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Mediaset S.p.A. (formerly known as Mediaset Italia S.p.A.) is an Italian mass media company which is the largest commercial broadcaster in the country. The company is controlled by the holding companyMFE - MediaForEurope (the original iteration of Mediaset S.p.A., a.k.a. the Mediaset Group), which is majority-owned by Berlusconi family's Fininvest Group. Stemming from a business founded in 1987 by entrepreneur and former Italian prime minister Silvio Berlusconi, Mediaset competes primarily against the public broadcaster RAI, the privately owned La7 and (through Sky Group Limited) Comcast's Sky Italia.
Mediaset's headquarters are in Milan, Lombardy. Many of its studios are located in the Milano 2 area of Segrate, a municipality bordering Milan, where broadcasts of local station TeleMilano (now airing nationally as Mediaset's Canale 5) began in 1978. After merging with various local broadcaster to form the Canale 5 syndication, much production was moved to Cologno Monzese, where the infrastructure of the former Telealtomilanese was present. The company currently has three main television production centres, in Milan (Segrate, Cologno Monzese) and Rome.[1]
Silvio Berlusconi's involvement in television industry began in 1978, with Telemilano, a local Milan-based broadcaster that became Canale 5 two years later and began broadcasting nationally. Canale 5 was subsequently joined by Italia 1 (bought from the publishing group Rusconi in 1982) and Rete 4 (acquired from Arnoldo Mondadori Editore in 1984). Television area was called RTI and became established with three national analogue networks, supported by an advertising sales company, Publitalia '80, that exclusively collects advertising for all three channels, and two other companies, Videotime, that manages TV technology and production activities, and Elettronica Industriale that guarantees signal distribution through the management of the broadcasting infrastructure. In 1987, it bought out Italian's leading home video distributor Domovideo, in a seesaw contest with Vincenzo Romangoli.[2]
In the 1980s, Berlusconi's company Fininvest was contracted to operate TV Koper-Capodistria, a TV station which was intended to serve Italian-speaking audiences in the region of Istria, Slovenia, Yugoslavia, but was widely available in Italy through cable systems. Under Fininvest's control, the station mainly operated as a sports channel. This arrangement ended in 1990.[3][4]
In 1990, Silvio Berlusconi Communications [it] entered into a partnership with DIC Enterprises and having SBC subsidiary Reteitalia S.p.A. [it] and Spanish TV channel Telecinco (which SBC held a stake) to co-produce shows,[5] a relationship that lasted until 1994.
2020s
In November 2021, Mediaset announced a major restructuring, under which it would form a new parent company, MFE – MediaForEurope N.V., which would be domiciled in the Netherlands.[6]
A 2019 study in The American Economic Review examined the impact of Mediaset on Italy during its rollout in the 1980s. The study compared voting habits of people who grew up in towns and regions that got early access to Mediaset against ones that only got late access to Mediaset. The study noted that Mediaset's programming, especially during the 80s & 90s, was far more slanted toward entertainment and contained far less news and educational content than its competitor, the RAI. It also concluded that "individuals with early access to Mediaset all-entertainment content were more likely to vote for Berlusconi's party in 1994, when he first ran for office... we find that individuals exposed to entertainment TV as children were less cognitively sophisticated and civic-minded as adults, and ultimately more vulnerable to Berlusconi's populist rhetoric."[7] The study said the effect included populist parties in general that offered simple slogans and easy cure-alls, including non-Berlusconi populist parties such as the Five Star Movement.[8]
Lawsuits
Europa 7
In January 2008, the European Court of Justice ruled that the TV frequencies used by Mediaset to broadcast Rete 4 were shared out unfairly. They should have been given to Europa 7, a competitor channel, the judges maintain, and Rete 4 should be broadcast via satellite instead. Although the Italian Council of State, the highest court on administrative matters, has confirmed that the Italian government should abide by this European ruling, Rete 4 continues its operation on analog frequencies and on DVB-T.[9]
Google
On 30 July 2008, Mediaset filed a lawsuit against Google for €500 million (US$779 million) charging copyright infringement. The company stated that 325 hours worth of material was uploaded to YouTube and the result was the loss of 315,672 viewing days and ad revenue.[10][11]
Sky Italia
On 16 September 2009, Sky Italia (owned by the original News Corporation at the time) filed a lawsuit to the Court of Milan, Italy, against Reti Televisive Italiane and Publitalia '80 for a violation of Article 82 of European Treaty that regulates free economic competition between companies, in particular for refusing to allow Sky Italia to purchase advertising on the three main Mediaset television channels (Canale 5, Italia 1 and Rete 4),[12] exercising Article 700 of the Italian Civil Procedural Code who permit to require an urgent action.[13] Mediaset has rejected the charge of antitrust violations, stating that in 2009 it had broadcast Sky Italia commercials 3107 times on its channels, whereas Sky Italia has always refused to broadcast Mediaset commercials.[14]
^"DiC Enterprises gets animated with new tour" (PDF). Broadcasting. 14 May 1990. (PDF) from the original on 16 October 2021. Retrieved 16 October 2021.
^"Mediaset becomes MFE-MediaForEurope". Digital TV Europe. 26 November 2021. from the original on 15 February 2022. Retrieved 15 February 2022.
^Tesei, Andrea; Pinotti, Paolo; Durante, Ruben (2019). "The Political Legacy of Entertainment TV". American Economic Review. 109 (7): 2497–2530. doi:10.1257/aer.20150958. ISSN 0002-8282.
^"How trashy TV made children dumber and enabled a wave of populist leaders". The Washington Post. from the original on 21 July 2019. Retrieved 21 July 2019.
^Fonte, Giuseppe (31 May 2008). "Italy court rejects Mediaset appeal to EU ruling". Reuters. from the original on 13 September 2020. Retrieved 2 July 2017.
^Lawson, Stephen (30 July 2008). "Mediaset Files EUR500 Million Suit Vs Google's YouTube". IDG. from the original on 10 January 2016. Retrieved 12 May 2010.
^"Italian Media Company Sues YouTube". Dow Jones Newswires. CNNMoney.com. 30 July 2008. from the original on 8 September 2008. Retrieved 13 September 2008.
^"News Corporation's Sky Italia Files Lawsuit Against Mediaset Companies For Antitrust Violations" (Press release). News Corporation. 16 September 2009. from the original on 24 September 2009. Retrieved 16 September 2009.
^"Sky porta Mediaset in tribunale". Il Sole 24 Ore (in Italian). 17 September 2009. from the original on 16 July 2011. Retrieved 17 September 2009.
^"Mediaset respinge accuse infondate del concorrente SKY". Mediaset Group press release. 16 September 2009. from the original on 18 July 2011. Retrieved 16 September 2009.
External links
Official website
May 18, 2023
mediaset, this, article, expanded, with, text, translated, from, corresponding, article, italian, april, 2023, click, show, important, translation, instructions, view, machine, translated, version, italian, article, machine, translation, like, deepl, google, t. This article may be expanded with text translated from the corresponding article in Italian April 2023 Click show for important translation instructions View a machine translated version of the Italian article Machine translation like DeepL or Google Translate is a useful starting point for translations but translators must revise errors as necessary and confirm that the translation is accurate rather than simply copy pasting machine translated text into the English Wikipedia Consider adding a topic to this template there are already 2 763 articles in the main category and specifying topic will aid in categorization Do not translate text that appears unreliable or low quality If possible verify the text with references provided in the foreign language article You must provide copyright attribution in the edit summary accompanying your translation by providing an interlanguage link to the source of your translation A model attribution edit summary is Content in this edit is translated from the existing Italian Wikipedia article at it Mediaset see its history for attribution You should also add the template Translated it Mediaset to the talk page For more guidance see Wikipedia Translation This article needs additional citations for verification Please help improve this article by adding citations to reliable sources Unsourced material may be challenged and removed Find sources Mediaset news newspapers books scholar JSTOR April 2023 Learn how and when to remove this template message Mediaset S p A formerly known as Mediaset Italia S p A is an Italian mass media company which is the largest commercial broadcaster in the country The company is controlled by the holding company MFE MediaForEurope the original iteration of Mediaset S p A a k a the Mediaset Group which is majority owned by Berlusconi family s Fininvest Group Stemming from a business founded in 1987 by entrepreneur and former Italian prime minister Silvio Berlusconi Mediaset competes primarily against the public broadcaster RAI the privately owned La7 and through Sky Group Limited Comcast s Sky Italia Mediaset S p A Mediaset headquarters in Cologno Monzese Milan TypeSubsidiaryIndustryMass mediaFounded10 February 1980 43 years ago 1980 02 10 Current iteration 2019 FounderSilvio BerlusconiHeadquartersCologno Monzese Milan ItalyKey peoplePier Silvio Berlusconi CEOProductsFree to air and subscription television broadcasting Radio Television ProductionRevenue 3 401 billion 2018 Net income 0 471 billion 2018 OwnerFininvestNumber of employees9 312 2017 ParentMFE MediaForEuropeWebsitewww wbr mediaset wbr itMediaset s headquarters are in Milan Lombardy Many of its studios are located in the Milano 2 area of Segrate a municipality bordering Milan where broadcasts of local station TeleMilano now airing nationally as Mediaset s Canale 5 began in 1978 After merging with various local broadcaster to form the Canale 5 syndication much production was moved to Cologno Monzese where the infrastructure of the former Telealtomilanese was present The company currently has three main television production centres in Milan Segrate Cologno Monzese and Rome 1 Contents 1 History 1 1 Beginnings in late 70s 1 2 2020s 2 Holdings 2 1 Premium tier channels 2 2 Streaming service 2 3 International service 3 Impact 4 Lawsuits 4 1 Europa 7 4 2 Google 4 3 Sky Italia 5 See also 6 References 7 External linksHistory EditBeginnings in late 70s Edit Silvio Berlusconi s involvement in television industry began in 1978 with Telemilano a local Milan based broadcaster that became Canale 5 two years later and began broadcasting nationally Canale 5 was subsequently joined by Italia 1 bought from the publishing group Rusconi in 1982 and Rete 4 acquired from Arnoldo Mondadori Editore in 1984 Television area was called RTI and became established with three national analogue networks supported by an advertising sales company Publitalia 80 that exclusively collects advertising for all three channels and two other companies Videotime that manages TV technology and production activities and Elettronica Industriale that guarantees signal distribution through the management of the broadcasting infrastructure In 1987 it bought out Italian s leading home video distributor Domovideo in a seesaw contest with Vincenzo Romangoli 2 In the 1980s Berlusconi s company Fininvest was contracted to operate TV Koper Capodistria a TV station which was intended to serve Italian speaking audiences in the region of Istria Slovenia Yugoslavia but was widely available in Italy through cable systems Under Fininvest s control the station mainly operated as a sports channel This arrangement ended in 1990 3 4 In 1990 Silvio Berlusconi Communications it entered into a partnership with DIC Enterprises and having SBC subsidiary Reteitalia S p A it and Spanish TV channel Telecinco which SBC held a stake to co produce shows 5 a relationship that lasted until 1994 2020s Edit In November 2021 Mediaset announced a major restructuring under which it would form a new parent company MFE MediaForEurope N V which would be domiciled in the Netherlands 6 Holdings EditPremium tier channels Edit Main article Mediaset Premium Channel LCN on DVB T LCN on Sky Launched Closed DescriptionPremium Action 459 1 April 2013 10 January 2022 Television seriesPremium Action HD 125 23 June 2015Premium Crime 503 1 July 2011Premium Crime HD 10 23 June 2015Premium Stories 462 Premium Stories HD 14 4 June 2018Premium Cinema 1 463 1 July 2020 FilmsPremium Cinema 1 HD 313Premium Cinema 1 24 HD 314Premium Cinema 2 464 Premium Cinema 2 HD 315Premium Cinema 3 465 Premium Cinema 3 HD 316Streaming service Edit Mediaset InfinityInternational service Edit Mediaset ItaliaImpact EditA 2019 study in The American Economic Review examined the impact of Mediaset on Italy during its rollout in the 1980s The study compared voting habits of people who grew up in towns and regions that got early access to Mediaset against ones that only got late access to Mediaset The study noted that Mediaset s programming especially during the 80s amp 90s was far more slanted toward entertainment and contained far less news and educational content than its competitor the RAI It also concluded that individuals with early access to Mediaset all entertainment content were more likely to vote for Berlusconi s party in 1994 when he first ran for office we find that individuals exposed to entertainment TV as children were less cognitively sophisticated and civic minded as adults and ultimately more vulnerable to Berlusconi s populist rhetoric 7 The study said the effect included populist parties in general that offered simple slogans and easy cure alls including non Berlusconi populist parties such as the Five Star Movement 8 Lawsuits EditEuropa 7 Edit In January 2008 the European Court of Justice ruled that the TV frequencies used by Mediaset to broadcast Rete 4 were shared out unfairly They should have been given to Europa 7 a competitor channel the judges maintain and Rete 4 should be broadcast via satellite instead Although the Italian Council of State the highest court on administrative matters has confirmed that the Italian government should abide by this European ruling Rete 4 continues its operation on analog frequencies and on DVB T 9 Google Edit On 30 July 2008 Mediaset filed a lawsuit against Google for 500 million US 779 million charging copyright infringement The company stated that 325 hours worth of material was uploaded to YouTube and the result was the loss of 315 672 viewing days and ad revenue 10 11 Sky Italia Edit On 16 September 2009 Sky Italia owned by the original News Corporation at the time filed a lawsuit to the Court of Milan Italy against Reti Televisive Italiane and Publitalia 80 for a violation of Article 82 of European Treaty that regulates free economic competition between companies in particular for refusing to allow Sky Italia to purchase advertising on the three main Mediaset television channels Canale 5 Italia 1 and Rete 4 12 exercising Article 700 of the Italian Civil Procedural Code who permit to require an urgent action 13 Mediaset has rejected the charge of antitrust violations stating that in 2009 it had broadcast Sky Italia commercials 3107 times on its channels whereas Sky Italia has always refused to broadcast Mediaset commercials 14 See also Edit Companies portalTGCOM an Italian news website owned by Mediaset Television in ItalyReferences Edit Offices Mediaset Archived from the original on 21 December 2009 Retrieved 31 December 2009 Berlusconi Buys Italian Distributor Variety 29 April 1987 pp 39 40 Bartolj Jaka 30 April 2006 The Olive Grove Revolution Transdiffusion Retrieved 10 April 2023 Chi siamo in Italian Radiotelevizija Slovenija Retrieved 10 April 2023 DiC Enterprises gets animated with new tour PDF Broadcasting 14 May 1990 Archived PDF from the original on 16 October 2021 Retrieved 16 October 2021 Mediaset becomes MFE MediaForEurope Digital TV Europe 26 November 2021 Archived from the original on 15 February 2022 Retrieved 15 February 2022 Tesei Andrea Pinotti Paolo Durante Ruben 2019 The Political Legacy of Entertainment TV American Economic Review 109 7 2497 2530 doi 10 1257 aer 20150958 ISSN 0002 8282 How trashy TV made children dumber and enabled a wave of populist leaders The Washington Post Archived from the original on 21 July 2019 Retrieved 21 July 2019 Fonte Giuseppe 31 May 2008 Italy court rejects Mediaset appeal to EU ruling Reuters Archived from the original on 13 September 2020 Retrieved 2 July 2017 Lawson Stephen 30 July 2008 Mediaset Files EUR500 Million Suit Vs Google s YouTube IDG Archived from the original on 10 January 2016 Retrieved 12 May 2010 Italian Media Company Sues YouTube Dow Jones Newswires CNNMoney com 30 July 2008 Archived from the original on 8 September 2008 Retrieved 13 September 2008 News Corporation s Sky Italia Files Lawsuit Against Mediaset Companies For Antitrust Violations Press release News Corporation 16 September 2009 Archived from the original on 24 September 2009 Retrieved 16 September 2009 Sky porta Mediaset in tribunale Il Sole 24 Ore in Italian 17 September 2009 Archived from the original on 16 July 2011 Retrieved 17 September 2009 Mediaset respinge accuse infondate del concorrente SKY Mediaset Group press release 16 September 2009 Archived from the original on 18 July 2011 Retrieved 16 September 2009 External links EditOfficial website Retrieved from https en wikipedia org w index php title Mediaset amp oldid 1151648072, wikipedia, wiki, book, books, library,
