Capterra, Inc. is a free online marketplace vendor serving as an intermediary between buyers and technology vendors within the software industry. The company assists consumers with selecting software for their needs with user reviews and research.
The company was founded in 1998 by Michael Ortner and Rakesh Chilakapati. It is based in Arlington, Virginia.[1] The company uses a pay-per-click model.[2] Vendors can bid on the basis of software category & listing position. All these platforms have paid listing as well as organic listings based on reviews. Capterra was on the list of the Inc. magazine's 2007 ranking of the 5000 fastest-growing private U.S. companies.[3] By the end of 2007, there were nearly 10,000 software vendors advertised on the website.[2] In 2009, the site allowed software users to leave reviews.[4][5]
In September 2015, Capterra was acquired by Gartner for $206.2 million[6] and became a part of its strategy to expand its business within the software industry.[7] It is reported that Vista Point Advisors acted as a financial advisor to Capterra before and during the transition to Gartner.[8][9]
In 2018 Capterra conducted a Top Tech trends survey [10] on how small businesses manage technology investments [11] and consider project management software.[12][13][14] In August 2019, Capterra is reported to have delivered 1 million software reviews on its platform.[15]
In 2020, Capterra conducted a series of surveys to analyze the impact of the COVID-19 pandemic on the software business including digital payments[16][17] and tech industry employment.[18]
Industry recognitionedit
Inc. 5000 Fastest Growing Private Business 2007-2009[3]
^Barrett, Amy (2010-09-01). "The Case for User Reviews". Inc.com. from the original on 2010-08-27. Retrieved 2019-09-12.
^Heath, Thomas. "The Yelp of business software' springs out of ping-pong culture at Virginia company". Washington Post. from the original on 2014-11-03.
^"An Overview of Business Software Review Sites for Marketing Leaders in B2B Tech and Tips for Managing Profiles and Activity". Sword and the Script.
^Leforestier, Ludovic (2017-01-20). "2017, a tectonic year for influencer relations? A world post Gartner + CEB and IDC sold". Institute of Industry Analyst Relations (IIAR). Retrieved 2019-06-05.
^"Gartner Acquires Capterra | Vista Point Advisors". vistapointadvisors.com. Retrieved 2021-06-08.
^"A list of Gartner acquisitions". Gartner's official website.
^Pearson, Bryan. "Walmart, Lowe's And Others Are Getting Real About Training: How Immersive Tech Works". Forbes. Retrieved 2019-12-13.
^Lesonsky, Rieva (2019-01-09). "What to Expect in 2019: Technology Business Trends". SmallBizDaily. Retrieved 2019-09-19.
^O'Loughlin, Eileen. "The 3 Biggest Project Management Trends in 2019 (and How to Use Them in Planning for 2020)". Home Business.
^Lesonsky, Rieva. "Are You Addicted to Work?, Retail App Use Surges 50%, How to Argue Productively and Other Things Entrepreneurs Need to Know". Small Biz Daily. from the original on 2020-09-28.
^DeNisco Rayome, Alison (July 10, 2019). "Project management software: 7 biggest factors to consider before buying". TechRepublic. Retrieved 2019-09-19.
^"Capterra Delivers 1 Million Verified Software Reviews to Help Organizations Make Better Purchasing Decisions".
^"5 ways coronavirus has forever changed cash". Payments Source.
^"COMMENTARY: Covid-19 Changed Demand for Cashless Payments. Are Small Businesses Ready?". Digital Transactions.
^"Job openings among 40 industries down 1.5% during coronavirus pandemic". TechRepublic.
^Fugere, Lisa. . Radius.com. Archived from the original on 4 August 2016. Retrieved 16 December 2013.
^"Interactive Media Awards: Capterra". Interactive Media Awards, Inc. Retrieved 31 January 2014.
^"Fantastic 50 2007" (PDF). Goodman & Co., Virginia Chamber of Commerce. Retrieved 31 January 2014.
External linksedit
Official website
Official Capterra Australia
Official Capterra UK
Official Capterra Ireland
January 01, 1970
capterra, free, online, marketplace, vendor, serving, intermediary, between, buyers, technology, vendors, within, software, industry, company, assists, consumers, with, selecting, software, their, needs, with, user, reviews, research, type, siteprivate, compan. Capterra Inc is a free online marketplace vendor serving as an intermediary between buyers and technology vendors within the software industry The company assists consumers with selecting software for their needs with user reviews and research CapterraType of sitePrivate companyAvailable inEnglishFounded1999Founder s Michael OrtnerRakesh ChilakapatiParentGartnerURLwww capterra comCurrent statusActive Contents 1 History 2 Industry recognition 3 See also 4 References 5 External linksHistory editThe company was founded in 1998 by Michael Ortner and Rakesh Chilakapati It is based in Arlington Virginia 1 The company uses a pay per click model 2 Vendors can bid on the basis of software category amp listing position All these platforms have paid listing as well as organic listings based on reviews Capterra was on the list of the Inc magazine s 2007 ranking of the 5000 fastest growing private U S companies 3 By the end of 2007 there were nearly 10 000 software vendors advertised on the website 2 In 2009 the site allowed software users to leave reviews 4 5 In September 2015 Capterra was acquired by Gartner for 206 2 million 6 and became a part of its strategy to expand its business within the software industry 7 It is reported that Vista Point Advisors acted as a financial advisor to Capterra before and during the transition to Gartner 8 9 In 2018 Capterra conducted a Top Tech trends survey 10 on how small businesses manage technology investments 11 and consider project management software 12 13 14 In August 2019 Capterra is reported to have delivered 1 million software reviews on its platform 15 In 2020 Capterra conducted a series of surveys to analyze the impact of the COVID 19 pandemic on the software business including digital payments 16 17 and tech industry employment 18 Industry recognition editInc 5000 Fastest Growing Private Business 2007 2009 3 Radius com Best B2B Holiday Campaigns 2013 19 Interactive Media Award for Outstanding Achievement in the Software Industry 2008 and 2009 20 Ranked 25 on Virginia Chamber of Commerce Fantastic 50 2007 21 See also editBusiness to business Pay per clickReferences edit Rosen James 2015 03 27 Economists Credit Small Business Gazelles With Job Creation Fox News Retrieved 2019 09 12 a b Online resource finds compares software CONTRACTOR 2007 12 01 Retrieved 2019 09 24 a b Inc 5000 Capterra Profile Barrett Amy 2010 09 01 The Case for User Reviews Inc com Archived from the original on 2010 08 27 Retrieved 2019 09 12 Heath Thomas The Yelp of business software springs out of ping pong culture at Virginia company Washington Post Archived from the original on 2014 11 03 An Overview of Business Software Review Sites for Marketing Leaders in B2B Tech and Tips for Managing Profiles and Activity Sword and the Script Leforestier Ludovic 2017 01 20 2017 a tectonic year for influencer relations A world post Gartner CEB and IDC sold Institute of Industry Analyst Relations IIAR Retrieved 2019 06 05 Gartner Acquires Capterra Vista Point Advisors vistapointadvisors com Retrieved 2021 06 08 A list of Gartner acquisitions Gartner s official website Pearson Bryan Walmart Lowe s And Others Are Getting Real About Training How Immersive Tech Works Forbes Retrieved 2019 12 13 Lesonsky Rieva 2019 01 09 What to Expect in 2019 Technology Business Trends SmallBizDaily Retrieved 2019 09 19 O Loughlin Eileen The 3 Biggest Project Management Trends in 2019 and How to Use Them in Planning for 2020 Home Business Lesonsky Rieva Are You Addicted to Work Retail App Use Surges 50 How to Argue Productively and Other Things Entrepreneurs Need to Know Small Biz Daily Archived from the original on 2020 09 28 DeNisco Rayome Alison July 10 2019 Project management software 7 biggest factors to consider before buying TechRepublic Retrieved 2019 09 19 Capterra Delivers 1 Million Verified Software Reviews to Help Organizations Make Better Purchasing Decisions 5 ways coronavirus has forever changed cash Payments Source COMMENTARY Covid 19 Changed Demand for Cashless Payments Are Small Businesses Ready Digital Transactions Job openings among 40 industries down 1 5 during coronavirus pandemic TechRepublic Fugere Lisa The Best B2B Holiday Marketing Campaigns You Didn t Know About Radius com Archived from the original on 4 August 2016 Retrieved 16 December 2013 Interactive Media Awards Capterra Interactive Media Awards Inc Retrieved 31 January 2014 Fantastic 50 2007 PDF Goodman amp Co Virginia Chamber of Commerce Retrieved 31 January 2014 External links editOfficial website Official Capterra Australia Official Capterra UK Official Capterra Ireland Retrieved from https en wikipedia org w index php title Capterra amp oldid 1223833541, wikipedia, wiki, book, books, library,
