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Dentsu International

December 07, 2023

Dentsu International (previously Dentsu Aegis Network) is a multinational media and digital marketing communications company headquartered in London, United Kingdom, and a wholly owned subsidiary of the Japanese advertising and public relations firm Dentsu. Its principal services are communications strategy through digital creative execution, media planning and buying, sports marketing and content creation, brand tracking and marketing analytics. It is organised into ten main divisions: Carat, Dentsu (operations outside Japan), Dentsu media, mcgarrybowen, Merkle, Fountainhead MKTG, Posterscope, Isobar, Soap Creative, iProspect and Vizeum. Dentsu Aegis Network manages all the Dentsu inc. owned businesses outside the Japan market, which includes the former Aegis Group business that it acquired in 2013. It also includes 360i, Amplifi, Amnet, BJL, Grip Limited, The StoryLab, Data2Decisions, Mitchell Communications, Cardinal Path and psLIVE. It has 66,000 people across 143 countries.

Dentsu International
TypePrivate limited company, Subsidiary
IndustryAdvertising
Founded2013 (Dentsu Aegis Network)
1989 (Aegis)
1966 (Centrale d'achats radio, affichage, télévision)
HeadquartersLondon, United Kingdom
Key people
Wendy Clark (CEO)
Revenue£1,135.0 million (2011)[1]
£197.2 million (2011)[1]
£81.1 million (2011)[1]
Number of employees
66,000 (2020)[2] (46000)
ParentDentsu
Subsidiaries
  • Fetch
  • 360i
  • AMNET
  • BJL
  • Carat
  • Cardinal Path
  • Gravity
  • Grip Limited
  • gyro
  • dentsu X
  • eCommera
  • ICUC
  • iProspect
  • Isobar
  • dentsu mcgarrybowen
  • Merkle
  • Fountainhead MKTG
  • Posterscope
  • Webchutney
  • Story Lab
  • Vizeum
  • Amplifi
Websitedentsu.com

Aegis' origins date back to the founding of the media agency Centrale d'Achats Radio, Affichage, Télévision (Carat) in France in 1966. Formerly listed on the London Stock Exchange and a constituent of the FTSE 100 Index, Aegis was acquired by the Japan-based advertising group Dentsu in March 2013.[3]

History edit

The Carat business can be traced back to the founding in France in 1966 by Gilbert Gross of the media agency Centrale d'achats Radio, Affichage, Télévision (Carat). Gross died in March 2019.[4]

In 1979 WCRS Group was formed as an advertising agency and in 1988 WCRS Group acquired Carat. WCRS Group became one of the fastest growing marketing services groups of the 1980s.[5]

WCRS Group was led by Peter Scott—the "S" of WCRS[6]—who went on to found Aegis in 1989 as a separate company based on the original WCRS media buying division which itself was centred on the French media business Carat.

The old WCRS agency has re-emerged as part of the Engine Group.[7]

In 1990, the name of the company was officially changed from WCRS to Aegis Group.[8]

In January 2012, Aegis acquired Singapore digital agency The Upper Storey.[9]

In July 2012, the Japanese advertising company Dentsu agreed to acquire Aegis for £3.16 billion (US$5 billion).[10][11] Aegis shareholders approved the transaction on 16 August 2012[12] and the acquisition was completed on 26 March 2013 following receipt of clearance from the antitrust authorities of China.[13]

In January 2014, Dentsu established and launched Dentsu Aegis Network which comprises Aegis Business and all the Dentsu-owned companies outside Japan.[14]

In January 2015, Dentsu Aegis Network acquired WATConsult, a digital and social media.[15]

In February 2015, Dentsu Aegis Network acquired Soap Creative, a digital creative agency from Australia.[16]

In December 2015, Dentsu Aegis Network acquired Aspac Creative Communications and Jayme Syfu group, advertising agencies based in the Philippines.[17][18] In the same month, Dentsu Aegis Network also acquired Singapore-based business-to-business agency Band.[19] In January 2016, Dentsu Aegis Network acquired Grip Limited, an advertising agency based in Toronto.[20]

In March 2016, Dentsu Aegis Network acquired marketing analytics agency Cardinal Shop.[21]

In August 2016, Dentsu Aegis Network acquired U.S. marketing agency Merkle.[22]

In September 2016, Dentsu Aegis Network acquired Accordant, a programmatic marketing agency.[23]

In November 2016, Dentsu Aegis Network acquired Gravity Media (Gravity), a full-service ad agency with offices in New York and London, to strengthen its multicultural capabilities.[24]

In December 2016, Dentsu Aegis Network acquired Indian experiential design studio Fractal Ink.[25]

In January 2017, Dentsu Aegis Network acquired marketing company Blue-infinity SA.[26]

In June 2017, Dentsu Aegis Network acquired Singaporean content and publishing agency Novus Group.[27]

In April 2018, Dentsu Aegis Network announced the acquisition of Miami-based digital and performance marketing agency M8.[28]

In April 2018, Dentsu Aegis Network announced the acquisition of Chilean digital and performance marketing agency White Label MKT.[29]

In July 2018, Dentsu Aegis Network announced the acquisition of Argentinian digital and performance marketing agency Global Mind.[30]

In August 2018, Dentsu Aegis Network acquired Australian start-up Amicus Digital.[31]

In October 2018, Dentsu Aegis Network acquired B2B International.[32]

In December 2018, Dentsu Aegis Network acquired digital agency DEG.[33] In the same month, Dentsu Aegis Network acquired data-driven ad firm Videobeat.[34]

In February 2019, Dentsu Aegis Network acquired Singaporean digital marketing agency Happy Marketer.[35] In the same month, Dentsu Aegis Network acquired Manchester-based creative agency BJL.[36]

In March 2019, Dentsu Aegis Network acquired Vietnamese creative and digital agency Redder Advertising.[37]

In June 2019, Dentsu Aegis Network acquired U.K.-based production company Re:production.[38]

In July 2019, it was announced that the Dentsu Aegis Network name will be rebranded as Dentsu from 2020 - in accordance to its "One Dentsu" strategy.[39]

In August 2019, Dentsu Aegis Network direct-to-consumer marketing agency MuteSix.[40]

In December 2019, Dentsu Aegis Network acquired Colombian digital marketing agency Chef.[41]

In January 2020, Dentsu Aegis Network announced the acquisition of DigitalPi, a digital marketing agency focused on business-to-business marketing services.[42]

In April 2020, Dentsu Aegis Network named Wendy Clark as global CEO.[43]

In October 2020, Dentsu Aegis Network rebranded as Dentsu International. This followed a transformational period for the international business, focused on simplifying its offer in three lines of business established across media, customer relationship management, and creative, making it easier for clients to navigate its services.[44]

In July 2021, Dentsu International acquired customer experience and commerce agency LiveArea.[45]

In May 2022, Dentsu International acquired Dig Into.[46]

In June 2022, Dentsu International acquired Irish Salesforce consultancy firm Pexlify.[47]

In August 2022, Dentsu International acquired Indian tech firm Extentia.[48]

In December 2022, Dentsu International acquired Australian consultancy firm Aware Services.[49]

In March 2023, Dentsu International acquired U.K.-based content production firm Tag.[50]

Operations edit

Subsidiaries and divisions edit

Dentsu International comprises Carat, Dentsu (operations outside Japan), Dentsu media, Fountainhead MKTG, iProspect, Isobar, mcgarrybowen, Merkle, Milestone Brandcom, Posterscope, Soap Creative (including its video game branch - SMG Studio), and Vizeum.[51]

References edit

  1. ^ a b c . 5 March 2013. Archived from the original on 5 March 2013. Retrieved 2 April 2019.
  2. ^ "Dentsu Aegis Network Rebrands to dentsu | dentsu international". 28 September 2020.
  3. ^ Wentz, Laurel (26 March 2013). "DENTSU CLOSES $5 BILLION ACQUISITION OF AEGIS GROUP". Ad Age. Retrieved 8 February 2022.
  4. ^ "Disparition de Gilbert Gross, fondateur de Carat et inventeur des agences médias". Stratégies. 28 March 2019.
  5. ^ Marqi, Simon (19 February 2007). "Full service will never be resumed". The Guardian.
  6. ^ Marshall, Caroline (12 April 2004). "Ad hoc: Agency warhorses come charging back for buyout". The Daily Telegraph.[dead link]
  7. ^ Sabbagh, Dan (18 November 2005). "Agency finds new power in Engine". The Times.
  8. ^ "History of AEGIS GROUP PLC". Fundinguniverse.com. Retrieved 28 January 2016.
  9. ^ "The Upper Storey joins Aegis' Isobar network". campaignasia.com. 31 January 2012. Retrieved 17 December 2022.
  10. ^ "Aegis sold to Dentsu to create global digital media giant". BBC News. 12 July 2012. Retrieved 30 December 2012.
  11. ^ "Aegis agrees £3.16bn cash offer from Dentsu". The Daily Telegraph. 12 July 2012. Retrieved 30 December 2012.
  12. ^ "Japan's Dentsu to Acquire Aegis Group for $4.9 billion". AdAge. 12 July 2012.
  13. ^ "Dentsu Completes Aegis Acquisition". Adweek.com. 26 March 2013. Retrieved 27 March 2013.
  14. ^ . 8 August 2015. Archived from the original on 8 August 2015. Retrieved 2 April 2019.
  15. ^ Dasgupta, Pritha Mitra (30 January 2015). "Dentsu acquires WATConsult at a valuation Rs 180-200 crore". economictimes.indiatimes.com. Retrieved 7 May 2023.
  16. ^ Herrod, Sarah (16 February 2015). "Dentsu Aegis Network Acquires Soap Creative in Australia". bandt.com.au. Retrieved 31 August 2023.
  17. ^ Goh, Gabey (4 December 2015). "Dentsu Aegis Network acquires Philippines' Aspac Creative Communications". campaignasia.com. Retrieved 20 August 2022.
  18. ^ Miller, Matthew (16 December 2015). "Dentsu Aegis Network acquires JaymeSyfu Group in Philippines". campaignasia.com. Retrieved 20 August 2022.
  19. ^ Fullerton, Laurie (7 December 2015). "Dentsu Aegis Network Expands Its B2B Offerings with Acquisition of Band". thedrum.com. Retrieved 18 December 2022.
  20. ^ "Dentsu Aegis acquires Grip". Strategy Online. Retrieved 13 January 2020.
  21. ^ Bruell, Alexandra (10 March 2016). "Dentsu Aegis Acquires Analytics Shop Cardinal Path". adage.com. Retrieved 17 December 2022.
  22. ^ O'Reilly, Lara (8 August 2016). "Dentsu acquires US marketing agency Merkle in a deal worth more than $1 billion". businessinsider.com. Retrieved 17 December 2022.
  23. ^ Maddox, Kate (1 September 2016). "Dentsu Acquires Programmatic Shop Accordant -- its Third Data-focused Buy This Year". adage.com. Retrieved 17 December 2022.
  24. ^ Stein, Lindsay (16 November 2016). "Dentsu Aegis Buys Gravity Media to Foster Multicultural Marketing". adage.com. Retrieved 20 August 2022.
  25. ^ Tewari, Saumya (16 December 2016). "Dentsu Aegis Network buys Fractal Ink for Rs250 crore". livemint.com. Retrieved 15 July 2023.
  26. ^ "Mergr M&A Deal Summary". mergr.com.
  27. ^ "Dentsu Aegis Network acquires Novus, merges it with John Brown Media". The Drum. Retrieved 27 October 2017.
  28. ^ "Dentsu Aegis Network Acquires Digital Agency M8". AdWeek. Retrieved 6 April 2018.
  29. ^ "Mergr M&A Deal Summary". mergr.com.
  30. ^ "Dentsu Aegis Buys Argentina's Global Mind". mrweb.com. 16 July 2018. Retrieved 8 February 2022.
  31. ^ Mason, Max (19 August 2018). "Dentsu Aegis Network acquires Sydney-based Amicus Digital". afr.com. Retrieved 7 May 2023.
  32. ^ McCarthy, John (9 October 2018). "Dentsu Aegis Network acquires B2B International and folds it into gyro". thedrum.com. Retrieved 15 July 2023.
  33. ^ Bruell, Alexandra (18 December 2018). "Dentsu Acquires Digital Agency DEG". wsj.com. Retrieved 7 May 2023.
  34. ^ "Dentsu Aegis Buys Data-Driven Ad Firm Videobeat". mrweb.com. 21 December 2018. Retrieved 7 May 2023.
  35. ^ Glenday, John (21 February 2019). "Dentsu agrees terms for Happy Marketer takeover". thedrum.com. Retrieved 17 December 2022.
  36. ^ Glenday, John (18 February 2019). "Dentsu Aegis acquires creative agency BJL". thedrum.com. Retrieved 25 April 2023.
  37. ^ Samadi, Faaez (20 March 2019). "Dentsu Aegis buys Redder Advertising". campaignasia.com. Retrieved 4 January 2023.
  38. ^ Prior, David (11 June 2019). "Newcastle production company acquired by Dentsu Aegis Network". prolificnorth.co.uk. Retrieved 17 December 2022.
  39. ^ "Dentsu plans to drop Aegis name". Campaign.
  40. ^ Bruell, Alexandra (28 August 2019). "Dentsu to Buy Marketing Shop MuteSix in a Bid for Startup Clients". wsj.com. Retrieved 17 December 2022.
  41. ^ "Dentsu Launches Isobar in Colombia with the Acquisition of Digital Marketing Agency Chef". marketscreener.com. 4 December 2019. Retrieved 17 December 2022.
  42. ^ "Dentsu Aegis Network Builds Out Merkle's B2B Services with Acquisition of Digital Pi". Bloomberg. 28 January 2020. Retrieved 20 August 2022.
  43. ^ Griner, David; ago, Erik Oster|22 hours. "Wendy Clark Named Global CEO of Dentsu Aegis Network". www.adweek.com. Retrieved 7 April 2020.{{cite web}}: CS1 maint: numeric names: authors list (link)
  44. ^ "dentsu". www.dentsu.com. Retrieved 13 October 2020.
  45. ^ Deighton, Katie (7 July 2021). "Dentsu to Buy Customer Experience Agency LiveArea". wsj.com. Retrieved 18 December 2022.
  46. ^ "Dentsu Group Inc. acquired additional 85% stake in Dig into Inc." marketscreener.com. 31 May 2022.
  47. ^ "Japanese multinational strikes deal to buy Dublin's Pexlify". siliconrepublic.com. 20 June 2022. Retrieved 18 December 2022.
  48. ^ "Dentsu acquires Pune tech co Extent". timesofindia.indiatimes.com. 9 August 2022. Retrieved 17 December 2022.
  49. ^ Pash, Chris (14 December 2022). "Dentsu acquires Australian consultancy Aware Services". adnews.com.au. Retrieved 18 December 2022.
  50. ^ Sweney, Mark (7 March 2023). "UK marketing content firm Tag strikes £533m deal with Japan's Dentsu". The Guardian. Retrieved 25 April 2023.
  51. ^ Pritha Mitra Dasgupta. "Dentsu Aegis buys controlling stake in OOH firm Milestone Brandcom". Articles.economictimes.indiatimes.com. Retrieved 28 January 2016.

External links edit

  • Dentsu Aegis Network

December 07, 2023
dentsu, international, previously, dentsu, aegis, network, multinational, media, digital, marketing, communications, company, headquartered, london, united, kingdom, wholly, owned, subsidiary, japanese, advertising, public, relations, firm, dentsu, principal, . Dentsu International previously Dentsu Aegis Network is a multinational media and digital marketing communications company headquartered in London United Kingdom and a wholly owned subsidiary of the Japanese advertising and public relations firm Dentsu Its principal services are communications strategy through digital creative execution media planning and buying sports marketing and content creation brand tracking and marketing analytics It is organised into ten main divisions Carat Dentsu operations outside Japan Dentsu media mcgarrybowen Merkle Fountainhead MKTG Posterscope Isobar Soap Creative iProspect and Vizeum Dentsu Aegis Network manages all the Dentsu inc owned businesses outside the Japan market which includes the former Aegis Group business that it acquired in 2013 It also includes 360i Amplifi Amnet BJL Grip Limited The StoryLab Data2Decisions Mitchell Communications Cardinal Path and psLIVE It has 66 000 people across 143 countries Dentsu InternationalTypePrivate limited company SubsidiaryIndustryAdvertisingFounded2013 Dentsu Aegis Network 1989 Aegis 1966 Centrale d achats radio affichage television HeadquartersLondon United KingdomKey peopleWendy Clark CEO Revenue 1 135 0 million 2011 1 Operating income 197 2 million 2011 1 Net income 81 1 million 2011 1 Number of employees66 000 2020 2 46000 ParentDentsuSubsidiariesFetch 360i AMNET BJL Carat Cardinal Path Gravity Grip Limited gyro dentsu X eCommera ICUC iProspect Isobar dentsu mcgarrybowen Merkle Fountainhead MKTG Posterscope Webchutney Story Lab Vizeum AmplifiWebsitedentsu wbr comAegis origins date back to the founding of the media agency Centrale d Achats Radio Affichage Television Carat in France in 1966 Formerly listed on the London Stock Exchange and a constituent of the FTSE 100 Index Aegis was acquired by the Japan based advertising group Dentsu in March 2013 3 Contents 1 History 2 Operations 2 1 Subsidiaries and divisions 3 References 4 External linksHistory editThe Carat business can be traced back to the founding in France in 1966 by Gilbert Gross of the media agency Centrale d achats Radio Affichage Television Carat Gross died in March 2019 4 In 1979 WCRS Group was formed as an advertising agency and in 1988 WCRS Group acquired Carat WCRS Group became one of the fastest growing marketing services groups of the 1980s 5 WCRS Group was led by Peter Scott the S of WCRS 6 who went on to found Aegis in 1989 as a separate company based on the original WCRS media buying division which itself was centred on the French media business Carat The old WCRS agency has re emerged as part of the Engine Group 7 In 1990 the name of the company was officially changed from WCRS to Aegis Group 8 In January 2012 Aegis acquired Singapore digital agency The Upper Storey 9 In July 2012 the Japanese advertising company Dentsu agreed to acquire Aegis for 3 16 billion US 5 billion 10 11 Aegis shareholders approved the transaction on 16 August 2012 12 and the acquisition was completed on 26 March 2013 following receipt of clearance from the antitrust authorities of China 13 In January 2014 Dentsu established and launched Dentsu Aegis Network which comprises Aegis Business and all the Dentsu owned companies outside Japan 14 In January 2015 Dentsu Aegis Network acquired WATConsult a digital and social media 15 In February 2015 Dentsu Aegis Network acquired Soap Creative a digital creative agency from Australia 16 In December 2015 Dentsu Aegis Network acquired Aspac Creative Communications and Jayme Syfu group advertising agencies based in the Philippines 17 18 In the same month Dentsu Aegis Network also acquired Singapore based business to business agency Band 19 In January 2016 Dentsu Aegis Network acquired Grip Limited an advertising agency based in Toronto 20 In March 2016 Dentsu Aegis Network acquired marketing analytics agency Cardinal Shop 21 In August 2016 Dentsu Aegis Network acquired U S marketing agency Merkle 22 In September 2016 Dentsu Aegis Network acquired Accordant a programmatic marketing agency 23 In November 2016 Dentsu Aegis Network acquired Gravity Media Gravity a full service ad agency with offices in New York and London to strengthen its multicultural capabilities 24 In December 2016 Dentsu Aegis Network acquired Indian experiential design studio Fractal Ink 25 In January 2017 Dentsu Aegis Network acquired marketing company Blue infinity SA 26 In June 2017 Dentsu Aegis Network acquired Singaporean content and publishing agency Novus Group 27 In April 2018 Dentsu Aegis Network announced the acquisition of Miami based digital and performance marketing agency M8 28 In April 2018 Dentsu Aegis Network announced the acquisition of Chilean digital and performance marketing agency White Label MKT 29 In July 2018 Dentsu Aegis Network announced the acquisition of Argentinian digital and performance marketing agency Global Mind 30 In August 2018 Dentsu Aegis Network acquired Australian start up Amicus Digital 31 In October 2018 Dentsu Aegis Network acquired B2B International 32 In December 2018 Dentsu Aegis Network acquired digital agency DEG 33 In the same month Dentsu Aegis Network acquired data driven ad firm Videobeat 34 In February 2019 Dentsu Aegis Network acquired Singaporean digital marketing agency Happy Marketer 35 In the same month Dentsu Aegis Network acquired Manchester based creative agency BJL 36 In March 2019 Dentsu Aegis Network acquired Vietnamese creative and digital agency Redder Advertising 37 In June 2019 Dentsu Aegis Network acquired U K based production company Re production 38 In July 2019 it was announced that the Dentsu Aegis Network name will be rebranded as Dentsu from 2020 in accordance to its One Dentsu strategy 39 In August 2019 Dentsu Aegis Network direct to consumer marketing agency MuteSix 40 In December 2019 Dentsu Aegis Network acquired Colombian digital marketing agency Chef 41 In January 2020 Dentsu Aegis Network announced the acquisition of DigitalPi a digital marketing agency focused on business to business marketing services 42 In April 2020 Dentsu Aegis Network named Wendy Clark as global CEO 43 In October 2020 Dentsu Aegis Network rebranded as Dentsu International This followed a transformational period for the international business focused on simplifying its offer in three lines of business established across media customer relationship management and creative making it easier for clients to navigate its services 44 In July 2021 Dentsu International acquired customer experience and commerce agency LiveArea 45 In May 2022 Dentsu International acquired Dig Into 46 In June 2022 Dentsu International acquired Irish Salesforce consultancy firm Pexlify 47 In August 2022 Dentsu International acquired Indian tech firm Extentia 48 In December 2022 Dentsu International acquired Australian consultancy firm Aware Services 49 In March 2023 Dentsu International acquired U K based content production firm Tag 50 Operations editSubsidiaries and divisions edit Dentsu International comprises Carat Dentsu operations outside Japan Dentsu media Fountainhead MKTG iProspect Isobar mcgarrybowen Merkle Milestone Brandcom Posterscope Soap Creative including its video game branch SMG Studio and Vizeum 51 References edit a b c Interim Management Statement Media amp Digital Communications Group Aegis Group plc 5 March 2013 Archived from the original on 5 March 2013 Retrieved 2 April 2019 Dentsu Aegis Network Rebrands to dentsu dentsu international 28 September 2020 Wentz Laurel 26 March 2013 DENTSU CLOSES 5 BILLION ACQUISITION OF AEGIS GROUP Ad Age Retrieved 8 February 2022 Disparition de Gilbert Gross fondateur de Carat et inventeur des agences medias Strategies 28 March 2019 Marqi Simon 19 February 2007 Full service will never be resumed The Guardian Marshall Caroline 12 April 2004 Ad hoc Agency warhorses come charging back for buyout The Daily Telegraph dead link Sabbagh Dan 18 November 2005 Agency finds new power in Engine The Times History of AEGIS GROUP PLC Fundinguniverse com Retrieved 28 January 2016 The Upper Storey joins Aegis Isobar network campaignasia com 31 January 2012 Retrieved 17 December 2022 Aegis sold to Dentsu to create global digital media giant BBC News 12 July 2012 Retrieved 30 December 2012 Aegis agrees 3 16bn cash offer from Dentsu The Daily Telegraph 12 July 2012 Retrieved 30 December 2012 Japan s Dentsu to Acquire Aegis Group for 4 9 billion AdAge 12 July 2012 Dentsu Completes Aegis Acquisition Adweek com 26 March 2013 Retrieved 27 March 2013 Dentsu Global Network 8 August 2015 Archived from the original on 8 August 2015 Retrieved 2 April 2019 Dasgupta Pritha Mitra 30 January 2015 Dentsu acquires WATConsult at a valuation Rs 180 200 crore economictimes indiatimes com Retrieved 7 May 2023 Herrod Sarah 16 February 2015 Dentsu Aegis Network Acquires Soap Creative in Australia bandt com au Retrieved 31 August 2023 Goh Gabey 4 December 2015 Dentsu Aegis Network acquires Philippines Aspac Creative Communications campaignasia com Retrieved 20 August 2022 Miller Matthew 16 December 2015 Dentsu Aegis Network acquires JaymeSyfu Group in Philippines campaignasia com Retrieved 20 August 2022 Fullerton Laurie 7 December 2015 Dentsu Aegis Network Expands Its B2B Offerings with Acquisition of Band thedrum com Retrieved 18 December 2022 Dentsu Aegis acquires Grip Strategy Online Retrieved 13 January 2020 Bruell Alexandra 10 March 2016 Dentsu Aegis Acquires Analytics Shop Cardinal Path adage com Retrieved 17 December 2022 O Reilly Lara 8 August 2016 Dentsu acquires US marketing agency Merkle in a deal worth more than 1 billion businessinsider com Retrieved 17 December 2022 Maddox Kate 1 September 2016 Dentsu Acquires Programmatic Shop Accordant its Third Data focused Buy This Year adage com Retrieved 17 December 2022 Stein Lindsay 16 November 2016 Dentsu Aegis Buys Gravity Media to Foster Multicultural Marketing adage com Retrieved 20 August 2022 Tewari Saumya 16 December 2016 Dentsu Aegis Network buys Fractal Ink for Rs250 crore livemint com Retrieved 15 July 2023 Mergr M amp A Deal Summary mergr com Dentsu Aegis Network acquires Novus merges it with John Brown Media The Drum Retrieved 27 October 2017 Dentsu Aegis Network Acquires Digital Agency M8 AdWeek Retrieved 6 April 2018 Mergr M amp A Deal Summary mergr com Dentsu Aegis Buys Argentina s Global Mind mrweb com 16 July 2018 Retrieved 8 February 2022 Mason Max 19 August 2018 Dentsu Aegis Network acquires Sydney based Amicus Digital afr com Retrieved 7 May 2023 McCarthy John 9 October 2018 Dentsu Aegis Network acquires B2B International and folds it into gyro thedrum com Retrieved 15 July 2023 Bruell Alexandra 18 December 2018 Dentsu Acquires Digital Agency DEG wsj com Retrieved 7 May 2023 Dentsu Aegis Buys Data Driven Ad Firm Videobeat mrweb com 21 December 2018 Retrieved 7 May 2023 Glenday John 21 February 2019 Dentsu agrees terms for Happy Marketer takeover thedrum com Retrieved 17 December 2022 Glenday John 18 February 2019 Dentsu Aegis acquires creative agency BJL thedrum com Retrieved 25 April 2023 Samadi Faaez 20 March 2019 Dentsu Aegis buys Redder Advertising campaignasia com Retrieved 4 January 2023 Prior David 11 June 2019 Newcastle production company acquired by Dentsu Aegis Network prolificnorth co uk Retrieved 17 December 2022 Dentsu plans to drop Aegis name Campaign Bruell Alexandra 28 August 2019 Dentsu to Buy Marketing Shop MuteSix in a Bid for Startup Clients wsj com Retrieved 17 December 2022 Dentsu Launches Isobar in Colombia with the Acquisition of Digital Marketing Agency Chef marketscreener com 4 December 2019 Retrieved 17 December 2022 Dentsu Aegis Network Builds Out Merkle s B2B Services with Acquisition of Digital Pi Bloomberg 28 January 2020 Retrieved 20 August 2022 Griner David ago Erik Oster 22 hours Wendy Clark Named Global CEO of Dentsu Aegis Network www adweek com Retrieved 7 April 2020 a href Template Cite web html title Template Cite web cite web a CS1 maint numeric names authors list link dentsu www dentsu com Retrieved 13 October 2020 Deighton Katie 7 July 2021 Dentsu to Buy Customer Experience Agency LiveArea wsj com Retrieved 18 December 2022 Dentsu Group Inc acquired additional 85 stake in Dig into Inc marketscreener com 31 May 2022 Japanese multinational strikes deal to buy Dublin s Pexlify siliconrepublic com 20 June 2022 Retrieved 18 December 2022 Dentsu acquires Pune tech co Extent timesofindia indiatimes com 9 August 2022 Retrieved 17 December 2022 Pash Chris 14 December 2022 Dentsu acquires Australian consultancy Aware Services adnews com au Retrieved 18 December 2022 Sweney Mark 7 March 2023 UK marketing content firm Tag strikes 533m deal with Japan s Dentsu The Guardian Retrieved 25 April 2023 Pritha Mitra Dasgupta Dentsu Aegis buys controlling stake in OOH firm Milestone Brandcom Articles economictimes indiatimes com Retrieved 28 January 2016 External links editDentsu Aegis Network Retrieved from https en wikipedia org w index php title Dentsu International amp oldid 1182403889, wikipedia, wiki, book, books, library,

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