 Editor editWendy Sheehan Donnell was appointed editor in chief of PCMag com in January 2022 17 Donnell had been deputy editor under the previous editor in chief Dan Costa 18 Costa was editor in chief from August 2011 to December 2021 Lance Ulanoff held the position of editor in chief from July 2007 to July 2011 19 Jim Louderback was editor in chief before Ulanoff from 2005 and left to become chief executive officer of online media company Revision3 Development and evolution editThis article needs to be updated Please help update this section to reflect recent events or newly available information November 2010 The magazine evolved significantly over the years The most drastic change was the shrinkage of the publication due to contractions in the computer industry ad market and the easy availability of the Internet which made computer magazines less necessary This is also the primary reason for the November 2008 decision to discontinue the print version 20 It has adapted to the new realities of the 21st century by reducing its once standard emphasis on massive comparative reviews of computer systems hardware peripherals and software packages to focus more on the broader consumer electronics market From the late 1990s the magazine more frequently reviewed Macintosh software and hardware PC Magazine was one of the first publications to have a formal test facility which they called PC Labs The name was used early in the magazine and a physical PC Labs was built at the magazine s 1 Park Avenue New York facility in 1986 William Wong was the first PC Labs Director 21 PC Labs created a series of benchmarks of which older versions can be found on the internet 22 PC Labs was designed to help writers and editors to evaluate PC hardware and software especially for large projects like the annual printer edition where almost a hundred printers were compared using PC Labs printer benchmarks 23 See also editDOS Power Tools sponsored by PC MagazineReferences edit Machrone Bill 1985 11 26 Compatibility Wars Here and Abroad PC Magazine p 59 a b c griffith eric 2022 09 27 40 Years of PCMag An Illustrated Guide PC Magazine Archived from the original on 2023 01 29 Williams Gregg January 1982 A Closer Look at the IBM Personal Computer BYTE p 36 Front cover PC Magazine Feb Mar 1982 p 1 a b Sandler Corey November 1984 IBM Colossus of Armonk Creative Computing p 298 Archived from the original on 2013 09 28 a b Bunnell David June July 1982 For Ten Minutes PC Was Free PC Magazine Vol 1 no 3 p 19 Publishing Business Group How We Started PC Magazine www publishingbiz com Archived from the original on 2016 07 30 40 Years of PCMag An Illustrated Guide PCMAG Archived from the original on 2023 01 29 Wise Deborah 1982 12 20 Staff Walks Out on PC Magazine Starts New Journal InfoWorld 4 50 Popular Computing Inc 1 8 ISSN 0199 6649 Bunnell David Feb Mar 1982 The Man Behind The Machine PC Magazine interview p 16 Lohr Steve 1995 06 19 Adapting 60 s Sensibilities to the Internet The New York Times ISSN 0362 4331 Archived from the original on 2018 11 30 a b Siebert Bill March 1983 Double Time PC Magazine p 31 Front cover PC December 1983 PC Magazine issues list PC Magazine Archived from the original on 2012 03 28 Lance Ulanoff 2008 11 19 PC Magazine Goes 100 Digital PC Magazine Archived from the original on 2011 01 08 Clifford Stephanie 2008 11 19 PC Magazine a Flagship for Ziff Davis Will Cease Printing a Paper Version The New York Times Archived from the original on 2017 07 13 Silber Tony 2022 01 25 Ziff Media Group Appoints New PCMag and Mashable Editors in chief MediaPost com Archived from the original on 2022 01 27 New editor at PCMag com talkingbiznews com 2011 07 12 Archived from the original on 2022 01 27 Ulanoff Named Editor in Chief of PC Magazine Network adage com 2008 04 11 Archived from the original on 2022 01 27 PC Magazine Goes 100 Digital PCMAG Archived from the original on 2023 03 14 Retrieved 2023 12 19 Wong William 2018 Remembering PC Mag Editors electronicdesign com Archived from the original on 2021 08 05 Retrieved 2021 03 26 PC Magazine Labs Performance Tests 1 x winworldpc com Archived from the original on 2021 07 28 Retrieved 2021 03 26 PC Magazine PCMag 5 19 1986 External links editOfficial website nbsp Archived PC magazines on the Internet Archive Digitized PC magazines on Google Books Retrieved from https en wikipedia org w index php title PCMag amp oldid 1207589155, wikipedia, wiki, book, books, library,

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