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Miran Pastourma

Miran Pastourma is a renowned pastourma and sujuk charcuterie business and market in Athens, Greece.[1][2][3][4][5][6] The market has been in operation since 1922.[6] It is considered the charcuterie of the connoisseurs.[3][7] Despite the Greek economic crisis, Miran is expanding its business and has doubled in size to accommodate increased demand.[2] The founder of the shop, Miran Kourounlian, is thought to be the man who brought pastourma to Athens for the first time.[3] Miran is considered the largest company of its kind in the European Union.[3] The flavour of pastourma coming from the historical enterprise permeates Euripides Street in the centre of Athens.[3] Miran and its neighbor Arapian Cold Cuts are considered two of the historical establishments of Athens.[3] Miran has been in the same spot in Euripidou Street since its opening in 1922.[3] Miran is the recipient of multiple gourmet prizes.[8]

Miran Pastourma
The store in Athens
Native name
Μιράν παστουρμάς
Founded1922
FounderMiran Kourounlian
Headquarters,
Number of locations
45 Evripidou Street
Productspastourma and soutzouki
OwnerMiran and Krikor Kourounlian
Websitewww.miran.gr

History

 
Miran interior

The Miran Pastourma market was founded in Athens in 1922 by Miran Kourounlian,[3][9] a refugee of the Armenian genocide who managed to escape to Constantinople from his native Kayseri.[4] He eventually settled in Athens, Greece via Chios and then Peiraias.[10] At the time, Miran Kourounlian was already experienced in making pastirma and sujuk and decided to establish a self-named charcuterie business on 45 Evripidou Street near the Omonoia Square of Athens.[6]

The market soon became popular throughout Athens, as it was one of the few pastourma and soutzouki sellers in the city. The company became even more popular when Miran Kourounlian's son Bedros took over management in 1960 and began distributing the products throughout Greece.[10] The store originally occupied an area of 3 m2.[10] In 1983 Bedros expanded the Miran product factory to 1300 m2.[10] After the death of Bedros in the 1990s, the family business was passed to his heirs, brothers Miran and Krikor Kourounlian, who manage the business today.[10]

Today

 
Miran pastourmas exterior detail

Miran Pastourma serves pastourma and soutzouki in its original location on 45 Evripidou Street. In 1994, the third generation of the Kourounlian pastourma makers has started a further expansion of the business both inside Greece and to the European Union.[4] Under the management of Miran and Krikor Kourounlian, the company obtained a European Union export code in 1994. It is now distributing products throughout the European Union and other countries.[4][11] Miran has taken control of the Athens store while his brother Krikor oversees the factory, which produces between seven and ten tons of processed meat products yearly.[4]

According to current manager Miran Kourounlian, the company's success is due to its traditional preparation methods and the quality of the beef, which is superior overall to that found in Greece, since it is imported from Argentina. He believes that Greek meat lacks a "consistent quality".[6] Miran Kourounlian has stated in an interview that some of the customers of his store have been patrons since the 1940s and 1950s.[12]

Miran has continued to grow despite Greece's economic crisis, doubling in size. To celebrate the occasion, the grandson of Miran along with his brother Krikor and their father Bedros organised a party where they introduced their new product, pastourma made of camel meat.[2]

Milan's products include imported and Greek processed meats, cheese and spices.[2] The Kourounlians have also signed agreements with similar enterprises in Europe under which the foreign enterprises will tailor their recipes according to the Miran product specifications so that their products will appeal to Greek consumers.[4] The company's products can now be found in major Greek supermarket chains. A postal-delivery system for their products has been established to reach the internal Greek market.[4][8] The delivery is free inside Greece and the meat is packed in special polystyrene packaging with dry ice to preserve freshness.[8]

Reception

 
Miran Pastourma is also known for hanging pastourma and soutzouki from the ceiling

The Greek edition of Elle magazine includes Miran's charcuterie in its list of the best of its kind.[13]

According to the Ethnos newspaper, Miran's meat for pastourma has been described as excellent.[14] Ethnos and Elle praise Miran for cutting the pastourma by hand rather than with a cutting machine.[14][13] Miran is also commended for aging the meat naturally and not in a warehouse.[14]

Real Taste and Style magazine praises Miran Pastourmas as "the historical place for those seeking rare tastes" and "an art which started with Miran Kourounlian and which has been continued by his progeny".[15] The same magazine mentions that the Miran store is found in the best tourist guidebooks for Athens.[15]

Lifo magazine describes Miran as the "Mecca of soutzouki" and mentions that the Miran soutzouki is made from lamb as well as beef and has been mixed with all the "beautiful and hot spices of planet Earth".[7]

Prizes

Products

Miran products include:[15][13][8]

  • Soutzouki from Kayseri
  • Soutzouki
  • Braided Hungarian sausage
  • Frozen and fresh pastourma pies
  • Pastourmas without tsimeni
  • Pastourmas made from turkey meat
  • Κavourmas
  • Smoked chicken filet
  • Beef pastrami with pepper and coriander
  • Smoked beef tongue
  • Buffalo kavourmas
  • Buffalo sausage
  • Buffalo steak
  • Smoked steak
  • Pontic smoked cheese
  • Smoked Beroia cheese
  • Sifnos cheese

See also

References

  1. ^ Kerper, selected by Barrie (2004). Athens : the collected traveler (1st ed.). New York: Fodor's Travel Publications. ISBN 9781400050055.
  2. ^ a b c d (in Greek) Περίπατος στην Αθήνα: Ο Μιράν έχει γιορτή Κόντρα στην κρίση, ο Μιράν επενδύει και διπλασιάζει τους χώρους του μαγαζιού του, ενισχύοντας τη σχέση εμπιστοσύνης με τους πελάτες του και τιμώντας την προτίμησή τους. Publication: 05/04/2012 16:28 To Vima
  3. ^ a b c d e f g h (in Greek) Το αλλαντικό των μερακλήδων Δύο αρμένικες οικογένειες διατηρούν την παράδοση στον παστουρμά Ρεπορτάζ: Θόδωρος Νικολάου thnikolaou@dolnet.gr Publication date: Τρίτη 21 Ιουλίου 2009 Ta Nea
  4. ^ a b c d e f g (in Greek)«Μιράν» «Παστουρματζήδες» τρίτης γενιάς! Το μαγαζάκι στην οδό Ευριπίδου παραμένει η σταθερή αναφορά για μία από τις πιο γευστικές απολαύσεις της Ανατολής To Vima Finance
  5. ^ (in Greek) To Vima Ο δρόμος των μπαχαρικών Χρώματα κι αρώματα αναβλύζουν από κάθε γωνιά της Κούσουλα Πέρσα Ευριπίδου Publication: 10/04/2012 07:36
  6. ^ a b c d . Athens News. 26 Jul 2010. Archived from the original on 6 April 2012. Retrieved 12 January 2013.
  7. ^ a b (in Greek) Lifo magazine quote: "Αυτοί που ξέρουν πάνε στον Μιράν και στον Αραπιάν (ο ένας δίπλα στον άλλο, στην Ευριπίδου)" and "Ο Μιράν είναι η Μέκκα του σουτζουκιού και το παρασκευάζει από πρόβειο και βοδινό κρέας, με όλα τα όμορφα και καυτερά καρυκεύματα του πλανήτη Γη" Lifo magazine
  8. ^ a b c d e (in Greek) Eleftherotypia Τα βραβευμένα μπακάλικα - Βραβεία Βραβείο Gourmet Quote: "Αλλαντοπωλείο Miran Το αλλαντοπωλείο Μιράν είναι παλιός γνώριμος των Βραβείων Gourmet. Επιχείρηση οικογενειακή, και μια τέχνη γεμάτη μυστικά που έχει περάσει από γενιά σε γενιά. Εννοούμε φυσικά τη συνταγή παρασκευής παστουρμά, σουτζουκιού και λουκάνικων. Μερικά από τα νέα αλλαντικά που μπορεί να βρει κάποιος είναι αυθεντικό σαλάμι Ουγγαρίας..."
  9. ^ (in Greek) Elle Quote: "Άρωμα Ανατολής στην οδό Ευριπίδου Το Παντοπωλείο Μιράν, στο ιστορικό κέντρο της Αθήνας, ξεχειλίζει από τις πιο πικάντικες μυρωδιές. ο μπακάλικο του Μιράν Κουρουνλιάν, με ιστορία ενενήντα χρόνων, εγκαταστάθηκε στην Αθήνα αμέσως μετά τη Μικρασιατική Καταστροφή..." Elle.gr
  10. ^ a b c d e Η Ιστορία μας (in Greek). Miran Pastourma: Official Website. Retrieved 12 January 2013.
  11. ^ "Miran: Asia Minor in Athens". The6milliondollarstory. Retrieved 12 January 2013.
  12. ^ (in Greek) imerisia.gr: Παστουρμάς και σουτζούκι με ... μυρωδιά 90 χρόνων Quote "«Ενενήντα χρόνια παστουρμά και σουτζούκι», λέει ο εγγονός της οικογένειας Κουρανλιάν, Μιράν και με υπερηφάνεια τονίζει ότι έχει πελάτες «από τις δεκαετίες του '40 και του '50». Η προέλευση της οικογενείας είναι από την Καισαρεία της Καππαδοκίας. Τα μέλη της ξεριζώθηκαν δύο φορές. Η πρώτη ήταν το 1915, στη γενοκτονία των Αρμενίων. Τότε κατέφυγαν στην Πόλη, για να σωθούν. Η διαμονή τους, όμως, εκεί αποδείχτηκε σύντομη."
  13. ^ a b c (in Greek) elle.gr Πού θα βρείτε τα καλύτερα αλλαντικά και τυριά Quote: " Μιράν Κατεψυγμένη παστουρμαδόπιτα, παστουρμάς χωρίς τσιμένι, που δεν μυρίζει, παστουρμάς από γαλοπούλα, καβουρμάς, βοδινή γλώσσα καπνιστή, σουτζούκι, καπνιστό φιλέτο κοτόπουλο, βοδινό παστράμι με πιπέρι και κόλιαντρο. Εδώ, ο παστουρμάς κόβεται μόνο στο χέρι!..."
  14. ^ a b c (in Greek) ethnos.gr: Ταξίδι γεύσεων Quote: "Μιράν: Εκεί θα βρείτε πολύ καλό παστουρμά, φτιαγμένο από εξαιρετικής ποιότητας κρέας, που ωριμάζει φυσικά και όχι σε αποθήκες και κόβεται στο χέρι και όχι από μηχανή..."
  15. ^ a b c (in Greek) Real Taste and Style Quote: "ΠΑΣΤΟΥΡΜΑΣ ΜΙΡΑΝ Για τους λάτρεις των σπάνιων γεύσεων το όνομα Μιράν είναι ιστορία. Τέχνη, που ξεκίνησε το 1922 από τον Μιράν Κουρουνλιάν και συνεχίζεται από τους εγγονούς, Mιράν και Κρικόρ, με την ίδια αφοσίωση και δημιουργικό δαιμόνιο. Στη συλλογή από σουτζούκια και παστουρμάδες δικής τους παραγωγής προστέθηκε και ο περίφημος παστουρμάς καμήλας, είδος προς εξαφάνιση τα τελευταία χρόνια. Περάστε από το ανακαινισμένο κατάστημα που κρύβει θησαυρούς με προϊόντα από μικρούς παραγωγούς (δεν είναι να απορεί κανείς που βρίσκεται στους καλύτερους διεθνείς οδηγούς για την Αθήνα). Οσο για τους μερακλήδες, αναζητήστε τα ιδιαίτερα κομμάτια, όπως παστουρμά εγριτζέ, σουτζούκι Καισαρείας και σπέσιαλ παστουρμαδόπιτες"
  16. ^ a b c (in Greek) agronews.gr Quote: "Μιράν-Μ. Κουρουνλιάν Ο.Ε. 1.Σουτζούκι – ΧΡΥΣΟ 2.Λουκάνικο Χωριάτικο μερικής ωρίμανσης – ΧΡΥΣΟ 3.Παστουρμάς – ΑΡΓΥΡΟ"

External links

  • Managers of Miran Pastourma describing the business (YouTube video in Greek)

miran, pastourma, renowned, pastourma, sujuk, charcuterie, business, market, athens, greece, market, been, operation, since, 1922, considered, charcuterie, connoisseurs, despite, greek, economic, crisis, miran, expanding, business, doubled, size, accommodate, . Miran Pastourma is a renowned pastourma and sujuk charcuterie business and market in Athens Greece 1 2 3 4 5 6 The market has been in operation since 1922 6 It is considered the charcuterie of the connoisseurs 3 7 Despite the Greek economic crisis Miran is expanding its business and has doubled in size to accommodate increased demand 2 The founder of the shop Miran Kourounlian is thought to be the man who brought pastourma to Athens for the first time 3 Miran is considered the largest company of its kind in the European Union 3 The flavour of pastourma coming from the historical enterprise permeates Euripides Street in the centre of Athens 3 Miran and its neighbor Arapian Cold Cuts are considered two of the historical establishments of Athens 3 Miran has been in the same spot in Euripidou Street since its opening in 1922 3 Miran is the recipient of multiple gourmet prizes 8 Miran PastourmaThe store in AthensNative nameMiran pastoyrmasFounded1922FounderMiran KourounlianHeadquartersAthens GreeceNumber of locations45 Evripidou StreetProductspastourma and soutzoukiOwnerMiran and Krikor KourounlianWebsitewww wbr miran wbr gr Contents 1 History 2 Today 3 Reception 4 Prizes 5 Products 6 See also 7 References 8 External linksHistory Edit Miran interior The Miran Pastourma market was founded in Athens in 1922 by Miran Kourounlian 3 9 a refugee of the Armenian genocide who managed to escape to Constantinople from his native Kayseri 4 He eventually settled in Athens Greece via Chios and then Peiraias 10 At the time Miran Kourounlian was already experienced in making pastirma and sujuk and decided to establish a self named charcuterie business on 45 Evripidou Street near the Omonoia Square of Athens 6 The market soon became popular throughout Athens as it was one of the few pastourma and soutzouki sellers in the city The company became even more popular when Miran Kourounlian s son Bedros took over management in 1960 and began distributing the products throughout Greece 10 The store originally occupied an area of 3 m2 10 In 1983 Bedros expanded the Miran product factory to 1300 m2 10 After the death of Bedros in the 1990s the family business was passed to his heirs brothers Miran and Krikor Kourounlian who manage the business today 10 Today Edit Miran pastourmas exterior detail Miran Pastourma serves pastourma and soutzouki in its original location on 45 Evripidou Street In 1994 the third generation of the Kourounlian pastourma makers has started a further expansion of the business both inside Greece and to the European Union 4 Under the management of Miran and Krikor Kourounlian the company obtained a European Union export code in 1994 It is now distributing products throughout the European Union and other countries 4 11 Miran has taken control of the Athens store while his brother Krikor oversees the factory which produces between seven and ten tons of processed meat products yearly 4 According to current manager Miran Kourounlian the company s success is due to its traditional preparation methods and the quality of the beef which is superior overall to that found in Greece since it is imported from Argentina He believes that Greek meat lacks a consistent quality 6 Miran Kourounlian has stated in an interview that some of the customers of his store have been patrons since the 1940s and 1950s 12 Miran has continued to grow despite Greece s economic crisis doubling in size To celebrate the occasion the grandson of Miran along with his brother Krikor and their father Bedros organised a party where they introduced their new product pastourma made of camel meat 2 Milan s products include imported and Greek processed meats cheese and spices 2 The Kourounlians have also signed agreements with similar enterprises in Europe under which the foreign enterprises will tailor their recipes according to the Miran product specifications so that their products will appeal to Greek consumers 4 The company s products can now be found in major Greek supermarket chains A postal delivery system for their products has been established to reach the internal Greek market 4 8 The delivery is free inside Greece and the meat is packed in special polystyrene packaging with dry ice to preserve freshness 8 Reception Edit Miran Pastourma is also known for hanging pastourma and soutzouki from the ceiling The Greek edition of Elle magazine includes Miran s charcuterie in its list of the best of its kind 13 According to the Ethnos newspaper Miran s meat for pastourma has been described as excellent 14 Ethnos and Elle praise Miran for cutting the pastourma by hand rather than with a cutting machine 14 13 Miran is also commended for aging the meat naturally and not in a warehouse 14 Real Taste and Style magazine praises Miran Pastourmas as the historical place for those seeking rare tastes and an art which started with Miran Kourounlian and which has been continued by his progeny 15 The same magazine mentions that the Miran store is found in the best tourist guidebooks for Athens 15 Lifo magazine describes Miran as the Mecca of soutzouki and mentions that the Miran soutzouki is made from lamb as well as beef and has been mixed with all the beautiful and hot spices of planet Earth 7 Prizes EditGold medal for soutzouki 16 Gold medal for rural sausage of partial maturation 16 Silver medal for pastourmas 16 Eleftherotypia Gourmet Prize 8 Products EditMiran products include 15 13 8 Soutzouki from Kayseri Soutzouki Braided Hungarian sausage Frozen and fresh pastourma pies Pastourmas without tsimeni Pastourmas made from turkey meat Kavourmas Smoked chicken filet Beef pastrami with pepper and coriander Smoked beef tongue Buffalo kavourmas Buffalo sausage Buffalo steak Smoked steak Pontic smoked cheese Smoked Beroia cheese Sifnos cheeseSee also Edit Companies portalArmenians in Greece Apikoglu Brothers ArapianReferences Edit Kerper selected by Barrie 2004 Athens the collected traveler 1st ed New York Fodor s Travel Publications ISBN 9781400050055 a b c d in Greek Peripatos sthn A8hna O Miran exei giorth Kontra sthn krish o Miran ependyei kai diplasiazei toys xwroys toy magazioy toy enisxyontas th sxesh empistosynhs me toys pelates toy kai timwntas thn protimhsh toys Publication 05 04 2012 16 28 To Vima a b c d e f g h in Greek To allantiko twn meraklhdwn Dyo armenikes oikogeneies diathroyn thn paradosh ston pastoyrma Reportaz 8odwros Nikolaoy thnikolaou dolnet gr Publication date Trith 21 Ioylioy 2009 Ta Nea a b c d e f g in Greek Miran Pastoyrmatzhdes triths genias To magazaki sthn odo Eyripidoy paramenei h sta8erh anafora gia mia apo tis pio geystikes apolayseis ths Anatolhs To Vima Finance in Greek To Vima O dromos twn mpaxarikwn Xrwmata ki arwmata anablyzoyn apo ka8e gwnia ths Koysoyla Persa Eyripidoy Publication 10 04 2012 07 36 a b c d Eastern delicacies in the heart of Athens Athens News 26 Jul 2010 Archived from the original on 6 April 2012 Retrieved 12 January 2013 a b in Greek Lifo magazine quote Aytoi poy 3eroyn pane ston Miran kai ston Arapian o enas dipla ston allo sthn Eyripidoy and O Miran einai h Mekka toy soytzoykioy kai to paraskeyazei apo probeio kai bodino kreas me ola ta omorfa kai kaytera karykeymata toy planhth Gh Lifo magazine a b c d e in Greek Eleftherotypia Ta brabeymena mpakalika Brabeia Brabeio Gourmet Quote Allantopwleio Miran To allantopwleio Miran einai palios gnwrimos twn Brabeiwn Gourmet Epixeirhsh oikogeneiakh kai mia texnh gemath mystika poy exei perasei apo genia se genia Ennooyme fysika th syntagh paraskeyhs pastoyrma soytzoykioy kai loykanikwn Merika apo ta nea allantika poy mporei na brei kapoios einai ay8entiko salami Oyggarias in Greek Elle Quote Arwma Anatolhs sthn odo Eyripidoy To Pantopwleio Miran sto istoriko kentro ths A8hnas 3exeilizei apo tis pio pikantikes myrwdies o mpakaliko toy Miran Koyroynlian me istoria enenhnta xronwn egkatasta8hke sthn A8hna amesws meta th Mikrasiatikh Katastrofh Elle gr a b c d e H Istoria mas in Greek Miran Pastourma Official Website Retrieved 12 January 2013 Miran Asia Minor in Athens The6milliondollarstory Retrieved 12 January 2013 in Greek imerisia gr Pastoyrmas kai soytzoyki me myrwdia 90 xronwn Quote Enenhnta xronia pastoyrma kai soytzoyki leei o eggonos ths oikogeneias Koyranlian Miran kai me yperhfaneia tonizei oti exei pelates apo tis dekaeties toy 40 kai toy 50 H proeleysh ths oikogeneias einai apo thn Kaisareia ths Kappadokias Ta melh ths 3erizw8hkan dyo fores H prwth htan to 1915 sth genoktonia twn Armeniwn Tote katefygan sthn Polh gia na sw8oyn H diamonh toys omws ekei apodeixthke syntomh a b c in Greek elle gr Poy 8a breite ta kalytera allantika kai tyria Quote Miran Katepsygmenh pastoyrmadopita pastoyrmas xwris tsimeni poy den myrizei pastoyrmas apo galopoyla kaboyrmas bodinh glwssa kapnisth soytzoyki kapnisto fileto kotopoylo bodino pastrami me piperi kai koliantro Edw o pastoyrmas kobetai mono sto xeri a b c in Greek ethnos gr Ta3idi geysewn Quote Miran Ekei 8a breite poly kalo pastoyrma ftiagmeno apo e3airetikhs poiothtas kreas poy wrimazei fysika kai oxi se apo8hkes kai kobetai sto xeri kai oxi apo mhxanh a b c in Greek Real Taste and Style Quote PASTOYRMAS MIRAN Gia toys latreis twn spaniwn geysewn to onoma Miran einai istoria Texnh poy 3ekinhse to 1922 apo ton Miran Koyroynlian kai synexizetai apo toys eggonoys Miran kai Krikor me thn idia afosiwsh kai dhmioyrgiko daimonio Sth syllogh apo soytzoykia kai pastoyrmades dikhs toys paragwghs proste8hke kai o perifhmos pastoyrmas kamhlas eidos pros e3afanish ta teleytaia xronia Peraste apo to anakainismeno katasthma poy krybei 8hsayroys me proionta apo mikroys paragwgoys den einai na aporei kaneis poy brisketai stoys kalyteroys die8neis odhgoys gia thn A8hna Oso gia toys meraklhdes anazhthste ta idiaitera kommatia opws pastoyrma egritze soytzoyki Kaisareias kai spesial pastoyrmadopites a b c in Greek agronews gr Quote Miran M Koyroynlian O E 1 Soytzoyki XRYSO 2 Loykaniko Xwriatiko merikhs wrimanshs XRYSO 3 Pastoyrmas ARGYRO External links Edit Wikimedia Commons has media related to Miran Pastourma Managers of Miran Pastourma describing the business YouTube video in Greek Retrieved from https en wikipedia org w index php title Miran Pastourma amp oldid 1112231283, wikipedia, wiki, book, books, library,

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