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Julius Meinl

Julius Meinl International (German: Julius Meinl AG, Meinl-Gruppe), also known simply as Julius Meinl, is a manufacturer and retailer of coffee, gourmet foods and other grocery products. The company is based in Vienna, Austria. It is named after its founders Julius Meinl I and Julius Meinl II.

Julius Meinl
TypePrivate
IndustryCoffee roasting
Founded1862
FounderJulius Meinl I
Headquarters,
ProductsCoffee
Revenue 180 million (2018)
Number of employees
845
WebsiteOfficial website

History

Julius Meinl I was the founder of a new category, selling ready roasted coffee for the first time in 1862.

Julius Meinl III ceded control of the company to his son in 1987. The retail division of the group, except the high-profile flagship store in downtown Vienna, was sold to Rewe by Julius Meinl V in 1998–1999.

Later the company's name was changed to Ragusa Beteiligungen[citation needed],[1] and the company was delisted from the Vienna Stock Exchange in February 2007.

Today Julius Meinl is a leading coffee company in Austria, Central and Eastern Europe and selling coffees and teas in more than 70 countries. The leitmotif of the company is “How may I serve you?” to this day and 5th generation family members are still actively working in the business.

Its “Pay with a Poem” campaign has been running since 2014, inspiring people worldwide to pay for their coffee or tea worldwide with a poem.

Julius Meinl operates two coffee shops in the U.S., both on the North Side of Chicago, Illinois, and one in Australia.

Christina Meinl was appointed President of the Global Specialty Coffee Association in February 2020. Meinl aims to boost the sustainable specialty coffee agenda, expand the SCA's global network supporting local communities, and increase diversity within the organisation.

 
The Julius Meinl logo after the redesign
 
Meinl am Graben Vienna Sept 2006

The first logo of the company was designed in 1924 by Joseph Binder, a Viennese graphic designer. The logo depicted a dark-skinned boy with a red fez on his head, as a hint to the origin of the coffee. The design has changed significantly over the years, but the silhouette of a boy has remained its core part.

In 2004, Italian designer Matteo Thun has performed a redesign of the logo, making him look upright and using a single colour for the whole logo, effectively eliminating the boy's dark skin colour.[2]

In 2007, an initiative called Mein Julius (English: "My Julius") started using the original version of the logo to protest against racist stereotypes and misinterpretations of Africa and the colonial period. This initiative has not indicated that they used the pre-redesign version of the logo, which led to criticism of the initiative itself.[3][4]

External links

References

  1. ^ "profil-meinl-international-ag-soll-liquidiert-werden".{{cite web}}: CS1 maint: url-status (link)
  2. ^ . Archived from the original on 2015-12-08. The Italian star designer Matteo Thun carries out a relaunch of the logo and develops a new, trendy cup design.
  3. ^ "mein julius".
  4. ^ Erich Kocina (2007-12-17). "Meinl-Mohr – Symbol des Rassismus?". Die Presse.

julius, meinl, other, uses, disambiguation, international, german, meinl, gruppe, also, known, simply, manufacturer, retailer, coffee, gourmet, foods, other, grocery, products, company, based, vienna, austria, named, after, founders, typeprivateindustrycoffee,. For other uses see Julius Meinl disambiguation Julius Meinl International German Julius Meinl AG Meinl Gruppe also known simply as Julius Meinl is a manufacturer and retailer of coffee gourmet foods and other grocery products The company is based in Vienna Austria It is named after its founders Julius Meinl I and Julius Meinl II Julius MeinlTypePrivateIndustryCoffee roastingFounded1862FounderJulius Meinl IHeadquartersVienna AustriaProductsCoffeeRevenue 180 million 2018 Number of employees845WebsiteOfficial websiteThis article may be expanded with text translated from the corresponding article in German August 2014 Click show for important translation instructions View a machine translated version of the German article Machine translation like DeepL or Google Translate is a useful starting point for translations but translators must revise errors as necessary and confirm that the translation is accurate rather than simply copy pasting machine translated text into the English Wikipedia Consider adding a topic to this template there are already 9 737 articles in the main category and specifying topic will aid in categorization Do not translate text that appears unreliable or low quality If possible verify the text with references provided in the foreign language article You must provide copyright attribution in the edit summary accompanying your translation by providing an interlanguage link to the source of your translation A model attribution edit summary is Content in this edit is translated from the existing German Wikipedia article at de Julius Meinl see its history for attribution You should also add the template Translated de Julius Meinl to the talk page For more guidance see Wikipedia Translation Contents 1 History 2 Logo 3 External links 4 ReferencesHistory EditJulius Meinl I was the founder of a new category selling ready roasted coffee for the first time in 1862 Julius Meinl III ceded control of the company to his son in 1987 The retail division of the group except the high profile flagship store in downtown Vienna was sold to Rewe by Julius Meinl V in 1998 1999 Later the company s name was changed to Ragusa Beteiligungen citation needed 1 and the company was delisted from the Vienna Stock Exchange in February 2007 Today Julius Meinl is a leading coffee company in Austria Central and Eastern Europe and selling coffees and teas in more than 70 countries The leitmotif of the company is How may I serve you to this day and 5th generation family members are still actively working in the business Its Pay with a Poem campaign has been running since 2014 inspiring people worldwide to pay for their coffee or tea worldwide with a poem Julius Meinl operates two coffee shops in the U S both on the North Side of Chicago Illinois and one in Australia Christina Meinl was appointed President of the Global Specialty Coffee Association in February 2020 Meinl aims to boost the sustainable specialty coffee agenda expand the SCA s global network supporting local communities and increase diversity within the organisation Logo Edit The Julius Meinl logo after the redesign Meinl am Graben Vienna Sept 2006 The first logo of the company was designed in 1924 by Joseph Binder a Viennese graphic designer The logo depicted a dark skinned boy with a red fez on his head as a hint to the origin of the coffee The design has changed significantly over the years but the silhouette of a boy has remained its core part In 2004 Italian designer Matteo Thun has performed a redesign of the logo making him look upright and using a single colour for the whole logo effectively eliminating the boy s dark skin colour 2 In 2007 an initiative called Mein Julius English My Julius started using the original version of the logo to protest against racist stereotypes and misinterpretations of Africa and the colonial period This initiative has not indicated that they used the pre redesign version of the logo which led to criticism of the initiative itself 3 4 External links EditOfficial website USA website Documents and clippings about Bruder Kunz AG in the 20th Century Press Archives of the ZBW Wikimedia Commons has media related to Julius Meinl References Edit profil meinl international ag soll liquidiert werden a href Template Cite web html title Template Cite web cite web a CS1 maint url status link History of Julius Meinl Archived from the original on 2015 12 08 The Italian star designer Matteo Thun carries out a relaunch of the logo and develops a new trendy cup design mein julius Erich Kocina 2007 12 17 Meinl Mohr Symbol des Rassismus Die Presse This article on an Austrian company is a stub You can help Wikipedia by expanding it vte Retrieved from https en wikipedia org w index php title Julius Meinl amp oldid 1120096794, wikipedia, wiki, book, books, library,

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