Castel Group (French Groupe Castel) is a French beverage company. It was established in 1949 by Pierre Castel, who continues to run the company as a family-owned concern.[1][2][3]
Castel is the largest French wine producer and owns the biggest French and foreign wine brands distributed in France. Castel Group is also the French leader for table wines and the number four for beers and soft drinks in Africa (after SABMiller, Heineken N.V., and Guinness), and—after Constellation Brands and Gallo—number four for wine worldwide.[4] Castel claims to have a 25 percent share of profits from the African beer market.[2]
Starting with a wine merchant business in Bordeaux, the company steadily expanded in size and scope. Castel grew into other parts of the wine business, first bottling, then acquisition of viniculture lands and brands—Chateau de Goelane, a Bordeaux Superieur, was acquired in 1957—later distribution by buying the wine specialty stores of Nicolas (1998) and marketing.[5]
In 2022, French anti-terrorism prosecutors opened an investigation into allegations of potential complicity in war crimes made against Groupe Castel in the Central African Republic (CAR), citing deals to provide armed militia UPC with cash and vehicle support in order to secure regional market position.[6]
Wineedit
Groupe Castel produces many table wines (vins de table). It expanded its wine offering by buying its main competitor, Société des Vins de France, from Pernod Ricard in 1992. The company has a number of well branded wines such as Baron de Lestac, Roche Mazet, Vieux Papes and La Villageoise. It also bought the Malesan and Sidi Brahim wines. In 2008 the company expanded from the south of France to the Loire valley and the Bourgogne. Higher tier wines are sold by the Chateaux and Estate section of Castel (listed below).
Since 2008 Groupe Castel has made more efforts to decrease its dependence on the French market and become more visible in English speaking countries, Eastern Europe, and the Eastern Asia, primarily China.
As of 2015, Castel owns 1,400 ha of vineyards in France and 1,600 ha in Morocco, Tunisia, and Ethiopia in Africa.[5] It produced 640 million bottles, 59% for the French market.[5]
Beeredit
A promotional sconce for Castel Beer, the company's core beer product
In 1990, it purchased a major competitor in African beer, Brasseries et Glacières Internationales (BGI).[7] In 1994 Castel added La Société de Limonaderies et Brasseries d'Afrique (SOLIBRA) that is focused on soft drinks. In 2003 the company bought Brasseries du Maroc, 2011 Brasseries Star Madagascar, and 2014 Nouvelle Brasserie de Madagascar.
Major beer brands are Flag and Castel.[7] The company produces 28 million hectolitres of beer and soft drinks in Africa each year.[7]
In 2001, SABMiller acquired 20 percent of Castel's African Beverages operations and Castel acquired 38 percent of SABMiller Africa and SABMiller Botswana.[2] An update of the partnership in 2012 saw the two combine their Nigerian businesses under SABMiller's control with their Angolan businesses set to be handled by Castel.[2]
Otheredit
Castel produces olive oil from Morocco and maintains sugar plantations in Africa.
^Sarah Morland and Tassilo Hummel (2 July 2022), French prosecutors open war crime probe linked to Groupe Castel unit in Central African Republic Reuters.
^ abcBaudouin, Jérôme (10 June 2013). "Pierre Castel, l'empereur du vin". Le Monde.fr. Retrieved 2023-06-06 – via Le Monde.
January 01, 1970
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It has been suggested that Baron de Lestac be merged into this article Discuss Proposed since January 2024 Castel Group French Groupe Castel is a French beverage company It was established in 1949 by Pierre Castel who continues to run the company as a family owned concern 1 2 3 Castel GroupIndustryWine beer soft drinksFounded1949HeadquartersBordeaux FranceNumber of locationsmultinationalKey peoplePierre Castel Alain Castel Romy CastelNumber of employees28 000Websitehttps www vins castel wine Castel is the largest French wine producer and owns the biggest French and foreign wine brands distributed in France Castel Group is also the French leader for table wines and the number four for beers and soft drinks in Africa after SABMiller Heineken N V and Guinness and after Constellation Brands and Gallo number four for wine worldwide 4 Castel claims to have a 25 percent share of profits from the African beer market 2 Contents 1 History 2 Wine 3 Beer 4 Other 5 List of Castel Chateaux and Estates 6 ReferencesHistory editStarting with a wine merchant business in Bordeaux the company steadily expanded in size and scope Castel grew into other parts of the wine business first bottling then acquisition of viniculture lands and brands Chateau de Goelane a Bordeaux Superieur was acquired in 1957 later distribution by buying the wine specialty stores of Nicolas 1998 and marketing 5 In 2022 French anti terrorism prosecutors opened an investigation into allegations of potential complicity in war crimes made against Groupe Castel in the Central African Republic CAR citing deals to provide armed militia UPC with cash and vehicle support in order to secure regional market position 6 Wine editGroupe Castel produces many table wines vins de table It expanded its wine offering by buying its main competitor Societe des Vins de France from Pernod Ricard in 1992 The company has a number of well branded wines such as Baron de Lestac Roche Mazet Vieux Papes and La Villageoise It also bought the Malesan and Sidi Brahim wines In 2008 the company expanded from the south of France to the Loire valley and the Bourgogne Higher tier wines are sold by the Chateaux and Estate section of Castel listed below Since 2008 Groupe Castel has made more efforts to decrease its dependence on the French market and become more visible in English speaking countries Eastern Europe and the Eastern Asia primarily China As of 2015 Castel owns 1 400 ha of vineyards in France and 1 600 ha in Morocco Tunisia and Ethiopia in Africa 5 It produced 640 million bottles 59 for the French market 5 Beer edit nbsp A promotional sconce for Castel Beer the company s core beer product In 1990 it purchased a major competitor in African beer Brasseries et Glacieres Internationales BGI 7 In 1994 Castel added La Societe de Limonaderies et Brasseries d Afrique SOLIBRA that is focused on soft drinks In 2003 the company bought Brasseries du Maroc 2011 Brasseries Star Madagascar and 2014 Nouvelle Brasserie de Madagascar Major beer brands are Flag and Castel 7 The company produces 28 million hectolitres of beer and soft drinks in Africa each year 7 In 2001 SABMiller acquired 20 percent of Castel s African Beverages operations and Castel acquired 38 percent of SABMiller Africa and SABMiller Botswana 2 An update of the partnership in 2012 saw the two combine their Nigerian businesses under SABMiller s control with their Angolan businesses set to be handled by Castel 2 Other editCastel produces olive oil from Morocco and maintains sugar plantations in Africa List of Castel Chateaux and Estates editChateau d Arcins Chateau Barreyres Chateau Beychevelle GCC Chateau de La Botiniere Chateau du Bousquet Chateau Campet Chateau Cavalier Domaine de la Clapiere Chateau Ferrande Chateau de Goelane Chateau de Haut Coulon Chateau Hourtou Chateau de l Hyverniere Chateau Latour Camblanes Chateau du Lort Chateau Malbec Chateau Mirefleurs Chateau Montlabert Chateau Tour Prignac 5 References edit CASTEL Group The Group Wine Beer and soft drinks Archived from the original on 9 October 2016 Retrieved 6 October 2016 a b c d Analysis Castel could fetch US 27bn if sold to SABMiller 27 June 2013 Retrieved 6 October 2016 Pierre Castel Forbes Retrieved 28 March 2015 CASTEL Group Figures Archived from the original on 5 October 2016 Retrieved 6 October 2016 a b c d Castel Group website Sarah Morland and Tassilo Hummel 2 July 2022 French prosecutors open war crime probe linked to Groupe Castel unit in Central African Republic Reuters a b c Baudouin Jerome 10 June 2013 Pierre Castel l empereur du vin Le Monde fr Retrieved 2023 06 06 via Le Monde Retrieved from https en wikipedia org w index php title Castel Group amp oldid 1203241994, wikipedia, wiki, book, books, library,
