Babool is a toothpaste brand which was launched in India by Balsara Hygiene in 1987.[1] Babool is made from the bark of the Babool tree, which has traditionally been used to clean teeth in India.[2] The brand was positioned as an economic toothpaste with the tagline "Babool Babool paisa vasool".[3] Babool was relaunched with the tagline "Begin a great day, the Babool way" in 2002, when Babool was Balsara's biggest brand.[2] In 2005, Babool was sold by Balsara to Dabur along with other Balsara toothpaste brands Promise and Meswak in a ₹1.43 billion (US$18 million) deal.[4][5] As of 2007, the Babool brand was valued at ₹1 billion (US$13 million).[6]
babool, brand, babool, toothpaste, brand, which, launched, india, balsara, hygiene, 1987, babool, made, from, bark, babool, tree, which, traditionally, been, used, clean, teeth, india, brand, positioned, economic, toothpaste, with, tagline, babool, babool, pai. Babool is a toothpaste brand which was launched in India by Balsara Hygiene in 1987 1 Babool is made from the bark of the Babool tree which has traditionally been used to clean teeth in India 2 The brand was positioned as an economic toothpaste with the tagline Babool Babool paisa vasool 3 Babool was relaunched with the tagline Begin a great day the Babool way in 2002 when Babool was Balsara s biggest brand 2 In 2005 Babool was sold by Balsara to Dabur along with other Balsara toothpaste brands Promise and Meswak in a 1 43 billion US 18 million deal 4 5 As of 2007 the Babool brand was valued at 1 billion US 13 million 6 BaboolProduct typeDental ProductsOwnerDaburIntroduced1987 36 years ago 1987 Related brandsPromise and MeswakPrevious ownersBalsara Hygiene Products LimitedWebsitehttps www daburdentalcare com See also Edit Companies portalList of toothpaste brands Index of oral health and dental articlesReferences Edit All India Management Association 1989 Indian Management 28 23 a href Template Cite journal html title Template Cite journal cite journal a Missing or empty title help a b Balsara to revamp toothpaste portfolio Business Line 6 August 2002 Retrieved 13 March 2012 How Balsara Lost Its Bite Business Standard India 6 August 2002 Retrieved 13 March 2012 Dabur buys 3 Balsara group cos for Rs 143 cr The Hindu 28 January 2005 Retrieved 13 March 2012 Dabur to buy Balsara for Rs 1499 cr The Financial Express India 28 January 2005 Retrieved 13 March 2012 Dabur outpaces MNCs Colgate HLL in oral care The Economic Times 26 April 2007 Retrieved 13 March 2012 This product article is a stub You can help Wikipedia by expanding it vte Retrieved from https en wikipedia org w index php title Babool brand amp oldid 1098459139, wikipedia, wiki, book, books, library,
