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10 Peach

December 14, 2023

10 Peach is an Australian free-to-air television channel operated by Network 10. It was launched on 11 January 2011 as Eleven.[1] It is owned by ElevenCo, which was established as a joint venture between Ten Network Holdings and CBS Studios International; the latter would ultimately acquire Network 10 in 2017.

10 Peach
Logo used since 2018
CountryAustralia
Broadcast areaSydney, Melbourne, Brisbane, Adelaide, Perth, Darwin, Regional QLD, Northern NSW & Gold Coast, Southern NSW & ACT, Griffith, Broken Hill, Regional VIC, Mildura, Tasmania, Eastern SA, Spencer Gulf, Central Australia, Regional WA
NetworkNetwork 10
Programming
Language(s)English
Picture format576i (SDTV) 16:9
Ownership
OwnerParamount Networks UK & Australia
ParentTen Network Holdings
Sister channels
History
Launched11 January 2011; 12 years ago (2011-01-11)
ReplacedOne SD (Standard definition)
Former namesEleven (2011–2018)
Links
Website10play.com.au
Availability
Terrestrial
Freeview 10 metro (virtual)11
Freeview WIN Northern NSW & Gold Coast (virtual)52
Freeview SCA Regional QLD, Southern NSW, Regional Victoria, Spencer Gulf SA/Broken Hill NSW (virtual)52
Freeview SCA/Nine Tasmania (virtual)53
Freeview WIN/Prime Regional WA (virtual)55
Streaming media
10 Play

The channel focuses primarily on programming targeting a young adult audience, and was the current home of Neighbours—the longest-running drama series on Australian television. Prior to the launch of 10 Shake in September 2020, the channel also aired children's programming.

History edit

Prior to the launch of the channel, Ten Network Holdings, at the time an independent company, established a joint venture company named ElevenCo with international distributor CBS Studios International.[2][3] Ten held a two-thirds equity stake in the venture, with CBS holding the remaining share. Under the arrangement, Eleven gained access to programming from CBS's back catalogue. Ten Network Holdings entered administration in 2017 and was subsequently acquired by CBS Corporation, ultimately giving CBS full ownership of Eleven. CBS ultimately merged with Viacom, making 10 Peach a sister network to MTV and Nickelodeon.

10 Peach edit

On 31 October 2018, the channel rebranded as 10 Peach, as part of a larger rebranding of Network Ten. The new name is intended to provide a clearer scope for the channel's programming; Network 10's chief content officer Beverley McGarvey described "Peach" as feeling "relaxed" and "almost a guilty pleasure" to viewers, with programmes such as Neighbours, Supernatural, This Is Us, and Will & Grace, and would attempt to represent all that the peach fruit itself stood for.[4][5][6][7]

Programming edit

10 Peach offers catch-up and encore presentations from Channel 10.[8][9][10] It features a mix of repeated classic programs, new shows to Australian television, and shows that would make their debut on Australian free-to-air television.

Most of the classic programming on 10 Peach comprises 80's, 90's and 2000's comedies and dramas sourced from Paramount Television, CBS Studios and CBS Studios International (via parent company Paramount Global).

Some of Ten's shows aimed at a younger demographic, most notably Neighbours, were moved to Eleven for the launch of the new channel. This was part of Ten's re-branding to target the older demographic.[11][12][13] The decision to move Neighbours and other shows was to also make way for a new current affairs show in Ten's 6:00–7:00pm timeslot.[11] In 2015 Neighbours was Eleven's highest-rating program and the number-one regular Australian program on the digital multichannels, averaging 278,000 viewers.[8]

On 27 February 2012, Toasted TV was moved from Ten to Eleven due to a number of changes to their morning line-up, which included the launch of Breakfast.[14] On 4 November 2013, more of Ten's shows including Totally Wild, Scope, Wurrawhy and Mako: Island of Secrets moved due to the launch of Wake Up and Studio 10. Other first-run Australian content on 10 Peach includes Couch Time, The Loop and Bondi Ink Tattoo.[9][15]

On 6 April 2020, a six-hour programming block of Nickelodeon children's content was added to the network, which aired under the Toasted TV branding.[16] This ran until 27 September, when children's programming was entirely moved to 10 Shake. Toasted TV was cancelled, with its final episode airing on 18 September.

Current programming edit

Adult animation edit

Comedy edit

Drama edit

Light entertainment edit

Reality edit

Sport edit

Upcoming Programming edit

Comedy edit

Former programming edit

Adult animation edit

Children's (2012–20) edit

Preschool (2012–20) edit

Comedy edit

Drama edit

Factual edit

Light entertainment edit

Game Shows edit

Reality edit

Sport edit

  • Esports Gfinity Elite Series Australia

Religious edit

Availability edit

10 Peach is available in 576i standard definition from the network's five metropolitan owned-and-operated stations, TEN Sydney, ATV Melbourne, TVQ Brisbane, ADS Adelaide, and NEW Perth.

The channel is also available to regional Australia viewers through Southern Cross Austereo's owned-and-operated stations SGS/SCN in Spencer Gulf and Broken Hill, GLV/BCV in Regional Victoria, CTC in Southern New South Wales/Australian Capital Territory, TNQ in Regional Queensland, and WIN Television through its owned-and-operated stations NRN in Northern New South Wales and MGS/LRS in eastern South Australia, and MDN in Griffith and the MIA. Digital joint venture stations WDT in regional Western Australia, MDV in Mildura, TDT in Tasmania, DTD in Darwin, and CDT in Remote Central & Eastern Australia also carry 10 Peach.

Logo and identity history edit

  •  

    11 January 2011 – 31 October 2018

  •  

    31 October 2018 – present

Identity history edit

  • 11 January 2011 – 31 October 2018: He11o
  • 31 October 2018 – present: Life's Peachy

Notes edit

  1. ^ Originally broadcasting with New Zealand voice actors, the series has been presented with the Canadian dub since 2018.

References edit

  1. ^ Knox, David (22 October 2010). "11 / 1 / 11 ....and counting". TV Tonight. Retrieved 22 October 2010.
  2. ^ Washbrook, Cyril (26 August 2010). . The Spy Report. Media Spy. Archived from the original on 10 September 2010. Retrieved 4 October 2010.
  3. ^ James, Meg (25 August 2010). "CBS goes down under and takes minority stake in Australian TV venture". The Los Angeles Times. Retrieved 26 August 2010.
  4. ^ "Network Ten Rebrands As 'Network 10' With New-Look Logo". B&T. 31 October 2018. Retrieved 31 October 2018.
  5. ^ Lallo, Michael (31 October 2018). "Network Ten in 2019: What's new, what's returning, what's gone?". The Sydney Morning Herald. Retrieved 31 October 2018.
  6. ^ "Ten reveals first major rebrand in 27 years: Peach, Boss and 10 News First". Mumbrella. 31 October 2018. Retrieved 31 October 2018.
  7. ^ "10 Upfront: Behind the rebrand of Boss, Peach, News and 10 Play". Mediaweek. Retrieved 31 October 2018.
  8. ^ a b Knox, David (15 June 2015). "Multichannel Survey: Eleven / One". TV Tonight. Retrieved 15 June 2015.
  9. ^ a b Knox, David (11 May 2014). "Multichannel Survey: Eleven / One". TV Tonight. Retrieved 11 May 2014.
  10. ^ Ryan, Aaron (7 July 2015). . Throng Australia. Archived from the original on 7 July 2015. Retrieved 7 July 2015.
  11. ^ a b Clune, Richard (8 August 2010). "Jennifer on Ten's frontline". The Daily Telegraph. News Limited. Retrieved 8 August 2010.
  12. ^ Chessell, James (13 January 2011). . The Australian. News Limited. Archived from the original on 19 January 2011. Retrieved 12 January 2011.
  13. ^ . The Spy Report. Media Spy. 26 August 2010. Archived from the original on 10 September 2010. Retrieved 26 August 2010.
  14. ^ Knox, David (19 February 2012). "Bumped: Toasted TV, Totally Wild etc". TV Tonight. Retrieved 9 March 2014.
  15. ^ Knox, David (14 November 2014). "TEN 2015 highlights: Celebrity, Drama, Sport". TV Tonight. Retrieved 14 November 2014.
  16. ^ Perry, Kevin (11 May 2020). "10 confirms plans to launch new entertainment focused multi-channel". TV Blackbox. Retrieved 18 June 2020.

External links edit

December 14, 2023
peach, australian, free, television, channel, operated, network, launched, january, 2011, eleven, owned, elevenco, which, established, joint, venture, between, network, holdings, studios, international, latter, would, ultimately, acquire, network, 2017, logo, . 10 Peach is an Australian free to air television channel operated by Network 10 It was launched on 11 January 2011 as Eleven 1 It is owned by ElevenCo which was established as a joint venture between Ten Network Holdings and CBS Studios International the latter would ultimately acquire Network 10 in 2017 10 PeachLogo used since 2018CountryAustraliaBroadcast areaSydney Melbourne Brisbane Adelaide Perth Darwin Regional QLD Northern NSW amp Gold Coast Southern NSW amp ACT Griffith Broken Hill Regional VIC Mildura Tasmania Eastern SA Spencer Gulf Central Australia Regional WANetworkNetwork 10ProgrammingLanguage s EnglishPicture format576i SDTV 16 9OwnershipOwnerParamount Networks UK amp AustraliaParentTen Network HoldingsSister channelsChannel 10 10 HD 10 Bold Nickelodeon TVSN Gecko TVHistoryLaunched11 January 2011 12 years ago 2011 01 11 ReplacedOne SD Standard definition Former namesEleven 2011 2018 LinksWebsite10play com auAvailabilityTerrestrialFreeview 10 metro virtual 11Freeview WIN Northern NSW amp Gold Coast virtual 52Freeview SCA Regional QLD Southern NSW Regional Victoria Spencer Gulf SA Broken Hill NSW virtual 52Freeview SCA Nine Tasmania virtual 53Freeview WIN Prime Regional WA virtual 55Streaming media10 PlayThe channel focuses primarily on programming targeting a young adult audience and was the current home of Neighbours the longest running drama series on Australian television Prior to the launch of 10 Shake in September 2020 the channel also aired children s programming Contents 1 History 1 1 10 Peach 2 Programming 2 1 Current programming 2 1 1 Adult animation 2 1 2 Comedy 2 1 3 Drama 2 1 4 Light entertainment 2 1 5 Reality 2 1 6 Sport 2 2 Upcoming Programming 2 2 1 Comedy 2 3 Former programming 2 3 1 Adult animation 2 3 2 Children s 2012 20 2 3 3 Preschool 2012 20 2 3 4 Comedy 2 3 5 Drama 2 3 6 Factual 2 3 7 Light entertainment 2 3 8 Game Shows 2 3 9 Reality 2 3 10 Sport 2 3 11 Religious 3 Availability 4 Logo and identity history 4 1 Identity history 5 Notes 6 References 7 External linksHistory editPrior to the launch of the channel Ten Network Holdings at the time an independent company established a joint venture company named ElevenCo with international distributor CBS Studios International 2 3 Ten held a two thirds equity stake in the venture with CBS holding the remaining share Under the arrangement Eleven gained access to programming from CBS s back catalogue Ten Network Holdings entered administration in 2017 and was subsequently acquired by CBS Corporation ultimately giving CBS full ownership of Eleven CBS ultimately merged with Viacom making 10 Peach a sister network to MTV and Nickelodeon 10 Peach edit On 31 October 2018 the channel rebranded as 10 Peach as part of a larger rebranding of Network Ten The new name is intended to provide a clearer scope for the channel s programming Network 10 s chief content officer Beverley McGarvey described Peach as feeling relaxed and almost a guilty pleasure to viewers with programmes such as Neighbours Supernatural This Is Us and Will amp Grace and would attempt to represent all that the peach fruit itself stood for 4 5 6 7 Programming edit10 Peach offers catch up and encore presentations from Channel 10 8 9 10 It features a mix of repeated classic programs new shows to Australian television and shows that would make their debut on Australian free to air television Most of the classic programming on 10 Peach comprises 80 s 90 s and 2000 s comedies and dramas sourced from Paramount Television CBS Studios and CBS Studios International via parent company Paramount Global Some of Ten s shows aimed at a younger demographic most notably Neighbours were moved to Eleven for the launch of the new channel This was part of Ten s re branding to target the older demographic 11 12 13 The decision to move Neighbours and other shows was to also make way for a new current affairs show in Ten s 6 00 7 00pm timeslot 11 In 2015 Neighbours was Eleven s highest rating program and the number one regular Australian program on the digital multichannels averaging 278 000 viewers 8 On 27 February 2012 Toasted TV was moved from Ten to Eleven due to a number of changes to their morning line up which included the launch of Breakfast 14 On 4 November 2013 more of Ten s shows including Totally Wild Scope Wurrawhy and Mako Island of Secrets moved due to the launch of Wake Up and Studio 10 Other first run Australian content on 10 Peach includes Couch Time The Loop and Bondi Ink Tattoo 9 15 On 6 April 2020 a six hour programming block of Nickelodeon children s content was added to the network which aired under the Toasted TV branding 16 This ran until 27 September when children s programming was entirely moved to 10 Shake Toasted TV was cancelled with its final episode airing on 18 September Current programming edit Adult animation edit South Park 2023 present Comedy edit Becker The Big Bang Theory Frasier Friends The King of Queens The Middle shared with Nickelodeon Mom Shared with Nickelodeon The Neighborhood Seinfeld Two and a Half Men Drama edit Nancy Drew Neighbours shared with Network 10 Light entertainment edit The Late Show with Stephen Colbert Reality edit The Real Love BoatSport edit National Basketball League Two Sunday afternoon games per round Upcoming Programming edit Comedy edit Former programming edit Adult animation edit The Cleveland Show moved to 10 Shake later Disney Bob s Burgers moved to Disney Bordertown Duckman Futurama moved to 7flix and Disney King of the Hill Pacific Heat The Simpsons moved to 7flix and Disney Son of Zorn Unsupervised Children s 2012 20 edit The Adventures of Chuck and Friends The Amazing Spiez B Daman Crossfire Baby Animals in Our World 2016 18 Bakugan Barbie Life in the Dreamhouse The Barefoot Bandits 2016 20 a Beyblade Now on 9Go Beyblade Metal Fury Beyblade Metal Fusion Beyblade Metal Masters Beyblade Shogun Steel BeyWarriors BeyRaiderz BeyWheelz Blazing Team Masters of Yo Kwon Do The Bureau of Magical Things 2018 20 Cardfight Vanguard 2018 series Cardfight Vanguard G Cardfight Vanguard G GIRS Crisis Cardfight Vanguard G NEXT Cardfight Vanguard G Stride Gate Chaotic Clue Dex Hamilton Alien Entomologist Dinofroz Dinosaur King Drakers The Elephant Princess 2014 Eon Kid The Fairly OddParents moved to ABC ME Gamify 2019 20 Get Ace 2014 18 Geronimo Stilton GGO Football GoGoRiki Gormiti The Lords of Nature Return Gormiti Nature Unleashed H2O Just Add Water 2013 14 Hanazuki Full of Treasures Hero 108 Hot Wheels Battle Force 5 Huntik Secrets amp Seekers iCarly 2012 16 moved to Nickelodeon Jar Dwellers SOS 2013 20 Julius Jr Kuu Kuu Harajuku 2015 20 Lalaloopsy Lexi amp Lottie Trusty Twin Detectives 2016 18 Lightning Point 2014 Mako Island of Secrets 2013 18 Matt Hatter Chronicles Me and My Monsters 2014 Monster High My Little Pony Friendship Is Magic moved to 9Go Pac Man and the Ghostly Adventures Paradise Cafe Pearlie The Penguins of Madagascar moved to ABC ME Pokemon moved to 9Go Pokemon Black amp White Pokemon Black amp White Rival Destinies Pokemon Black amp White Adventures in Unova Pokemon Black amp White Adventures in Unova and Beyond Pokemon Diamond and Pearl Galactic Battles Pokemon Diamond and Pearl Sinnoh League Victors Pokemon X amp Y Pokemon XY Kalos Quest Pokemon XY amp Z Puppy in My Pocket Adventures in Pocketville Quimbo s Quest 2019 20 Random and Whacky 2017 20 Redakai Conquer the Kairu Rekkit Rabbit Sam Fox Extreme Adventures 2014 18 Sanjay and Craig 2016 19 moved to Nickelodeon Scope 2013 20 Sherazade The Untold Stories 2017 20 SheZow moved to ABC ME Sidekick Slugterra moved to ABC ME SpongeBob SquarePants 2012 13 2020 moved to Nickelodeon Teenage Mutant Ninja Turtles 1987 series 2013 20 moved to Nickelodeon Teenage Mutant Ninja Turtles 2012 series moved to ABC ME Tickety Toc Toasted TV 2012 20 Totally Spies 2018 20 Totally Wild 2013 20 moved to Nickelodeon Transformers Prime moved to 9Go Transformers Robots in Disguise 2015 series Treasure Island Vic the Viking 2013 17 Victorious 2012 17 Xiaolin Chronicles Yu Gi Oh 5D s Preschool 2012 20 edit Bernard 2018 Blaze and the Monster Machines 2020 moved to Nickelodeon Bob the Builder moved to ABC Kids Butterbean s Cafe 2020 moved to Nickelodeon Care Bears and Cousins Care Bears Welcome to Care a Lot Crocamole 2016 20 moved to Nickelodeon Dinosaur Train moved to ABC Kids Dora the Explorer 2020 moved to Nickelodeon Hi 5 House 2014 2015 Littlest Pet Shop 2012 Now on 9Go Mia and Me PAW Patrol 2020 shared with 9Go moved to Nickelodeon Pound Puppies 2010 series Strawberry Shortcake s Berry Bitty Adventures Transformers Rescue Bots 2015 16 Tree Fu Tom moved to ABC Kids Wurrawhy 2013 2016 Comedy edit 2 Broke Girls 1600 Penn 600 Bottles of Wine 2018 Angel from Hell Ben and Kate The Brady Bunch Carol s Second Act Caroline in the City Cheers Clueless The Conners Crazy Ex Girlfriend The Crazy Ones Dads Death Valley Don t Trust the B in Apartment 23 Enlisted Everybody Loves Raymond moved to 9Go Family Ties moved to 9Go Fresh Meat Fresh Off the Boat Friends with Better Lives Get Smart Glee The Goodwin Games The Great Indoors The Grinder Happy Days Hogan s Heroes moved to 10 Bold House of Lies How I Met Your Mother moved to 7flix Jane the Virgin Last Man Standing Laverne amp Shirley The Love Boat Now on 10 Bold Malcolm in the Middle moved to 9Go Micro Nation The Millers Mork amp Mindy Mr amp Mrs Murder Murphy Brown New Girl moved to SBS Viceland The New Normal The Office moved to 10 Shake Plonk Raising Hope Roseanne Rules of Engagement Sabrina the Teenage Witch Scream Queens Sex and the City Stage Mums 2018 Sunny Skies Taxi Two and a Half Men Webster Wilfred Will amp Grace Wings You re the Worst Drama edit The 4400 90210 7th Heaven American Horror Story Angel Being Human Beauty amp the Beast Beverly Hills 90210 Buffy the Vampire Slayer Californication Charmed Charmed 2018 TV series Dexter Diagnosis Murder moved to 10 Bold The Division Dollhouse Dr Quinn Medicine Woman Emily Owens M D Empire Eureka Extant The Flash Friday Night Lights The Gates The Good Wife In Plain Sight JAG Now on 10 Bold Judging Amy moved to 9Gem Life Unexpected London s Burning MacGyver moved to 10 Bold Medium Melrose Place Merlin Murder in the First 2016 Nurse Jackie Reckless Reef Doctors Ringer Rush Saving Grace moved to Channel 10 Skins Smallville moved to 7flix Sleepy Hollow Stargate Universe Star Trek Deep Space Nine moved to 10 Bold Star Trek The Next Generation moved to 10 Bold Star Trek Voyager moved to 10 Bold The Strain Supernatural This Is Us Torchwood Touched by an Angel Witches of East End Factual edit Wildlife WarriorsLight entertainment edit Couch Time 2011 17 The Great Australian Spelling Bee The Late Late Show with Craig Ferguson The Late Late Show with James Corden 2015 2020 moved to 10 Shake The Late Show with Stephen Colbert Now on Channel 10 The Loop 2012 20 Movie Juice The Talk Game Shows edit Family Feud Channel 10 simulcast Pointless Channel 10 simulcast Reality edit 100 Hotter American Idol moved to FOX8 later Channel 9 and 9Go America s Next Top Model Bondi Ink Tattoo Brides of Beverly Hills Britain amp Ireland s Next Top Model The Choice Come Date with Me Dancing on Ice Dating Naked Excused The Face Fashion Star Geordie Shore The Glee Project King of the Nerds Mobbed Naked Beach New Zealand s Next Top Model Posh Frock Shop Queer Eye for the Straight Guy Snog Marry Avoid moved to 9Life So You Think You Can Dance US moved to FOX8 Tattoos After Dark Young Talent Time 2012 series encores Sport edit Esports Gfinity Elite Series AustraliaReligious edit Joyce Meyer Enjoying Everyday Life moved to 9Gem Mass for You at HomeAvailability edit10 Peach is available in 576i standard definition from the network s five metropolitan owned and operated stations TEN Sydney ATV Melbourne TVQ Brisbane ADS Adelaide and NEW Perth The channel is also available to regional Australia viewers through Southern Cross Austereo s owned and operated stations SGS SCN in Spencer Gulf and Broken Hill GLV BCV in Regional Victoria CTC in Southern New South Wales Australian Capital Territory TNQ in Regional Queensland and WIN Television through its owned and operated stations NRN in Northern New South Wales and MGS LRS in eastern South Australia and MDN in Griffith and the MIA Digital joint venture stations WDT in regional Western Australia MDV in Mildura TDT in Tasmania DTD in Darwin and CDT in Remote Central amp Eastern Australia also carry 10 Peach Logo and identity history edit nbsp 11 January 2011 31 October 2018 nbsp 31 October 2018 presentIdentity history edit 11 January 2011 31 October 2018 He11o 31 October 2018 present Life s PeachyNotes edit Originally broadcasting with New Zealand voice actors the series has been presented with the Canadian dub since 2018 References edit Knox David 22 October 2010 11 1 11 and counting TV Tonight Retrieved 22 October 2010 Washbrook Cyril 26 August 2010 Ten announces launch of Eleven The Spy Report Media Spy Archived from the original on 10 September 2010 Retrieved 4 October 2010 James Meg 25 August 2010 CBS goes down under and takes minority stake in Australian TV venture The Los Angeles Times Retrieved 26 August 2010 Network Ten Rebrands As Network 10 With New Look Logo B amp T 31 October 2018 Retrieved 31 October 2018 Lallo Michael 31 October 2018 Network Ten in 2019 What s new what s returning what s gone The Sydney Morning Herald Retrieved 31 October 2018 Ten reveals first major rebrand in 27 years Peach Boss and 10 News First Mumbrella 31 October 2018 Retrieved 31 October 2018 10 Upfront Behind the rebrand of Boss Peach News and 10 Play Mediaweek Retrieved 31 October 2018 a b Knox David 15 June 2015 Multichannel Survey Eleven One TV Tonight Retrieved 15 June 2015 a b Knox David 11 May 2014 Multichannel Survey Eleven One TV Tonight Retrieved 11 May 2014 Ryan Aaron 7 July 2015 Mid Year Update Eleven Best Multi Channel in Australia Throng Australia Archived from the original on 7 July 2015 Retrieved 7 July 2015 a b Clune Richard 8 August 2010 Jennifer on Ten s frontline The Daily Telegraph News Limited Retrieved 8 August 2010 Chessell James 13 January 2011 Eleventh heaven as Ten Network hails debut The Australian News Limited Archived from the original on 19 January 2011 Retrieved 12 January 2011 Neighbours moving to Eleven The Spy Report Media Spy 26 August 2010 Archived from the original on 10 September 2010 Retrieved 26 August 2010 Knox David 19 February 2012 Bumped Toasted TV Totally Wild etc TV Tonight Retrieved 9 March 2014 Knox David 14 November 2014 TEN 2015 highlights Celebrity Drama Sport TV Tonight Retrieved 14 November 2014 Perry Kevin 11 May 2020 10 confirms plans to launch new entertainment focused multi channel TV Blackbox Retrieved 18 June 2020 External links edit nbsp Television portal nbsp Australia portal10 Play official website 10 Peach on Facebook 10 Peach on Instagram Retrieved from https en wikipedia org w index php title 10 Peach amp oldid 1189495507, wikipedia, wiki, book, books, library,

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