The Greek National Tourism Organisation (Greek: Εθνικός Οργανισμός Τουρισμού, Ethnikos Organismos Tourismou), often abbreviated as GNTO (Greek: EOT) is the governmental Board for the promotion of tourism in Greece. It functions under the supervision of the Ministry of Tourism.
The Greek National Tourism Organisation (GNTO), that was founded in 1929 and was re-established in 1950, is a Public Entity (PE) under the supervision of the Ministry of Tourism. Its main mission nowadays is to develop and promote the Greek tourism product through the implementation of promotional tourism campaigns both in Greece and abroad utilizing as well its extensive network of overseas offices. Moreover, with its vast experience and expertise and its large network of associates and stakeholders both in Greece and abroad, the GNTO has been and continues to be fundamental in the national effort of promoting "Greece", this truly unique and amazing destination, both cost-effectively and efficiently. It is member of the UNWTO and the ETC.'/>
Promotion work
Seaside in Greece poster, part of the "seaside in Greece" campaign of 2010.
Over the years, various successful advertising campaigns have been funded by the organization, including the very successful "Live your myth in Greece" campaign. The 2010 campaign's motto was "You in Greece" and "xx in Greece",[1] and mainly focused on the many opportunities the country provides for tourists, with a variety of different destinations and activities. "You in Athens" and "You in Thessaloniki" were also used to promote the country's two largest cities and centers of culture and entertainment.[2] The 2010 advertising campaign published a variety of promotional TV spots in line with the "You in Greece" poster campaign, which were translated to various languages, including Chinese, Bulgarian, and German.[3]
Previous campaign slogans include:
"Live your Myth in Greece" (2005)
"Greece 5000 years old: a masterpiece you can afford"
"Greece: explore your senses"
"My Greek experience" (2008; TV commercials using amateur videos)
"Greece: Kalimera!" (2009)
"Greece: You in Greece" (2010)
"Greece: All Time Classic" (2014)
"Greece: A 365 Day Destination" (2017)
"Greece: Always in Season" (2020)
"All you want is Greece" (2021)
Offices abroad
Currently the GNTO operates offices in the following countries:[4]
^"Advertising campaigns: 2010". www.visitgreece.gr. Retrieved 19 May 2011.
^"Advertising campaigns: 2010 wallpapers". www.visitgreece.gr. Retrieved 19 May 2011.
^"Advertising campaigns: 2010 videos". Visit Greece. Retrieved 19 May 2011.
^"GNTO Offices Abroad". Visit Greece. Retrieved 19 May 2011.
External links
VISIT GREECE website
Hellenic Ministry of Culture and Tourism website
January 07, 2023
greek, national, tourism, organization, greek, national, tourism, organisation, greek, Εθνικός, Οργανισμός, Τουρισμού, ethnikos, organismos, tourismou, often, abbreviated, gnto, greek, governmental, board, promotion, tourism, greece, functions, under, supervis. The Greek National Tourism Organisation Greek E8nikos Organismos Toyrismoy Ethnikos Organismos Tourismou often abbreviated as GNTO Greek EOT is the governmental Board for the promotion of tourism in Greece It functions under the supervision of the Ministry of Tourism Greek National Tourism OrganisationE8nikos Organismos Toyrismoy EOT Agency overviewFormed1929 1929 re established in 1950 1950 JurisdictionMinistry for TourismHeadquarters7 Tsoha Street11521 Athens GreeceAgency executivesAngela Gerekou PresidentDimitris Fragakis Secretary GeneralSofia Lazaridou Director GeneralWebsitewww wbr gnto wbr gov wbr gr Contents 1 History 2 Promotion work 2 1 Offices abroad 3 See also 4 References 5 External linksHistory EditThe Greek National Tourism Organisation GNTO that was founded in 1929 and was re established in 1950 is a Public Entity PE under the supervision of the Ministry of Tourism Its main mission nowadays is to develop and promote the Greek tourism product through the implementation of promotional tourism campaigns both in Greece and abroad utilizing as well its extensive network of overseas offices Moreover with its vast experience and expertise and its large network of associates and stakeholders both in Greece and abroad the GNTO has been and continues to be fundamental in the national effort of promoting Greece this truly unique and amazing destination both cost effectively and efficiently It is member of the UNWTO and the ETC gt Promotion work Edit Seaside in Greece poster part of the seaside in Greece campaign of 2010 Over the years various successful advertising campaigns have been funded by the organization including the very successful Live your myth in Greece campaign The 2010 campaign s motto was You in Greece and xx in Greece 1 and mainly focused on the many opportunities the country provides for tourists with a variety of different destinations and activities You in Athens and You in Thessaloniki were also used to promote the country s two largest cities and centers of culture and entertainment 2 The 2010 advertising campaign published a variety of promotional TV spots in line with the You in Greece poster campaign which were translated to various languages including Chinese Bulgarian and German 3 Previous campaign slogans include Live your Myth in Greece 2005 Greece 5000 years old a masterpiece you can afford Greece explore your senses My Greek experience 2008 TV commercials using amateur videos Greece Kalimera 2009 Greece You in Greece 2010 Greece All Time Classic 2014 Greece A 365 Day Destination 2017 Greece Always in Season 2020 All you want is Greece 2021 Offices abroad Edit Currently the GNTO operates offices in the following countries 4 Austria Vienna China Beijing Cyprus Nicosia Germany Frankfurt Poland Warsaw Israel Tel Aviv Italy Milan Netherlands Amsterdam Romania Bucharest Russia Russia Sweden Stockholm Serbia Belgrade Turkey Istanbul United Kingdom London also serves Ireland United States New York CitySee also EditTourism in GreeceReferences Edit Advertising campaigns 2010 www visitgreece gr Retrieved 19 May 2011 Advertising campaigns 2010 wallpapers www visitgreece gr Retrieved 19 May 2011 Advertising campaigns 2010 videos Visit Greece Retrieved 19 May 2011 GNTO Offices Abroad Visit Greece Retrieved 19 May 2011 External links EditVISIT GREECE website Hellenic Ministry of Culture and Tourism website Retrieved from https en wikipedia org w index php title Greek National Tourism Organization amp oldid 1111506224, wikipedia, wiki, book, books, library,
