Boing (TV channel)
Boing is the brand name used by the International division of Warner Bros. Discovery co-owned by Mediaset for a collection of television networks outside of the United States that target children.
Headquarters in Cologno Monzese (Milan) | |
| Type | Joint venture |
|---|---|
| Boing | |
| Industry | Mass media |
| Founded | 20 November 2004 |
| Headquarters | Cologno Monzese, Milan, |
Area served | Italy Spain Africa France (now Cartoonito) |
Key people | Jaime Ondarza (CEO) Silvio Carini (President) |
| Products | Television networks Programming blocks Websites |
| Owner | MFE - MediaForEurope, 51% Warner Bros. Discovery International, 49% |
| Parent | Mediaset Italia, 51% Warner Bros. Discovery EMEA, 49% |
| Website | www |
As of 2021, Boing-branded channels exist in Italy (its flagship service), Spain, and in Africa, while a weekend morning programming block formerly aired on the WarnerMedia-owned Chilevisión (now owned by Paramount Global) in Chile and tv2 in Turkey (previously TNT).
Broadcast
Italy
The Italian free-to-air television channel marketed at children and teenagers, owned by Boing S.p.A., a joint venture of Fininvest's MFE - MediaForEurope (through its Mediaset Italia subsidiary) and Warner Bros. Discovery (through its International division).[1][2] It is available on digital terrestrial television and free-to-air satellite provider Tivùsat.
Spain
The Spanish free-to-air television channel launched in 2010 and owned as a joint venture between Mediaset España and Warner Bros. Discovery through its International unit. Series on the channel are also available in English via a secondary audio feed. Additional feeds are available in Italy,[3] France[4] and Sub-Saharan Africa.
France
The French pay television channel aimed at children and teenagers launched on 8 April 2010.[5] On 2 February 2023, it was announced that Boing would transition to Cartoonito full-time on 3 April 2023.[6][7][8]
Africa
The African television channel operated by Warner Bros. Discovery through its International unit, which launched on May 30, 2015.[9] At this moment, the channel can be seen on Montage Cable TV in Nigeria and Sentech's Mobile TV in South Africa. On January 1, 2017, the channel became available to AzamTV subscribers.[10] The channel does not have a website. The French version of Boing is also broadcast in Sub-Saharan Africa and the Maghreb.
Chile
Turkey
The Animadz
A group of characters known as the Animadz serve as Boing's official mascots. They include Bo, a blue dog-like human; Bobo, a hairless green humanoid; Otto, a robot; Maissa, a yellow maize; Katrina, a whit, Boomerang, Dino, a green dinosaur.
See also
References
- ^ Feiner, Lauren (March 4, 2019). "WarnerMedia reorganizes its leadership team after AT&T acquisition". CNBC. Retrieved March 4, 2019.
- ^ "Turner expands its kids' distribution to East Africa with Boing". Turner Broadcasting System. Retrieved 12 May 2017.
- ^ Promo | Total Drama Island | Boing, retrieved 2019-12-24
- ^ "Cartoon Network EMEA Feeds Acquire Yo-kai Watch Broadcasting Rights - RegularCapital Website". 22 February 2016.
- ^ Rapid News
- ^ "Une nouvelle marque jeunesse pour Warner Bros. Discovery : Cartoonito". CB News (in French). Retrieved 2023-02-03.
- ^ "Warner Bros. Discovery va lancer une nouvelle chaîne TV sur les box de Free, Orange, SFR et Bouygues Telecom". Univers Freebox (in French). 2023-02-02. Retrieved 2023-02-03.
- ^ "Boing to be replaced by Cartoonito in France". 3 February 2023.
- ^ "Boing bounces into Africa". C21media.
- ^ "Turner expands its kids' distribution to East Africa with Boing". Turner Broadcasting System. Retrieved 12 May 2017.
External links
- Boing Italy (in Italian)
- Boing France (in French)
- Boing Spain (in Spanish)