Stefan Hansen became a Managing Partner at Dorland Advertising Agency in 1989.[1] In 1992, Dorland was acquired by the international agency network, Grey. After Dorland went global, Hansen led 19 Dorland offices in 17 European countries between 1995 and 2007 under the umbrella of Grey Global Group/WPP.
In the early 1990s, Dorland took on a pioneering role in liberalising the energy markets with clients such as BEWAG/Vattenfall, EnBW and GASAG and, together with the e-plus service, advanced the development of the mobile communications market. Other clients included Honda,[2]Procter & Gamble,[3]Volvo,[4]BMW Eastern Europe and Lufthansa.
The image campaigns "Not for everybody" and "Du bist so wunderbar Berlin"[5] were created for Bruno Banani and Berliner Pilsner, respectively, under the leadership of the CCO Hendrick Fritz Melle.
In 2014, Stefan Hansen retired from managing the international agency to focus on his own projects. In doing so, he removed Dorland from the Grey/WPP Network[6] and integrated it into his investment company (Private Pier Industries), which he founded in 2011[7] together with Hendrick Melle of which he is an Executive Director.
The dog food brand Irish Pure, the whiskey brand Grace O'Malley Whiskey[8][9] and the fashion label Lemanjá were all developed and distributed under the umbrella of Private Pier Industries.[1] Alongside dorland, the promotion agency Promotion For You and the music publisher Neue Rianoni Music is also a part of the group. Due to its close ties to Ireland, the agency has several branches and subsidiaries on Emerald Island.
Stefan Hansen is deputy CEO of the Board of Bauhaus Archive, Berlin, Chairman of the Emanuel Lasker Society, Olympic Commissioner of the German Rugby Association, and he has written several books[10][11] and publications.[12]
Referencesedit
^ ab"Berliner Kindl und Dorland feiern die alltäglichen Momente". www.new-business.de.
^Hansen, Stefan; Wagner, Paul; Negele, Michael (2009-11-20). Emanuel Lasker: Denker Weltenbürger Schachweltmeister (in German). ISBN978-3-935800-05-1.
^Schug, Alexander; Sack, Hilmar (2017-05-08). Moments of Consistency. Eine Geschichte der Werbung (in German). Stefan Hansen. ISBN978-3-8030-3318-5.
Further readingedit
Stefan Hansen (Publisher), Alexander Schug and Hilmar Sack (Authors): Moments of Consistency. Eine Geschichte der Werbung, Berlin 2004, ISBN3-89942-173-6.
Forster/Hansen/Negele: Emanuel Lasker – Denker Weltenbürger Schachweltmeister, Berlin 2009, ISBN978-3-935800-05-1
External linksedit
Private Pier Industries
dorland
bauhaus
Lemanjá Fashion
April 15, 2024
stefan, hansen, this, article, multiple, issues, please, help, improve, discuss, these, issues, talk, page, learn, when, remove, these, template, messages, topic, this, article, meet, wikipedia, notability, guideline, biographies, please, help, demonstrate, no. This article has multiple issues Please help improve it or discuss these issues on the talk page Learn how and when to remove these template messages The topic of this article may not meet Wikipedia s notability guideline for biographies Please help to demonstrate the notability of the topic by citing reliable secondary sources that are independent of the topic and provide significant coverage of it beyond a mere trivial mention If notability cannot be shown the article is likely to be merged redirected or deleted Find sources Stefan Hansen news newspapers books scholar JSTOR January 2020 Learn how and when to remove this template message This article contains wording that promotes the subject in a subjective manner without imparting real information Please remove or replace such wording and instead of making proclamations about a subject s importance use facts and attribution to demonstrate that importance March 2021 Learn how and when to remove this template message Learn how and when to remove this template message Stefan Hansen born 9 June 1963 is a German entrepreneur Stefan HansenBorn9 June 1963BerlinOccupationEntrepreneur Contents 1 Business activity 2 References 3 Further reading 4 External linksBusiness activity editStefan Hansen became a Managing Partner at Dorland Advertising Agency in 1989 1 In 1992 Dorland was acquired by the international agency network Grey After Dorland went global Hansen led 19 Dorland offices in 17 European countries between 1995 and 2007 under the umbrella of Grey Global Group WPP In the early 1990s Dorland took on a pioneering role in liberalising the energy markets with clients such as BEWAG Vattenfall EnBW and GASAG and together with the e plus service advanced the development of the mobile communications market Other clients included Honda 2 Procter amp Gamble 3 Volvo 4 BMW Eastern Europe and Lufthansa The image campaigns Not for everybody and Du bist so wunderbar Berlin 5 were created for Bruno Banani and Berliner Pilsner respectively under the leadership of the CCO Hendrick Fritz Melle In 2014 Stefan Hansen retired from managing the international agency to focus on his own projects In doing so he removed Dorland from the Grey WPP Network 6 and integrated it into his investment company Private Pier Industries which he founded in 2011 7 together with Hendrick Melle of which he is an Executive Director The dog food brand Irish Pure the whiskey brand Grace O Malley Whiskey 8 9 and the fashion label Lemanja were all developed and distributed under the umbrella of Private Pier Industries 1 Alongside dorland the promotion agency Promotion For You and the music publisher Neue Rianoni Music is also a part of the group Due to its close ties to Ireland the agency has several branches and subsidiaries on Emerald Island Stefan Hansen is deputy CEO of the Board of Bauhaus Archive Berlin Chairman of the Emanuel Lasker Society Olympic Commissioner of the German Rugby Association and he has written several books 10 11 and publications 12 References edit a b Berliner Kindl und Dorland feiern die alltaglichen Momente www new business de Dorland startet neuen Honda Spot Horizont Dorland setzt Marc O Polo Duft in Szene Horizont Dorland fahrt Volvo Etat ein Horizont Verkaufen Werben amp April 16 2012 Berliner Pilsner Die neuen Spots von Dorland W amp V www wuv de Strategische Neuausrichtung Grey und Dorland gehen getrennte Wege Horizont Private Pier Industries GmbH Berlin Firmenauskunft www firmenwissen de Chambers Anne Grace O Malley pirate matriarch 16th century feminist The Irish Times Spot Premiere Berliner Pilsner zeigt sich authentisch Horizont Hansen Stefan Reuter Edzard 2006 12 01 Scharein Ein Kunstlerportrat A Portrait of the Artist in German ISBN 978 3 935800 05 1 Hansen Stefan Wagner Paul Negele Michael 2009 11 20 Emanuel Lasker Denker Weltenburger Schachweltmeister in German ISBN 978 3 935800 05 1 Schug Alexander Sack Hilmar 2017 05 08 Moments of Consistency Eine Geschichte der Werbung in German Stefan Hansen ISBN 978 3 8030 3318 5 Further reading editStefan Hansen Publisher Alexander Schug and Hilmar Sack Authors Moments of Consistency Eine Geschichte der Werbung Berlin 2004 ISBN 3 89942 173 6 Stefan Hansen and Edzard Reuter Scharein Berlin 2006 ISBN 38030 3318 7 ISBN 978 3 8030 3318 5 Forster Hansen Negele Emanuel Lasker Denker Weltenburger Schachweltmeister Berlin 2009 ISBN 978 3 935800 05 1External links editPrivate Pier Industries dorland bauhaus Lemanja Fashion Retrieved from https en wikipedia org w index php title Stefan Hansen amp oldid 1191259417, wikipedia, wiki, book, books, library,
