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Wikipedia

Rip It

January 31, 2023

This article is about the energy drink. For the fictional character, see Rip It (G.I. Joe). For the song, see Rip It! For the Linux command-line CD ripper, see ripit.

Rip It is an American brand of energy drink that is produced and distributed by National Beverage Corp.,[1] maker of Shasta, Faygo, and La Croix. It was introduced in 2004[2][3] and is National Beverage Corp.'s first energy drink.[4]

Rip It
TypeEnergy drink
ManufacturerNational Beverage Corp.
Country of originUnited States
Introduced2004
Variants
  • 3-Way
  • A’tomic Pom
  • Citrus X
  • Citrus X (0 calorie)
  • Code Blue
  • CYP-X
  • F-Bomb
  • F-Bomb (0 calorie)
  • G-Force
  • G-Force (0 calorie)
  • Le-MOAN’R
  • Lime Wrecker
  • Power
  • Power (0 calorie)
  • Red Zone
  • Sting-Er-Mo
  • Tribute
Websitewww.ripitenergy.com

Marketed as "energy fuel at a price you can swallow,"[2] Rip It drinks have been referred to as a "bare-budget option", often costing $1 per can in the United States.[5] They have been supplied to US military personnel serving in Afghanistan and Iraq and have gained popularity there.[5][6]

Flavors and ingredients

The drinks come in a variety of flavors (13 different ones as of 2020[3]). There are sugar-free versions of some flavors as well as 2 fl oz shots. Some flavors are available in both 16 and 8 fl oz cans.[7]

The drink contains 160% daily value of vitamin C, 240% daily value of vitamin B6, and 830% daily value of vitamin B12 per 16 fl oz serving according to product packaging (purchase date: 2020-11-24). It also contains taurine, caffeine, inositol, and guarana seed extract. Sugar-free versions contain sucralose and acesulfame potassium.[8] Rip It drinks average about 160 mg of caffeine per 16 fl oz can, with the Le-MOAN’R flavor containing 204 mg of caffeine.[9] The 2 fl oz shot versions contain about 100 mg of caffeine, with some flavors containing as much as 135 mg.[10]

Sponsoring

In 2020, the brand sponsored the 100Talk Podcast, aimed fans of 100 Thieves esports.[11] They previously sponsored Olympic champion alpine skier Julia Mancuso in 2010[12] and the No. 16 car in the Automobile Racing Club of America driven by Joey Coulter in 2012.[13]

Support of U.S. military

The drink is popular and was widely consumed by U.S. forces in Afghanistan and Iraq.[14][15][6] In a 2016 interview, an Army staff sergeant noted that "over three-quarters of military personnel are drinking this stuff on the regular".[5] The brand highlights its support for the United States Military in its marketing.[16]

References

  1. ^ "Corporate". Rip It Energy Fuel official website. Retrieved 2020-12-21. Rip It Energy Fuel is part of the National Beverage family of brands{{cite web}}: CS1 maint: url-status (link)
  2. ^ a b "Rip It Energy Fuel Details". bevNET.com Brand Database. from the original on 2020-12-21. Retrieved 2020-12-21. Rip it Energy Fuel brand established in 2004 […] the core brand's message "energy fuel at a price you can swallow"
  3. ^ a b "Rip It Energy Fuel". Shasta Foodservice. Retrieved 2020-12-21. Rip It Energy Fuel has been thriving since 2004{{cite web}}: CS1 maint: url-status (link)
  4. ^ "National Beverage Corp". encyclopedia.com. Retrieved 2020-12-21. National Beverage entered this growing segment [energy drinks] with its Rip It line of energy beverages{{cite web}}: CS1 maint: url-status (link)
  5. ^ a b c Fulton, Wil (2016-08-12). "How an Energy Drink You've Never Heard Of Took Over the US Military". Thrillist. Retrieved 2018-05-07. over three-quarters of military personnel are drinking this stuff on the regular […] it's mostly known as a bare-budget option, often costing $1 per can{{cite web}}: CS1 maint: url-status (link)
  6. ^ a b Rossen, Jake (2016-04-21). . vanwinkles.com. Archived from the original on 2016-04-25. Retrieved 2017-01-31. Rip It can be found almost anywhere a soldier goes in the Middle East. It's as common as an MRE.
  7. ^ . nationalbeverage.com. Archived from the original on 2017-01-07. Retrieved 2017-04-13. […] in fifteen regular and seven sugar-free flavors […] With 17 awesome flavors to choose from
  8. ^ "Rip It Review | How It works, Pros/Cons, In-Depth Reviews". Dietspotlight.com. Retrieved 2012-02-16.{{cite web}}: CS1 maint: url-status (link)
  9. ^ "Caffeine in Rip It Energy Drink". caffeineinformer.com. Retrieved 2017-03-31.{{cite web}}: CS1 maint: url-status (link)
  10. ^ "Caffeine in Rip It Energy Shot". caffeineinformer.com. Retrieved 2020-12-21.{{cite web}}: CS1 maint: url-status (link)
  11. ^ "100talkpod tweet". Twitter. 2020-06-26. Retrieved 2020-12-21.{{cite web}}: CS1 maint: url-status (link)
  12. ^ . The Official Site of the U.S. Ski Team. 2010-04-10. Archived from the original on 2010-04-10. Retrieved 2020-12-21.
  13. ^ . catchfence.com. 2010-04-20. Archived from the original on 2011-07-23. Retrieved 2011-07-23.
  14. ^ Memmott, Mark (2009-06-26). "In Afghanistan: Coffee; Rip Its; And Tobacco". NPR. Retrieved 2012-02-16.{{cite web}}: CS1 maint: url-status (link)
  15. ^ Tyson, Ann Scott (2009-05-22). "Generals Find Suicide a Frustrating Enemy". Washingtonpost.com. Retrieved 2012-02-16.
  16. ^ "Military Support". Rip It Energy Fuel official website. Retrieved 2020-12-21. For over a decade, we've supported the United States Military, serving RIP IT at home and downrange since 2004.{{cite web}}: CS1 maint: url-status (link)

External links

  • Official website


 

This non-alcoholic drink–related article is a stub. You can help Wikipedia by expanding it.

January 31, 2023
this, article, about, energy, drink, fictional, character, song, linux, command, line, ripper, ripit, american, brand, energy, drink, that, produced, distributed, national, beverage, corp, maker, shasta, faygo, croix, introduced, 2004, national, beverage, corp. This article is about the energy drink For the fictional character see Rip It G I Joe For the song see Rip It For the Linux command line CD ripper see ripit Rip It is an American brand of energy drink that is produced and distributed by National Beverage Corp 1 maker of Shasta Faygo and La Croix It was introduced in 2004 2 3 and is National Beverage Corp s first energy drink 4 Rip ItTypeEnergy drinkManufacturerNational Beverage Corp Country of originUnited StatesIntroduced2004Variants3 Way A tomic Pom Citrus X Citrus X 0 calorie Code Blue CYP X F Bomb F Bomb 0 calorie G Force G Force 0 calorie Le MOAN R Lime Wrecker Power Power 0 calorie Red Zone Sting Er Mo TributeWebsitewww wbr ripitenergy wbr comMarketed as energy fuel at a price you can swallow 2 Rip It drinks have been referred to as a bare budget option often costing 1 per can in the United States 5 They have been supplied to US military personnel serving in Afghanistan and Iraq and have gained popularity there 5 6 Contents 1 Flavors and ingredients 2 Sponsoring 2 1 Support of U S military 3 References 4 External linksFlavors and ingredients EditThe drinks come in a variety of flavors 13 different ones as of 2020 3 There are sugar free versions of some flavors as well as 2 fl oz shots Some flavors are available in both 16 and 8 fl oz cans 7 The drink contains 160 daily value of vitamin C 240 daily value of vitamin B6 and 830 daily value of vitamin B12 per 16 fl oz serving according to product packaging purchase date 2020 11 24 It also contains taurine caffeine inositol and guarana seed extract Sugar free versions contain sucralose and acesulfame potassium 8 Rip It drinks average about 160 mg of caffeine per 16 fl oz can with the Le MOAN R flavor containing 204 mg of caffeine 9 The 2 fl oz shot versions contain about 100 mg of caffeine with some flavors containing as much as 135 mg 10 Sponsoring EditIn 2020 the brand sponsored the 100Talk Podcast aimed fans of 100 Thieves esports 11 They previously sponsored Olympic champion alpine skier Julia Mancuso in 2010 12 and the No 16 car in the Automobile Racing Club of America driven by Joey Coulter in 2012 13 Support of U S military Edit The drink is popular and was widely consumed by U S forces in Afghanistan and Iraq 14 15 6 In a 2016 interview an Army staff sergeant noted that over three quarters of military personnel are drinking this stuff on the regular 5 The brand highlights its support for the United States Military in its marketing 16 References Edit Corporate Rip It Energy Fuel official website Retrieved 2020 12 21 Rip It Energy Fuel is part of the National Beverage family of brands a href Template Cite web html title Template Cite web cite web a CS1 maint url status link a b Rip It Energy Fuel Details bevNET com Brand Database Archived from the original on 2020 12 21 Retrieved 2020 12 21 Rip it Energy Fuel brand established in 2004 the core brand s message energy fuel at a price you can swallow a b Rip It Energy Fuel Shasta Foodservice Retrieved 2020 12 21 Rip It Energy Fuel has been thriving since 2004 a href Template Cite web html title Template Cite web cite web a CS1 maint url status link National Beverage Corp encyclopedia com Retrieved 2020 12 21 National Beverage entered this growing segment energy drinks with its Rip It line of energy beverages a href Template Cite web html title Template Cite web cite web a CS1 maint url status link a b c Fulton Wil 2016 08 12 How an Energy Drink You ve Never Heard Of Took Over the US Military Thrillist Retrieved 2018 05 07 over three quarters of military personnel are drinking this stuff on the regular it s mostly known as a bare budget option often costing 1 per can a href Template Cite web html title Template Cite web cite web a CS1 maint url status link a b Rossen Jake 2016 04 21 How Rip It Became the Unofficial Drink of the U S Military vanwinkles com Archived from the original on 2016 04 25 Retrieved 2017 01 31 Rip It can be found almost anywhere a soldier goes in the Middle East It s as common as an MRE Our Brands nationalbeverage com Archived from the original on 2017 01 07 Retrieved 2017 04 13 in fifteen regular and seven sugar free flavors With 17 awesome flavors to choose from Rip It Review How It works Pros Cons In Depth Reviews Dietspotlight com Retrieved 2012 02 16 a href Template Cite web html title Template Cite web cite web a CS1 maint url status link Caffeine in Rip It Energy Drink caffeineinformer com Retrieved 2017 03 31 a href Template Cite web html title Template Cite web cite web a CS1 maint url status link Caffeine in Rip It Energy Shot caffeineinformer com Retrieved 2020 12 21 a href Template Cite web html title Template Cite web cite web a CS1 maint url status link 100talkpod tweet Twitter 2020 06 26 Retrieved 2020 12 21 a href Template Cite web html title Template Cite web cite web a CS1 maint url status link Julia Mancuso The Official Site of the U S Ski Team 2010 04 10 Archived from the original on 2010 04 10 Retrieved 2020 12 21 Joey Coulter Ready to Rip It Up at Talladega catchfence com 2010 04 20 Archived from the original on 2011 07 23 Retrieved 2011 07 23 Memmott Mark 2009 06 26 In Afghanistan Coffee Rip Its And Tobacco NPR Retrieved 2012 02 16 a href Template Cite web html title Template Cite web cite web a CS1 maint url status link Tyson Ann Scott 2009 05 22 Generals Find Suicide a Frustrating Enemy Washingtonpost com Retrieved 2012 02 16 Military Support Rip It Energy Fuel official website Retrieved 2020 12 21 For over a decade we ve supported the United States Military serving RIP IT at home and downrange since 2004 a href Template Cite web html title Template Cite web cite web a CS1 maint url status link External links EditOfficial website This non alcoholic drink related article is a stub You can help Wikipedia by expanding it vte Retrieved from https en wikipedia org w index php title Rip It amp oldid 1082265508, wikipedia, wiki, book, books, library,

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