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Fred Ambler

Frederick Norman Ambler OBE JP (28 February 1894 – 1983) was a pioneering New Zealand businessman in the clothing trade and a long serving local-body politician.

Fred Ambler
13th Deputy Mayor of Auckland
In office
11 November 1957 – 31 October 1962
MayorKeith Buttle (1957-9)
Dove-Myer Robinson (1959-62)
Preceded byKeith Buttle
Succeeded byFred Glasse
Personal details
Born28 February 1894
Yorkshire, England
Died23 August 1983
Auckland, New Zealand
SpouseElla Skelton
Children2
ProfessionClothing manufacturer

Biography edit

Early life edit

Ambler was born in a mill town in Yorkshire, England in 1894 to Herbert Ambler.[1] He emigrated with his family to Christchurch when he was 13 years old. He gained employment in the clothing industry at the Kaiapoi Woollen Mills. [2]

In 1917 he left for World War I as part of the New Zealand Rifle Brigade. He was seriously wounded in action and was returned to New Zealand. He spent many months prior to his return recovering in a St John hospital in Étaples, France. As a result, after his return to New Zealand he spent many years working for the St John Ambulance Association including as chairman of the association.[2]

He married Helen (Ella) Skelton in Christchurch in 1919.[1] At the age of 30 he was appointed a justice of the peace, the youngest in New Zealand. He was also a member of the Auckland Savage Club and president of the Auckland Kindergarten Association.[2]

Business career edit

Ambler began Ambler & Company Ltd in Browns Bay in 1919 after applying for assistance from the Patriotic Fund. A clothing manufacturer, it used mass production methods for the first time in New Zealand following a trip by Ambler to Canada where he brought back more modern machinery. The company was to make its name initially by producing men's pyjamas and distinguished itself with its slogan "No one ever regretted buying quality" (which is still used to this day).[3] It grew to become the largest men's shirt company in New Zealand.[2]

He was involved in an early "buy New Zealand-made" advertising campaign and was a member of the Manufacturers Association, serving as its President in 1940–42. His son, Norman, replaced him as managing director of Ambler & Co in 1964.[4]

Political career edit

In 1941 he stood on the Citizens & Ratepayers ticket for the Auckland City Council and was elected a member.[5] His main motivation to stand for the council was to improve the Parnell Baths. His proposal was carried through and they were redecorated and given the addition of tables and chairs.[2] He held a seat on the council for thirty years before he was finally defeated in 1971. In August 1954 he was disqualified from the council on a technicality, but was re-elected in October that year in the subsequent by-election.[6] Ambler spearheaded the addition of potted palms to beautify inner-city street sides and the planning of Auckland's civic complex.[2] He served for many years as chairman of the Parks and Library committee and in 1957 he was appointed deputy-mayor following the election of Keith Buttle to the mayoralty.[7] He remained deputy for five years until he was, in a surprise move, dropped from the Citizens & Ratepayers ticket ahead of the 1962 elections. Ambler was re-elected nonetheless as an independent candidate for a further three terms.[7] By the time of his defeat in 1971 he was the longest ever serving member of the city council.[2]

He was also a member of both the Auckland Harbour Bridge Authority and Auckland Drainage Board.[8] As a member of the drainage board he became opposed to mayor John Allum's proposal to discharge Auckland's sewage into Waitemata Harbour, known as the 'Brown's Island' scheme and worked together, first with Labour Party councillor Bill Butler and then with Dove-Myer Robinson and the United Independents group to block the proposal.[9]

Death and legacy edit

In the 1957 New Year Honours he was made an Officer of the Order of the British Empire.[10] Fred Ambler's Lookout in Parnell Park is named in his honour.[2]

Ambler died in 1983 aged 89, survived by his son, daughter and multiple grandchildren and great-grandchildren. His wife Ella had predeceased him in 1981.[2] His son Norman Godfray Ambler was also an Auckland City Councillor from 1974 to 1983.[11]

Notes edit

  1. ^ a b Petersen 1971, pp. 64.
  2. ^ a b c d e f g h i "Civic Leader Gave Special Touch to City". The New Zealand Herald. 23 August 1983. p. 2.
  3. ^ "About Ambler". Ambler & Company. Retrieved 21 October 2018.
  4. ^ "Ambler & Co". New Zealand Fashion Museum. Retrieved 21 October 2018.
  5. ^ "Electoral". The New Zealand Herald. Vol. LXXVIII, no. 23973. 24 May 1941. p. 3. Retrieved 20 November 2017.
  6. ^ "Declaration of Poll". The New Zealand Herald. 21 October 1954. p. 6.
  7. ^ a b Bush 1971, pp. 585.
  8. ^ Petersen 1971, pp. 64–5.
  9. ^ Edgar 2012.
  10. ^ "No. 40962". The London Gazette (Supplement). 1 January 1957. pp. 45–47.
  11. ^ Bush, Graham (1991). Advance in order: the Auckland City Council from centenary to reorganisation, 1971-1989. Auckland City Council. p. 433. ISBN 0908834039.

References edit

  • Bush, Graham W. A. (1971). Decently and in Order: The Government of the City of Auckland 1840–1971. Auckland: Collins.
  • Edgar, John (2012). Urban Legend: Sir Dove-Meyer Robinson. Hodder Moa.
  • Petersen, George Conrad (1971). Who's Who in New Zealand, 1971 (10th ed.). Wellington: A.H & A.W. Reed.
Political offices
Preceded by Deputy Mayor of Auckland
1957–1962
Succeeded by

fred, ambler, frederick, norman, ambler, february, 1894, 1983, pioneering, zealand, businessman, clothing, trade, long, serving, local, body, politician, jp13th, deputy, mayor, aucklandin, office, november, 1957, october, 1962mayorkeith, buttle, 1957, dove, my. Frederick Norman Ambler OBE JP 28 February 1894 1983 was a pioneering New Zealand businessman in the clothing trade and a long serving local body politician Fred AmblerOBE JP13th Deputy Mayor of AucklandIn office 11 November 1957 31 October 1962MayorKeith Buttle 1957 9 Dove Myer Robinson 1959 62 Preceded byKeith ButtleSucceeded byFred GlassePersonal detailsBorn28 February 1894Yorkshire EnglandDied23 August 1983Auckland New ZealandSpouseElla SkeltonChildren2ProfessionClothing manufacturer Contents 1 Biography 1 1 Early life 1 2 Business career 1 3 Political career 1 4 Death and legacy 2 Notes 3 ReferencesBiography editEarly life edit Ambler was born in a mill town in Yorkshire England in 1894 to Herbert Ambler 1 He emigrated with his family to Christchurch when he was 13 years old He gained employment in the clothing industry at the Kaiapoi Woollen Mills 2 In 1917 he left for World War I as part of the New Zealand Rifle Brigade He was seriously wounded in action and was returned to New Zealand He spent many months prior to his return recovering in a St John hospital in Etaples France As a result after his return to New Zealand he spent many years working for the St John Ambulance Association including as chairman of the association 2 He married Helen Ella Skelton in Christchurch in 1919 1 At the age of 30 he was appointed a justice of the peace the youngest in New Zealand He was also a member of the Auckland Savage Club and president of the Auckland Kindergarten Association 2 Business career edit Ambler began Ambler amp Company Ltd in Browns Bay in 1919 after applying for assistance from the Patriotic Fund A clothing manufacturer it used mass production methods for the first time in New Zealand following a trip by Ambler to Canada where he brought back more modern machinery The company was to make its name initially by producing men s pyjamas and distinguished itself with its slogan No one ever regretted buying quality which is still used to this day 3 It grew to become the largest men s shirt company in New Zealand 2 He was involved in an early buy New Zealand made advertising campaign and was a member of the Manufacturers Association serving as its President in 1940 42 His son Norman replaced him as managing director of Ambler amp Co in 1964 4 Political career edit In 1941 he stood on the Citizens amp Ratepayers ticket for the Auckland City Council and was elected a member 5 His main motivation to stand for the council was to improve the Parnell Baths His proposal was carried through and they were redecorated and given the addition of tables and chairs 2 He held a seat on the council for thirty years before he was finally defeated in 1971 In August 1954 he was disqualified from the council on a technicality but was re elected in October that year in the subsequent by election 6 Ambler spearheaded the addition of potted palms to beautify inner city street sides and the planning of Auckland s civic complex 2 He served for many years as chairman of the Parks and Library committee and in 1957 he was appointed deputy mayor following the election of Keith Buttle to the mayoralty 7 He remained deputy for five years until he was in a surprise move dropped from the Citizens amp Ratepayers ticket ahead of the 1962 elections Ambler was re elected nonetheless as an independent candidate for a further three terms 7 By the time of his defeat in 1971 he was the longest ever serving member of the city council 2 He was also a member of both the Auckland Harbour Bridge Authority and Auckland Drainage Board 8 As a member of the drainage board he became opposed to mayor John Allum s proposal to discharge Auckland s sewage into Waitemata Harbour known as the Brown s Island scheme and worked together first with Labour Party councillor Bill Butler and then with Dove Myer Robinson and the United Independents group to block the proposal 9 Death and legacy edit In the 1957 New Year Honours he was made an Officer of the Order of the British Empire 10 Fred Ambler s Lookout in Parnell Park is named in his honour 2 Ambler died in 1983 aged 89 survived by his son daughter and multiple grandchildren and great grandchildren His wife Ella had predeceased him in 1981 2 His son Norman Godfray Ambler was also an Auckland City Councillor from 1974 to 1983 11 Notes edit a b Petersen 1971 pp 64 a b c d e f g h i Civic Leader Gave Special Touch to City The New Zealand Herald 23 August 1983 p 2 About Ambler Ambler amp Company Retrieved 21 October 2018 Ambler amp Co New Zealand Fashion Museum Retrieved 21 October 2018 Electoral The New Zealand Herald Vol LXXVIII no 23973 24 May 1941 p 3 Retrieved 20 November 2017 Declaration of Poll The New Zealand Herald 21 October 1954 p 6 a b Bush 1971 pp 585 Petersen 1971 pp 64 5 Edgar 2012 No 40962 The London Gazette Supplement 1 January 1957 pp 45 47 Bush Graham 1991 Advance in order the Auckland City Council from centenary to reorganisation 1971 1989 Auckland City Council p 433 ISBN 0908834039 References edit nbsp Wikimedia Commons has media related to Fred Ambler Bush Graham W A 1971 Decently and in Order The Government of the City of Auckland 1840 1971 Auckland Collins Edgar John 2012 Urban Legend Sir Dove Meyer Robinson Hodder Moa Petersen George Conrad 1971 Who s Who in New Zealand 1971 10th ed Wellington A H amp A W Reed Political officesPreceded byKeith Buttle Deputy Mayor of Auckland1957 1962 Succeeded byFred Glasse Retrieved from https en wikipedia org w index php title Fred Ambler amp oldid 1198847381, wikipedia, wiki, book, books, library,

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