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DEJ Productions

January 29, 2023

DEJ Productions was an American film studio founded in 1998 by Dean Wilson, Ed Stead and John Antioco.

DEJ Productions
TypeSubsidiary of First Look Pictures
IndustryEntertainment
Founded1998
Defunct2006
FateFolded by First Look Pictures
Headquarters
Los Angeles
,
United States
Key people
Dean Wilson, Ed Stead, John Antioco
ProductsMotion pictures, home video
OwnerBlockbuster LLC (1998-2005)
First Look Studios (2005-2006)

The studio distributed 225 films in just eight years, including the Academy Award-winning Monster starring Charlize Theron and the multiple Academy Award-winning Crash which won Best Picture of the Year. DEJ was a film acquisition company which began in 1998, shortly after the introduction of the medium of DVD. The home video industry was undergoing a major economic change and DEJ was established to pick-up low-budget films primarily to get exclusive DVD releases for its parent company, Blockbuster Video. DEJ was named after the first initials of three top Blockbuster executives at the time, its Executive Vice President Dean Wilson, its General Counsel and Executive Vice President of Business Development Ed Stead, and its CEO John Antioco. The company released a few of its acquired films theatrically. A notable example was the U.S. rights to the Sylvester Stallone film D-Tox, which Universal Studios declined to distribute in the U.S. DEJ picked up the film and released it under the title Eye See You, a name it also used in the home video release.

Based in Los Angeles, DEJ picked up around three dozen films annually. Its first film acquired was the home video distribution of Still Breathing, starring Brendan Fraser. It acquired the rights to the biopics of two mass murderers in Dahmer and Gacy. DEJ also picked up films such as Party Monster and Grand Theft Parsons at festivals including the Sundance Film Festival. In the case of a theatrical release such as 2004's My Date With Drew, Blockbuster stores would promote the film both in its store and on its website. Because DEJ was in the Blockbuster corporate umbrella during a period in which Viacom owned Blockbuster, DEJ could also sell the rights to Viacom's cable networks including Starz or Showtime while obtaining video rights to first run titles airing on the cable channels such as Whoopi Goldberg's made-for-Showtime film, Good Fences. In the media industry, this was considered a synergistic business model.[1] One of the founding partners, Dean Wilson, explained DEJ's philosophy on convincing filmmakers of their business model in an interview in 2002. He said, "A lot of filmmakers initially have this belief that they're not a success unless they end up in a theater...They all want to be Spielberg and all want to make tons of money eventually, but I think that in a lot of these early projects, they put everything into it, and I would love to see theatrical release. But I think they're now coming to terms with the fact theatrical release isn't available for everything. We offer up exposure to people, which, when it comes down to it, is really what they want."[2]

Because of some success in the home video marketplace with a few of the picked up films, DEJ ended its exclusive deal with Blockbuster to gain wider release of some of its breakout titles.[3] An example was when DEJ picked up the home video rights to The Boondock Saints which had failed at the box office but proceeded to make almost $12 million[4] in home video and spawning a sequel.[5] DEJ began co-financing higher profile films for theatrical release including, Monster and Crash. DEJ's first Oscar winner was Charlize Theron in Monster. The following year, the independent film Crash was the winner of several Academy Awards including Best Achievement in Film Editing, Best Writing of an Original Screenplay, and Best Motion Picture of the Year, as well as 41 other awards from various organizations. DEJ's increasing notoriety led to more involvement in the production side, which was a change in its business model. The first result was that the company scaled back the number of productions it was involved with. The second was that the financial risk increased as the push for quality was raised. "As a company that's looking to grow over time, the objective is to find projects that are bigger and better," said DEJ VP of acquisitions Andy Reimer.[6]

With the shift in business came both business practices and ownership change. First Look Studios combined sales forces with DEJ as First Look began to distribute some of DEJ's home video product starting in 2001. Four years later, First Look Studios purchased DEJ from Blockbuster for $25 million in 2005.[7] It received DEJ's entire inventory of 225 films, as well, in exchange for home video revenue sharing with Blockbuster.[8] DEJ's Dean Wilson moved over to First Look as its Chief Operating Officer.[9]

By 2010, First Look Studios fortunes had eroded, and the company was disbanded following bankruptcy. While the DEJ nameplate was largely discontinued by 2006 just after the First Look buyout, its logo can still be seen in video releases as Millennium Entertainment acquired much of the DEJ and First Look film library in 2010. In 2011, the filmmakers who made Animal for DEJ received a favorable decision concerning the profits made in the 2005 direct-to-video release.[10]

Productions

References

  1. ^ DEJ Productions Acquires North American Rights to My Date With Drew. Business Wire. 17 May 2005. http://www.businesswire.com/news/home/20050517005865/en/DEJ-Productions-Acquires-North-American-Rights-DATE
  2. ^ Wilonsky, Robert. Small Screen, Big Step: DEJ Productions tries to give "direct-to-video" a good name. Dallas Observer. 28 February 2002. http://www.dallasobserver.com/2002-02-28/culture/small-screen-big-step/
  3. ^ Olson, Catherine Applefeld. DEJ expands business model. Billboard, 1 March 2003.
  4. ^ Vachon, Christine. A Killer Life: How an Independent Film Producer Survives Deals and Disasters. New York: Simon & Schuster, 2007, p. 38.
  5. ^ Hettrick, Scott. "B'buster Vid Prod'n Up." Variety. 21 April 2002.
  6. ^ Netherby, Jennifer. DEJ Gets First Oscar Nom. Video Business (Magazine). 2 February 2004.
  7. ^ Arnold, Thomas K. Video Rental Chain Blockbuster Inc. is Ridding Itself of its Film Acquisition and Distribution Subsidiary. Billboard. 5 November 2005 accessed online at http://www.billboard.com/biz/articles/news/1403263/first-look-buys-blockbuster-unit
  8. ^ Hettrick, Scott. DEJ Deal to First Look. Variety. 5 November 2005
  9. ^ Tribbey, Chris. "First Look's Dean Wilson Passes Away." Home Media Magazine, 26 July 2010, p. 8.
  10. ^ Ofgang, Kenneth. "Court Revives Suit Over Profits From Ving Rhames Movie." Metropolitan News-Enterprise. 14 March 2011. See http://www.metnews.com/articles/2011/anim031411.htm and the court case at Animal Film, LLC v. DEJ Productions, 193 CA 4th, 471-2, 123 CR 3d 72 (2011)

External links

  • [1] IMDB page on DEJ Productions

January 29, 2023
productions, this, article, contains, content, that, written, like, advertisement, please, help, improve, removing, promotional, content, inappropriate, external, links, adding, encyclopedic, content, written, from, neutral, point, view, february, 2019, learn,. This article contains content that is written like an advertisement Please help improve it by removing promotional content and inappropriate external links and by adding encyclopedic content written from a neutral point of view February 2019 Learn how and when to remove this template message DEJ Productions was an American film studio founded in 1998 by Dean Wilson Ed Stead and John Antioco DEJ ProductionsTypeSubsidiary of First Look PicturesIndustryEntertainmentFounded1998Defunct2006FateFolded by First Look PicturesHeadquartersLos Angeles United StatesKey peopleDean Wilson Ed Stead John AntiocoProductsMotion pictures home videoOwnerBlockbuster LLC 1998 2005 First Look Studios 2005 2006 The studio distributed 225 films in just eight years including the Academy Award winning Monster starring Charlize Theron and the multiple Academy Award winning Crash which won Best Picture of the Year DEJ was a film acquisition company which began in 1998 shortly after the introduction of the medium of DVD The home video industry was undergoing a major economic change and DEJ was established to pick up low budget films primarily to get exclusive DVD releases for its parent company Blockbuster Video DEJ was named after the first initials of three top Blockbuster executives at the time its Executive Vice President Dean Wilson its General Counsel and Executive Vice President of Business Development Ed Stead and its CEO John Antioco The company released a few of its acquired films theatrically A notable example was the U S rights to the Sylvester Stallone film D Tox which Universal Studios declined to distribute in the U S DEJ picked up the film and released it under the title Eye See You a name it also used in the home video release Based in Los Angeles DEJ picked up around three dozen films annually Its first film acquired was the home video distribution of Still Breathing starring Brendan Fraser It acquired the rights to the biopics of two mass murderers in Dahmer and Gacy DEJ also picked up films such as Party Monster and Grand Theft Parsons at festivals including the Sundance Film Festival In the case of a theatrical release such as 2004 s My Date With Drew Blockbuster stores would promote the film both in its store and on its website Because DEJ was in the Blockbuster corporate umbrella during a period in which Viacom owned Blockbuster DEJ could also sell the rights to Viacom s cable networks including Starz or Showtime while obtaining video rights to first run titles airing on the cable channels such as Whoopi Goldberg s made for Showtime film Good Fences In the media industry this was considered a synergistic business model 1 One of the founding partners Dean Wilson explained DEJ s philosophy on convincing filmmakers of their business model in an interview in 2002 He said A lot of filmmakers initially have this belief that they re not a success unless they end up in a theater They all want to be Spielberg and all want to make tons of money eventually but I think that in a lot of these early projects they put everything into it and I would love to see theatrical release But I think they re now coming to terms with the fact theatrical release isn t available for everything We offer up exposure to people which when it comes down to it is really what they want 2 Because of some success in the home video marketplace with a few of the picked up films DEJ ended its exclusive deal with Blockbuster to gain wider release of some of its breakout titles 3 An example was when DEJ picked up the home video rights to The Boondock Saints which had failed at the box office but proceeded to make almost 12 million 4 in home video and spawning a sequel 5 DEJ began co financing higher profile films for theatrical release including Monster and Crash DEJ s first Oscar winner was Charlize Theron in Monster The following year the independent film Crash was the winner of several Academy Awards including Best Achievement in Film Editing Best Writing of an Original Screenplay and Best Motion Picture of the Year as well as 41 other awards from various organizations DEJ s increasing notoriety led to more involvement in the production side which was a change in its business model The first result was that the company scaled back the number of productions it was involved with The second was that the financial risk increased as the push for quality was raised As a company that s looking to grow over time the objective is to find projects that are bigger and better said DEJ VP of acquisitions Andy Reimer 6 With the shift in business came both business practices and ownership change First Look Studios combined sales forces with DEJ as First Look began to distribute some of DEJ s home video product starting in 2001 Four years later First Look Studios purchased DEJ from Blockbuster for 25 million in 2005 7 It received DEJ s entire inventory of 225 films as well in exchange for home video revenue sharing with Blockbuster 8 DEJ s Dean Wilson moved over to First Look as its Chief Operating Officer 9 By 2010 First Look Studios fortunes had eroded and the company was disbanded following bankruptcy While the DEJ nameplate was largely discontinued by 2006 just after the First Look buyout its logo can still be seen in video releases as Millennium Entertainment acquired much of the DEJ and First Look film library in 2010 In 2011 the filmmakers who made Animal for DEJ received a favorable decision concerning the profits made in the 2005 direct to video release 10 Productions EditStill Breathing 1998 The Curve 1998 The Boondock Saints 1999 The Runner 1999 Lush 1999 Contaminated Man 2000 The Attic Expeditions 2001 The Circuit 2002 The Circuit 2 2002 Crazy as Hell 2002 D Tox aka Eye See You 2002 Dahmer 2002 Hard Cash aka Run for the Money 2002 Home Room 2002 The Outsider 2002 Partners In Action 2002 Scorched 2002 Snake Island 2002 Wolves of Wall Street 2002 Aileen Life and Death of a Serial Killer 2003 Evil Alien Conquerors 2003 Gacy 2003 Gang of Roses 2003 Good Fences 2003 A Good Night to Die 2003 Grand Theft Parsons 2003 In Hell 2003 Lost Treasure 2003 Monster 2003 Party Monster 2003 Shark Zone 2003 Blast 2004 Blessed 2004 Crash 2004 Employee of the Month 2004 The Hollow 2004 Method 2004 My Date with Drew 2004 Nora s Hair Salon 2004 Post Impact 2004 Ring of Darkness 2004 Wake of Death 2004 Dirty Love 2005 The Matador 2005 Half Light 2006 Peaceful Warrior 2006 The Prince and Me 2 The Royal Wedding 2006 References Edit DEJ Productions Acquires North American Rights to My Date With Drew Business Wire 17 May 2005 http www businesswire com news home 20050517005865 en DEJ Productions Acquires North American Rights DATE Wilonsky Robert Small Screen Big Step DEJ Productions tries to give direct to video a good name Dallas Observer 28 February 2002 http www dallasobserver com 2002 02 28 culture small screen big step Olson Catherine Applefeld DEJ expands business model Billboard 1 March 2003 Vachon Christine A Killer Life How an Independent Film Producer Survives Deals and Disasters New York Simon amp Schuster 2007 p 38 Hettrick Scott B buster Vid Prod n Up Variety 21 April 2002 Netherby Jennifer DEJ Gets First Oscar Nom Video Business Magazine 2 February 2004 Arnold Thomas K Video Rental Chain Blockbuster Inc is Ridding Itself of its Film Acquisition and Distribution Subsidiary Billboard 5 November 2005 accessed online at http www billboard com biz articles news 1403263 first look buys blockbuster unit Hettrick Scott DEJ Deal to First Look Variety 5 November 2005 Tribbey Chris First Look s Dean Wilson Passes Away Home Media Magazine 26 July 2010 p 8 Ofgang Kenneth Court Revives Suit Over Profits From Ving Rhames Movie Metropolitan News Enterprise 14 March 2011 See http www metnews com articles 2011 anim031411 htm and the court case at Animal Film LLC v DEJ Productions 193 CA 4th 471 2 123 CR 3d 72 2011 External links Edit 1 IMDB page on DEJ Productions Retrieved from https en wikipedia org w index php title DEJ Productions amp oldid 1123931103, wikipedia, wiki, book, books, library,

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