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Magyar Televízió

January 01, 1970

This article is about the public television organization in Hungary abbreviated as MTV. It is not to be confused with MTV Hungary.

Magyar Televízió (Hungarian Television) or MTV is a nationwide public television broadcasting organization in Hungary. Headquartered in Budapest, it is the oldest television broadcaster in Hungary and today airs five channels: M1 HD, M2 HD, M3, M4 Sport and M5.

Magyar Televízió (MTV)
TypePublic Television
Country
Hungary
AvailabilityNational, broadcasts in neighbouring countries and online.
MottoFirst Hungarian Television
OwnerMedia Service Support and Asset Management Fund (Government of Hungary)
ParentDuna Media Service
Key people
Balázs Medveczky, Director General
Launch date
1957
Official website
www.mtv.hu
Replaced byDuna Media Service

MTV is managed and primarily funded by the Media Service Support and Asset Management Fund (Hungarian: Médiaszolgáltatás-támogató és Vagyonkezelő Alap, abbreviated MTVA).[1] This government organization, formed in 2011, also manages the public service broadcasters Magyar Rádió and Duna Televízió as well as the Hungarian news agency Magyar Távirati Iroda.[2]

On 1 July 2015, Magyar Televízió as well as the three other public media organizations managed by the MTVA were merged into a single organization called Duna Médiaszolgáltató.[3] This organization is the legal successor to Magyar Televízió and is an active member of the European Broadcasting Union.[4][5]

History edit

Early years (1954–1969) edit

First pioneer transmissions were in Hotel Gellért in 1936. Test transmissions commenced in 1954, however these were generally with stills or short clips of motion pictures, merely for experimental purposes. Regular test transmissions could be received from 23 February 1957. Transmissions began officially on 1 May 1957, when the May Day ceremonies were brought to the viewers for the first time. Daily news programmes began on 2 July 1957. The television service began its career as part of Hungarian Radio, which was renamed "Hungarian Radio and Television" on August 18, 1957. MTV suggested the establishment of an international organisation for exchanging television material, which was to be named Intervision. The first four members of the organisation were Czechoslovakia, the German Democratic Republic, Hungary and Poland.

 
MTV's second logo from 1961 to 1971

By 1959, Hungarian Television had over 50,000 subscribers. In 1960, the Corporation decided to establish an archive, where its programmes are stored even today. In less than ten years of operation, MTV had some 2.7 million viewers by 1964. Studies showed that there were about 3-5 viewers per television set. Another study revealed that by 1965, 46% of the inhabitants of rural areas named television as their choice of entertainment, instead of reading (25%) or radio (10%).

Theatrical transmissions were popular at this time: in 1966 23 plays were broadcast from Budapest, 20 from other cities. Also, 25 television movies and five musicals were transmitted this year.

1969 brought the one millionth subscriber, which meant about 4 million viewers. The first colour recording was made this year: it was Béla Bartók's The Miraculous Mandarin. Although the Orion company presented its first colour television set, transmissions continued to be in black-and-white until 1971.

The 1970s edit

1971 brought the first regular transmission in colour, and the test transmissions of a second channel were begun as well. This decade was probably the most proliferous in the history of the whole company, with thousands of hours of programming made. Mazsola és Tádé, a Hungarian puppet animated children TV series was produced between 1969 and 1973.[6]

The 1980s edit

Annual programming time reached 4.300 hours, equalling to 83 hours a week. Teletext services commenced in 1981, called Képújság (Picture Newspaper), and television manufacturers started including teletext decoders in their sets. Long-running programmes were started in this decade, including Ablak (Window) and Panoráma (a foreign affairs programme). Regional programming began in 1984 in Pécs, and cable television began in Székesfehérvár the same year. RTV, a programme guide similar to BBC's Radio Times was bought by 1.4 million viewers weekly. MTV's gradual decline began in 1985, this was the final year when MTV was self-sufficient.

The first broadcast of a telenovela on Hungarian television happened in the mid-1980s with the premier of the Brazilian Escrava Isaura (Hungarian title: Rabszolgasors - "Slave Destiny" in English). The first Hungarian soap opera Szomszédok (Hungarian for "Neighbours") also started its 12-year-run on 7 May 1987 and was broadcast every second Thursday.[7]

By the late 1980s, experimental digital television recordings were made, but at the time only in studios. From 1988 seniors of 70 years were exempted from payment of the licence fee. Minority programmes in other languages began too: these programmes were recorded generally in regional studios, primarily in Pécs and Szeged. MTV2 was given some independence from its sister channel MTV1, and just like at the BBC, they were given separate controllers.

By 1989 the service began broadcasting five days per week to prepare the seven days, as previously Monday only. Some exceptions were made from this practice, for example when the first Hungarian cosmonaut, Bertalan Farkas entered space. Nap-kelte (Daybreak), a daily television magazine programme began in 1989, the first programme to be made by an independent Hungarian television company, namely Nap-TV.

The 1990s edit

With the changeover from socialism, MTV was completely re-structured, some posts were abolished while others were created. Some programmes were axed from both channels, and new ones were started. This decade was a very hectic time in the life of the company, as TV-presidents seemed to come and go, and so did the programmes.

MTV was admitted as a full active member of the European Broadcasting Union on January 1, 1993, upon the merger of OIRT and EBU. In 1992, a new public service television station was started, and was named Duna Televízió. This was completely independent from MTV, although some collaboration exists between the two. Commercial channels became available to cable viewers in Budapest the same year.

In 1997, TV2, a commercial channel was to be launched on the frequency where M2 used to be. However, MTV argued that by doing this, its audience would be given to the new channel as a present, which would mean severe disadvantage to both MTV and RTL Klub, the other debuting commercial channel. The authorities decided to leave the frequency empty, and allocate a new frequency to TV2. m2, however, was still moved to satellite and cable reception only, which, at the time was quite rare. The programming available on MTV2 was aimed at audiences which were most unlikely to receive the channel, so this meant a severe handicap for the company. Currently the company is recuperating from the decline earlier.[citation needed]

During the 1990s the MTV gradually lost its independence and became the voice of the all-time government, often accused of biased on commenting news .[citation needed] It is one of the most popular sources of news, and its background news programmes such as Az Este (The Evening) are both liked and internationally recognised. Its line-up of programmes feature long-running shows, such as the science news programme Delta, whilst other programmes like A Hét (The Week), a weekly review programme and Ablak (Window), an afternoon-long umbrella programme featuring general interest programmes, were both axed in recent years.

The 2000s edit

MTV is continuously underfinanced,[citation needed] just like many other public service channels around the globe, and is therefore struggling to produce programmes.

 
MTV's seventh logo from 2002 to 2012

Whilst remaining entirely state-owned, the company was re-organised as a Closely Held Corporation. Funding changed significantly in 2002 with the end of the mandatory television license fee levied on all household with a television set. Following this change, funding for MTV instead began to come from government grants and advertising.[8]

The 2006 protests didn't leave the headquarters unscathed; in fact, it was occupied by the rioters for a short time.

In 2000, M2 began broadcasting 24 hours a day, with repeats from its sister channel, m1 and from its archive library and from the Hungarian National Digital Archive and Film Institute (Magyar Nemzeti Digitális Archívum és Filmintézet).

Present-day edit

In 2011, most of the assets and employees of MTV were transferred to the newly created Media Service Support and Asset Management Fund (Hungarian: Médiaszolgáltatás-támogató és Vagyonkezelő Alap, abbreviated MTVA), a government organization controlled by the Media Council of Hungary.[1] Magyar Rádió and Duna Televízió were also made a part of the MTVA, which, together with MTV, unified all three public service broadcasters in Hungary for the first time. Additionally, the Hungarian news agency Magyar Távirati Iroda was merged into the MTVA and has since been responsible for the production of all news content aired on the three broadcasting organizations.[2][9]

In 2015, the unification of all the public media organizations managed by the MTVA was strengthened when all four were merged into a single organization called Duna Media Service (Hungarian: Duna Médiaszolgáltató).[3] This nonprofit organization is the legal successor to the four formerly separate entities managed by the MTVA.[10]

The creation of the MTVA and transfer of the public media organizations into it has been frequently criticised by non-governmental organizations as being politically motivated and intended to the lessen the independence of the public service media in Hungary.[9][11][12][13] The government has stated that restructuring was necessary to improve the finances of the public media system and that all of the organizations within the MTVA retain editorial independence.[1][13]

In 2012, MTV launched M3D, first 3D television in Hungary.

MTV trademark suit edit

Magyar Televízió, who has a trademark on the initials MTV registered with the Hungarian copyright office, sued the American MTV Music Television network for trademark infringement when MTV Music Television launched a Hungarian-language channel in 2007. The suit is still ongoing.

Notable shows edit

Location edit

 
Aerial photography of the old headquarters on Szabadság tér

The Hungarian Television's central building was located in the heart of Budapest on Szabadság tér (Freedom Square), across the Hungarian National Bank (Magyar Nemzeti Bank), the U.S. Embassy, and near to the Parliament. The building gave room to the Stock Exchange before the war. It is sold now and MTV has moved to the outskirts of Budapest to a purpose-built modern building. The old headquarters can be reached by a five minutes walk from Kossuth tér where Metro line 2 stops.

See also edit

References edit

  1. ^ a b c "Media Law in Hungary". Center for Media and Communication Studies (CMCS). Retrieved 29 May 2014.
  2. ^ a b . Media Service Support and Asset Management Fund (MTVA). Archived from the original on 29 May 2014. Retrieved 29 May 2014.
  3. ^ a b . Media Service Support and Asset Management Fund (MTVA). Archived from the original on 22 December 2015. Retrieved 23 August 2015.
  4. ^ Polyák, Gábor (2015). . IRIS Legal Observations of the European Audiovisual Observatory (2). Strasbourg, France: European Audiovisual Observatory. Archived from the original on 6 December 2017. Retrieved 23 August 2015.
  5. ^ "EBU - Active Members". European Broadcasting Union. Retrieved 23 August 2015.
  6. ^ Mazsola és Tádé (in Hungarian), 1971, retrieved 18 July 2023
  7. ^ Szomszédok on IMDb
  8. ^ Lengyel, Márk. "Hungary : Changes in Financing Public Service Broadcasters". IRIS Legal Observations of the European Audiovisual Observatory (2002–8:Extra). European Audiovisual Observatory. Retrieved 29 May 2014.
  9. ^ a b . Austria: International Press Institute. Archived from the original on 29 May 2014. Retrieved 29 May 2014.
  10. ^ Polyák, Gábor; Nagy, Krisztina (January 2015). (PDF). Budapest: Mérték Media Monitor Nonprofit Ltd. p. 30. Archived from the original (PDF) on 4 March 2016. Retrieved 23 August 2015.
  11. ^ "Hungary | Freedom House". Freedom of the Press 2013. Freedom House. Retrieved 29 May 2014.
  12. ^ "Hungary: Media Freedom Under Threat | Human Rights Watch". Human Rights Watch. 12 February 2012. Retrieved 29 May 2014.
  13. ^ a b Dunai, Marton (19 February 2014). "How Hungary's government shaped public media to its mould". Business Insider. Reuters. Retrieved 29 May 2014.

Bibliography edit

  • Magyarország a XX. században - A Magyar Televízió Története Országos Széchenyi Könyvtár (in Hungarian)

External links edit

 
Wikimedia Commons has media related to Magyar Televízió.
  • (in Hungarian)
  • Media website (in Hungarian)

47°30′13.44″N 19°2′58.21″E / 47.5037333°N 19.0495028°E / 47.5037333; 19.0495028

January 01, 1970
magyar, televízió, this, article, about, public, television, organization, hungary, abbreviated, confused, with, hungary, this, article, multiple, issues, please, help, improve, discuss, these, issues, talk, page, learn, when, remove, these, template, messages. This article is about the public television organization in Hungary abbreviated as MTV It is not to be confused with MTV Hungary This article has multiple issues Please help improve it or discuss these issues on the talk page Learn how and when to remove these template messages This article needs additional citations for verification Please help improve this article by adding citations to reliable sources Unsourced material may be challenged and removed Find sources Magyar Televizio news newspapers books scholar JSTOR June 2021 Learn how and when to remove this message You can help expand this article with text translated from the corresponding article in Hungarian June 2021 Click show for important translation instructions Machine translation like DeepL or Google Translate is a useful starting point for translations but translators must revise errors as necessary and confirm that the translation is accurate rather than simply copy pasting machine translated text into the English Wikipedia Consider adding a topic to this template there are already 595 articles in the main category and specifying topic will aid in categorization Do not translate text that appears unreliable or low quality If possible verify the text with references provided in the foreign language article You must provide copyright attribution in the edit summary accompanying your translation by providing an interlanguage link to the source of your translation A model attribution edit summary is Content in this edit is translated from the existing Hungarian Wikipedia article at hu Magyar Televizio see its history for attribution You may also add the template Translated hu Magyar Televizio to the talk page For more guidance see Wikipedia Translation Learn how and when to remove this message Magyar Televizio Hungarian Television or MTV is a nationwide public television broadcasting organization in Hungary Headquartered in Budapest it is the oldest television broadcaster in Hungary and today airs five channels M1 HD M2 HD M3 M4 Sport and M5 Magyar Televizio MTV TypePublic TelevisionCountryHungaryAvailabilityNational broadcasts in neighbouring countries and online MottoFirst Hungarian TelevisionOwnerMedia Service Support and Asset Management Fund Government of Hungary ParentDuna Media ServiceKey peopleBalazs Medveczky Director GeneralLaunch date1957Official websitewww mtv huReplaced byDuna Media Service MTV is managed and primarily funded by the Media Service Support and Asset Management Fund Hungarian Mediaszolgaltatas tamogato es Vagyonkezelo Alap abbreviated MTVA 1 This government organization formed in 2011 also manages the public service broadcasters Magyar Radio and Duna Televizio as well as the Hungarian news agency Magyar Tavirati Iroda 2 On 1 July 2015 Magyar Televizio as well as the three other public media organizations managed by the MTVA were merged into a single organization called Duna Mediaszolgaltato 3 This organization is the legal successor to Magyar Televizio and is an active member of the European Broadcasting Union 4 5 Contents 1 History 1 1 Early years 1954 1969 1 2 The 1970s 1 3 The 1980s 1 4 The 1990s 1 5 The 2000s 1 6 Present day 2 MTV trademark suit 3 Notable shows 4 Location 5 See also 6 References 7 Bibliography 8 External linksHistory editEarly years 1954 1969 edit First pioneer transmissions were in Hotel Gellert in 1936 Test transmissions commenced in 1954 however these were generally with stills or short clips of motion pictures merely for experimental purposes Regular test transmissions could be received from 23 February 1957 Transmissions began officially on 1 May 1957 when the May Day ceremonies were brought to the viewers for the first time Daily news programmes began on 2 July 1957 The television service began its career as part of Hungarian Radio which was renamed Hungarian Radio and Television on August 18 1957 MTV suggested the establishment of an international organisation for exchanging television material which was to be named Intervision The first four members of the organisation were Czechoslovakia the German Democratic Republic Hungary and Poland nbsp MTV s second logo from 1961 to 1971 By 1959 Hungarian Television had over 50 000 subscribers In 1960 the Corporation decided to establish an archive where its programmes are stored even today In less than ten years of operation MTV had some 2 7 million viewers by 1964 Studies showed that there were about 3 5 viewers per television set Another study revealed that by 1965 46 of the inhabitants of rural areas named television as their choice of entertainment instead of reading 25 or radio 10 Theatrical transmissions were popular at this time in 1966 23 plays were broadcast from Budapest 20 from other cities Also 25 television movies and five musicals were transmitted this year 1969 brought the one millionth subscriber which meant about 4 million viewers The first colour recording was made this year it was Bela Bartok s The Miraculous Mandarin Although the Orion company presented its first colour television set transmissions continued to be in black and white until 1971 The 1970s edit 1971 brought the first regular transmission in colour and the test transmissions of a second channel were begun as well This decade was probably the most proliferous in the history of the whole company with thousands of hours of programming made Mazsola es Tade a Hungarian puppet animated children TV series was produced between 1969 and 1973 6 The 1980s edit Annual programming time reached 4 300 hours equalling to 83 hours a week Teletext services commenced in 1981 called Kepujsag Picture Newspaper and television manufacturers started including teletext decoders in their sets Long running programmes were started in this decade including Ablak Window and Panorama a foreign affairs programme Regional programming began in 1984 in Pecs and cable television began in Szekesfehervar the same year RTV a programme guide similar to BBC s Radio Times was bought by 1 4 million viewers weekly MTV s gradual decline began in 1985 this was the final year when MTV was self sufficient The first broadcast of a telenovela on Hungarian television happened in the mid 1980s with the premier of the Brazilian Escrava Isaura Hungarian title Rabszolgasors Slave Destiny in English The first Hungarian soap opera Szomszedok Hungarian for Neighbours also started its 12 year run on 7 May 1987 and was broadcast every second Thursday 7 By the late 1980s experimental digital television recordings were made but at the time only in studios From 1988 seniors of 70 years were exempted from payment of the licence fee Minority programmes in other languages began too these programmes were recorded generally in regional studios primarily in Pecs and Szeged MTV2 was given some independence from its sister channel MTV1 and just like at the BBC they were given separate controllers By 1989 the service began broadcasting five days per week to prepare the seven days as previously Monday only Some exceptions were made from this practice for example when the first Hungarian cosmonaut Bertalan Farkas entered space Nap kelte Daybreak a daily television magazine programme began in 1989 the first programme to be made by an independent Hungarian television company namely Nap TV The 1990s edit With the changeover from socialism MTV was completely re structured some posts were abolished while others were created Some programmes were axed from both channels and new ones were started This decade was a very hectic time in the life of the company as TV presidents seemed to come and go and so did the programmes MTV was admitted as a full active member of the European Broadcasting Union on January 1 1993 upon the merger of OIRT and EBU In 1992 a new public service television station was started and was named Duna Televizio This was completely independent from MTV although some collaboration exists between the two Commercial channels became available to cable viewers in Budapest the same year In 1997 TV2 a commercial channel was to be launched on the frequency where M2 used to be However MTV argued that by doing this its audience would be given to the new channel as a present which would mean severe disadvantage to both MTV and RTL Klub the other debuting commercial channel The authorities decided to leave the frequency empty and allocate a new frequency to TV2 m2 however was still moved to satellite and cable reception only which at the time was quite rare The programming available on MTV2 was aimed at audiences which were most unlikely to receive the channel so this meant a severe handicap for the company Currently the company is recuperating from the decline earlier citation needed During the 1990s the MTV gradually lost its independence and became the voice of the all time government often accused of biased on commenting news citation needed It is one of the most popular sources of news and its background news programmes such as Az Este The Evening are both liked and internationally recognised Its line up of programmes feature long running shows such as the science news programme Delta whilst other programmes like A Het The Week a weekly review programme and Ablak Window an afternoon long umbrella programme featuring general interest programmes were both axed in recent years The 2000s edit MTV is continuously underfinanced citation needed just like many other public service channels around the globe and is therefore struggling to produce programmes nbsp MTV s seventh logo from 2002 to 2012 Whilst remaining entirely state owned the company was re organised as a Closely Held Corporation Funding changed significantly in 2002 with the end of the mandatory television license fee levied on all household with a television set Following this change funding for MTV instead began to come from government grants and advertising 8 The 2006 protests didn t leave the headquarters unscathed in fact it was occupied by the rioters for a short time In 2000 M2 began broadcasting 24 hours a day with repeats from its sister channel m1 and from its archive library and from the Hungarian National Digital Archive and Film Institute Magyar Nemzeti Digitalis Archivum es Filmintezet Present day edit In 2011 most of the assets and employees of MTV were transferred to the newly created Media Service Support and Asset Management Fund Hungarian Mediaszolgaltatas tamogato es Vagyonkezelo Alap abbreviated MTVA a government organization controlled by the Media Council of Hungary 1 Magyar Radio and Duna Televizio were also made a part of the MTVA which together with MTV unified all three public service broadcasters in Hungary for the first time Additionally the Hungarian news agency Magyar Tavirati Iroda was merged into the MTVA and has since been responsible for the production of all news content aired on the three broadcasting organizations 2 9 In 2015 the unification of all the public media organizations managed by the MTVA was strengthened when all four were merged into a single organization called Duna Media Service Hungarian Duna Mediaszolgaltato 3 This nonprofit organization is the legal successor to the four formerly separate entities managed by the MTVA 10 The creation of the MTVA and transfer of the public media organizations into it has been frequently criticised by non governmental organizations as being politically motivated and intended to the lessen the independence of the public service media in Hungary 9 11 12 13 The government has stated that restructuring was necessary to improve the finances of the public media system and that all of the organizations within the MTVA retain editorial independence 1 13 In 2012 MTV launched M3D first 3D television in Hungary MTV trademark suit editThis section does not cite any sources Please help improve this section by adding citations to reliable sources Unsourced material may be challenged and removed September 2014 Learn how and when to remove this message Magyar Televizio who has a trademark on the initials MTV registered with the Hungarian copyright office sued the American MTV Music Television network for trademark infringement when MTV Music Television launched a Hungarian language channel in 2007 The suit is still ongoing Notable shows editOn the Spot documentary film seriesLocation edit nbsp Aerial photography of the old headquarters on Szabadsag ter The Hungarian Television s central building was located in the heart of Budapest on Szabadsag ter Freedom Square across the Hungarian National Bank Magyar Nemzeti Bank the U S Embassy and near to the Parliament The building gave room to the Stock Exchange before the war It is sold now and MTV has moved to the outskirts of Budapest to a purpose built modern building The old headquarters can be reached by a five minutes walk from Kossuth ter where Metro line 2 stops See also edit nbsp Hungary portal nbsp Television portal Public broadcasting Media Service Support and Asset Management FundReferences edit a b c Media Law in Hungary Center for Media and Communication Studies CMCS Retrieved 29 May 2014 a b MTVA Mediaszolgaltatas tamogato es Vagyonkezelo Alap portalja ENGLISH Media Service Support and Asset Management Fund MTVA Archived from the original on 29 May 2014 Retrieved 29 May 2014 a b Hungarian public service media companies merge MTVA Media Service Support and Asset Management Fund MTVA Archived from the original on 22 December 2015 Retrieved 23 August 2015 Polyak Gabor 2015 Hungary New Amendment to the Media Act IRIS Legal Observations of the European Audiovisual Observatory 2 Strasbourg France European Audiovisual Observatory Archived from the original on 6 December 2017 Retrieved 23 August 2015 EBU Active Members European Broadcasting Union Retrieved 23 August 2015 Mazsola es Tade in Hungarian 1971 retrieved 18 July 2023 Szomszedok on IMDb Lengyel Mark Hungary Changes in Financing Public Service Broadcasters IRIS Legal Observations of the European Audiovisual Observatory 2002 8 Extra European Audiovisual Observatory Retrieved 29 May 2014 a b International Press Institute SEEMO Says State Has Appropriated Hungary s Media Landscape Austria International Press Institute Archived from the original on 29 May 2014 Retrieved 29 May 2014 Polyak Gabor Nagy Krisztina January 2015 Hungarian Media Law PDF Budapest Mertek Media Monitor Nonprofit Ltd p 30 Archived from the original PDF on 4 March 2016 Retrieved 23 August 2015 Hungary Freedom House Freedom of the Press 2013 Freedom House Retrieved 29 May 2014 Hungary Media Freedom Under Threat Human Rights Watch Human Rights Watch 12 February 2012 Retrieved 29 May 2014 a b Dunai Marton 19 February 2014 How Hungary s government shaped public media to its mould Business Insider Reuters Retrieved 29 May 2014 Bibliography editMagyarorszag a XX szazadban A Magyar Televizio Tortenete Orszagos Szechenyi Konyvtar in Hungarian External links edit nbsp Wikimedia Commons has media related to Magyar Televizio Official website in Hungarian Media website in Hungarian 47 30 13 44 N 19 2 58 21 E 47 5037333 N 19 0495028 E 47 5037333 19 0495028 Retrieved from https en wikipedia org w index php title Magyar Televizio amp oldid 1217465308, wikipedia, wiki, book, books, library,

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