Eclipse is an American cigarette brand that was developed and marketed by R.J. Reynolds Tobacco.[1] It heats the tobacco instead of burning it by using a carbon tip wrapped in glass fibers.[1] In 2014 they were still in production, and one of the remaining choices allowed to be smoked in the offices of R.J. Reynolds facilities after the company began to restrict traditional smoking in their office facilities.[2] They were retested in Wisconsin as "Revo" in 2015.[3]
Eclipse Menthol carton and pack, photographed in 2018
Revo is essentially the same as Eclipse, but with a different appearance.[4] It primarily heated tobacco instead of burning it.[4] The price was close to a premium pack of traditional cigarettes.[4] Eclipse continues to be available in limited supply, as of 2014.[5]
In July 2015 the CEO of Reynolds said they "planned to discontinue its heat-not-burn cigarette Revo, which it began testing in Wisconsin in February.[3] She said consumer adoption rates failed to meet expectations."[3]
SafetyEdit
The American Cancer Society[6][7] argues that the cigarettes are not as safe as the marketing campaign suggests, and that they should be removed from the marketplace: although they produce less tar and produce less second-hand smoke, this leads to a false sense of security, since the cigarette still contains high amounts of carcinogens. Other concerns are that they produce more carbon monoxide than regular cigarettes. R. J. Reynolds has countered by claiming that the company is not trying to market a "safe" cigarette, only a better alternative.[8]
^ abMelissa Schorr (4 October 2000). "Heated Dispute Over 'Safer' Cigarette". ABC News.
^"Camel maker Reynolds snuffs out workplace smoking". Associated Press. 23 October 2014.
^ abcTripp, Mickle (28 July 2015). "Reynolds American Raises Its Earnings Outlook". Wall Street Journal. Retrieved 22 August 2015.
^ abcGreg Lindenberg (17 November 2014). "New Reynolds American Cigarette Heats Rather Than Burns". CSP Daily News.
^Michael Felberbaum (27 June 2014). "On wings of e-cigarettes, company to sell product that heats tobacco". Global News. Associated Press.
^. Cancer.org. 2005-01-27. Archived from the original on February 25, 2014. Retrieved 2009-07-16.
^"American Cancer Society Calls for Removal of Eclipse Cigarette From Marketplace". Charitywire.com. 2000-10-14. Retrieved 2009-07-16.
^"LETTER: Health Consequences of Eclipse Cigarettes". Tobacco.org. Retrieved 2009-07-16.
Wikimedia Commons has media related to Eclipse (cigarettes).
October 15, 2023
eclipse, cigarette, eclipse, american, cigarette, brand, that, developed, marketed, reynolds, tobacco, heats, tobacco, instead, burning, using, carbon, wrapped, glass, fibers, 2014, they, were, still, production, remaining, choices, allowed, smoked, offices, r. Eclipse is an American cigarette brand that was developed and marketed by R J Reynolds Tobacco 1 It heats the tobacco instead of burning it by using a carbon tip wrapped in glass fibers 1 In 2014 they were still in production and one of the remaining choices allowed to be smoked in the offices of R J Reynolds facilities after the company began to restrict traditional smoking in their office facilities 2 They were retested in Wisconsin as Revo in 2015 3 EclipseProduct typeCigaretteOwnerR J ReynoldsIntroduced1994 29 years ago 1994 Carcinogenicity IARC group 1 Contents 1 History 2 Safety 3 See also 4 ReferencesHistory Edit nbsp Eclipse Menthol carton and pack photographed in 2018Revo is essentially the same as Eclipse but with a different appearance 4 It primarily heated tobacco instead of burning it 4 The price was close to a premium pack of traditional cigarettes 4 Eclipse continues to be available in limited supply as of 2014 5 In July 2015 the CEO of Reynolds said they planned to discontinue its heat not burn cigarette Revo which it began testing in Wisconsin in February 3 She said consumer adoption rates failed to meet expectations 3 Safety EditThe American Cancer Society 6 7 argues that the cigarettes are not as safe as the marketing campaign suggests and that they should be removed from the marketplace although they produce less tar and produce less second hand smoke this leads to a false sense of security since the cigarette still contains high amounts of carcinogens Other concerns are that they produce more carbon monoxide than regular cigarettes R J Reynolds has countered by claiming that the company is not trying to market a safe cigarette only a better alternative 8 See also EditPremier Predecessor in concept to EclipseReferences Edit a b Melissa Schorr 4 October 2000 Heated Dispute Over Safer Cigarette ABC News Camel maker Reynolds snuffs out workplace smoking Associated Press 23 October 2014 a b c Tripp Mickle 28 July 2015 Reynolds American Raises Its Earnings Outlook Wall Street Journal Retrieved 22 August 2015 a b c Greg Lindenberg 17 November 2014 New Reynolds American Cigarette Heats Rather Than Burns CSP Daily News Michael Felberbaum 27 June 2014 On wings of e cigarettes company to sell product that heats tobacco Global News Associated Press American Cancer Society calls for removal of Eclipse cigarette from marketplace Cancer org 2005 01 27 Archived from the original on February 25 2014 Retrieved 2009 07 16 American Cancer Society Calls for Removal of Eclipse Cigarette From Marketplace Charitywire com 2000 10 14 Retrieved 2009 07 16 LETTER Health Consequences of Eclipse Cigarettes Tobacco org Retrieved 2009 07 16 nbsp Wikimedia Commons has media related to Eclipse cigarettes Retrieved from https en wikipedia org w index php title Eclipse cigarette amp oldid 1080925242, wikipedia, wiki, book, books, library,
