fbpx
Wikipedia

Lil Freak

"Lil Freak" is a song by American recording artist Usher, taken from his sixth studio album, Raymond v. Raymond. Featuring guest vocals by Trinidadian recording artist Nicki Minaj, the song was written by her, Usher, Ester Dean, Blac Elvis and Polow da Don, the latter two producing the track. Its hook is based on a manipulated sample of American soul musician Stevie Wonder's 1973 hit, "Living for the City". "Lil Freak" was released as the second single from the album in the United States and Canada on March 2, 2010.

"Lil Freak"
Single by Usher featuring Nicki Minaj
from the album Raymond v. Raymond
ReleasedMarch 2, 2010
Recorded2009
StudioNo Excuses Studio
(Santa Monica, California)
Genre
Length3:55
LabelLaFace
Songwriter(s)
Producer(s)
  • Blac Elvis
  • Polow da Don
Usher singles chronology
"Hey Daddy (Daddy's Home)"
(2009)
"Lil Freak"
(2010)
"OMG"
(2010)
Nicki Minaj singles chronology
"My Chick Bad"
(2010)
"Lil' Freak"
(2010)
"Get It All"
(2010)

Carrying a dark tone, composed of heavy bass beats derived from R&B and hip hop music, the lyrics are about the thrill of orchestrating a ménage à trois in a club. The song received positive reviews from critics who complimented its sensual nature. It peaked at number 40 on the Billboard Hot 100, and eight on the Hot R&B/Hip-Hop Songs, becoming Usher's 16th top ten hit on the latter chart. The song's accompanying music video has a secret society concept, dealing with an underground club, playing on the storyline of the song.

Background

In an interview with MTV News when asked if he was just entertaining, Usher said the song was based on real life, stating, "Yeah, I mean, I wrote about it. It happens in this day and time. Those are the best chicks to be friends with, honestly."[2] Usher reiterated his statements in another interview with Access Hollywood, and when asked if he thought the racy lyrics would raise eyebrows, he said it would, commenting that that was an objective of the song.[3] Usher also said that the work was like the dichotomy of Raymond v. Raymond, distinguishing one world from another, as in "playing the nice guy" or "showing the other side."[3] Before official release, the song was leaked onto the Internet in December 2009.[4]

Composition

The song is midtempo, with supported by heavy bass beats produced by Polow da Don, which Prefix Magazine called "Jurrasic Park synths". Chris Ryan of MTV News said "Usher pairs off with current queen MC Nicki Minaj, and the two glide over Polow Da Don's minimal bass beat."[5] Sara D. Anderson of AOL Radio Blog said that the "heavy back-beat tune confirms Usher's old ways: "Yeah you the business / So What's the business / Don't be shy, I'm just talkin' to you girl."[6] Tom Breihan of Pitchfork Media called the heavily manipulated "Living for the City" sample, "a monstrous swirl of orchestral exoticism".[7] Minaj makes several puns in her lines, one of them referring to Santa Claus's reindeer in a runthrough which Prefix Magazine reviewed negatively.[8] She also refers to P. Diddy and Cassie in her lines, that she's "plotting on how I can take Cassie away from Diddy".[7]

Critical reception

Critics positively received the song, complimenting Minaj's cameo and the track's production and lyrics. Andrew Winistorfer of Prefix Magazine thought that Usher should have gone with "Lil Freak" as the album's first big single, saying, "It (OMG) doesn't come close to matching the filthy heights of "Little Freak [sic]..."[9] He also said the song was "by a wide margin, the best track to be leaked from Usher's long-delayed Raymond vs. Raymond album".[10] In his initial reaction, he pointed out flaws of the song, but said that the song "could become unavoidable if it gets traction on radio".[8] Chris Ryan of MTV News called the song, "slick, sexy hip-hop-infused R&B done to its finest". He also called the song "nothing short of freak nasty," and "is so full of sexy sexuality that it's enough to make Tiger Woods blush".[5] Vibe magazine commented that "wedding ring is definitely off on this Usher cut", and that Nicki Minaj stole the scene in the song.[11] Pitchfork Media commented favourably on the songs explicit nature, stating the song "isn't some R. Kelly-esque devotional hymn to sexual addiction", and that "The whole towering mess makes a drunken 3 a.m. threesome sound like the most epic endeavor anyone could hope for". The review also compared the song to Justin Timberlake's "Cry Me a River", stating, "it pushes into "Cry Me a River" territory for the same reason that "Cry Me a River" transcended: the gigantic, operatic backing track".[7]

Accolades

Publication Accolade Rank
Pitchfork The Top 100 Tracks of 2010 [12] 89
New York Post The Top 210 Songs of 2010[13] 108

Chart performance

On the week ending March 20, 2010, "Lil Freak" debuted at number 43 on the Billboard Hot 100.[14] It then fell to 66, but rebounded ten spots to 56, and later peaked at 40 on the chart.[14] The song's appearance on the Hot Digital Songs and Hot 100 Airplay charts at number 31 and 37, respectively, helped stabilize its stay on the Hot 100.[14] "lil Freak" charted at number 28 on the Hot R&B/Hip-Hop Songs months before its release due to it being leaked on the Internet.[14] It eventually peaked at eight, and was Usher's third straight top ten hit on the chart, and 16th overall.[14] According to Nielsen SoundScan, it has sold 508,000 units in the US as of October 3, 2010.[15] Internationally, "Lil Freak" reached 109 on the UK Singles Chart.[16] Usher performed the song in the United Kingdom on The Graham Norton Show on June 7, 2010.[17]

Music video

Background and concept

Usher and Minaj shot the music video on March 9, 2010 in Los Angeles with director Taj Stansberry, represented by Leah Harmony and Ciarra Pardo.[18] In an interview with Vibe, Stansberry commented on the video's sex appeal and the pairing of Usher and Minaj, stating, "This probably has the potential to be [his sexiest video ever]. Usher’s one of the best entertainers in the world, then you have Nicki Minaj who’s fresh on the scene. Put them together and there’s just sparks, it was real good."[19] When asked about the music video's concept would redefine the word "freak", commenting:

 
Usher in front of a backdrop with Minaj and dancing and being flaunted by dancers.

"My general idea was to take the word and show its many faceted sides, twisting and turning it to where there’s really no distinguishing between one freak and another. Usher went there. When you’re engaging in sexual activity, there are many transitions and this is not about what they look like literally, but what they look like metaphorically. It’s about luring people into a situation. Because you have your thoughts on a ménage à trois, but then we’re doing it in a non-obvious way."[19]

On Minaj and her pairing with Usher, Stansberry said, " [Nicki] had a few looks that I really liked. She played the part, but still was her. If you really listen to her words in the song, you can kinda visualize her outfit."[19] Stansberry also confirmed that R&B singer Ciara and singer-actor Jamie Foxx would make appearances in the video.[19] In an interview with MTV News on the set of her video for "Massive Attack", Minaj said that "The video is freaky. And it's a great concept, a great story line," Minaj told MTV News. "It felt just like one of the sequels to Saw. It was dope."[20] Stating that the video had a "secret society" concept, Usher told Access Hollywood that the place symbolized locations where people use to get away from pressures, and also said the movie Eyes Wide Shut was some sort of inspiration of the video.[3] On March 22, 2010 a thirty second preview of the music video was surfaced onto the internet.[21] Two days later on March 24, 2010, Usher premiered the full music video on BET's 106 & Park.[22]

Synopsis and reception

The video begins with a woman walking in a tunnel, and she enters and elevator with Minaj, sporting a Cruella de Vil hairstyle, and other women.[2] The elevator goes to what MTV News calls "Usher's underground playground," then soon finds Usher against a wall.[2] A laptop is shown, and the video goes on to show people who are there, including Ciara playing a casino game.[23] Then, girls are performing choreography on poles, as Usher sings his verses on the wall in the tunnel.[23] Nicki Minaj then comes to sing her verse and starts talking to the unknown woman who was in the tunnel with Usher, and then Minaj guides the woman somewhere.[23] Foxx makes appears near the end of the video, with a red light on him. Usher sings the rest of the song on the wall in the tunnel with choreography from the women, until the video fades out.[23]

BET Sound Off complimented the video and that it stuck to the storyline of the song, stating "there's only but so much you can do with a video like this" without the video being banned, being labelled offensive, or "resemble a video we’ve already seen."[24]

Credits and personnel

Source[25]

Charts

Release history

Country Date Format
Canada[27] March 2, 2010 Digital download
United States[28]

References

  1. ^ "Listen to "Little Freak" [ft. Nicki Minaj] by Usher". Pitchfork.
  2. ^ a b c Reid, Shaheem (2010-03-25). "Usher Dicusses [sic] Racy Lyrics On 'Lil Freak': 'It Happens'". MTV News. Retrieved 2010-03-30.
  3. ^ a b c "Behind The Scenes: Usher's 'Lil Freak'". Access Hollywood. NBC Universal Inc. Retrieved 2010-07-20.
  4. ^ Bain, Becky (2009-12-21). "Usher's A 'Little Freak' On New Leaked Track". Idolator. Buzzmedia Publishers. Retrieved 2010-07-20.
  5. ^ a b Ryan, Chris (2010-03-22). "Song You Need To Know: Usher, Featuring Nicki Minaj, 'Little Freak' (WARNING: NSFW)". MTV Buzzworthy. Retrieved 2010-03-30.
  6. ^ Anderson, Sara (2010-01-14). "Usher 'Little Freak' Feat. Nicki Minaj - New Song". AOL. Retrieved 2010-03-07.
  7. ^ a b c Breihan, Tom (2010-01-14). "Pitchfork: Track Reviews: Usher - "Little Freak" [ft. Nicki Minaj]". Pitchfork Media. Retrieved 2010-03-07.
  8. ^ a b ""Little Freak" f. Nicki Minaj (MP3)". Prefix Magazine. 2010-01-06. Retrieved 2010-03-07.
  9. ^ Winistorfer, Andrew. ""Oh My Gosh" f. will.i.am". Prefix Magazine. Retrieved 2010-04-06.
  10. ^ Winistorfer, Andrew. ""Little Freak" f. Nicki Minaj (Video)". Prefix Magazine. Retrieved 2010-04-06.
  11. ^ "Singled Out: Usher Feat. Nicki Minaj "Lil Freak"". Vibe. 2009-12-20. Retrieved 2010-03-07.
  12. ^ "The Top 100 Tracks of 2010". Pitchfork.
  13. ^ "Top 25 Songs of 2010". New York Post. 10 December 2010. Retrieved 28 December 2010.
  14. ^ a b c d e f g "Usher Album & Song Chart History". Billboard. Nielsen Business Media, Inc. Retrieved 2010-07-20.
  15. ^ Grein, Paul (October 6, 2010). "America's Most Popular Inmate". Yahoo! Music. Retrieved December 9, 2010.
  16. ^ a b "Chart Log UK: New Entries Update". The Official Charts Company. Zobbel. Retrieved 2010-06-19.
  17. ^ Norton, Graham (2010-06-07), The Graham Norton Show. BBC One (British Broadcasting Corporation). Series 7, Episode 9.
  18. ^ "New Music: Jason Derulo f/ Nicki Minaj – 'In My Head (Remix)'". Rap-Up. Retrieved 2010-07-28.
  19. ^ a b c d Hova, Tray (2010-03-12). "Director Says "Lil Freak" Is Usher's Sexiest Video Yet". Vibe. Retrieved 2010-07-20.
  20. ^ Rodriguez, Jayson (2010-03-17). "Nicki Minaj Says Usher's 'Lil Freak' Video Is 'Dope'". MTV News. Retrieved 2010-03-20.
  21. ^ "Sneak Peek: Usher f/ Nicki Minaj – 'Lil Freak'". Rap-Up. 2010-03-22. Retrieved 2010-07-20.
  22. ^ "106 & Usher: Usher Visits BET's 106 & Park". Singersroom. Singersroom.com. 27 March 2010. Retrieved 2010-07-20.
  23. ^ a b c d "Video: Usher f/ Nicki Minaj – 'Lil Freak'". Rap-Up. 2010-03-24. Retrieved 2010-07-21.
  24. ^ . BET Interactive. 2010-03-25. Archived from the original on 2010-05-02. Retrieved 2010-07-20.
  25. ^ Usher Raymond v. Raymond Liner notes. LaFace Records (2010)
  26. ^ "Usher Chart History (Rhythmic)". Billboard. Retrieved December 31, 2022.
  27. ^ . Canada: iTunes Store (Apple). Archived from the original on 2010-10-02.
  28. ^ . United States: iTunes Store (Apple). Archived from the original on 2010-03-08.

freak, this, article, about, usher, song, three, mafia, song, freak, harry, styles, song, little, freak, song, american, recording, artist, usher, taken, from, sixth, studio, album, raymond, raymond, featuring, guest, vocals, trinidadian, recording, artist, ni. This article is about the Usher song For the Three 6 Mafia song see Lil Freak Ugh Ugh Ugh For the Harry Styles song see Little Freak Lil Freak is a song by American recording artist Usher taken from his sixth studio album Raymond v Raymond Featuring guest vocals by Trinidadian recording artist Nicki Minaj the song was written by her Usher Ester Dean Blac Elvis and Polow da Don the latter two producing the track Its hook is based on a manipulated sample of American soul musician Stevie Wonder s 1973 hit Living for the City Lil Freak was released as the second single from the album in the United States and Canada on March 2 2010 Lil Freak Single by Usher featuring Nicki Minajfrom the album Raymond v RaymondReleasedMarch 2 2010Recorded2009StudioNo Excuses Studio Santa Monica California GenreDirty rappop rap 1 Length3 55LabelLaFaceSongwriter s Usher Raymond Onika Maraj Jamal Jones Ester Dean Elvis Williams Stevie WonderProducer s Blac Elvis Polow da DonUsher singles chronology Hey Daddy Daddy s Home 2009 Lil Freak 2010 OMG 2010 Nicki Minaj singles chronology My Chick Bad 2010 Lil Freak 2010 Get It All 2010 Carrying a dark tone composed of heavy bass beats derived from R amp B and hip hop music the lyrics are about the thrill of orchestrating a menage a trois in a club The song received positive reviews from critics who complimented its sensual nature It peaked at number 40 on the Billboard Hot 100 and eight on the Hot R amp B Hip Hop Songs becoming Usher s 16th top ten hit on the latter chart The song s accompanying music video has a secret society concept dealing with an underground club playing on the storyline of the song Contents 1 Background 2 Composition 3 Critical reception 3 1 Accolades 4 Chart performance 5 Music video 5 1 Background and concept 5 2 Synopsis and reception 6 Credits and personnel 7 Charts 8 Release history 9 ReferencesBackground EditIn an interview with MTV News when asked if he was just entertaining Usher said the song was based on real life stating Yeah I mean I wrote about it It happens in this day and time Those are the best chicks to be friends with honestly 2 Usher reiterated his statements in another interview with Access Hollywood and when asked if he thought the racy lyrics would raise eyebrows he said it would commenting that that was an objective of the song 3 Usher also said that the work was like the dichotomy of Raymond v Raymond distinguishing one world from another as in playing the nice guy or showing the other side 3 Before official release the song was leaked onto the Internet in December 2009 4 Composition Edit Lil Freak 2010 source source A 30 second sample of Lil Freak featuring Usher singing the song s chorus and the intro of Nicki Minaj s verse Problems playing this file See media help The song is midtempo with supported by heavy bass beats produced by Polow da Don which Prefix Magazine called Jurrasic Park synths Chris Ryan of MTV News said Usher pairs off with current queen MC Nicki Minaj and the two glide over Polow Da Don s minimal bass beat 5 Sara D Anderson of AOL Radio Blog said that the heavy back beat tune confirms Usher s old ways Yeah you the business So What s the business Don t be shy I m just talkin to you girl 6 Tom Breihan of Pitchfork Media called the heavily manipulated Living for the City sample a monstrous swirl of orchestral exoticism 7 Minaj makes several puns in her lines one of them referring to Santa Claus s reindeer in a runthrough which Prefix Magazine reviewed negatively 8 She also refers to P Diddy and Cassie in her lines that she s plotting on how I can take Cassie away from Diddy 7 Critical reception EditCritics positively received the song complimenting Minaj s cameo and the track s production and lyrics Andrew Winistorfer of Prefix Magazine thought that Usher should have gone with Lil Freak as the album s first big single saying It OMG doesn t come close to matching the filthy heights of Little Freak sic 9 He also said the song was by a wide margin the best track to be leaked from Usher s long delayed Raymond vs Raymond album 10 In his initial reaction he pointed out flaws of the song but said that the song could become unavoidable if it gets traction on radio 8 Chris Ryan of MTV News called the song slick sexy hip hop infused R amp B done to its finest He also called the song nothing short of freak nasty and is so full of sexy sexuality that it s enough to make Tiger Woods blush 5 Vibe magazine commented that wedding ring is definitely off on this Usher cut and that Nicki Minaj stole the scene in the song 11 Pitchfork Media commented favourably on the songs explicit nature stating the song isn t some R Kelly esque devotional hymn to sexual addiction and that The whole towering mess makes a drunken 3 a m threesome sound like the most epic endeavor anyone could hope for The review also compared the song to Justin Timberlake s Cry Me a River stating it pushes into Cry Me a River territory for the same reason that Cry Me a River transcended the gigantic operatic backing track 7 Accolades Edit Publication Accolade RankPitchfork The Top 100 Tracks of 2010 12 89New York Post The Top 210 Songs of 2010 13 108Chart performance EditOn the week ending March 20 2010 Lil Freak debuted at number 43 on the Billboard Hot 100 14 It then fell to 66 but rebounded ten spots to 56 and later peaked at 40 on the chart 14 The song s appearance on the Hot Digital Songs and Hot 100 Airplay charts at number 31 and 37 respectively helped stabilize its stay on the Hot 100 14 lil Freak charted at number 28 on the Hot R amp B Hip Hop Songs months before its release due to it being leaked on the Internet 14 It eventually peaked at eight and was Usher s third straight top ten hit on the chart and 16th overall 14 According to Nielsen SoundScan it has sold 508 000 units in the US as of October 3 2010 15 Internationally Lil Freak reached 109 on the UK Singles Chart 16 Usher performed the song in the United Kingdom on The Graham Norton Show on June 7 2010 17 Music video EditBackground and concept EditUsher and Minaj shot the music video on March 9 2010 in Los Angeles with director Taj Stansberry represented by Leah Harmony and Ciarra Pardo 18 In an interview with Vibe Stansberry commented on the video s sex appeal and the pairing of Usher and Minaj stating This probably has the potential to be his sexiest video ever Usher s one of the best entertainers in the world then you have Nicki Minaj who s fresh on the scene Put them together and there s just sparks it was real good 19 When asked about the music video s concept would redefine the word freak commenting Usher in front of a backdrop with Minaj and dancing and being flaunted by dancers My general idea was to take the word and show its many faceted sides twisting and turning it to where there s really no distinguishing between one freak and another Usher went there When you re engaging in sexual activity there are many transitions and this is not about what they look like literally but what they look like metaphorically It s about luring people into a situation Because you have your thoughts on a menage a trois but then we re doing it in a non obvious way 19 On Minaj and her pairing with Usher Stansberry said Nicki had a few looks that I really liked She played the part but still was her If you really listen to her words in the song you can kinda visualize her outfit 19 Stansberry also confirmed that R amp B singer Ciara and singer actor Jamie Foxx would make appearances in the video 19 In an interview with MTV News on the set of her video for Massive Attack Minaj said that The video is freaky And it s a great concept a great story line Minaj told MTV News It felt just like one of the sequels to Saw It was dope 20 Stating that the video had a secret society concept Usher told Access Hollywood that the place symbolized locations where people use to get away from pressures and also said the movie Eyes Wide Shut was some sort of inspiration of the video 3 On March 22 2010 a thirty second preview of the music video was surfaced onto the internet 21 Two days later on March 24 2010 Usher premiered the full music video on BET s 106 amp Park 22 Synopsis and reception Edit The video begins with a woman walking in a tunnel and she enters and elevator with Minaj sporting a Cruella de Vil hairstyle and other women 2 The elevator goes to what MTV News calls Usher s underground playground then soon finds Usher against a wall 2 A laptop is shown and the video goes on to show people who are there including Ciara playing a casino game 23 Then girls are performing choreography on poles as Usher sings his verses on the wall in the tunnel 23 Nicki Minaj then comes to sing her verse and starts talking to the unknown woman who was in the tunnel with Usher and then Minaj guides the woman somewhere 23 Foxx makes appears near the end of the video with a red light on him Usher sings the rest of the song on the wall in the tunnel with choreography from the women until the video fades out 23 BET Sound Off complimented the video and that it stuck to the storyline of the song stating there s only but so much you can do with a video like this without the video being banned being labelled offensive or resemble a video we ve already seen 24 Credits and personnel EditSongwriting Usher Raymond Nicki Minaj Polow da Don Blac Elvis Ester Dean Stevie Wonder Production Blac Elvis Polow da Don Recording Jay Stevenson Mixing Jaycen Joshua assisted by Giancarlo Lino Contains a sample from Living For The City written and performed by Stevie Wonder courtesy of Motown Records Source 25 Charts EditChart 2010 PeakpositionUK Singles Chart 16 109US Billboard Hot 100 14 40US Hot R amp B Hip Hop Songs 14 8US Rhythmic Billboard 26 21Release history EditCountry Date FormatCanada 27 March 2 2010 Digital downloadUnited States 28 References Edit Listen to Little Freak ft Nicki Minaj by Usher Pitchfork a b c Reid Shaheem 2010 03 25 Usher Dicusses sic Racy Lyrics On Lil Freak It Happens MTV News Retrieved 2010 03 30 a b c Behind The Scenes Usher s Lil Freak Access Hollywood NBC Universal Inc Retrieved 2010 07 20 Bain Becky 2009 12 21 Usher s A Little Freak On New Leaked Track Idolator Buzzmedia Publishers Retrieved 2010 07 20 a b Ryan Chris 2010 03 22 Song You Need To Know Usher Featuring Nicki Minaj Little Freak WARNING NSFW MTV Buzzworthy Retrieved 2010 03 30 Anderson Sara 2010 01 14 Usher Little Freak Feat Nicki Minaj New Song AOL Retrieved 2010 03 07 a b c Breihan Tom 2010 01 14 Pitchfork Track Reviews Usher Little Freak ft Nicki Minaj Pitchfork Media Retrieved 2010 03 07 a b Little Freak f Nicki Minaj MP3 Prefix Magazine 2010 01 06 Retrieved 2010 03 07 Winistorfer Andrew Oh My Gosh f will i am Prefix Magazine Retrieved 2010 04 06 Winistorfer Andrew Little Freak f Nicki Minaj Video Prefix Magazine Retrieved 2010 04 06 Singled Out Usher Feat Nicki Minaj Lil Freak Vibe 2009 12 20 Retrieved 2010 03 07 The Top 100 Tracks of 2010 Pitchfork Top 25 Songs of 2010 New York Post 10 December 2010 Retrieved 28 December 2010 a b c d e f g Usher Album amp Song Chart History Billboard Nielsen Business Media Inc Retrieved 2010 07 20 Grein Paul October 6 2010 America s Most Popular Inmate Yahoo Music Retrieved December 9 2010 a b Chart Log UK New Entries Update The Official Charts Company Zobbel Retrieved 2010 06 19 Norton Graham 2010 06 07 The Graham Norton Show BBC One British Broadcasting Corporation Series 7 Episode 9 New Music Jason Derulo f Nicki Minaj In My Head Remix Rap Up Retrieved 2010 07 28 a b c d Hova Tray 2010 03 12 Director Says Lil Freak Is Usher s Sexiest Video Yet Vibe Retrieved 2010 07 20 Rodriguez Jayson 2010 03 17 Nicki Minaj Says Usher s Lil Freak Video Is Dope MTV News Retrieved 2010 03 20 Sneak Peek Usher f Nicki Minaj Lil Freak Rap Up 2010 03 22 Retrieved 2010 07 20 106 amp Usher Usher Visits BET s 106 amp Park Singersroom Singersroom com 27 March 2010 Retrieved 2010 07 20 a b c d Video Usher f Nicki Minaj Lil Freak Rap Up 2010 03 24 Retrieved 2010 07 21 Video Usher ft Nicki Minaj Lil Freak BET Interactive 2010 03 25 Archived from the original on 2010 05 02 Retrieved 2010 07 20 Usher Raymond v Raymond Liner notes LaFace Records 2010 Usher Chart History Rhythmic Billboard Retrieved December 31 2022 Lil Freak feat Nicki Minaj Single by Usher Canada iTunes Store Apple Archived from the original on 2010 10 02 Lil Freak feat Nicki Minaj Single by Usher United States iTunes Store Apple Archived from the original on 2010 03 08 Retrieved from https en wikipedia org w index php title Lil Freak amp oldid 1130610069, wikipedia, wiki, book, books, library,

article

, read, download, free, free download, mp3, video, mp4, 3gp, jpg, jpeg, gif, png, picture, music, song, movie, book, game, games.