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Wikipedia

WTSP

WTSP (channel 10) is a television station licensed to St. Petersburg, Florida, United States, serving the Tampa Bay area as an affiliate of CBS. The station is owned by Tegna Inc., and maintains studios on Gandy Boulevard on St. Petersburg's northeast side, just off the Gandy Bridge; its transmitter is located in Riverview, Florida.

WTSP
CitySt. Petersburg, Florida
Channels
Branding10 Tampa Bay
Programming
Affiliations
Ownership
Owner
History
First air date
July 18, 1965 (58 years ago) (1965-07-18)
Former call signs
WLCY-TV (1965–1978)
Former channel number(s)
  • Analog: 10 (VHF, 1965–2009)
  • Digital: 24 (UHF, until 2009)
Call sign meaning
Tampa/St. Petersburg
Technical information
Licensing authority
FCC
Facility ID11290
ERP69 kW
HAAT476.9 m (1,565 ft)
Transmitter coordinates27°49′10.8″N 82°15′38″W / 27.819667°N 82.26056°W / 27.819667; -82.26056
Translator(s)4 (VHF) Hernando
Links
Public license information
  • Public file
  • LMS
Websitewww.wtsp.com

History

The station first signed on the air on July 18, 1965, as WLCY-TV, becoming the fourth commercial television outlet in the Tampa Bay region in a 12-year timeframe, and the fifth overall. The station debuted a week and a half after[1] the conclusion of a decade-long court battle between five prospective owners seeking the Channel 10 license, including the St. Petersburg Times.[2] It was owned by Rahall Communications, along with WLCY radio (1380 AM, now WWMI; and 94.9 FM, now WWRM). The station was affiliated with ABC, but spent its first month and a half of operation as an independent station, as previous ABC affiliate WSUN-TV (channel 38; frequency now occupied by WTTA) went to court to keep the affiliation. The city of St. Petersburg, owners of WSUN-TV, had been one of the applicants for the Channel 10 license, having jumped in out of fear of losing its ABC affiliation. WLCY ultimately won and formally switched to ABC in a special ceremony on September 1, 1965. As a condition for being placed on VHF channel 10 instead of a UHF placement, the Federal Communications Commission (FCC) required the station to produce 20 hours of public service programming each week.[citation needed] When WLCY landed the ABC affiliation, it finally gave the Tampa Bay Area market all three commercial television affiliates on the VHF dial alongside WFLA-TV (channel 8) and WTVT (channel 13), respective affiliates of NBC and CBS.

Until 1981, the station was licensed to Largo,[citation needed] north of St. Petersburg, but its studios have always been based in St. Petersburg. The station's first studio facilities were located at 2426 Central Avenue. Its current studios on Gandy Boulevard, originally known as the "Rahall Color Communications Center" were dedicated on October 15, 1968. In-studio broadcasts were fully in color by 1966, but field reports during the station's newscasts remained in black and white until 1972.[citation needed]

The station aired several local children's programs as Submarine 10, Romper Room with June Hurley, 10 Ultimate and This Side Up, and local talk shows such as Russ Byrd's Morning Show, The John Eastman Show, The Liz Richards Show and Murphy in the Morning. From 1966 to 1967, the station produced 10 á Go Go, a teen dance show hosted by WLCY-AM disc jockey Roy Nilson. Another early local program was a morning exercise show, The Fran Carlton Show.[citation needed] The most popular program on channel 10 during that era was the syndicated The Lawrence Welk Show.[citation needed] In the mid-1970s, the station aired Bowling for Dollars with host Jim Bradley.[citation needed]

In October 1971, WXLT (now WWSB, channel 40) signed on to provide ABC network programming to the Sarasota area as WLCY's signal was mediocre to poor in most of Sarasota County. WLCY's transmitter was located at 1754 Solar Drive in Holiday, an unincorporated community in the southwestern corner of Pasco County[3] (where it would remain until 2011). Tampa Bay residents had to use a special VHF antenna that faced away from Riverview in order to view WLCY (this setup was called the "Tampa Bay Special"). Ratings for the station during the early to mid-1970s were dismal, however, compared to WTVT (channel 13) and WFLA-TV (channel 8) and, as a result, channel 10 nearly lost its ABC affiliation. Its transmitter location in Pasco County was the primary contributor to WLCY's low viewership (all of other stations serving the Tampa Bay area operated their transmitters in Riverview, in Hillsborough County). It also operated at a lower power than the other Tampa Bay stations.

In 1977, WLCY-TV was purchased by Dallas, Texas-based Gulf United Broadcasting. New owner Alan Henry (of WINS New York fame), general manager Larry Clamage, and news director George "Bud" Faulder began to turn the station around, changing the call letters to WTSP-TV on September 12, 1978, and hiring several new on-air staff members who changed the face of the station. In June 1979, WTSP began using a logo known as the "sunset 10" (which was later duplicated by its sister station KTSP in Phoenix, Arizona) along with the "Action News" format.

WTSP is also a station of firsts: in October 1979, the station acquired "Sky 10", Tampa Bay's first television news helicopter which was the only one to broadcast live aerial coverage of the aftermath of the infamous Skyway Bridge disaster in May 1980. Another technological advance was Tampa Bay's first satellite news truck called "Star 10" which was introduced in 1984, that beamed signals from distant locations to WTSP's Gandy Boulevard studios. WTSP also acquired Tampa Bay's first Doppler weather radar called "StormSeeker" in 1980, was one of the first television stations in the country to use a computer in weather forecasting called "WeatherEye" in 1979 and was the first station in the market to provide a seven-day forecast in 1992. The station pioneered the use of satellite technology among local television stations in the United States, deploying its own satellite dish in 1979.

In 1979, the station launched an aggressive marketing campaign, and in April of that year, the station built a taller transmission tower, improving the station's broadcast signal. By 1982, WTSP had passed WFLA in the evening news ratings where it remained until the latter part of the decade. WTSP has won many prestigious awards, including the George Foster Peabody award in 1983. Taft Broadcasting (soon to be rebranded Taft Television and Radio) purchased the station along with four other Gulf properties in 1985. Then, in 1988 after a hostile takeover, Taft Television and Radio was forced to sell its independent stations and Fox affiliates to TVX Broadcast Group, while Taft's remaining network affiliate properties, including WTSP, became part of the restructured Great American Broadcasting (which became known as Citicasters by 1995).

CBS affiliation

In June 1994, Scripps Howard Broadcasting arranged for several of its stations (including WFTS-TV, channel 28, which was about to lose its Fox affiliation to then-CBS affiliate WTVT (channel 13) due to a corporate deal between Fox and WTVT's then-owner New World Communications) to affiliate with ABC in order to allow WEWS-TV and WXYZ-TV to renew their affiliations with the network. WTSP later signed a deal to become the market's new CBS affiliate, resulting in a three-way affiliation swap that occurred on December 12, 1994, with the ABC Sunday Night Movie premiere of Hook being the final ABC program to air on channel 10 on December 11 at 9:00 p.m. Eastern Time. Upon switching to CBS, WTSP went from third to second place in the local news ratings, although a later resurgent WTVT and competition from WFTS' upstart news department would result in the station battling for second with those stations for the remainder of the 1990s. WFLA was the market leader, until dipping to second after the 2009 premiere of the 10 p.m. The Jay Leno Show.

 
Logo as "10 Connects", used from October 9, 2008, to July 26, 2010.

Citicasters (which held on to WTSP and WKRC-TV in Cincinnati, Ohio after it sold its other television stations to New World, whose station properties were later acquired by Fox Television Stations in 1997) merged with Jacor in September 1996. Three months later, in December 1996, the Gannett Company acquired WTSP in a swap deal, selling six of its radio stations to Jacor in return. In the spring of 1999, WTSP debuted a new Doppler weather radar system branded as "Double Doppler". The station ceased using the radar located in Pasco County in 2013; the remaining radar is located at the station's transmitter site in Riverview.

On October 9, 2008, WTSP rebranded from "Tampa Bay's 10" to "10 Connects" (with the "10 Connects Network" being used alternatively). The station's "10 Connects" logo was similar to the one in use since 2002 though without the wave design, along with a small notch in the oval portion of the logo for the "Connects" text (this logo was nicknamed "Pacman" for its resemblance to the video game character.[4]). The station re-branded itself as 10News in July 2010.

 
"10" logo used from October 2002 to October 2008 and again from July 2010 to April 2017. Variations of this logo were in use until May 2020.

The station re-launched its investigative unit, "10Investigates", in 2011 with the nucleus of investigative reporters Mike Deeson and Noah Pransky. The unit has won several national awards since then, including a national Edward R. Murrow Award for a story on soccer goal safety and national Columbia-duPont and George Polk awards for exposing red light camera injustices.

Around the first week of October 2012, Gannett entered a dispute against Dish Network regarding compensation fees and Dish's AutoHop commercial-skip feature on its Hopper digital video recorders. Gannett ordered that Dish discontinue AutoHop on the account that it is affecting advertising revenues for WTSP. Gannett threatened to pull it from the satellite provider should the skirmish continue beyond October 7 and Dish and Gannett fail to reach an agreement.[5][6] The two parties eventually reached an agreement after extending the deadline for a few hours.[7]

On June 29, 2015, the Gannett Company split in two, with one side specializing in print media and the other side specializing in broadcast and digital media. WTSP was retained by the latter company, named Tegna.[8] Its branding then evolved to 10News WTSP. In May 2020, the station would be rebranded as 10 Tampa Bay; at that time, the station rolled out a new logo designed by Atlanta-based design firm Matchstic,[9] who had also created an identity for sister station WXIA-TV in 2019.

Programming

Sports programming

WTSP served as the official regional host station for the Tampa Bay Buccaneers' win in Super Bowl LV, which was held in the team's home field, Raymond James Stadium (notably the first team to play and win an NFL title game in its own stadium in the Super Bowl era); WTSP previously served in this same capacity for Super Bowl XXXV in 2001 and Super Bowl XXV in 1991 (as a then-ABC affiliate). WTSP was also served as the official regional host station of the 1999 Final Four which was held at Tropicana Field.

News operation

WTSP presently broadcasts 30 hours of locally produced newscasts each week (with five hours each weekday, two hours on Saturdays and three hours on Sundays). Channel 10's on-air staff during its early years included Dick Crippen, who originally served as weathercaster and then sports anchor (and had also hosted a children's program on the station, Space Station 10); Marshall Cleaver, Al Stockmeyer, Art Johnson, who served as news anchors; and Karol Kelly as a weather anchor. Cleaver was the original news anchor for much of the 1960s and early 1970s, when the station's newscasts were called NewsNight. In 1975, former WFLA-TV anchor Arch Deal became the station's news director and co-anchored Eyewitness News with Cleaver. Cleaver was removed in 1977, and Deal continued to anchor until channel 10's newscasts were rebranded as Action NewsCenter, a format similar to the newscasts on WTHR in Indianapolis at the time, with former WTVT anchors Rod Challenger and Gary Rebstock along with Rick Moore. WLCY broadcast the first 5:30 p.m. newscast in the Tampa Bay market during the late 1970s up until September 15, 1980, when the newscast was moved to 6 p.m. Beginning in 1979, Don Harrison, Wally Kinnan and Dick Crippen became the new anchors of channel 10's evening newscasts. Ratings surged, making the Tampa Bay market more competitive.

In late 1982, news anchor Don Harrison left WTSP to become an anchor for CNN2 (now HLN). John Wilson and Liz Ayers replaced Harrison as anchor. On January 9, 1983, Sheryl Browne joined Wilson at the anchor desk on Action News, rounding out the station's main anchor team. Longtime WTSP chief meteorologist Dick Fletcher joined the station in March 1980 and became famous for his forecasting during Hurricane Elena in 1985. Award-winning reporter Mike Deeson, legendary sports anchor Ken Broo and feature reporter Bill Campbell, famous for his "Campbell's Corner" segments, bolstered the station in the 1980s. WTSP became the second Tampa Bay area station to launch an hour-long 6 p.m. newscast in 1986 (rival WTVT had been the first to do so many years earlier and WTSP attempted it in an effort to pass WTVT to the top of the local news ratings; however, the effort only lasted until 1987).

However, the station's reputation suffered a serious blow when in the fall of 1988, new assistant news director Michael Shapiro, previously employed at WTVT, began surreptitiously spying on and deleting files from WTVT's newsroom computer system via an unchanged temporary password. Additionally, Shapiro apparently broke into WTVT news director Jim West's office and copied sensitive information from West's computer. By January 1989 the case was being covered by the national news media. Charges were brought against Shapiro and WTSP's news director Terry Cole, but ultimately both sides agreed to settle; Shapiro and Cole were both fired that April.[10][11][12][13]

Cole was replaced by Mel Martin, who set out to restore the station's credibility and improve morale; as part of this effort, on June 4, 1989, the newscasts were rebranded as NewsCenter 10, concurrent with the debut of a 5 p.m. newscast. Longtime anchor John Wilson left the station in September 1993 for WTVT (staying there until his retirement in 2014), and Pat Minarcin replaced him as lead anchor shortly afterwards alongside Sue Zelenko; this team stayed in place through the station's switch to CBS.

In January 1998, Reginald Roundtree replaced Pat Minarcin as the lead male anchor of WTSP's newscasts (by then, known as 10 News); Minarcin later sued the station for age discrimination. On October 14, 2002, the station launched a new news format and image, with a new red color scheme (teased in promos stating "You'll be seeing red") and slogan ("Enjoy it, we do.") used in promos, as well as a new 4 p.m. lifestyle show, Life Around the Bay; a new, state-of-the-art digital newsroom was also constructed for WTSP's news staff. In 2005, the station debuted "Vortex", a powerful new forecasting tool. On January 14, 2008, WTSP became the third station in the Tampa Bay market (behind WFTS-TV and WFLA-TV) to begin broadcasting its local newscasts in high definition; with the conversion came a brand-new news set (designed by Jack Morton Design/PDG), graphics and music package. In September 2008, Chris Suchan replaced morning meteorologist Anna Allen, who had been at the station since 2004. Soon after, Tammie Souza was named chief meteorologist, taking longtime chief meteorologist Dick Fletcher's place after he died from a stroke in February. On October 9, 2008, WTSP began using Gannett's then-new standardized news music (composed by Rampage Music New York) and graphics package (designed by Gannett Graphics Group).

On April 1, 2009, WTSP fired longtime anchor Marty Matthews (who had been anchor of the station's 4 p.m. newscast and a feature reporter for the "Wednesday's Child" child adoption segment prior to her firing) due to budget cuts imposed by Gannett; Matthews had controversially been informed of her termination in a manila envelope sent to her by the station.[14] The previous year, WTSP fired weekend anchor Jennifer Howe, weekend meteorologist Randy Rauch and Anna Allen.[14] The 4 p.m. newscast was later canceled, and Matthews' former co-anchor Dave Wirth became the station's lead sports anchor[15] (Wirth had been a sports anchor for the station for 20 years, until moving to the news desk in 2004[15]).

WTSP's news ratings at 11 p.m. increased during the May 2009 sweeps period, edging out WFLA for first place. In June 2009, the station entered into a Local News Service agreement with Fox-owned WTVT and Scripps-owned WFTS-TV to share news video for use in each of the stations' own reports.[16][17] As part of this new arrangement, WTSP stopped using its helicopter "Sky 10" on August 1, 2009;[18] it, WTVT and WFTS began sharing a single news helicopter ("Action Air One") to cover news events.[19]

On July 26, 2010, the station's newscasts reverted to the 10 News branding, along with the resurrection of the station's previous logo. The about-face was the result of WTSP switching to a more-traditional news formula, as well as the fact that the "10 Connects" moniker was not understood by many viewers.[20] In August 2010, veteran former WFLA-TV anchor Bill Ratliff joined the station as a political analyst. In February 2011, radio talk show host Bubba the Love Sponge began a nightly editorial segment, "Bring it on Bubba", on WTSP's 11 p.m. newscast.[21] On September 12, 2011, WTSP debuted a half-hour news program at 9 a.m. as an extension of the station's existing weekday morning newscast, using the anchors and meteorologist of the earlier 5–7 a.m. news block.[22]

In December 2012, WTSP became one of the first Gannett stations to implement a new standard graphics package designed by The Mill. The new graphics use a horizontal design influenced by website and mobile app designs, and utilize color-coded tabs to represent certain categories of topics—matching those used by then-sister publication USA Today.[23]

On April 18, 2017, WTSP underwent a significant re-launch of its news department, renaming its morning and late-night broadcasts 10 News Brightside and 10 News Nightside respectively. The new formats place a larger focus upon stories trending on social media; at the same time, new anchors were introduced for the morning news, including Jackie Fernandez (who previously worked at ABC affiliate WEWS-TV in Cleveland), Rob Finnerty, and meteorologist Grant Gilmore (who came over from sister station WFMY in Greensboro, North Carolina, also a CBS affiliate).[24] Now, Brightside is anchored by Caitlin Lockerbie, who started in the summer of 2019 coming from WATN-TV in Memphis and Frank Wiley who came in from WEWS in early 2021 after Finnerty left to join Newsmax.[25]

Notable former on-air staff

Technical information

Subchannels

The station's digital signal is multiplexed:

Subchannels of WTSP[27]
Channel Res. Aspect Short name Programming
10.1 1080i 16:9 WTSP-HD Main WTSP programming / CBS
10.2 480i Twist Twist
10.3 Crime True Crime Network
10.4 Quest Quest
32.2 480i 16:9 MeTV MeTV (WMOR-DT2)
  Broadcast on behalf of another station

Translator

City of license Callsign Channel ERP HAAT Facility ID Transmitter coordinates
Hernando WTSP (DRT) 4 0.3 kW 55.4 m (182 ft) 11290 28°53′32.1″N 82°22′22.1″W / 28.892250°N 82.372806°W / 28.892250; -82.372806 (WTSP (DRT))

Analog-to-digital conversion

WTSP shut down its analog signal, over VHF channel 10, on June 12, 2009, as part of the federally mandated transition from analog to digital television.[28] The station's digital signal relocated from its pre-transition UHF channel 24 to VHF channel 10.[29] The station's previous digital allocation on channel 24 is now occupied by the digital signal of WWSB in Sarasota.[30]

On February 6, 2010, WTSP doubled its transmitter's effective radiated power from 35 kW to 78 kW to help with reception issues that plagued the station's VHF digital signal. At the time, the station's transmitter tower was still segregated farther north in Holiday due to bygone analog spacing requirements. However, even after the increase in power the reception problems persisted for area viewers which aim their antennas toward the majority of transmitters for the Tampa Bay market located 35 miles (56 km) southeast in Riverview.

On January 7, 2011, WTSP filed an application with the FCC to move its transmitter from Holiday to the Riverview antenna farm;[31] however, while WTSP remains short-spaced with WPLG, it will give more signal spacing for its Jacksonville sister station WJXX; both WPLG and WJXX also operate their post-conversion digital signals on channel 10. The FCC granted WTSP a construction permit on January 26.[32] The move was completed on October 1, 2011.[33]

Northern portions of the viewing area lost the station's signal after the move to Riverview; in response to this, the station received a construction permit for a digital fill-in translator on channel 4 that is licensed to St. Petersburg, but will primarily serve northern Citrus County, from a transmitter located near Hernando.[34]

On February 28, 2014, WTSP's second digital subchannel, long the home of an automated "Weather Now" subchannel originated locally on the station's weather computer system, was replaced with Antenna TV.[35] On January 20, 2015, WTSP added an additional digital subchannel, Justice Network (now True Crime Network).[36]

On December 1, 2020, WTSP joined four other Tampa Bay television stations to collaborate on the launch of NEXTGEN TV ATSC 3.0 in the Tampa-St. Petersburg market.[37] The stations joined other early adopters across the country in rolling out the new third-generation digital TV broadcast technology designed to revolutionize how viewers interact with their home screens.

References

  1. ^ "LinkedIn, 10 Tampa Bay". WTSP-TV.
  2. ^ "Station history page".
  3. ^ "Gospel Television Coming to Suncoast", Evening Independent, April 28, 1979, p. 6A.
  4. ^ "Florida News Center "Goodbye PacMan"".
  5. ^ Loose, Ashley (October 5, 2012). . KNXV-TV. Archived from the original on October 11, 2012. Retrieved October 6, 2012.
  6. ^ Vuong, Andy (October 6, 2012). "Gannett threatening to black out stations in its dispute with Dish". Denver Post. Retrieved October 6, 2012.
  7. ^ Warner, Melodie (October 8, 2012). "Dish, Gannett Reach New Deal". The Wall Street Journal. Retrieved October 8, 2012.
  8. ^ "Separation of Gannett into two public companies completed | TEGNA". Tegna. June 29, 2015. Retrieved June 29, 2015.
  9. ^ "10 Tampa Bay".
  10. ^ "Spy In The Newsroom". big13.com. Retrieved May 6, 2019.
  11. ^ "2 Get Probation in Computer Crime". The New York Times. May 20, 1989. ISSN 0362-4331. Retrieved May 6, 2019.
  12. ^ "2 Accused of Computer Crimes in TV Rivalry". The New York Times. May 11, 1989. ISSN 0362-4331. Retrieved May 6, 2019.
  13. ^ "Station agrees to out-of-court settlement". UPI. Retrieved May 6, 2019.
  14. ^ a b "Anchor Marty Matthews out at WTSP-Ch. 10". Tampabay.com. Retrieved April 1, 2009.
  15. ^ a b WTSP-Ch. 10 confirms Dave Wirth will take over as station's lead sports anchor
  16. ^ Fox, Scripps to Pool News in 3 Markets, TVNewsCheck, April 1, 2009.
  17. ^ Next To News Share: Tampa, L.A., TVNewsCheck, June 2, 2009.
  18. ^ Sky 10 is officially grounded..., Florida News Center, February 2, 2009.
  19. ^ "WTVT & WFTS share Helicopter for news".
  20. ^ St. Petersburg Times: "Citing viewer confusion, local CBS affiliate changes name from 10 Connects to 10 News", July 29, 2010.
  21. ^ "404 Not Found | wtsp.com". www.wtsp.com. {{cite web}}: Cite uses generic title (help)
  22. ^ St. Petersburg's WTSP-Ch. 10 to debut 9 a.m. newscast on Monday, St. Petersburg Times, September 8, 2011.
  23. ^ "Gannett Stations Clean Up Their Graphics". TVNewsCheck. January 15, 2013. Retrieved January 16, 2013.
  24. ^ "10News WTSP ditches traditional newcasts for viral focus, introduces new anchors". Tampa Bay Times. Retrieved April 19, 2017.
  25. ^ "Caitlin Lockerbie's Bio". wtsp.com. June 17, 2019. Retrieved March 25, 2021.
  26. ^ RICH FIELDS - METEOROLOGY Retrieved March 1, 2022
  27. ^ "Digital TV Market Listing for WTSP". RabbitEars.Info. Retrieved January 26, 2017.
  28. ^ (PDF) . Archived from the original (PDF) on August 29, 2013. {{cite web}}: Missing or empty |title= (help)
  29. ^ FCC document: "Appendix B: All full-power television stations by DMA, indicating those terminating analog service before on or February 17, 2009."
  30. ^ "CDBS Print".
  31. ^ "Application View ... Redirecting".
  32. ^ (PDF). Archived from the original (PDF) on February 1, 2014. Retrieved January 26, 2011.{{cite web}}: CS1 maint: archived copy as title (link)
  33. ^ WTSP 10 News: Transmitter move, WTSP, October 1, 2011.
  34. ^ "Application View ... Redirecting".
  35. ^ "Classic shows from 50's to 90's on Antenna TV". WTSP. February 28, 2014. Archived from the original on February 28, 2014. Retrieved February 28, 2014.
  36. ^ "Justice Network – WTSP". WTSP. Retrieved February 7, 2015.
  37. ^ "Five Tampa / St. Petersburg Broadcasters Collaborating to Launch NEXTGEN TV Broadcasts Along Florida Gulf Coast". Business Wire. December 2020.

External links

  • Official website

wtsp, prison, west, tennessee, state, penitentiary, confused, with, kstp, ktsp, wstp, channel, television, station, licensed, petersburg, florida, united, states, serving, tampa, area, affiliate, station, owned, tegna, maintains, studios, gandy, boulevard, pet. For the prison see West Tennessee State Penitentiary Not to be confused with KSTP TV KTSP TV or WSTP WTSP channel 10 is a television station licensed to St Petersburg Florida United States serving the Tampa Bay area as an affiliate of CBS The station is owned by Tegna Inc and maintains studios on Gandy Boulevard on St Petersburg s northeast side just off the Gandy Bridge its transmitter is located in Riverview Florida WTSPSt Petersburg Tampa FloridaUnited StatesCitySt Petersburg FloridaChannelsDigital 10 VHF Virtual 10Branding10 Tampa BayProgrammingAffiliations10 1 CBSfor others see SubchannelsOwnershipOwnerTegna Inc TEGNA East Coast Broadcasting LLC HistoryFirst air dateJuly 18 1965 58 years ago 1965 07 18 Former call signsWLCY TV 1965 1978 Former channel number s Analog 10 VHF 1965 2009 Digital 24 UHF until 2009 Former affiliationsIndependent July September 1965 ABC September 1965 1994 Call sign meaningTampa St PetersburgTechnical informationLicensing authorityFCCFacility ID11290ERP69 kWHAAT476 9 m 1 565 ft Transmitter coordinates27 49 10 8 N 82 15 38 W 27 819667 N 82 26056 W 27 819667 82 26056Translator s 4 VHF HernandoLinksPublic license informationPublic fileLMSWebsitewww wbr wtsp wbr com Contents 1 History 1 1 CBS affiliation 2 Programming 2 1 Sports programming 2 2 News operation 2 2 1 Notable former on air staff 3 Technical information 3 1 Subchannels 3 2 Translator 3 3 Analog to digital conversion 4 References 5 External linksHistory EditThe station first signed on the air on July 18 1965 as WLCY TV becoming the fourth commercial television outlet in the Tampa Bay region in a 12 year timeframe and the fifth overall The station debuted a week and a half after 1 the conclusion of a decade long court battle between five prospective owners seeking the Channel 10 license including the St Petersburg Times 2 It was owned by Rahall Communications along with WLCY radio 1380 AM now WWMI and 94 9 FM now WWRM The station was affiliated with ABC but spent its first month and a half of operation as an independent station as previous ABC affiliate WSUN TV channel 38 frequency now occupied by WTTA went to court to keep the affiliation The city of St Petersburg owners of WSUN TV had been one of the applicants for the Channel 10 license having jumped in out of fear of losing its ABC affiliation WLCY ultimately won and formally switched to ABC in a special ceremony on September 1 1965 As a condition for being placed on VHF channel 10 instead of a UHF placement the Federal Communications Commission FCC required the station to produce 20 hours of public service programming each week citation needed When WLCY landed the ABC affiliation it finally gave the Tampa Bay Area market all three commercial television affiliates on the VHF dial alongside WFLA TV channel 8 and WTVT channel 13 respective affiliates of NBC and CBS Until 1981 the station was licensed to Largo citation needed north of St Petersburg but its studios have always been based in St Petersburg The station s first studio facilities were located at 2426 Central Avenue Its current studios on Gandy Boulevard originally known as the Rahall Color Communications Center were dedicated on October 15 1968 In studio broadcasts were fully in color by 1966 but field reports during the station s newscasts remained in black and white until 1972 citation needed The station aired several local children s programs as Submarine 10 Romper Room with June Hurley 10 Ultimate and This Side Up and local talk shows such as Russ Byrd s Morning Show The John Eastman Show The Liz Richards Show and Murphy in the Morning From 1966 to 1967 the station produced 10 a Go Go a teen dance show hosted by WLCY AM disc jockey Roy Nilson Another early local program was a morning exercise show The Fran Carlton Show citation needed The most popular program on channel 10 during that era was the syndicated The Lawrence Welk Show citation needed In the mid 1970s the station aired Bowling for Dollars with host Jim Bradley citation needed In October 1971 WXLT now WWSB channel 40 signed on to provide ABC network programming to the Sarasota area as WLCY s signal was mediocre to poor in most of Sarasota County WLCY s transmitter was located at 1754 Solar Drive in Holiday an unincorporated community in the southwestern corner of Pasco County 3 where it would remain until 2011 Tampa Bay residents had to use a special VHF antenna that faced away from Riverview in order to view WLCY this setup was called the Tampa Bay Special Ratings for the station during the early to mid 1970s were dismal however compared to WTVT channel 13 and WFLA TV channel 8 and as a result channel 10 nearly lost its ABC affiliation Its transmitter location in Pasco County was the primary contributor to WLCY s low viewership all of other stations serving the Tampa Bay area operated their transmitters in Riverview in Hillsborough County It also operated at a lower power than the other Tampa Bay stations In 1977 WLCY TV was purchased by Dallas Texas based Gulf United Broadcasting New owner Alan Henry of WINS New York fame general manager Larry Clamage and news director George Bud Faulder began to turn the station around changing the call letters to WTSP TV on September 12 1978 and hiring several new on air staff members who changed the face of the station In June 1979 WTSP began using a logo known as the sunset 10 which was later duplicated by its sister station KTSP in Phoenix Arizona along with the Action News format WTSP is also a station of firsts in October 1979 the station acquired Sky 10 Tampa Bay s first television news helicopter which was the only one to broadcast live aerial coverage of the aftermath of the infamous Skyway Bridge disaster in May 1980 Another technological advance was Tampa Bay s first satellite news truck called Star 10 which was introduced in 1984 that beamed signals from distant locations to WTSP s Gandy Boulevard studios WTSP also acquired Tampa Bay s first Doppler weather radar called StormSeeker in 1980 was one of the first television stations in the country to use a computer in weather forecasting called WeatherEye in 1979 and was the first station in the market to provide a seven day forecast in 1992 The station pioneered the use of satellite technology among local television stations in the United States deploying its own satellite dish in 1979 In 1979 the station launched an aggressive marketing campaign and in April of that year the station built a taller transmission tower improving the station s broadcast signal By 1982 WTSP had passed WFLA in the evening news ratings where it remained until the latter part of the decade WTSP has won many prestigious awards including the George Foster Peabody award in 1983 Taft Broadcasting soon to be rebranded Taft Television and Radio purchased the station along with four other Gulf properties in 1985 Then in 1988 after a hostile takeover Taft Television and Radio was forced to sell its independent stations and Fox affiliates to TVX Broadcast Group while Taft s remaining network affiliate properties including WTSP became part of the restructured Great American Broadcasting which became known as Citicasters by 1995 CBS affiliation Edit Further information 1994 96 United States broadcast television realignment In June 1994 Scripps Howard Broadcasting arranged for several of its stations including WFTS TV channel 28 which was about to lose its Fox affiliation to then CBS affiliate WTVT channel 13 due to a corporate deal between Fox and WTVT s then owner New World Communications to affiliate with ABC in order to allow WEWS TV and WXYZ TV to renew their affiliations with the network WTSP later signed a deal to become the market s new CBS affiliate resulting in a three way affiliation swap that occurred on December 12 1994 with the ABC Sunday Night Movie premiere of Hook being the final ABC program to air on channel 10 on December 11 at 9 00 p m Eastern Time Upon switching to CBS WTSP went from third to second place in the local news ratings although a later resurgent WTVT and competition from WFTS upstart news department would result in the station battling for second with those stations for the remainder of the 1990s WFLA was the market leader until dipping to second after the 2009 premiere of the 10 p m The Jay Leno Show Logo as 10 Connects used from October 9 2008 to July 26 2010 Citicasters which held on to WTSP and WKRC TV in Cincinnati Ohio after it sold its other television stations to New World whose station properties were later acquired by Fox Television Stations in 1997 merged with Jacor in September 1996 Three months later in December 1996 the Gannett Company acquired WTSP in a swap deal selling six of its radio stations to Jacor in return In the spring of 1999 WTSP debuted a new Doppler weather radar system branded as Double Doppler The station ceased using the radar located in Pasco County in 2013 the remaining radar is located at the station s transmitter site in Riverview On October 9 2008 WTSP rebranded from Tampa Bay s 10 to 10 Connects with the 10 Connects Network being used alternatively The station s 10 Connects logo was similar to the one in use since 2002 though without the wave design along with a small notch in the oval portion of the logo for the Connects text this logo was nicknamed Pacman for its resemblance to the video game character 4 The station re branded itself as 10News in July 2010 10 logo used from October 2002 to October 2008 and again from July 2010 to April 2017 Variations of this logo were in use until May 2020 The station re launched its investigative unit 10Investigates in 2011 with the nucleus of investigative reporters Mike Deeson and Noah Pransky The unit has won several national awards since then including a national Edward R Murrow Award for a story on soccer goal safety and national Columbia duPont and George Polk awards for exposing red light camera injustices Around the first week of October 2012 Gannett entered a dispute against Dish Network regarding compensation fees and Dish s AutoHop commercial skip feature on its Hopper digital video recorders Gannett ordered that Dish discontinue AutoHop on the account that it is affecting advertising revenues for WTSP Gannett threatened to pull it from the satellite provider should the skirmish continue beyond October 7 and Dish and Gannett fail to reach an agreement 5 6 The two parties eventually reached an agreement after extending the deadline for a few hours 7 On June 29 2015 the Gannett Company split in two with one side specializing in print media and the other side specializing in broadcast and digital media WTSP was retained by the latter company named Tegna 8 Its branding then evolved to 10News WTSP In May 2020 the station would be rebranded as 10 Tampa Bay at that time the station rolled out a new logo designed by Atlanta based design firm Matchstic 9 who had also created an identity for sister station WXIA TV in 2019 Programming EditSports programming Edit WTSP served as the official regional host station for the Tampa Bay Buccaneers win in Super Bowl LV which was held in the team s home field Raymond James Stadium notably the first team to play and win an NFL title game in its own stadium in the Super Bowl era WTSP previously served in this same capacity for Super Bowl XXXV in 2001 and Super Bowl XXV in 1991 as a then ABC affiliate WTSP was also served as the official regional host station of the 1999 Final Four which was held at Tropicana Field News operation Edit WTSP presently broadcasts 30 hours of locally produced newscasts each week with five hours each weekday two hours on Saturdays and three hours on Sundays Channel 10 s on air staff during its early years included Dick Crippen who originally served as weathercaster and then sports anchor and had also hosted a children s program on the station Space Station 10 Marshall Cleaver Al Stockmeyer Art Johnson who served as news anchors and Karol Kelly as a weather anchor Cleaver was the original news anchor for much of the 1960s and early 1970s when the station s newscasts were called NewsNight In 1975 former WFLA TV anchor Arch Deal became the station s news director and co anchored Eyewitness News with Cleaver Cleaver was removed in 1977 and Deal continued to anchor until channel 10 s newscasts were rebranded as Action NewsCenter a format similar to the newscasts on WTHR in Indianapolis at the time with former WTVT anchors Rod Challenger and Gary Rebstock along with Rick Moore WLCY broadcast the first 5 30 p m newscast in the Tampa Bay market during the late 1970s up until September 15 1980 when the newscast was moved to 6 p m Beginning in 1979 Don Harrison Wally Kinnan and Dick Crippen became the new anchors of channel 10 s evening newscasts Ratings surged making the Tampa Bay market more competitive In late 1982 news anchor Don Harrison left WTSP to become an anchor for CNN2 now HLN John Wilson and Liz Ayers replaced Harrison as anchor On January 9 1983 Sheryl Browne joined Wilson at the anchor desk on Action News rounding out the station s main anchor team Longtime WTSP chief meteorologist Dick Fletcher joined the station in March 1980 and became famous for his forecasting during Hurricane Elena in 1985 Award winning reporter Mike Deeson legendary sports anchor Ken Broo and feature reporter Bill Campbell famous for his Campbell s Corner segments bolstered the station in the 1980s WTSP became the second Tampa Bay area station to launch an hour long 6 p m newscast in 1986 rival WTVT had been the first to do so many years earlier and WTSP attempted it in an effort to pass WTVT to the top of the local news ratings however the effort only lasted until 1987 However the station s reputation suffered a serious blow when in the fall of 1988 new assistant news director Michael Shapiro previously employed at WTVT began surreptitiously spying on and deleting files from WTVT s newsroom computer system via an unchanged temporary password Additionally Shapiro apparently broke into WTVT news director Jim West s office and copied sensitive information from West s computer By January 1989 the case was being covered by the national news media Charges were brought against Shapiro and WTSP s news director Terry Cole but ultimately both sides agreed to settle Shapiro and Cole were both fired that April 10 11 12 13 Cole was replaced by Mel Martin who set out to restore the station s credibility and improve morale as part of this effort on June 4 1989 the newscasts were rebranded as NewsCenter 10 concurrent with the debut of a 5 p m newscast Longtime anchor John Wilson left the station in September 1993 for WTVT staying there until his retirement in 2014 and Pat Minarcin replaced him as lead anchor shortly afterwards alongside Sue Zelenko this team stayed in place through the station s switch to CBS In January 1998 Reginald Roundtree replaced Pat Minarcin as the lead male anchor of WTSP s newscasts by then known as 10 News Minarcin later sued the station for age discrimination On October 14 2002 the station launched a new news format and image with a new red color scheme teased in promos stating You ll be seeing red and slogan Enjoy it we do used in promos as well as a new 4 p m lifestyle show Life Around the Bay a new state of the art digital newsroom was also constructed for WTSP s news staff In 2005 the station debuted Vortex a powerful new forecasting tool On January 14 2008 WTSP became the third station in the Tampa Bay market behind WFTS TV and WFLA TV to begin broadcasting its local newscasts in high definition with the conversion came a brand new news set designed by Jack Morton Design PDG graphics and music package In September 2008 Chris Suchan replaced morning meteorologist Anna Allen who had been at the station since 2004 Soon after Tammie Souza was named chief meteorologist taking longtime chief meteorologist Dick Fletcher s place after he died from a stroke in February On October 9 2008 WTSP began using Gannett s then new standardized news music composed by Rampage Music New York and graphics package designed by Gannett Graphics Group On April 1 2009 WTSP fired longtime anchor Marty Matthews who had been anchor of the station s 4 p m newscast and a feature reporter for the Wednesday s Child child adoption segment prior to her firing due to budget cuts imposed by Gannett Matthews had controversially been informed of her termination in a manila envelope sent to her by the station 14 The previous year WTSP fired weekend anchor Jennifer Howe weekend meteorologist Randy Rauch and Anna Allen 14 The 4 p m newscast was later canceled and Matthews former co anchor Dave Wirth became the station s lead sports anchor 15 Wirth had been a sports anchor for the station for 20 years until moving to the news desk in 2004 15 WTSP s news ratings at 11 p m increased during the May 2009 sweeps period edging out WFLA for first place In June 2009 the station entered into a Local News Service agreement with Fox owned WTVT and Scripps owned WFTS TV to share news video for use in each of the stations own reports 16 17 As part of this new arrangement WTSP stopped using its helicopter Sky 10 on August 1 2009 18 it WTVT and WFTS began sharing a single news helicopter Action Air One to cover news events 19 On July 26 2010 the station s newscasts reverted to the 10 News branding along with the resurrection of the station s previous logo The about face was the result of WTSP switching to a more traditional news formula as well as the fact that the 10 Connects moniker was not understood by many viewers 20 In August 2010 veteran former WFLA TV anchor Bill Ratliff joined the station as a political analyst In February 2011 radio talk show host Bubba the Love Sponge began a nightly editorial segment Bring it on Bubba on WTSP s 11 p m newscast 21 On September 12 2011 WTSP debuted a half hour news program at 9 a m as an extension of the station s existing weekday morning newscast using the anchors and meteorologist of the earlier 5 7 a m news block 22 In December 2012 WTSP became one of the first Gannett stations to implement a new standard graphics package designed by The Mill The new graphics use a horizontal design influenced by website and mobile app designs and utilize color coded tabs to represent certain categories of topics matching those used by then sister publication USA Today 23 On April 18 2017 WTSP underwent a significant re launch of its news department renaming its morning and late night broadcasts 10 News Brightside and 10 News Nightside respectively The new formats place a larger focus upon stories trending on social media at the same time new anchors were introduced for the morning news including Jackie Fernandez who previously worked at ABC affiliate WEWS TV in Cleveland Rob Finnerty and meteorologist Grant Gilmore who came over from sister station WFMY in Greensboro North Carolina also a CBS affiliate 24 Now Brightside is anchored by Caitlin Lockerbie who started in the summer of 2019 coming from WATN TV in Memphis and Frank Wiley who came in from WEWS in early 2021 after Finnerty left to join Newsmax 25 Notable former on air staff Edit Bubba the Love Sponge commentator 2011 2012 Michelle Caruso Cabrera reporter 1994 1998 later at CNBC Dick Crippen sports director 1965 1981 later with rival WFLA TV and Spectrum Sports since retired Mike Deeson investigative reporter 1982 2017 Rich Fields meteorologist 26 Rob Finnerty morning anchor 2016 2020 now a morning anchor for Newsmax Dick Fletcher chief meteorologist 1980 2008 deceased Gina Gaston anchor reporter now at KTRK TV in Houston Alita Guillen reporter substitute anchor 1997 1998 last at WBBM TV Don Harrison anchor 1979 1982 later with Headline News deceased Wally Kinnan chief meteorologist 1978 1980 deceased Dion Lim evening anchor 2014 2017 Miles O Brien reporter 1984 1986 now a science correspondent for the PBS NewsHour Noah Pransky investigative reporter 2009 2019 Simeon Rice co host of The Blitz local NFL pregame show for 2021 season Craig Sager weatherman and sports anchor reporter 1975 1976 later with Turner Sports deceased Tammie Souza chief meteorologist 2008 2011 now fill in for WBBM TV Chicago and KYW TV Philadelphia Technical information EditSubchannels Edit The station s digital signal is multiplexed Subchannels of WTSP 27 Channel Res Aspect Short name Programming10 1 1080i 16 9 WTSP HD Main WTSP programming CBS10 2 480i Twist Twist10 3 Crime True Crime Network10 4 Quest Quest32 2 480i 16 9 MeTV MeTV WMOR DT2 Broadcast on behalf of another station Translator Edit City of license Callsign Channel ERP HAAT Facility ID Transmitter coordinatesHernando WTSP DRT 4 0 3 kW 55 4 m 182 ft 11290 28 53 32 1 N 82 22 22 1 W 28 892250 N 82 372806 W 28 892250 82 372806 WTSP DRT Analog to digital conversion Edit WTSP shut down its analog signal over VHF channel 10 on June 12 2009 as part of the federally mandated transition from analog to digital television 28 The station s digital signal relocated from its pre transition UHF channel 24 to VHF channel 10 29 The station s previous digital allocation on channel 24 is now occupied by the digital signal of WWSB in Sarasota 30 On February 6 2010 WTSP doubled its transmitter s effective radiated power from 35 kW to 78 kW to help with reception issues that plagued the station s VHF digital signal At the time the station s transmitter tower was still segregated farther north in Holiday due to bygone analog spacing requirements However even after the increase in power the reception problems persisted for area viewers which aim their antennas toward the majority of transmitters for the Tampa Bay market located 35 miles 56 km southeast in Riverview On January 7 2011 WTSP filed an application with the FCC to move its transmitter from Holiday to the Riverview antenna farm 31 however while WTSP remains short spaced with WPLG it will give more signal spacing for its Jacksonville sister station WJXX both WPLG and WJXX also operate their post conversion digital signals on channel 10 The FCC granted WTSP a construction permit on January 26 32 The move was completed on October 1 2011 33 Northern portions of the viewing area lost the station s signal after the move to Riverview in response to this the station received a construction permit for a digital fill in translator on channel 4 that is licensed to St Petersburg but will primarily serve northern Citrus County from a transmitter located near Hernando 34 On February 28 2014 WTSP s second digital subchannel long the home of an automated Weather Now subchannel originated locally on the station s weather computer system was replaced with Antenna TV 35 On January 20 2015 WTSP added an additional digital subchannel Justice Network now True Crime Network 36 On December 1 2020 WTSP joined four other Tampa Bay television stations to collaborate on the launch of NEXTGEN TV ATSC 3 0 in the Tampa St Petersburg market 37 The stations joined other early adopters across the country in rolling out the new third generation digital TV broadcast technology designed to revolutionize how viewers interact with their home screens References Edit LinkedIn 10 Tampa Bay WTSP TV Station history page Gospel Television Coming to Suncoast Evening Independent April 28 1979 p 6A Florida News Center Goodbye PacMan Loose Ashley October 5 2012 DISH customers may lose Gannett programming including 12 News KPNX over AutoHop feature KNXV TV Archived from the original on October 11 2012 Retrieved October 6 2012 Vuong Andy October 6 2012 Gannett threatening to black out stations in its dispute with Dish Denver Post Retrieved October 6 2012 Warner Melodie October 8 2012 Dish Gannett Reach New Deal The Wall Street Journal Retrieved October 8 2012 Separation of Gannett into two public companies completed TEGNA Tegna June 29 2015 Retrieved June 29 2015 10 Tampa Bay Spy In The Newsroom big13 com Retrieved May 6 2019 2 Get Probation in Computer Crime The New York Times May 20 1989 ISSN 0362 4331 Retrieved May 6 2019 2 Accused of Computer Crimes in TV Rivalry The New York Times May 11 1989 ISSN 0362 4331 Retrieved May 6 2019 Station agrees to out of court settlement UPI Retrieved May 6 2019 a b Anchor Marty Matthews out at WTSP Ch 10 Tampabay com Retrieved April 1 2009 a b WTSP Ch 10 confirms Dave Wirth will take over as station s lead sports anchor Fox Scripps to Pool News in 3 Markets TVNewsCheck April 1 2009 Next To News Share Tampa L A TVNewsCheck June 2 2009 Sky 10 is officially grounded Florida News Center February 2 2009 WTVT amp WFTS share Helicopter for news St Petersburg Times Citing viewer confusion local CBS affiliate changes name from 10 Connects to 10 News July 29 2010 404 Not Found wtsp com www wtsp com a href Template Cite web html title Template Cite web cite web a Cite uses generic title help St Petersburg s WTSP Ch 10 to debut 9 a m newscast on Monday St Petersburg Times September 8 2011 Gannett Stations Clean Up Their Graphics TVNewsCheck January 15 2013 Retrieved January 16 2013 10News WTSP ditches traditional newcasts for viral focus introduces new anchors Tampa Bay Times Retrieved April 19 2017 Caitlin Lockerbie s Bio wtsp com June 17 2019 Retrieved March 25 2021 RICH FIELDS METEOROLOGY Retrieved March 1 2022 Digital TV Market Listing for WTSP RabbitEars Info Retrieved January 26 2017 PDF https web archive org web 20130829004251 http hraunfoss fcc gov edocs public attachmatch DA 06 1082A2 pdf Archived from the original PDF on August 29 2013 a href Template Cite web html title Template Cite web cite web a Missing or empty title help FCC document Appendix B All full power television stations by DMA indicating those terminating analog service before on or February 17 2009 CDBS Print Application View Redirecting Archived copy PDF Archived from the original PDF on February 1 2014 Retrieved January 26 2011 a href Template Cite web html title Template Cite web cite web a CS1 maint archived copy as title link WTSP 10 News Transmitter move WTSP October 1 2011 Application View Redirecting Classic shows from 50 s to 90 s on Antenna TV WTSP February 28 2014 Archived from the original on February 28 2014 Retrieved February 28 2014 Justice Network WTSP WTSP Retrieved February 7 2015 Five Tampa St Petersburg Broadcasters Collaborating to Launch NEXTGEN TV Broadcasts Along Florida Gulf Coast Business Wire December 2020 External links EditOfficial website Retrieved from https en wikipedia org w index php title WTSP amp oldid 1171459959, wikipedia, wiki, book, books, library,

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