Harvard Business Review
Harvard Business Review (HBR)[3][4] is a general management magazine[5] [6] published by Harvard Business Publishing, a wholly owned subsidiary of Harvard University. HBR is published six times a year[3] and is headquartered in Brighton, Massachusetts.
| Editor-in-Chief | Adi Ignatius[1] |
|---|---|
| Former editors | Thomas A. Stewart |
| Categories | Business |
| Frequency | 6 times per year |
| Circulation | 263,645[2] |
| Publisher | Sarah McConville |
| Founded | 1922 |
| Company | Harvard Business Publishing |
| Country | United States |
| Based in | Brighton, Massachusetts |
| Language | English |
| Website | hbr |
| ISSN | 0017-8012 |
HBR covers a wide range of topics that are relevant to various industries, management functions, and geographic locations. These include leadership, negotiation, strategy, operations, marketing, and finance.[7]
Harvard Business Review has published articles by Clayton Christensen, Peter F. Drucker, Justin Fox, Michael E. Porter, Rosabeth Moss Kanter, John Hagel III, Thomas H. Davenport, Gary Hamel, C. K. Prahalad, Vijay Govindarajan, Robert S. Kaplan, Rita Gunther McGrath and others.[8][9] Several management concepts and business terms were first given prominence in HBR.
Harvard Business Review's worldwide English-language circulation is 250,000. HBR licenses its content for publication in thirteen languages besides English.[10]
Background
Early days
Harvard Business Review began in 1922[6] as a magazine for Harvard Business School. Founded under the auspices of Dean Wallace Donham, HBR was meant to be more than just a typical school publication. "The paper [HBR] is intended to be the highest type of business journal that we can make it, and for use by the student and the business man. It is not a school paper," Donham wrote. Initially, HBR's focus was on macroeconomic trends, as well as on important developments within specific industries.
Following World War II, HBR emphasized the cutting-edge management techniques that were developed in large corporations, like General Motors, during that time period. Over the next three decades, the magazine continued to refine its focus on general management issues that affect business leaders, billing itself as the "magazine for decision makers." Prominent articles published during this period include "Marketing Myopia" by Theodore Levitt and "Barriers and Gateways to Communication" by Carl R. Rogers and Fritz J. Roethlisberger.
1980s through 2009
In the 1980s, Theodore Levitt became the editor of Harvard Business Review and changed the magazine to make it more accessible to general audiences. Articles were shortened and the scope of the magazine was expanded to include a wider range of topics. In 1994, Harvard Business School formed Harvard Business Publishing (HBP) as an independent entity.
In 2002, a management and editorial staff shakeup occurred at the publication after the revelation of an affair between editor-in-chief Suzy Wetlaufer and former General Electric CEO Jack Welch. The two met while Ms. Wetlaufer was interviewing Mr. Welch while researching an article for the research-based magazine.[11] Two senior Harvard Business Review editors left complaining the affair initiated during Wetlaufer's work with Welch for an article had broken ethical standards and cited an unfair office climate. Shortly after the resignations, Wetlaufer resigned on March 8, 2002 amid further rebuke by remaining staff. [12] Three months later, the publisher, Penelope Muse Abernathy, was also forced out. [13]
Between 2006 and 2008, HBP went through several reorganizations but finally settled into the three market-facing groups that exist today: Higher Education, which distributes cases, articles, and book chapters for business education materials; Corporate Learning, which provides standardized on-line and tailored off-line leadership development courses; and Harvard Business Review Group, which publishes Harvard Business Review magazine and its web counterpart (HBR.org), and publishes books (Harvard Business Review Press).
Redesign
In 2009, HBR brought on Adi Ignatius, the former deputy managing editor of Time magazine, to be its editor-in-chief.[14] Ignatius oversees all editorial operations for Harvard Business Review Group. At the time that Ignatius was hired, the United States was going through an economic recession, but HBR was not covering the topic. "The world was desperate for new approaches. Business-as-usual was not a credible response," Ignatius has recalled. During this period the frequency of HBR switched from ten times per year to six times per year.[15]
As a result, Ignatius realigned HBR's focus and goals to make sure that it "delivers information in the zeitgeist that our readers are living in." HBR continues to emphasize research-based, academic pieces that would help readers improve their companies and further their careers, but it broadened its audience and improved reach and impact by including more contemporary topics.
As part of the redesigned magazine, Ignatius also led the charge to integrate the print and digital divisions more closely, and gave each edition of HBR a distinct theme and personality, as opposed to being a collection of academically superlative, yet mostly unrelated articles.
HBR won the 2020 Webby Award for Business Blog/Website in the category Web.[16]
McKinsey Awards
Since 1959, the magazine's annual McKinsey Award[17] has recognized the two most significant Harvard Business Review articles published each year, as determined by a group of independent judges. Past winners have included Peter F. Drucker,[8] who was honored seven times; Clayton M. Christensen; Theodore Levitt; Michael Porter; Rosabeth Moss Kanter; John Hagel III; and C. K. Prahalad.
Reference
- ^ Harvard Business Review Names Adi Ignatius as Editor-in-Chief, a Harvard Business School press release
- ^ "eCirc for Consumer Magazines". Alliance for Audited Media. December 31, 2012. Archived from the original on January 23, 2017. Retrieved April 7, 2015.
- ^ a b "Harvard Business Review Revamps". The New York Times. December 10, 2009.
- ^ "Reviewing Harvard's Business Review". The New York Times. March 15, 2002.
- ^ "Harvard Business Review Announces New Podcast Network, HBR Presents". April 3, 2019.
- ^ a b "Harvard Business Review (HBR) | PreventionWeb.net". www.preventionweb.net. Retrieved July 8, 2021.
- ^ "Harvard Business Review Guidelines". Hbr.org. December 31, 2012. Retrieved September 10, 2013.
- ^ a b "Private Sector; Seeing the Corporation's Demise". The New York Times. November 14, 1999.
- ^ "Justin Fox". CUNY TV.
- ^ . Hbr.org. December 31, 2012. Archived from the original on August 28, 2013. Retrieved September 10, 2013.
- ^ Jennings, Marianne M. (April 18, 2002). "Affair Takes Shine Off 2 Adulterers". Deseret News. Deseret News. Retrieved January 4, 2021.
- ^ DePaulo, Lisa. "If You Knew Suzy…". New York Magazine.
- ^ Armstrong, David (July 9, 2002). "Harvard Business Review Publisher Is Forced to Resign Amid Overhaul". Wall Street Journal. Retrieved January 4, 2021.
- ^ Delbridge, Emily (November 21, 2019). "The 8 Best Business Magazines of 2020". The Balance Small Business. New York City: Dotdash. Best for Professionals:Harvard Business Review. Retrieved February 8, 2020.
- ^ Faisal Kalim (August 13, 2019). ""Magazines are alive and well": Publishers refresh their strategies for the print format". WNIP. Retrieved June 1, 2020.
- ^ Kastrenakes, Jacob (May 20, 2020). "Here are all the winners of the 2020 Webby Awards". The Verge. Retrieved May 22, 2020.
- ^ Frederick Andrews (October 29, 1976). "Management: How a Boss Works in Calculated Chaos". The New York Times.
External links
- Official website
- Harvard Business Review Poland
- HBR Magazine
- HBR Case Study Solutions