CCU is a Chilean producer of diversified beverages founded in 1902. The company produces both alcoholic and non-alcoholic beverages, also operating in the food sector. They have operations in Chile, Argentina, Bolivia, Colombia, Paraguay, Uruguay and Peru.
CCU is notably far from obscurity in South America and is somewhat diverse.[2] It is Chile's largest brewer, the second largest soft drink producer, the second largest wine producer, the largest bottler of mineral water and fruit-based beverages in Chile, one of the largest pisco producers in the region, and it participates in the candy manufacturing business. CCU is the second-largest brewer in Argentina and also participates in the cider, spirits and wine industries. In Uruguay and Paraguay, the Company is present in the beer, mineral and bottled water, soft drinks and fruit-based beverage categories. In Bolivia, CCU participates in the beer, water, soft drinks and malt beverage categories. In Colombia, the Company participates in the beer industry and in Peru, in the pisco industry.
In 1957, the first digital computer arrived in Chile after the CCU purchased a Univac to be delivered to Valparaiso. The machine was one of the first documented cases in the history of computer science in South America.[3]
In December 2003, the company commissioned a series of commercials for Cerveza Cristal, which were broadcast at the beginning of each advertising period during the broadcast of films from the Star Wars saga on Canal 13, so that the spots seemed to be continuations of the preceding scenes. The campaign, titled The Force is with Cristal Beer, was awarded at various international events.[4][5]
compañía, cervecerías, unidas, chilean, producer, diversified, beverages, founded, 1902, company, produces, both, alcoholic, alcoholic, beverages, also, operating, food, sector, they, have, operations, chile, argentina, bolivia, colombia, paraguay, uruguay, pe. CCU is a Chilean producer of diversified beverages founded in 1902 The company produces both alcoholic and non alcoholic beverages also operating in the food sector They have operations in Chile Argentina Bolivia Colombia Paraguay Uruguay and Peru Compania Cervecerias Unidas S A Company typeSociedad AnonimaTraded asBCS CCU NYSE CCUIndustryBeverages amp foodsFounded1902HeadquartersSantiagoKey peopleAndronico Luksic Craig Chairman Patricio Jottar CEO ProductsBeer wine soft drinks cider pisco spirits foodsRevenueUS 2 2 billion 2017 1 Net incomeUS 232 5 million 2017 Number of employees8 000Websitewww wbr ccu wbr cl CCU is notably far from obscurity in South America and is somewhat diverse 2 It is Chile s largest brewer the second largest soft drink producer the second largest wine producer the largest bottler of mineral water and fruit based beverages in Chile one of the largest pisco producers in the region and it participates in the candy manufacturing business CCU is the second largest brewer in Argentina and also participates in the cider spirits and wine industries In Uruguay and Paraguay the Company is present in the beer mineral and bottled water soft drinks and fruit based beverage categories In Bolivia CCU participates in the beer water soft drinks and malt beverage categories In Colombia the Company participates in the beer industry and in Peru in the pisco industry The CCU product portfolio includes its own brands as well as licensed and imported brands maintaining licensing agreements and or joint ventures with Heineken International N V Anheuser Busch Inc now a wholly owned subsidiary of Anheuser Busch InBev N V PepsiCo Inc Paulaner Brewery GmbH amp Co KG Brau Holding International GmbH amp Co KGaA Dr Pepper Snapple Group Inc formerly Cadbury Schweppes Guinness Brewery a subsidiary of Diageo Plc and Societe des Produits Nestle S A In 1957 the first digital computer arrived in Chile after the CCU purchased a Univac to be delivered to Valparaiso The machine was one of the first documented cases in the history of computer science in South America 3 In December 2003 the company commissioned a series of commercials for Cerveza Cristal which were broadcast at the beginning of each advertising period during the broadcast of films from the Star Wars saga on Canal 13 so that the spots seemed to be continuations of the preceding scenes The campaign titled The Force is with Cristal Beer was awarded at various international events 4 5 References edit 1 dead link History of Compania Cervecerias Unidas S A FundingUniverse fundinguniverse com OpenLibra BITS de Ciencia 15 OpenLibra Newbery Charles 7 July 2004 OMD Chile s product placement coup Advertising Age Retrieved 26 February 2024 Chile se consagro con el Gran Prix de Media LatinSpots in Spanish 23 June 2004 Retrieved 26 February 2024 nbsp Companies portal Retrieved from https en wikipedia org w index php title Compania de las Cervecerias Unidas amp oldid 1220291032, wikipedia, wiki, book, books, library,
