KMDL began broadcasting August 1, 1981 with 3,000 watts at 97.7.[2] When KMDL signed on, it was a local Kaplan station with a marginal signal over the Lafayette market. In 1991, in an effort to better serve the market as a whole, KMDL upgraded to 40,000 watts and moved to 97.5. The move lasted for a short time, however, as interference forced the station to move back to 97.7 until it was found that the station could move to 97.3 interference-free.
KMDL has been in a country format since first signing on as "K-Middle," in reference to 97.7 appearing in the middle of the dial on an analog radio. After moving to 97.3, KMDL dropped the "K-Middle" branding and identified only using frequency and call letters until shifting from a traditional country format to a current hit-based country format in September 1995, at which it began identifying as "the Dawg," a reference to USL's then-Bulldog mascot.
HD radioedit
An Ibiquity-licensed station, KMDL began broadcasting HD Radio in November 2007. Currently, KMDL does not multicast.
Referencesedit
^"Saints Radio Network Stations". New Orleans Saints. Retrieved February 25, 2009.
kmdl, dawg, country, music, formatted, radio, station, lafayette, louisiana, owned, townsquare, media, studios, located, bertrand, road, lafayette, transmitter, located, south, youngsville, louisiana, kaplan, louisianabroadcast, arealafayette, metropolitan, ar. KMDL 97 3 FM 97 3 The Dawg is a country music formatted radio station in Lafayette Louisiana It is owned by Townsquare Media Its studios are located on Bertrand Road in Lafayette and its transmitter is located south of Youngsville Louisiana KMDLKaplan LouisianaBroadcast areaLafayette metropolitan areaFrequency97 3 MHz HD Radio Branding97 3 The DawgProgrammingFormatCountryAffiliationsCompass Media NetworksNew Orleans Saints Radio NetworkOwnershipOwnerTownsquare Media Townsquare Media of Lafayette LLC Sister stationsKFTE KHXT KPEL KPEL FM KROF KTDYHistoryFirst air dateAugust 1 1981 42 years ago 1981 08 01 Call sign meaningK Middle original branding Technical informationFacility ID59289ClassC2ERP38 000 wattsHAAT171 metersLinksWebcastListen LiveWebsite973thedawg comThe station is an affiliate of the New Orleans Saints radio network 1 Contents 1 History 2 HD radio 3 References 4 External linksHistory editKMDL began broadcasting August 1 1981 with 3 000 watts at 97 7 2 When KMDL signed on it was a local Kaplan station with a marginal signal over the Lafayette market In 1991 in an effort to better serve the market as a whole KMDL upgraded to 40 000 watts and moved to 97 5 The move lasted for a short time however as interference forced the station to move back to 97 7 until it was found that the station could move to 97 3 interference free KMDL has been in a country format since first signing on as K Middle in reference to 97 7 appearing in the middle of the dial on an analog radio After moving to 97 3 KMDL dropped the K Middle branding and identified only using frequency and call letters until shifting from a traditional country format to a current hit based country format in September 1995 at which it began identifying as the Dawg a reference to USL s then Bulldog mascot HD radio editAn Ibiquity licensed station KMDL began broadcasting HD Radio in November 2007 Currently KMDL does not multicast References edit Saints Radio Network Stations New Orleans Saints Retrieved February 25 2009 Broadcasting Cablecasting Yearbook 1984External links editKMDL in the FCC FM station database KMDL in Nielsen Audio s FM station database 30 02 56 N 91 59 49 W 30 049 N 91 997 W 30 049 91 997 Retrieved from https en wikipedia org w index php title KMDL amp oldid 1182168245, wikipedia, wiki, book, books, library,
