JMI was founded in 1995 by CEO Zak Brown, a former racing driver. In 2005 JMI brokered a deal between Crown Royal whisky and NASCAR, the first spirit to be a sponsor of the sport in over 40 years. NASCAR had previously banned sponsorship by spirits companies. In 2008 JMI brought LG into Formula 1, followed by UBS in 2010. In 2005 JMI moved its headquarters to Indianapolis, and expanded to the UK in 2005, and Hong Kong in 2010. In 2009 the JMI offices in the UK moved from Silverstone to Duke of York Square in London.
In October 2013, Chime Communications Limited acquired JMI for $76M.[1] The acquisition was largely strategic in nature. Through the acquisition, Chime gained greater depth in its sports marketing presence and JMI gained access to Chime Communication's global advertising reach. Mr. Brown remained the Chief Executive Officer for JMI and also assumed the role of head of new business development for Chime Sports Marketing.[2] He relinquished that post in the winter of 2016 to focus on his responsibilities with McLaren.[3]
Referencesedit
^"London-based Chime Communications Acquires Just Marketing Int'l for $76M". Sports Business Daily Global Journal. Retrieved 28 October 2013.
^Schoettle, Anthony. "British firm to buy Just Marketing for $76 million". Indianapolis Business Journal. Retrieved 25 October 2013.
^Chris Medland (August 26, 2016). "Zak Brown quits role amid F1 links". F1i.com. Retrieved September 18, 2023.
just, marketing, international, topic, this, article, meet, wikipedia, notability, guidelines, companies, organizations, please, help, demonstrate, notability, topic, citing, reliable, secondary, sources, that, independent, topic, provide, significant, coverag. The topic of this article may not meet Wikipedia s notability guidelines for companies and organizations Please help to demonstrate the notability of the topic by citing reliable secondary sources that are independent of the topic and provide significant coverage of it beyond a mere trivial mention If notability cannot be shown the article is likely to be merged redirected or deleted Find sources Just Marketing International news newspapers books scholar JSTOR December 2010 Learn how and when to remove this message This article needs additional citations for verification Please help improve this article by adding citations to reliable sources Unsourced material may be challenged and removed Find sources Just Marketing International news newspapers books scholar JSTOR December 2019 Learn how and when to remove this message Just Marketing Inc JMI founded in 1995 is a motorsports marketing agency sponsorship and advertising in Formula One NASCAR Sprint Cup Series NASCAR Xfinity Series IndyCar Series MotoGP and the WRC among others Just Marketing Inc Company typeSubsidiaryIndustryMotorsportSponsorshipMarketingFounded1995 29 years ago 1995 FounderZak BrownHeadquartersIndianapolis USANumber of locations3 Indianapolis London Hong Kong Area servedWorldwideKey peopleZak Brown Founder amp CEO Jon Flack COO amp President Americas David Webb President International Greg Nordhoff CFO OwnerChime Communications Limited through subsidiary CSM North America LLCNumber of employees150 Contents 1 History 2 References 3 Notes 4 External linksHistory editJMI was founded in 1995 by CEO Zak Brown a former racing driver In 2005 JMI brokered a deal between Crown Royal whisky and NASCAR the first spirit to be a sponsor of the sport in over 40 years NASCAR had previously banned sponsorship by spirits companies In 2008 JMI brought LG into Formula 1 followed by UBS in 2010 In 2005 JMI moved its headquarters to Indianapolis and expanded to the UK in 2005 and Hong Kong in 2010 In 2009 the JMI offices in the UK moved from Silverstone to Duke of York Square in London In October 2013 Chime Communications Limited acquired JMI for 76M 1 The acquisition was largely strategic in nature Through the acquisition Chime gained greater depth in its sports marketing presence and JMI gained access to Chime Communication s global advertising reach Mr Brown remained the Chief Executive Officer for JMI and also assumed the role of head of new business development for Chime Sports Marketing 2 He relinquished that post in the winter of 2016 to focus on his responsibilities with McLaren 3 References edit London based Chime Communications Acquires Just Marketing Int l for 76M Sports Business Daily Global Journal Retrieved 28 October 2013 Schoettle Anthony British firm to buy Just Marketing for 76 million Indianapolis Business Journal Retrieved 25 October 2013 Chris Medland August 26 2016 Zak Brown quits role amid F1 links F1i com Retrieved September 18 2023 Notes editWall J K 13 November 2006 Sports marketing company s owner races 24 7 to pass his competition Washington McClatchy Tribune Business News p 1 Schoettle Anthony 30 October 2006 Local motorsports marketing firm puckers up Indianapolis Business Journal vol 27 no 34 Indianapolis p A10External links editOfficial website Retrieved from https en wikipedia org w index php title Just Marketing International amp oldid 1180949148, wikipedia, wiki, book, books, library,
