Pretty Wild is a lingeriebrand from the Netherlands. It was founded in 2011 by Firouzè Akhbari.[3][2] In 2015, the company was acquired by Sparotica SPQR Limited (formerly MRH Sparotica Groupe).[1][4][5]
In 2011, Firouzè Akhbari crafted lingerie pieces for clients, such as Lady Gaga.[6][7] Pretty Wild presented its first broadly distributed lingerie collection which featured lace from France and Italy in 2013.[3]
In December 2015, Pretty Wild filed for bankruptcy.[11][12] Sparotica SPQR acquired Pretty Wild and began a 5-year plan for expansion, which include 40 brick-and-mortar stores and China e-commerce.[4][13]
Marketingedit
Broadcast eventsedit
In March 2015, Pretty Wild's Fashion Week Amsterdam debut was broadcast on Fashion One.[14]
The inaugural Pretty Wild campaign debuted in Fall of 2013, and was shot by photography duo Ronald Stoops & Inge Grognard.[6][17]
Referencesedit
^ abc"MRH SPAROTICA Groupe adquiere la compañía de lencería de lujo Pretty Wild" [MRH SPAROTICA Groupe Acquires Pretty Wild luxury lingerie company] (in Spanish). Spain: Punto & Seguido / Intima Moda Magazine. 10 May 2016. Retrieved 20 December 2017.
^ abc"MRH SpaRotica Groupe - Company Snapshot". The Business of Fashion. Retrieved 8 February 2018.
^ ab"New Brand Pretty Wild Lingerie: Sexy, Sophisticated & Luxurious". Underlines Magazine. August 8, 2013. Retrieved January 10, 2018.
^ ab"List of Newly Incorporated /Registered Companies and Companies which have changed Names" (PDF). The Government of Hong Kong Companies Registry. Retrieved 2 February 2018.
^"MRH SpaRotica Groupe: Private Company Information - Bloomberg". Bloomberg L.P. Retrieved 8 February 2018.
^ ab"Pretty Wild lingerie!" [Pretty Wild lingerie!] (in Dutch). Netherlands: Koffietijd. Retrieved 10 December 2017.
^Van de redactie (21 August 2014). "Lingerieontwerpster Firouze Akhbari: Vurig en Pretty Wild" [Lingerie Designer Firouze Akhbari: Ardent and Pretty Wild] (in Dutch). Netherlands: De Stad Amersfoort. Retrieved 10 December 2017.
^"Annual Report Year Four FY2014" (PDF). USAID. Retrieved 6 February 2018.
^"Koffietijd bij de Fashionweek Amsterdam" [Coffee Time at Fashion Week Amsterdam] (in Dutch). Netherlands: Koffietijd. 28 January 2015. Retrieved 7 February 2017.
^"Pretty Wild Lingerie Autumn/Winter 2015-2016" [Pretty Wild Lingerie Autumn/Winter 2015-2016] (in Dutch). Netherlands: Glamour. 27 January 2015. Retrieved 10 December 2017.
^Laffite, Michel Pierre (12 December 2015). "Het Eide Van Pretty Wild LIngerie Is Het Begin Van Firouzè" [The End of Pretty Wild is the Beginning of Firouzè] (in Dutch). Netherlands: Linda Magazine. Retrieved 20 December 2017.
^"Insolvenz Pretty Wild Lingerie B.V." [Insolvency of Pretty Wild Lingerie B.V.] (in Dutch). Netherlands: Faillissement Dossier. 22 October 2015. Retrieved 20 December 2017.
^"MRH Makes First Intimates Acquisition". License Global. License Global. December 14, 2015. Retrieved January 14, 2018.
^"Pretty Wild Lingerie Mercedes Benz Fashion Week Amsterdam Fall Winter 2015". Fashion One. Fashion One. March 22, 2015. Retrieved January 6, 2018.
^"Holland's Next Top Model Aflevering 4" [Holland's Next Top Model Episode 4] (in Dutch). Netherlands: Holland's Next Top Model. 25 September 2016. Retrieved 10 December 2017.
^"Holland's Next Top Model" [Holland's Next Top Model] (in Dutch). Netherlands: TV Guide Holland. 25 September 2016. Retrieved 10 December 2017.
^"Pretty Wild Lingerie Fall 2013 AD Campaign". The Impression. The Impression. December 4, 2017. Retrieved January 6, 2018.
External linksedit
Official website
January 01, 1970
pretty, wild, lingerie, this, article, multiple, issues, please, help, improve, discuss, these, issues, talk, page, learn, when, remove, these, template, messages, major, contributor, this, article, appears, have, close, connection, with, subject, require, cle. This article has multiple issues Please help improve it or discuss these issues on the talk page Learn how and when to remove these template messages A major contributor to this article appears to have a close connection with its subject It may require cleanup to comply with Wikipedia s content policies particularly neutral point of view Please discuss further on the talk page February 2018 Learn how and when to remove this message This article contains content that is written like an advertisement Please help improve it by removing promotional content and inappropriate external links and by adding encyclopedic content written from a neutral point of view February 2018 Learn how and when to remove this message The topic of this article may not meet Wikipedia s notability guidelines for companies and organizations Please help to demonstrate the notability of the topic by citing reliable secondary sources that are independent of the topic and provide significant coverage of it beyond a mere trivial mention If notability cannot be shown the article is likely to be merged redirected or deleted Find sources Pretty Wild Lingerie news newspapers books scholar JSTOR February 2018 Learn how and when to remove this message Some of this article s listed sources may not be reliable Please help improve this article by looking for better more reliable sources Unreliable citations may be challenged and removed February 2018 Learn how and when to remove this message Learn how and when to remove this message Pretty Wild is a lingerie brand from the Netherlands It was founded in 2011 by Firouze Akhbari 3 2 In 2015 the company was acquired by Sparotica SPQR Limited formerly MRH Sparotica Groupe 1 4 5 Pretty WildCompany typePrivateIndustryApparelFounded2011 13 years ago 2011 FoundersFirouze AkhbariHeadquartersAmsterdam NetherlandsKey peopleRichard Kisembo Chief Executive Officer 1 2 ProductsLingerie Bras Panties Garter stockings s Corsets Hosiery Bikinis and PerfumeOwnerSpaRotica SPQR Limited 1 2 Contents 1 History 1 1 2011 2015 Foundation years 1 2 Acquisition 2 Marketing 2 1 Broadcast events 2 2 Campaigns 3 References 4 External linksHistory edit2011 2015 Foundation years edit In 2011 Firouze Akhbari crafted lingerie pieces for clients such as Lady Gaga 6 7 Pretty Wild presented its first broadly distributed lingerie collection which featured lace from France and Italy in 2013 3 The following year the company secured a private label production agreement with Moldova based lingerie manufacturer Olga Ceban Apparel with the assistance of The United States Agency for International Development 8 In January 2015 Pretty Wild made its fashion week debut in Amsterdam presenting at Mercedes Benz Fashion Week Amsterdam 9 10 Acquisition edit In December 2015 Pretty Wild filed for bankruptcy 11 12 Sparotica SPQR acquired Pretty Wild and began a 5 year plan for expansion which include 40 brick and mortar stores and China e commerce 4 13 Marketing editBroadcast events edit In March 2015 Pretty Wild s Fashion Week Amsterdam debut was broadcast on Fashion One 14 In September 2016 Pretty Wild appeared in Episode 4 of 2017 Holland s Next Top Model cycle 9 hosted by Anouk Smulders 15 16 Campaigns edit The inaugural Pretty Wild campaign debuted in Fall of 2013 and was shot by photography duo Ronald Stoops amp Inge Grognard 6 17 References edit a b c MRH SPAROTICA Groupe adquiere la compania de lenceria de lujo Pretty Wild MRH SPAROTICA Groupe Acquires Pretty Wild luxury lingerie company in Spanish Spain Punto amp Seguido Intima Moda Magazine 10 May 2016 Retrieved 20 December 2017 a b c MRH SpaRotica Groupe Company Snapshot The Business of Fashion Retrieved 8 February 2018 a b New Brand Pretty Wild Lingerie Sexy Sophisticated amp Luxurious Underlines Magazine August 8 2013 Retrieved January 10 2018 a b List of Newly Incorporated Registered Companies and Companies which have changed Names PDF The Government of Hong Kong Companies Registry Retrieved 2 February 2018 MRH SpaRotica Groupe Private Company Information Bloomberg Bloomberg L P Retrieved 8 February 2018 a b Pretty Wild lingerie Pretty Wild lingerie in Dutch Netherlands Koffietijd Retrieved 10 December 2017 Van de redactie 21 August 2014 Lingerieontwerpster Firouze Akhbari Vurig en Pretty Wild Lingerie Designer Firouze Akhbari Ardent and Pretty Wild in Dutch Netherlands De Stad Amersfoort Retrieved 10 December 2017 Annual Report Year Four FY2014 PDF USAID Retrieved 6 February 2018 Koffietijd bij de Fashionweek Amsterdam Coffee Time at Fashion Week Amsterdam in Dutch Netherlands Koffietijd 28 January 2015 Retrieved 7 February 2017 Pretty Wild Lingerie Autumn Winter 2015 2016 Pretty Wild Lingerie Autumn Winter 2015 2016 in Dutch Netherlands Glamour 27 January 2015 Retrieved 10 December 2017 Laffite Michel Pierre 12 December 2015 Het Eide Van Pretty Wild LIngerie Is Het Begin Van Firouze The End of Pretty Wild is the Beginning of Firouze in Dutch Netherlands Linda Magazine Retrieved 20 December 2017 Insolvenz Pretty Wild Lingerie B V Insolvency of Pretty Wild Lingerie B V in Dutch Netherlands Faillissement Dossier 22 October 2015 Retrieved 20 December 2017 MRH Makes First Intimates Acquisition License Global License Global December 14 2015 Retrieved January 14 2018 Pretty Wild Lingerie Mercedes Benz Fashion Week Amsterdam Fall Winter 2015 Fashion One Fashion One March 22 2015 Retrieved January 6 2018 Holland s Next Top Model Aflevering 4 Holland s Next Top Model Episode 4 in Dutch Netherlands Holland s Next Top Model 25 September 2016 Retrieved 10 December 2017 Holland s Next Top Model Holland s Next Top Model in Dutch Netherlands TV Guide Holland 25 September 2016 Retrieved 10 December 2017 Pretty Wild Lingerie Fall 2013 AD Campaign The Impression The Impression December 4 2017 Retrieved January 6 2018 External links editOfficial website Retrieved from https en wikipedia org w index php title Pretty Wild Lingerie amp oldid 1192437073, wikipedia, wiki, book, books, library,
