Keke (song)

For the song by Drake that started the "Kiki Challenge", see In My Feelings.

"Keke" (stylized in all caps) is a song written and performed by American rappers 6ix9ine, Fetty Wap, and A Boogie wit da Hoodie. The song was released commercially on January 14, 2018 for streaming and digital download by ScumGang Records.^[1] "Keke" is produced by WalteezyAFN and is the third single by 6ix9ine from his debut mixtape Day69 (2018).

"Keke"
Single by 6ix9ine, Fetty Wap and A Boogie wit da Hoodie
from the album Day69
Released	January 14, 2018 (2018-01-14)
Recorded	2017
Genre	Hip hop, trap
Length	2:31
Label	ScumGang TenThousand
Songwriter(s)	Daniel Hernandez Willie Maxwell II Artist Julius Dubose
Producer(s)	WalteezyAFN
6ix9ine singles chronology
"Kooda" (2017) "Keke" (2018) "Gotti" (2018)
Fetty Wap singles chronology
"There She Go" (2017) "Keke" (2018) "KissWowie" (2018)
A Boogie wit da Hoodie singles chronology
"Say A" (2017) "Keke" (2018) "Wait" (2018)
Music video
"Keke" on YouTube

Background

In March 2017, the solo version of the track was uploaded to the ELEVATOR music channel under the name "On The Regular".^[2] However, the song initially failed to gain mainstream success and became a sleeper hit. The remix of the song was previewed by 6ix9ine in late 2017 via his Instagram, with it leaking on December 29, 2017.^[3]

Music video

The music video was premiered by WorldStarHipHop via the official YouTube channel on January 14, 2018. It was directed by Figure Eight Films and features 6ix9ine, Fetty Wap and A Boogie wit da Hoodie in the streets of New York, in similar vein to 6ix9ine's music videos for "Gummo", "Kooda", and "Billy".^[4][5][6]

Commercial performance

The song entered at number 63 on the US Billboard Hot 100, peaking at number 43 on the chart dated February 3, 2018.

Charts

Chart (2018)	Peak position
Canada (Canadian Hot 100)^[7]	37
Slovakia (Singles Digitál Top 100)^[8]	91
US Billboard Hot 100^[9]	43
US Hot R&B/Hip-Hop Songs (Billboard)^[10]	22
US Hot Rap Songs (Billboard)^[11]	20

Certifications

Region	Certification	Certified units/sales
Canada (Music Canada)^[12]	Gold	40,000^‡
United States (RIAA)^[13]	Gold	500,000^‡
^‡ Sales+streaming figures based on certification alone.

References

1. "KEKE - Single by 6ix9ine, Fetty Wap & A Boogie wit da Hoodie on Apple Music". iTunes. January 14, 2018. from the original on January 15, 2018. Retrieved January 24, 2018.
2. "6IX9INE - On The Regular". YouTube. March 6, 2017. Retrieved May 8, 2023.
3. "6ix9ine Taps Fetty Wap and A Boogie Wit Da Hoodie For "KEKE"". HotNewHipHop. December 30, 2017. Retrieved February 1, 2018.
4. "6ix9ine Rolls Out "KEKE" Video feat. A Boogie Wit Da Hoodie & Fetty Wap". HotNewHipHop. January 14, 2018. from the original on February 2, 2018. Retrieved February 1, 2018.
5. "6ix9ine Drops New "Keke" Video". XXL. January 14, 2018. from the original on March 23, 2020. Retrieved February 1, 2018.
6. "6IX9INE Feat. Fetty Wap & A Boogie "KEKE" (WSHH Exclusive - Official Music Video)". YouTube. January 14, 2018. from the original on January 15, 2018. Retrieved February 1, 2018.
7. "6ix9ine Chart History (Canadian Hot 100)". Billboard. Retrieved February 2, 2018.
8. "ČNS IFPI" (in Slovak). Hitparáda – Singles Digital Top 100 Oficiálna. IFPI Czech Republic. Note: Select SINGLES DIGITAL - TOP 100 and insert 201809 into search. Retrieved March 6, 2018.
9. "6ix9ine Chart History (Hot 100)". Billboard. Retrieved February 2, 2018.
10. "6ix9ine Chart History (Hot R&B/Hip-Hop Songs)". Billboard. Retrieved February 2, 2018.
11. "6ix9ine Chart History (Hot Rap Songs)". Billboard. Retrieved February 2, 2018.
12. "Canadian single certifications – 6ix9ine, Fetty Wap & A Boogie wit da Hoodie – Keke". Music Canada. Retrieved April 16, 2018.
13. "American single certifications – 6ix9ine – Keke". Recording Industry Association of America.