In 2011, CBS outbid Fox for the rights to the package of National Lacrosse League games it for the entire 2011 season including playoffs. CBS entered the bidding to regain the National Lacrosse League rights beginning in the 2011, only to again be outbid by Fox, which agreed to pay an undisclosed amount for the three-year broadcast contract.[3]
In 2012, the NLL shifted the package to a new model to increase its prominence. The entire package would be produced by a separate rightsholder, who would hold rights to simulcast a portion of the package on their respective network. CBS was the first rightsholder under this model, airing season games on broadcast television, and producing the remainder of the package to air exclusively on NLL TV to satisfy its carriage agreements.
In 2017, CBS Sports president Sean McManus said regarding the prospects of the NLL returning to CBS in the foreseeable future. "It's a great addition to our entire CBS Sports line up which includes golf and college basketball."[4] NLL Commissioner Nick Sakiewicz reiterated the CBS executive's words by adding “We are thrilled to continue to build upon our historic broadcasting partnerships with the addition of CBS Sports.[5] The future of sports is an ever-changing viewing experience, and bringing in a world class organization and platform like CBS Sports Digital is truly exciting for our fans."[6]
2017-2018 revivaledit
Additionally, for the 2017 and 2018 seasons, CBS Sports promoted NLL games across its digital platforms, which exposed a larger audience to the League. CBS already has a long-running deal with the Patriot Lacrosse League but never an expansion into professional lacrosse until this deal.[7]
Referencesedit
^"NLL Partners with CBS Sports Digital to Stream NLL Regular Season and Playoff Games". 5 December 2017.
^"NLL on CBS Sports Network Schedule Announced". 5 January 2012.
^"NLL Announces Streaming Partnership with CBS Sports Digital".
^"National Lacrosse League Partners with CBS Sports Digital to Stream Regular Season, Playoff Games".
^"NLL Announces Partnership with CBS Sports Digital".
^"NLL Announces Streaming Partnership with CBS Sports Digital".
^"The NLL Partners with CBS Sports Digital to Stream Live & On-Demand Regular Season & Playoff Games on SportsLive". 5 December 2017.
branding, used, broadcasts, national, lacrosse, league, games, produced, sports, sports, division, television, network, united, states, four, separate, seasons, from, 2011, 2012, 2017, 2018, genrenll, lacrosse, telecastspresented, bybrian, shannahanmia, gordon. The NLL on CBS is the branding used for broadcasts of National Lacrosse League NLL games produced by CBS Sports the sports division of the CBS television network in the United States for four separate seasons from 2011 to 2012 and 2017 to 2018 1 2 NLL on CBSGenreNLL lacrosse telecastsPresented byBrian ShannahanMia GordonAshley DockingTyson GeickTanner FetchPat GregoireJohn FraserCasey GuerinCraig RybczynskiJake ElliotCountry of originUnited States CanadaOriginal languageEnglishNo of seasons2 2017 2018 version 2 2011 2012 version ProductionProduction locationsVarious NLL venuesCinematographyGeorge Graffeo Harold Hoffman Bob Jamieson Sig MeyersCamera setupMulti cameraRunning time180 minutes or until game endedProduction companyCBS SportsOriginal releaseNetworkCBSReleaseSeptember 10 2011 2011 09 10 May 24 2018 2018 05 24 RelatedCBS Sports Spectacular Contents 1 History 1 1 2011 launch 1 2 2017 2018 revival 2 References 3 External linksHistory edit2011 launch edit In 2011 CBS outbid Fox for the rights to the package of National Lacrosse League games it for the entire 2011 season including playoffs CBS entered the bidding to regain the National Lacrosse League rights beginning in the 2011 only to again be outbid by Fox which agreed to pay an undisclosed amount for the three year broadcast contract 3 In 2012 the NLL shifted the package to a new model to increase its prominence The entire package would be produced by a separate rightsholder who would hold rights to simulcast a portion of the package on their respective network CBS was the first rightsholder under this model airing season games on broadcast television and producing the remainder of the package to air exclusively on NLL TV to satisfy its carriage agreements In 2017 CBS Sports president Sean McManus said regarding the prospects of the NLL returning to CBS in the foreseeable future It s a great addition to our entire CBS Sports line up which includes golf and college basketball 4 NLL Commissioner Nick Sakiewicz reiterated the CBS executive s words by adding We are thrilled to continue to build upon our historic broadcasting partnerships with the addition of CBS Sports 5 The future of sports is an ever changing viewing experience and bringing in a world class organization and platform like CBS Sports Digital is truly exciting for our fans 6 2017 2018 revival edit Additionally for the 2017 and 2018 seasons CBS Sports promoted NLL games across its digital platforms which exposed a larger audience to the League CBS already has a long running deal with the Patriot Lacrosse League but never an expansion into professional lacrosse until this deal 7 References edit NLL Partners with CBS Sports Digital to Stream NLL Regular Season and Playoff Games 5 December 2017 NLL on CBS Sports Network Schedule Announced 5 January 2012 NLL Announces Streaming Partnership with CBS Sports Digital National Lacrosse League Partners with CBS Sports Digital to Stream Regular Season Playoff Games NLL Announces Partnership with CBS Sports Digital NLL Announces Streaming Partnership with CBS Sports Digital The NLL Partners with CBS Sports Digital to Stream Live amp On Demand Regular Season amp Playoff Games on SportsLive 5 December 2017 External links editOfficial website NLL on CBS at IMDb nbsp Preceded byNone NLL network broadcast partnerin the United States2017 2018 Succeeded byBR Live Retrieved from https en wikipedia org w index php title NLL on CBS amp oldid 1149172616, wikipedia, wiki, book, books, library,
