Roominate is a construction set introduced by Maykah Inc., a company founded by Alice Brooks and Bettina Chen, in 2012. The product, marketed at girls aged 6–10, consists of modular plastic building pieces that can interlock to create models and includes circuits that can be wired. Originally funded through Kickstarter, the company received an investment from Mark Cuban and Lori Greiner during the sixth season of Shark Tank. In 2016, Roominate was acquired by toy manufacturer PlayMonster.[1]
Alice Brooks and Bettina Chen, the founders of Maykah, Inc., met in the master's degree engineering program at Stanford University. The two launched their first prototype on Kickstarter and raised US$85,000 from a US$25,000 funding goal.[2] The team participated in StartX, a business incubator for Stanford entrepreneurs, in 2012, and partnered with EdForward, the Center for Innovation in Education at the UC Davis School of Education, to create a series of educational activity guides to accompany the kits.[3][4]
Roominate appeared on the Season 6 premiere episode of Shark Tank, where they received a US$500,000 investment from Mark Cuban and Lori Greiner for a 5% equity share.[5]
Productsedit
Roominate offers nine products that contain different quantities and combinations of the modular building pieces and circuitry.[6] Tekla Perry, in an article for the Institute of Electrical and Electronics Engineers, described Roominate as a "STEM" (science, technology, engineering, and mathematics) toy company.[7]
Jenn Choi of Forbes stated that the set's design "naturally invites other materials to enhance the play experience", which gave Roominate "even more play value".[8] In a review of the product, Joshua Gans, also of Forbes, wrote that "it isn't likely to impress parents or kids", but afterwards wrote that the ability to use the motor for different purposes "[relieved] some of [his family's] initial disappointment".[9] Jennifer Alsever of Inc. magazine included Roominate on a list of toys for "next-generation inventors".[10]
Referencesedit
^"Patch Products Acquires Roominate". Wall Street Journal. 6 January 2016. Retrieved 4 October 2017.
^Baverman, Laura (December 18, 2012). "With Roominate Suite, Stanford Grads Want to Make Construction-minded Girls Squeal". Upstart Business Journal. American City Business Journals.
^"School's EdForward Teams Up with DIY Dollhouse Maker to Strengthen STEM Learning". UC Davis School of Education. April 2014.
^Maly, Tim (May 29, 2012). "Kickstarter of the Week: Wire Up Your Doll House". Wired. Condé Nast Publishing.
^Huggins, Sarah (September 27, 2014). "'Shark Tank' Season 6 Premiere: Will Roominate live up to the Hype?". Zap2it.
^Perry, Tekla (June 25, 2014). "Two STEM Toys Grow Up". Institute of Electrical and Electronics Engineers.
^Choi, Jenn (May 9, 2014). "The Top 10 Toys That Kindle Kids' Creativity". Forbes.
^Gans, Joshua (December 17, 2013). "Roominate's Promise Disappoints on First Outing". Forbes.
^Alsever, Jennifer (June 2014). "Toys for the Next Generation of Innovators". Inc. Mansueto Ventures.
External linksedit
Official website
November 01, 2023
roominate, construction, introduced, maykah, company, founded, alice, brooks, bettina, chen, 2012, product, marketed, girls, aged, consists, modular, plastic, building, pieces, that, interlock, create, models, includes, circuits, that, wired, originally, funde. Roominate is a construction set introduced by Maykah Inc a company founded by Alice Brooks and Bettina Chen in 2012 The product marketed at girls aged 6 10 consists of modular plastic building pieces that can interlock to create models and includes circuits that can be wired Originally funded through Kickstarter the company received an investment from Mark Cuban and Lori Greiner during the sixth season of Shark Tank In 2016 Roominate was acquired by toy manufacturer PlayMonster 1 RoominateIndustryToysHeadquartersSunnyvale California Contents 1 History 2 Products 3 References 4 External linksHistory editAlice Brooks and Bettina Chen the founders of Maykah Inc met in the master s degree engineering program at Stanford University The two launched their first prototype on Kickstarter and raised US 85 000 from a US 25 000 funding goal 2 The team participated in StartX a business incubator for Stanford entrepreneurs in 2012 and partnered with EdForward the Center for Innovation in Education at the UC Davis School of Education to create a series of educational activity guides to accompany the kits 3 4 Roominate appeared on the Season 6 premiere episode of Shark Tank where they received a US 500 000 investment from Mark Cuban and Lori Greiner for a 5 equity share 5 Products editRoominate offers nine products that contain different quantities and combinations of the modular building pieces and circuitry 6 Tekla Perry in an article for the Institute of Electrical and Electronics Engineers described Roominate as a STEM science technology engineering and mathematics toy company 7 Jenn Choi of Forbes stated that the set s design naturally invites other materials to enhance the play experience which gave Roominate even more play value 8 In a review of the product Joshua Gans also of Forbes wrote that it isn t likely to impress parents or kids but afterwards wrote that the ability to use the motor for different purposes relieved some of his family s initial disappointment 9 Jennifer Alsever of Inc magazine included Roominate on a list of toys for next generation inventors 10 References edit Patch Products Acquires Roominate Wall Street Journal 6 January 2016 Retrieved 4 October 2017 Baverman Laura December 18 2012 With Roominate Suite Stanford Grads Want to Make Construction minded Girls Squeal Upstart Business Journal American City Business Journals School s EdForward Teams Up with DIY Dollhouse Maker to Strengthen STEM Learning UC Davis School of Education April 2014 Maly Tim May 29 2012 Kickstarter of the Week Wire Up Your Doll House Wired Conde Nast Publishing Huggins Sarah September 27 2014 Shark Tank Season 6 Premiere Will Roominate live up to the Hype Zap2it Shop Roominate Retrieved October 8 2014 Perry Tekla June 25 2014 Two STEM Toys Grow Up Institute of Electrical and Electronics Engineers Choi Jenn May 9 2014 The Top 10 Toys That Kindle Kids Creativity Forbes Gans Joshua December 17 2013 Roominate s Promise Disappoints on First Outing Forbes Alsever Jennifer June 2014 Toys for the Next Generation of Innovators Inc Mansueto Ventures External links editOfficial website nbsp Retrieved from https en wikipedia org w index php title Roominate amp oldid 1174872375, wikipedia, wiki, book, books, library,
