The company was founded in 1953 by three brothers, Juán, José and Vicente Lladró, in the village of Almàssera near Valencia. Starting with items such as vases and jugs, it wasn't until 1956 that they started producing the sculptures for which they are now known. Interest in the items produced by the Lladró brothers saw their small workshop expand several times until eventually they moved to Tavernes Blanques in 1958.
1962, the brothers open the Professional Training School at their site in Tavernes Blanques to share their knowledge and experience.
1969, on 13 October the City of Porcelain was opened by the Spanish Minister for Industry. It took 2 years to build, and currently employs over 2,000 people.
A set of Lladró figurines
1970, Lladró begins to use a new material, gres, for its sculptures. It has earthy colours and is used frequently in natural themes.
1973, Lladró buys 50% of the North American company Weil Ceramics & Glass.
1974, the first blue emblem, consisting of a bellflower and ancient chemical symbol, appears on the base to show the origin of the sculpture. The Elite Collection is also launched.
1984, Rosa, Mari Carmen and Juan Vicente Lladró joined the company. Each is a child of each of the founding brothers. They underwent a long apprenticeship before they were permitted responsibility in the company.
1985, the Collectors’ Society is formed. The first annual sculpture, "Little Pals", can fetch several thousand US dollars at auction due to the small number of members able to purchase it in the early years.
1986, Lladró forms an alliance with the Mitsui Group creating the subsidiary Bussan Lladró based in Tokyo.
1993, Lladró receives the Principe Felipe award for internationalisation.
2001, Lladró Privilege, a new customer loyalty programme, takes over from the Lladró Collectors’ Society.
2004, Lladró Privilege Gold, becomes a new level of loyalty programme within the Privilege programme.
2011, Lladró Privilege Society becomes Lladró Gold, in which only one level of membership is offered.
2013, Lladró expands into the lighting market with Belle De Nuit, a collection of chandeliers, lamps and sconces.
2013, Lladró releases the first piece in their new Dazzle collection which uses a geometric black and white design.
2016, PHI Industrial Acquisitions acquires a majority stake in the Lladró Group.
Techniqueedit
Lladró figurine called "En sus pensamientos"
The manufacturing ingredients are kept closely guarded. The process is detailed in a number of Lladró publications and is on view for tours at the City of Porcelain. Lladró figurines are made of hard-paste porcelain.
Marketingedit
Lladró figurines are given an additional title in English as well as the Spanish original, however these names are frequently not translations (figurative or literal) but new names that are more likely to appeal to an English speaking audience. An area for some confusion is that the names of the pieces can change throughout their run so the same figurine may end up with several titles.
Popular cultureedit
A Lladro figurine of a fisher boy. (Ref 4809)
The examples and perspective in this section deal primarily with the United States and do not represent a worldwide view of the subject. You may improve this section, discuss the issue on the talk page, or create a new section, as appropriate.(December 2010) (Learn how and when to remove this template message)
In an episode of the sitcomWill and Grace (season 7 episode 12, "Christmas Break"), Will's mother Marilyn (portrayed by Blythe Danner) had a collection of Lladró, her favourite being 'Ouisan, the bashful geisha.' She was described as being priceless; the humour of the episode revolved around Grace's breaking the figurine and was fearful of Marilyn finding out, as she was very precious to her (she declared she would "wait until April and pour bleach on her (the culprit's) roses").
In The Nanny (season 5 episode 5), Fran's paternal aunt Freida contemplates whether she may or may not hire Niles as a butler. She decides that she should because she wants someone to dust her Lladró collection. Nonetheless, she pronounces it wrong ("Lardo") and makes a remark about it to Fran's mother Sylvia ("You can pronounce it, I can afford it").
In Big Love Roman Grant's wife Adaleen has a large Lladró collection.
In Russell Brand Radio Show (BBC Radio 2 episode), Russell refers to the chink of his hard buttocks hitting the seat of the toilet as 'making the sound of two Lladró figurines kissing'.
In the musical comedy Crazy Ex-Girlfriend (TV series), titular heroine Rachel Bloom casually gifts a figurine as an off-handed kind gesture, fully aware that at least one other character would recognize the market value of a limited edition peacock and allow her to set a grand plan in motion.
In Great News (season 1 episode 4 "War Is Hell"), Carol, in a conversation with anchorman Chuck Pierce about his tentative trip to South Sudan, says "you couldn't get me to South Sudan for all the Lladrós in Angie's hutch."
^Lladró: the magic world of porcelain. Salvat Editores (Barcelona, Spain). 1988. ISBN978-8434548602.
^Whiteneck, Peggy Rose (2019). The Lladró Guide: A Collector's Reference to Retired Porcelain Figurines in Lladró Brands. Schiffer Publishing. ISBN978-0764358395.
External linksedit
Official website
Lladró trademarks reference guide
Lladró Informational Blog
April 11, 2024
lladró, this, article, includes, list, general, references, lacks, sufficient, corresponding, inline, citations, please, help, improve, this, article, introducing, more, precise, citations, november, 2019, learn, when, remove, this, template, message, valencia. This article includes a list of general references but it lacks sufficient corresponding inline citations Please help to improve this article by introducing more precise citations November 2019 Learn how and when to remove this template message Lladro Valencian pronunciation ʎaˈdɾo is a Spanish company based in Tavernes Blanques Valencia that produces high end lighting home accessories decorative sculptures and porcelain figurines 1 2 Lladro Comercial SACompany typeS A corporation Founded1953HeadquartersTavernes Blanques SpainProductsPorcelain art and figurinesWebsitewww lladro com Contents 1 History 2 Technique 3 Marketing 4 Popular culture 5 See also 6 References 7 External linksHistory editThe company was founded in 1953 by three brothers Juan Jose and Vicente Lladro in the village of Almassera near Valencia Starting with items such as vases and jugs it wasn t until 1956 that they started producing the sculptures for which they are now known Interest in the items produced by the Lladro brothers saw their small workshop expand several times until eventually they moved to Tavernes Blanques in 1958 1962 the brothers open the Professional Training School at their site in Tavernes Blanques to share their knowledge and experience 1969 on 13 October the City of Porcelain was opened by the Spanish Minister for Industry It took 2 years to build and currently employs over 2 000 people nbsp A set of Lladro figurines1970 Lladro begins to use a new material gres for its sculptures It has earthy colours and is used frequently in natural themes 1973 Lladro buys 50 of the North American company Weil Ceramics amp Glass 1974 the first blue emblem consisting of a bellflower and ancient chemical symbol appears on the base to show the origin of the sculpture The Elite Collection is also launched 1984 Rosa Mari Carmen and Juan Vicente Lladro joined the company Each is a child of each of the founding brothers They underwent a long apprenticeship before they were permitted responsibility in the company 1985 the Collectors Society is formed The first annual sculpture Little Pals can fetch several thousand US dollars at auction due to the small number of members able to purchase it in the early years 1986 Lladro forms an alliance with the Mitsui Group creating the subsidiary Bussan Lladro based in Tokyo 1988 on 18 September in New York City the Lladro Museum and Gallery is opened on 57th Street in Manhattan 1993 Lladro receives the Principe Felipe award for internationalisation 2001 Lladro Privilege a new customer loyalty programme takes over from the Lladro Collectors Society 2004 Lladro Privilege Gold becomes a new level of loyalty programme within the Privilege programme 2011 Lladro Privilege Society becomes Lladro Gold in which only one level of membership is offered 2013 Lladro expands into the lighting market with Belle De Nuit a collection of chandeliers lamps and sconces 2013 Lladro releases the first piece in their new Dazzle collection which uses a geometric black and white design 2016 PHI Industrial Acquisitions acquires a majority stake in the Lladro Group Technique edit nbsp Lladro figurine called En sus pensamientos The manufacturing ingredients are kept closely guarded The process is detailed in a number of Lladro publications and is on view for tours at the City of Porcelain Lladro figurines are made of hard paste porcelain Marketing editLladro figurines are given an additional title in English as well as the Spanish original however these names are frequently not translations figurative or literal but new names that are more likely to appeal to an English speaking audience An area for some confusion is that the names of the pieces can change throughout their run so the same figurine may end up with several titles Popular culture edit nbsp A Lladro figurine of a fisher boy Ref 4809 The examples and perspective in this section deal primarily with the United States and do not represent a worldwide view of the subject You may improve this section discuss the issue on the talk page or create a new section as appropriate December 2010 Learn how and when to remove this template message In an episode of the sitcom Will and Grace season 7 episode 12 Christmas Break Will s mother Marilyn portrayed by Blythe Danner had a collection of Lladro her favourite being Ouisan the bashful geisha She was described as being priceless the humour of the episode revolved around Grace s breaking the figurine and was fearful of Marilyn finding out as she was very precious to her she declared she would wait until April and pour bleach on her the culprit s roses In The Sopranos Carmela Soprano boasts about her Lladro figurine in Everybody Hurts season 4 episode 6 In the episode Chasing It season 6 episode 16 Carmela breaks the figurine by throwing it at Tony Soprano In The Nanny season 5 episode 5 Fran s paternal aunt Freida contemplates whether she may or may not hire Niles as a butler She decides that she should because she wants someone to dust her Lladro collection Nonetheless she pronounces it wrong Lardo and makes a remark about it to Fran s mother Sylvia You can pronounce it I can afford it In Big Love Roman Grant s wife Adaleen has a large Lladro collection In Russell Brand Radio Show BBC Radio 2 episode Russell refers to the chink of his hard buttocks hitting the seat of the toilet as making the sound of two Lladro figurines kissing In the musical comedy Crazy Ex Girlfriend TV series titular heroine Rachel Bloom casually gifts a figurine as an off handed kind gesture fully aware that at least one other character would recognize the market value of a limited edition peacock and allow her to set a grand plan in motion In Great News season 1 episode 4 War Is Hell Carol in a conversation with anchorman Chuck Pierce about his tentative trip to South Sudan says you couldn t get me to South Sudan for all the Lladros in Angie s hutch See also editPorcelain manufacturing companies in EuropeReferences edit Lladro the magic world of porcelain Salvat Editores Barcelona Spain 1988 ISBN 978 8434548602 Whiteneck Peggy Rose 2019 The Lladro Guide A Collector s Reference to Retired Porcelain Figurines in Lladro Brands Schiffer Publishing ISBN 978 0764358395 External links editOfficial website nbsp Lladro trademarks reference guide Lladro Informational Blog Retrieved from https en wikipedia org w index php title Lladro amp oldid 1195040996, wikipedia, wiki, book, books, library,
