McCoy's is a brand of crinkle-cutcrisps made in the United Kingdom by KP Snacks. It was first produced in 1985[1] and is marketed under the slogan "The Real McCoy's – Accept No Imitations" ("Don't Deny The Beast" in current advertising), exploiting the Scottish idiom "the real McCoy". McCoy's is the third biggest brand in the bagged crisps market, with 5 million packets consumed each week and nearly a third of all UK households consuming the product. It was once promoted by United Biscuits "as the only overtly male-targeted crisp brand".[2]
The core product comes in a variety of flavours, which include Flame Grilled Steak, Salt & Malt Vinegar, and Cheddar & Onion. The specials range includes Jalapeño Chilli with Cheese, Cheddar with Mango Chutney, Oriental Ribs, Thai Sweet Chicken and Peppered Rib Eye Steak. McCoy’s Jackets, launched in early 2007, are ridge cut potato chips with their skins left on. They come in Chilli Beef, Sour Cream & Chive, and Melted Cheese & Bacon flavours. McCoy's Specials Tortillas are a range of ridged tortilla chips launched in 2006. In early 2012, the Oriental Ribs flavour was renamed BBQ Ribs.[2] In 2019, the Tortillas were relaunched as MUCHOS, and come in Nacho Cheese, Smoked Chilli Chicken and Sour Cream & Onion flavours.
In September 2013, McCoy's unveiled a packaging concept in which the crisp bag is opened along the longer side to allow bigger hands to fit in. The concept was developed by BTL Brands.[3]
On 7 April 2022 it was noted that McCoy's would regularly introduce trends of flavours which would be on the shelf for a limited time.[4]
^Woolfson, Daniel (7 April 2022). "McCoy's Fire Pit crisps range vanishes from shelves after one year". thegrocer.co.uk. Retrieved 20 May 2022.
External linksedit
Official website
April 13, 2024
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This article has multiple issues Please help improve it or discuss these issues on the talk page Learn how and when to remove these template messages This article relies excessively on references to primary sources Please improve this article by adding secondary or tertiary sources Find sources McCoy s crisp news newspapers books scholar JSTOR January 2012 Learn how and when to remove this template message This article needs additional citations for verification Please help improve this article by adding citations to reliable sources Unsourced material may be challenged and removed Find sources McCoy s crisp news newspapers books scholar JSTOR January 2012 Learn how and when to remove this template message Learn how and when to remove this template message McCoy s is a brand of crinkle cut crisps made in the United Kingdom by KP Snacks It was first produced in 1985 1 and is marketed under the slogan The Real McCoy s Accept No Imitations Don t Deny The Beast in current advertising exploiting the Scottish idiom the real McCoy McCoy s is the third biggest brand in the bagged crisps market with 5 million packets consumed each week and nearly a third of all UK households consuming the product It was once promoted by United Biscuits as the only overtly male targeted crisp brand 2 McCoy sMcCoy s Salt amp Malt Vinegar crispsCountryUnited KingdomIntroduced1985Websitehttps www mccoys co uk The core product comes in a variety of flavours which include Flame Grilled Steak Salt amp Malt Vinegar and Cheddar amp Onion The specials range includes Jalapeno Chilli with Cheese Cheddar with Mango Chutney Oriental Ribs Thai Sweet Chicken and Peppered Rib Eye Steak McCoy s Jackets launched in early 2007 are ridge cut potato chips with their skins left on They come in Chilli Beef Sour Cream amp Chive and Melted Cheese amp Bacon flavours McCoy s Specials Tortillas are a range of ridged tortilla chips launched in 2006 In early 2012 the Oriental Ribs flavour was renamed BBQ Ribs 2 In 2019 the Tortillas were relaunched as MUCHOS and come in Nacho Cheese Smoked Chilli Chicken and Sour Cream amp Onion flavours In September 2013 McCoy s unveiled a packaging concept in which the crisp bag is opened along the longer side to allow bigger hands to fit in The concept was developed by BTL Brands 3 On 7 April 2022 it was noted that McCoy s would regularly introduce trends of flavours which would be on the shelf for a limited time 4 Contents 1 Flavours 2 Darts sponsorship 3 See also 4 References 5 External linksFlavours editThis section does not cite any sources Please help improve this section by adding citations to reliable sources Unsourced material may be challenged and removed June 2022 Learn how and when to remove this template message Ridge Cut Classic Flavours Cheddar amp Onion Green 47 5G 70G Salt amp Malt Vinegar Blue 47 5G 70G Salted Red 47 5GRidge Cut Meaty Flavours Bacon Sizzler Purple 47 5G Chargrilled Chicken Dark Orange 47 5G Flame Grilled Steak Brown 47 5G 70GRidge Cut Spicy Flavours Mexican Chilli Bright Orange 47 5G Paprika Yellow 47 5G Sizzling King Prawn Pink 47 5G Thai Sweet Chicken Green Blue 47 5GChip Shop Flavours Curry Sauce Yellow Salt amp Vinegar Blue Salted Red Thick Cut Flavours Salted Salt amp Cider Vinegar Cheddar amp Red Onion Beef amp Onion Crispy Bacon BBQ ChickenFormer Flavours Barbecue Chicken Yellow Brown Ham amp Mustard Dark Pink BBQ Ribs previously Oriental Ribs Purple Lamb Vindaloo Green Chicken Jalfrezi Yellow Sour Cream amp Jalapeno Jackets range Green Melted Cheese amp Bacon Flavour Jackets range Gold Chilli Con Carne Flavour Jackets range Burgundy Cheddar And Onion with a Jalapeno twist Salt amp Malt Vinegar with a chilli twist Roast Onion 1990s Ridge Cut MultiPacks packs of 27g 30g packs pre 2016 The Classics 6 pack Salt amp Malt Vinegar x2 Salted x2 Cheddar amp Onion x2 Mighty Meaty 6 pack Sizzling King Prawn x2 Flame Grilled Steak x2 Thai Sweet Chicken x2 Nicely Spicy 6 pack Mexican Chilli x2 Thai Sweet Chicken x2 Sizzling King Prawn x2 Salted 6 pack Salt amp Malt Vinegar 6 Pack Cheddar amp Onion 6 Pack Flame Grilled Steak 6 Pack Sizzling Prawns 6 Pack The Classics 18 pack Salt amp Malt Vinegar x6 Salted x6 Cheddar amp Onion x6 The Classics 5 pack Salt amp Malt Vinegar x2 Salted x1 Cheddar amp Onion x2 Jackets jacket potato flavours 6 packThick Cut MultiPacks packs of 30g Thick Cut Classics 5 pack Salt amp Cider Vinegar x2 Salted x1 Cheddar amp Red Onion x2 Thick Cut Meaty 5 pack Beef amp Onion x2 Crispy Bacon x1 BBQ Chicken x2 Cheddar amp Red Onion 5 packTortillas Hot Chilli 50g Red Nacho Cheese 50g Yellow Cool Ranch 220g Blue Hot Chilli 220g Nacho Cheese 220g BBQ Chicken 220gDarts sponsorship editMcCoy s was the sponsor of the Premier League Darts for two years in 2012 and 2013 See also editRuffles similar product Seabrook similar product Walkers Tudor Crisps List of brand name snack foodsReferences edit The McCoy s Story a b McCoy s brand on United Biscuits web site Archived July 26 2011 at the Wayback Machine Wider Potato Chip Packaging Ensures Grease Free Snacking PSFK 2013 Woolfson Daniel 7 April 2022 McCoy s Fire Pit crisps range vanishes from shelves after one year thegrocer co uk Retrieved 20 May 2022 External links editOfficial website Retrieved from https en wikipedia org w index php title McCoy 27s crisp amp oldid 1213102310, wikipedia, wiki, book, books, library,
