Mother's Pride is a brand name for a variety of breads produced by British Bakeries, a division of Premier Foods. The company also bakes Nimble (reduced calorie) and Hovis branded loaves as well as supermarket 'own brand' ranges.
British Bakeries was set up by Rank, Hovis, McDougall in 1955 to counter the then dominance of Allied Bakeries (Sunblest) and ensure an outlet for their flour products. Mother's Pride, which had been sold in the north of England since at least 1936 (an advert appears for Mother's Pride bread produced by W J Brookes & Sons, Bakers, Old Trafford, Manchester 16 in the 1935 "A Hundred Years of Road Passenger Transport in Manchester", published by Manchester Corporation Transport in that year[1]), was marketed as a national brand by the new division in 1956. During the 1970s and 80s, it was a best-selling brand of white bread in the UK.[2]
The 1960s advertising jingle was: "Mother's Pride's a family, A family of bread". One well-known advertisement featured singer Dusty Springfield singing a jingle called "Knocker-Upper" (which, in the UK, can refer to someone who wakes up other people).[3]
^Advert for W J Brookes, Bakers in:A Hundred Years of Road Passenger Transport in Manchester: Manchester Corporation Transport: Henry Blacklock: Manchester:1935
^"Mothers Pride bread comment causes social media stir". BBC News. 26 January 2017. Retrieved 5 May 2018.
^This is featured in the 1994 documentary "Dusty: Full Circle".
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mother, pride, another, song, this, article, needs, additional, citations, verification, please, help, improve, this, article, adding, citations, reliable, sources, unsourced, material, challenged, removed, find, sources, news, newspapers, books, scholar, jsto. For another use see Mother s Pride song This article needs additional citations for verification Please help improve this article by adding citations to reliable sources Unsourced material may be challenged and removed Find sources Mother s Pride news newspapers books scholar JSTOR December 2009 Learn how and when to remove this message Mother s Pride is a brand name for a variety of breads produced by British Bakeries a division of Premier Foods The company also bakes Nimble reduced calorie and Hovis branded loaves as well as supermarket own brand ranges British Bakeries was set up by Rank Hovis McDougall in 1955 to counter the then dominance of Allied Bakeries Sunblest and ensure an outlet for their flour products Mother s Pride which had been sold in the north of England since at least 1936 an advert appears for Mother s Pride bread produced by W J Brookes amp Sons Bakers Old Trafford Manchester 16 in the 1935 A Hundred Years of Road Passenger Transport in Manchester published by Manchester Corporation Transport in that year 1 was marketed as a national brand by the new division in 1956 During the 1970s and 80s it was a best selling brand of white bread in the UK 2 The 1960s advertising jingle was Mother s Pride s a family A family of bread One well known advertisement featured singer Dusty Springfield singing a jingle called Knocker Upper which in the UK can refer to someone who wakes up other people 3 See also editList of brand name breadsReferences edit Advert for W J Brookes Bakers in A Hundred Years of Road Passenger Transport in Manchester Manchester Corporation Transport Henry Blacklock Manchester 1935 Mothers Pride bread comment causes social media stir BBC News 26 January 2017 Retrieved 5 May 2018 This is featured in the 1994 documentary Dusty Full Circle nbsp This brand name food or drink product related article is a stub You can help Wikipedia by expanding it vte Retrieved from https en wikipedia org w index php title Mother 27s Pride amp oldid 1051757559, wikipedia, wiki, book, books, library,
