Maxwell House Show Boat was the top radio show in the United States from 1933 to 1935.[1] The program was sponsored by Maxwell House coffee, and it aired on NBC Radio Thursday nights, 9 pm. The first show was broadcast on Thursday, June 15, 1933.[2][3]
Maxwell House Show Boat was inspired by the success of the Jerome Kern-Oscar Hammerstein II musical Show Boat, which was based on the novel of the same name by Edna Ferber. It became an instant classic when it opened in 1927 on Broadway. The radio program starred Charles Winninger as Captain Henry, a role directly inspired by Winninger's stage performance as Cap'n Andy Hawks, owner of the showboat Cotton Blossom in the Kern-Hammerstein musical. (Otherwise, the Maxwell House program and the stage Show Boat had nothing to do with each other besides the fact that both had a Mississippi showboat as a setting for the action.) In 1932, the year before Maxwell House Show Boat premiered, Winninger reprised his role as Cap'n Andy in the first stage revival of Kern and Hammerstein's Show Boat, a role he would once again play in the 1936 film version of the musical.
Wikimedia Commons has media related to Maxwell House Show Boat.
^Pendergrast, Mark (1999). Uncommon grounds: the history of coffee and how it transformed our world. ISBN0-465-05467-6. By the beginning of 1933 "Maxwell House Show Boat" was the top radio show in the country, a status it would maintain for the next two years. ...
^"Maxwell House Coffee Ads for "Captain Henry's Show Boat"". Jazz Age 1920s. Retrieved 2008-12-21. During the run of "Captain Henry's Maxwell House Show Boat" on NBC Radio Thursday nights, 9pm.
^. Archived from the original on 2009-03-03. Retrieved 2008-12-21. Another approach to the variety format was taken by the Maxwell House Show Boat. Premiering in 1933, this Thursday night favorite drew from two major inspirations: the Ferber/Kern/Hammerstein stage production and the "Showboat" program heard in the late 20s over WLS, Chicago. For several seasons, it was the most popular program on the networks, and inspired an almost fanatical loyalty among its predominantly female fans.
^"The Show Boat Is Off Again". Washington Post. August 16, 1936. Retrieved 2008-12-21. When Lanny Ross returns from Europe on August 20 to resume his role as master of ceremonies, the 1937 edition of the Maxwell House Show Boat will be launched with one of the largest regular casts on the air, sponsors announced today. A clean sweep of the decks is under way at the moment which will bring aboard a fresh array of talent, new voices, a new romance, new comedy, new music, new plot and new characters.
January 01, 1970
maxwell, house, show, boat, radio, show, united, states, from, 1933, 1935, program, sponsored, maxwell, house, coffee, aired, radio, thursday, nights, first, show, broadcast, thursday, june, 1933, charles, winninger, captain, henry, 1937, inspired, success, je. Maxwell House Show Boat was the top radio show in the United States from 1933 to 1935 1 The program was sponsored by Maxwell House coffee and it aired on NBC Radio Thursday nights 9 pm The first show was broadcast on Thursday June 15 1933 2 3 Charles Winninger as Captain Henry in 1937 Maxwell House Show Boat was inspired by the success of the Jerome Kern Oscar Hammerstein II musical Show Boat which was based on the novel of the same name by Edna Ferber It became an instant classic when it opened in 1927 on Broadway The radio program starred Charles Winninger as Captain Henry a role directly inspired by Winninger s stage performance as Cap n Andy Hawks owner of the showboat Cotton Blossom in the Kern Hammerstein musical Otherwise the Maxwell House program and the stage Show Boat had nothing to do with each other besides the fact that both had a Mississippi showboat as a setting for the action In 1932 the year before Maxwell House Show Boat premiered Winninger reprised his role as Cap n Andy in the first stage revival of Kern and Hammerstein s Show Boat a role he would once again play in the 1936 film version of the musical Cast editLanny Ross master of ceremonies 4 Charles Winninger Annette Hanshaw 1932 1934 Lanny Ross Conrad ThibaultSee also editList of most listened to radio programsReferences edit nbsp Wikimedia Commons has media related to Maxwell House Show Boat Pendergrast Mark 1999 Uncommon grounds the history of coffee and how it transformed our world ISBN 0 465 05467 6 By the beginning of 1933 Maxwell House Show Boat was the top radio show in the country a status it would maintain for the next two years Maxwell House Coffee Ads for Captain Henry s Show Boat Jazz Age 1920s Retrieved 2008 12 21 During the run of Captain Henry s Maxwell House Show Boat on NBC Radio Thursday nights 9pm Tuning Thru The Great Depression Archived from the original on 2009 03 03 Retrieved 2008 12 21 Another approach to the variety format was taken by the Maxwell House Show Boat Premiering in 1933 this Thursday night favorite drew from two major inspirations the Ferber Kern Hammerstein stage production and the Showboat program heard in the late 20s over WLS Chicago For several seasons it was the most popular program on the networks and inspired an almost fanatical loyalty among its predominantly female fans The Show Boat Is Off Again Washington Post August 16 1936 Retrieved 2008 12 21 When Lanny Ross returns from Europe on August 20 to resume his role as master of ceremonies the 1937 edition of the Maxwell House Show Boat will be launched with one of the largest regular casts on the air sponsors announced today A clean sweep of the decks is under way at the moment which will bring aboard a fresh array of talent new voices a new romance new comedy new music new plot and new characters Retrieved from https en wikipedia org w index php title Maxwell House Show Boat amp oldid 1218667507, wikipedia, wiki, book, books, library,
