The North American International Toy Fair (formerly the American International Toy Fair and also known as Toy Fair New York) is an annual toy industry trade show held in mid-February in New York City's Jacob K. Javits Convention Center and at toy showrooms around the city. The event is open to the toy trade only – toy industry professionals, retailers, and press representatives. It is produced by The Toy Association.[1] Toy Fair New York's promoters describe it as the largest toy trade show in the Western hemisphere.
Toy Fair began in February 1903. The first event featured less than ten toy companies with Lioneltrains among the featured products.[2] As the event expanded, more space was needed which led to toy companies occupying 200 Fifth Avenue, a former hotel site, in 1910. By 1925, it was renamed the International Toy Center.[3]
The 117th annual Toy Fair, held February 22–25, 2020 at the Jacob K. Javits Convention Center, attracted tens of thousands of play innovators (manufacturers, distributors, importers, sales agents, inventors, entrepreneurs, licensors, retail buyers) to preview toys and games across 445,817 net square feet of exhibit space. Nearly 1,000 members of the press attended to report on the top toy trends. Overall, approximately 100 countries were represented at the show.[4]
The 2021 Toy Fair was cancelled to the COVID-19 pandemic. While the show planned to return in 2022, the event was cancelled due to COVID-19 for a second year in a row in January 2022, after multiple major exhibitors announced that they would not participate due to concerns over the Omicron variant. The Toy Association CEO Steve Pasierb stated that they were obligated to "make the best decision in everyone's interest no matter how heartbreaking for so many and potentially damaging some business’ future prospects."[5]
Venues
200 Fifth Avenue
The Javits Center exhibits feature demonstrations and displays in a mostly open trade show setting. Historically, toy district showrooms near the Flatiron building also allowed buyers to consult with sales representatives from the major toy manufacturers in a quieter setting. Each building (they were interconnected by upper story walkways) contained relatively small showrooms from many manufacturers. Products featured included current lines as well as samples of products not yet introduced, or products under development. Many manufacturers staged receptions or events prior to the fair itself for invited buyers, media representatives, or dignitaries.
Registration is open to the trade only. Admission for buyers is free, but proof of participation in the toy industry is required. Admission for toy manufacturer employees and media is not free, and credentials are required. Attendees must be aged 18 years or older.
References
^Toy Industry Association February 9, 2006, at the Wayback Machine main site
^Moore, Angela It's Not All Child's Play at Toy Fair Los Angeles Times (February 10, 2003). Retrieved September 8, 2014.
^Sanderson, Peter TOY FAIR 2004 DAY ONE: BATMAN, HARRY POTTER & JUSTICE LEAGUE IGN (February 14, 2004). Retrieved September 8, 2014.
^Association, The Toy. "Sold-Out Toy Fair NY Showcases Toy Industry's Outstanding Creativity & Innovation". www.prnewswire.com. Retrieved September 3, 2021.
^Hayes, Dade (January 12, 2022). "Toy Fair Canceled In NYC For Second Straight Year Due To Covid Concerns". Deadline. Retrieved January 12, 2022.{{cite web}}: CS1 maint: url-status (link)
External links
March 09, 2023
north, american, international, fair, fair, redirects, here, nuremberg, fair, nuremberg, international, fair, formerly, american, international, fair, also, known, fair, york, annual, industry, trade, show, held, february, york, city, jacob, javits, convention. Toy Fair redirects here For the Nuremberg Toy Fair see Nuremberg International Toy Fair The North American International Toy Fair formerly the American International Toy Fair and also known as Toy Fair New York is an annual toy industry trade show held in mid February in New York City s Jacob K Javits Convention Center and at toy showrooms around the city The event is open to the toy trade only toy industry professionals retailers and press representatives It is produced by The Toy Association 1 Toy Fair New York s promoters describe it as the largest toy trade show in the Western hemisphere North American International Toy FairToy Fair logo used in 2006StatusActiveGenreToysVenueJacob K Javits Convention CenterLocation s New York City New YorkCountryUnited StatesInauguratedFebruary 1903Attendance30 000 in 2013Organized byThe Toy AssociationWebsitetoyfairny wbr com Contents 1 History 2 Venues 3 Attendance 4 References 5 External linksHistory EditToy Fair began in February 1903 The first event featured less than ten toy companies with Lionel trains among the featured products 2 As the event expanded more space was needed which led to toy companies occupying 200 Fifth Avenue a former hotel site in 1910 By 1925 it was renamed the International Toy Center 3 The 117th annual Toy Fair held February 22 25 2020 at the Jacob K Javits Convention Center attracted tens of thousands of play innovators manufacturers distributors importers sales agents inventors entrepreneurs licensors retail buyers to preview toys and games across 445 817 net square feet of exhibit space Nearly 1 000 members of the press attended to report on the top toy trends Overall approximately 100 countries were represented at the show 4 The 2021 Toy Fair was cancelled to the COVID 19 pandemic While the show planned to return in 2022 the event was cancelled due to COVID 19 for a second year in a row in January 2022 after multiple major exhibitors announced that they would not participate due to concerns over the Omicron variant The Toy Association CEO Steve Pasierb stated that they were obligated to make the best decision in everyone s interest no matter how heartbreaking for so many and potentially damaging some business future prospects 5 Venues Edit 200 Fifth Avenue The Javits Center exhibits feature demonstrations and displays in a mostly open trade show setting Historically toy district showrooms near the Flatiron building also allowed buyers to consult with sales representatives from the major toy manufacturers in a quieter setting Each building they were interconnected by upper story walkways contained relatively small showrooms from many manufacturers Products featured included current lines as well as samples of products not yet introduced or products under development Many manufacturers staged receptions or events prior to the fair itself for invited buyers media representatives or dignitaries Attendance Edit Trolls toy decorated bus Registration is open to the trade only Admission for buyers is free but proof of participation in the toy industry is required Admission for toy manufacturer employees and media is not free and credentials are required Attendees must be aged 18 years or older References Edit Toy Industry Association Archived February 9 2006 at the Wayback Machine main site Moore Angela It s Not All Child s Play at Toy Fair Los Angeles Times February 10 2003 Retrieved September 8 2014 Sanderson Peter TOY FAIR 2004 DAY ONE BATMAN HARRY POTTER amp JUSTICE LEAGUE IGN February 14 2004 Retrieved September 8 2014 Association The Toy Sold Out Toy Fair NY Showcases Toy Industry s Outstanding Creativity amp Innovation www prnewswire com Retrieved September 3 2021 Hayes Dade January 12 2022 Toy Fair Canceled In NYC For Second Straight Year Due To Covid Concerns Deadline Retrieved January 12 2022 a href Template Cite web html title Template Cite web cite web a CS1 maint url status link External links EditToy Fair New York Retrieved from https en wikipedia org w index php title North American International Toy Fair amp oldid 1140830172, wikipedia, wiki, book, books, library,
