Adober Studios

Adober Studios, formerly known as Chicken Pork Adobo, was a YouTube multi-channel network owned and operated by Filipino media conglomerate ABS-CBN Corporation. It was the country's first and only YouTube-certified multi-channel network.

Adober Studios

Type of business	Joint venture
Available in	English, Filipino
Dissolved	August 31, 2020; 3 years ago (2020-08-31)
Area served	Worldwide
Owner	ABS-CBN Digital Media
Key people	Donald Patrick Lim
Industry	Social media
URL	chickenporkadobo.abs-cbn.com^[dead link]
Launched	September 15, 2014; 9 years ago (2014-09-15) (as Chicken Pork Adobo)
Current status	Defunct

Background

Initially, Chicken Pork Adobo had 90 content creators whose channels on YouTube tackle a variety of topics ranging from toys and games, fashion, comedy, music, lifestyle, vlogs, entertainment, arts and crafts, food, parenting, and inspirational. Among the YouTube channels under Chicken Pork Adobo was Kids' Toys which was launched in May 2012 and was currently the network's biggest channel. Also part of the network's content creators are Lloyd Cafe Cadena† who became popular in social media because of his funny videos and memes about love, school, as well as pop culture parodies, music artist Daniel Ian, actor Xian Lim, actor JC De Vera, actress Melissa Ricks, former Rugby player and comedian/host Eric Tai, and artist manager and tabloid writer Ogie Diaz. Another channel under the network was The Soshal Network^[1] starring three lawyers with entertaining commentaries on how to become a socialite and Plump Pinay by Cai Cortez who advocates of being comfortable of your own body.^{[2][3][4][5][6][7]} Also part of Chicken Pork Adobo was Kitchen Queen (later renamed as Chef Liza) of Liza Diño.^[8] As of August 2016, Chicken Pork Adobo had over 300 content creators. Among the newest content creators were Bretman Rock, Kristel Fulgar, Alexa Ilacad, and Andrea Brillantes.^[9] As of 2017, the network had over 350 content creators.^[10]

Adober Studios ceased its operations on August 31, 2020, as part of the retrenchment by ABS-CBN Corporation, due to the denial of ABS-CBN's legislative franchise by the House of Representatives on July 10, 2020.^[11]

References

1. "The Soshal Network".
2. Periabras, Rosalie (July 15, 2015). "ABS-CBN launches YouTube network for upcoming online 'stars'". Manila Times.
3. "ABS-CBN launches YouTube network l 'online sensations'". ABS-CBN News. July 15, 2015.
4. Bonoan, Reggee (July 17, 2015). "Ex-young actress, Showtime host sumisikat sa 'Chicken Pork Adobo'". Bandera.
5. "Content Marketing Summit 2015: 'Tis time for disruptive content". Philippine Daily Inquirer. June 22, 2015.
6. Loyola, James (July 15, 2015). . Manila Bulletin. Archived from the original on July 22, 2015.
7. Desiderio, Louella (July 17, 2015). . Philippine Star. Archived from the original on July 18, 2015. Retrieved July 18, 2015.
8. Joyce Jimene (June 13, 2015). . Philstar Global. Archived from the original on September 22, 2016. Retrieved August 24, 2016.
9. Dondon Sermino (August 21, 2016). "YouTube channel ng ABS-CBN, naka-4 bilyon views na! (Tagalog)". Abante.
10. . Manila Standard. February 5, 2017. Archived from the original on February 8, 2017. Retrieved February 7, 2017.
11. "Farewell, Adober Studios". Nikkoquilo.

External links

• Chicken Pork Adobo on ABS-CBN website February 24, 2016, at the Wayback Machine
• Chicken Pork Adobo on YouTube