"The Flood" is a song by British pop group Take That from their sixth studio album, Progress (2010). It was released as the lead single in the United Kingdom on 7 November 2010. The song is the first to feature Robbie Williams since his return to the band in July 2010, and features both Williams and Gary Barlow on lead vocals.
The song received acclaim from critics, who praised its anthemic sound and Williams' vocals. It peaked at number 2 on the UK Singles Chart, and was a hit internationally, including reaching No. 1 in Portugal.
The song was placed on the Radio 1 A-Playlist for a number of weeks after its first play on radio in early October. The band appeared on X Factor result show 6 to perform "The Flood" live for the first time on 14 November, it was also the first time they had performed as a five piece in 15 years. They also performed it on Children in Need and closed the show with number-one single "Never Forget". They then sang "The Flood" on X Factor Italy on 23 November, as well as on The Voice of Holland on 27 November. Following that was Skavlan.
Then they performed it on Benissimo on 1 December. Next up was The Late Late Show in Ireland on 10 December and then they performed it live on Wetten, dass..? in Germany. They also performed "The Flood" on Strictly Come Dancing and Dance avec les stars. They later sang it on the X Factor final on 12 December, where they also sang their number 1 single "Never Forget" with the final three contestants. They closed the Royal Variety Performance with "The Flood", with their backing dancers representing the progress of man.
Critical reception
The single gained rave reviews across the media and social network sites since its first play at BBC Radio 1 with social network users and fans commenting on the single as "incredible".[1]
During the ITV broadcast of the documentary Look Back, Don't Stare, Elton John appears to listen to an early demo of the song with the band and comments "Brilliant, do you know how big this is gonna be?"[2] - however, this was clever video editing and the extended cut reveals Elton was actually listening to the song Underground Machine.
Digital Spy awarded the single 4 stars commenting that the single "reveals itself to be a genuinely epic pop belter".[3]The Daily Telegraph again praised the single stating "The Flood is a stirring us-against-the-world pop anthem that blends the best of Williams' rabble rousing instincts with Gary Barlow's smooth songwriting."[4]Orange agreed with this view, stating that "when it comes to perfect pop, they're still the masters of their game".[5]
The Flood was nominated for an Ivor Novello Award in 2012 for best work and most performed song.[6]
Chart performance
The single achieved commercial success in the United Kingdom and across Europe upon release, charting in more than 20 countries to date.
"The Flood" debuted in Denmark at number 7 on 22 October 2010 before moving up to 4. It remained in the Danish Singles Chart for a total of 20 weeks and was certified Gold by the IFPI.[7] The track debuted in the Top 10 in Ireland on the Irish Singles Chart dated 11 November 2010, at number 8, but later rose to number 3 whilst also spending 15 weeks in the Irish Top 50.[8] On 14 November 2010, the single debuted at number 2 on the UK Singles Chart with sales of 69,484 copies, and remained there the week after selling 89,917; it was held off number 1. The track has sold over 600,000 copies to date in the United Kingdom alone, being certified as Platinum, and has spent a total of eight weeks in the UK top ten and 20 weeks in the top 100.[9]
The song peaked at number 6 in Switzerland and remained in the charts for 21 weeks, also peaking at number 14 in Austria where it spent 19 weeks in the Austrian Singles Chart. The single became the band's 16th top 40 single in Germany where it peaked at number 12 and spent 25 weeks within the German Charts and in Norway the band continued their consecutive hits with The Flood peaking inside the top 5 at number 3.[10] In the Netherlands the single peaked at number 4 and has to date spent 16 weeks within the charts, whilst the single peaked at number 2 in Italy where it was certified Gold by the FIMI.[11]
Music video
The music video, directed by Mat Whitecross, features the five members of the band racing against another crew in specially-made five-seater sculling boats.[12] The band's boat is named "Progress" after the record breaking number 1 album, whilst the band wear old-fashioned white rowing kits, bearing a custom-designed Take That crest. The group is shown to be competing in a race against a younger crew and although losing the race, the group continue going past the finish line (to the confusion of the winning team) and are shown to row down the River Thames past famous London landmarks before fading away into a stormy sea. The video for the single was filmed in July 2010 on Dorney Lake in Buckinghamshire, which played host to the rowing events at the 2012 Summer Olympics,[12][13] as well as on location on the River Thames.[14]
^ Shipments figures based on certification alone. Sales+streaming figures based on certification alone. Streaming-only figures based on certification alone.
^"Take That – The Flood" (in French). Ultratop 50.
^"ČNS IFPI" (in Czech). Hitparáda – Radio Top 100 Oficiální. IFPI Czech Republic. Note: Change the chart to CZ – RADIO – TOP 100 and insert 201048 into search.
^"Chart Search Results - Euro Digital Songs 2010-12-04". Billboard. Retrieved 1 October 2012.
^"Chart Search Results - European Hot 100 Singles 2010-11-27". Billboard. Retrieved 1 October 2012.
^"Top 100-Jaaroverzicht van 2011". Dutch Top 40. Retrieved 27 April 2020.
^"Danish single certifications – Take That – The Flood". IFPI Danmark.
^"Gold-/Platin-Datenbank (Take That; 'The Flood')" (in German). Bundesverband Musikindustrie. Retrieved 17 May 2018.
^"Italian single certifications – Take That – The Flood" (in Italian). Federazione Industria Musicale Italiana. Select "2014" in the "Anno" drop-down menu. Select "The Flood" in the "Filtra" field. Select "Singoli" under "Sezione".
^"Danish single certifications – Take That – The Flood (Streaming)". IFPI Danmark. Retrieved 17 November 2014.
^"Take That Debut New Single The Flood | Take That". MTV UK. 8 October 2010. Retrieved 20 November 2010.
^"The Flood - Single by Take That - Download The Flood - Single on iTunes". iTunes Store. Retrieved 31 October 2010.
^"The Flood (2-Track): Take That: Amazon.de: Musik". Amazon.de. Retrieved 31 October 2010.
^"Pre-order The Flood now - Take That Official Site". Takethat.com. 11 October 2010. Retrieved 31 October 2010.
^"The Flood: Take That: Amazon.co.uk: Music". Amazon.co.uk. Retrieved 31 October 2010.
January 21, 2023
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The Flood is a song by British pop group Take That from their sixth studio album Progress 2010 It was released as the lead single in the United Kingdom on 7 November 2010 The song is the first to feature Robbie Williams since his return to the band in July 2010 and features both Williams and Gary Barlow on lead vocals The Flood Single by Take Thatfrom the album ProgressReleased15 October 2010 2010 10 15 StudioSarm West Abbey Road London Electric Lady New York City GenrePop rockLength4 51 album version 4 14 UK radio edit LabelPolydorSongwriter s Gary Barlow Howard Donald Jason Orange Mark Owen Robbie WilliamsProducer s Stuart PriceTake That singles chronology Hold Up a Light 2009 The Flood 2010 Kidz 2011 Music video The Flood on YouTubeThe song received acclaim from critics who praised its anthemic sound and Williams vocals It peaked at number 2 on the UK Singles Chart and was a hit internationally including reaching No 1 in Portugal Contents 1 Promotion 2 Critical reception 3 Chart performance 4 Music video 5 Track listing 6 Charts and certifications 6 1 Weekly charts 6 2 Year end charts 6 3 Certifications 7 Radio dates and release history 7 1 Radio add dates 7 2 Release history 8 ReferencesPromotionThe song was placed on the Radio 1 A Playlist for a number of weeks after its first play on radio in early October The band appeared on X Factor result show 6 to perform The Flood live for the first time on 14 November it was also the first time they had performed as a five piece in 15 years They also performed it on Children in Need and closed the show with number one single Never Forget They then sang The Flood on X Factor Italy on 23 November as well as on The Voice of Holland on 27 November Following that was Skavlan Then they performed it on Benissimo on 1 December Next up was The Late Late Show in Ireland on 10 December and then they performed it live on Wetten dass in Germany They also performed The Flood on Strictly Come Dancing and Dance avec les stars They later sang it on the X Factor final on 12 December where they also sang their number 1 single Never Forget with the final three contestants They closed the Royal Variety Performance with The Flood with their backing dancers representing the progress of man Critical receptionThe single gained rave reviews across the media and social network sites since its first play at BBC Radio 1 with social network users and fans commenting on the single as incredible 1 During the ITV broadcast of the documentary Look Back Don t Stare Elton John appears to listen to an early demo of the song with the band and comments Brilliant do you know how big this is gonna be 2 however this was clever video editing and the extended cut reveals Elton was actually listening to the song Underground Machine Digital Spy awarded the single 4 stars commenting that the single reveals itself to be a genuinely epic pop belter 3 The Daily Telegraph again praised the single stating The Flood is a stirring us against the world pop anthem that blends the best of Williams rabble rousing instincts with Gary Barlow s smooth songwriting 4 Orange agreed with this view stating that when it comes to perfect pop they re still the masters of their game 5 The Flood was nominated for an Ivor Novello Award in 2012 for best work and most performed song 6 Chart performanceThe single achieved commercial success in the United Kingdom and across Europe upon release charting in more than 20 countries to date The Flood debuted in Denmark at number 7 on 22 October 2010 before moving up to 4 It remained in the Danish Singles Chart for a total of 20 weeks and was certified Gold by the IFPI 7 The track debuted in the Top 10 in Ireland on the Irish Singles Chart dated 11 November 2010 at number 8 but later rose to number 3 whilst also spending 15 weeks in the Irish Top 50 8 On 14 November 2010 the single debuted at number 2 on the UK Singles Chart with sales of 69 484 copies and remained there the week after selling 89 917 it was held off number 1 The track has sold over 600 000 copies to date in the United Kingdom alone being certified as Platinum and has spent a total of eight weeks in the UK top ten and 20 weeks in the top 100 9 The song peaked at number 6 in Switzerland and remained in the charts for 21 weeks also peaking at number 14 in Austria where it spent 19 weeks in the Austrian Singles Chart The single became the band s 16th top 40 single in Germany where it peaked at number 12 and spent 25 weeks within the German Charts and in Norway the band continued their consecutive hits with The Flood peaking inside the top 5 at number 3 10 In the Netherlands the single peaked at number 4 and has to date spent 16 weeks within the charts whilst the single peaked at number 2 in Italy where it was certified Gold by the FIMI 11 Music videoThe music video directed by Mat Whitecross features the five members of the band racing against another crew in specially made five seater sculling boats 12 The band s boat is named Progress after the record breaking number 1 album whilst the band wear old fashioned white rowing kits bearing a custom designed Take That crest The group is shown to be competing in a race against a younger crew and although losing the race the group continue going past the finish line to the confusion of the winning team and are shown to row down the River Thames past famous London landmarks before fading away into a stormy sea The video for the single was filmed in July 2010 on Dorney Lake in Buckinghamshire which played host to the rowing events at the 2012 Summer Olympics 12 13 as well as on location on the River Thames 14 Track listingUK CD single The Flood 4 51 The Flood instrumental 4 51UK DVD single The Flood Video 5 00 The Flood Behind the Scenes 2 30UK promo single The Flood radio edit 3 54 The Flood instrumental 4 51German CD single UK iTunes package The Flood 4 51 The Flood video 5 00Charts and certificationsWeekly charts Chart 2010 11 PeakpositionAustria O3 Austria Top 40 15 14Belgium Ultratip Flanders 16 3Belgium Ultratop 50 Wallonia 17 24Czech Republic Radio Top 100 18 27Denmark Tracklisten 7 4Europe Euro Digital Songs 19 3Europe European Hot 100 Singles 20 4Finland Suomen virallinen lista 21 28France SNEP 22 37Germany Official German Charts 23 12Hungary Radios Top 40 24 16Ireland IRMA 25 3Italy FIMI 26 2Netherlands Dutch Top 40 27 16Netherlands Single Top 100 28 3Norway VG lista 29 3Portugal AFP Charts 30 1Russia NFPF 31 100Scotland OCC 32 2Slovakia Radio Top 100 33 44South Korea South Korea Gaon Chart 34 7Spain PROMUSICAE 35 44Sweden Sverigetopplistan 36 24Switzerland Schweizer Hitparade 37 6Taiwan RIT 38 7UK Singles OCC 39 2 Year end charts Chart 2010 PositionDenmark Tracklisten 40 5Europe Eurochart Hot 100 41 63Germany Official German Charts 42 81Ireland IRMA 8 21Italy FIMI 43 60Netherlands Single Top 100 44 98Norway VG lista 45 7UK Singles Official Charts Company 46 35Chart 2011 PositionNetherlands Dutch Top 40 47 100Certifications Region Certification Certified units salesDenmark IFPI Danmark 48 Gold 15 000 Germany BVMI 49 Gold 150 000 Italy FIMI 50 2 Platinum 60 000 United Kingdom BPI 51 Platinum 602 000 9 StreamingDenmark IFPI Danmark 52 Gold 50 000 Shipments figures based on certification alone Sales streaming figures based on certification alone Streaming only figures based on certification alone Radio dates and release historyRadio add dates Country DateUnited Kingdom 53 8 October 2010Release history Country Date Format LabelDenmark 54 15 October 2010 Digital download Polydor RecordsGermany 55 5 November 2010 CD single digital downloadUnited Kingdom 7 November 2010 56 Digital download8 November 2010 57 CD singleWorldwide 14 November 2010 Digital downloadReferences Metro co uk Ann Lee for 8 October 2010 Take That s new song The Flood gets rave reviews on Twitter MissWilliamsArg 22 September 2012 Take That Look Back Don t Stare FULL DVD Archived from the original on 26 September 2012 via YouTube Take That The Flood Digital Spy 6 November 2010 Neil McCormack The Telegraph 07 11 10 Archived from the original on 12 November 2010 Chart Blog Take That The Flood BBC Chart Blog The Ivor Novello 2012 nominations Digital Spy 17 April 2012 a b Take That The Flood Tracklisten a b gt gt IRMA lt lt Welcome to our site gt gt Archived from the original on 7 January 2012 a b Myers Justin 24 March 2017 Take That s Top 40 biggest songs revealed Official Charts Company Retrieved 25 March 2017 GmbH musicline de PhonoNet Die ganze Musik im Internet Charts Neuerscheinungen Tickets Genres Genresuche Genrelexikon Kunstler Suche Musik Suche Track Suche Ticket Suche musicline de Hung Steffen danishcharts dk Take That The Flood a b Take That s The Flood by Mat Whitecross Promo News 15 October 2010 Retrieved 15 December 2015 Digital Spy 2010 21 07 Retrieved 21 July 2010 Digital Spy 21 July 2010 Retrieved 31 October 2010 Marine Film Services Take That Archived from the original on 30 August 2017 Take That The Flood in German O3 Austria Top 40 Take That The Flood in Dutch Ultratip Take That The Flood in French Ultratop 50 CNS IFPI in Czech Hitparada Radio Top 100 Oficialni IFPI Czech Republic Note Change the chart to CZ RADIO TOP 100 and insert 201048 into search Chart Search Results Euro Digital Songs 2010 12 04 Billboard Retrieved 1 October 2012 Chart Search Results European Hot 100 Singles 2010 11 27 Billboard Retrieved 1 October 2012 Take That The Flood in Finnish Musiikkituottajat Take That The Flood in French Les classement single Take That The Flood in German GfK Entertainment charts Retrieved 3 March 2020 MAHASZ The Irish Charts Search Results The Flood Irish Singles Chart Retrieved 17 January 2020 Take That The Flood Top Digital Download Nederlandse Top 40 week 2 2011 in Dutch Dutch Top 40 Take That The Flood in Dutch Single Top 100 Take That The Flood VG lista alex 21 April 2018 Billboard biz Billboard Obshie parametry rotacii vseh trekov ispolnitelya na radiostanciyah rabotayushih v sisteme TOPHIT RU Tophit Official Scottish Singles Sales Chart Top 100 Official Charts Company CNS IFPI in Slovak Hitparada Radio Top 100 Oficialna IFPI Czech Republic Note insert 201048 into search 국내 대표 음악 차트 가온차트 gaonchart co kr Take That The Flood Canciones Top 50 Take That The Flood Singles Top 100 Take That The Flood Swiss Singles Chart Take That The Flood Retrieved on 2011 09 30 Official Singles Chart Top 100 Official Charts Company ifpi dk Billboard Google Books 1 January 2000 Retrieved 31 March 2014 via Google Books Offizielle Deutsche Charts Offizielle Deutsche Charts FIMI Federazione Industria Musicale Italiana Ricerche e dati di mercato Archived from the original on 21 January 2011 Jaaroverzichten Single 2010 in Dutch MegaCharts Retrieved 27 April 2020 Norway Singles Chart End of Year Singles Chart Top 100 2010 Official Charts Company Retrieved 25 March 2017 Top 100 Jaaroverzicht van 2011 Dutch Top 40 Retrieved 27 April 2020 Danish single certifications Take That The Flood IFPI Danmark Gold Platin Datenbank Take That The Flood in German Bundesverband Musikindustrie Retrieved 17 May 2018 Italian single certifications Take That The Flood in Italian Federazione Industria Musicale Italiana Select 2014 in the Anno drop down menu Select The Flood in the Filtra field Select Singoli under Sezione British single certifications Take That The Flood British Phonographic Industry Danish single certifications Take That The Flood Streaming IFPI Danmark Retrieved 17 November 2014 Take That Debut New Single The Flood Take That MTV UK 8 October 2010 Retrieved 20 November 2010 The Flood Single by Take That Download The Flood Single on iTunes iTunes Store Retrieved 31 October 2010 The Flood 2 Track Take That Amazon de Musik Amazon de Retrieved 31 October 2010 Pre order The Flood now Take That Official Site Takethat com 11 October 2010 Retrieved 31 October 2010 The Flood Take That Amazon co uk Music Amazon co uk Retrieved 31 October 2010 Retrieved from https en wikipedia org w index php title The Flood Take That song amp oldid 1111450037, wikipedia, wiki, book, books, library,
