Larry Heisey, OC (May 29, 1930 – May 28, 2009) was a Canadian businessman and philanthropist. He was president and chairman of Harlequin Enterprises Limited.
From 1971 to 1982, he was President of Harlequin Enterprises Limited. In 1971 under Heisey's leadership Harlequin bought Mills & Boon a publisher of romance novels making Harlequin the largest publisher of Romance novels in the world. From 1982 to 1990[2] Heisey served as Chairman of Harlequin. Described as a "marketing genius", he revolutionised the sale and marketing of books in the international publishing industry.[3] At Harlequin drawing upon his experiences at Procter & Gamble he first put free books in boxes of detergent and feminine sanitary napkins.[4] Under his leadership Harlequin was the first publisher to sell books in drug stores and grocery stores. He pioneered the mail order book club and, contrary to publishing industry practise, refused to sell publishing rights to foreign publishing companies establishing new publishing ventures in new markets.[3]
Heisey was involved with the Toronto French School where he was a Director from 1966 to 1973, Chairman from 1967 to 1971, and Foundation Trustee from 1978 to 1982. He was a Governor of the Banff Centre from 1982 to 1988. While a member of the York University Board of Governors, Heisey established The W. Lawrence Heisey Graduate Awards in Fine Arts that recognize outstanding ability and achievement for students in the Fine Arts graduate programme at York University.[5]
In 1994, he was made an Officer of the Order of Canada[9] in recognition for being a "leader in Canadian business and philanthropy". He and his wife Ann Heisey donated a Vincent van Gogh painting called "A woman with a spade, seen from behind" c. 1885 to the Art Gallery of Ontario in 1997.[10]
References
^Publishing Romance: The History of an Industry, 1940s to the Present By John Markert Mcfarland & Co Inc Pub 2016
^Grescoe, Paul (1996). The Merchants of Venus- Inside Harlequin and the Empire of Romance. Vancouver: Raincoast Books.
^ abKelly, Cathal (May 29, 2009). "Harlequin President was marketing genius". Toronto Star.
^Faircloth, Kelly (March 19, 2015). "How Harlequin became the most famous name in romance". Pictorial.
^"Graduate Program in Visual Arts: Financial Information & Awards". York University. Retrieved September 25, 2015.
^. Archived from the original on September 26, 2015. Retrieved January 27, 2016.
^"The Solomon R. Guggenheim Foundation biennial report". New York, New York. 1997–98.
^. The National Ballet of Canada. January 29, 2015. Archived from the original on September 7, 2015. Retrieved September 25, 2015.
^"Order of Canada: William Lawrence Heisey, O.C., M.B.A." Governor General of Canada. Appointment October 19, 1994 Investiture May 3, 1995
^"Vincent van Gogh. A woman with a spade, seen from behind". Art Gallery of Ontario. Retrieved September 25, 2015.
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A major contributor to this article appears to have a close connection with its subject It may require cleanup to comply with Wikipedia s content policies particularly neutral point of view Please discuss further on the talk page December 2022 Learn how and when to remove this template message Larry Heisey OC May 29 1930 May 28 2009 was a Canadian businessman and philanthropist He was president and chairman of Harlequin Enterprises Limited Larry HeiseyLarry Heisey ca 1985BornWilliam Lawrence Heisey 1930 05 29 May 29 1930Toronto Ontario CanadaDiedMay 28 2009 2009 05 28 aged 78 Toronto Ontario CanadaKnown forPresident of Harlequin Enterprises Limited Contents 1 Early life 2 Business career 3 Philanthropy 4 References 5 External linksEarly life EditBorn in Toronto Ontario he was the son of Karl Brooks Heisey mining engineer He went to Lawrence Park Collegiate Institute class of 1948 before receiving a Bachelor of Arts degree from University of Trinity College and an M B A from the Harvard Business School 1 Business career Edit Larry Heisey at Gods Lake 1967 Heisey joined Procter amp Gamble in 1954 and left in 1967 to serve as executive Vice President in Sales for Standard Broadcasting From 1971 to 1982 he was President of Harlequin Enterprises Limited In 1971 under Heisey s leadership Harlequin bought Mills amp Boon a publisher of romance novels making Harlequin the largest publisher of Romance novels in the world From 1982 to 1990 2 Heisey served as Chairman of Harlequin Described as a marketing genius he revolutionised the sale and marketing of books in the international publishing industry 3 At Harlequin drawing upon his experiences at Procter amp Gamble he first put free books in boxes of detergent and feminine sanitary napkins 4 Under his leadership Harlequin was the first publisher to sell books in drug stores and grocery stores He pioneered the mail order book club and contrary to publishing industry practise refused to sell publishing rights to foreign publishing companies establishing new publishing ventures in new markets 3 He served as a director for Aetna Life Insurance Co of Canada Business Depot Ltd and Staples Inc Philanthropy Edit A woman with a spade seen from behind Van Gogh Heisey was involved with the Toronto French School where he was a Director from 1966 to 1973 Chairman from 1967 to 1971 and Foundation Trustee from 1978 to 1982 He was a Governor of the Banff Centre from 1982 to 1988 While a member of the York University Board of Governors Heisey established The W Lawrence Heisey Graduate Awards in Fine Arts that recognize outstanding ability and achievement for students in the Fine Arts graduate programme at York University 5 Heisey was a Director of the Canadian Opera Company from 1984 to 1986 the Chamber Players of Toronto and chairman of the commercial division of the United Way of Canada 6 He was also member of the Advisory Board of the Peggy Guggenheim Collection 7 and president of the National Ballet School Foundation He and his wife Ann made a major financial contribution to help fund a new production of The Nutcracker by The National Ballet of Canada in 1995 8 In 1994 he was made an Officer of the Order of Canada 9 in recognition for being a leader in Canadian business and philanthropy He and his wife Ann Heisey donated a Vincent van Gogh painting called A woman with a spade seen from behind c 1885 to the Art Gallery of Ontario in 1997 10 References Edit Publishing Romance The History of an Industry 1940s to the Present By John Markert Mcfarland amp Co Inc Pub 2016 Grescoe Paul 1996 The Merchants of Venus Inside Harlequin and the Empire of Romance Vancouver Raincoast Books a b Kelly Cathal May 29 2009 Harlequin President was marketing genius Toronto Star Faircloth Kelly March 19 2015 How Harlequin became the most famous name in romance Pictorial Graduate Program in Visual Arts Financial Information amp Awards York University Retrieved September 25 2015 YFile William Lawrence Heisey a generous supporter of the Faculty of Fine Arts Archived from the original on September 26 2015 Retrieved January 27 2016 The Solomon R Guggenheim Foundation biennial report New York New York 1997 98 Aaron Schwebel Appointed Concertmaster The National Ballet of Canada January 29 2015 Archived from the original on September 7 2015 Retrieved September 25 2015 Order of Canada William Lawrence Heisey O C M B A Governor General of Canada Appointment October 19 1994 Investiture May 3 1995 Vincent van Gogh A woman with a spade seen from behind Art Gallery of Ontario Retrieved September 25 2015 External links Edit Canadian Who s Who 1997 entry University of Toronto Press Retrieved January 4 2007 permanent dead link Order of Canada citation Globe and Mail obituary Retrieved from https en wikipedia org w index php title Lawrence Heisey amp oldid 1125795413, wikipedia, wiki, book, books, library,
