Karl Fazer Milk Chocolate, commonly known as Fazer Blue (Finnish: Fazerin Sininen, Swedish: Fazers blå), is a Finnish brand of milk chocolate owned by the Fazer corporation.[1][2] The common name derives from the iconic blue color of its wrapper, which is a registered color trademark of the Fazer corporation.[3]
Fazer Blue is often ranked as the best-selling confectionery in Finland. It also regularly polls as the most respected brand among Finns, particularly in polls conducted by the magazine Markkinointi & Mainonta and the polling organization Taloustutkimus OY.[4]
The chocolate is widely considered a part of Finnish cultural heritage and cuisine.[1] It owes its unique taste to the use of fresh milk in production, as opposed to powdered and condensed milk commonly used in chocolate manufacturing. Compared to other chocolates, Fazer Blue also has a relatively high milk concentration.[1]
The chocolate is sold in various forms and amounts, ranging from 200 g (7.1 oz) slabs to boxes of confectionery pieces.
38g Fazer Blue chocolate bar
Historyedit
The chocolate was brought to market in 1922. According to the Fazer corporation, the Swiss recipe was a gift to the Fazer family from an Englishman.[5][6] The recipe has remained unchanged since.
In 2001, the Fazer Blue color, Pantone C 280 , became Finland's first color trademark.[3] At the 2012 Summer Olympics, Karl Fazer Milk Chocolate sponsored the Finnish sailing team.
Referencesedit
^ abc. Nordic Recipe Archive. Archived from the original on 15 November 2016. Retrieved 14 November 2016.
^. Fazer. Oy Karl Fazer Ab. Archived from the original on 14 November 2016. Retrieved 14 November 2016.
^ abNikkanen, Kastehelmi (20 December 2011). . Patentti- ja rekisterihallitus (in Finnish). Archived from the original on 13 March 2016. Retrieved 14 November 2016.
^"Fazerin Sininen jatkaa yhä kärjessä - Tässä ovat Suomen arvostetuimmat brändit". Markkinointi & Mainonta (in Finnish). Talentum Oyj. 20 December 2011. Retrieved 14 November 2016.
fazer, blue, karl, fazer, milk, chocolate, commonly, known, finnish, fazerin, sininen, swedish, fazers, blå, finnish, brand, milk, chocolate, owned, fazer, corporation, common, name, derives, from, iconic, blue, color, wrapper, which, registered, color, tradem. Karl Fazer Milk Chocolate commonly known as Fazer Blue Finnish Fazerin Sininen Swedish Fazers bla is a Finnish brand of milk chocolate owned by the Fazer corporation 1 2 The common name derives from the iconic blue color of its wrapper which is a registered color trademark of the Fazer corporation 3 Karl Fazer Milk ChocolateA 200 gram slab of Fazer BlueAlternative namesFazer BlueTypeChocolatePlace of originFinlandCreated byKarl FazerInvented1922 102 years ago 1922 VariationsForms Chocolate slabs bars and individual piecesFlavors Blueberry yogurt cookie cranberry chili hazelnut hazelnut raisin liquorice popcorn raspberry yogurt raspberry liquorice red berries salted caramel strawberry vanilla toffeeFazer Blue is often ranked as the best selling confectionery in Finland It also regularly polls as the most respected brand among Finns particularly in polls conducted by the magazine Markkinointi amp Mainonta and the polling organization Taloustutkimus OY 4 The chocolate is widely considered a part of Finnish cultural heritage and cuisine 1 It owes its unique taste to the use of fresh milk in production as opposed to powdered and condensed milk commonly used in chocolate manufacturing Compared to other chocolates Fazer Blue also has a relatively high milk concentration 1 The chocolate is sold in various forms and amounts ranging from 200 g 7 1 oz slabs to boxes of confectionery pieces 38g Fazer Blue chocolate barHistory editThe chocolate was brought to market in 1922 According to the Fazer corporation the Swiss recipe was a gift to the Fazer family from an Englishman 5 6 The recipe has remained unchanged since In 2001 the Fazer Blue color Pantone C 280 became Finland s first color trademark 3 At the 2012 Summer Olympics Karl Fazer Milk Chocolate sponsored the Finnish sailing team References edit a b c Fazerin Sininen Nordic Recipe Archive Archived from the original on 15 November 2016 Retrieved 14 November 2016 A recipe for something good Fazer Oy Karl Fazer Ab Archived from the original on 14 November 2016 Retrieved 14 November 2016 a b Nikkanen Kastehelmi 20 December 2011 Tavaramerkkien suojaa Suomessa 120 vuotta 4 6 15 12 2009 Patentti ja rekisterihallitus in Finnish Archived from the original on 13 March 2016 Retrieved 14 November 2016 Fazerin Sininen jatkaa yha karjessa Tassa ovat Suomen arvostetuimmat brandit Markkinointi amp Mainonta in Finnish Talentum Oyj 20 December 2011 Retrieved 14 November 2016 Fazer story Fazer Retrieved 2019 07 16 Fazer 2017 04 03 Fazer Story retrieved 2019 07 16External links editFazer Blue product page Archived 2016 11 14 at the Wayback Machine Retrieved from https en wikipedia org w index php title Fazer Blue amp oldid 1217133838, wikipedia, wiki, book, books, library,
