As of early 2011, Soueast had an annual production capacity of around 180,000 units, but this was set to rise to 300,000 with the completion of current construction,[8] which may have been finished by early 2012.[note 1]
Although the competition is fierce, the niche has advantages in the market segment, which has earned it a certain degree of praise among buyers who focus on controllability. It once exceeded 100,000 units. In May 2021, Mitsubishi announced its withdrawal from Southeast Motor, ending 26 years between the two parties. years of cooperation. In mid-2023, Mitsubishi officially ended the sale of all shares in the Chinese market. China Motor Corporation stated that they have stopped introducing models for a period of time without much impact. They are still optimistic about the future of the Soueast Auto brand and will mainly accelerate modernization and electrification.[9]
The company was acquired by Chery in 2024 and is currently producing Jetour vehicles.[10][11]
Soueast was founded in November 1995 as a joint venture between China Motor Corporation and Fujian Motor Industry Group.[12][3] Mitsubishi became a partner in the joint venture in 2006.[3]
Soueast has at least one production base in Qingkou city, Minhou County, Fuzhou, Fujian province.[12] This location has probably been expanded three times[8] with the second phase possibly completed c. 2009 as that year saw a 150% increase in units produced.[16] As of early 2011, total yearly production capacity for all sites was forecast to soon reach 300,000 with the completion of the base's third phase.[8] February 2012 production was 37% higher than that of the previous year,[17] which may reflect this additional capacity coming online.
Salesedit
A total of 96,553 Soueast brand passenger cars were sold in China in 2013, making it the 38th largest-selling car brand in the country in that year (and the 21st largest-selling Chinese brand).[18]
Notesedit
^Production capacity figures may consider engines and vehicles as discrete.
Referencesedit
^"Company Overview of South East (Fujian) Motor Co., Ltd". Bloomberg Businessweek. Archived from the original on January 4, 2014. Retrieved 4 January 2014.
^Affiliated Companies - China Motor Corporation 2012-03-14 at the Wayback Machine Yulon Group Official Site
^ abcMitsubishi Motors to invest in South East (Fujian) Motor Co., Ltd. of China 2012-06-16 at the Wayback Machine Mitsubishi Official Site, April 12, 2006
^Activities by Region, Asia, 2009 2012-03-09 at the Wayback Machine Mitsubishi Official Site
^Affiliated Companies - South East (Fujian) Motor Co., Ltd. 2012-03-14 at the Wayback Machine Yulon Group Official Site
^Soueast Motor wins Iranian export deal chinadaily.com.cn, 2008-01-04]
^Lagging far behind, Mitsubishi looks to new joint partnership chinadaily.com.cn, 2010-11-15
^ abc"CHINA'S SOUEST MOTORS TO BEGIN THIRD-PHASE PLANT AFTER FESTIVAL". Asia Pulse. Rhodes. Jan 25, 2011.
^"存档副本". 27 May 2021. from the original on 2023-07-27. Retrieved 2023-07-27.
soueast, dongnan, redirects, here, kingdom, dongdan, kingdom, south, east, fujian, motor, trading, chinese, automobile, manufacturer, based, fuzhou, fujian, joint, venture, between, china, motor, corporation, fujian, motor, industry, group, mitsubishi, motors,. Dongnan redirects here For the kingdom see Dongdan Kingdom South East Fujian Motor Co Ltd trading as Soueast is a Chinese automobile manufacturer based in Fuzhou Fujian and was a joint venture between China Motor Corporation 25 Fujian Motor Industry Group 50 and Mitsubishi Motors 25 2 3 4 5 Its principal activity is the design development production and sale of passenger cars and minibuses sold under the Soueast marque 6 It also manufactures Mitsubishi brand passenger cars for sale in mainland China 7 South East Fujian Motor Co Ltd trading as Soueast Company typeSubsidiaryIndustryAutomotiveFounded1995HeadquartersFuzhou Fujian ChinaArea servedWorldwideKey peopleZi Sheng Zuo President 1 ProductsAutomobilesOwnerChery 100 Chinese nameSimplified Chinese东南 福建 汽车工业有限公司Traditional Chinese東南 福建 汽車工業有限公司TranscriptionsStandard MandarinHanyu PinyinDōngnan Fujian Qiche Gōngye Yǒuxian GōngsiWebsitewww wbr soueast motor wbr com As of early 2011 Soueast had an annual production capacity of around 180 000 units but this was set to rise to 300 000 with the completion of current construction 8 which may have been finished by early 2012 note 1 Although the competition is fierce the niche has advantages in the market segment which has earned it a certain degree of praise among buyers who focus on controllability It once exceeded 100 000 units In May 2021 Mitsubishi announced its withdrawal from Southeast Motor ending 26 years between the two parties years of cooperation In mid 2023 Mitsubishi officially ended the sale of all shares in the Chinese market China Motor Corporation stated that they have stopped introducing models for a period of time without much impact They are still optimistic about the future of the Soueast Auto brand and will mainly accelerate modernization and electrification 9 The company was acquired by Chery in 2024 and is currently producing Jetour vehicles 10 11 Contents 1 History 2 Products 2 1 Soueast marque 2 2 Mitsubishi marque 2 3 Dodge marque 3 Operations 4 Sales 5 Notes 6 References 7 External linksHistory editSoueast was founded in November 1995 as a joint venture between China Motor Corporation and Fujian Motor Industry Group 12 3 Mitsubishi became a partner in the joint venture in 2006 3 In April 2008 Soueast was awarded a contract to supply 5 700 Delica minibuses to the Iranian Mehreghan Co 13 14 In the same year Jackie Chan was signed on as a Mitsubishi brand ambassador for Mainland China markets 15 Products editSoueast Motors produces Soueast branded models including the V3 and V5 sedans and a range of Mitsubishi models for the Chinese market Soueast marque edit Soueast produces the following models under the Soueast marque Soueast A5 Yiwu 2019 Soueast DX3 2016 Soueast DX5 2019 Soueast DX7 Bolang SUV 2015 Soueast DX8 2018 Soueast DX9 nbsp Soueast A5 nbsp Soueast DX3 nbsp Soueast DX5 nbsp Soueast DX7 Discontinued Soueast C1 Xiwang microvan 2011 Soueast Delica minibus 1996 Soueast Freeca 2001 Soueast Lioncel 2003 Soueast V3 Lingyue sedan 2008 Soueast V5 Lingzhi sedan 2012 Soueast V6 Lingshi hatchback 2013 nbsp Soueast C1 nbsp Soueast Delica nbsp Soueast Freeca nbsp Soueast Lioncel nbsp Soueast V3 nbsp Soueast V5 nbsp Soueast V6 Mitsubishi marque edit Main article Mitsubishi Motors Soueast produces the following models under the Mitsubishi marque Lancer Lancer EX Lancer Fortis Galant Zinger nbsp A Mitsubishi Lancer produced by Soueast nbsp A Mitsubishi Lancer EX produced by Soueast nbsp A Mitsubishi Lancer Fortis produced by Soueast nbsp A Mitsubishi Galant produced by Soueast nbsp A Mitsubishi Zinger produced by Soueast Dodge marque edit Main article Dodge Dodge Caravan nbsp Dodge CaravanOperations editSoueast has at least one production base in Qingkou city Minhou County Fuzhou Fujian province 12 This location has probably been expanded three times 8 with the second phase possibly completed c 2009 as that year saw a 150 increase in units produced 16 As of early 2011 total yearly production capacity for all sites was forecast to soon reach 300 000 with the completion of the base s third phase 8 February 2012 production was 37 higher than that of the previous year 17 which may reflect this additional capacity coming online Sales editA total of 96 553 Soueast brand passenger cars were sold in China in 2013 making it the 38th largest selling car brand in the country in that year and the 21st largest selling Chinese brand 18 Notes edit Production capacity figures may consider engines and vehicles as discrete References edit Company Overview of South East Fujian Motor Co Ltd Bloomberg Businessweek Archived from the original on January 4 2014 Retrieved 4 January 2014 Affiliated Companies China Motor Corporation Archived 2012 03 14 at the Wayback Machine Yulon Group Official Site a b c Mitsubishi Motors to invest in South East Fujian Motor Co Ltd of China Archived 2012 06 16 at the Wayback Machine Mitsubishi Official Site April 12 2006 Activities by Region Asia 2009 Archived 2012 03 09 at the Wayback Machine Mitsubishi Official Site Affiliated Companies South East Fujian Motor Co Ltd Archived 2012 03 14 at the Wayback Machine Yulon Group Official Site Soueast Motor wins Iranian export deal chinadaily com cn 2008 01 04 Lagging far behind Mitsubishi looks to new joint partnership chinadaily com cn 2010 11 15 a b c CHINA S SOUEST MOTORS TO BEGIN THIRD PHASE PLANT AFTER FESTIVAL Asia Pulse Rhodes Jan 25 2011 存档副本 27 May 2021 Archived from the original on 2023 07 27 Retrieved 2023 07 27 sina mobile 2024 03 10 奇瑞汽车完成收购东南汽车 finance sina cn Retrieved 2024 03 11 奇瑞 吞掉 东南汽车 auto gasgoo com Retrieved 2024 03 11 a b About Us History Archived 2010 12 03 at the Wayback Machine South East Motor Official Site 1 6 Mitsubishi ASX flying into China soon chinacartimes com December 6 2010 Soueast Motor wins Iranian export deal China Daily 1 January 2008 Archived from the original on 5 January 2014 Retrieved 4 January 2014 Business in brief Mar 25 people com cn March 25 2008 Activities by Region Asia ASEAN and other regions PDF Mitsubishi Motors 2010 pp 2 18 Archived from the original PDF on December 2 2012 Retrieved June 28 2012 Mitsubishi Motors announces production sales and export figures for February 2012 Mitsubishi Motors March 29 2012 Retrieved June 28 2012 2013 Passenger Vehicle Sales by Brand China Auto Web 15 January 2014 Retrieved 5 April 2014 External links editOfficial website in English Official website in Chinese Soueast a marque of Fuijan Motors Group vehicle timeline 1990s 2000s 2010s 2020s 7 8 9 0 1 2 3 4 5 6 7 8 9 0 1 2 3 4 5 6 7 8 9 0 sedan subcompact Lioncel V3 compact V5 hatchback V6 crossover V Cross midsize DX7 subcompact DX3 van Veryca C1 Delica MPV compact Freeca Retrieved from https en wikipedia org w index php title Soueast amp oldid 1221547196, wikipedia, wiki, book, books, library,
