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List of artists who have created a Château Mouton Rothschild label

March 16, 2024

This page lists, by year, the artists that have designed the label of the Château Mouton Rothschild. This wine introduced the concept of artist labels in the wine industry.[1]

Background edit

Baron Philippe de Rothschild came up with the idea of having each year's Château Mouton Rothschild label designed by a famous artist of the day. He started with Jean Carlu in 1924, but eventually dropped the idea when he faced a wave of critics regarding his novel idea.[1] In 1946, this became a permanent and significant aspect of the Mouton image, but the illustrations were often informal, quickly drafted by the artists, sometimes on a table napkin. In 1955, Georges Braque asked to design the next wine's label, and the wine's label went on to be designed by famous international artists since then.[1]

In the words of Julien de Beaumarchais de Rothschild, “The artist must be like Mouton: an extremely well-known artist who does not need Mouton to promote his or her art”.[1]

Once, on a trip to the USA, Philippine de Rothschild saw that wealthy collectors of Château Mouton Rothschild had enlarged the bottles' labels and were displaying them in their houses' hallway. This gave the idea to the Baroness to organize, starting in 1981, fully-fledged exhibitions of the wine labels. A permanent exhibition was created in 2013 at the château.[1]

The popularity of the label images results in auction prices for older and more collectible years being far out of sync with the other first growths, whose labels do not change year to year.

List edit

References edit

  1. ^ a b c d e f g Mun-Delsalle, Y.-Jean (23 June 2022). "Château Mouton Rothschild Artist Labels Are As Collectible As The Wine". Quill & Pad. Retrieved 18 October 2022.
  2. ^ a b Prial, Frank (21 January 1988). "Philippe de Rothschild, 85, Dies; Maker of Chateau Mouton Wine". The New York Times. ISSN 0362-4331. Retrieved 18 October 2022.
  3. ^ Hosmon, Bob (19 October 1995). "'73 LABEL BY PICASSO VALUED BY COLLECTORS". Sun Sentinel. Retrieved 18 October 2022.
  4. ^ Dan, Berger (28 December 1995). "NEWS : Wine's Label Will Be Bare, but Not Nude : Values: Napa residents object to Balthus drawing on a Mouton '93 Bordeaux. Winery deletes it for U.S. imports". Los Angeles Times. Retrieved 18 October 2022.
  5. ^ Mustacich, Suzanne (9 December 2021). "2019 Château Mouton-Rothschild Label Artist Revealed". Wine Spectator. Retrieved 18 October 2022.

External links edit

  • Images of Mouton labels from 1945–2013
  • the company's site about the paintings

March 16, 2024
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This article includes a list of references related reading or external links but its sources remain unclear because it lacks inline citations Please help to improve this article by introducing more precise citations March 2013 Learn how and when to remove this template message This page lists by year the artists that have designed the label of the Chateau Mouton Rothschild This wine introduced the concept of artist labels in the wine industry 1 Contents 1 Background 2 List 3 References 4 External linksBackground editBaron Philippe de Rothschild came up with the idea of having each year s Chateau Mouton Rothschild label designed by a famous artist of the day He started with Jean Carlu in 1924 but eventually dropped the idea when he faced a wave of critics regarding his novel idea 1 In 1946 this became a permanent and significant aspect of the Mouton image but the illustrations were often informal quickly drafted by the artists sometimes on a table napkin In 1955 Georges Braque asked to design the next wine s label and the wine s label went on to be designed by famous international artists since then 1 In the words of Julien de Beaumarchais de Rothschild The artist must be like Mouton an extremely well known artist who does not need Mouton to promote his or her art 1 Once on a trip to the USA Philippine de Rothschild saw that wealthy collectors of Chateau Mouton Rothschild had enlarged the bottles labels and were displaying them in their houses hallway This gave the idea to the Baroness to organize starting in 1981 fully fledged exhibitions of the wine labels A permanent exhibition was created in 2013 at the chateau 1 The popularity of the label images results in auction prices for older and more collectible years being far out of sync with the other first growths whose labels do not change year to year List edit1924 Jean Carlu the first time a commercial artist designed a wine label 1 1945 Philippe Jullian The Year of Victory 2 1946 Jean Hugo 1947 Jean Cocteau 1948 Marie Laurencin 1949 Andre Dignimont 1950 Arnulf 1951 Marcel Vertes 1952 Leonor Fini 1953 Centenary year commemoration 2 1954 Jean Carzou 1955 Georges Braque first famous international artist to design the label 1 1956 Pavel Tchelitchew 1957 Andre Masson 1958 Salvador Dali 1959 Richard Lippold 1960 Jacques Villon 1961 Georges Mathieu 1962 Matta 1963 Bernard Dufour 1964 Henry Moore 1965 Dorothea Tanning 1966 Pierre Alechinsky 1967 Cesar 1968 Bona 1969 Joan Miro 1970 Marc Chagall 1971 Wassily Kandinsky 1972 Serge Poliakoff 1973 Pablo Picasso posthumous recognition in memoriam as he had died in Mougins in April of that year Also the year Chateau Mouton Rothschild became first growth 3 1974 Robert Motherwell 1975 Andy Warhol 1976 Pierre Soulages 1977 Tribute to Queen Elizabeth The Queen Mother who stayed at the chateau in April 1977 1978 Jean Paul Riopelle 2 labels 1979 Hisao Domoto 1980 Hans Hartung 1981 Arman 1982 John Huston 1983 Saul Steinberg 1984 Agam 1985 Paul Delvaux 1986 Bernard Sejourne 1987 Hans Erni 1988 Keith Haring 1989 Georg Baselitz 1990 Francis Bacon 1991 Setsuko 1992 Per Kirkeby 1993 Balthus 2 labels The first label had been banned in the US because it depicted a naked young woman and the press kit explained The fragile and mysterious girl seems to hint at some secret promise of undiscovered pleasure a pleasure to be shared 4 1994 Karel Appel 1995 Antoni Tapies 1996 Gu Gan 1997 Niki de Saint Phalle 1998 Rufino Tamayo 1999 Raymond Savignac 2000 Special gold enamel relief of the Augsburg Ram in the Mouton museum 2001 Robert Wilson 2002 Ilya Kabakov 2003 150th Birthday Tribute 2004 Charles Prince of Wales 2005 Giuseppe Penone 2006 Lucian Freud 2007 Bernar Venet 2008 Xu Lei 2009 Anish Kapoor 2010 Jeff Koons 2011 Guy de Rougemont 2012 Miquel Barcelo 2013 Lee Ufan 2014 David Hockney 2015 Gerhard Richter 2016 William Kentridge 2017 Annette Messager 2018 Xu Bing 2019 Olafur Eliasson 5 2020 Peter DoigReferences edit a b c d e f g Mun Delsalle Y Jean 23 June 2022 Chateau Mouton Rothschild Artist Labels Are As Collectible As The Wine Quill amp Pad Retrieved 18 October 2022 a b Prial Frank 21 January 1988 Philippe de Rothschild 85 Dies Maker of Chateau Mouton Wine The New York Times ISSN 0362 4331 Retrieved 18 October 2022 Hosmon Bob 19 October 1995 73 LABEL BY PICASSO VALUED BY COLLECTORS Sun Sentinel Retrieved 18 October 2022 Dan Berger 28 December 1995 NEWS Wine s Label Will Be Bare but Not Nude Values Napa residents object to Balthus drawing on a Mouton 93 Bordeaux Winery deletes it for U S imports Los Angeles Times Retrieved 18 October 2022 Mustacich Suzanne 9 December 2021 2019 Chateau Mouton Rothschild Label Artist Revealed Wine Spectator Retrieved 18 October 2022 External links editImages of Mouton labels from 1945 2013 the company s site about the paintings Retrieved from https en wikipedia org w index php title List of artists who have created a Chateau Mouton Rothschild label amp oldid 1169817617, wikipedia, wiki, book, books, 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