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Wikipedia

Nerf

May 16, 2023

For other uses, see Nerf (disambiguation).
"Tech Target" redirects here. For technology media company, see TechTarget.

Nerf is a toy brand formed by Parker Brothers and currently owned by Hasbro. Most of the toys are a variety of foam-based weaponry, with other Nerf products including balls for sports such as American football, basketball, and baseball. Their best known toys are their dart guns (referred to by Hasbro as "blasters") that shoot ammunition made from "Nerf foam" (partially reticulated polyether type polyurethane foam).[1] Their primary slogan, first introduced in the 1990s, is "It's Nerf or Nothin'!". Annual revenues under the Nerf brand are approximately US$400 million.[2]

NERF
Product typeToy weapons
OwnerHasbro
CountryUnited States
Introduced1969; 54 years ago (1969)
MarketsWorldwide
Previous owners
Tagline
  • "It's Nerf or Nothin'!" (current)
  • "Accept No Substitutes" (current 2)
  • "This Is How We Play" (current 3)
  • "Enlist, Engage, Enforce" (N-Strike)
  • "The Wetter the Better" (Super Soaker)
Websitewww.nerf.com

History

 
Original Nerf (styled NeRF) logo (1969–1990)

Parker Brothers originally developed Nerf, beginning with a 4-inch (100 mm) polyurethane foam ball. In 1969, Reyn Guyer, a Minnesota-based games inventor, and Minnesota Vikings kicker Fred Cox came to the company with a football game that was safe for indoor play, and after studying it carefully, Parker Brothers decided to eliminate everything but the foam ball. In 1970, the Nerf ball was introduced as the "world's first official indoor ball", the name "Nerf" being a slang term for the foam padding used in off-roading.[3] Marketing slogans promised that one can "Throw it indoors; you can't damage lamps or break windows. You can't hurt babies or old people."[4] Some of the first TV commercials for the balls were joint promotions with General Foods' Kool-Aid drink mix, with Micky Dolenz, Davy Jones and Michael Nesmith of the Monkees playing with the balls on a living room soundstage (Kool-Aid sponsored the 1969–70 Saturday morning reruns of the Monkees' 1966–67 TV series). The ball filled a strong consumer need and by the year's end, more than four million Nerf balls had been sold.[5] The 4-inch (100 mm) ball was followed by a large version called the "Super Nerf Ball". Shortly after, in 1972, a basketball game called "Nerfoop" and the Nerf football (developed by longtime NFL kicker Fred Cox[6][7]) joined the family, with the latter quickly becoming Nerf's most popular ball.[8]

The company continued to add to the Nerf line until they handed control to Kenner Products, a sister company. In 1987, Kenner was bought by the Tonka Corporation, which itself was purchased by Hasbro in 1991,[9] which then became the owner of Nerf.[10] Throughout the 1990s and early 2000s, the Nerf brand served under the subsidiaries OddzOn and Larami before Hasbro took full control of the brand.[11]

Over the years, Nerf has continued to expand the line, adding new looks to existing products, with later lines of Nerf products ranging from sport balls and foam dart blasters to video games and accessories.[12]

In February 2013, Hasbro announced the release of its "Rebelle" line, a sub-line aimed at girls, with its first products released in fall of 2013.[13]

In November 2013, POW! Books published The Ultimate Nerf Blaster Book. Written by Nathaniel Marunas, the book highlights the history of Nerf and provides details on every N-Strike, Dart Tag, and Vortex blaster produced at the time of the book's release.[14][15]

In 2015, the Rival line of blasters was first released. The first products released were the Rival Apollo XV-700 and the Rival Zeus MXV-1200. These blasters fire a new type of ammunition, known as "High Impact Rounds", which are small foam balls that can reach a higher velocity than foam darts. The Rival line is targeted towards an older audience, with each product listing the age of 14+ on the box. [16]

In 2021, the Hyper line of blasters was announced.[17] Initial products included the Hyper Rush-40, Hyper Siege-50, and Hyper Mach-100. Hyper rounds are similar in design to Rival rounds, but are smaller and made of a thermoplastic elastomer material that is more rubber-like than the foam used in Rival rounds.[18]

Products

Nerf Blasters

Main article: Nerf Blaster

Nerf's most popular product type are Nerf blasters,[19] which are toy plastic guns that shoot foam darts. These darts have different-style tips, including Velcro-tipped in order to stick to Nerf vests (typically shipped with Dart Tag blasters), suction cup darts designed to stick to smooth surfaces, streamlined darts to fit into magazines (referred to as clips by Nerf), some able to whistle in flight, Darts may also have different colors, such as colors that reflect certain sub-lines, camouflage, and glow in the dark. Most Nerf blasters also have rails, known as tactical rails, which can accommodate different attachments, as well as special adapters such barrel and stock adapters. The "N-strike" sub-line was launched in 2004, and is styled more like a real weapon than previous Nerf products.[19] It was updated in 2012 as N-Strike Elite.[20]

 
Nerf N-Strike Elite Darts

Rebelle

Rebelle was predominantly aimed at the female demographic, with similar internal mechanics to the Nerf N-Strike elite line, sporting pink, purple and teal colors.[21]

Zombie Strike

The Zombie Strike line was launched in 2013, and is geared for fans of Humans vs. Zombies games.[22] All blasters have a distinct zombie apocalypse theme, with newer blasters featuring a DIY aesthetic.[citation needed]

Rival

Nerf Rival blasters (branded as RIVAL) fire small foam balls referred to by Nerf as "High Impact Rounds", but usually referred to as “Rival Balls” or "Rival Rounds" by the Nerf community.[citation needed] Nerf Rival blasters are targeted towards an older target market than Nerf's better-known dart blasters.[23]

Nitro

In 2017, Hasbro released the Nerf Nitro line, which consists of blasters that fire foam cars into obstacles and stunt ramps.[24]

Ultra

Released in September 2019, Nerf Ultra (branded as ULTRA) blasters fire a new, propriety dart design that is marketed as "THE FARTHEST FLYING DART EVER. Darts can travel up to 120 feet."[25] The new Ultra darts are constructed from a lightweight foam that is notably different from traditional darts in that they are made with closed-cell, rather than open-cell foam. This construction allows for fins to be molded into the rear of the darts. Size-wise, Ultra darts are between N-Strike Elite darts and Mega darts in diameter, but shorter than both in length. They cannot be fired from any previous Nerf line or off-brand compatible blasters, nor can any other lines' darts be fired from Ultra blasters. This design was created in response to the growing number of third-party darts, including exact knockoffs from China, available for N-Strike Elite blasters at a much lower cost than Nerf-brand darts.[26]

Super Soaker

Main article: Super Soaker

Originally owned and marketed by Larami, Super Soaker is a popular line of water guns. Recently, Hasbro has released a line of Nerf-branded Super Soaker blasters.[27]

Lazer Tag

Main article: Lazer Tag

Lazer Tag, a popular laser tag toy line from the mid-1980s, is also currently part of the Nerf banner. The current generation of Lazer Tag blasters attach to iPhones or iPod Touch units for enhanced playability.[28]

Nerf Dog

In June 2013, Hasbro and Grammercy Products unveiled Nerf Dog, a line of Nerf-inspired canine retrieving toys made of rubber, nylon, and plastic. Nerf Dog was launched at Walmart stores, and debuted at pet specialty stores in Fall 2013.[29][30]

Based in Secaucus, N.J., Gramercy Products, Inc. is the manufacturer of Nerf Dog products.[31]

The Nerf Dog Tennis Ball Blaster mimics traditional Nerf blaster designs and shoots a ball up to 50 feet in the air. The toy uses special softer balls to reduce the risk of injury.[32]

Video games

Nerf has also produced video game accessories for the PlayStation 2, Nintendo DSi, DS Lite, 3DS and the Wii.[33] Visionary Media, Inc. released the first-person shooter Nerf Arena Blast (or NAB, sometimes Arena Blast) in 1999. EA Games, in association with Hasbro, released the 2008 video game Nerf N-Strike[34] and its 2009 sequel Nerf N-Strike Elite. Both games feature the Switch Shot EX-3, which doubles as a functional dart blaster and a Wii Remote accessory.[35] In June 2019, Raw Thrills released the Nerf Arcade game.[36] GameMill Entertainment published Nerf Legends, a first-person shooter game released on 19 November 2021 for Microsoft Windows, Nintendo Switch, PlayStation 4, PlayStation 5, Xbox One and Xbox Series X/S.[37] In 2021, an online multiplayer first-person shooter titled Nerf Strike was developed by The Gang Stockholm and released by Metaverse Team under license from Hasbro on the online platform Roblox.[38] In August 2022, developers Secret Location under licence from Hasbro[39] released the Virtual reality game multiplayer shooter titled NERF Ultimate Championships for the Meta Quest 2 platform.[40] In April 2023, they collaborated with the game Stumble Guys to add a Nerf-themed mini game to their game.[41]

Awards

In 2011, the Nerf N-Strike Stampede ECS was awarded "Boy Toy of the Year" and the Nerf Super Soaker Shot Blast won "Outdoor Toy of the Year" at the 11th Annual Toy of the Year Awards, which is held at the American International Toy Fair in New York City.[42]

In 2014, the Nerf Zombie Strike Crossfire Bow won the award for "Best Action Toy" at the 2014 U.K. Toy Fair.[43]

Legal issues

In June 2010, Hasbro sued Buzz Bee Toys and Lanard Toys for patent violation of its Nerf and Super Soaker brands. The lawsuit stated that Buzz Bee and Lanard infringed two U.S. patents for the Nerf N-Strike Disc Shot blaster, while Buzz Bee infringed on a Super Soaker patent.[44] In November of that year, Hasbro won its patent case against Buzz Bee with the latter banned from producing certain water guns.[45]

In April 2012, Hasbro contacted the Australia-based fan blog "Urban Taggers" for leaking information on unreleased Nerf products found on the Chinese marketplace website Taobao.[46] Hasbro allegedly tricked one of the bloggers into disclosing his home address for their lawyers to mail him a cease and desist letter. The incident resulted in fans setting up a campaign on Facebook boycotting Hasbro.[47]

See also

References

  1. ^ Meltzer, Yale L. (1976). Foamed Plastics: Recent Developments. Noyes Data Corporation. p. 182. ISBN 9780815506423.
  2. ^ Rodriguez, Ashley (December 5, 2015). "All of the reasons Nerf is back on top this holiday season". No. Quartz (publication). from the original on December 8, 2015. Retrieved December 5, 2015.
  3. ^ "Nerf Story". Reyn Guyer. January 3, 2016. Retrieved February 16, 2021.
  4. ^ "Best Nerf Gun Reviews for 2018". Nerfz. from the original on October 28, 2015. Retrieved October 26, 2015.
  5. ^ . History.com. January 4, 2008. Archived from the original on October 28, 2007. Retrieved November 7, 2009.
  6. ^ "Ex-Vikings kicker Fred Cox, inventor of Nerf football, dies at 80". ESPN.com. November 21, 2019. from the original on November 22, 2019. Retrieved November 22, 2019.
  7. ^ Smyde, Joe (October 4, 1989). "Fred Cox not kicking; Nerf football sales keeping him for life". The Pittsburgh Press. Retrieved November 22, 2019.
  8. ^ "Who Needs an Indoor Ball? YOU Do, Apparently". GIZMODO. August 25, 2010. from the original on August 27, 2010. Retrieved September 1, 2010.
  9. ^ . Hasbro.com. Archived from the original on October 30, 2008. Retrieved November 7, 2009.
  10. ^ "The history of Hasbro, Inc" (PDF). Hasbro.com. (PDF) from the original on December 15, 2013. Retrieved November 7, 2009.
  11. ^ "NC News - Larami Takes the Helm". Nerfcenter.com. from the original on April 2, 2012. Retrieved September 22, 2011.
  12. ^ . Hasbro. July 15, 2008. Archived from the original on November 13, 2008. Retrieved November 7, 2009.{{cite web}}: CS1 maint: bot: original URL status unknown (link)
  13. ^ Busis, Hillary (February 8, 2013). "Hasbro introduces Nerf Rebelle line for girls, starting with the Heartbreaker bow -- EXCLUSIVE". Entertainment Weekly. from the original on February 11, 2013. Retrieved February 10, 2013.
  14. ^ . powerHouse Books. Archived from the original on January 3, 2014. Retrieved January 3, 2014.
  15. ^ Mixson, Colin (December 2, 2013). "Master blaster: Prospect Heights dad wrote the book on Nerf". The Brooklyn Paper. from the original on January 3, 2014. Retrieved January 3, 2014.
  16. ^ Wilson, James (July 15, 2022). "Nerf Rival Guns".
  17. ^ "Iconic NERF brand Unveils a Revolutionary New Performance Segment" (Press release). February 25, 2021. from the original on July 3, 2021. Retrieved September 9, 2021.
  18. ^ Hollister, Sean (September 8, 2021). "Nerf Hyper Review: Where The Rubber Meets The Foam". The Verge. New York: Vox Media. Retrieved September 9, 2021.{{cite news}}: CS1 maint: url-status (link)
  19. ^ a b Pinkerton, Lindsey (April 3, 2009). "The Top 10 Nerf Guns of All Time". Popular Mechanics. from the original on June 6, 2013. Retrieved June 16, 2013.
  20. ^ Fagone, Jason (September 8, 2012). "How Nerf Became the World's Best Purveyor of Big Guns for Kids". Wired. from the original on May 2, 2017. Retrieved December 20, 2019.
  21. ^ Greenwald, Will (June 28, 2013). "Nerf Tips iPhone Scope, Rebelle Line For Girls, Lots More Guns Mainly bows and used for sending messages". PC Magazine. from the original on August 9, 2013. Retrieved August 3, 2013.
  22. ^ Bricken, Rob (July 11, 2013). "Prepare for a Nerf apocalypse with the new Zombie Strike line!". Io9. from the original on July 14, 2013. Retrieved August 3, 2013.
  23. ^ Hollister, Sean (March 12, 2021). "THE ENGINEERS BUILDING RIDICULOUS DART BLASTERS THAT NERF WON'T TOUCH". www.theverge.com. The Verge. Retrieved March 12, 2021.
  24. ^ Robertson, Andy (January 27, 2017). "'Nerf Nitro' Shoots Cars Not Darts". Forbes. from the original on August 10, 2017. Retrieved August 10, 2017.
  25. ^ "Nerf Ultra One Blaster". Hasbro. from the original on October 3, 2019. Retrieved October 3, 2019.https://nerf.hasbro.com/en-us/ultra
  26. ^ "Parents, Beware: Nerf's Newest Blasters Won't Fire Knockoff Darts". The Wall Street Journal. from the original on October 3, 2019. Retrieved October 3, 2019.https://www.wsj.com/articles/parents-beware-nerfs-newest-blasters-wont-fire-knockoff-darts-11569240001
  27. ^ . Hasbro. Archived from the original on October 17, 2014. Retrieved January 24, 2013.
  28. ^ Terrence O'Brien. "Hasbro reinvents Lazer Tag for the smartphone generation, lets you live out your Doom-fueled fantasies". Engadget. AOL. from the original on January 20, 2018. Retrieved September 6, 2017.
  29. ^ . Global License!. June 18, 2013. Archived from the original on August 17, 2013. Retrieved August 6, 2013.
  30. ^ Irwin, Tanya (June 20, 2013). "Hasbro Launches Nerf Dog". MediaPost. from the original on July 26, 2013. Retrieved August 6, 2013.
  31. ^ Gazdik, Tanya. "Hasbro Launches Nerf Dog". Marketing Daily. from the original on April 5, 2018. Retrieved April 25, 2018.
  32. ^ "10 must-have gifts for your pets this holiday season". Yahoo News. from the original on April 26, 2018. Retrieved April 26, 2018.
  33. ^ "Pelican NERF PS2 Controller". IGN. October 13, 2006. from the original on July 13, 2011. Retrieved January 23, 2011.
  34. ^ "IGN: Pelican Wiimote NERF Sleeve Exclusive Review". IGN. October 4, 2007. from the original on July 4, 2009. Retrieved November 7, 2009.
  35. ^ . IGN. November 3, 2009. Archived from the original on January 11, 2012. Retrieved January 6, 2011.
  36. ^ Kleiman, Joe. "Hasbro and Raw Thrills collaborate on NERF ARCADE". InPark Magazine. from the original on May 16, 2019. Retrieved October 20, 2019.
  37. ^ "NERF Legends announced for PS5, Xbox Series, PS4, Xbox One, Switch, and PC". Gematsu. August 11, 2021.
  38. ^ Takahashi, Dean (May 26, 2021). "Metaverse Team launches Nerf Strike FPS game for Roblox". VentureBeat.
  39. ^ "Nerf Ultimate Championship". Nerf Ultimate Championship. Retrieved December 2, 2022.
  40. ^ "NERF Ultimate Championship on Oculus Quest". Oculus. Retrieved December 2, 2022.
  41. ^ @StumbleGuys (April 26, 2023). "Grab your blaster! 🔫 @nerf is officially here!!! 🔥 Check out our newest trailer and play our new Blaster Base level in the Nerf Arena NOW! 😎🎉 #StumbleGuys" – via Instagram.
  42. ^ Per-Lee, Myra. "The 11 Best Toys of 2011". InventorSpot. from the original on February 17, 2011. Retrieved February 15, 2011.
  43. ^ "U.K. Toy Fair: 2014 Toy Winners Announced". Global License!. January 21, 2014. from the original on January 30, 2014. Retrieved January 22, 2014.
  44. ^ "Hasbro Sues Buzz Bee Toys and Lanard Over Patents". Reuters. June 2, 2010. from the original on January 1, 2011. Retrieved January 25, 2011.
  45. ^ "Hasbro Wins Patent Case Against Buzz Bee". Reuters. October 30, 2010. from the original on December 4, 2010. Retrieved January 25, 2011.
  46. ^ Biggs, John (April 25, 2012). "Hasbro Goes After Blogger in IP Theft Case". TechCrunch. from the original on January 21, 2013. Retrieved January 24, 2013.
  47. ^ Crook, Andrew (April 24, 2012). "Nerf guns at 10 paces: Hasbro faces boycott after siccing lawyers onto fan site". Crikey. from the original on May 13, 2013. Retrieved January 24, 2013.

External links

  • Official website  
  • Nerf's channel on YouTube

May 16, 2023
nerf, other, uses, disambiguation, tech, target, redirects, here, technology, media, company, techtarget, this, article, needs, updated, please, help, update, this, article, reflect, recent, events, newly, available, information, april, 2021, brand, formed, pa. For other uses see Nerf disambiguation Tech Target redirects here For technology media company see TechTarget This article needs to be updated Please help update this article to reflect recent events or newly available information April 2021 Nerf is a toy brand formed by Parker Brothers and currently owned by Hasbro Most of the toys are a variety of foam based weaponry with other Nerf products including balls for sports such as American football basketball and baseball Their best known toys are their dart guns referred to by Hasbro as blasters that shoot ammunition made from Nerf foam partially reticulated polyether type polyurethane foam 1 Their primary slogan first introduced in the 1990s is It s Nerf or Nothin Annual revenues under the Nerf brand are approximately US 400 million 2 NERFProduct typeToy weaponsOwnerHasbroCountryUnited StatesIntroduced1969 54 years ago 1969 MarketsWorldwidePrevious ownersParker BrothersKennerLaramiTagline It s Nerf or Nothin current Accept No Substitutes current 2 This Is How We Play current 3 Enlist Engage Enforce N Strike The Wetter the Better Super Soaker Websitewww nerf com Contents 1 History 2 Products 2 1 Nerf Blasters 2 1 1 Rebelle 2 1 2 Zombie Strike 2 1 3 Rival 2 1 4 Nitro 2 1 5 Ultra 2 2 Super Soaker 2 3 Lazer Tag 2 4 Nerf Dog 2 5 Video games 3 Awards 4 Legal issues 5 See also 6 References 7 External linksHistory Edit Original Nerf styled NeRF logo 1969 1990 Parker Brothers originally developed Nerf beginning with a 4 inch 100 mm polyurethane foam ball In 1969 Reyn Guyer a Minnesota based games inventor and Minnesota Vikings kicker Fred Cox came to the company with a football game that was safe for indoor play and after studying it carefully Parker Brothers decided to eliminate everything but the foam ball In 1970 the Nerf ball was introduced as the world s first official indoor ball the name Nerf being a slang term for the foam padding used in off roading 3 Marketing slogans promised that one can Throw it indoors you can t damage lamps or break windows You can t hurt babies or old people 4 Some of the first TV commercials for the balls were joint promotions with General Foods Kool Aid drink mix with Micky Dolenz Davy Jones and Michael Nesmith of the Monkees playing with the balls on a living room soundstage Kool Aid sponsored the 1969 70 Saturday morning reruns of the Monkees 1966 67 TV series The ball filled a strong consumer need and by the year s end more than four million Nerf balls had been sold 5 The 4 inch 100 mm ball was followed by a large version called the Super Nerf Ball Shortly after in 1972 a basketball game called Nerfoop and the Nerf football developed by longtime NFL kicker Fred Cox 6 7 joined the family with the latter quickly becoming Nerf s most popular ball 8 The company continued to add to the Nerf line until they handed control to Kenner Products a sister company In 1987 Kenner was bought by the Tonka Corporation which itself was purchased by Hasbro in 1991 9 which then became the owner of Nerf 10 Throughout the 1990s and early 2000s the Nerf brand served under the subsidiaries OddzOn and Larami before Hasbro took full control of the brand 11 Over the years Nerf has continued to expand the line adding new looks to existing products with later lines of Nerf products ranging from sport balls and foam dart blasters to video games and accessories 12 In February 2013 Hasbro announced the release of its Rebelle line a sub line aimed at girls with its first products released in fall of 2013 13 In November 2013 POW Books published The Ultimate Nerf Blaster Book Written by Nathaniel Marunas the book highlights the history of Nerf and provides details on every N Strike Dart Tag and Vortex blaster produced at the time of the book s release 14 15 In 2015 the Rival line of blasters was first released The first products released were the Rival Apollo XV 700 and the Rival Zeus MXV 1200 These blasters fire a new type of ammunition known as High Impact Rounds which are small foam balls that can reach a higher velocity than foam darts The Rival line is targeted towards an older audience with each product listing the age of 14 on the box 16 In 2021 the Hyper line of blasters was announced 17 Initial products included the Hyper Rush 40 Hyper Siege 50 and Hyper Mach 100 Hyper rounds are similar in design to Rival rounds but are smaller and made of a thermoplastic elastomer material that is more rubber like than the foam used in Rival rounds 18 Products EditNerf Blasters Edit Main article Nerf Blaster Nerf s most popular product type are Nerf blasters 19 which are toy plastic guns that shoot foam darts These darts have different style tips including Velcro tipped in order to stick to Nerf vests typically shipped with Dart Tag blasters suction cup darts designed to stick to smooth surfaces streamlined darts to fit into magazines referred to as clips by Nerf some able to whistle in flight Darts may also have different colors such as colors that reflect certain sub lines camouflage and glow in the dark Most Nerf blasters also have rails known as tactical rails which can accommodate different attachments as well as special adapters such barrel and stock adapters The N strike sub line was launched in 2004 and is styled more like a real weapon than previous Nerf products 19 It was updated in 2012 as N Strike Elite 20 Nerf N Strike Elite Darts Rebelle Edit Rebelle was predominantly aimed at the female demographic with similar internal mechanics to the Nerf N Strike elite line sporting pink purple and teal colors 21 Zombie Strike Edit The Zombie Strike line was launched in 2013 and is geared for fans of Humans vs Zombies games 22 All blasters have a distinct zombie apocalypse theme with newer blasters featuring a DIY aesthetic citation needed Rival Edit Nerf Rival blasters branded as RIVAL fire small foam balls referred to by Nerf as High Impact Rounds but usually referred to as Rival Balls or Rival Rounds by the Nerf community citation needed Nerf Rival blasters are targeted towards an older target market than Nerf s better known dart blasters 23 Nitro Edit In 2017 Hasbro released the Nerf Nitro line which consists of blasters that fire foam cars into obstacles and stunt ramps 24 Ultra Edit Released in September 2019 Nerf Ultra branded as ULTRA blasters fire a new propriety dart design that is marketed as THE FARTHEST FLYING DART EVER Darts can travel up to 120 feet 25 The new Ultra darts are constructed from a lightweight foam that is notably different from traditional darts in that they are made with closed cell rather than open cell foam This construction allows for fins to be molded into the rear of the darts Size wise Ultra darts are between N Strike Elite darts and Mega darts in diameter but shorter than both in length They cannot be fired from any previous Nerf line or off brand compatible blasters nor can any other lines darts be fired from Ultra blasters This design was created in response to the growing number of third party darts including exact knockoffs from China available for N Strike Elite blasters at a much lower cost than Nerf brand darts 26 Super Soaker Edit Main article Super Soaker Originally owned and marketed by Larami Super Soaker is a popular line of water guns Recently Hasbro has released a line of Nerf branded Super Soaker blasters 27 Lazer Tag Edit Main article Lazer Tag Lazer Tag a popular laser tag toy line from the mid 1980s is also currently part of the Nerf banner The current generation of Lazer Tag blasters attach to iPhones or iPod Touch units for enhanced playability 28 Nerf Dog Edit In June 2013 Hasbro and Grammercy Products unveiled Nerf Dog a line of Nerf inspired canine retrieving toys made of rubber nylon and plastic Nerf Dog was launched at Walmart stores and debuted at pet specialty stores in Fall 2013 29 30 Based in Secaucus N J Gramercy Products Inc is the manufacturer of Nerf Dog products 31 The Nerf Dog Tennis Ball Blaster mimics traditional Nerf blaster designs and shoots a ball up to 50 feet in the air The toy uses special softer balls to reduce the risk of injury 32 Video games Edit Nerf has also produced video game accessories for the PlayStation 2 Nintendo DSi DS Lite 3DS and the Wii 33 Visionary Media Inc released the first person shooter Nerf Arena Blast or NAB sometimes Arena Blast in 1999 EA Games in association with Hasbro released the 2008 video game Nerf N Strike 34 and its 2009 sequel Nerf N Strike Elite Both games feature the Switch Shot EX 3 which doubles as a functional dart blaster and a Wii Remote accessory 35 In June 2019 Raw Thrills released the Nerf Arcade game 36 GameMill Entertainment published Nerf Legends a first person shooter game released on 19 November 2021 for Microsoft Windows Nintendo Switch PlayStation 4 PlayStation 5 Xbox One and Xbox Series X S 37 In 2021 an online multiplayer first person shooter titled Nerf Strike was developed by The Gang Stockholm and released by Metaverse Team under license from Hasbro on the online platform Roblox 38 In August 2022 developers Secret Location under licence from Hasbro 39 released the Virtual reality game multiplayer shooter titled NERF Ultimate Championships for the Meta Quest 2 platform 40 In April 2023 they collaborated with the game Stumble Guys to add a Nerf themed mini game to their game 41 Awards EditIn 2011 the Nerf N Strike Stampede ECS was awarded Boy Toy of the Year and the Nerf Super Soaker Shot Blast won Outdoor Toy of the Year at the 11th Annual Toy of the Year Awards which is held at the American International Toy Fair in New York City 42 In 2014 the Nerf Zombie Strike Crossfire Bow won the award for Best Action Toy at the 2014 U K Toy Fair 43 Legal issues EditIn June 2010 Hasbro sued Buzz Bee Toys and Lanard Toys for patent violation of its Nerf and Super Soaker brands The lawsuit stated that Buzz Bee and Lanard infringed two U S patents for the Nerf N Strike Disc Shot blaster while Buzz Bee infringed on a Super Soaker patent 44 In November of that year Hasbro won its patent case against Buzz Bee with the latter banned from producing certain water guns 45 In April 2012 Hasbro contacted the Australia based fan blog Urban Taggers for leaking information on unreleased Nerf products found on the Chinese marketplace website Taobao 46 Hasbro allegedly tricked one of the bloggers into disclosing his home address for their lawyers to mail him a cease and desist letter The incident resulted in fans setting up a campaign on Facebook boycotting Hasbro 47 See also EditNerf war Nerf video gaming term referencing the Nerf brand of toysReferences Edit Meltzer Yale L 1976 Foamed Plastics Recent Developments Noyes Data Corporation p 182 ISBN 9780815506423 Rodriguez Ashley December 5 2015 All of the reasons Nerf is back on top this holiday season No Quartz publication Archived from the original on December 8 2015 Retrieved December 5 2015 Nerf Story Reyn Guyer January 3 2016 Retrieved February 16 2021 Best Nerf Gun Reviews for 2018 Nerfz Archived from the original on October 28 2015 Retrieved October 26 2015 The History of Toys History com January 4 2008 Archived from the original on October 28 2007 Retrieved November 7 2009 Ex Vikings kicker Fred Cox inventor of Nerf football dies at 80 ESPN com November 21 2019 Archived from the original on November 22 2019 Retrieved November 22 2019 Smyde Joe October 4 1989 Fred Cox not kicking Nerf football sales keeping him for life The Pittsburgh Press Retrieved November 22 2019 Who Needs an Indoor Ball YOU Do Apparently GIZMODO August 25 2010 Archived from the original on August 27 2010 Retrieved September 1 2010 The story of Parker Brothers Hasbro com Archived from the original on October 30 2008 Retrieved November 7 2009 The history of Hasbro Inc PDF Hasbro com Archived PDF from the original on December 15 2013 Retrieved November 7 2009 NC News Larami Takes the Helm Nerfcenter com Archived from the original on April 2 2012 Retrieved September 22 2011 NERF Welcome to Hasbro s Official NERF site Hasbro July 15 2008 Archived from the original on November 13 2008 Retrieved November 7 2009 a href Template Cite web html title Template Cite web cite web a CS1 maint bot original URL status unknown link Busis Hillary February 8 2013 Hasbro introduces Nerf Rebelle line for girls starting with the Heartbreaker bow EXCLUSIVE Entertainment Weekly Archived from the original on February 11 2013 Retrieved February 10 2013 NERF The Ultimate Blaster Book powerHouse Books Archived from the original on January 3 2014 Retrieved January 3 2014 Mixson Colin December 2 2013 Master blaster Prospect Heights dad wrote the book on Nerf The Brooklyn Paper Archived from the original on January 3 2014 Retrieved January 3 2014 Wilson James July 15 2022 Nerf Rival Guns Iconic NERF brand Unveils a Revolutionary New Performance Segment Press release February 25 2021 Archived from the original on July 3 2021 Retrieved September 9 2021 Hollister Sean September 8 2021 Nerf Hyper Review Where The Rubber Meets The Foam The Verge New York Vox Media Retrieved September 9 2021 a href Template Cite news html title Template Cite news cite news a CS1 maint url status link a b Pinkerton Lindsey April 3 2009 The Top 10 Nerf Guns of All Time Popular Mechanics Archived from the original on June 6 2013 Retrieved June 16 2013 Fagone Jason September 8 2012 How Nerf Became the World s Best Purveyor of Big Guns for Kids Wired Archived from the original on May 2 2017 Retrieved December 20 2019 Greenwald Will June 28 2013 Nerf Tips iPhone Scope Rebelle Line For Girls Lots More Guns Mainly bows and used for sending messages PC Magazine Archived from the original on August 9 2013 Retrieved August 3 2013 Bricken Rob July 11 2013 Prepare for a Nerf apocalypse with the new Zombie Strike line Io9 Archived from the original on July 14 2013 Retrieved August 3 2013 Hollister Sean March 12 2021 THE ENGINEERS BUILDING RIDICULOUS DART BLASTERS THAT NERF WON T TOUCH www theverge com The Verge Retrieved March 12 2021 Robertson Andy January 27 2017 Nerf Nitro Shoots Cars Not Darts Forbes Archived from the original on August 10 2017 Retrieved August 10 2017 Nerf Ultra One Blaster Hasbro Archived from the original on October 3 2019 Retrieved October 3 2019 https nerf hasbro com en us ultra Parents Beware Nerf s Newest Blasters Won t Fire Knockoff Darts The Wall Street Journal Archived from the original on October 3 2019 Retrieved October 3 2019 https www wsj com articles parents beware nerfs newest blasters wont fire knockoff darts 11569240001 Super Soaker Hasbro Archived from the original on October 17 2014 Retrieved January 24 2013 Terrence O Brien Hasbro reinvents Lazer Tag for the smartphone generation lets you live out your Doom fueled fantasies Engadget AOL Archived from the original on January 20 2018 Retrieved September 6 2017 Nerf Dog Debuts Global License June 18 2013 Archived from the original on August 17 2013 Retrieved August 6 2013 Irwin Tanya June 20 2013 Hasbro Launches Nerf Dog MediaPost Archived from the original on July 26 2013 Retrieved August 6 2013 Gazdik Tanya Hasbro Launches Nerf Dog Marketing Daily Archived from the original on April 5 2018 Retrieved April 25 2018 10 must have gifts for your pets this holiday season Yahoo News Archived from the original on April 26 2018 Retrieved April 26 2018 Pelican NERF PS2 Controller IGN October 13 2006 Archived from the original on July 13 2011 Retrieved January 23 2011 IGN Pelican Wiimote NERF Sleeve Exclusive Review IGN October 4 2007 Archived from the original on July 4 2009 Retrieved November 7 2009 Nerf N Strike Elite Review IGN November 3 2009 Archived from the original on January 11 2012 Retrieved January 6 2011 Kleiman Joe Hasbro and Raw Thrills collaborate on NERF ARCADE InPark Magazine Archived from the original on May 16 2019 Retrieved October 20 2019 NERF Legends announced for PS5 Xbox Series PS4 Xbox One Switch and PC Gematsu August 11 2021 Takahashi Dean May 26 2021 Metaverse Team launches Nerf Strike FPS game for Roblox VentureBeat Nerf Ultimate Championship Nerf Ultimate Championship Retrieved December 2 2022 NERF Ultimate Championship on Oculus Quest Oculus Retrieved December 2 2022 StumbleGuys April 26 2023 Grab your blaster nerf is officially here Check out our newest trailer and play our new Blaster Base level in the Nerf Arena NOW StumbleGuys via Instagram Per Lee Myra The 11 Best Toys of 2011 InventorSpot Archived from the original on February 17 2011 Retrieved February 15 2011 U K Toy Fair 2014 Toy Winners Announced Global License January 21 2014 Archived from the original on January 30 2014 Retrieved January 22 2014 Hasbro Sues Buzz Bee Toys and Lanard Over Patents Reuters June 2 2010 Archived from the original on January 1 2011 Retrieved January 25 2011 Hasbro Wins Patent Case Against Buzz Bee Reuters October 30 2010 Archived from the original on December 4 2010 Retrieved January 25 2011 Biggs John April 25 2012 Hasbro Goes After Blogger in IP Theft Case TechCrunch Archived from the original on January 21 2013 Retrieved January 24 2013 Crook Andrew April 24 2012 Nerf guns at 10 paces Hasbro faces boycott after siccing lawyers onto fan site Crikey Archived from the original on May 13 2013 Retrieved January 24 2013 External links EditOfficial website Nerf s channel on YouTube Retrieved from https en wikipedia org w index php title Nerf amp oldid 1154211650, wikipedia, wiki, book, books, library,

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