In the 1980s, French chocolatiers responded to rising global competition by creating a new marketing message aiming to promote the "genuineness" of French chocolate. Some of the terms they used in this marketing included "vintage" and "grand cru".[1] The grand cru designation signifies that the beans in a bar all come from a certain country or region.[2]
Since the introduction of the grand cru, a new classification has arisen, that of the premier cru, which designates that the cocoa in a bar is sourced from a specific area, such as a plantation, within a country or region. A premier cru chocolate is typically considered to be of higher quality than a grand cru. This contrasts with the corresponding use of the terms in the wine market, where a grand cru wine is esteemed more highly than a premier cru.[2]
Beeredit
This term has been used for beers, especially in Belgium, to indicate a more elaborate version of a brand.[3]InBev produces a more complex version of Hoegaarden called Hoegaarden Grand Cru,[3] while the Rodenbach Brewery produces a Rodenbach Grand Cru.[4]Lindemans Brewery make a gueuze and a kriek beer under the name Cuvée René Grand Cru.[5]
Many breweries in the United States have also begun producing beers labeled "Grand Cru" to denote a limited production of a special or higher quality beer.
^James L. Watson, Melissa L. Caldwell The cultural politics of food and eating page 145
^ ab. The Food Buster. Archived from the original on 2012-11-28. Retrieved 2010-06-18.
^ abJackson, Michael (June 6, 1992). "Europe's stylish summer whites". The Independent. Republished online in 1997 by Michael Jackson & Real Beer Inc. Retrieved January 9, 2018 – via beerhunter.com.
^Jackson, Michael. "Rodenbach juggles its tuns". beerhunter.com. Michael Jackson & Real Beer Inc. Retrieved January 9, 2018.
^. lindemans.be (in French). Belgium: Lindemans Brewery. Archived from the original on 2013-09-29.
April 05, 2024
grand, food, drink, term, grand, used, official, context, names, some, products, particularly, beer, chocolate, whiskey, cognac, denote, high, quality, product, while, term, grand, well, defined, with, respect, vineyards, with, respect, other, products, unregu. The term grand cru is used in a non official context in the names of some products particularly beer chocolate whiskey and cognac to denote a high quality product While the term grand cru is well defined with respect to vineyards its use with respect to other products is unregulated The Trappist Chimay Brewery s Grand Cru cheese Contents 1 Chocolate 2 Beer 3 See also 4 ReferencesChocolate editIn the 1980s French chocolatiers responded to rising global competition by creating a new marketing message aiming to promote the genuineness of French chocolate Some of the terms they used in this marketing included vintage and grand cru 1 The grand cru designation signifies that the beans in a bar all come from a certain country or region 2 Since the introduction of the grand cru a new classification has arisen that of the premier cru which designates that the cocoa in a bar is sourced from a specific area such as a plantation within a country or region A premier cru chocolate is typically considered to be of higher quality than a grand cru This contrasts with the corresponding use of the terms in the wine market where a grand cru wine is esteemed more highly than a premier cru 2 Beer editThis term has been used for beers especially in Belgium to indicate a more elaborate version of a brand 3 InBev produces a more complex version of Hoegaarden called Hoegaarden Grand Cru 3 while the Rodenbach Brewery produces a Rodenbach Grand Cru 4 Lindemans Brewery make a gueuze and a kriek beer under the name Cuvee Rene Grand Cru 5 Many breweries in the United States have also begun producing beers labeled Grand Cru to denote a limited production of a special or higher quality beer See also editAlsace Grand Cru AOC Cru wine Cru Bourgeois Kasteel Cru List of Burgundy Grand Crus List of Chablis crus Regional wine classification Route des Grands Crus Schoenenbourg grand cru Trou du CruReferences edit James L Watson Melissa L Caldwell The cultural politics of food and eating page 145 a b Gourmet Chocolate The Food Buster Archived from the original on 2012 11 28 Retrieved 2010 06 18 a b Jackson Michael June 6 1992 Europe s stylish summer whites The Independent Republished online in 1997 by Michael Jackson amp Real Beer Inc Retrieved January 9 2018 via beerhunter com Jackson Michael Rodenbach juggles its tuns beerhunter com Michael Jackson amp Real Beer Inc Retrieved January 9 2018 Cuvee Rene lindemans be in French Belgium Lindemans Brewery Archived from the original on 2013 09 29 Retrieved from https en wikipedia org w index php title Grand cru food and drink amp oldid 1146606815, wikipedia, wiki, book, books, library,
