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Big Mac

January 06, 2023

For other uses, see Big Mac (disambiguation).

The Big Mac is a hamburger sold by the international fast food restaurant chain McDonald's. It was introduced in the Greater Pittsburgh area in 1967 and across the United States in 1968. It is one of the company's flagship products and signature dishes. The Big Mac contains two beef patties, cheese, shredded lettuce, pickles, minced onions, and a Thousand Island-type dressing advertised as "special sauce", on a three-slice sesame-seed bun.

Big Mac
Nutritional value per 1 sandwich 7.6 oz (220 g)
Energy540 kcal (2,300 kJ)
46 g (15%)
Sugars9 g
Dietary fiber3 g (13%)
28 g (43%)
Saturated10 g (50%)
Trans1 g
25 g
VitaminsQuantity
%DV†
Vitamin A530 IU
Vitamin C
1%
1 mg
MineralsQuantity
%DV†
Calcium
25%
250 mg
Iron
35%
4.5 mg
Sodium
63%
940 mg
Other constituentsQuantity
Salt equivalent2,425 mg
Energy from fat250 kcal (1,000 kJ)
Cholesterol80 mg
IngredientsSee text
Values may be different outside US market.
†Percentages are roughly approximated using US recommendations for adults.
Source: McDonald's USA Product Nutrition

History

The Big Mac was created by Jim Delligatti,[1] who operated several McDonald's restaurants in the Pittsburgh area. It was created in the kitchen of Delligatti's first McDonald's franchise, located on McKnight Road in suburban Ross Township.[2]

The Big Mac debuted at the McDonald's owned by Delligatti in Uniontown, Pennsylvania, on April 22, 1967,[3] selling for US$0.45 (equivalent to $3.66 in 2021).[3][4]

It was designed to compete with Big Boy Restaurants' Big Boy hamburger. Eat'n Park was the Pittsburgh area's Big Boy franchisee at the time.[5] The Big Mac proved popular and it was added to the menu of all U.S. McDonald's restaurants in 1968.[4]

The Big Mac had two previous names, both of which failed in the marketplace: the Aristocrat and the Blue Ribbon Burger. The third name, Big Mac, was created by Esther Glickstein Rose, a 21-year-old advertising secretary who worked at McDonald's corporate headquarters in Oak Brook, Illinois.[6]

Product

The Big Mac is made with two 1.6 oz (45 g) beef patties, a "special sauce" (similar to Thousand Island dressing),[7] shredded iceberg lettuce, one processed American cheese slice, two slices of dill pickle, and minced onions, served on a three slice sesame seed bun.[8] On October 1, 2018, McDonald's announced that it would remove all artificial preservatives, flavors, and coloring from the Big Mac.[9][10]

The Big Mac is known worldwide and is often used as a symbol of American capitalism and decadence. The Economist has used it as a reference point for comparing the cost of living in different countries – the Big Mac Index – as it is so widely available and is comparable across markets. This index is sometimes referred to as Burgernomics.[11]

Sauce

Big Mac Sauce is delivered to McDonald's restaurants in sealed canisters designed by Sealright, from which it is meant to be directly dispensed using a calibrated "sauce gun" that dispenses a specified amount of the sauce for each pull of the trigger.[12]

In 2012, McDonald's executive chef Dan Coudreaut released a YouTube video revealing the recipe of the sauce. It consists of store-bought mayonnaise, sweet pickle relish and yellow mustard whisked together with vinegar, garlic powder, onion powder and paprika.[13][14]

In 2018, McDonald's revamped the sauce by removing potassium sorbate, sodium benzoate, and calcium disodium EDTA.[9][10]

The sauce is occasionally available for purchase on its own for a limited time. The first time was in 2015. A 25 ml (0.85 U.S. fl oz) tube was available for purchase but only in restaurants in Australia.[15] The last time it was available was in 2020. A 50 ml (1.7 U.S. fl oz) pot was available for purchase but only in restaurants in the UK and Ireland.[16]

Packaging

The Big Mac, along with many other McDonald's products, was first served in a collapsible cardboard container that was changed to a "clamshell" style, polystyrene foam container in the late 1970s. Polystyrene foam containers were phased out beginning in 1990, due to environmental concerns.[17]

Advertising

"Two all-beef patties" jingle

 
Big Mac button worn by Canadian crew members during the 1975 campaign

In 1974 McDonald's commissioned an advertising jingle which popularized the list of ingredients of the Big Mac: "Two all-beef patties, special sauce, lettuce, cheese, pickles, onions on a sesame seed bun."[18]

In 2008, McDonald's restaurants in Malaysia revived the slogan. The revival included the original prize of a free Big Mac if the customer was able to recite the slogan in under four seconds. It was released in May, along with the promotional Mega Mac, which had four beef patties instead of two.[19]

McDonaldland character

Main article: McDonaldland
 
McDonalds playground Officer Big Mac climb-in jail

McDonalds began a television advertising campaign appealing to children in 1971 featuring a fantasy world populated by Ronald McDonald and various mascots promoting McDonalds products. Some characters were also modeled in McDonalds store playground equipment. The Big Mac was represented by Officer Big Mac, a Keystone Cops-style policeman with a giant Big Mac sandwich for a head. The characters were revised after a 1973 plagiarism lawsuit brought by television puppeteers Sid and Marty Krofft because of similarities to their H.R. Pufnstuf characters. A modified Officer Big Mac continued in the commercials until 1985.

Hip-hop product placement

In 2005, McDonald's began offering product placement rewards to hip hop artists who namechecked the Big Mac in their music, giving US$5 to the artist for every time a song mentioning the hamburger was played on the radio.[20]

EU trademark revocation

McDonald's sued the Irish fast-food chain Supermac's for trademark infringement and claimed the name would confuse consumers in European markets.[21] On 11 January 2019, the European Union Intellectual Property Office (EUIPO) ruled in Supermac's favor in what has been called a "David vs. Goliath" victory.[21] McDonald's submitted a copy of the Wikipedia article about the Big Mac as part of its evidence, but the court found the Wikipedia page was not acceptable as "independent evidence".[21][22]

US sales

In 2007, Danya Proud, a McDonald's spokeswoman, said that in the United States alone, 560 million Big Macs are sold each year. It means that approximately 17 Big Macs are sold every second.[23][24]

Variants

  • The Mega Mac or Double Big Mac: four 1.6 oz (45 g) beef patties and an extra slice of cheese. Available in Canada, China, Egypt, Ireland, Japan, Malaysia, Taiwan (during promotional periods only), Turkey, Singapore, Pakistan, South Korea, Thailand, and United Kingdom.[19] It was introduced to the United States in early 2020.[25] In Australia it was discontinued and replaced by the Grand Big Mac. The Double Big Mac is the biggest regular hamburger the chain produces and it has 680 calories.[26]
  • Big Big Mac: a Quarter Pounder–like product sold in Europe (Finland, Belgium, Spain, Portugal, and Italy). Has been sold periodically in Sweden, there called "Grand Big Mac".[27]
  • The Denali Mac: made with two quarter pound patties. Named after Denali in Alaska, and sold only in that state.[28][29]
  • In India, where consuming beef is illegal in most states, the Big Mac is known as the Maharaja Mac and was originally made with lamb instead of beef; however, along with the company's other items, it is now made from chicken.[30][31]
  • The Chicken Big Mac is a Big Mac with two breaded chicken patties sold in Pakistan, Egypt, UAE, Kuwait, Qatar and other countries as a promotional burger.[32][33][34]
  • The Giga Big Mac, is sold in Japan. It is a larger version of the Big Mac with three times the meat of a regular one.[35]
  • Little Mac or Mac Jr. is a reduction of the standard Big Mac which uses a two-piece bun and contains only one beef patty. It has been available as a limited-time promotion in the U.S. since 2017.[36]
  • Grand Mac uses larger patties, at 1⁄3 pound (0.15 kg) combined. Available in the U.S. beginning in 2017 and was first made available overseas in the UK, Ireland, and Australia as the "Grand Big Mac" in 2018 to celebrate the 50th anniversary of the original Big Mac.[36] This and the Mac Jr. were collectively known as the "Big Mac range" in the UK.
  • Big Mac BLT is a standard Big Mac burger with the addition of bacon and tomato. Released in Australia and New Zealand as a promotional item in late 2017.[37]
  • Big Mac Bacon was introduced in selected markets in 2018, as a limited-time option. It is essentially a Big Mac with added bacon.[38] In 2019, this was extended in the UK to the Grand Big Mac and the Mac Jr.
  •  

    A Mega Mac burger with a large Coke and fries in Malaysia

  •  

    A Chicken Maharaja Mac in India

  •  

    A Grand Big Mac (left) and Mac Jr. (right) alongside a regular Big Mac (center), released for a limited time in the UK as part of the 50th anniversary of the burger

Museum

 
The Big Mac Museum in 2014

On August 22, 2007, McDonald's opened the Big Mac Museum in North Huntingdon, Pennsylvania to celebrate the Big Mac's 40th anniversary. The museum features the world's largest Big Mac statue (measuring 14 feet high and 12 feet wide) and has hundreds of historic artifacts and exhibits that celebrate the Big Mac.[39][40]

Some Uniontown residents were unhappy with the selected location.[41]

Nutritional values per geographical location

The Big Mac is a geographically localized product. In the United States, the Big Mac has 550 kcal (2,300 kJ), 29 grams of fat and 25 grams of protein. In Australasia, the burger is slightly smaller with 493 kcal (2,060 kJ) and 26.9 grams of fat, but similar amounts of protein with 25.2 grams,[42] while the Japanese burger tops out the scales at 557 kcal and 30.5 grams of fat. Several McDonald's subsidiaries adapt the standard features of the Big Mac (from the USA) to regional requirements.[43]

Comparisons of the Big Mac standard nutritional values in different countries – Sodium values converted to their salt equivalents, rounded and in bold
Country Energy kcal Carbohydrates g Protein g Fat (total) g Dietary fiber g Salt equivalent mg Serving
size
(weight) g 		Reference
  Argentina 485 40 24 26 3.3 2005
  Australia 564 41.8 26.9 31.3 2550 233 .au
  Austria 495 40 27 25 3 2300 219
  Belgium 495 40 27 25 2300 .be September 13, 2013, at the Wayback Machine
  Bosnia and Herzegovina 510 41 27 26 3 2200
  Brazil 491 40 26 26 3.8 2033
  Canada 520 45 23 28 3 2413 209 .ca
  Chile 562 49 27 30 4 1009 213 [1]
  China 520 46 26 26
  Croatia 510 41 27 26 3 2200 .hr
  Czech Republic 510 41 27 26 2200
  Denmark 510 41 27 26.1 3 2200
  Egypt 522 52 28.235 30 2 234 .eg
  Finland 510 41 27 26 3 2200
  France 508 42 27 26 3.1 2300 221 .info
  Germany 510 41 27 26 3 2200 221 .de
  Greece 495 40 27 25 3 2300 221
  Hong Kong 497 43.1 26.4 24.2 2003
  Hungary 510 41 27 26 3 2200
  Ireland 490 41 28 24 4 2100 .ie
  Italy 510 42 27 26 3 2200 .it
  Japan 557 45.2 25.5 30.5 2800 .jp
  Lithuania 509 42 27 26 3.1 2300 219
  Malaysia 484 46 26 23 1825 209
  Mexico 486 45 22 26 3 2228 .mx[permanent dead link]
  Netherlands 510 41 27 26 3 2200 .info
  New Zealand 494 36.8 26.4 25.9 2415 202 .nz[dead link]
  Norway 510 41 27 26 3 2200
  Poland 510 41 27 26 3 2200
  Portugal 509 42 27 26 3.2 2300 219 .pt
  Romania 510 41 27 26 3 2200 .info[dead link]
  Russia 495 40 27 25 3 2300 .info[dead link]
  Serbia 493 40 27 25 3 2300 .rs
  Singapore 522 43 28 26 3 970 .sg
  South Africa 496 39 24.3 26.4 3.2 2433
  South Korea 510 26 2533 213 .kr
  Sweden 505 42 26 26 3 2300 219
  Switzerland 510 41 27 26 3 2200
  Taiwan 530 45 27 26 .tw
  Turkey 480 43 28 22 2100
  Ukraine 509 42 27 26 2300
  United Kingdom 508 43 26 25 3.6 2300 .uk
  United States 540 47 25 28 3 2426 215 .us

Gallery

  •  

    Big Mac, purchased in Canberra, Australia

  •  

    A Big Mac combo meal

  •  

    A Grand Big Mac

See also

Similar products by other restaurant chains:

References

  1. ^ Eldridge, D. (2014). Moon Pittsburgh. Moon Handbooks. Avalon Publishing. p. pt389. ISBN 978-1-61238-846-5. Retrieved November 7, 2017.
  2. ^ Vancheri, Barbara (May 4, 1993). "Golden Arch Angel". Pittsburgh Post-Gazette. p. C1. from the original on May 2, 2016. Retrieved October 7, 2016.
  3. ^ a b "New! Big Mac [Advertisement]". The Uniontown Evening Standard. April 21, 1967. p. 11. Retrieved April 22, 2022.
  4. ^ a b (PDF) (Press release). McDonald's. 2007. Archived from the original (PDF) on July 26, 2011. Retrieved May 18, 2011.
  5. ^ "Obituary: William D. Peters / President of Eat'n Park restaurants". Pittsburgh Post-Gazette. August 20, 2000. from the original on December 13, 2013. Retrieved September 28, 2013.
  6. ^ "Woman Who Named Big Mac Finally Recognized". Associated Press. May 31, 1985. from the original on June 13, 2013. Retrieved February 22, 2013.
  7. ^ López-Alt, J. Kenji (August 9, 2018). "The Burger Lab: Building A Better Big Mac". Serious Eats. Retrieved October 3, 2022.
  8. ^ "McDonald's Nutrition Calculator: Calories and More | McDonald's" (PDF). (PDF) from the original on July 8, 2016. Retrieved July 10, 2012.
  9. ^ a b Valinsky, Jordan (September 27, 2018). "McDonald's removing artificial additives from its burgers". money.cnn.com. Retrieved September 10, 2022.{{cite web}}: CS1 maint: url-status (link)
  10. ^ a b "Artificial Ingredients Have Been Removed From McDonald's Classic Burgers". Mentalfloss.com. October 1, 2018. Retrieved October 25, 2018.
  11. ^ Pakko, Michael R.; Pollard, Patricia S. (November–December 2003). "Burgernomics: A "Big Mac" Guide to Purchasing Power Parity" (PDF). Review. Federal Reserve Bank of St. Louis. (PDF) from the original on May 24, 2011. Retrieved May 18, 2011.
  12. ^ "Sealright designs sauce system for McDonald's in South Africa, China". Kansas City Business Journal. April 26, 1996. from the original on June 4, 2011. Retrieved May 18, 2011.
  13. ^ "McDonald's Big Mac sauce revealed". UPI. July 12, 2012. Retrieved August 4, 2020.
  14. ^ "Big Mac Sauce Secret Ingredients REVEALED! (2012)". YouTube. July 12, 2012. Retrieved September 10, 2022.{{cite web}}: CS1 maint: url-status (link)
  15. ^ Hunter, Molly (February 2, 2015). "McDonald's Selling Limited Edition Special Sauce for First Time". ABC News. Retrieved August 4, 2020.
  16. ^ Young, Sarah (January 22, 2020). "McDonald's to launch Big Mac dipping sauce next month". The Independent. Retrieved September 10, 2022.{{cite web}}: CS1 maint: url-status (link)
  17. ^ McDonald's to Do Away With Foam Packages April 4, 2017, at the Wayback Machine. Los Angeles Times. November 2, 1990. Retrieved 2017-04-03.
  18. ^ Beaudoin, N. (2013). A School for Each Student: High Expectations in a Climate of Personalization. Taylor & Francis. p. 3. ISBN 978-1-317-92474-6. Retrieved November 7, 2017.
  19. ^ a b Bin, Huai (May 5, 2008). . SixthSeal.com. Archived from the original on April 30, 2009.
  20. ^ "Return of the Mac – coming soon". BBC News. March 29, 2005. from the original on December 24, 2005. Retrieved March 26, 2010.
  21. ^ a b c Gordon Deegan (January 16, 2019). "Tasty result for Supermac's with 'David and Goliath' Big Mac win". Irish Independent. Ireland. Retrieved January 16, 2019. As part of its submission claiming 'proof of use' of the Big Mac, McDonald's submitted a printout from en.wikipedia.org, providing information on the Big Mac hamburger, its history, content and nutritional values in different countries. The EUIPO stated it couldn't accept the Wikipedia evidence as "independent evidence".
  22. ^ "Big Mac TM revocation.PDF" (PDF).
  23. ^ "Happy Birthday Big Mac". August 24, 2007.
  24. ^ "How Many Big Macs Are Sold Each Day?".
  25. ^ Murphy, Bill Jr. (March 15, 2020). "Here's Why the Double Big Mac and Little Mac Might Be the Smartest New Things on the Menu at McDonald's". Inc.com. Retrieved April 3, 2020.
  26. ^ "Double Big Mac®". McDonald's Canada. from the original on October 20, 2015. Retrieved October 20, 2015.
  27. ^ "The advertising". from the original on September 21, 2011. Retrieved February 2, 2012.
  28. ^ . Hometown Invasion Tour. 2011. Archived from the original on July 12, 2011.
  29. ^ "Royale with Cheese". Cynical-C Blog. May 23, 2007. from the original on July 22, 2011. Retrieved May 18, 2011.
  30. ^ "G2: McDonald's and the World". The Guardian. London. April 6, 2001. from the original on April 22, 2016. Retrieved May 18, 2011.
  31. ^ Arndt, Rachel Z. (February 2, 2009). "The World's Most Original Burgers: Chicken Maharaja Mac". Bloomberg Businessweek. p. 8. from the original on July 27, 2009. Retrieved May 18, 2011.
  32. ^ McDonald's Pakistan June 20, 2012, at the Wayback Machine Retrieved September 4, 2012
  33. ^ "A La Carte | McDonald's Kuwait". from the original on November 12, 2014. Retrieved August 30, 2018.
  34. ^ "Archived copy". from the original on November 12, 2014. Retrieved November 12, 2014.{{cite web}}: CS1 maint: archived copy as title (link)
  35. ^ McDonald's Japan Launches Big Mac With 3 Times the Meat | Fortune October 22, 2016, at the Wayback Machine, April 5, 2016, Retrieved October 16, 2016
  36. ^ a b Smith, Aaron (January 18, 2017). "McDonald's just tweaked the Big Mac". CNN Money. Cable News Network. from the original on January 20, 2017. Retrieved January 31, 2017.
  37. ^ "McDonald's brings back their Sweet Mustard Dipping Sauce and people are overjoyed". November 28, 2017. from the original on December 15, 2017. Retrieved December 15, 2017.
  38. ^ McDonald's (August 20, 2018). "McMenu". McDonald's. Retrieved September 17, 2018.
  39. ^ "McDonald's Celebrates 40 Years Serving 'Twoallbeefpattiesspecialsaucelettucecheesepicklesonionsonasesameseedbun'" May 17, 2014, at the Wayback Machine PR Newswire. August 22, 2007
  40. ^ “Big Mac turns 40” January 15, 2013, at the Wayback Machine The Atlanta Journal-Constitution. Retrieved November 12, 2012
  41. ^ Al Owens, The Herald-Standard (September 2007). "The Mystery of the Curry Burger!" January 15, 2013, at the Wayback Machine republished from Herald-Standard (Uniontown). September 15, 2007
  42. ^ "Nutrition Information". Australia: McDonald's. December 19, 2012. from the original on April 17, 2013. Retrieved April 28, 2013.
  43. ^ . Archived from the original on January 15, 2013. Retrieved July 24, 2012.

Further reading

  • Gallagher, Peter B. (March 10, 1975). "Beefed-up old jingle pays off for Big Mac". St. Petersburg Times. p. 1D. Retrieved April 12, 2010.

External links

 
Wikimedia Commons has media related to Big Mac.

January 06, 2023
other, uses, disambiguation, hamburger, sold, international, fast, food, restaurant, chain, mcdonald, introduced, greater, pittsburgh, area, 1967, across, united, states, 1968, company, flagship, products, signature, dishes, contains, beef, patties, cheese, sh. For other uses see Big Mac disambiguation The Big Mac is a hamburger sold by the international fast food restaurant chain McDonald s It was introduced in the Greater Pittsburgh area in 1967 and across the United States in 1968 It is one of the company s flagship products and signature dishes The Big Mac contains two beef patties cheese shredded lettuce pickles minced onions and a Thousand Island type dressing advertised as special sauce on a three slice sesame seed bun Big MacNutritional value per 1 sandwich 7 6 oz 220 g Energy540 kcal 2 300 kJ Carbohydrates46 g 15 Sugars9 gDietary fiber3 g 13 Fat28 g 43 Saturated10 g 50 Trans1 gProtein25 gVitaminsQuantity DV Vitamin A530 IUVitamin C1 1 mgMineralsQuantity DV Calcium25 250 mgIron35 4 5 mgSodium63 940 mgOther constituentsQuantitySalt equivalent2 425 mgEnergy from fat250 kcal 1 000 kJ Cholesterol80 mgIngredientsSee textValues may be different outside US market Units mg micrograms mg milligrams IU International units Percentages are roughly approximated using US recommendations for adults Source McDonald s USA Product Nutrition Contents 1 History 2 Product 2 1 Sauce 2 2 Packaging 3 Advertising 3 1 Two all beef patties jingle 3 2 McDonaldland character 3 3 Hip hop product placement 3 4 EU trademark revocation 4 US sales 5 Variants 6 Museum 7 Nutritional values per geographical location 8 Gallery 9 See also 10 References 11 Further reading 12 External linksHistoryThe Big Mac was created by Jim Delligatti 1 who operated several McDonald s restaurants in the Pittsburgh area It was created in the kitchen of Delligatti s first McDonald s franchise located on McKnight Road in suburban Ross Township 2 The Big Mac debuted at the McDonald s owned by Delligatti in Uniontown Pennsylvania on April 22 1967 3 selling for US 0 45 equivalent to 3 66 in 2021 3 4 It was designed to compete with Big Boy Restaurants Big Boy hamburger Eat n Park was the Pittsburgh area s Big Boy franchisee at the time 5 The Big Mac proved popular and it was added to the menu of all U S McDonald s restaurants in 1968 4 The Big Mac had two previous names both of which failed in the marketplace the Aristocrat and the Blue Ribbon Burger The third name Big Mac was created by Esther Glickstein Rose a 21 year old advertising secretary who worked at McDonald s corporate headquarters in Oak Brook Illinois 6 ProductThe Big Mac is made with two 1 6 oz 45 g beef patties a special sauce similar to Thousand Island dressing 7 shredded iceberg lettuce one processed American cheese slice two slices of dill pickle and minced onions served on a three slice sesame seed bun 8 On October 1 2018 McDonald s announced that it would remove all artificial preservatives flavors and coloring from the Big Mac 9 10 The Big Mac is known worldwide and is often used as a symbol of American capitalism and decadence The Economist has used it as a reference point for comparing the cost of living in different countries the Big Mac Index as it is so widely available and is comparable across markets This index is sometimes referred to as Burgernomics 11 Sauce Big Mac Sauce is delivered to McDonald s restaurants in sealed canisters designed by Sealright from which it is meant to be directly dispensed using a calibrated sauce gun that dispenses a specified amount of the sauce for each pull of the trigger 12 In 2012 McDonald s executive chef Dan Coudreaut released a YouTube video revealing the recipe of the sauce It consists of store bought mayonnaise sweet pickle relish and yellow mustard whisked together with vinegar garlic powder onion powder and paprika 13 14 In 2018 McDonald s revamped the sauce by removing potassium sorbate sodium benzoate and calcium disodium EDTA 9 10 The sauce is occasionally available for purchase on its own for a limited time The first time was in 2015 A 25 ml 0 85 U S fl oz tube was available for purchase but only in restaurants in Australia 15 The last time it was available was in 2020 A 50 ml 1 7 U S fl oz pot was available for purchase but only in restaurants in the UK and Ireland 16 Packaging The Big Mac along with many other McDonald s products was first served in a collapsible cardboard container that was changed to a clamshell style polystyrene foam container in the late 1970s Polystyrene foam containers were phased out beginning in 1990 due to environmental concerns 17 Advertising Two all beef patties jingle Big Mac button worn by Canadian crew members during the 1975 campaign In 1974 McDonald s commissioned an advertising jingle which popularized the list of ingredients of the Big Mac Two all beef patties special sauce lettuce cheese pickles onions on a sesame seed bun 18 In 2008 McDonald s restaurants in Malaysia revived the slogan The revival included the original prize of a free Big Mac if the customer was able to recite the slogan in under four seconds It was released in May along with the promotional Mega Mac which had four beef patties instead of two 19 McDonaldland character Main article McDonaldland McDonalds playground Officer Big Mac climb in jail McDonalds began a television advertising campaign appealing to children in 1971 featuring a fantasy world populated by Ronald McDonald and various mascots promoting McDonalds products Some characters were also modeled in McDonalds store playground equipment The Big Mac was represented by Officer Big Mac a Keystone Cops style policeman with a giant Big Mac sandwich for a head The characters were revised after a 1973 plagiarism lawsuit brought by television puppeteers Sid and Marty Krofft because of similarities to their H R Pufnstuf characters A modified Officer Big Mac continued in the commercials until 1985 Hip hop product placement In 2005 McDonald s began offering product placement rewards to hip hop artists who namechecked the Big Mac in their music giving US 5 to the artist for every time a song mentioning the hamburger was played on the radio 20 EU trademark revocation McDonald s sued the Irish fast food chain Supermac s for trademark infringement and claimed the name would confuse consumers in European markets 21 On 11 January 2019 the European Union Intellectual Property Office EUIPO ruled in Supermac s favor in what has been called a David vs Goliath victory 21 McDonald s submitted a copy of the Wikipedia article about the Big Mac as part of its evidence but the court found the Wikipedia page was not acceptable as independent evidence 21 22 US salesIn 2007 Danya Proud a McDonald s spokeswoman said that in the United States alone 560 million Big Macs are sold each year It means that approximately 17 Big Macs are sold every second 23 24 VariantsThe Mega Mac or Double Big Mac four 1 6 oz 45 g beef patties and an extra slice of cheese Available in Canada China Egypt Ireland Japan Malaysia Taiwan during promotional periods only Turkey Singapore Pakistan South Korea Thailand and United Kingdom 19 It was introduced to the United States in early 2020 25 In Australia it was discontinued and replaced by the Grand Big Mac The Double Big Mac is the biggest regular hamburger the chain produces and it has 680 calories 26 Big Big Mac a Quarter Pounder like product sold in Europe Finland Belgium Spain Portugal and Italy Has been sold periodically in Sweden there called Grand Big Mac 27 The Denali Mac made with two quarter pound patties Named after Denali in Alaska and sold only in that state 28 29 In India where consuming beef is illegal in most states the Big Mac is known as the Maharaja Mac and was originally made with lamb instead of beef however along with the company s other items it is now made from chicken 30 31 The Chicken Big Mac is a Big Mac with two breaded chicken patties sold in Pakistan Egypt UAE Kuwait Qatar and other countries as a promotional burger 32 33 34 The Giga Big Mac is sold in Japan It is a larger version of the Big Mac with three times the meat of a regular one 35 Little Mac or Mac Jr is a reduction of the standard Big Mac which uses a two piece bun and contains only one beef patty It has been available as a limited time promotion in the U S since 2017 36 Grand Mac uses larger patties at 1 3 pound 0 15 kg combined Available in the U S beginning in 2017 and was first made available overseas in the UK Ireland and Australia as the Grand Big Mac in 2018 to celebrate the 50th anniversary of the original Big Mac 36 This and the Mac Jr were collectively known as the Big Mac range in the UK Big Mac BLT is a standard Big Mac burger with the addition of bacon and tomato Released in Australia and New Zealand as a promotional item in late 2017 37 Big Mac Bacon was introduced in selected markets in 2018 as a limited time option It is essentially a Big Mac with added bacon 38 In 2019 this was extended in the UK to the Grand Big Mac and the Mac Jr A Mega Mac burger with a large Coke and fries in Malaysia A Chicken Maharaja Mac in India A Grand Big Mac left and Mac Jr right alongside a regular Big Mac center released for a limited time in the UK as part of the 50th anniversary of the burgerMuseum The Big Mac Museum in 2014 On August 22 2007 McDonald s opened the Big Mac Museum in North Huntingdon Pennsylvania to celebrate the Big Mac s 40th anniversary The museum features the world s largest Big Mac statue measuring 14 feet high and 12 feet wide and has hundreds of historic artifacts and exhibits that celebrate the Big Mac 39 40 Some Uniontown residents were unhappy with the selected location 41 Nutritional values per geographical locationThe Big Mac is a geographically localized product In the United States the Big Mac has 550 kcal 2 300 kJ 29 grams of fat and 25 grams of protein In Australasia the burger is slightly smaller with 493 kcal 2 060 kJ and 26 9 grams of fat but similar amounts of protein with 25 2 grams 42 while the Japanese burger tops out the scales at 557 kcal and 30 5 grams of fat Several McDonald s subsidiaries adapt the standard features of the Big Mac from the USA to regional requirements 43 Comparisons of the Big Mac standard nutritional values in different countries Sodium values converted to their salt equivalents rounded and in bold Country Energy kcal Carbohydrates g Protein g Fat total g Dietary fiber g Salt equivalent mg Serving size weight g Reference Argentina 485 40 24 26 3 3 2005 ar Australia 564 41 8 26 9 31 3 2550 233 au Austria 495 40 27 25 3 2300 219 at Belgium 495 40 27 25 2300 be Archived September 13 2013 at the Wayback Machine Bosnia and Herzegovina 510 41 27 26 3 2200 ba Brazil 491 40 26 26 3 8 2033 br Canada 520 45 23 28 3 2413 209 ca Chile 562 49 27 30 4 1009 213 1 China 520 46 26 26 cn Croatia 510 41 27 26 3 2200 hr Czech Republic 510 41 27 26 2200 cz Denmark 510 41 27 26 1 3 2200 info Egypt 522 52 28 235 30 2 234 eg Finland 510 41 27 26 3 2200 fi France 508 42 27 26 3 1 2300 221 info Germany 510 41 27 26 3 2200 221 de Greece 495 40 27 25 3 2300 221 gr Hong Kong 497 43 1 26 4 24 2 2003 hk Hungary 510 41 27 26 3 2200 info Ireland 490 41 28 24 4 2100 ie Italy 510 42 27 26 3 2200 it Japan 557 45 2 25 5 30 5 2800 jp Lithuania 509 42 27 26 3 1 2300 219 lt Malaysia 484 46 26 23 1825 209 my Mexico 486 45 22 26 3 2228 mx permanent dead link Netherlands 510 41 27 26 3 2200 info New Zealand 494 36 8 26 4 25 9 2415 202 nz dead link Norway 510 41 27 26 3 2200 no Poland 510 41 27 26 3 2200 info Portugal 509 42 27 26 3 2 2300 219 pt Romania 510 41 27 26 3 2200 info dead link Russia 495 40 27 25 3 2300 info dead link Serbia 493 40 27 25 3 2300 rs Singapore 522 43 28 26 3 970 sg South Africa 496 39 24 3 26 4 3 2 2433 za South Korea 510 26 2533 213 kr Sweden 505 42 26 26 3 2300 219 se Switzerland 510 41 27 26 3 2200 info Taiwan 530 45 27 26 tw Turkey 480 43 28 22 2100 tr Ukraine 509 42 27 26 2300 ua United Kingdom 508 43 26 25 3 6 2300 uk United States 540 47 25 28 3 2426 215 usGallery Big Mac purchased in Canberra Australia A Big Mac combo meal A Grand Big MacSee also Food portalDon Gorske a Big Mac enthusiast The Big Mac Index a price index published by The Economist List of sandwichesSimilar products by other restaurant chains Big Boy Big Boy Restaurants and Frisch s Big Boy Big Hardee Hardee s Big King Burger King Big Jack Hungry Jack s subject of an ongoing trademark infringement lawsuit filed by McDonalds Big Shef Burger Chef Big Wink Winky s Bonus Jack Jack in the Box Double double Animal Style In N Out Burger Superburger Eat n Park Teen Burger A amp W is not a double decker like the Big Mac but its teen sauce is similar to Big Mac sauce Whopper Burger King s signature sandwichReferences Eldridge D 2014 Moon Pittsburgh Moon Handbooks Avalon Publishing p pt389 ISBN 978 1 61238 846 5 Retrieved November 7 2017 Vancheri Barbara May 4 1993 Golden Arch Angel Pittsburgh Post Gazette p C1 Archived from the original on May 2 2016 Retrieved October 7 2016 a b New Big Mac Advertisement The Uniontown Evening Standard April 21 1967 p 11 Retrieved April 22 2022 a b Jim Delligatti Biography PDF Press release McDonald s 2007 Archived from the original PDF on July 26 2011 Retrieved May 18 2011 Obituary William D Peters President of Eat n Park restaurants Pittsburgh Post Gazette August 20 2000 Archived from the original on December 13 2013 Retrieved September 28 2013 Woman Who Named Big Mac Finally Recognized Associated Press May 31 1985 Archived from the original on June 13 2013 Retrieved February 22 2013 Lopez Alt J Kenji August 9 2018 The Burger Lab Building A Better Big Mac Serious Eats Retrieved October 3 2022 McDonald s Nutrition Calculator Calories and More McDonald s PDF Archived PDF from the original on July 8 2016 Retrieved July 10 2012 a b Valinsky Jordan September 27 2018 McDonald s removing artificial additives from its burgers money cnn com Retrieved September 10 2022 a href Template Cite web html title Template Cite web cite web a CS1 maint url status link a b Artificial Ingredients Have Been Removed From McDonald s Classic Burgers Mentalfloss com October 1 2018 Retrieved October 25 2018 Pakko Michael R Pollard Patricia S November December 2003 Burgernomics A Big Mac Guide to Purchasing Power Parity PDF Review Federal Reserve Bank of St Louis Archived PDF from the original on May 24 2011 Retrieved May 18 2011 Sealright designs sauce system for McDonald s in South Africa China Kansas City Business Journal April 26 1996 Archived from the original on June 4 2011 Retrieved May 18 2011 McDonald s Big Mac sauce revealed UPI July 12 2012 Retrieved August 4 2020 Big Mac Sauce Secret Ingredients REVEALED 2012 YouTube July 12 2012 Retrieved September 10 2022 a href Template Cite web html title Template Cite web cite web a CS1 maint url status link Hunter Molly February 2 2015 McDonald s Selling Limited Edition Special Sauce for First Time ABC News Retrieved August 4 2020 Young Sarah January 22 2020 McDonald s to launch Big Mac dipping sauce next month The Independent Retrieved September 10 2022 a href Template Cite web html title Template Cite web cite web a CS1 maint url status link McDonald s to Do Away With Foam Packages Archived April 4 2017 at the Wayback Machine Los Angeles Times November 2 1990 Retrieved 2017 04 03 Beaudoin N 2013 A School for Each Student High Expectations in a Climate of Personalization Taylor amp Francis p 3 ISBN 978 1 317 92474 6 Retrieved November 7 2017 a b Bin Huai May 5 2008 Mega Mac and Big Mac Chant SixthSeal com Archived from the original on April 30 2009 Return of the Mac coming soon BBC News March 29 2005 Archived from the original on December 24 2005 Retrieved March 26 2010 a b c Gordon Deegan January 16 2019 Tasty result for Supermac s with David and Goliath Big Mac win Irish Independent Ireland Retrieved January 16 2019 As part of its submission claiming proof of use of the Big Mac McDonald s submitted a printout from en wikipedia org providing information on the Big Mac hamburger its history content and nutritional values in different countries The EUIPO stated it couldn t accept the Wikipedia evidence as independent evidence Big Mac TM revocation PDF PDF Happy Birthday Big Mac August 24 2007 How Many Big Macs Are Sold Each Day Murphy Bill Jr March 15 2020 Here s Why the Double Big Mac and Little Mac Might Be the Smartest New Things on the Menu at McDonald s Inc com Retrieved April 3 2020 Double Big Mac McDonald s Canada Archived from the original on October 20 2015 Retrieved October 20 2015 The advertising Archived from the original on September 21 2011 Retrieved February 2 2012 Alaska Towns Palmer Alaska Hometown Invasion Tour 2011 Archived from the original on July 12 2011 Royale with Cheese Cynical C Blog May 23 2007 Archived from the original on July 22 2011 Retrieved May 18 2011 G2 McDonald s and the World The Guardian London April 6 2001 Archived from the original on April 22 2016 Retrieved May 18 2011 Arndt Rachel Z February 2 2009 The World s Most Original Burgers Chicken Maharaja Mac Bloomberg Businessweek p 8 Archived from the original on July 27 2009 Retrieved May 18 2011 McDonald s Pakistan Archived June 20 2012 at the Wayback Machine Retrieved September 4 2012 A La Carte McDonald s Kuwait Archived from the original on November 12 2014 Retrieved August 30 2018 Archived copy Archived from the original on November 12 2014 Retrieved November 12 2014 a href Template Cite web html title Template Cite web cite web a CS1 maint archived copy as title link McDonald s Japan Launches Big Mac With 3 Times the Meat Fortune Archived October 22 2016 at the Wayback Machine April 5 2016 Retrieved October 16 2016 a b Smith Aaron January 18 2017 McDonald s just tweaked the Big Mac CNN Money Cable News Network Archived from the original on January 20 2017 Retrieved January 31 2017 McDonald s brings back their Sweet Mustard Dipping Sauce and people are overjoyed November 28 2017 Archived from the original on December 15 2017 Retrieved December 15 2017 McDonald s August 20 2018 McMenu McDonald s Retrieved September 17 2018 McDonald s Celebrates 40 Years Serving Twoallbeefpattiesspecialsaucelettucecheesepicklesonionsonasesameseedbun Archived May 17 2014 at the Wayback Machine PR Newswire August 22 2007 Big Mac turns 40 Archived January 15 2013 at the Wayback Machine The Atlanta Journal Constitution Retrieved November 12 2012 Al Owens The Herald Standard September 2007 The Mystery of the Curry Burger Archived January 15 2013 at the Wayback Machine republished from Herald Standard Uniontown September 15 2007 Nutrition Information Australia McDonald s December 19 2012 Archived from the original on April 17 2013 Retrieved April 28 2013 calories big mac Archived from the original on January 15 2013 Retrieved July 24 2012 Further readingGallagher Peter B March 10 1975 Beefed up old jingle pays off for Big Mac St Petersburg Times p 1D Retrieved April 12 2010 External links Wikimedia Commons has media related to Big Mac Official US product information Official UK product information Official product information for the Chicken Maharaja Mac The Big Mac Index The Big Mac Museum in North Huntingdon Pennsylvania Photo Tour of Big Mac Museum Retrieved from https en wikipedia org w index php title Big Mac amp oldid 1128599507, wikipedia, wiki, book, books, library,

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